EF Corporate Solutions 2016-17 Brochure

www.ef.com/corporate

Language training for business, education and government EF CORPORATE SOLUTIONS 2016-17

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Contents Why English matters . . . . . . . . . . . . . 10 How EF can help . . . . . . . . . . . . . . . 11 Language programs . . . . . . . . . . . . . 12 Language testing . . . . . . . . . . . . . . . 20 Outsourcing and on-site schools . . . . . . . 21 The EF MethodTM . . . . . . . . . . . . . . . 22 Delivering success . . . . . . . . . . . . . . 26 The EF Research Network . . . . . . . . . . 30

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EF Education First: Experts in training and education.

We are the largest privately held education company in the world. We run schools, universities, courses and cultural experiences for young children all the way through to adults, professionals and senior executives.

Our off-the-shelf and customized training solutions for business, government and the education sector focus on language, international communication and leadership. Education is in our DNA and our vision is nothing short of “Opening the world through education�.

www.ef.com/corporate

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EF SCHOOLS AN

uadalajara Mexico City Toluca

Barranquilla Panama City

Playa Tamarindo

Maracaibo Valencia

San José

Medellin

Caracas

Bucaramanga Bogotà

Cali

Quito Guayaquil Fortaleza

Recife Lima

Vitoria Antofagasta Rio de Janeiro

Campinas São Paulo

Córdoba Porto Alegre

Montevideo Santiago

2,500

Buenos Aires

client companies

500 schools and offices Helsinki Oslo Stockholm Manchester

Copenhagen

Rostov

Dublin

La Coruña

Cambridge Ashridge Amsterdam Berlin Oxford London Düsseldorf Hastings Bristol Warsaw AntBrighton Prague werp EastTorquay Brussels Stuttgart Bourne- bourneStrasbourg Munich mouth Basel Vienna Lucerne Paris Zurich Bern Lugano Lausanne Milan Lyon Bologna Bordeaux Geneva Turin Florence Marseille Bilbao Nice Rome Barcelona Madrid Naples

Lisbon

Valencia

Seville

St Petersburg

Nizhny Novgorod

Tver

Tyumen Moscow Almetjewsk

Stavropol

Sochi Baku Istanbul Ankara

Malaga Algiers St Julian’s

Tripoli

EF SCHOOLS AND OFFICES

Medina

Dammam Al Khobar

Dubai

Yanbu Riyadh

4 Jeddah

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Tyumen

Novosibirsk

Daqing

Harbin

Vladivostok

Shenyang Tianjin

Beijing Urumqi

Almaty

Dalian

Hohhot

Tokyo

Dongying Shijazhuang

Taiyuan

Chengdu

Nagoya

Fukuoka

Nanjing

Shanghai

Hangzhou

Chongqing

Wenzhou

Changsha Xiamen

Giuyang

Kyoto Osaka

Rizhao

Hefei Wuhan

Seoul

Qingdao

Zhengzhou

Xi’an

Dubai

Sapporo

Jinzhou

New Delhi

Taichung Taipei

Tainan

Shenzhen

Nanning Hanoi Guangzhou

Kaoshiung

Hong Kong

Bangkok Bangalore Ho Chi Minh City

Medan Pekanbaru

Singapore Manado

Samaranda Bangka

Palembang

43,500

Jayapura

Balikpapan Lampung

Cirebon Semarang

Jakarta

Makassar

Surabaya Denpasar

staff

Bandung

Yogyakarta

Millions of students trained Brisbane

Vancouver

Toronto

Seattle

Denver

Hamilton

Chicago

Boston Sydney

Auck

New York

San Francisco

Washington D.C.

Santa Barbara Los Angeles

Atlanta

San Diego

Monterrey

Miami Beach

Guadalajara Mexico City Toluca

Barranquilla Panama City

Playa Tamarindo

Maracaibo Valencia

San José

Medellin

www.ef.com/corporate

Caracas

Bucaramanga Bogotà

5

Cali

Quito

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Guayaquil

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THE EF DIFFERENCE

Unlimited access to our teachers as standard.

We know teachers can make the biggest difference to students’ progress. That’s why we hire the best, train them in our methodology and systems, and then give our students unlimited access to them.

READ MORE ON PAGES 16 & 22.

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Our unique methodology delivers results.

Centred on the authentic language used in real-life scenarios, our approach focuses on communication and skills that are applicable to the workplace immediately.

READ MORE ON PAGE 22.

www.ef.com/corporate

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THE EF DIFFERENCE

Our students attend four million virtual lessons a year.

Our virtual school, which includes private teacher lessons as standard, consistently scores 4.8/5.0 in student satisfaction.

READ MORE ON PAGE 16.

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We develop, own and run our own schools and programs.

This means we guarantee a consistently high quality of delivery and service, whether you’re studying in our virtual school or taking part in a leadership course abroad.

READ MORE ON PAGES 12 & 32.

www.ef.com/corporate

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Why English really matters The world we live in has never been smaller. We travel to, communicate and do business with the other side of the world in hours, minutes and seconds. The thing that underpins it all is a common language – English.

Schools around the world teach it, digital communication fuels it, international business runs on it, and companies large and small have made it their corporate language.

Almost two billion people either speak English as their first or second language or are learning to do so.

An Economist Intelligence Unit report – Competing Across Borders1 – reveals just how important strong international communication skills are to gaining a competitive edge in business: • 89% of companies agreed that better cross-border communication improves profit, market share and revenue • 63% think a lack of clarity in their internal cross-border communication often results in lost productivity • 49% of global executives cited significant losses as a direct result of communication misunderstandings The message is clear: English is critical for organizations to compete globally. Those that do not invest in English training will eventually weaken their international presence.

Those who embrace it as a corporate standard and develop their employees’ skills in Business English can enjoy huge rewards, including: • Better customer service, loyalty and competitive advantage • Increased employee effectiveness and lower operating costs • Improved knowledge sharing, collaboration and corporate innovation • Lower risks through clearer understanding of processes and procedures

1. Download the report here: www.ef.com/eiu

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How EF can help To improve their employees’ English skills, the world’s leading organizations turn to EF as a trusted language provider.

We are the only global language training provider who can supply a full suite of language programs. From immersion courses abroad in our own Executive Language Institutes to local face-to-face courses in our Language Centers or onsite in your offices. From teacher-led virtual courses to self-study online programs, EF has a program for every need.

www.ef.com/corporate

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OUR PRODUCTS & SERVICES

Language programs Our programs are designed to cater for the broadest range of business needs and preferences.

For example, if your executive team needs to boost or refine their language skills, a week or two in our Executive Language Institutes might be most appropriate. Or if you are looking to up-skill a large number of your employees, perhaps one of our teacher-led virtual or face-to-face courses would be best.

Whatever the need, EF has a course to fit.

IMMERSION COURSES

FACE-TO-FACE COURSES

Our study-abroad immersion courses provide the full experience of living the culture and the language. Available in our EF Language Centers and exclusive Executive Institutes around the world, these courses are the fastest way to English fluency.

Our highly innovative face-to-face courses are delivered in our English centers or onsite at your offices. They combine the fun, social benefits and pace of face-to-face training with rich-media content, unlimited teacher access and private teacher reviews.

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TEACHER-LED VIRTUAL COURSES

SELF-STUDY VIRTUAL COURSES

Our teacher-led virtual courses, called EF English Live, provide unlimited access to teachers, course materials and private (one-to-one) review classes with your own teacher as standard.

These courses are the modern way to run large-scale language programs.

Our self-study virtual courses cover general English and short, functional industryspecific courses. For general English, EF English Live provides full access to EF’s digital learning content, while EF Frontline Solo are short courses for customer-facing staff in specific sectors.

www.ef.com/corporate

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OUR PRODUCTS & SERVICES

IMMERSION COURSES Our study-abroad immersion courses, EF Executive, provide the full experience of living the culture and the language.

Available at our International Language Centers and exclusive Executive Language Institutes around the world, these courses are the fastest and most effective way to learn a language. Most students progress one EF level every two weeks.

OUR TEACHERS At the heart of EF’s learning method are our exceptional teachers, all of whom possess both a business-oriented and a functional understanding of job-specific training needs. All EF teachers have a TEFL qualification or equivalent, and a minimum of two years language teaching experience.

CLASSES Students can select the mix of private and group classes that suits their needs best. In private sessions students work at their own pace with a personal coach to iron out any weaknesses; role-play particular scenarios and practice those all-important business school case studies. In small groups of fellow professionals they develop speaking and listening proficiency by engaging in lively discussions and delivering compelling presentations. Outside of class the full advantage of the immersion experience becomes available through networking with peers during organised social activities.

TAILOR-MADE CURRICULUM Our immersion courses are customized for students to achieve their specific goals, whether these are to improve grammar, pronunciation, conversation skills or industryspecific vocabulary. During class-time, they practise professional situations such as making appointments, going over work-related reports and presentations. Students also get six months access to iLab, our cloud-based English school, so they can continue learning at home or at work.

EF Executive Language Insitute Cambridge

EF Executive Language Insitute Boston

“The level of teaching was very high. The teachers were open, flexible and they fully understood my needs.”

– FRANCESCO DI PASQUALE Senior Manager, Accenture, Italy

Language Courses Abroad Adults, professionals and executives www.ef.com

Download the Executive brochure from www.ef.com/corporate

Language courses for professionals and executives Develop talent, improve communication and take your company forward

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FACE-TO-FACE COURSES Our highly innovative face-to-face courses combine the fun, social benefits, and pace of face-to-face training with rich-media content, unlimited teacher access and private teacher reviews.

Delivered in our own English Centers1 or on-site in your offices or training facilities, these courses provide a range of highly tailored learning for busy professionals.

Our on-site courses, that we call EF Professional, run from three months to a less intensive six months, with schedule and flexibility built in to both. Each course provides a combination of face-to-face classes (either small groups of 4-6 or 1:1) and Private Review classes with virtual study required in-between, all delivered by a dedicated teacher.

“We appreciated the combination of flexible virtual learning and tailored classes in our own groups. The feedback from the participants was utterly and unanimously positive.”

– ALLAN PERTTUNEN Head of International Affairs, Oulu University of Applied Sciences, Finland

Courses in our English Centers run from as little as three months to 30 months and can be configured with a range of workshops and social life-clubs. They include full access to our award-winning virtual school, and again come with built-in schedule and flexibility.

Students on our local face-to-face courses progress an average of one EF level by the end of their course or semester.

1 Currently available across China, Russia, Indonesia and Spain

www.ef.com/corporate

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OUR PRODUCTS & SERVICES

TEACHER-LED VIRTUAL COURSES Our award-winning virtual school, EF English Live, includes private lessons as standard and has become the industry benchmark for virtual language learning.

With unlimited access to course materials, as well as teachers and private (one-to-one) review classes as standard, these courses are quite simply the modern way to run large-scale language programs.

Available in a variety of schedules from a few months to one or more years, our EF English Live courses offer a virtual blend of highly engaging course content, interactive sessions, unlimited access to teacher-led conversation classes and private review classes with your own teacher after every unit of study.

EF English Live is available as a dedicated app on smartphone devices, tablets and of course on all standard browsers. Full synchronisation between devices allows students the greatest flexibility and ability to learn wherever and whenever they want.

“The ease of use and richness of the platform, notably the videos, made all the difference. EF’s virtual school was far more attractive than what anyone else could offer us.”

– LAURENCE MURAT Training Manager, CGI France

“EF English Live is a cost-effective, efficient way to train our staff.”

– LINDA QIAN VP People at AB InBev APAC Read more on page 29

EF English Live students progress an average of one EF level by the end of their course. In fact, we guarantee progress of one level by the end of a standard 12 month course assuming the student sticks to our recommended schedule.

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SELF-STUDY VIRTUAL COURSES Our self-study virtual courses cover general English as well as specific industry and functional short courses.

To find out more about our marketleading virtual school, check out the video on our website or download our flyers detailing all the features.

For general English needs, our EF English Live Solo courses provide students with full access to EF’s digital learning content, interactive sessions, speech recognition-based tasks and lots more. The courses are available as dedicated apps on smartphone devices, tablets and standard browsers, with full synchronisation across devices.

www.ef.com/corporate

Our EF Frontline Solo are short industry-specific courses for customer-facing staff in hospitality, food, airline, security and a number of other industries.

www.ef.com/corporate

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OUR PRODUCTS & SERVICES

LANGUAGE PROGRAM FEATURES

IMMERSION COURSES

FACE-TO-FACE COURSES

TEACHER-LED VIRTUAL COURSES

SELF-STUDY VIRTUAL COURSES

Full learning content

4

4

4

4

Availability 24/7

4

4

4

4

Tablet & smartphone access

4

4

4

4

Tailored course curriculum

4

4

4

4

Industry & professional content (SPINs)

4

4

4

4

My own teacher

4

4

4

Scheduled face-to-face classes

4

4

Writing exercises

4

4

4

Unlimited conversation classes

41

4

4

Private review classes

41

4

Extra private lessons

4

4

Private face-to-face classes

41

41

Level testing

4

4

4

Course level certificates

4

4

4

Dedicated reporting dashboard

4

4

Program management dashboard

4

4

Oral Test (EFSET Speaking)

4

4

4

COURSE CONTENT & ACCESS

EF TEACHER ACCESS

1

4 1

41

REPORTING & PROGRESS

4

SOCIAL, CULTURAL, MOTIVATION Student / school advisors

4

4

Cultural activities

4

4

Social/networking activities

4

4

Workshops

4

41

1. Optional

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EF English Corner – webinars and seminars The most successful company-based language programs are often those that provide opportunities for employees to learn together. EF English Corner, a suite of business skills seminars and webinars delivered by EF Teachers, and tailorable to specific company needs, provide just such an opportunity.

EF English Corner seminars can be added as supplementary sessions for students in an existing EF language program, or as part of a broader program communication rollout. They provide additional language topics for existing students to practice together, and can introduce prospective new students to the experience of learning with EF. High-energy and highly-interactive, these business skills seminars are run in English as 60-minute sessions. Based around real-life scenarios they follow the same task-based principles inherent across all of our courses. They can be delivered either face-to-face or virtually as a webinar (depending on student numbers and proximity), for a minimum of 30 attendees at a time.

EF English Corner utilizes innovative technologies and techniques to engage the students and drive real-time feedback and interaction from their smart devices.

The current business skills topics include: • • • •

Meetings Negotiations Presentations Project Management

www.ef.com/corporate

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• • • •

Effective Management Distance Communication Business Correspondence Socializing

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OUR PRODUCTS & SERVICES

Language testing Knowing how you are progressing is critical to learning a language.

Without seeing real progress in realistic timescales, learner confidence and motivation can be undermined.

From rigorous school placement tests to end-of-level tests and the world’s first free standardized English proficiency test known as the EFSET, EF has the assessment tools for every requirement, all of which map to the Common European Framework of Reference for Languages (CEFR) – the most widely accepted and independent standard scale of language proficiency.

COMPANY-WIDE FREE ENGLISH TESTING WITH EFSET Trusted by over 2,500 companies, the EF Standard English Test is the world’s first standardised digital English proficiency test. EF offers the EFSET for company-wide assessment for free whether your organisation has 20 or 200,000 employees.

EFSET test scores are accurate and scientifically aligned to the Common European Framework of Reference. The scores are easily comparable to those of TOEFL, TOEIC and BULATS. ORAL TESTING WITH EFSET SPEAKINGTM EF also provides comprehensive oral testing, with assessments by our EF Teachers. EF EFSET Speaking, charged at a nominal fee, assesses speaking and conversation skills. Results are marked and returned by our EF Teachers within 48 hours.

IMMERSION COURSES

FACE-TO-FACE COURSES

TEACHER-LED VIRTUAL COURSES

SELF-STUDY VIRTUAL COURSES

LANGUAGE TESTING: EFSET AND EFSET SPEAKING

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Outsourcing and On-site schools As the world’s largest private education provider, we know how to deliver learning at any scale.

We create the most engaging and effective language programs, we know how to achieve maximum business impact, and we build and run schools in whatever form they come – in the cloud, in our own centers or in your offices.

EF programs can be delivered in one of three ways. The first, and most common, is as a service provided by us and delivered from our own schools and servers, using our own teachers and support staff. We also provide services as a fully branded on-site school or even as a completely outsourced training provider.

www.ef.com/corporate

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EF ON-SITE SCHOOL We have built, delivered and run hundreds of schools around the world. We know what it takes. For some, having a fully branded, high-visibility school on company premises is a very attractive option. Working with EF as a delivery partner is the smart choice. An EF on-site school is a viable option for larger organizations with significant learner needs in specific locations who prefer to reduce costs and administration by trusting the management of their language school to EF. EF LANGUAGE OUTSOURCING Some of our customers trust EF with 100% of their language program, as well as facilities and staff. The reasons vary; from allowing them to focus on their core business and improving financial efficiency, to leveraging economies of scale, new technology and innovation. We are a natural option and can provide all the expertise and services needed.

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Our pedagogy: the EF MethodTM It may appear obvious, but the very best way to learn a new language is with real teachers.

Having a teacher alongside you, whether physically or virtually, providing help, structure, encouragement and practice is still the best way to improve your skills. That’s why we put EF Teachers™ at the heart of all our programs and pedagogy.

Learning a language is no easy thing. Most academics agree that the fastest way is through a ‘communicative approach’.

This focuses on using language in real conversation, rather than the old-style emphasis on vocabulary and grammar.

EF has taken this approach further by focusing on real-life scenarios or ‘tasks’ and developing thousands of hours of ‘authentic’ learning material that underpin tasks throughout the course. We have baked all this in to our learning methodology called the EF Method™. However, even the best task-based content has to be complemented with two other critical things, because without them students simply give up: • Lots of conversation practice • Course structure and encouragement And it is teachers who deliver these best. It’s why we spend so much time hiring, training and investing in the best teachers around the world. We don’t ask our teachers to teach in the old-fashioned way, because we have pioneered an alternative approach to the ‘traditional’ classroom, which is now accepted as the most effective way of applying all types of structured learning. In our model, teachers are not the main ‘content trainer’ but rather play the role of mentor, coach, conversation practice partner and helper.

We call it “Flipped Learning”, and we’ve found that it really is the fastest way to learn.

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SO WHAT IS FLIPPED LEARNING ANYWAY?

THE EF METHOD AND FLIPPED LEARNING

There is something of a revolution going on in the education sector.

In practical terms, all this translates into a language learning model which is task-based, has a high level of teacher involvement and focuses on dialogue and the use of authentic language.

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Class time is used most efficiently for practicing and embedding new concepts with the teacher.

The teacher is there to help students on an individual basis, when they need it the most.

Teacher-led practice sessions are still at the core of the flipped model, which means learning is embedded more deeply. The teacher can set additional tasks for those who find the topic easy, and provide personal tuition for those who don’t.

The teacher provides maximum support and encouragement, keeping students on track, fully engaged with the learning and progressing at a consistent rate.

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Leading academics now preach a new way of learning; a way that flips this model around.

‘Homework’ and other student-time should be used for learning new concepts (normally from video tutorials, the internet and their own group research).

A

The problem is that if the student hasn’t understood the topic, then no amount of homework will help, especially when the expert (the teacher) isn’t there to help.

The student is shown how to LEARN new language concepts often during self-study time.

They then TRY them out in real-life tasks and situations before ‘immersing’ themselves in a live conversation class with a teacher to APPLY what they have learned. They then embed what they have learned in a private review lesson with a personal teacher to focus on areas of improvement and CERTIFY progress.

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For as long as anyone can remember, education systems have been basically the same; subjectmatter teachers stand at the front of a classroom and try their best to convey new concepts and new ideas. At the end of the class they set tasks, or ‘homework’ for students to practice what they have (or have not) learned.

AP

Flipped learning has been at the core of our programs from the very beginning. In our cloudbased school we offer unlimited access to teacherled conversation classes for speaking practice and social interaction, as well as teacher checkpoints at the end of each study unit for encouragement, support and progress monitoring. We believe it is the future for language learning and education.

www.ef.com/corporate

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Our learning system: EF EfektaTM 50 years of experience has made EF experts in what works (and what doesn’t) in language training.

We know that a flipped, task-based approach – the EF MethodTM – is the best way to learn. But we also know you need a few other things: A) TEACHERS EF Teachers are at the very heart of our schools. We hire the best – all our teachers have a minimum of two years teaching experience, are native-level and hold a recognized teaching qualification – and then we train them rigorously in our methodology to ensure the very best learning experience.

B) DESIGN & INNOVATION Innovation really excites us, whether that means using the latest technology and design principles, delivering new and compelling HD-content, or providing our cloud-school on your smartphone. If it will make a difference, we will find a way to deliver.

IMMERSION COURSES

FACE-TO-FACE COURSES

C) CONTENT Our cloud school has thousands of hours of ‘always available’ interactive learning activities in over 10,000 modules, across countless different activity types.

Updates every two weeks ensure content is always fresh, engaging and topical. No other provider has the resources or even comes close to the breadth and depth of the learning content we develop.

D) ACADEMICS We pride ourselves in our team of world-renowned academics and pedagogues, who work closely with our research partners in Cambridge, Harvard, Beijing and Moscow (read more on page 30). Together, they ensure that our courses follow the best possible academic process.

We combine these critical components with the EF MethodTM to create the world’s most advanced approach to learning a language; the EF Efekta SystemTM. It underpins every language course we do.

TEACHER-LED VIRTUAL COURSES

SELF-STUDY VIRTUAL COURSES

LANGUAGE TESTING: EFSET AND EFSET SPEAKING

THE EF EFEKTA SYSTEMTM The EF MethodTM

EF Teachers

Design & innovation

Content

Academics

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Learning for everyone Like any other, an investment in language training should have a good business reason behind it.

Language skills are often part of wider development needs. For example, management and leadership development are also common priorities within organizations. Language training works best when it is linked to the needs of a business or group of employees.

When it is, the program delivers even more value back into the organization. This is why we segment language training into three broad levels of competence:

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EF Language Levels

15 14

LEAD THE WAY

13

PROFESSIONALLY

12 11 10 9

APPLY TO THE JOB

8 7 6 5 4

GET THE BASICS

3 2 1

1. BEGINNER:

2. INTERMEDIATE

3. ADVANCED

GENERAL LEARNING

FUNCTIONAL LEARNING

For beginners and lower intermediate levels (EF levels 1-6), the best approach is “often and lots”; spending as much time as possible immersed in learning content and practicing with teachers. Every ‘learning moment’ counts! Students should follow our general English curriculum content and work on their spoken English in conversation classes.

For more urgent needs we may recommend extra private classes or a course in one of our Executive Language Institutes.

For higher intermediate levels (EF levels 7-10) we encourage learners to add Business English content focused on their specific professional needs, whether industry or job-specific. Developing English skills in a relevant context keeps motivation and engagement high and helps learners apply new skills back to their day job.

We recommend practice in conversation classes and private classes after each study unit. For more urgent needs, special private courses can be delivered in our Executive Language Institutes.

EXPERIENTIAL LEARNING

www.ef.com/corporate

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For Advanced and Expert level learners (EF levels 11-16) it is no longer just about learning English, but more about refining English communication for management, leadership and other purposes.

For this reason we recommend our more challenging and ‘authentic’ content (e.g. based on current world affairs). A language course can be combined with other courses on management, leadership and other skills with our sister organizations Hult Business School and Ashridge Executive Education.

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Delivering success A language program across an organization needs good planning, designing and project management. Our systematic program approach, Learning LogisticsTM, delivered by our dedicated Customer Success team, means you are supported every step of the way.

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LEARNING LOGISTICSTM

By feeding results back across the lifecycle of the program, we ensure it remains on track and keeps improving.

STEP 1

SET OBJECTIVES We align your business objectives with our know-how to create a strategic program that’s targeted at the right people.

STEP 4

STEP 2

TRACK RESULTS

ASSESS NEEDS

We ensure your KPIs are achieved and that your company has an evolving language program by tracking results actively and monitoring overall progress.

We ensure your training program is scalable and aligned to your current and future needs by assessing skills gaps and setting the right learning goals.

STEP 3

TAILOR AND DELIVER We drive program enrollment, adoption and learning to meet your language learning targets. We tailor training and support your students with an engaging study plan.

www.ef.com/corporate

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The most trusted choice in language training EF has an impressive record in language training. Our solutions are synonymous with personal and corporate success. Our biggest customers include many of the largest and most successful national and multinational companies in the world.

1

2

SCANIA

ICBC

Headquartered in Sweden, Scania is one of the world’s leading manufacturers of trucks and buses.

Founded in 1891 Scania now produces almost 80,000 trucks and buses for heavy transport use. The company employs around 44,000 people across the globe and has operations in more than 100 countries.

ICBC (Industrial and Commercial Bank of China) is the largest bank in China with over 400,000 employees.

With more and more Chinese companies expanding abroad, the global market is becoming increasingly important for ICBC.

EF and Scania have been working together since 1997 in a full-scale language training partnership that has included immersion courses abroad, teacher-led virtual courses and local face-to-face courses.

Built on a reputation of delivering the highest quality products, English language training from EF has become a key enabler of ensuring and driving quality processes throughout the organisation. Local face-to-face courses are now delivered to several hundred students every year in Scania’s own EF-run on-site school.

EF started working with ICBC in 2012, providing tailored solutions for their overseas management team.

Before embarking on overseas assignments, employees improve their English skills with EF’s virtual school as well as intensive face-to-face courses for those with urgent needs.

The excellent learning experience and service is highly valued among ICBC employees. “EF’s courses helped me improve my oral English a lot. The teachers are not only experienced in language teaching but also have a lot of business and industry knowledge. I feel more confident now in accepting a future overseas placement,” says Mr. Zeng, Director of Strategy Management.

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3

4

BDO

AB INBEV

BDO, the fifth largest global accountancy network with over 1,100 offices in 120 countries, uses EF English Live to provide a common language platform for its world-wide member firms.

AB InBev is the leading global brewer and one of the world’s top five Food & Beverage companies. It employs 150,000 people in 24 countries.

BDO made English a strategic goal for employees to improve communication with clients and to offer a more efficient consulting service.

“Conducting business on a global scale means that staff in our organization need to have strong English communication skills” says Linda Qian, VP People at AB InBev APAC.

One of the key reasons for BDO choosing EF English Live as their preferred language training solution was the 24/7 availability with teacher-led, virtual conversation classes starting every 30 minutes.

“AB InBev was impressed by the learning results. EF English Live is a cost-effective, efficient way to train our staff. Improving their English has certainly helped them to become more productive,” says Ms Qian.

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AEROFLOT

AIR LIQUIDE

Aeroflot, the flag carrier and largest airline of the Russian Federation, chose EF Corporate Solutions as the preferred language training provider for 1,500 of its client-facing and operational employees.

Air Liquide is a is a major global industrial conglomerate with over 50,000 employees worldwide.

Their construction and engineering services have large sites in Asia, Europe and the Americas, requiring English as a common working language.

They realized the importance of improved English skills to provide better levels of service and safety in the air and on the ground.

Aeroflot chose EF as they were searching for a truly global provider with an excellent reputation and bestin-class project management support. EF English Live was a perfect fit as it allows staff to fit studies around their flight times – they can log in and study for just a few minutes if that’s all they can spare.

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Staff had received English training for several years but not in a systematic fashion and without proper results tracking. EF’s first task with the company was therefore to conduct a major inventory of language skills and objectives, followed by a comprehensive language training strategy.

In addition to its programme planning capabilities Training Manager Philippe Fournier gives another reason why EF was the obvious choice: “EF’s virtual school is not a ‘self-service’ as opposed to many others; it’s a real school where learners proceed through structured units, level by level.”

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EF Research Network

Harvard

The EF Research Network consists of top universities that are working with us to improve the way students learn.

EF AND THE UNIVERSITY OF CAMBRIDGE EF and the University of Cambridge’s Department of Theoretical and Applied Linguistics have established a joint research unit to investigate accelerated language learning. Our distinguished team of scientists and linguists are conducting research at the cutting edge of technology to understand and improve the way students learn English.

WORLDWIDE PARTNERSHIPS • In collaboration with Harvard University’s Graduate School of Education, EF is examining the development of second language writing skills and academic language proficiency in order to enhance learning, teaching, and assessment.

Harvard

• In collaboration with Peking University’s School of Foreign Languages, EF is exploring effective English teaching techniques for millions of Chinese learners, and testing innovative language assessments with university and high school students.

• At Lomonosov Moscow State University’s Faculty of Foreign Languages and Area Studies, EF is investigating with scholars the impact on instruction of teacher fluency in the target language, as well as creating a professional development framework for future teachers.

• Some of the latest research projects with the University of São Paulo include exploring translation and big data to better understand language learning, and analyzing the patterns of error formation in Brazilian learners of English.

• EF and the University of Tokyo have established a joint program for brain research on second language acquisition.

São Paulo

São Paulo

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Cambridge

Cambridge

Beijing

Moscow

Beijing

Tokyo

Moscow

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Tokyo

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Ashridge Executive Education While mastery of English is critical for any organization’s future international talent, it is not the only component. In a business environment where change is a constant, developing the right skills in leadership, strategy, innovation and management are equally as important.

Through our strategic partnership with Ashridge, EF can help develop those skills through a broad curriculum of scheduled open courses, customized development programs, organizational consultancy and coaching.

Founded over 50 years ago, Ashridge is world-renowned for leadership development, executive education, cutting-edge experiential learning, practical relevance and service excellence.

With a portfolio of Open Programs, Custom Programs designed to fit an organization’s specific needs, Executive Coaching, Qualification Programs and virtual access to research and learning content, the goal is simple – to maximize behavioral change and deliver the greatest impact on organizations.

Ashridge works with over 800 clients in more than 60 countries, either on-location, virtually or at Ashridge House. Once a home to Henry VIII and Queen Elizabeth I, the historic facility is set in a 5,000-acre English country estate, just 50 km from London.

• OPEN PROGRAMS: Our scheduled programs for individuals and groups, focusing on areas such as Management, Leadership, Growth & Innovation, Strategy & Change, Strategy to Action, Organizational Design, Coaching, Finance, HR and many others • CUSTOM PROGRAMS: Executive education for groups in your organization, tailored to your specific needs • SPECIALIZED QUALIFICATION PROGRAMS: MBAs, Masters and Doctorates in management, organizational change, sustainability and coaching • VIRTUAL ASHRIDGE: The wealth of research and learning content from Ashridge, delivered online via customer-specific portals • COACHING: Engagement with individuals or small groups of executives who need support working on a key individual or corporate issue • ORGANIZATIONAL CHANGE CONSULTING: Ashridge’s consulting practice, specializing in transformational change and engagement with leadership, management and teams For more information about Ashridge and the programs offered, please visit www.ashridge.org.uk.

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Next steps We would love to hear from you.

To find out more about EF’s language training solutions, contact us at www.ef.com/corp-enq.

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Language training for business, education and government EF CORPORATE SOLUTIONS 2016-17

Contact EF today www.ef.com/corp-enq

For individual country contact details please visit www.ef.com/corporate

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190 mm back cover

4 mm spine

100 mm front cover