Certificate in Customer Centric Marketing for Entrepreneurs - Edukite

10/4/2019

Certificate in Customer Centric Marketing for Entrepreneurs - Edukite

HOME / COURSE / MARKETING / VIDEO COURSE / CERTIFICATE IN CUSTOMER CENTRIC MARKETING FOR ENTREPRENEURS

Certi cate in Customer Centric Marketing for Entrepreneurs ( 9 REVIEWS ) 

547 STUDENTS

It is not uncommon for students, executives and business owners to feel overwhelmed by the myriad of marketing solutions available …

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Certificate in Customer Centric Marketing for Entrepreneurs - Edukite

FREE

   

1 YEAR LEVEL 2 - CERTIFICATE COURSE BADGE COURSE CERTIFICATE

21

NUMBER OF UNITS NUMBER OF QUIZZES

0

1 HOUR, 46 MINUTES

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HOME

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CURRICULUM

REVIEWS

It is not uncommon for students, executives and business owners to feel overwhelmed by the myriad of marketing solutions available today. How do you decide if social media, direct sales or perhaps event marketing is right for business? This course helps you understand how to build a brand and reach your potential and current customers in the most effective and ef cient manner.

Assessment This course does not involve any written exams. Students need to answer 5 assignment questions to complete the course, the answers will be in the form of written work in pdf or word. Students can write the answers in their own time. Each answer needs to be 200 words (1 Page). Once the answers are submitted, the tutor will check and assess the work.

Certification Edukite courses are free to study. To successfully complete a course you must submit all the assignment of the course as part of the assessment. Upon successful completion of a course, you can choose to make your achievement formal by obtaining your Certi cate at a cost of £49.

Having an Of cial Edukite Certi cation is a great way to celebrate and share your success. You can: Add the certi cate to your CV or resume and brighten up your career Show it to prove your success Course Credit: Babson College https://edukite.org/course/certificate-in-customer-centric-marketing-for-entrepreneurs-bc/

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Certificate in Customer Centric Marketing for Entrepreneurs - Edukite

COURSE CURRICULUM

Getting Started

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About the Course

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00:04:00

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Professor Beth Goldstein

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00:03:00

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About Babson

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00:01:00

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Chewbacca’s Colossal Cookie Company

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00:04:00

Week 1: Customer Discovery

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Week 1 Overview

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00:11:00

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Customer Surveys

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00:12:00

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Field Research Exercise 1

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00:07:00

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Week 1 Wrap-Up

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00:04:00

Week 2: Marketing Mix

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Week 2 Overview

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00:11:00

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Field Research Exercise 2

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00:03:00

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Week 2 Wrap-Up

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00:04:00

Week 3: Brand Design and Value Propositions

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Week 3 Overview

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00:08:00

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Interpersonal Relationships

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00:07:00

https://edukite.org/course/certificate-in-customer-centric-marketing-for-entrepreneurs-bc/

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Certificate in Customer Centric Marketing for Entrepreneurs - Edukite

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Field Research Exercise 3 – Rocket Pitch Design

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00:04:00

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Week 3 Wrap-Up

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00:05:00

Week 4: Campaign Design and Measurement

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Week 4 Overview – Marketing Campaign Design & Business Alignment

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00:05:00

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Metrics for Designing your Marketing Campaign

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00:09:00

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Field Research Exercise 4 – Marketing Campaign Design

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00:01:00

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00:03:00

Conclusion

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Course Wrap Up

Assessment

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Submit Your Assignment

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00:00:00

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Certi cation

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00:00:00

COURSE REVIEWS

4.7   9 ratings

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