ANNIVERSARY SPECIAL SUPPLEMENT
VOL.12 ISSUE 1 • SUNDAY-MONDAY, MARCH 10-11, 2019
DRIVEN AT
EDGE Serving a seamless society
DAVAO
Meet
EDGE DAVAO’s News Team
DRIVEN BY PASSION•DRIVEN BY DETERMINATION•DRIVEN BY INNOVATION
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Edge Davao:
Driven at 11 S ix years ago, the upsurge of the internet and the emerging power of social media triggered an economic downturn in the newspaper industry not just in the country but around the world. This was recession time for newspapers and not a few closed down. For many newspaper companies, the slowdown provided a chilling reminder that there is nothing “comfortable” about the industry's future. With increasing competition from digital media coupled with market volatility, the only security in newspaper business comes
from making sure that it is as ef�icient, nimble and innovation-focused as possible. While many folded up, Edge Davao, as young as it was then at �ive years, decided to make a run for the challenge. From a weekly business paper that is relatively manageable, it jumped into the high
stakes competition of the daily newspaper market. Bold as it was, Edge Davao was determined.
DRIVEN BY DETERMINATION If you want to know what determination is look at the faces of runners who seemed like they were dying in an ironman competition that involved 4km of ocean swimming, 180km of cycling, and 42km of running. That is determination. Edge Davao looked at the faces of newspa-
pers who seemed like they were dying in a competition they are about to lose to the dictates of technology. And yet, it decided to be in that race. 5-year Service Awardee, Lean S. Daval Jr., receiving his certificate and That is determina- token tion. DRIVEN BY PASSION When work is driven by passion, everything seems to be exciting. That mindset. Edge Davao’s team from editorial to marketing to publication is driven by passion. It is that mentality where one loves the job that it comes so
naturally to be productive. Passion is the purpose that becomes a profession. We all have a footprint in the world but it is how we �inish the race that matters. The day you reach perfection is the day you have stopped running on passion. Failures are
the best blessings in disguise because they push us harder than ever. Edge Davao had its share of ups and downs, but being fuelled by passion keeps it just bouncing back. It’s that Michael Jordan mentality. One of EDGE, S16