Dealer Support June 2022

Page 36

SALES SUCCESS

U N I F I E D C O M M U N I C AT I O N S

A unified approach to communications Unified communication strategies are becoming increasingly important for many businesses; even though many have returned to the office, video-conferencing is still much in demand

V

ideo-conferencing came of age in the pandemic, with Zoom, Teams and such like

have the right equipment and a good WiFi connection. Now, as we move to a post-pandemic phase, video-conferencing

proving invaluable for keeping businesses

is an established part of business life even though many people have

running during periods of lockdown when

returned to the office, and this presents many opportunities for

physical meetings were banned.

dealers to help customers to get the right equipment they need –

This led many business owners who

wherever they are working.

had, perhaps, seen video-conferencing and unified communications strategies as something that was ‘nice to have’ but not critical to the

IMPORTANCE OF HYBRID

running of the company to change tack, almost overnight. It also

Hybrid working has been one of the driving factors behind the

proved that people can work effectively anywhere, as long as they

dramatic rise in demand for video and audio conferencing since

[36] JUNE 2022

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