Cumbrian Local Dec 2013

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CumbrianLocal • 1

Cumbrian Local Publications - Formerly Eden Local Average Distribution 23.800 Issue No 51

December 2013

Holly Wreath Biscuits with John Crouch Another Turn in the Road Scouting in Appleby Who is on board and why?

Find us on facebook The best rates in advertising, with the bestCo-operative distribution for local business Society Cumbrian Support local, with your local Penrith


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New look and new name in Lazonby

Eager shoppers turned out for the grand opening of the new-look Lakes and Dales Co-operative store in Lazonby today (29 November 2013), following the recent merger between Penrith and Scotmid Cooperative Societies. Pupils from the Lazonby C of E School joined former staff member Jane Watt, who worked at the store for 30 years, at the store opening. The school was also presented with a cheque from Lakes and Dales Co-operative for £1,000 to help fund a technology upgrade. The Lazonby store has been refurbished inside and out, with a brand new design, features and services for customers. Local baker, Brysons of Keswick, will have a bakery counter inside the store, and customers will be able to enjoy a larger range of fresh fruit and vegetables, chilled food, craft beer and specialty wines. The store’s interior and exterior have also been modernised with a new black and green livery. Lakes and Dales Co-operative has been selected as the new trading name for the nine Penrith Cooperative stores in the Eden Valley and Lake Districts in Cumbria, and the Weardale Valley in County Durham. Penrith Co-operative Society merged with the Scottish Midland Co-operative Society (Scotmid Co-operative) in August this year. Jane McDonnell, Store Manager said: “The new store looks great, there’s a lot more choice and it is going to be so much easier for our customers to shop in.

The range is phenomenal, we now have a wonderful variety of fruit, vegetables, meat and fish available. The store looks brighter and fresher and the layout is clearer too. We are really encouraging everyone in the village to come and have a look at what we have to offer and we are looking forward to finding out what our customers think.” John Dalley, Chief Financial Officer and Society Secretary for Scotmid Co-operative said: “We are very happy to be opening our new-look Lakes and Dales Co-operative store in Lazonby. We would like to thank everyone for all of their hard work at bringing our two Societies together, and especially to Store Manager Jane McDonnell and her team for preparing for the launch today.” He added: “Lakes and Dales Co-operative is the new trading name for Penrith Co-operative stores. It was suggested by staff and we think it reflects the local Cumbria and Weardale Valley area. This first store is an important milestone as we continue to work together in the true spirit of co-operation, to bring the Penrith stores into the Scotmid family.”

The new-look Lazonby Lakes and Dales Co-operative is located at Henderson Buildings, Lazonby, Cumbria CA10 1BG and is open from 7.30am to 8pm Monday to Friday, 7.30am to 6pm on Saturday and 9am to 1pm on Sunday.

Sign the petition ‘YES’ for Penrith to have a Town Council at Maggies Bakery, Sandgate

CumbrianLocal •

Holly Wreath Biscuits

Welcome to your Cumbrian Local It’s our December and January edition We have a blend of current local stories, seasonal offers and ideas. Thanks to Caroline, Nick and Derek for their editorial contribution this month. Well done to the distribution teams for braving some hideous weather over the last few months, especially back in November. It’s great to have the 1st Appleby Scouts on board with the distribution around Appleby. Importantly, my thanks to all those businesses supporting our small business, either through advertising, leaflet distribution, design work or print management contracts. Without them you would not have your free Cumbrian Local.

Ingredient 85g (3oz) butter 170g (6oz) marshmallows 4 drops vanilla essence 1 teaspoon green food colouring 115g (4oz) cornflakes red glacé cherries silver and gold sugar balls edible glitter

Method Melt the butter in a heavy saucepan over a low heat. Add the marshmallows and stir until melted. Stir in the vanilla essence and food colouring, then mix in the cornflakes. Drop tablespoonfuls of the mixture on to greaseproof paper and press a hole in the middle of each. Decorate with half red glacé cherries, sugar balls and edible glitter while soft. John Crouch will be back in the Demo Kitchen in 2014 Come along to the Burrowgate store between 10 am and 2 pm 16th January 2014 - Burns Night special and traditional winter warmer 27th February 2014 - Get ready for that Marmalade weekend.

19 Burrowgate, Penrith CA11 7TD Tel: 01768 862366

Apart from my work on the magazine this year, I have been heading up the Eden FM community radio project. More recently, I’ve been working on the new Penrith and Eden Valley Monopoly board and of course, I started the petition for Penrith to have its own Town Council, which is now growing in momentum and like the other two projects should peak in 2014. But we can’t predict what the people will do if they have all the facts and the positives of having a Town Council in front of them. I do wear more than one hat and I have also been involved in a lot of business development projects, one of these spanning almost two years, working closely with the Penrith Co-operative Society. I have had, must be over 30 years experience in retail, 20 of these years in supermarket retail. I have enjoyed the friendship of the management and staff at the Society and being able to share my knowledge and experience with them at a local level. With changes ahead, on pages 2 – 3 we have the new branding of the new Society Lakes and Dales unveiled and I asked John Mills, Chief Executive for the Penrith Co-operative Society to share with us his views of 124 years of your local Society. His article, ‘Another turn in the road’ is on pages 6 – 7. Also for you in this month’s edition, is a focus on the family business that is The Window Outlet on pages 8 – 9 and we have a seasonal reminder that your local butchers aren’t just for Christmas on page 10. The Continued on page 4

4 • CumbrianLocal

businesses behind your Penrith & Eden Valley Monopoly and in the February Cumbrian local there will be the details of how you can obtain the first board at the launch, which comes with a solid silver set of playing pieces, with a winner takes all idea for just one local charity. There is a page dedicated to a review of your 013 with Cumbrian Local on page 5 and we close with some positives for 014. Meanwhile, the immediate focus for many of us will be preparing for Christmas. If you fancy making something different this Christmas, we have a simple little recipe from John Crouch for Holly Wreath biscuits on page 3. There is no Cumbrian Local in January 014, but Cumbrian Local Publications will be co-ordinating the Penrith RUFC mid season update. This will be a review of the season so far and revised fixtures for 2014. It will be delivered through doors in Penrith and the immediate surrounding areas. Thank you once again for taking some time to read your local community magazine. On behalf of the team, I would like to take this opportunity of wishing you a Merry Christmas. I might even be the first to wish you a Happy and Prosperous 014, especially Mrs Robinson who called me from Kirkby Stephen who has been searching for Eden FM on her radio dial. It’s a call I get every week but in 014 it will be one question I can’t wait to answer. Mrs Robinson, please give me call as I would like you to be around on the day we do let people know about where to find us on the dial. I’ll be back in February 014.

Phone: 01768 862394

Email: Cumbrian Local Publications Ltd

Unit 4D1 Ullswater Road Business Park Penrith, CA11 7EH Front Cover –by Paul Witterick. Printer – Bishops Printers, Walton Rd, Portsmouth, Hants P06 1TR


Content New look and new name in Lazonby

& 3

Holly Wreath Biscuits with John Crouch


Another Turn in the Road by John Mills


The family business serving Cumbria


Your Local Butcher is not just for Christmas 10 Dream Doors & Insulated Garage Doors


What’s next Penrith Town Council


Who’s on board and why?

1 &13

Cumbria Oak


Appleby Scouts by Caroline Gunning


The New season with North Country Leisure 17


4 - 6 - 8 SeaterS • all DriverS NvQ’D Sign the petition ‘YES’ for Penrith to have a Town Council at Maggies Bakery, Sandgate

CumbrianLocal • 5


A Time for Celebration by Caroline Gunning 18 The perfect Gift for Christmas


Peaks & Pathways by Nick Wells


On the Forecourt at Jim Walton



CumbrianLocal •

Wainwright Society update by Derek Cockell

Your furniture for your fire


A look back at the Cumbrian Local year

4- 5

What’s next with Eden FM?


A Reason for all Seasons


014 rate card for business


All articles above unless stated are compiled by Lee Quinn

Cumbrian Local Publications - Formerly Eden Local Average Distribution 23.800 Issue No 51

December 2013

Holly Reef Biscuits with John Crouch Another Turn in the Road 1st Appleby Scouts Who is on board and why?

Find us on facebook The best rates in advertising, with the bestCo-operative distribution for local business Society Cumbrian Support local, with your local Penrith




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Another turn in the Road

Lee asked me to write this piece looking back twenty years bringing the old with the new, but I think we should go back to day one and show that in fact these changes are a natural progression and a continuation. It’s going to be Penrith Co-ops 125th anniversary in eighteen months and there have been many significant events that have shaped this society. April 1890 was the rebirth of Penrith Co-op having faltered from an earlier attempt in 1878 that ceased in 1889. The society had stronger support and soon found its home in the community, growing steadily each year building on the quality, service and the loyalty of its staff and members. During the war years the Society continued to support the local economy and was a cornerstone for the community. It was not until 1948 that sales reached £1 million pounds; however that was a peak that would take some beating as the coming years had some hard lessons to learn. The society along with everyone else struggled through the depression and traded moderately until in 1957 a bout of foot and mouth something we all know too much about struck the area, as with all setbacks the Society soldiered on and in the 60’s reached a turning point in its fortunes appointing a new Managing Secretary, Derek Oldham who brought in a period of consolidation and over the next few years the society began to regain its place. Keswick Co-operative another independent Society elected to join forces and the combined Society had a solid platform to work from, at that time there was a major push to amalgamate all the independent Cooperatives in the area to form one large organisation. Penrith members decided that this was not for them along with several other smaller Co-operatives such as Lazonby, Hawkshead and Coniston. Time marched on and in 1976 the Society managed to break the £1½ million sales barrier, thirty years since reaching that million pound mark. Geoffrey Holden

another familiar face to many joined the Society as Assistant Secretary and the new management team set about upgrading the Society’s Burrowgate store, acquiring several adjoining premises to create the foundations of the store that we know today. In 1980 there was a major shift in working hours with the introduction of the 39 hour week and inflation at 12% was creeping ever upwards. Society sales in 1984 reached the dizzy heights of £3.4 million and a further investment in the Burrowgate store was made. 1990 was the society’s centenary year and this is when I joined the society taking over from the late George Holder of Shap as Grocery Manager. Within a year things began to move rapidly, Lazonby society expressed an interest to join forces, Derek retired and Geoffrey took over. The Society took on a site in Sedbergh and Naworth Collieries Society decided they wished to align themselves with Penrith, the store numbers now stood at seven and trade had reached six million, we developed Lazonby from a small convenience store by acquiring the former Bells sandwich unit and produced a store that is the envy of many a small village, it was one of the most frantic periods in the society history with refits and upgrades, there was never a dull day. In 1997 Geoffrey decided to retire and John Tompkins and I took control, we had only been in charge for one day, when the store had to be evacuated due to a small fire in one of the upstairs toilet areas, not an auspicious start! However we got over that but did not have much time for settling in as soon after Stanhope and Weardale co-op decided that they wished to join bringing their six stores making a total of 12, and that gave us a geographical spread with Penrith at the centre of a forty mile radius. Once again we set about a program of refurbishments and by 2007 sales had reached £13 million sadly we also had, had to close two branches that were uneconomical,

Sign the petition ‘YES’ for Penrith to have a Town Council at Eden Estate Agents, Little Dockray

CumbrianLocal •

but ever mindful that the society had to develop and grow we took the opportunity to acquire the adjoining property at Stanhope and combine three units into one, and that store is trading successfully today. During all these changes we maintained the Society’s ethical stance and its environmental credentials winning several awards. The recent Burrowgate development being a prime example with photovoltaic panels and ultra-efficient insulation and with recycled materials used wherever possible, even down to the carpet on the first floor made with a mixture of recycled plastic bottles that at the end of its useful life can itself be recycled. The main drivers for the development of Burrowgate other than the need to have a pleasant shopping environment was the impending Southend road development. If we had known that just around the corner we would be facing the biggest banking crisis in our time and how the face of Penrith our major trading area would be affected then perhaps things would have been done differently. We found ourselves in a difficult position trading was ok but fragile, the New Squares development collapsed and the area had an air of being closed for business. A brief respite followed with the fire at the Morrison store and the town as a whole benefitted however that was not to last. The Co-operative group acquired the Somerfield business and converted the store to a Co-operative store which confused Co-operative shoppers with two stores selling the same products. Swiftly followed by the Morrison store rising from the ashes bigger and bolder and eventually the New Squares being saved by Sainsbury who opened their bright bold new store and a week later Booths opening theirs, not forgetting that

Aldi had an extension built in the meantime. Having taken sole charge of the Society I set about the task of making ourselves stand out we began a process of local sourcing and upgraded our nonfood offer, which gave us a point of difference. We also began a review of the society with regard to its financial security and future prospects setting up a five year plan and took difficult decisions with regard to staffing levels and cutting back on unnecessary expenditure, which began to show positive results and over the next few years we began to turn the corner. However it became obvious that for this Society with its great tradition to survive and develop in this shark infested retail environment we needed to secure a strong partner. We began looking at options and having had a longstanding relationship with Scottish Midland Co-operative who hold the same ideals and have members firmly at the forefront of their business, decided to open discussions about a possible merger. After several meetings and finally two members meetings for both organisations it was agreed that the societies would merge on the 12th October 2013. Since then there has been a great deal of work in aligning Penrith systems with the Scotmid way of working and a learning process for all concerned. Members have already begun to see the benefits of the enlarged society with Lazonby ready to relaunch having had a major refurbishment under the Lakes and Dales Co-operative logo, with Keswick getting a similar upgrade in the coming weeks. On a personal note although I will be standing down as Chief Executive I will not be letting my support for the new society wane, in fact I believe that we have continued the great journey that Penrith has been on and that this is just another turn in the road. I am looking forward to seeing how the society is going to develop and want to thank everyone that I have had the privilege of working with and for over the past twenty plus years for their support and wish Lakes and Dales every success and looking at the results at Lazonby I think you will agree that there is a great future.

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The Family Business Serving your community

Last month, we introduced a number of new, independent businesses to our readers that have chosen Cumbrian Local to promote their business. One of the new businesses was the Window Outlet based in Workington, serving the Community of Cumbria. I say community because, whilst we all live in our own villages and towns, there are many sparsely populated areas in Cumbria. The Eden Valley is one of the most sparsely populated parts of England, with a population of 52,600 and a ratio of 25 people per square kilometre. Many of us inevitably have to travel when we want to do business, go to work or school, or visit friends and relatives. The internet is a modern wonder but when we do business online, we sometimes forget

the values of local, or smaller businesses that cannot afford expensive websites, that haven’t got a sales team, that haven’t got people knocking on doors or people pestering you on the phone, trying to sell you something at 6pm in the evening when you’ve just got home or you’re just having tea. Big businesses, nationally based with big budgets and call centres, can be based anywhere on this planet selling you a local service. Is the money spent locally or invested locally? Is there such a deal which is better than that offered by a local business based in Cumbria. Cost is sometimes key and apparently there is usually something free, but is it when the only local transaction made is when you sign for it at the door. To do business with the Window

Sign the petition ‘YES’ for Penrith to have a Town Council at Eden House of Cakes, Sandgate

Outlet, I took the trip along the A66 to meet Graeme and Ann Marie Pritt at their premises on the Clay Platts Industrial Estate in Workington. They have their showroom, storage and office all under one roof, but before you start thinking that’s a long way to go to look at windows, doors and conservatories, you don’t need to and something that this family business has been doing for a while, is working in the Eden Valley, the North Lakes as well as on the west coast on a regular basis. Whilst you take the time out to read this article in your Christmas break, if you are in a draft, if those windows are rattling, or if you’re thinking you may want that additional light bright space with a conservatory in 2014, you’ll have to think who would be your best option.

CumbrianLocal • 9

I regularly meet Graeme and Ann Marie. As a client, I like to know about them, their business, why they do it and how they got where they are. If I work with any business, I don’t treat them like advertisers might, I treat them like people. Graeme started out at 16 in the trade as a joiner. He worked for GH Chambers in Workington for 15 years before he went into double glazing and all the associated products around this industry. Graeme eventually set up a business at home. Now there is home working, just like I do from a computer, in writing and putting the magazine together. My designer works from home as well. In my experience of working with Double Glazing Companies over the past 15 years, I cannot imagine running a window company from home. Well as explained to me, we all have to start somewhere and whilst stock was delivered via a 40 foot articulated lorry to the estate to Graeme and Anne Marie’s home as the business grew, the home ran out of space very quickly. First the garage, then the conservatory, then the garden and then the path around the house became storage space. This was only for a short period of time before Graeme made the transition between home and finding a suitable unit in which to base the business, with the support of his wife and the rest of the family, including four children. To help with the administration of the business and the accounts, Ann Marie became a part of the team.

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With over 0 years experience in this business, they have become an established family business. The Window Outlet have their own team of installers, not like many companies in this trade who draft in installers from anywhere but locally. With working locally comes accountability. If you mess up, everyone knows about it. Large companies deal with mistakes via customer service or through another call centre on the planet somewhere, but do you get to speak to the installer, the person who sold it? Mistakes can happen, but the odds are reduced when using an established local business, that doesn’t just come with an old statement that is something of value called a ‘personal guarantee’, but it comes with national backing at a local level with Network Veka and this makes quite a difference between how a local business can have local support on a national level whilst still remaining independent. What are the odds of receiving a personal service from a call centre?

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If you’re looking for a personal service, where you can pick up your phone and call and actually get to talk to them in person and you know they are not that far away, to come and discuss your needs with regards to windows, doors, conservatories and other improvements to your homes, start your new year with the right call. There is none of this 0845 or 800; it’s a straight forward Workington number, no hidden agenda, just people doing the best they can for you because their business depends on it. You are not just a sales target but an important, face to face customer.

Sign the petition ‘YES’ for Penrith to have a Town Council at Bargain Booze King Street

A local butcher isn’t just for Christmas

Having the opportunity to write about local produce is something I enjoy and I look forward to supporting any independent trade in 014 as a customer and a local publication. Over the years I have had the write about and work with a family butcher based in Penrith, which has been established since 1873 tracing back to this year, the peak of English football, England played Scotland on 8th March 1873 at the Oval and they won 4 – . Queen Victoria was on the throne. It was 13 years before the motor car was invented and over in the USA, one Lieutenant Colonel George Armstrong Custer and his 7th Cavalry, had just survived a brief skirmish with the Sioux Indians lead by Crazy Horse and Sitting Bull. They were not so lucky two years later. What a difference an ocean makes. Closer to home Joseph Jackson plied his trade as a butcher around the Appleby area on a horse and cart. His son, Frank Jackson in the 1930’s, became a farmer-butcher and served his apprenticeship at Walter Parkers Butchers in Penrith. He used to take the meat up to the Dunbull Inn at Haweswater on a pack horse, before the dam was built. After the war he moved to Askham and set up his own slaughtering business and started dealing in cattle. In the 1950’s Frank Jackson (the nd) took over the business. In 1976 the business moved to a new site in Meyers Lane Penrith, which was a larger abattoir but by 1979 the business moved again to the larger site on Ullswater Road, not far from where the garage is today. Franks son Trevor Jackson took over the abattoir until it eventually closed in 1994. It was in 011 that Frank Jackson the 3rd explained to me 138 years on, following the acquisition of Clarks Butchers at Great Dockray in Penrith, how Frank and his family were then back to their family roots. With the unpredictability of the food change coming to a head in 013, in the crisis of the horse meat scare the local butcher did have a lift. People that didn’t normal have time to shop locally from their butcher made time, because this was about trust and trace ability of what they eat. We don’t like people messing with Sign the petition ‘YES’ for Penrith to have a Town Council at The Town Hall

our food and those glossy labels on the self and in the freezer which when on out table could of bolted from the stable should be a something we leave in 013. Like most current news then it has disappeared now. Are you back to the processed food, are you looking at the packet or the budget? Why do we have the contents on a burger you buy in a box, but they are not on the side of the burger you buy from a fast food outlet? Jackson’s are one of a number of local butchers that can give you a simple answer about content 100% is known. Jackson’s know what go in to their Saugaes and burgers because they put there. As a business, they have some clear goals; to remain traditional, to buy local in sourcing as much of their meat as they can from the Eden Valley. You can’t turn the clock back to 1873 but in going back to traditional ways, you get a traditional taste. The history from the region and Jackson’s own traditional recipes in their sausages and pies go back to 1873, they continue to maintain a preserve the taste for the future. Jackson’s family butchers will continue to source as much of their meat from local breeders. All of this can only be achieved with your help. Your local butcher isn’t just for Christmas. Your local butcher is there to serve you and the community 1 months of the year. You just need to be there for them 1 months of the year and help maintain and protect tradition. Creating the traditional tastes from the past, that will be our taste of tradition in the future. Christmas Week Beef is Prime Belted Galloway from Messrs Edmondson of Walloway Farm Penruddock

ORDERING Please call Frank on 07581 480309 or Adam on 01768 868689 Jacksons Family Butchers 23 Great Dockray Penrith, Cumbria CA11 7DE

CumbrianLocal • 11

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Short story to a success In our October Cumbrian Local, Martin Cowin (see left) wrote a book review on the Settle to Carlisle: An Artist Odyssey by Les Packham. Following a number of enquiries, we are pleased to announce that Kath in the shop at Appleby station, which is open Fridays and Saturdays, now has the book available to purchase. For further details you can contact Kath on 07720 130239

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The first story announcing that Eden fm Radio Ltd had been granted permission to produce and sell a Penrith and Eden Valley Monopoly Board game was released 12th September 2014 to local press. An interview on the breakfast show with BBC Radio Cumbria came soon after in the following week. The concept was explained and it’s simply, Eden FM had been handed a unique opportunity. As a voluntary group like many groups it needed to raise funds. It needed funds to buy new specialist equipment, funds to assist with the transmission and mobile equipment so if it was successful in its application for full time community radio licence it would have what it needed to do this. It currently has 4

Who is onboa

main areas of funding. Grant funding; It has recently applied for a EDC community grant fund. Sponsorship: it’s current station sponsor is the Penrith Cooperative Society and Cumbrian Local Publications. Advertising and other sponsorship; revenue on air generating through radio advertising and sponsorship slots. It’s 4th and final area of key funding for investment is the revenue it can generate form the Monopoly project.The concept is simple, if Eden FM could cover the cost of the design and production of the minimum order of 2,000 boards, the contract offered by Winning Moves the UK licence for Monopoly, it could then as the stockist sell these boards to create the funds for the radio project and even to re invest in the purchase of more boards. The first objective has been to raise the funds for that first stage, the 2000 boards. Since the press release Eden FM has been working on getting 36 squares on the board sponsored. Also still available to sponsor are some of the 14 Chance cards and 14 Community Chest cards. In just two months of the first article being released most of the squares were reserved. There has been some chopping

Sign the petition ‘YES’ for Penrith to have a Town Council at Penrith outdoor Pursuits, Middlegate

and changing of squares as the layout of the board and locations have been moved around at the time of this update two squares were available and 12 cards. So, who is onboard? What are the squares that the businesses will appear on and what places in Penrith and the Eden Valley have secured a plot in history? Well at this point, we have asked some of those businesses on board to tell us what there thoughts are about the board. “Arnison Heelis is very excited to be part of the Eden Valley Monopoly board. Our business has provided legal services to the local community for hundreds of years, so to be involved in a project that encompasses the Eden Valley locality with a long standing and familiar institution such as Monopoly, that captures the essence of our firm. It is wonderful for the Eden Valley that somewhere so beautiful which always seems to be overshadowed by the neighbouring Lake District is given the opportunity to stand out and be noticed by so many people in such a unique way.” Charlotte Birtles, Director Arnison Heelis

ard and Why?

CumbrianLocal • 1

by Lee Quinn

An established supported of Eden FM and sponsor since the campaign was launched, Ullswater Road Garage were also early in getting onboard and this is what they had to say ‘We welcome the opportunity of being on the Monopoly board as we believe it is a fantastic idea, seeing our business on the board not only shows our presence in the community, it is a one off advert for life and it also endorses our continued support to Eden FM Community Radio in helping them raise much needed funds for equipment and its full time launch’. Penrith Building Society, had this to say about the concept “Penrith Building Society is about helping people buy their own homes and so being on the Penrith Monopoly board is very appropriate. I think this is an excellent idea and a great advert for the town.” Amyn Fazal, Chief Executive Jim Walton Toyota, as an established family business in Penrith they had this to say ‘Getting our family name on board one of the biggest

traditional board games in the world is a fantastic opportunity for a local family business like Jim Walton. A square on the board a celebration of our 45 years that will be seen by so many for the next 45 years Joseph Cowper Ltd, a part of Penrith history since 1899 had this to say “The Penrith Monopoly Board is a special thing marking a moment in time and will be treasured by those lucky enough to own the game. We are pleased to be part of this project and hope that the proceeds enable Eden FM to set off on a firm footing. This is a little piece of history and Joseph Cowper Ltd are proud to be a part of it!” Phil Caton, Joseph Cowper Ltd “We were very pleased to be given the opportunity to buy a square on the Penrith & Eden Valley Monopoly board. It is a rare chance for us to advertise our presence in the local community, many of whom did not know of our existence. This will hopefully put us on the “tourist” route map in the future“ Dorothy Blyth, Manager Penrith Truck Stop

Here are some questions we are now getting on a daily basis

When is the board going to be available? To celebrate not just the achievement of the people having their very own custom made Penrith and Eden Valley Monopoly board, we are aligning the launch with the switch on of Eden FM Community Radio. This date we hope to release soon, but we are aiming for delivery of the board at the end of March to early April 014.

How do you buy a board and how much will it cost? People have been emailing to reserve boards locally, nationally and all around the world. You can reserve a board by emailing admin@edenfm.

The Penrith & Eden Valley Monopoly board game will cost £24.99. From 16th December 013, you can purchase a Monopoly voucher card from the following locations so you can pre order your board and use this voucher as a Christmas present. Ullswater Road Garage Penrith, Penrith Outdoor Pursuits, Eden FM Radio Penrith and Boot & Shoe Greystoke Alternatively you can pre order and pay online now with Penrith Outdoor Pursuits at who are also on board.

Sign the petition ‘YES’ for Penrith to have a Town Council at the Eden FM Studios

14 • CumbrianLocal

Sign the petition ‘YES’ for Penrith to have a Town Council at the Penrith Leisure Centre

CumbrianLocal • 15

Sign the petition ‘YES’ for Penrith to have a Town Council at Tattie Tims Potatoes, Market Square

16 • CumbrianLocal

1st Appleby-in-Westmorland Scout Group Back in the 1950s, following the amalgamation of church and school Scout groups, Appleby Scout Group was born. Somehow, over the years, they became known locally as 1st Appleby, which was never their official name. On their uniforms they wore name tapes that read 1st Appleby Cumbria. How confusing! This year the Group took the decision to apply to the Scout Association to change their name to 1st Appleby-in-Westmorland, better reflecting the town in which they are based, and to differentiate themselves from other Appleby Scout Groups – they are now unique in the world! New name tapes were ordered, kindly funded by a grant awarded through Appleby-in-Westmorland Town Council. On Remembrance Sunday the flag bearers were the first to sport the new name (images from Witt). The Scout Group, is rightly proud of its hometown and, following a visit to the Moot Hall to meet the Mayor, the Scouts are more so now they realise the meaning behind the words on the town crest: Nec Ferro, Nec Igni, which roughly translated means ‘not by iron/steel (sword), nor by fire’, a reference to Appleby’s ability to rebuild itself after attacks. They like the idea of such resilience and spirit – although their modern day translation was something along the lines of “come and have a go...” As well as having enthusiastic young people a Scout Group needs enthusiastic Leaders and supporters. One way the Scout Group is addressing leader recruitment is to grow its own, so to speak. Working alongside Loki Explorer Scout Unit, the Group is recruiting Young Leaders (14 – 18years old) to help at section meetings for their Beaver Scouts ( 6 -8yrs), Cub Scouts (8 -10.5yrs) and Scouts (10.5 – 14yrs). Young Leaders, in addition to undertaking training in leadership and management, will have the opportunity to participate in regular activity sessions, social events and the Duke of Edinburghs’ Award scheme. Scouting is open to boys and girls, and there is no upper age limit for Leaders – why not get Granny or Grandpa involved? Not a Group let the grass grow under their feet, the members seek out ways in which to grow and ensure funds are available to widen the variety of activities and experiences available to the young people. One way they

are raising funds is through the delivery of Cumbrian Local in their area, it’s true, many hands make light work. The Scouts are helping as stewards for a Hospice at Home fundraiser being held at Appleby Castle. This year they helped with the refreshments for the first Eden Epic cycle sportive, they will be catering for the 014 event too. In every Group there is a need for support, whether it is through skill sharing, donations, equipment loan or time in kind from local businesses. 1st Appleby-in-Westmorland is fortunate to have built great relationships with local companies & organisations that are able to assist in different ways. One such business is Eden Safe Store Ltd, operators of a secure storage and warehousing facility. “Eden District Scouts are indebted to Robert Airey of Eden Safe Store who have kindly sponsored and provided storage for our local scout equipment. This has been a great help both financially and practically; it means we can keep essential items stored safely but accessible for when we need them to support scouting activity in the locality”, said Richard Allsopp, District Chairman. Back in the summer Rotarians, from The Rotary Club of Appleby, helped the Scouts to carry out much needed repairs and refurbishments to the Scout hut, which included painting, making shelves, removing battens, sanding and varnishing woodwork, putting up display items, coat racks and noticeboards but, most importantly, learnt how to tidy up after the job! For more information about Scouting with 1st Applebyin-Westmorland please contact Caroline Gunning, Group Scout Leader: or 07966 474499. You can follow them on Twitter too @1st_ Appleby

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For more ideas go to email Sign the petition ‘YES’ for Penrith to have a Town Council at Mansion House

Advert Cumbria Local Dec 13_Layout 1 03/12/2013 14:50 Page 1 CumbrianLocal • 17

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18 • CumbrianLocal

A time for celebration By Caroline Gunning

If you haven’t already realised, we are amidst a special time of year when people gather together, get dressed up, exchange gifts and enjoy indulgent meals. No, I’m not talking about Christmas and New Year. I’m talking about community and business awards. These awards serve to recognise people and businesses, from all walks of life, for their contribution over the past year and beyond. Often they come as a surprise to the nominees. This was certainly the case in my recent nomination for Cumbria Women of the Year 013. Last month I received a beautiful hand written envelope. Upon opening it I found an invitation to the 013 Cumbria Women of the Year lunch to be held at Storrs Hall, Windermere in November. Unbeknownst to me I had been nominated for my many years of volunteering in Scouting (I went on my first Scout camp when I was only 9months old and have been involved in one way or another since), the support I give to local schools in enterprise and workplace communication skills training and, the business mentoring projects I volunteer for. The lunch was a grand affair, with both the Lord Lieutenant of Cumbria and The High Sherriff in attendance, themselves amazing women who have given much time in supporting charities in the county. I was on a table with the founder of the Lakes Alive, Minfest and Comedy Festivals in Kendal, a breast cancer care nurse from Carlisle and Claire, the overall winner, as well as our Committee hostess and a representative from one of the sponsors, Cumbria Life. Whilst I didn’t win, it was an honour to be nominated and the experience of being amongst such awe inspiring women will stay with me for a long time to come. Recently Appleby Chamber of Trade held its annual business awards to recognise both the achievements of businesses and individuals who not only bring financial benefit to the town but to applaud the

excellent customer service found amongst the people who work here. One thing said of the small, independent businesses is that the personal touch is what draws people in. FS Potts & Sons Ltd was presented with an award in recognition of their many years of service and support to the town. If there’s bunting to be hung, lights to line the avenue, sand bags to be moved etc. the Potts family and their team will usually be found in the midst of things. On a national level, Appleby Manor Country House Hotel was at the Hotel Cateys, held in London. Now in their seventh year, the awards are the hotel industry’s only truly independent benchmark of operational excellence. Since their launch in 007, the Hotel Cateys have celebrated the most successful hotels, hoteliers and hotel employees across the UK. Appleby Manor were nominated for Green Hotel of the Year, up against; Macdonald Windsor Hotel, the Park Plaza Westminster Bridge, London and The Savoy, London. For the Appleby Manor team it was a chance to fly the flag for Cumbria, to promote the excellent work being done in one of the country’s loveliest counties. Grahame Devine, Sales and Marketing Manager at Appleby Manor, was still revelling in the glow of the ceremony when he told me “it was a lavish affair, with over 600people from across the UK hospitality industry, which presented an excellent opportunity for networking and sharing best practice. We were very proud to be shortlisted, as it was great recognition for the thought and effort we have put into addressing the issue of green energy and environmental considerations at the hotel.” There are many unsung community heroes, heroines, stalwarts and supportive businesses in Eden – full of community spirit, not just for the traditional time of giving, but all year round. If you are one yourself, thank you for all that you do in making this an amazing place to live and work.

Do you have a vision for your business but don’t quite know where to start in expanding your empire? Please contact us to see how we can help develop, define or diversify your business. E: • T: 0845 643 0557 We’re bold enough to stand out, bright enough to blend in...... Sign the petition ‘YES’ for Penrith to have a Town Council at Hearth & Home, Brunswick Road

NL Cumbrian Local 1113_Layout 1 14/11/2013 09:15 Page 1 CumbrianLocal • 19

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0 • CumbrianLocal

GRISEDALE TARN Peaks & Pathways Nick Wells

This walk is ideal for those who don’t want to scale any great heights, but like to enjoy the delights of our Lake District. Grisedale is a beautiful dale, and this easy walk is rewarded with a Tarn at its head. Park where you can in Patterdale, then follow the sign for Grisedale Tarn which is located just before the Mountain Rescue lodge.

The first mile or so is on a single lane road, then becomes a track which takes the same direction as Grisedale Beck. After about two miles, cross the footbridge and head up toward Ruthwaite Lodge (some kind of Hostel I think), then ascend the path for about another mile to arrive at the Tarn. Fairly large in comparison to other

Tarns, truly magnificent, and if you want to take a different route back, St Sunday Crag is a fairly short ascent from the Tarn, then onto Birks Fell and back down to the start in Patterdale. This walk is ideal for short Winter days, and if you only walk to the Tarn and back, will take about four hours.

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CumbrianLocal • 21



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Telephone 01768 864555 Fax 01768 867280 Parts Direct 01768 865428 Fax 01768 892979 Showroom open Monday to Saturday 8.30am - 5.30pm Sign the petition ‘YES’ for Penrith to have a Town Council at Penrith Outdoor Pursuits, Middlegate

• CumbrianLocal

The Pictorial Guides where it all began For Wainwright devotees, 9th November is significant as it is the date in 195 when Alfred Wainwright, or AW as he known to his fans, produced the first page of his Pictorial Guides to the Lake District fells. Alfred Wainwright photograph by Derry Brabbs

AW revealed the date that he began writing his guides in a book, which he wrote following the publication of the final guide, The Western Fells, in 1965. The book, Fellwanderer, which Wainwright called, ‘The story behind the Guide books,’ was published the following year. He wrote: ‘Somebody once said … that a journey of a thousand miles starts with the first step. November 9th 1952 saw my first step. It was a good evening for me. It was a winter’s night, but I spent it going up Dove Crag and was lost to all else.’ The idea of writing his own guide to the fells was one that AW had harboured for many years. In letters to his friends he made no secret that one day he would write his own tribute to the place that had captivated him from the first moment he beheld the view of the Lake District mountains from Orrest Head in 1930. After moving to Kendal in 1941 he began to think more deeply about the kind of guide he wanted to write. It was not simply to be a single volume work as his guide was to provide topographical descriptions, details of the routes of ascent and descent, the view from the summit and ridge walks that could be completed from each of the 214 fells he had identified within his prescribed area of Lakeland. And his written descriptions would be complemented with pen and ink sketches, maps and diagrams that turned his series into a unique guide to the fells, which many Lake District aficionados think has never been bettered. In 2002, fifty years after Wainwright began his guides, it was revealed that Wainwright’s publisher, Michael

Joseph, was about to cease publication of all his books. Happily, a new publisher emerged to take the Wainwright books forward into the 1st century. Frances Lincoln purchased the publishing rights and immediately commissioned Chris Jesty to update the guides to reflect all the changes there had been in the years since AW had written the books. Using the latest digital technology, it will now be possible to keep the series up-to-date, whilst maintaining the essential character of the original books. Thanks to the efforts of Chris Jesty and the publishers, Frances Lincoln the Pictorial Guides will continue to be available for the foreseeable future. If you would like to know more about The Wainwright Society, log on to the website at or email Derek Cockell Secretary The Wainwright Society

Sign the petition ‘YES’ for Penrith to have a Town Council at Lakeland Integrity Office, King Street

CumbrianLocal • 23

Want to find out more about the Penrith Town Council Group?

Think you could be a town councillor? An evening of fact not fiction, with guest speakers to be announced 6 – 9pm on Thursday 6th February 2014 at the Community room, Fire and Rescue Service Headquarters, Carleton Avenue, Penrith, Cumbria, CA10 2FA To attend this meeting, email

See Santas list on the back page... Sign the petition ‘YES’ for Penrith to have a Town Council at the Penrith Leisure Centre

4 • CumbrianLocal

2013 – 2014 with your In January 013, behind the scenes, like many local businesses, we hit a slow start to the New Year; pulling a magazine together when people are on holiday is not easy. In order to save money, we pulled away from using Royal Mail distribution and tried a Cumbrian based distribution company. Further changes were to come in 013, following the trial of Board City Times in Carlisle at the close of 01 . The plans were in place to get Eden Local distributed across Eden and Lakes Local distributed across the north lakes area into one titled Cumbrian Local, but the real challenge was in distribution. Our January magazines aligned, featured good news stories on Carrick design, The Penrith Co-op Society membership card and the end of the first stage of the Eden FM campaign from 9th June 2010, which finished with the full time radio application being submitted on 9th January 013. In keeping with tradition, February was full of romance and preparing for the Marmalade Festival at Dalemain House and Historic Gardens. With Spring in the air and at a national level, the fear of what was in your ready meal, your pie or lasagne was raised. We built on the importance of what your local magazine had been doing since it was launched. We continued to emphasise once more, the importance of shopping locally for food you could trust and trace its origin. It is still there in your local shops. Are you still buying it? March and April were also months of excellent photography, shared by Jim Walton and the Cumbria Mini Centre. May was the launch of our new Cumbrian Local brand, one magazine which needed one distribution team, so the recruitment of the Cumbrian Local distribution team was launched, recruiting local people to deliver their local magazine, whilst still working with a contract distributor. For the Summer, starting with the May fairs, we had features on Langwathby and then in June we went to Brough. In July we posted Summer events like the Eden Food and farming festival and the Penrith and Skelton shows. In all three of the Summer editions, the debate for Penrith to have a town

council was presented. As a first, there was no August Cumbrian Local, but for the first time we assisted Penrith RUFC with not just the idea of printing 6,000 start of season programmes, but Cumbrian Local, with its new locally based teams then in place, distributed 4,000 of these through doors. Into the final four months of the year, our main story in September was the merger of Scotmid Co-operative with Penrith Co-operative. Other stories included the follow on of the Penrith Town Council campaign and the announcement of Penrith & Eden Valley Monopoly. October like September, kept those local stories running on local projects, seasonal local products and we arrived in November to not just celebrate our 50th publication in Cumbria, but the announcement of Eden FM Community Radio being awarded its full time licence. Addressed to our regular readers, you’ll know there are more than 1000 words we have written about local in 013. To our new readers, who we get every month, we do have copies of back issues and all 50 publications are free to read in book format at Before I thank a lot of people for what seems to have been a very long year, a short statement. Cumbrian Local Publications, through its main title, will continue to deliver your local stories. We have always left local news to local weekly papers. In the event that we create news, then this tends to run as a story, like for example, Eden FM, the Penrith & Eden Valley Monopoly and the regular town council updates, which are press released but not used in local papers.

Not all local news gets in to local press. Cumbrian Local in 014 will deliver the success of a community radio being launched. It will deliver the launch of Penrith and Eden Valley having its very own custom designed community Monopoly board. As for the creation of a town council, there is to be an open evening for those who would like to consider becoming town councillors or for those who would like more information about the town council strategy 014 015. Details are on page 3. Local magazine, local stories, local history being made, local news? My thanks to Paul Witterick for some excellent photography; to Chris Miller in design for so many dedicated hours, late nights and weekends, working on the magazine and many other Cumbrian Local Publication jobs. Well done to the editorial team of volunteer writers. Throughout the year, the buzz in the magazine has been from Penrith Co-op Society bee keeper Melanie Vincent. Talk the Walk - Peaks & Pathways has been Nick Wells; our Wainwright Society updates have been delivered by Derek Cockell. And finally, my editor, best friend and my wife, the biggest thank you for making my writing make sense and keeping me motivated. Of course, my two girls persevere as they think I never stop working! It’s a family business that we have and we all do our turn in distributing our magazine that is your Cumbrian Local, where we live. Just remember we don’t write news, we create it and 014 will be a year to remember locally.


CumbrianLocal •

Cumbrian Local Publications - Formerly Eden Local Average Distribution 23.800 Issue No 51

December 2013

Holly Reef Biscuits with John Crouch Another Turn in the Road 1st Appleby Scouts Who is on board and why?

Find us on facebook The best rates in advertising, with the bestCo-operative distribution for local business Society Cumbrian Support local, with your local Penrith


2014 - what possibly could be next? From plans laid in 010 to 013 to where we go in 014, well this is simple. Cumbrian Local will continue to support the good that is in the community and there is a fourth campaign to come which will benefit local charities and voluntary groups. The links we have established with Appleby Scouts, in assisting us to distribute in Appleby is truly a good news story and Cumbrian Local will support them with regular updates in the magazine and contribute

regular donations, which for Appleby Scouts will be a sum in the total of £1 00 per year. This is what community communication and working together is based around. Local charities, groups and organisations in the area of distribution. Cumbrian Local cannot be beaten on price. If you have a community project which needs a hand and you can help us, we might be able to help you. In 014 no local charity, local group or organisation will pay

to advertise an event in Cumbrian Local. Your weekly events can be advertised for free. Voluntary groups and local charities are the soul of the community, which need funding and need to be heard and recognised for the good work they do. They shouldn’t have to pay for this dedication to advertise events to raise funds. At www.cumbrianlocal. are the dates for booking in your free ad for your event in 014. Book it now and we will try to help those charities and groups to be seen and in linking with Eden FM Community radio, be heard in 014.

For Local businesses in the area of distribution Advertising in Cumbrian Local Publications

Advertise locally from £25 per month (no VAT) in 2014 through doors Put 1000 leaflets through doors from £24 (no VAT) in 2014 Recruit through Cumbrian Local for £25 per month (no VAT) in 2014 We have national rates and we have local rates for advertising. For those businesses considering a marketing campaign in 014 with Cumbrian Local, you won’t have to pay 1 months up front or 6 months. Our minimum contract is one month. The longer you advertise, the cheaper it becomes. We offer an affordable plan, which should mean your eggs aren’t all

in one weekly advertising basket. Your advert can be changed every month for free and is yours to use anywhere else you choose.

By simple evaluation, Cumbrian Local publications or leaflet distribution cannot be beaten on price and value for money.

We deliver your leaflets for the best price. We can design and print your leaflets, postcards and brochures for the best price. Our minimum distribution of leaflets is 500, our maximum is 7,000 (subject to seasonal trends).

We do not hide our distribution figures or prices like other publications and local press. These are visible on our website 365 days of the year and displayed as national rates.

Has your penny dropped on where you’ll place your advertising in 2014? CW Herald distribution audited average sales from ABC Media July to December 2012 average sales 15,324 (excluding 22nd & 29th Dec Issue) January to June 2013 average sales 14,995 July to December 2013? We’ll let you know Population in the Eden Valley 52,600

01768 862394

Call us now email or for more details visit our website Sign the petition ‘YES’ for Penrith to have a Town Council at Penrith AFC Frenchfields

6 • CumbrianLocal

What comes next for Eden FM?

Following on from last month’s dream to reality and the announcement of Eden FM Community Radio being granted a full time licence, we are now planning the launch. Following meetings which started back in 011, we are now pushing forward with the preparation of our transmission site. Working with Ofcom engineers, we hope to be able to release our FM frequency number that you’ll be tuning into in the next Cumbrian Local.

Q) When do we hope to be live on an FM frequency you can switch your dial on your radio, to local news as it happens, local stories, presented by local people throughout the day? A) Spring 014 - we hope to have an exact date once we have transmission clearance and a frequency from Ofcom.

Q) How many people will it reach? A) This will be confirmed following the transmission go ahead and the topography calculations. The reach of the transmission depends on the strength of the transmitter, the height and the location. During the previous tests, the mast was 14 metres high. The new transmission site is 6 metres above sea level plus the transmission height of the mast. So where the signal was weak during the trials, it will be a lot stronger. And if you can see the mast, this means you’ll get it. The radio waves will also bounce off objects, over them and around them.

Q) How much will it cost to advertise on Eden fm radio? A) General advertising will cost between £150 - £199 per month to have a 30 second advert played 5 – 6 times per day. Unlike commercial radio with endless advertising slots, Eden FM will play 3 adverts at around 0 minutes past the hour and 3 adverts at around 40 minutes past the hour. We also have a single premium advert slot for one 60 second advert played 6 times per day at 30 minutes past the hour. You can book now and reserve one of a few slots at Eden FM. Eden FM has been run by a voluntary team since it started in 010. To move to the next level, we will be looking for more personnel to support the launch and its future development. If you are an individual or a business that feels you could benefit from working links to Eden FM, please email us now.

The count down has started. Please email for more details.

Sign the petition ‘YES’ for Penrith to have a Town Council at Eden House of Cakes, Sandgate

CumbrianLocal • 27

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28 • CumbrianLocal

He’s making a list, And checking it twice; Gonna find out Who’s naughty & nice.

This festive season it has come to Santas attention this year there are a lot of very unscrupulous solar con men operating throughout Cumbria and the Eden Valley. As a trusted local solar installer it is in our interest to prevent you from being diddled by these smooth talking hard selling solar conmen. Following these 5 easy steps we can ensure you will have a happy and fruitful solar powered 2014. • Always get at least 3 quotes and at least 2 from established local companies • Never place an order for a Solar System on the day, even if the sales man tells you all your Christmases have come at once • Never trust a door to door solar sales man, even if he is wearing a shiny suit and pointy shoes, he may say he’s a magic Elf he may look like a magic Elf... but he is not. • Be very wary of any solar company from the North East, Scotland, Cheshire or further afield - if there is ever a problem they will vanish into the night. • Ask for local references, if they are as good as they say they are, there should be plenty of happy customers to ask. • Remember, very cheap quotes, are very cheap for a reason, don’t shop in The Bargain Basement. • Very expensive quotes are there for the gullible; spend the extra on presents instead. • Do your own research, knowledge is king, you may find out you know more than the sales man does. • Always leave Santa a glass of something nice, a mice pie and a carrot for Rudolph.

“Love Solar would like to thank all our customers for their support and wish you all a very Happy, healthy and prosperous 2014” Ewen Estil Love Solar Ltd, Noon Howe, Melkinthorpe, Penrith, CA10 2DR, Tel; 01786 899799, Mob; 07775897980 e mail; web; Sign the petition for Penrith toinhave Council Maggies Bakery, Cumbrian Local ‘YES’ The Out best every rates month, advertising, freeatoTown read, with no bad theatbest news, distribution a positive for inSandgate your localletter business box