Streamline Ordering Process of your B2B Customers using PunchOut Catalog

Streamline Ordering Process of your B2B Customers using PunchOut Catalog

Do you want to improve your relationship with existing B2B customers? Do you want to become the preferred supplier of your B2B buyers? Looking for an easy way to attract and engage B2B buyers? If the core objective of your business is to reach to more and more State, Government or large buying groups, it is time to provide PunchOut, a protocol that makes it easier for procurement users to connect with their supplier’s site.

Offering PunchOut catalog can work wonders as far as increasing B2B business is concerned. In fact, it is now increasingly becoming a mandatory requirement for doing business with large customers. It allows customers to directly access their pre-approved contract catalog without using any login credentials. With this protocol, the procurement application is directly connected to the supplier store. So once the customer logs into his procurement application, a single click takes him directly to his contract catalog.

A PunchOut catalog solution ensures an efficient ordering process for your B2B customers. The buyer can select and order products from the supplier’s catalog from within his procurement system.

Apart from streamlining procurement, PunchOut allows customers to send purchase orders electronically to the supplier. This helps to speed up the order transmission process, decrease errors and maintain a clear log of orders sent.

No longer customers have to create a written PO and then email it the supplier. To be more precise, the paperwork associated with purchase order is eliminated completely. This is one of the biggest advantages of PunchOut over CIF catalog.

Moreover, as a supplier, you can design the catalog very similar to an Amazon site, thereby offering a consumer-like shopping experience. Also, the supplier’s online catalog comes with parametric search functionality thereby making it easy to find the required products. Also, from the customer’s point of view, the overhead cost associated with executing PunchOut orders is significantly less.