M E D I A
K I T
EATERY PULSE NEWS MEDIA
EATERY PULSE.COM | EATERYPULSE.TV
Swizzle Chill TV is Washington, D.C.’s visually-engaging and exciting video broadcast show, featuring the District's culturally-vibrant culinary scene. Season 2 is driven by chefs and culinary
EATERY PULSE NETWORK
innovation, emphasizing and sharing their stories, from where they grew up to what inspired them to become chefs. We're tapping into the food scene from a more personal angle to share with our viewers. Several of our shows feature interviews with the head bartender or restaurant owner to learn their story and the genesis of their food and drinks. Swizzle Chill is passionate about the international food scene and wants to celebrate D.C.'s food diversity. MEDIA KIT | 2
Eatery Pulse Media operates the Eatery Pulse Network, which comprises a portfolio of magazines and web-broadcast shows with journalistic and highly-meaningful foodservice and food industry content. Specializing in restaurant news, Eatery Pulse Network distributes Restaurant C-Suite (a national restaurant news magazine), Eatery Pulse News (online) and District Restaurant News. In addition, it also operates EPN Cafe, a learning service, and Eatery Pulse Streem.
CELEBRATING RESTAURANT DIVERSITY, RESTAURANT OWNERSHIP IN THE DMV Swizzle Chill highlights some of the best of drinking, dining, living, and “chilling” in the nation’s capital, periodically bringing exciting facets of Washington, D.C. life and its surrounding suburbs to readers and viewers. As part of the Eatery Pulse Network and EPN Cafe, Swizzle Chill brings videobased updates, interviews and exploration of the nation’s capital online, in video format and on social media. Swizzle Chill TV is D.C’s food, drink & lifestyle web broadcast. In 2019-2020 foodies and food stakeholders are enjoying Swizzle Chill Season 2 and Season 3. By using ultrapremium, ultra-HD production from studio team, and an insiderestaurant industry perspective, Swizzle Chill covers topics that are important to foodies and food & drink professionals across Metro-D.C. Swizzle Chill can be accessed at show.swizzlechill.com.
The Washington, D.C. food scene shows no
Restaurants receive a copy of a 3-
signs of slowing down and Swizzle Chill TV
minute promotional trailer clip
aims to spotlight some of the chefs and
Swizzle Chill encourages restaurant
owners who continue to make this food scene
owners to share all promotional clips
a huge success. Restaurants can utilize our
across their social media platforms
show as a marketing and engagement tool
Editing of the ultra-HD filming of our
online and across their social media channels
episodes typically takes a few weeks,
to grow their followers:
during which time we promote
Filming at each restaurant, which takes place at non-peak times, lasts between 2 and 3 hours Swizzle Chill posts trailers and sneak peeks of the video on Facebook and
restaurants with the trailers A small, modest, participation fee helps produce our show and provide cut-above promotional opportunities to restaurants
Instagram while we edit the full episode to promote the video prior to being released
ANCHOR BRYCE SHEMER WITH CO-ANCHOR LISA COMENTO
HOW RESTAURATEURS BENEFIT Restaurants benefit from cost-effective marketing. Whether they are paying someone to manage social media, manage emails or send press releases, these are all marketing costs. Swizzle Chill provides access to high-quality coverage in an efficient manner to save restaurants money. Restaurants that invest in themselves and support Swizzle Chill, also contribute to the local foodservice ecosystem. Through EPN Cafe, our learning and business improvement series, and via our sister foodservice industry publications, we support the local restaurant industry in the nation’s capital. Swizzle Chill creates thousands of impressions on social media, including Facebook, online and on Twitter. Video is an excellent way for restaurant owners to tell their story, and is more powerful than blogs or website content. Through its ultra-HD content, Swizzle Chill increases restaurant brand awareness and helps tell the story of the personalities and culinary visionaries behind D.C.’s acclaimed restaurants. See ratecard.swizzlechill.com for pricing details and additional information. MEDIA KIT | 6
Rick Zambrano has nearly two decades in food businesses, and has experience in menu analysis, menu rollout support, consulting, financial analysis, video marketing and research. As a thought leader specialized in the areas of menu analysis and restaurant trends, his insights appear in research reports, foodservice magazines and business periodicals. Zambrano is the editor and producer of The Swizzle Chill Channel. He started his career in the fastcasual segment, and can now be seen around D.C. scoping out new stories and supporting consulting clients.
RICK ZAMBRANO, SWIZZLE CHILL PRODUCER
Bryce Shemer was born and raised in the DMV area and resides in Rockville, Md. He has one younger brother he calls "E" and a sister. Bryce is currently a high school math teacher and baseball coach. Additionally, he is the anchor of Swizzle Chill. Music is one of his passions especially the 3 Rs: Rap, Rock and Reggae.
Lisa Comento grew up in the San Francisco Bay Area and has called Washington, D.C. home for over ten years. She is a social media strategist, public relations expert, and writer, who specializes in food, wine, and travel. Based in D.C., she is an advocate of sustainable foodways, cooking well and eating wisely. She leads the Ocean Friendly Restaurants Program for the Surfrider Foundationâ&#x20AC;&#x2122;s D.C. Chapter and has been proud to register them as oceanfriendly. Lisa is also an artist and designs restaurant chalkboards. More recently, she has been a co-anchor for Swizzle Chill TV since the end of the first season. Lisa is looking forward to being in front of the camera to promote the city's international food scene.
BRYCE SHEMER, SWIZZLE CHILL ANCHOR
PAGE 5 LISA COMENTO, SWIZZLE CHILL CO-ANCHOR