A snapshot of!
Small Business Saturday 2015!
What is Small Business Saturday?! Small Business Saturday is a campaign that exists to ‘support, promote and inspire small businesses, on the first Saturday in December, and beyond’. The initiative was started in America in 2010, and in the last 5 years has grown bigger and bigger on our very own shores. It was estimated that this year, 5 million small businesses took part in celebrating the day across the country and this year, GWA played an active role.!
British shoppers spent ÂŁ623m on! Small Business Saturday! A whopping 24% increase from last year! !
#SmallBizSatUK at GWA!
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GWA chose to celebrate the day as a collective body, rather than as separate shops. The general premise concentrated on trading out to get trade in. The aim was to a create a buzzing market-vibe in the arcade itself, consolidating the eclectic mix of modern retail within the traditional arcade. Whilst GWA was keen to celebrate as a centre, each retailer was able to express their image in their own way. !
Generating a buzz!
Social engagement!
FACEBOOK!
TWITTER!
Total Reach: 4,135!
Impressions: 3,290!
Actions: 141!
Total Engagement: 122!
Post Likes: 131!
Media Engagement: 77!
Photo Clicks: 22!
Link Clicks: 7!
Shares: 11!
Retweets: 5!
Page Likes: 6!
Likes: 16 !
Comments: 5 !
Replies: 1!
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Retailer engagement! Mr Simms!
At One Day Spa!
Promoting
10% off promotion &
Christmas Gifts !
free nail art !
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! Hair @ 1618! Promoting
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Christmas offers
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Retailer engagement!
P&Co ! 25% off promotion !
Sent by EAST VILLAGE.!