BRAND GUIDELINE
To create a world where beauty and well-being are not luxuries but essential components of modern living, Elevating Beauty and Wellness Standards.
BRAND GUIDELINE
LOGO TYPE
*The logo must always be presented with the full company name text beneath it to maintain brand recognition.
COLORS
TYPEFACE
LOGO SAVE ZONE
*Clear space ensures that the logo remains visible and distinct, free from visual clutter that could detract from its impact.
LOGO USAGE
*Refers to situations where the brand’s logo is used improperly or inconsistently. This guideline helps avoid common mistakes, ensuring that the logo is always correctly sized, positioned, and colored to maintain the brand’s identity and professionalism.
Avoid using the logo on a contextually colored backgrounds.
Avoid using the logo in a sentence.
Always using logo with full company beneath it.
Avoid using logo without full company beneath it.
Avoid rotating the logo.
Avoid using the logo on busy backgrounds.
Avoid changing color of the new logo.
Avoid adding effects like shadows, dimensions, and gradient to the logo.
Avoid stretching or compressing the logo.
Avoid placing the logo in a shape or container.
BRAND PRONUNCIATION
BRAND FORMAT
*The proper format for mentioning company names in professional or academic papers is to use the full, official name of the company the first time it’s mentioned. Subsequent mentions can use a commonly recognized shortened version. Always respect the company’s preferred capitalization and punctuation. If the company name starts a sentence, it should be fully capitalized.
Aura Wellness (ARWN)
ARWN Aura Wellness
BRAND GUIDELINE
LOGO USAGE
*Refers to situations where the brand’s logo is used improperly or inconsistently. This guideline helps avoid common mistakes, ensuring that the logo is always correctly sized, positioned, and colored to maintain the brand’s identity and professionalism.
Utilize the stroke logo when the background is visually complex.
Avoid using the logo on a contextually colored backgrounds.
Avoid using the logo in a sentence.
Avoid rotating the logo.
Avoid using the logo on busy backgrounds.
Avoid adding effects like shadows, dimensions, and gradient to the logo.
Avoid stretching or compressing the logo.
Avoid placing the logo in a shape or container.
Avoid using an old version of the logo.
Avoid combining old logo with the new logo.
Avoid changing color of the new logo.
SNS PROFILE GUIDE
LOGO TYPE
*The logo must always be presented with the full company name to maintain brand recognition.
Square Circle
COLORS TYPEFACE
DB HelvethaicaMon X 75 Bold 65 Medium
FFFFFF 00CCFF A6EAFF
LOGO SAVE ZONE
*Clear space ensures that the logo remains visible and distinct, free from visual clutter that could detract from its impact.
BRAND FORMAT
*The proper format for mentioning company names in professional or academic papers is to use the full, official name of the company the first time it’s mentioned. Subsequent mentions can use a commonly recognized shortened version. Always respect the company’s preferred capitalization and punctuation. If the company name starts a sentence, it should be fully capitalized.
Aura Bangkok Clinic
AURA BANGKOK CLINIC
Aura BKK Clinic
Aura Clinic aura bangkok clinic
AURA Clinic
Aura Clinic Bangkok AURA bangkok
ONLINE PLATFORM
*Design Direction of Artwork on all online platforms.
OFFLINE ADS
*Design Direction of Key Visual on all offline ads Including Billboard, Point of Purchase (POP), Out of Home (OOO).
WEBSITE
*Design Direction for User Interface (UI) & User Experience (UX) on the Aura Bangkok Clinic Website.
DESKTOP
MOBILE
STATIONERY
*Brand Stationery Design Guidelines
Life at
BRAND GUIDELINE
LOGO TYPE
*The logo must always be presented with the full company name to maintain brand recognition.
SNS PROFILE GUIDE
Square Circle Icon
COLORS
TYPEFACE
LOGO SAVE ZONE
*Clear space ensures that the logo remains visible and distinct, free from visual clutter that could detract from its impact.
LOGO USAGE
*Refers to situations where the brand’s logo is used improperly or inconsistently. This guideline helps avoid common mistakes, ensuring that the logo is always correctly sized, positioned, and colored to maintain the brand’s identity and professionalism.
Ensure there is always sufficient clear space around the logo.
BRAND FORMAT
*The proper format for mentioning company names in professional or academic papers is to use the full, official name of the company the first time it’s mentioned. Subsequent mentions can use a commonly recognized shortened version. Always respect the company’s preferred capitalization and punctuation. If the company name starts a sentence, it should be fully capitalized.
SOLAURA
PACKAGING
Wellness & Spa
*The logo must always be presented with the full company name to maintain brand recognition.
LOGO SAVE ZONE
*Clear space ensures that the logo remains visible and distinct, free from visual clutter that could detract from its impact.
LOGO USAGE
*Refers to situations where the brand’s logo is used improperly or inconsistently. This guideline helps avoid common mistakes, ensuring that the logo is always correctly sized, positioned, and colored to maintain the brand’s identity and professionalism.
Wellness & Spa
Ensure there is always sufficient clear space around the logo. The logo may be used with or without the text beneath it.
Avoid using the logo on a contextually colored backgrounds.
Avoid using the logo in a sentence.
Avoid adding effects like shadows, dimensions, and gradient to the logo.
Avoid stretching or compressing the logo.
Avoid rotating the logo.
Avoid using the logo on busy backgrounds.
Avoid changing color of the new logo.
Avoid placing the logo in a shape or container.
BRAND FORMAT
*The proper format for mentioning company names in professional or academic papers is to use the full, official name of the company the first time it’s mentioned. Subsequent mentions can use a commonly recognized shortened version. Always respect the company’s preferred capitalization and punctuation. If the company name starts a sentence, it should be fully capitalized.
AURASOL Wellness & Spa
Aurasol Wellness Spa
ONLINE PLATFORM
*Design Direction of Artwork on all online platforms.
OFFLINE ADS
*Design Direction of Key Visual on all offline ads Including Billboard, Point of Purchase (POP), Out of Home (OOO).
*Design Direction for User Interface (UI) & User Experience (UX) on the Aura Bangkok Clinic Website.
DESKTOP
MOBILE
NAME FORMAT
*The proper format for mentioning company names in professional or academic papers is to use the full, Always respect the company’s preferred capitalization and punctuation.
AURA
CAFE
AURA BANGKOK CLINIC
Bangkok Clinic
2024 Aura Wellness Co., Ltd.