TANYA LORIMORE-EXECUTIVE AGENT MAGAZINE

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Executive Agent of the Month

E d i t i o n . J a n u a r y 2 0 2 1

Tanya Lorimore

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Written by H. K. Wilson - Photography by Michelle Fairless

ew Realtors® can trace their roots in the real estate profession back four generations. But Tanya Lorimore, broker/associate at Marshall Reddick Real Estate in Newport Beach, can. It all began with her great grandmother, who bought Victorian homes, fixed them up and sold them to support her family. “Both sets of my grandparents also bought and held real estate —

my grandfather became a millionaire buying multifamily units — and my parents inherited the same practice,” Tanya says. “As I was growing up, I was totally immersed in real estate as a kid. On weekends, I helped them fix up properties and get them tenant ready. Through the long history of my families love for real estate, I’ve learned the impact of real estate is the key to create financial security.”

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A REAL ESTATE LEGACY Tanya was first introduced to Marshall Reddick Real Estate in middle school, when her parents attended a real estate seminar taught by Dr. Marshall Reddick himself. An economics professor at California State University, Los Angeles, Dr. Reddick discovered how to create wealth on a teacher’s salary by investing in real property. He spent the next 35 years of his career teaching people his process, and Tanya’s parents were among his successful students.

After earning her business degree in finance, real estate and law (FRL) from California State University, Long Beach, Tanya entered the profession herself and eventually obtained her broker’s license. She built a successful career as both a real estate advisor and investor before life came full circle and brought her back to Marshall Reddick. She hired on in 2013 and is now the company’s senior Orange County real estate advisor. She has completed hundreds of transactions while serving as a trusted resource to clients and colleagues alike.

Tanya says her mission is simply to listen to people and provide them with the best possible options for reaching their objectives. “My job is to make sure this is as smooth of a process as possible for everybody. The majority of my business comes from repeats and referrals. I work with people in every part of the market, whether they are buying or selling a home for themselves or as an investment.”

As an agency, Marshall Reddick Real Estate is unique in the industry, offering a comprehensive array of services including buy/sell representation, private financing, property investment opportunities and property management. For investors who have maxed out their limit of 10 conventional loans, Marshall Reddick offers non-recourse loans. If investors want to hold the note for non-recourse loans, Marshall Reddick can help with that too. The company also just launched a fund for accredited investors.

Tanya explains that reliable property management is particularly important when buying a property you don’t plan to live in. “It will make or break your ROI. Having a vetted property management company is one of the most important things you can do to protect your investment.

Hiring a professional company is also important from a safety and liability standpoint. It’s an even bigger issue if your investment is out of state. In every market where we guide our clients to buy, we have property managers available. Working with someone who is boots on the ground night and day, as well as trusted agents in the market who share their insights so nobody runs into pitfalls.”

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Tanya prides herself on education and data. “We analyze investment properties and how they will perform using proprietary software that analyzes taxes, class of property and future expenses — not just PITI. We want to set longterm expectations, incorporate future vacancy, maintenance

costs and leasing fees so people know exactly what they’re buying. Anyone can use the software on the website and plug numbers into our financial calculator. There is no cost to use those tools and no advisory costs in having the Marshall Reddick team on your side.”

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Tanya describes herself as a “mom and pop fan” who loves to support local, boutique businesses and restaurants. She’s a stickler for writing reviews to help inform the public and boost local support. “You’re only as good as your clients say you are. It works that way in real estate too! I highly encourage people to research the individual they’re working with. Compare professionals, check out our website and the resources we offer and compare us to someone else. It doesn’t cost anything, but it costs a lot if you end up in the wrong hands. I tell my clients to trust me but verify everything I say, and I can show you how to verify.”

According to Tanya’s clients, she is very good at what she does, and their dozens of five-star reviews tell the story. One first-time buyer said, “Tanya is absolutely amazing! Tanya made this daunting process easy and seemed to almost instinctively know where we should look, her knowledge of the local real estate market is so in-depth! In the negotiation, she was an absolute shark! We will absolutely be using Tanya again as our family grows and our home needs change.”

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TANYA LORIMORE Marshall Reddick Real Estate 4299 MacArthur Blvd., Suite 105, Newport Beach, CA 92660 Tel: 310.490.3124 - Email: tlorimore@marshallreddick.com Web: https://www.marshallreddick.com - DRE #01905865 ExecutiveAgent Magazine