HELLO!
My name is Dedi W. A professional graphic designer. My expertise includes designing logos, banner ads, and other marketing materials which I implemented in my freelance projects and my current company.
FREELANCE PROJECT MAMI1 PACKAGING
Project Freelance designing the packaging for MAMI1. MAMI1 is a company that provides household essentials such as clothes hangers, broom hangers, water Gallon racks, and more.
TERAS LODJI
LOGO DESIGN
A Freelance project from Freelance website service. I designed a “Teras Lodji” logo. Inspired from cool atmosphere and Java theme. For cool atmosphere can be seen on the symbol of the wind swaying at the bottom of the logo followed by a house in front of a terrace and the roof that has the characteristics of Lodji's house. To strengthen the distinctive impression of Java, by selecting and modifying fonts that look like old Javanese alphabet that are still legible.
HONEST
LOGO DESIGN
I designed ‘HoNest’ logo, sticker, and packaging for HoNest products. inspired by a nest and bird. Inside the "o" logo, there are two birds because it's a symbol for mother and her little bird. The product came from Swift's nest. So it’s tasty and healthy.
ONNYX’S KITCHEN LOGO
Small and medium enterprises for food, create their logo by relying on one color. The brown color implies the idea of well-cooked food. The use of illustrations aims to directly convey to the audience that the business operates in the food sector.
HERDA WEDDING ORGANIZER LOGO DESIGN
A wedding organizer or wedding planner company. The logo icon is created using the script font 'Hw'. For the logo type, a serif font is used to emphasize the elegant side. The circle that surrounds the 'Hw' is made to look like a sketch, because using this EO's services will create a beautiful story like in a picture book.
INTERMEDIA PRIMA VISION (IPV)
IPV is a company licensing. Licensing is a key strategy for The Brand Company, expanding brand reach and value with minimal investment. We acquire live show rights, license characters for bundling and promotions, and distribute shows to malls, theme parks, and events. Our licensing solutions enable engaging brand activations and new revenue opportunities.
JUICY LUICY (MERCHANDISE)
IP Vision, as a sister company of E Motion Entertainment, holds the intellectual property rights for Juicy Luicy. In my role, I am responsible for designing and developing Juicy Luicy merchandise, including books, lanyards, and keychains. This involves conceptualizing designs, selecting materials, and sourcing manufacturers to ensure high-quality products that align with the brand's identity and market positioning.
GENESIS PRIVATE TUTOR
Project Freelance from a freelance services provider website designed the logo for Genesis Bimbel located in Kebun Jeruk, West Jakarta. The idea behind the design is a true signature mark that is typical of exams in Indonesia, as seen in the curve of the "G" in the Genesis lettering. The coloring of orange and blue is used as a symbol of cheerfulness, trust, and a fresh impression.
& Poster
Social Media
Video Animation
BAKMI VIONA LOGO & X-BANNER
The Project Freelance was tasked with designing the logo for Bakmi Viona and an X-Banner. The idea behind the logo design was to use a script that was originally a symbol for the sale of noodles and a chef's hat on the letter 'V' to make it look more proportional. The X-Banner was designed to be 60 x 160 in size, with an informative design. In this project, factors such as brand purpose, target audience, and brand message need to be considered. The logo and X-Banner designs must accurately and effectively represent the brand. Furthermore, the logo and X-Banner designs
KKR COCC
POSTER
The Project Freelance poster for Catholic Youth is a project aimed at creating an attractive and informative poster to promote activities or events organized by the Catholic Youth community. The poster design must catch the attention of the targeted audience, namely Catholic youth, and deliver a clear and strong message.
INTERNSHIP PROJECT
DOXA DIGITAL AGENCY
DESIGN STP STATIONERY
The design was from one of the internship projects I undertook in late 2016. The aim of creating stationery was to provide basic needs for performing office work or other business environments. In a business context, stationery can also include letter head, envelopes, business cards, and all kinds of promotional and branding materi als used in business communication and marketing. The main purpose of stationery is to help build the company's image and brand, as well as increase the efficiency and productivity of employees in carrying out office tasks.
DESIGN TABLE CALENDAR
The desk calendar design should showcase the characteristics of EDII, which are innovative, modern, and high-quality. The calendar must be designed to be easy to use, with an attractive appearance and useful features. The calendar design should also display the profile of EDII and the programs it offers.
BOBBY LOGO
The design of the "Bobby" logo aims to create an attractive and captivating logo for a children's product brand sold under the name "Bobby", as a brand identity that is easy to remember and recognizable by consumers.
This logo must be able to show the characteristics of the "Bobby" brand, which are safe and high-quality products for children. The logo design should emphasize the friendly, playful, and safe aspects for children, as well as be suitable for the taste and lifestyle of today's children.
FULL TIME GD
FAMILY TRIKE R&D DIVISION
LOGO DESIGN
While working at Family, I was entrusted with designing several unique and captivating logos for different brands. This task aims to provide a strong and easily recognizable visual identity for each brand and sub-brand owned by the company.
MEDIA SOCIAL DESIGN
During my time at Family, I was tasked with handling the design of social media posts to promote the company's owned brands. In this project, I was required to create visually appealing and effective Instagram social media posts that would attract consumer attention. I had to collaborate with the marketing teams to ensure that the Instagram social media post designs aligned with the marketing team's vision. Additionally, the designer had to follow the brand guidelines and visual style established by the company.
PHOTOGRAPHY
I was responsible for taking photos and videos of products in an attractive and showcasing the products in the best way possible. This involved selecting angles, lighting, and settings that were appropriate for the product characteristics. Additionally, the product photographer and videographer had to be capable of editing and processing the material effectively. I worked in collaboration with the marketing team, and I had to be able to follow the marketing team's brief and ensure that the photo results were sharp and clean.
HANDLING LICENSEE
During my time at Family, I ensured that the use of licenses was done legally and in accordance with the requirements set by the license owners. Some of the licenses that I handled included DC, Nickelodeon, Upin & Ipin, and Omar & Hana. The designer was also responsible for ensuring that the use of licenses was in compliance with the requirements set by the license owners. These requirements may include the use of images or characters in sticker design, packaging, certificates, social media, and other media.
OTHER TASKS
As a designer at Family, the main task was to design various promotional and branding materials to introduce the company to the public. Some examples of design tasks that may be undertaken include flyers, posters, T-shirts, and all marketing needs. All design tasks had to be carried out by considering the brand identity and company values, as well as understanding the target audience that was to be reached.
HOBBY & COMPETITION
Here is a collection of my works from competitions and hobbies.
Modern Storyteller
THANK YOU!
Dedi_Widaya
Dedi_Widaya
081-807800255