GORDON AIRBNB PROMISES towering views
By Maria Lockwood Superior TelegramAt the intersection of nonprofit and Airbnb rests a piece of Douglas County’s Northwoods history.
Since Memorial Day weekend, the Gordon Fire Tower has welcomed dozens of visitors to the area. They played cards in the rustic cabin, roasted marshmallows over the fire pit, toured local parks and caught sunsets from the cab of the 100-foot tower — all for $99 per night.

Visitors have left glowing reviews. The cabin/tower combo has been called cute, peaceful, unique and breathtaking.
“By far one of the coolest trips we’ve booked through Airbnb,” wrote a September guest.
Although being handed the keys to their own private fire tower is part of the site’s allure, not everyone rises to the challenge.
“Some people haven’t made it all the way up,” said property manager Jesse Smith. “That’s the first thing I ask them on the day they’re checking out, if they made it to the top. And some of them haven’t. It’s pretty high up there.”
Even those who make it up three or four flights get some great views, he said.
Smith said the site is booked through Halloween, at which point it will close for the winter. The majority of people who have reserved stays are from out of the area. They learned about it through Facebook, Reddit and news stories.
“There’s a lot of people from Milwaukee
BUSINESS BOOM
Superior welcomes new businesses

Superior Telegram
In the last few months, the business scene in Superior has expanded.
Since the end of May, 11 new businesses have opened, two are under new ownership and one has moved to a new location.
A staple for many businesses in the community, the Wisconsin Small Business Development Center also moved.
Know of a business we missed?
Let us know by emailing editorial@ superiortelegram.com.
Wisconsin
Small Business Development Center
Suite 129 in Old Main, 1710 Weeks Ave., is now home to the Wisconsin Small Business Development Center at the University of Wisconsin-Superior.
Wildflower Bicycles
After learning how to build custom bicycle frames, Wes Vann started tinkering.

The result was Wildflower Bicycles, a small, custom bike manufacturer that operates out of the Superior Business Development annex facility, 625 Hughitt Ave.
While Vann primarily builds mountain bikes and all-road drop bar bikes, he said he can build almost anything a customer wants.
“The bikes are built for riding around here,” Vann said.
“That’s the riding I do and I’m familiar with. I kind of design things around our regional riding opportunities.”
In May, they made it official, and opened Sutherland CBD at 1420 Belknap St. The new location puts the business in a great downtown spot with parking right out front, said brand manager Craig Sutherland.
“I love the location,” he said.
Fraser Shipyards
One of Superior’s oldest businesses came under new ownership in June. The 133-year-old Fraser Shipyards was purchased by Cleaves Invest, out of Norway, and Chicago-based Foundry Mountain Infrastructure Partners. The joint venture is known as Infrastructure Acquisition Partners. Fraser had been under the Duluthbased Capstan Corp. since 1977.
StoneHouse
Martial Arts
StoneHouse Martial Arts opened a Superior location at 1202 Belknap St., in June.
Joe Tilander runs the location, which offers pre-skill karate classes for children ages 3-6, introductory to advanced karate for youth, and karate for teens and adults of all ranks.
Tilander also teaches a kyusho program, where participants can learn the 14 main meridians, point location, martial application of the points and their healing properties.
“Since I was a kid, I was always more interested in the more natural types of healing,” Tilander said.
The Wildflower Boutique
and the (Twin) Cities that have come up,” Smith said Oct. 3.
“The people that just left today were from Milwaukee.
Sutherland CBD The sale of the previous location prompted the Sutherland family to consider moving their CBD shop.
The Wildflower Boutique has traveled since Tiffany Simons first opened the store in her hometown of Hibbing, Minnesota, in 2017.
BUSINESS: Page 6
BALANCED GROWTH:
SEEING SUPERIOR AS A BOOMTOWN
If you’ve been around Superior and Douglas County in the past five years, you’ve seen it — the growth, a new energy and a changing persona of what Superior is all about.
The empty storefronts being filled, larger businesses expanding their headquarters, manufacturing moving into larger spaces, and “Now hiring” signs all over have been staples over the last few years.
Superior’s business community has been seeing unprecedented growth, and as Jim Caesar, our close economic development partner and executive director at The Development Association would say, “Welcome to the Boomtown.”
Having both big and small businesses in a community and fostering an environment where both can grow is important to keeping a local economy strong.
We need businesses of all sizes, and Superior and Douglas County are lucky to have such a mix as it supports a diverse economy, creates a shared workforce, and leads to an increase in community support.
Businesses of all sizes and types support our community in numerous ways, directly and indirectly. Every one manufacturing job supports approximately six general community jobs. For every dollar
spent at a small business, nearly 70% stays within the local economy.
New developments create opportunities for engineering, construction and trade jobs. Each new business opening a storefront will spur the local supply chain, organic growth, trade, and inspire more small business entrepreneurship.
This growth causes the hospitality, food and beverage industry to also grow, as the growth in other sectors creates a demand for a better quality of life throughout the region, which in turn supports and grows the tourism industry and what it offers our visitors and locals alike. This symbiotic and reciprocal relationship then leads to the business’ support of the community via donations to local events, clubs and organizations, helping keep our community going strong.
It is important to show support to businesses of all sizes and types in the same way they show support for our community. At the Superior-Douglas County Area Chamber of Commerce, we work daily to advocate and advance the business interests and foster community growth throughout Superior and Douglas County. The issues and concerns of the business community are our issues and concerns. We advocate on behalf of the business community at the local, state and federal levels
and work to keep our business community informed, as well as illustrate their unique to community leaders.
One major way we celebrate and congratulate our business community is by hosting our Chamber’s Annual Meeting and Business Awards. This annual get together welcomes all of the new community businesses from the prior year to attend and be showcased as award nominees.
We also believe that by hosting this event, we are painting a positive picture for all commerce and also providing focus on all of our business nominees — from our youngest new businesses to our oldest cornerstone organizations — to celebrate their achievements and highlight their successes.
We welcome all businesses to join the Chamber, big and small, because in all, it takes a community to support a community.
Buying and supporting all local businesses is one way we can support one another and be a voice for the positive growth we have been and continue to see.
Good things are on the horizon; let’s make sure everyone gets there together.
Nikky Farmakes is the director of marketing and social media at the Superior-Douglas County Area Chamber of Commerce.

Self-pour taproom comes to Superior
By Shelley Nelson Superior TelegramDuluth Tap Exchange
owner Jordan
DeCaro credits the establishment of his self-pour taproom to a lot of sleepless nights.

“Three years ago, I was building my house and I was living in a little garage on my property,” DeCaro said. “I would stay up at night and Google different concepts and came across the I-pour-it concept.”
After clicking on a link to show his interest in the concept, DeCaro had the opportunity to visit a self-pour establishment in the Twin Cities.
Now, the doors will soon open to a second self-pour taproom in the Twin Ports, this time in Superior. The Tap on Tower was slated to open Friday, Oct. 15, at 1106 Tower Ave.
After a delay in gaining occupancy of the remodeled building, DeCaro said the plan was to offer staff training the week of Oct. 18 and host a previously planned wedding Oct. 23. The establishment was set to open after that.
Here’s how it works:
Customers will check in with the hostess, who collects credit cards and IDs and scans them before providing customers with a wristband.
Customers will grab a glass and tap the wristband to the logo for the beer they want to drink. A light will turn green, allowing them to pour their selection.
The Tap on Tower will offer ciders, craft and domestic beers and white wine on tap. He said 10-12 will be local varieties and three to four will be domestic options.
Customers can pour just a little to taste something new or fill up a glass and relax. It will also feature a full bar.
Like the Duluth Tap Exchange, the décor consists of brick and barn wood, but the Superior location is a little bigger, DeCaro said.
In addition, the Tap on Tower will have food options — Shelton’s Pizza of Saginaw and ice cream from Love Creamery in Duluth.
But food options don’t stop there.
“You can also bring food in,” DeCaro said. “So, if you want Anchor or Thirsty Pagan, those are also options.”
DeCaro said he anticipates the Tap on Tower, like Duluth Tap Exchange, will evolve over time.
“It’s our stamp” DeCaro said. “It’s not like a franchise.”
Peripheral Neuropathy WARNING!
Superior, WI—The most common method your doctor will recommend to treat your neuropathy is with prescription drugs that may temporarily reduce your symptoms. These drugs have names such as Gabapentin, Lyrica, Cymbalta, and Neurontin, and are primarily antidepressant or anti-seizure drugs. These drugs may cause you to feel uncomfortable and have a variety of harmful side effects.
Peripheral Nerves

Peripheral neuropathy is a result of damage to the nerves often causing weakness, pain, numbness, tingling, and the most debilitating balance problems. This damage is commonly caused by a lack of blood flow to the nerves in the hands and feet which causes the nerves to begin to degenerate due to lack of nutrient flow.
As you can see in Figure 2, as the blood vessels that surround the nerves become diseased they shrivel up which causes the nerves to not get the nutrients to continue
to survive. When these nerves begin to “die” they cause you to have balance problems, pain, numbness, tingling, burning, and many additional symptoms.
3) How much treatment will your condition require?
The treatment that is provided at Twin Ports Health Solutions has three main goals:
1) Increase blood flow
2) Stimulate small fiber nerves
3) Decrease brain-based pain
The treatment to increase blood flow utilizes a specialized Electrical Cell Signaling device created by German and American engineers.
Figure 2: When these very small blood vessels become diseased they begin to shrivel up and the nerves begin to degenerate.
The main problem is that your doctor has told you to just live with the problem or try the drugs which you don’t like taking because they make you feel uncomfortable. There is now a facility right here in Superior that offers you hope without taking those endless drugs with serious side effects.
In order to effectively treat your neuropathy three factors must be determined.
1) What is the underlying cause?
2) How Much Nerve Damage Has Been Sustained.
NOTE: Once you have sustained 85% nerve loss, there is likely nothing that we can do for you.
The Electrical Cell Signaling device is like watering a plant. The therapy will allow the blood vessels to grow back around the peripheral nerves and provide them with the proper nutrients to heal and repair. The Signaling device is like watering a plant and seeing the roots grow deeper and deeper.


only be determined after a detailed physical and neurological evaluation conducted by our experienced Nurse Practitioners. As long as you have not sustained at least 85% nerve damage there is hope!
Treatment is easy and comfortable and helps to reduce pain, numbness and tingling, improve blood flow and helps to regenerate nerves. We have seen over a 50% increase in nerve fiber count in some patients. Treatment is covered by most major health insurances including Medicare and the VA with a referral.
What our patient’s say:
“...I have much less tingling, burning, and numbness and my pain level went to a Zero! I would recommend this treatment to anyone suffering from neuropathy.”
- Marian S.“...I’ve seen increased recovery from numbness in both of my feet and my balance has improved. I would surely recommend this treatment.”
- LeRoy H.Figure 3: The blood vessels will grow back around the nerves much like a plant’s roots grow when watered.
The amount of treatment needed to allow the nerves to recover varies from person to person and can
Call 715-395-0928 today and tell our receptionist you would like to set up a free phone consultation to see if this treatment would be a good option for you. Due to the expected demand and limited number of new patient appointments available it is suggested to call at once, don’t miss your opportunity!
MOTHER-DAUGHTER DUO OPENS NEW SUPERIOR BOUTIQUE
By Maria Lockwood Superior TelegramAfamily-owned boutique, Kindred Stone & Co. opened Sept. 11 at 1122 Belknap Street. Nestled between Nummi Jewelers and Live Limitless, the store features a mix of styles from boho to vintage farmhouse in sizes XS to 3X.
“We have everything from basic tees to bralettes, activewear, and then we’ve got sweaters, jackets, scarves,” said co-owner Jami Konkler. “We’ve got some hats and then a lot of jewelry.”
Visitors can find shoes, locally made soaps and candles and a corner devoted to canine gear, from harnesses and toys to treats. Behind the counter, they’ll find Arlo the shop dog, a mini goldendoodle.
“We’re all inclusive,” Konkler said. “We want to make sure to have sizes for everybody, styles for everybody, and all ages too,” from college students to grandparents.
Beth Sundby of Duluth visited the shop for the first time Sept. 17.
“It’s adorable in here,” she said, and the flooring, woodwork and displays really drew her in. “It’s a fun space to even be in.”
She walked out the door with five new purchases.
“I think that the area, the Twin Ports area, needs more shops like this,” Sundby said.
The boutique is a family affair. Konkler’s co-owner is her mother, Judy Konklin. Her two sisters chime in with ideas for styles to carry.
Her brother provides IT help. The entire family spent their evenings and weekends renovating the storefront, which opened a month and 10 days after the lease was signed.
“Even if you don’t come in to buy, it’s something to experience,” Judy said. “Walk in and introduce yourself and look around.”
The mother-daughter duo took business classes together in 2019 through the Small Business Development Center. Opening a boutique, they said, was a good fit.
“We love going to boutiques,” Jami said.
“Traveling when the kids were younger and did sports, we would always go to these small towns and that’s what you did in the down time, you know, in between games you’d go and you either caught a movie or go to the bowling alley or shopped,” said Judy.
The pandemic put their boutique dreams on hold for a year, but they found their ideal space in the former drugstore. When touring the site, they immediately fell in love with the 100-year-old penny tile floor.
“I think this just fits our vibe,” Judy said.
The space is manageable for a new business, she said, and the storefront is close to two other boutiques — Blue Arrow Boutique and Wildflower Boutique, both on Tower Avenue — without being too close. They aim to add to the shopping experience in Superior, Jami said, and build community.

Local small business owners have stopped by to welcome them to the area.
“It’s been a really nice outpouring of support from the community and the other shop owners,” Judy said.
Mack Dahlin, owner of Live Limitless, looked through the selection of candles at Kindred Stone & Co. on Sept. 17.
“I love having someone next door, and I think it’s a great way to bring in new people for both,” she said of the new shop.
For Jami, entrepreneurship was a chance to trade a work from home job for one that involved creativity, socializing with the public and wearing cute clothes.
Judy is the former co-owner of Concrete

Sawing Services. She currently works at AG O’Brien Plumbing and Heating in Duluth while helping at the shop Fridays and Saturdays. They spent the first few weeks arranging
the floor layout to turn it into a hunt that will draw people in.
“To have an experience where you have to make a couple laps to catch everything,” Jami said.
The soft opening was successful and customers have been finding the new shop. Parking is available behind the building, along Baxter Avenue and in the lot on the corner
of Belknap Street and Lamborn Avenue.
“I have to say we’re surprised how well it’s taken off. It just feels good. It feels like we made the right choice,” Judy said.
Youwouldgoanywheretogettherightcare -but youdon’t haveto.In Superior,ourorthopedicsurgeons offerboth non-surgicalandsurgicaloptions, includingrobotic-arm assistedtechnologyforthemostpreciseandleastinvasive hipandkneereplacementsavailable.Together,we’ll get youback on thepathfor ward



FIRE TOWER
From Page 1
Funds to purchase the tower were raised through T-shirt and art sales, the sale of commemorative plaques on the tower’s stair treads, booths at local events and donations. Volunteers put in hours clearing brush and maintaining trails. The group intended to open the site for camping rentals to help pay for upkeep. Two years ago, Mike and Dorothy O’Brien donated
a cabin to the nonprofit. It was both a challenge and an opportunity.

“A lot of money was directed toward getting the cabin in place, but then we knew the cabin would be our moneymaker,” said Friends of the Bird Sanctuary board member Brian Finstad.





The property opened as an Airbnb rental this spring, and it has proven more popular than members of the group anticipated.
“We were hoping to make enough to pay the insurance for the year,




and it’s made enough to pay the insurance for four years,” said Smith, who is also a board member. Additional funds raised through rentals could go toward adding amenities like running water and septic to the site or future upkeep. “The whole exterior of the fire tower has to be periodically re-galvanized,” Finstad said. The listing on Airbnb spells out what the spot does — and does not — offer.

FIRE TOWER
From Page 4
The one-room cabin has electricity and a composting toilet. There’s non-potable water available for dousing the campfire, as well as hookups for RVs and clearings for tents.
“There was a family here, they go on a camping trip every summer. The parents were really happy to stay inside this year. Their teenagers were happy to finally have their own tent,” Smith said.

The red refrigerator in the “kitchen” section of the cabin was recently donated by a guest. There’s a fan, radio and electric heat, but no air conditioning. Cooking involves bringing a personal grill or green camp stove along, or utilizing the campfire. A local metalworker recently donated a custom metal screen for the firepit.
The pieces fell into place for turning the preserved site into a rental property, Finstad said, something not every nonprofit will be
able to do. It has allowed the group to preserve the historic tower for future generations while opening the area to new visitors.
“There’s a lot of local people that really care about it, but eventually they’re going to get sick of donating money, so this is really the long-term plan, and it’s working out great for just the first year,” Smith said. “I can’t wait to improve the area.”
Public tours of the Gordon Fire Tower and cabin take place every other Sunday from 1-4



p.m. On Oct. 3, visitors to the site included Chuck and Brenda Warner of Minong, who were eager to see the memorial stair tread they purchased, third from the top.

“I’ve been up there,” said Chuck Warner, who grew up in Gordon. “As a kid, we always went up there. We’d go up there and watch for fires with
the fire person.”
“You’re much older now, dear,” Brenda Warner said.
As with the Airbnb rentals, the tours have been popular. An average of 20 to 30 people have stopped by each time the tower is open to the public.
“This year we were testing the waters to




see, like, were people even going to show up, and they showed up so overwhelmingly that I personally would like to see every weekend next year,” Finstad said. Visit the Facebook page for more information on public tours, as well as updates about the 2022 Airbnb rental season.

BUSINESS
From Page 1

The boutique, which offers a rotating variety of styles for women in sizes small to 3X, moved to a Duluth storefront near the Stone Ridge Shopping Mall in 2020. When the COVID-19 pandemic hit, Simons cut the store’s hours and focused more on online sales. She decided to move the shop to Superior when her lease was up.
“This is a lot nicer, in general, location-wise,” Simons said. “You can’t not find it. You say ‘in between the Flame and Pizza Man on Tower Avenue.’ It’s like, boom, there’s only one place it could be.”
Ride or Die Pizzeria
Terry and Dawn Johnson, owners of Lee’s Pizza in Duluth, decided to open a new pizzeria in the former Thirsty Pagan building at 1623 Broadway St. The restaurant’s name comes from something Dawn said to Terry early in their relationship.


“In the first week we were together, my wife said I was her ride or die. She’s been calling me her ride or die ever since. My wife has a few health issues, and we’re not promised tomorrow, so I just jumped up and said that’s what we’re going to call it,” Terry said.
Too Good Bakery
Liberty Smith is working toward her dream of owning a drive-thru bakery.
During the spring and summer, she sets up shop in the Blaine Business Center and at local farmers markets. She sells home-baked treats like strawberry shortbread dessert bars and double chocolate cookies, among others.
However, Smith is closing the operation for the winter with plans to reopen in spring 2022, according to a post on the Too Good Bakery Facebook page.
Caribou Cabin
The drive-thru coffee shop opened at 2215 E. Second St. in July.
While there are six Caribou Coffee locations in Duluth, the East Second Street location is the company’s first in Superior.

Spaces by
Blue Arrow
The owners of Blue Arrow Boutique decided to expand over the summer, opening a second storefront featuring home decor, gift items and a gathering space in July.

Aimee Glonek and Anndrea Ploeger said they’ve been interested in expanding for years, and with Savanna Schatz as manager for the new store, they decided to take the leap.



“We’ve got the right people, the right space, the right time,” Glonek said.
Superior Waffles Calvin and Natalie Harris opened Superior Waffles, 1412 Tower Ave., in July. The Belgian waffle bar features sweet and savory options.
BUSINESS: Page 7
From Page 6
The couple dreamt of opening a restaurant for a while, but the timing didn’t work out. When Natalie was laid off during the COVID-19 pandemic, they decided to take the leap. Their love of waffles was also a factor.

“We thought Superior needs something with a wow factor here, too,” Cal Harris said.


“It’s seems like when you want to celebrate something you have to go to Duluth. We want to have something fun to experience and unique to Superior so family and friends can come and have some delicious waffles and have fun experiences.”
Imperium Chiropractic

Robyn Tozer, and her husband, Dr. Thomas Tozer, decided to open their third chiropractic office at 1001 Belknap St., in the Central Flats building, in July.

The Ladysmith couple opened the location to provide a partnership


opportunity for Dr. William Zimmer, who they knew through an internship.
“We knew who he was, the quality of work that he did,” Dr. Tozer said. “We wanted to be able to support him. After looking into ‘what if we just expanded our third office into the Superior community’ ... it just made a lot of sense that we would do that and help him out to be able to have a clinic in Superior.”
Serenity Spa and Salon, Posh Boutique
Childhood friends
Raya Horst and Jessica Matson took ownership of Serenity Spa and Salon and Posh Boutique at 1705 Tower Ave., in August. Horst and Matson were independent stylists at Serenity before they decided to purchase the business, but the endeavor is more than a business to them.

“We just kind of became one giant family,” Horst said, instead of two separate owners. “You know,


as they say, it takes a village and here we’ve just become this super tight knit group where her kids are mine, mine are hers.”
Sellers Auction
The addition of Sellers Auction in September means every storefront in Belknap Plaza is occupied.
Owners Christina and Mickey Greene moved the business to 102 Belknap St., from its previous location at 902 Ogden Ave., because the owner of their previous location was looking to sell the building.
The business hosts in-store auctions every Wednesday night, handles on-site estate sales in Minnesota and Wisconsin, and accepts consignments, which are sold at general auctions.

“This place is so much better already,” Christina Greene said. “We have so much more foot traffic, and it’s so funny, because we were in Superior for almost four years and we’re getting people in there daily saying ‘Oh, I never knew you were there.’”
Kindred Stone & Co.
The family-owned boutique opened in September at 1122 Belknap St., and held a grand opening celebration in early October.
Jami Konklin owns the store with her mother, Judy Konklin. The business offers women’s clothing, accessories, soaps, and canine accessories.
“We’re all inclusive,” Konkler said. “We want to make sure to have sizes for everybody, styles for everybody, and all ages too,” from college students to grandparents.
Tap on Tower
The self-pour concept taproom at 1106 Tower Ave., was slated to open in late October, according to owner Jordan DeCaro. DeCaro, who owns Duluth Tap Exchange in Lincoln Park, decided to open a similar establishment across the bridge because of Duluth Tap Exchange’s popularity among Wisconsinites.

“We get a lot of ongoing support from Wisconsin residents,” DeCaro said. “This fit the concept and all the new development in this area kind of drives you. Once you do one, it’s
like you get that hunger to continue to bring this concept to different demographics. It’s very unique. You can drink one ounce; you can have 30 ounces. It’s really up to you.”



























