Melbourne Design Awards 2020
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Chairman’s Message
2020 is the 11th anniversary of the Melbourne Design Awards. We started this program to recognise leadership, excellence and courageous, design-lead projects in the commercial, government and community sectors. Each of the 2020 awarded projects took a different path in searching for the unmet needs of the stakeholders and users, but they are all undeniably made for people. 2020 has been a year that has rocked the foundations of normal. The beginning of the year showed us what the early signs of climate change look like, and then by March we had all learnt a new term: ‘lockdown’ and our vocabulary expanded to sound like we’d been to an epidemiology conference - COVID, flattening the curve, second wave, transmission, mortality rates, incubation. Importantly we understood that normal had been put on hold. We have all had to strap in for the abnormal ride that has seen the least expected candidates pivot, adjust, flex, and reconfigure how they tackle the everyday.
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Unfortunately to date, over 800,000 people have lost their lives and over the coming years that number will multiply many times. Our challenge is in how we accelerate to accomodate these new pressing needs, and later how we re-image the future. Since March we have been trying to understand, adapt and respond to the ever-changing situation we have all found ourselves in. The clear signal is that market conditions have changed and will remain this way for some time. Those that shift away from the concept of ‘normal’, who refactor their businesses to the new conditions and who keep tweaking and adjusting, will provide themselves with the greatest possible opportunities to thrive in the era of the New Possible. At DRIVENxDESIGN we too are evolving. This is our 11th year of award programs, and with a new decade comes a new focus.
Melbourne Design Awards 2020
Over the last ten years we have pushed as hard as possible to build the world’s largest network of award programs - along the journey there has been a range of supporting tools and programs that have evolved. They were creating some clutter, so we’ve been busy doing a re-org - anything to do with the Award Programs stays under the DRIVENxDESIGN banner, everything else moves under the ‘Design Exec Club’ or ‘Better Future’ banners. The Design Exec Club is based on a dinner club I started in 2014 when touring through global design capitals. What began as an informal dinner conversation showed there was a glass ceiling for design conversations - it wasn’t punching through to the boardroom. Over the last 6 years, many of those dinner guests have been promoted to C-Suite positions and it proved high time to welcome in other C-Suite types to explore how design accelerates their organisational goals.
Melbourne Design Awards 2020
The Better Future banner is our future impact project - how do we ensure we are creating the best future for our grandchildren’s grandchildren? Yes, that’s right, five generations. Thought leadership that is going to create an equitable, environmentally and economically thriving model, needs to be long-term focused with short-term gains. That’s a Better Future. Over the coming year we will be rolling out more improvements to the DRIVENxDESIGN Portal to make it even easier for Award Managers to nominate and celebrate awarded projects and enhance the awards showcase. Again, congratulations, and keep maintaining your courageous stance.
Founder & Awards Chair, DRIVENxDESIGN Mark Bergin
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DRIVENxDESIGN Award Programs
We recognise Courage, Diversity & Excellence. As the world’s largest network of design award programs we have recognised outstanding projects from over 7,500 Brands & 2,500 Studios across the decade. In 2019 we celebrated over $USD300B of design projects globally and raised the profile of 1,100 design projects. The feedback we receive is that the DRIVENxDESIGN Award Programs create an efficient way to recognise past projects and turn them into future reputation.
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You can nominate across the 10 Annual Award Programs, where we recognise the courage of project commissioners and creators equally. Without someone saying “we need”, designers don’t get the opportunity to do. It is the combined courage of both the commissioner and creative that makes an outstanding project. We are here to celebrate courage, diversity and excellence. Get involved, to create a moment of recognition for the project team, brand or studio. drivenxdesign.com/awards
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DRIVENxDESIGN Partner levels
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With market changes accelerating it’s good to have partners. Below you will see some amazing design brands that help us and you to go further and faster than if we went alone.
We have tweaked and upgraded the Studio Partner Levels to better help Studio Partners with increased profile building, knowledge sharing and executive networking.
For 2020 we are expanding our partner levels to provide additional support for key industry players.
New for 2020 are Brand Partners and Enterprise Partners. Naturally all Gold or above partners gain instant access to the Design Exec Club. We look forward to welcoming you to the club.
Studio Partner Levels Over the last six years, we have tweaked and evolved the Studio Partner Levels to bring new business priming, peer networking, profile building, and finally, bulk nomination discounts. Brand Partners Levels Whether you’re Microsoft, Oracle, Herman Miller or Vitra the design industry is a key market. Through using tools, advanced technologies and collaborations, these supporting brands help facilitate the amazing outcomes recognised in the DRIVENxDESIGN Award Programs. The Brand Partner Levels provide opportunity to connect, meet and develop deeper relationships with studio principals and C-Suite design executives.
Melbourne Design Awards 2020
Enterprise Partner Levels Enterprise culture and cadence are key challenges for design centred executives. The Enterprise Partner Levels offer quarterly executive briefing on key industry changes, shifts and insights. It also provides access to our global pool of Better Future Champions - to present or liase with your internal teams to help accelerate innovation and culture programs developing deeper human centred design capacity. drivenxdesign.com/partners
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Design Exec Club Imagine a club where executives from design, industry and the boardroom come together, where global leaders share strategies, discuss the new possible and how we accelerate to a better future. If you approach the future with a design lens, then we’d love you to join, we’d love to hear your voice and enable you to share and engage with other global leaders. We call this the Design Exec Club – want to join? Profiled members
Debbie Millman, Author & Podcaster
Eddie Opara, Pentagram
Gurvinder Khurana, align
Kirsty Dias, PriestmanGoode
Catherine Shaw, Wallpaper
Michael Tam, IBM
Julie Ockerby, Meli Studio Australia
Rod Farmer, McKinsey
Join the Club designexecclub.com
#BeyondCOVID USA 05
Rick Bell Melissa Cullens Dan Formosa
Ronnie Peters Harry West Jon Winebrenner
designexecclub.com/town-hall 11
Best of the Best
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The Best Studio & Design Champion Awards recognise the courage, diversity & excellence of work from design creators and commissioners. The Best of the Best Awards are determined by their aggregate rating score across all nominations. Providing the opportunity to recognise consistent performance across a range of nominations. Best Studio Awards are awarded to teams of less than 5 (small), 5-20 (medium) and 20+ (large) providing recognition for both major and boutique studios. The Design Champion Award is awarded to the commissioning organisation that has demonstrated the most courage through commissioning projects that expand the use of design and show industry leadership.
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Design Champion HIP V. HYPE
Davison Collaborative Architecture - Multi Residential - Constructed Creator: HIP V. HYPE
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Ruskin Elwood Architecture - Multi Residential - Constructed Creator: HIP V. HYPE
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Best Design Studio - Small ElvinTan Design
Tian38 - Flinders Lane Interior Design - Hospitality - Luxury Commissioner: Phat Fatt Foods Amazing Buns - The Glen Interior Design - Hospitality - On the Go Commissioner: Forever Fortunate Hospitality
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Jenson Nail & Beauty - Moonee Ponds Central Interior Design - Retail Commissioner: Jenson Nail & Beauty
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Best Design Studio - Medium Earl.St
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Fenwick Advertising - Outdoor, Retail, POS Commissioner: ANGLE
Broadway Graphic Design - Publication Commissioner: Marshall White
Fenwick Digital - Home & Living Commissioner: ANGLE
The International Graphic Design - Publication Commissioner: Landream & V-Leader
Inkerman & Nelson Graphic Design - Illustration and Type Commissioner: ICON Developments
Fenwick Marketing - Branded Experience Commissioner: ANGLE
Soho Graphic Design - Illustration and Typ Commissioner: First Melbourne Developments
Fenwick Marketing - Film, Video, Viral Commissioner: ANGLE
Daracombe, Kew Graphic Design - Publication Commissioner: CDG
Balwyn Park Marketing - Film, Video, Viral Commissioner: Eversun Group
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Best Design Studio - Large tomorrow
Stature Southbank Advertising - Print Commissioner: Salvo Property Group
Stature Southbank Graphic Design - Publication Commissioner: Salvo Property Group
I.Co Richmond Advertising - Print Commissioner: Wilmac
388 William Graphic Design - Publication Commissioner: Sinclair Brook
388 William Advertising - Print Commissioner: Sinclair Brook
Amersham Marketing - Branded Experience Commissioner: Di Marco Group
Media Plus Graphic Design - Identity and Branding - Corporate Commissioner: tomorrow agency Aster at Jackson Green Graphic Design - Illustration and Type Commissioner: Cedar Woods
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Past winners
Design Champion Arup MEL 19 Mirvac Design SYD 19 Unity LON 19 Arup NYC 19 Department of Veteran Affairs MEL 18 PAYCE SYD 18 Argent LON 18 PepsiCo NYC 18 HKG Economic Development Office HKG 18 Lend Lease MEL 17 Lend Lease SYD 17 Vodafone LON 17 New York City DDC NYC 17 Hong Kong ArchSD HKG 17 Mirvac MEL 16 Lend Lease SYD 16 NBCUniversal International LON 16 PepsiCo Design & Innovation NYC 16 Domain Group TECH 16 Lend Lease MEL 15 City of Sydney SYD 15 Transport for London LON 15 Tesla NYC 15 NAB MEL 14 PAYCE & Sekisui House SYD 14 Design Council LON 14 New York Wheel NYC 14 NAB MEL 13
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Best Design Studio -Small Northmost Brett Mickan Interior Design align Mucca Design Northmost GC Studio Special Projects 360 Design Elevate Limited Hue Studio Cord & Berg Cascade Studio Light JJA Bespoke Farrah Design Direct Property Network Cascade Studio Work-Order Appiwork Brand by Name Cord & Berg Align Cloud Architecture Office Immediacy Charlwood Design Smartstreets Na2ure Charlwood Design
MEL 19 SYD 19 LON 19 NYC 19 MEL 18 SYD 18 LON 18 NYC 18 HKG 18 MEL 17 SYD 17 LON 17 NYC 17 HKG 17 MEL 16 SYD 16 LON 16 NYC 16 TECH 16 MEL 15 SYD 15 LON 15 NYC 15 MEL 14 SYD 14 LON 14 NYC 14 MEL 13
Best Design Studio - Medium Evolution 7 LAVA We Launch Local Projects Evolution 7 Landini Associates Don’t Panic Partners STUDIO V Architecture ARTTA Concept Studio Evolution 7 Luchetti Krelle Don’t Panic Partners Studio V architecture ARTTA Concept Studio Emote Digital Focus Creative Brightec PARTY Millipede Evolution 7 Hoyne Collective RDA Architects Mucca Principals a+ Design Group PriestmanGoode Family & PlayLab Davidson Branding
MEL 19 SYD 19 LON 19 NYC 19 MEL 18 SYD 18 LON 18 NYC 18 HKG 18 MEL 17 SYD 17 LON 17 NYC 17 HKG 17 MEL 16 SYD 16 LON 16 NYC 16 TECH 16 MEL 15 SYD 15 LON 15 NYC 15 MEL 14 SYD 14 LON 14 NYC 14 MEL 13
Best Design Studio - Large tomorrow Hoyne M Moser Associates SHoP Architects Cornwell Design Toast Creative Goddard Littlefair Woods Bagot Aedas Traffic Brand Agency Traffic Brand Agency Goddard Littlefair Skimore, Owings & Merrill New Balance Monkii Hoyne Design Stereo Creative PepsiCo Outware Mobile Hoyne Design Frost Collective Vista HOK McBride Charles Ryan Frost Design Shh DigitasLBi Butterfly
MEL 19 SYD 19 LON 19 NYC 19 MEL 18 SYD 18 LON 18 NYC 18 HKG 18 MEL 17 SYD 17 LON 17 NYC 17 HKG 17 MEL 16 SYD 16 LON 16 NYC 16 TECH 16 MEL 15 SYD 15 LON 15 NYC 15 MEL 14 SYD 14 LON 14 NYC 14 MEL 13
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Space
Architecture Health. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16 International - Proposed. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17 Mixed Use - Constructed. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18 Multi Residential - Constructed. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19 Proposed. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25 Public & Institutional.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26 Residential - Constructed. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 27 Residential - International. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 32
Interior Design Co-Working & Studio Space. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33 Corporate & Commercial. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 37 Hospitality - Casual. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 43 Hospitality - Luxury.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 47 Hospitality - On the Go. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 48 International Co-Working & Studio Space. . . . . . . . . . . . . . . . . . . . . . . 52 International Commercial. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 56 International Hospitality.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 59 International Residential. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 62 International Retail. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 67 International Sales Center. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 70 Public or Institutional. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 72 Residential. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 74 Retail .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 77
Landscape Design.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 81 International. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 82
Lighting Design.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 84 Pop-Ups, Display, Exhibit & Set Design.. . . . 88 International. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 92
Wayfinding. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 94
ARCHITECTURE - HEALTH
Doctors on Nicholson Project Commissioner KP Allied Health Group Creator PHOOEY Architects & Syzik Building Group Team PHOOEY Architects - Emma Young, Peter Ho, Radek Buczek, Joel Harvey Syzik Building Group - Sam Kairouz & Charbel Kairouz Building Surveyor - Nelson McDermott Structural Engineer - Pariden Consulting & ENG Structural ESD Consultant - RED Sustainability Consultants Acoustic Consultant - Waveform Acoustics
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Doctors on Nicholson is a brand new state-of-theart medical clinic led by Dr Patrick Baker & located in the heart of Carlton North/ Fitzroy North. Doctors on Nicholson care about what is important to their patients – their health and their time. That’s why they always put patients at the centre of their business. Quality, convenience and timeliness are at the core of their service promise. Architecturally, an old warehouse style shopfront was transformed. An open & relaxing front-ofhouse reception space now welcomes patients, and features comfortable bench seating, fireplace, aquarium, family friendly waiting & in-house cafe.
Melbourne Design Awards 2020
ARCHITECTURE - INTERNATIONAL - PROPOSED
Cloud Art Museum (Wetland Study Camp) Project Commissioner China Railway Real Estate Nuode Metro, Guizhou Creator Zhongshe Engineering Consulting (Chongqing) Team Chief designer: Chen Xiao Scheme: Ren Xiaoya, Wu Liang, Du Qifeng Construction drawing: Wang Minggang, Dan Wei, Zhu Na, Yu Kan, Liu Peiling, Hu Xing, Li Xuehuan, Tang Xiaoqiang, Zhou Xin, Wang Xudong
Melbourne Design Awards 2020
Under the warm sunlight, a pure white “cloud” is floating by the meandering Laoma River. Looming through the lush stands of green trees, the “cloud” is the Cloud Art Museum which runs as a wetland study camp. Abandoning the hustle and bustle of the city and walking into the significant wetland park of Qingzhen City, people can get fully relaxed among mountains and waters, the moon and clouds. Entering the museum that goes perfectly well with the surroundings, visitors may find that the view varies along the way. Curved see-through glass structure supports the smooth cloud-shaped roof. The overall building is transparent and light, making its color and lustre calming and soft. Along with the restrained base, the museum is full of vigor and elegance. Walking into the entrance of the area and the corridor that echoes the main building in form, visitors can access to the reception hall facing the mirrored water feature. And further into the exhibition area and the audio-visual room, they will astonish at the visual feast of mountain, water, and scenery via the continuous floor-to-ceiling glass wall. 27
ARCHITECTURE - MIXED USE - CONSTRUCTED
Piccolo House Project Commissioner/Creator Piccolo Team Developer and Project Manager - Piccolo Architecture and Interiors - Wood Marsh Architecture Landscape Design - Taylor Cullity Lethlean Structural Engineer - 4D Workshop Services Engineer - ALA Consulting Environmental Consultant - ADP Consulting Building Surveyor - Reddo Planning Consultant - SJB Planning Heritage Consultant - Bryce Raworth Quantity Surveyor - Rider Levett Bucknall Land Survey - Veris Traffic Engineer - Traffix Group Acoustic Consultancy - Acoustic Logic Fire Engineer - Thomas Nicolas Fire Safety & Risk Engineers Waste Consultant - Leigh Design 28
Created by Piccolo and designed by Wood Marsh, Piccolo House is a benchmark mixed-use development that encompasses retail, commercial, multi-residential and a new headquarters for Piccolo into one unified concept. The unique island site allows the architecture to be expressed on all sides. Fronting Dorcas Street the original Victorian terraces have been meticulously restored and reinstated incorporating office and retail which in turn create street activation and connection to the neighbouring Clarendon Street retail precinct. Behind this facade sits an off-form concrete framework containing coloured reflective glass elements that along with other material selections for the podium reinterpret the autumnal tones of surrounding brickwork. The subtly angled cut-outs into the concrete framework are akin to the carving of a block of stone.
Melbourne Design Awards 2020
ARCHITECTURE - MULTI RESIDENTIAL - CONSTRUCTED
Davison Collaborative Project Commissioner/Creator HIP V. HYPE
The Davison Collaborative is a three-townhouse project in Brunswick designed in collaboration with Archier.
Team HIP V. HYPE Archier - Architect HIP V. HYPE Sustainability - ESD SBLA - Landscape Hansen Partnership - Planning sonnen - Battery
The project was delivered in accordance with the principles of the deliberative development model known as Collaborative Development by HIP V. HYPE. The model allows for collaborators to come together to create better quality, more sustainable and more financially accessible townhouse style homes in inner urban locations where property prices are increasingly forcing people out of the market. The Davison Collaborative is a case study on sustainable density, transforming one suburban block into three, 150sqm fossil fuel free, 100% electric homes.
Melbourne Design Awards 2020
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ARCHITECTURE - MULTI RESIDENTIAL - CONSTRUCTED
Ruskin Elwood Project Commissione/Creator HIP V. HYPE
Ruskin Elwood presents best practice in sustainable design and construction across four premium residences.
Team HIP V. HYPE - Developer Fieldwork - Architect Intracon - Builder HIP V. HYPE Sustainability - ESD SBLA - Landscape
With architecture by Fieldwork, Ruskin Elwood is able to be run off 100% renewable energy. Onsite solar panels, electric heat pumps for hot water and Tesla Powerwall batteries achieve better living for a better future. Ruskin Elwood comprises four, premium, low impact residences. Each residence comprises either three or four bedrooms across three levels, each with its own lift and with north facing windows that lead out to expansive terraces overlooking Elwood Canal that provides a generous space for entertaining and relaxing.
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Melbourne Design Awards 2020
ARCHITECTURE - MULTI RESIDENTIAL - CONSTRUCTED
[TOWER]homes Project Commissioner FourSq Creator BKK Architects
Melbourne Design Awards 2020
[TOWER]homes offers a new hybrid typology of housing that delivers on the current varied requirements of its occupants whilst anticipating their future needs, all within a highly contextual response. In deep collaboration with our client we provided homes that are Fitzroy Urban Grunge + High Victorian Style, a contextual re-working of the Fitzroy Victorian Terrace combined with the post-war Fitzroy warehouse. The homes are stacked, small footprint mini-towers that offer all the amenity of a inner-suburban family home, condensed into a highly sustainable solution.
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ARCHITECTURE - MULTI RESIDENTIAL - CONSTRUCTED
Farmer Residences Project Commissioner Cadre Creator Freadman White Team Architect: Freadman White Construction: Tycorp Construction Developers: Cadre
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Existing materials common to the area include brick, render and weatherboard lightweight structures; reinterpretation of this context has not been a literal response, but rather drawing on a collective memory of forms and materials, layered through subtle shifts of formal play, articulated through vertical greenery, timber, steel and concrete. Moments of delight and detail balance with legibility of form and use; framed double-height voids finished externally in smooth concrete, punctuate the finer grained textural charred timber facades. At their upper levels, outdoor living zones compliment this enriched ground plane experience. Expressed through modulating balcony depths, again finished in textured charred timber, these gestures overlook Farmer and Cutter Streets to embrace and enhance their local environ.
Melbourne Design Awards 2020
ARCHITECTURE - MULTI RESIDENTIAL - CONSTRUCTED
Napier Street for Milieu Project Commissioner Milieu Property Creator Freadman White Team Michael White, Ilana Freadman, Haman Lau
Napier Street is a collection of 14 individual owneroccupied apartments; accommodating a variety of family types and living arrangements within a diversity of dwelling typologies and common areas, this project engenders a sense of community and social diversity. Robust materiality, unmistakably Australian and chosen for its organic beauty, offers understated character that encourages tranquil repose. Expressed through a sequence of zones, the palette invites retreat from the vibrant activity of outside city life. The solidity of a chalky brick facade is punctuated with light-filled glazed transparency; sliding open they are flanked by irregular screening of perforated brickwork, breaking up the exterior, greenery designed to cascade over time, inviting the outside in.
Melbourne Design Awards 2020
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ARCHITECTURE - MULTI RESIDENTIAL - CONSTRUCTED
Whitlam Place Project Commissioner Howica Creator Freadman White + Anon Studio Team Michael White, Marcello Donati, Ilana Freadman
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Whitlam Place is conceived as a solid form resting atop a podium of light-filled transparency; balancing material weight against structural lightness, presence against permeability. Inspired by the classical proportions of the nearby Fitzroy Town Hall, Whitlam Place offers a dynamic interpretation of its interpretation of its fluted Corinthian columns and rich architectural detail. A copper oxide finish applied to the concrete exterior creates depth and compelling colour variation, as green and bronze tones subdue the material’s solidity, aided by the textures of layered vertical greenery.
Melbourne Design Awards 2020
ARCHITECTURE - PROPOSED
Fenwick, Kew Project Commissioner/Creator ANGLE Team ANGLE - Developer Earl.St - Creative Agency Edition Office - Architects Flack Studio - Interior Design Eckersley Garden Architecture - Landscape design Stab Studios - Renders
Melbourne Design Awards 2020
For generations, this exclusive pocket of Kew has held within its palm some of the city’s most celebrated statements in Australian architecture. Characterised by precipitous aspects capturing the most picturesque backdrops, the area has a natural and logical affinity with Modernist architecture that, with its propensity for soaring glass and minimalist adornment, lets the landscape take center stage within the homes.
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ARCHITECTURE - PUBLIC & INSTITUTIONAL
Our Lady Help of Christians Primary School Project Commissioner Catholic Education of Ballarat Creator k20 Architecture Team Director of Sustainability - Anthony Uahwatanasakul Project Architect - Joy Saikasem
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Our Lady Help of Christians Primary School in Ballarat engaged k20 Architecture to take an aging infrastructure, comprised of tired classrooms and administration areas, and design and deliver a world-class, modern teaching space capable of accommodating both current and evolving pedagogies and a range of learning styles and group sizes.
Melbourne Design Awards 2020
ARCHITECTURE - RESIDENTIAL - CONSTRUCTED
JARtB House Project Commissioner/Creator Kavellaris Urban Design Team Design Architect - Billy Kavellaris Architect assistant - Ken Poon
The primary function of the building is to blur the boundaries between House and Art Gallery. Every aspect and space of the JARtB House and its site has been designed so that art plays a central theme for the various programs and functions Spaces and programs are linked through art privacy, translucency and light are mediated and expressed through art. Art now has function! Circulation is no longer relegated to anonymous utility; circulation becomes the primary program. It transforms into the art gallery.
Melbourne Design Awards 2020
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ARCHITECTURE - RESIDENTIAL - CONSTRUCTED
Silver Linings Project Commissioner Private Client Creator Rachcoff Vella Architecture Team Tony Vella - Director / Project Architect Stephen Rachcoff - Director Wade Stephens - Associate Director Daniel Chilelli - Graduate Architect Greg McNeil - Senior Designer Alysha Downes - interior Designer
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Silver Linings is an unashamedly bayside beachfront home asserting its presence along the promenade of fishbowls overlooking Port Phillip Bay. An exercise in discipline and restraint, Silver Linings is a true celebration of minimalism, executed through a controlled form and restrained material palette. Washed up from the beach, Silver Linings sits as a heavy mass amongst rugged terrain of sand dunes, beach grass and aged timber planks. Coarsely textured off-form concrete frames the home, with a recessive void inviting one into a dark entry, framing the beginning of a sequence of “silver lined� spaces.
Melbourne Design Awards 2020
ARCHITECTURE - RESIDENTIAL - CONSTRUCTED
Osborne House Project Commissioner/Creator Little Brick Studio Team Designer: Ben Mulholland and Amy Hart - Little Brick Studio Builder: Swell Building Group Styling: The Cullin Interiors/Little Brick Studio Photographer - Amorfo Photography
Melbourne Design Awards 2020
Inspired by the designer’s recent visits to Brooklyn NYC and the clients love of raw steel and recycled brick, Osborne Project brings a touch of industrial in a coastal bushland setting. A combination of order and disorder, rawness and refinement result in a robust yet comfortable contemporary home.
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ARCHITECTURE - RESIDENTIAL - CONSTRUCTED
The Split Home Project Commissioner French Oak Flooring Creator Seidler Group Team Architecture: Luke Seidler, Seidler Group Interiors: Design By Golden Landscaping: Ric Day and Co Pool: Lacus Engineer: BCE Engineer
Situated In the iconic bayside suburb of Brighton, a series of weathered resting pods immersed in light, texture, and vegetation atop a fragmented concrete shell offer a refreshing glimpse of divergence from the artificial, mundane nature of suburbia, an urban retreat to challenge urban conformity. Informed by its immediate and broader adjacencies, the Split Home combines adaptive functionality, contextual materials, and sculptural form to realise a home devoid of regularity, repetition, and boundaries, enabling an experience of dwelling where escape, retreat, work, and play are simultaneously offered to its inhabitants. Narrated by purpose and sculped by the elements, this authentically Melburnian oasis befits its ‘bayside’ setting.
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Melbourne Design Awards 2020
ARCHITECTURE - RESIDENTIAL - CONSTRUCTED
Bonview House Project Commissioner Private House Creator PHOOEY Architects Team PHOOEY Architects - Emma Young, Peter Ho, Joel Harvey, Radek Buczek Builder - Ben Robson Master Builder Structural Engineer - Pariden Consulting Engineers ESD Consultant - RED Sustainability Consultants Land Surveyor - Terrain Consulting Group Acoustic Consultant - Waveform Acoustics Quantity Surveyor - Zinc Cost Management
Bonview House was a beautiful yet tired family home, initially designed in 1993 by Simon Swaney & James Milledge and strongly reflecting the Australian vernacular of that era. The bones of the existing design were sensitively retained & embellished. Renovations were limited to an upgrade to the existing thermal envelope, new solar awnings, cabinetry, electrical fittings, internal claddings, floor finishes & window furnishings. High performing acoustic reverberation within the voluminous open-plan Living space now enables piano practice & TV viewing at each end, while a meal is prepared in the centre, even during a storm! The new central Kitchen no longer obscures sight lines from one side to the other, allowing the Owners to interact with others while cooking and while keeping eye on kids playing outside or in the pool. The house now offers a warm, welcoming and calming atmosphere which encourages life to unfold on display.
Melbourne Design Awards 2020
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ARCHITECTURE - RESIDENTIAL - INTERNATIONAL
Boulder House Project Commissioner Private Client Creator AtelierJun
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The Boulder House is a residential house for a client who puts privacy first in an area where securing privacy is difficult. To secure privacy, the architect minimized the windows except the direction to the garden in the east, and due to this, the building couldn’t have avoided looking especially massive. To make this rarely-seen characteristic of the building stand out, the architect planned it to look like one gigantic boulder. The architect took great pains in the selection of exterior finishing materials and construction methods to make the building look like one gigantic boulder, and the result is the boulderlooking house.
Melbourne Design Awards 2020
INTERIOR DESIGN - CO-WORKING & STUDIO SPACE
Officina Biasol Project Commissioner/Creator Biasol
Melbourne Design Awards 2020
Officina Biasol is the design studio of Biasol. It is a workplace that inspires our team, showcases our brand, embodies our design philosophy and supports our company culture. Occupying level one of a former warehouse, Officina Biasol is an open, light-filled and flexible workplace that supports design excellence and collaboration. Timber-framed glass partitions allow for transparency and connectivity, enclosing the entrance, board room and kitchen. A rich palette throughout the studio reflects our love for materials, finishes and colour, and our bold, dynamic approach.
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INTERIOR DESIGN - CO-WORKING & STUDIO SPACE
The Commons Co-Working Project Commissioner The Commons Creator Siren Design Group (Melbourne) Team Nicole Pollak Marie Talj Lauren Dimovski
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Siren Design was appointed by their Melbourne based client, The Commons to create another coworking space for their expanding company. Located in Chippendale, the site spans over a 3-level brick warehouse tenancy and includes a new architectural extension and basketball court. Promoting and encouraging a sense of community, creativity, productivity, wellness and sustainability, through biophilic and human centered design were key drivers in the creation of the project.
Melbourne Design Awards 2020
INTERIOR DESIGN - CO-WORKING & STUDIO SPACE
CreativeCubes.Co - South Melbourne Project Commissioner CreativeCubes.Co Creator Corso Interior Architecture
Creative Cubes South Melbourne: a flexible co-working space with sweeping views of the city skyline that includes a variety of workspace options such as hotdesking, private suites and team areas located in the heart of South Melbourne.
Team Design Director - Joey Corso Lead Interior Designer - Ting En Wong Interior Designer - Jo Hauke, Gabriella Sacchetta, Melody Johnson
Veterans in the co-working game Creative Cubes Co wanted to transform a 4,000m2 site into a friendly, spacious and relaxed, yet progressive co-working space. To bring their project vision to life they partnered with Corso Interior Architecture in their latest collaboration located in the heart of South Melbourne.
Builder - ERW Constructions Project Manager Legata Projects Street Art - Kevin Gold Signage - ADS
Melbourne Design Awards 2020
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INTERIOR DESIGN - CO-WORKING & STUDIO SPACE
2XU New Workspace Project Commissioner 2XU Creator CIA Designs Team Melanie Wong, Senior Designer
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2XU engaged CIA Designs early in the piece to assist in finding a new home for their ever expanding operations. Through this early engagement we were available to assist and test the options for their new global headquarters. With a diverse mix of needs and functions within the organisation, the space needed to accommodate this diversity whilst still creating a sense of togetherness.
Melbourne Design Awards 2020
INTERIOR DESIGN - CORPORATE & COMMERCIAL
Hydro Tasmania Project Commissioner Hydro Tasmania Creator Hot Black Team Designers: Hot Black Interior Design Delivery: Amicus
Melbourne Design Awards 2020
As Australia’s leading clean energy business and largest generator of renewable energy, Hydro Tasmania was looking to create an office that was unique to the culture and values of the business. With a desire to inspire collaboration and innovation, our co-design approach with the client resulted in an outcome whereby the staff were just as proud and invested in the office design as we were!
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INTERIOR DESIGN - CORPORATE & COMMERCIAL
RedZed Project Project Commissioner RedZed Lending Creator Moda Design Group
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To design the new national head office for RedZed Lending Solutions, with a focus on enhancing and promoting an integrative workplace culture. Additionally, the client wanted to accommodate current staff numbers but allow for future growth and align the fitout with their business branding.
Melbourne Design Awards 2020
INTERIOR DESIGN - CORPORATE & COMMERCIAL
T2 Project Commissioner T2 Creator Unispace Team Lauren Wright: Associate, Design Rachel Roberts: Senior Designer Stephanie Ambrose: Senior Project Manager Josh Hurrell: Project Manager Paul Cogdell: Senior Technical Project Manager Vivian Cogliandro: Assistant Project Manager Liam Deane: Site Manager
Melbourne Design Awards 2020
T2 moved their team to a modern warehouse space in central Melbourne which was redesigned with bespoke features to seamlessly align with their brand. Featuring custom end-of-trip facilities designed to encourage staff to cycle to work, an eclectic mix of furniture and settings, and artwork throughout commissioned by local artists, it’s a space that highlights their local roots and global reach. Our team was brought on board to design a space to help improve collaboration among their teams and better enable T2 to showcase and develop their global brand, while still retaining a local feel.
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INTERIOR DESIGN - CORPORATE & COMMERCIAL
Transurban Project Commissioner Transurban Creator Hassell
The Transurban workplace reflects the fabric of the modern cities it helps shape. Embodying the energy essential in our fast paced metropolises, Transurbans’ new home in Melbourne, looks to merge technology, urban landscape and community.
Team Scott Walker Ingrid Bakker Chris Free Meredith Nettleton Rob Ryan Kaylene McKinley Amanda Martin
Transurban operates transport infrastructure, critical to the growth of cities across Australia and U.S. That connection to the urban environment is evident as soon as you enter their Melbourne workplace.
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Melbourne Design Awards 2020
INTERIOR DESIGN - CORPORATE & COMMERCIAL
QBE Insurance Project Commissioner QBE Insurance Creator GroupGSA Team Interior Design - GroupGSA Lighting Design - NDY Light Mech, Elec, Fire, ESD - NDY Acoustics - Arup Structural - Arup Builder - Shape
Melbourne Design Awards 2020
QBE Insurance sought to create a robust ‘WELL ready’ workplace solution to enhance their everchanging business needs and build a framework for future ways of working. Responding to many misconceptions on activity-based working practices we embraced the concept of agile working within a team-based environment, rather than taking an agile approach across the whole business. With large open floor plates there was an opportunity to morph spaces in tune with the workplace needs, creating an assortment of tectonic forms expressed as team neighbourhoods for meeting rooms, team huddles and social spaces for innovation, plus a myriad of retreat and escape spaces to find focus.
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INTERIOR DESIGN - CORPORATE & COMMERCIAL
Yakult Visitor Centre Project Commissioner/Creator Studio Jigen Team Client: Yakult Australia Interior Design: Kohei Nojima, Noriko Miltenburg (Studio Jigen) Graphic Design: Mio Yasuaki, Mamiko Saito (KARAPPO) Construction: James Wakelin, Damien Smith, Oliver Harrison, Alex Wood (Intermain Victoria) Furniture Coordination: Jeffrey Low (Ergoline Furniture), KOKUYO International Lighting Advisory: Daisuke Morita, Tomoko Yamamoto (Modulex) Client Contact Coordination: Yoshinori Sakuno, Kota Nagami, Victoria Fang (doq)
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Yakult is a world leading company in promoting the field of health science and is best known for their signature, everyday probiotic beverage. Their visitor centre in Dandenong South, which is integrated within the factory, welcomes approximately 10,000 visitors annually. The factory opens up to the public for viewings of the company’s manufacturing process and conducts educational seminars about the importance of preventative medicine. Studio Jigen was engaged to revitalise the existing facility, which has been in operation since 1994. We worked collaboratively with the client to create a fun and engaging space that showcases Yakult’s company philosophy on human health so that visitors would carry away with them not only a better understanding of the importance of inner health but a long-lasting experience of what the company stands for.
Melbourne Design Awards 2020
INTERIOR DESIGN - HOSPITALITY - CASUAL
Sisterhood Project Commissioner Sisterhood Creator Biasol
Melbourne Design Awards 2020
Tasmania has fast become a foodie destination, and Sisterhood, located in the waterfront suburb of Sandy Bay, Hobart, is one of its newest restaurant-cafĂŠs. Inspired by a recent trip to Tulum, we created a warm and inviting environment that feels like a tropical destination in the comfort of a local community. Accommodating takeaway, dine-in, large groups and furry friends, Sisterhood offers openness for the sense of community as well as cosier areas for solace.
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INTERIOR DESIGN - HOSPITALITY - CASUAL
Moon Dog World Project Commissioner Moon Dog Brewery Creator Two Design Team Rohin Adams Kate Edmond
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It’s been described as “a little nuts” “A sort of theme park of brewery’s” and an “adventure play ground”. But at its core this is what you get when a Brewery design and build is led by commissioned by the three directors in their 30’s who for good reasons don’t feel they need to play by the rules. You won’t find a subway tile in this place! No quite the opposite to the Melbourne design trends this venue has a jungle, a waterfall and river that leads to a lagoon with a 6m high glass wall to showcase the workings of the rest of the 3500 square meters of brewery and that’s just the short spiel of it.
Melbourne Design Awards 2020
INTERIOR DESIGN - HOSPITALITY - CASUAL
Masizzm - The Glen Shopping Centre Project Commissioner Masizzim Creator Corso Interior Architecture Team Joey Corso - Director Ting En Wong - Lead Interior Designer Jo Hauke - Interior Designer
Masizzim is a 250 sqm Korean restaurant that blends contemporary design features with subtle traditional Korean elements throughout its design. Masizzim is located in the destination restaurant precinct of the Glen Shopping Centre, in Glen Waverly, Victoria, a vibrant hub for the local community created as a space for locals to gather, relax, socialise and dine.
Builder - Shape Shopfitters Mural Artist - Alfia Galimova
Melbourne Design Awards 2020
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INTERIOR DESIGN - HOSPITALITY - CASUAL
Cinque Ristorante Project Commissioner Four Peas Hospitality Creator Hiro Design Team Michael Hrysomallis Nathalia Suizu Ricki Hrysomallis
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Cinque Ristorante. Run by five siblings, a first foray into hospitality. A neighbourhood venue that transcends patrons to the exquisite dining offerings of Italy, through a holistic journey of flavours, finesse, and thoughtful design cues. Cinque Ristorante tips a respectful cap to the country’s rich culture without falling into any cliches. The client’s brief was to create an 80-seat restaurant that above all champions Italian food. This is reflected in many ways, but is notably introduced via the neon that overlooks the semi-private dining space, glowing the words ‘mangia che te fa bene’. Translating to ‘eating is good for you’, this idiom is recited by countless nonnas and nonnos.
Melbourne Design Awards 2020
INTERIOR DESIGN - HOSPITALITY - LUXURY
Tian38 - Flinders Lane Project Commissioner Phat Fatt Foods Creator ElvinTan Design Team Elvin Tan - (Director) Shirley Wong - (Lead Interior Designer) Katalia Pribadi - (Interior Designer)
Tian38 on Flinders Lane is an intricately detailed, cinematically coherent modern Chinese restaurant and bar, designed for visual and gastronomic entertainment of guests. The interior design seamlessly incorporates diverse elements of Melbourne industrial style with Chinese imperial elements, imbuing the space with sleekness and elegance, punctuated by unexpected but unpretentious oriental details.
JNT Building Co - (Builder) Nhat Tran - (Project Manager) Lighting Space - (Lighting Designer) Mirvac - (Centre Management)
Melbourne Design Awards 2020
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INTERIOR DESIGN - HOSPITALITY - ON THE GO
Penfolds Wine Bar & Kitchen Project Commissioner Emirates Leisure Retail Creator Greater Group Team Polly Glaysher Pagh – Project Design Lead Kristy Wilkinson – Senior Designer Agus Zaenuddin – 3D Renderer
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In partnership with Greater Group, Emirates Leisure Retail and Treasury Wine Estate, the iconic Australian wine Penfolds has recently opened the doors to Penfolds Wine Bar and Kitchen in Adelaide Airport, marking the brand’s first airport concept of its kind in the world. This brand new in-airport experience is an experiential step for the brand as it merges the premium wine and dine experience with a retail venue where the renowned Penfolds wines are sold.
Melbourne Design Awards 2020
INTERIOR DESIGN - HOSPITALITY - ON THE GO
Noodles XO Project Commissioner Airport Retail Enterprise Creator Greater Group Team Polly Glaysher Pagh - Project Design Lead Jenny Chang - Senior Designer Kristy Wilkinson - Senior Designer Agus Zaenuddin - 3D Renderer
Melbourne Design Awards 2020
Noodles XO is a brand-new concept that was created specifically for Canberra Airport. Designed by Greater Group, this vibrant and inviting Asian-fusion restaurant, Noodles XO, was delivered in Canberra Airport to enhance the terminal’s F&B offering. The design authentically draws on Asian inspiration while adding a contemporary touch to create a welcoming space for travellers on-the-go or passengers who want to sit down while watching the chefs prepare their food. The restaurant offers a hotpot of Asian market-style cuisines, with a culturally rich interior to suit that provides an exciting dining experience.
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INTERIOR DESIGN - HOSPITALITY - ON THE GO
City Hill Coffee Project Commissioner Airport Retail Enterprise Creator Greater Group Team Polly Glaysher Pagh – Project Design Lead Jenny Chang – Senior Designer Agus Zaenuddin – 3D Renderer
City Hill Coffee is part of Canberra Airport’s revamped food court and has already established itself as a favourite among passengers who long for a peaceful space to relax and linger before their flight. greater group completed the design for this gourmet cafe and eatery, which is a magnificent reflection of local design, talent and produce with its full working kitchen and separate coffee counter to provide passengers with a warm and welcoming atmosphere. The design was created on the premise of offering a ‘sense of place’ with local Canberra influences. For example, the local Parliament House inspired a feature light over the coffee counter and is a key focal point, in addition the cafe’s colour palette was drawn from Canberra’s natural landscapes, with soft cow hide cushions added in to reference back to the local farming. Along with this, the coffee station is run by the local supplier, ONA Coffee, who has built a solid reputation for their ethically sourced and distributed coffee.
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Melbourne Design Awards 2020
INTERIOR DESIGN - HOSPITALITY - ON THE GO
Amazing Buns - The Glen Project Commissioner Forever Fortunate Hospitality Creator ElvinTan Design Team Elvin Tan - (Director) Shirley Wong - (Interior Designer) Katalia Pribadi - (Interior Designer)
Amazing Buns at The Glen was designed to encapsulate a nostalgic and sentimental feeling of homemade Chinese steamed buns and snacks, of street markets, neighbourhood stalls and personal association to family and comfort food. The location in a busy suburban shopping mall food court required efficiency in design, catering for high foot traffic and a modern environment.
Aubee Construction - (Builder) Roy Qian - (Project Manager) Vicinity - (Centre Management)
Melbourne Design Awards 2020
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INTERIOR DESIGN - INTERNATIONAL CO-WORKING & STUDIO SPACE
Color display of strength and tenderness Project Commissioner Chung Yo Group Creator Yeu-Iou Interior Design
Breaking away from the standardised office atmosphere, an innovative and daring design was used to present the high-tech office space of the information industry. We hope to display the modern atmosphere of innovation, which is exceptional and warm.
Team YEH CHI LING JEN CHIA SHENG
The warm and mild wood grains found in nature are used in the interpretation, hoping to constitute a pressure-free and humanistic atmosphere without any distance.
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Melbourne Design Awards 2020
INTERIOR DESIGN - INTERNATIONAL CO-WORKING & STUDIO SPACE
Harvest Project Commissioner Ya-Mi Information Creator Yeu-Iou Interior Design Team YEH CHI LING JEN CHIA SHENG
The ideas and goals of office design present modern simplicity as the main design style. The delicate textures of materials and creative arrangements, with different colors, develop the unique features for different areas, all of which are functioning independently and expanding the indoor scene as a whole, while considering the pragmatic needs of people. For the company’s business is in the phase of growing and receiving a commensurate return, the public area painted with golden colors artistically glows as a sun that symbolizes the meaning of “harvest.” Plus, the white space implying a gleaming moonlight subtly embellished with colors of grey and silver signifies days alternating with nights, and exemplifies endless lives. The enlivening elements of design reconcile the industrial style by tempering the rough and decadent textures and qualities.
Melbourne Design Awards 2020
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INTERIOR DESIGN - INTERNATIONAL CO-WORKING & STUDIO SPACE
AHAVA Office Project Commissioner Fosun Cosmetics Group Creator Liang Interior Architecture Studio Team Design Director: Liang Xu Designer: Zesi Zhou Designer: Tonghui Wang
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The pure white color like the flowing water is the metaphor for a developing company, which is independent of shape and yet harmony. The reason for the designer to choose the two colors of maiden pink and algae mud gray is a metaphor for the unique relationship between people and the products, which is the fundamental cause why the AHAVA brand which originates from the Dead Sea in Israel can continue to conquer their global consumers.
Melbourne Design Awards 2020
INTERIOR DESIGN - INTERNATIONAL CO-WORKING & STUDIO SPACE
Zhuwei Space Project Commissioner/Creator Zhuwei Space Team Chief Designer: Zhang Zhaoyong Designer: Zhan Shuaihong
Melbourne Design Awards 2020
The size of the office, which as a working environment for the designer, is 400 square meters. The overall office is composed of the meeting room, reception room, individual office, etc. The designer integrating the traditional art and lifestyle creates a serene working environment, which inspires who working here the unlimited ideas. This is the office with the “lifestyle ever dreamed of� for the designer.
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INTERIOR DESIGN - INTERNATIONAL COMMERCIAL
Flourishing Changsha Project Commissioner Seazen Creator Face & Associates In. Interior Design Team Zhang Li Li Shu Wu Ziyan Wang Qiong
It’s a new journey returning to nature and formulated by the natural elements. The main tone of color composed of the warm black and white, and the complementary colors consist of the jungle colors that, in the subtle manner and with the golden metal adornments, create the vivid features that are fascinating. The simple and modest characteristics of black, white and grey complementarily create the wide and comfy atmosphere whose elegant and natural charm is perfectly elaborated. Inspired from the veins in the leaves, the jungle colors display the distinct variations of colors and lights, thus intensifying the ambience of space. The overall layouts epitomize the graceful conception pursuing nature and charm.
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Melbourne Design Awards 2020
INTERIOR DESIGN - INTERNATIONAL COMMERCIAL
Tracing Clouds Project Commissioner China Poly Group Corporation Creator Face & Associates In. Interior Design Team Zhang Li Li Yao Xi Chen Cheng
Melbourne Design Awards 2020
Jinan, “Ji” for short and with the alternative name “City of Springs,” is the capital city of Shandong Province, and signifies the key positions of politics, culture, education, economy, transportation, and technology. For the “72 famous springs”, Jinan is also called “City of Springs,” where has the gorgeous natural environment. With the reputation of “lotus flowers are encircling all the places and weeping willows are wavering almost everywhere; the city is replete with mountain-view and half of it is on lake-front,” Jinan’s eight stunning natural scenes are globally notable. Jinan is also a visited city, where has the unique natures of “mountains, springs, lakes, rivers and towns.” Jinan is the national city of history and culture as well. It’s the one of the best city for tourists in China, and it’s the one of the birth places of prehistoric Longshan culture.
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INTERIOR DESIGN - INTERNATIONAL COMMERCIAL
Hangzhou RIVIERA MANSION Apartment Club Project Commissioner Hangzhou Cinda Real Estate; Hangzhou Bijiang Real Estate Group Creator Rumo Interior Design Team Design team: Rumo Interior Design
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The RIVIERA MANSION apartment consists of nine high-rise buildings with the ground construction area of 96,000 m2 and the underground construction area of 49,000 m2, which is the first project that Cinda Real Estate held in downtown Hangzhou and also Binjiang Group’s brand-new residence in Qianjiang New Town. The project is the club of the apartment. Located at CBD of Qianjiang New Town, it enjoys the unique landscapes of the district, the ruins park and the Fuchun Park from the near to the distant, which shows the stereoscopic effect. Besides, it enjoys great educational resources that Shengli Primary School, Hangzhou Middle School affiliated to Beijing Normal University, etc. are nearby, and commercial resources like Wantai Mall and WUMART.
Melbourne Design Awards 2020
INTERIOR DESIGN - INTERNATIONAL HOSPITALITY
Kempinski Hotel Nanjing Project Commissioner Yang & Associates Group Creator Nanjing AVIC Science and Technology City Development
Melbourne Design Awards 2020
Nowadays it is becoming more commercialised and globalised, the inheritance and representation of national culture is the search for “Self Identity” for each region, each ethnic group and each individual, and is the questioning and perception of “Where do I come from” and “Where am I living”. Kempinski Hotel Nanjing is located in the center of the old city of Nanjing. It is adjacent to the Ming Palace site, the “largest palace complex in the medieval world”, and the Nanjing Presidential Palace, possessing profound traditional cultural heritage. In terms of hotel design, YANG deeply explored regional culture and inherited historical context, thus creating a Kempinski hotel that only belongs to Nanjing.
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INTERIOR DESIGN - INTERNATIONAL HOSPITALITY
Vantage Bar Project Commissioner Emirates Leisure Retail Creator Greater Group Team Polly Glaysher Pagh – Project Design Lead Jenny Chang – Senior Designer Mikala Croft – Senior Designer Agus Zaenuddin – 3D Renderer
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Vantage Bar is the highly anticipated final site to be completed as part of Auckland Airport’s (AKL) multimillion-dollar F&B renovation project to offer a wider selection of dining options to passengers between flights. The design offers a contemporary take on the traditional sports bar, located in the absolute prime spot of the terminal as it overlooks the runway. As the hero outlet in the terminal, Vantage Bar has the potential to make a final, lasting impact on passengers before they depart by presenting an authentic sense of place through innovative design, a warm atmosphere and top-class hospitality experience. Every aspect of the two-storey bar works together to achieve this goal, and the 6 metre-high double sided LED digital screen around which the venue is centred provides a sociable feel of community among sport lovers who gather to watch live sport updates. The concept is a manifestation of local inspiration, from the range of drinks to the brass fern inserts and plants used in the interior. Melbourne Design Awards 2020
INTERIOR DESIGN - INTERNATIONAL HOSPITALITY
Banyan Tree Anji Project Commissioner Yang & Associates Group Creator Banyan Tree Group
Melbourne Design Awards 2020
Banyan Tree Anji is located in Anji county, Zhejiang province, a resort which is known as “the largest bamboo village in China�, as well as a famous county of tea, white tea in particular. Inspired by local residential buildings, gardens in the south of the Yangtze River and Huizhou-style buildings, the overall design of the hotel applies a wooden architectural style to construct the courtyard-like hotel villas, composing an amazing scene against local green hills, waters and bamboos.
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INTERIOR DESIGN - INTERNATIONAL RESIDENTIAL
Amassment of humanity Project Commissioner Hontai Life Insurance Creator Cheng Sheng Interior Design Team LI TSAN HEN
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Kaohsiung, the only international sea-air transportation city in Taiwan and the core east Asia, is famed for its strong economy and amassing humanity. For more global rich are moving here, the luxury house should demonstrate not the luxury and dissipation, but the grandeur momentum and cultivated manner.
Melbourne Design Awards 2020
INTERIOR DESIGN - INTERNATIONAL RESIDENTIAL
Rising Sun Twinkling Stars Project Commissioner/Creator YU Design Lab Team HSU YU TSUN
Melbourne Design Awards 2020
This case is located in the seaside area of northern Taiwan. It is a detached building on the fourth floor. The first and second floors are cafes operated by the owner, and the living space on the third and fourth floors is this case. The main axis of space planning for the whole house, “enjoy the relief and healing of the natural environment� is the spirit of space. Therefore, the interior space adopts a low-limit design technique. The whole is based on pure white and wood color, and the wall surface of the water mold is used to present a natural rustic color system.
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INTERIOR DESIGN - INTERNATIONAL RESIDENTIAL
A Desired Home Project Commissioner Peixun Zhou Creator Liang Architecture Studio Team Design team: Xu Liang, Wang Xinyan, Zhou Zesi, Cheng Pingping, Sun Yongfang
Home is not merely a house or container of trivial things in daily life, but more a place that accommodates emotions and love. It’s like an intimate medium, which witnesses the interweaving of daily life and growth, records stories occur in the space, and conveys the occupant’s personality and attitude. This project is the transformation of a residence. Based on architectural thinking, the interior design enriches the layering of space by integrating interpenetrating surfaces, and realizes symbiosis between people and space in a free and balanced atmosphere. Natural light is what the clients expect most for the home. It’s a luxury to have sunlight change, stay and move throughout the entire space. As approaching the project, the design team tried the best to bring in the “”luxury”” daylight.”
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Melbourne Design Awards 2020
INTERIOR DESIGN - INTERNATIONAL RESIDENTIAL
Drawing inspiration from daily lifestyle Project Commissioner Miaoqiong Huang Creator Hsu Ykung Design Team Design Team: Yegong Xu, Xiaosheng Chen, Yubei Deng, Weiling Chen, Jigeng Xu The goal of design was to create a clean, multifunctional living space and to enhance communication in a more relaxed atmosphere. The parlorpresents a freely arranged space. The mix and match of modern sofas,traditional cabinet andoldIndonesian teak stools brings a vivid and fun ambience.
Melbourne Design Awards 2020
The water bar serves as a connector between the parlor and banquet hall, serving drinks and tea for both spaces and the washing sink set in this areahelps the family to foster good hygiene habits. The banquet hall, which links the parlor and kitchen, is fully decorated with books, ornaments and traditional Chaoshan-style wooden lion artworks, used as a place for both family dinner and feast. Furthermore, the kitchen embraces the guest bedroom, bathroom and balconyin order to form an independent living quarter. This is a new attempt to combine kitchen with other functional spaces in the residence. The designers connected the masterbedroom with the family hall, with a door in between to integrate and separate the two areas, which showcases flexibility and ensures both openness and privacy.
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INTERIOR DESIGN - INTERNATIONAL RESIDENTIAL
Majestic Elegance Project Commissioner/Creator Star Leaf Space Design
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For this two-story structure, the design has the living room set as two-story high to fully introduce outdoor sunlight and overlook the lush landscape of distant mountains. The ceiling of the tall living room is deigned based on the theme of “Blooming Rose�, the designer helps the successful host illustrate the imagination and responsibility for home based on his concept of protecting and caring for family. n the 290 square feet indoor area are segmented a living room, a dining room, and a study, which allows guests to gather freely here and enjoy the breeze and night scene together.
Melbourne Design Awards 2020
INTERIOR DESIGN - INTERNATIONAL RETAIL
Made in China Project Commissioner Eve Group Creator Isense Design Team Chief Designer: Sissi Bu Hao Han, Skiven Shi, Chris Zhu
Melbourne Design Awards 2020
This project is specifically for the pop-up shop of “JIHEZHIZAO” owned by the EVE GROUP. “JIHEZHIZAO” is the M2C online shopping platform exclusively created for the EVE GROUP, thus providing fair prices for consumers, while supporting the extraordinary Chinese clothing foundries meanwhile. “Top brands qualities and reasonable prices,” as the customer instruction, is the only clue of design we have. By clarifying the business model, we use the design methods to attract more consumers, and also arouse public attention to these local factories, furthermore proposing four stages of plan “MADE IN CHINA.”
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INTERIOR DESIGN - INTERNATIONAL RETAIL
Moroso Flagship Store Project Commissioner Haimuhang (Xi’an) Trading Creator Damu Art&Design Consultants (ShangHai)
Damu Designworks aspires to create a fashionable, artistic and elegant lifestyle in a realistic home environment that showcases the superior craftsmanship of Italian furniture in Xi’an: the Moroso Flagship Showroom.
Team Vivian, Payne, Lemon
In terms of functionality, the showroom considers the need for frequent adjustments and thus provides flexible and variable space separation. Precise planning of circulation routes avoids any interference with emergency passages. Regarding style, a modern simplicity approach shows resolute character and unrestricted disposition that abandon pretentious furnishings in favor of the visual impact achieved by strong blocks of color.
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Melbourne Design Awards 2020
INTERIOR DESIGN - INTERNATIONAL RETAIL
Gift Shop Project Commissioner/Creator EDGE Interior Design Limited
As a souvenir shop under the new hotel Lisboeta Macau, owner try to take a different approach to others, this store in inspired from the amazing ambiance of Circus atmosphere, to allow their customer with a different shopping experience: Cheer and Fun. The shop mainly provides souvenir product, candy, toy...etc. To fit the aim of younger demographic, a colorful design and circus atmosphere will help to draw attention to the kids and family whose walk through. A fully open shop front also helps to have a welcome feeling.
Melbourne Design Awards 2020
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INTERIOR DESIGN - INTERNATIONAL SALES CENTER
City of Time Project Commissioner Rongxin Group Creator Face & Associates In. Interior Design Team Zhang Li Zhang Dan Dan Sun Ding Yuan Li Jie
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The passing of an era is the beginning of a new era, continuing with the traces of the urban memories, allowing for conversation between memories and cities; the overlapping of the old and the new results in the fusion between the traditional and the contemporary, with the looks and the future existing in symbiosis.
Melbourne Design Awards 2020
INTERIOR DESIGN - INTERNATIONAL SALES CENTER
Xi’an VIEW LAKE Sales Center Project Commissioner Vanke Creator ONE-CU Interior Design Lab Team Designer company: ONE-CU Interior Design Lab
Melbourne Design Awards 2020
The project is adjacent to Yanming Lake on its north side, which makes it more valuable due to the lack of inner lakes in Xi’an. The transition zone between the densely populated area and the suburb provides an excellent lakeside location. On the basis of it, an ideal residence is created for high-net-worth individuals to enjoy an idyllic life. The designers integrated architectural sustainability with power of natural growth and changes of light and shadow, to create an “ecological exhibition center” in urban city. The sales center achieves the harmonious unity of prosperity and tranquility, hence offering diverse experience about space and aesthetics for users.
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INTERIOR DESIGN - PUBLIC OR INSTITUTIONAL
Monash Business School Alumni Centre Project Commissioner Monash University Creator BKK Architects
The Monash Business School Alumni Centre, is a hybrid education space offering maximum flexibility to accommodate a variety of types and size of occupation. Acknowledging its location at the top end of Collins St, the design amplifies its uniquely elevated position, tucked between the lush Melbourne Club garden and the Collins Street vista created by the 70’s sawtooth facade. The facility acts as a catalyst for engagement between the university and industry, a combination of workspaces for staff, students and professional development education. The project explores the definition of the ‘third space,’ intentionally bluring the boundary between work, living and learning. Detailing and materials where selected to provide a timeless, crafted approach to the experience of the spaces. They are presented in a manner more typical of a high-end residential setting – making the space comfortable and welcoming and to encourage extended dwelling beyond formal scheduled events.
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Melbourne Design Awards 2020
INTERIOR DESIGN - PUBLIC OR INSTITUTIONAL
Redhill Institute, Level 14 120 Spencer Street Project Commissioner Redhill Institute Creator Cia Designs Team Melanie Wong, Senior Designer Crystel White, Creative Director Chris Green (C2C Global), Project Manager Abdul Jamal (C2C Global), Project Manager Faith Sun (HOW Group), Furniture Paul Howard (HOW Group), Furniture Rohan Robinson (Silk Projects), Builder
Melbourne Design Awards 2020
In continuation of our on-going relationship with RedHill Education, CIA Designs were invited to design another level of their booming operations at 120 Spencer Street, Melbourne. The aim of this level was to connect and carry through the successful design elements of levels 8, 12 & 13 yet also give level 14 its own sense of identity.
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INTERIOR DESIGN - RESIDENTIAL
JJA House Project Commissioner Private residence Creator Wolf Architects-Architecture & Interior Design & In Design International - Interior Design Team Taras Wolf - Senior Architect Kia Achilleos - Architect Bin Xu - Senior Documentation Consultant Penny del Castillo - Senior Interior Designer Kierah Alexander - Interior Designer Claire Tew - Procurement Management
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A decidedly purposeful and spirited home, JJA house delivers unexpected light filled tranquillity throughout. A Zen water garden unites oversized his and hers office spaces, linked by a generous timber corridor, leading to astonishing volumes of space in the family living room, flowing seamlessly to the alfresco entertainment zone. The strong lines of this home also required decoration tactics that navigated contradictions of hard and soft, serious and playful, monumental and domestic. The detailed approach to designing this home found the synergy between these elements to create a modern, striking yet comfortably beautiful home.
Melbourne Design Awards 2020
INTERIOR DESIGN - RESIDENTIAL
Fenwick Project Commissioner/Creator ANGLE Team ANGLE - Developer Earl.St - Creative Agency Edition Office - Architects Flack Studio - Interior Design Eckersley Garden Architecture - Landscape design Stab Studios - Renders
Melbourne Design Awards 2020
For generations, this exclusive pocket of Kew has held within its palm some of the city’s most celebrated statements in Australian architecture. Characterised by precipitous aspects capturing the most picturesque backdrops, the area has a natural and logical affinity with Modernist architecture that, with its propensity for soaring glass and minimalist adornment, lets the landscape take center stage within these homes.
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INTERIOR DESIGN - RESIDENTIAL
DERBY PLACE, KEW Project Commissioner Crema Group Creator DPPS Projects Team Crema Group – Client, Developers and Builders CBG Architects + Interior Design – Interior Design Architecture FKA – Exterior Architecture Tract – Landscape Checkpoint Building Surveyors – Surveyors Nader Consulting - Engineers Boroondara City Council – Involved in initial design process
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Derby Place, an intuitive and purpose driven design, exuding elegance, diversity and quality with interiors referencing its prestigious surroundings. Incorporating a timeless interior with distinct lines and textures of natural finishes, bronze accents, travertine, timber tones and natural stone. Emphasis on durability and opulence, delivering functional and low maintenance spacious living. Design connects boundaries between commercial, public and residents, inspiring diverse and inclusive spaces and creating unified domains. A genuine balance of private residency, communal areas and commercial space in complimentary approach re-imagining how areas will work together and how residents will experience, interact and inhabit the space.
Melbourne Design Awards 2020
INTERIOR DESIGN - RETAIL
Chiseled Hair Melbourne Project Commissioner Mario Gooch Creator OLSK in collaboration with Elvin Tan Design
A hair salon founded on a coworking-style model. Chiseled in Melbourne is the latest project designed by OLSK, in collaboration with Elvin Tan Design. And behind the new salon was an idea borrowed from the workplace – coworking.
Team OLSK: Jared King Lisa Bortolotto
Founder of OLSK, Jared King noticed there was an opportunity for hair professionals to come together to offer a unique and expanded service, while reducing overheads and construction costs.
Elvin Tan Design Elvin Tan Shirley Wong
The new space brings together not one, but four individual hair professionals into one salon environment. As a collective, all the new co-owners could pool resources and reduce individual costs while making for a more robust business model, one that is tried and tested in the co-working model. King says: “The owners have all come together and now they have created a new business where they’re all partners.”
Melbourne Design Awards 2020
87
INTERIOR DESIGN - RETAIL
Kitchen Collective Project Commissioner Bunnings Group Creator Greater Group Team Neil Arrowsmith - Global CEO Pino Colaci - Managing Director Rachel Nelson - Account Manager David Sevior - Senior Designer Jakarta Render Team
88
Kitchen Collective offers a glimpse into the future of home interior shopping, demonstrating how the traditional role of brick-and-mortar can be transformed into a sensory and hands-on customer experience model. In this creative collaborative project, Greater Group designed and delivered a best-in-class showroom in Melbourne - the first of its kind in Australia to showcase a distinct collection of kitchen and bathroom interior fixtures and furnishings packaged into themed collections like ‘Hamptons’ and ‘Country’. The showroom features a curated series of kitchen, bathroom and other home interior displays packaged into themed collections to inspire customers in their home designs.
Melbourne Design Awards 2020
INTERIOR DESIGN - RETAIL
SPQR Pizzeria Project Commissioner SPQR Pizzeria Creator Hiro Design Team Michael Hrysomallis Nathalia Suizu Ricki Hrysomallis
The owners of famed Melbourne CBD pizzeria SPQR were ecstatic about opening a second location in The District, Docklands. This outlet upholds the values of the flagship location, but sings its own melody. It may be smaller in size, but SPQR Docklands exudes limitless flair and character. The brief was to create a multifaceted project that first and foremost serves Italian food for takeaway and limited dine in, while hosting a space to produce SPQR’s iconic sourdough pizza bases – for both store locations. Smart and efficient design was imperative in order to simultaneously fulfil different business objectives. But, the design needed to predominantly honour the art of wood-fired pizza making – the undeniable core of the business.
Melbourne Design Awards 2020
89
INTERIOR DESIGN - RETAIL
Jenson Nail & Beauty - Moonee Ponds Central Project Commissioner Jenson Nail & Beauty Creator ElvinTan Design Team Elvin Tan - (Director) Shirley Wong - (Interior Designer) Katalia Pribadi - (Interior Designer)
Jenson an innovative beauty salon, brings the essence of conservatory to create a unique customer experience, combining peace, luxury and care. The design draws upon Victorian aesthetic to overlay a modern clinical canvas. Greenery, with touches of gold and emerald velvet, along with a stylised birdcage bringing grandeur.
JNT Building co - (Builder) Melbourne Laser Group - (Laser cuts) Nhat Tran - (Project Manager) Mirvac - (Centre Management)
90
Melbourne Design Awards 2020
LANDSCAPE DESIGN
Garden House Project Commissioner Private Creator BKK Architects + MUD Office
Melbourne Design Awards 2020
Garden House is a house of small and specific moments; Moments of retreat, connection to nature and landscape, entertaining, bathing, music and living. The home was crafted to allow the clients to spend time together, and with friends, but also time apart, and to create moments of delight in the every day. The project was envisaged as a progression of spaces from public to private. The existing closed volume of the Edwardian cottage fronting the street contains spaces for guests, movies, work from home, and music. The addition to the rear is a repeat of the existing volume, but deconstructed to provide better orientation, aspect to the garden and contemporary liveability. The addition steps down into a space of calm and retreat that is more connected to an idea of nature and landscape than the urban condition of the street. Garden House is a home that unfolds into garden and landscape.
91
LANDSCAPE DESIGN - INTERNATIONAL
Vanke Hill City Project Commissioner vanke shenzhen Creator GND Design Team Leading designer: Qiu Ge, Zhong Yongcheng, Li Bing Scheme design: Luo Feng, Zhou Jiang, Mo Benying, Nong Bo, Liu Yun, Sun Diwang, Sun Qixing Construction drawing design: Zhang Canjie, Xie Yuxuan, Zhang Fengfei, Liu Ting, Zou Tingshi Plant Design: Liu Qin, Zeng Fengling, Zhou Meng Hydropower design: Zhou Peng
92
This project, located at the foot of the Yinhu Hill, is a low density residence community of unique natural ecological resources. Developed by Shenzhen Vanke, it boasts the convenience of metro and road network, three parks and Vanke brand property management service. The regional landscape design goes deeply into the relationship between the city and architecture, conceiving the theme from the perspectives of ecology, etiquette, streamline and space, to create a composite symbiotic landscape in a multi-dimensional angle.
Melbourne Design Awards 2020
LANDSCAPE DESIGN - INTERNATIONAL
Vanke Hakka culture exhibition plaza Project Commissioner vanke shenzhen Creator GND Design Team Developer Team: Che Di, Gu jingbo, Li Qingqiu Chief Designer: Qiu Ge, Zhong Yongcheng, Li Bing Concept Design: Luo Feng, Zhou Jiang, Yuan Dongyang, Sun Diwang, Pan Xiao Construction Drawing Design: Xie Yuxuan, Nong Huangfu, Zhang Zuxi, PB Landscape Plant Design: Zeng Fengling, Zhou Meng Mechanical & Electrical Design: Zhou Peng, PB Landscape
Melbourne Design Awards 2020
The project is located in the central area of Longgang, the southeast corner of Vanke Sky Praise Phase II, which is part of Vanke Sky Praise Urban Renewal Project. It is adjacent to Sky Praise Experimental School in the east and Vanke Plaza in the north. In the landscape design of this project, GND has merged the new and old with the Lingnan culture and architecture as the entry point. Elements such as rural villages, farmlands, gardens, and folk culture are injected into the design details. Our designers are committed to protect these endangered and enduringly forgotten Lingnan cultural heritage and expect that they will still take on a new look after going through the ravages of time to allow more people to appreciate the charm of traditional culture, and experience the authentic Lingnan style.
93
LIGHTING DESIGN
Royal Elizabeth Apartments, Melbourne Project Commissioner PDG Creator DRC Architecture
94
Inspired by the iconic Australian gum trees that line Royal Parade, Royal Elizabeth’s contoured facade is a symphony of forest hues in five different greens. Glowing Structures embraced the concept to creatively inspire the interior lighting solutions to enhance the ‘tree’ them, designing a custom light fitting in the lobby that amplifies the circular lines within a tree trunk. Corridors were treated with a bespoke dappled effect to emulate lighting filtering through leaves.
Melbourne Design Awards 2020
LIGHTING DESIGN
Rise by Studio PP - 101 Collins St Project Commissioner Knight Frank Australia Creator Gray Puksand
In what was formally a basement car park two storeys underground - the space has been transformed into a light, bright, clean and completely unexpected space. Glowing Structures worked closely with the Interior Designers to implement ”cracks of light” to dramatically increase the sense of daylight. Light is brought in artificially into the heart of the space providing a general illumination of “living light” to the real planting in a space with little to no natural daylight. The lighting is used to not only dramatically brighten the space and indoor planting, it is also connected to a smart lighting control system to allow the plants to rest as part of their natural rest cycle.
Melbourne Design Awards 2020
95
LIGHTING DESIGN
Monash Chancellery Project Commissioner KANE Construction Creator ARM
A modern take on a traditional Chancellery building designed to both be functional as a workplace and an architectural piece of art within its own right. Showcasing a large central atrium / clerestory utilising the most of the natural daylight. Every area is treated with light in the most unusual ways from the exterior purposely illuminated from the inside out and the interior areas treated with dramatic touches such as a exterior point sources to create a moonlight effect in the lift lobby to random narrow theatrical beams of illumination in the lecture theatre. The general lighting is partnered with these dramatic and highly unusual lighting treatments to ensure no space is the same.
96
Melbourne Design Awards 2020
LIGHTING DESIGN
R Bar by Rockpool Project Commissioner Rockpool Dining Group Creator Red Design Group
Melbourne Design Awards 2020
R Bar is a little bit luxe with a whole lot of soul. A plush ensemble of dark timber with black granite, burnished brass features, bronze mirror panelling and sweeping velvet curtains dropping from a double height ceiling filled with a collection of bespoke pendants. The clients wanted to evoke the intimacy and ambience of a hidden 1920 cocktail bar within the busy lobby of Crown Melbourne. The lighting defines it as a secret and relaxing space in direct contrast to the adjacent Crown areas.
97
POP-UPS, DISPLAY, EXHIBIT & SET DESIGN
Road to Zero Exhibition Project Commissioner/Creator Transport Accident Commission Developed by: Transport Accident Commission (TAC) in partnership with Museums Victoria (MV) Leading design and creative agencies including: E2 Grumpy Sailor Deeper Richer
98
Initiated as part of the Victorian Government’s Young Driver Safety Package (announced in 2015), RTZ opened in August 2018, after an 18-month design and build. Drawing upon decades of road safety research and road safety and education experts and co-created with young people; RTZ aims to reduce road trauma among young people. This is important as globally road traffic injuries are now the leading cause of death of children and young people aged 5-29 years. RTZ features an immersive and exploratory exhibition (open to all) and multi-sensory interactive curriculumbased education program (for school groups). Taking an evidence-based approach to the development of RTZ, the project was based on best practice road safety education evidence (2) which highlighted the importance of using the following approaches: Interactive, age appropriate and engaging: RTZ programs are highly interactive using state-of-the-art technology including virtual reality experiences. Melbourne Design Awards 2020
POP-UPS, DISPLAY, EXHIBIT & SET DESIGN
Metro Tunnel HQ Pop-Up Activation Project Commissioner Rail Projects Victoria Creator BEST. Team Jacob Burke - Creative Director Tom Debenham - Design Manager Chris Lozanovski - Design Coordinator Manufacturer/Installation - Picha Projects
Melbourne Design Awards 2020
Rail Projects Victoria (RPV) are delivering Victorians a landmark new rail system by diverting three of our busiest lines through a new 9km twin tunnel under the Melbourne CBD. The multi billion dollar project, currently under construction, will free up the existing City Loop, connecting more Victorians to and from Melbourne’s suburbs through the CBD by providing more trains, more often. Following the extremely successful launch of the internationally recognised Metro Tunnel HQ (MTHQ) on Swanston Street Melbourne in 2018, Rail Projects Victoria together with BEST identified a desire to take the experience to a wider audience. With nearly 150,000 Victorians having visited MTHQ, it was time to take it to the people. A mobile, pop-up version of the space and experiences was designed, built and deployed on a tour across 9 centres throughout Victoria’s suburbs allowing more Victorian’s to engage and immerse themselves in gaining a better understanding of what the Metro Tunnel is, and how it will benefit the state moving into the future. 99
POP-UPS, DISPLAY, EXHIBIT & SET DESIGN
Seafarers Display Residence Project Commissioner/Creator Riverlee Team Architect: Fender Katsalidis Builder: Prebuilt Interior Designer: Carr
100
The Seafarers Display Residence is one of exemplary vision, replicating the remarkable mixed-use precinct that will transform the north bank of Melbourne into a visual icon. Situated on a site that has remained dormant for decades, the display has breathed new life into a forgotten stretch of the Yarra while being sympathetic to the site’s unique history. The end result is a highly functional space that is centred on an inspired reimaging of the heritage-protected Good Shed No.5 by renowned architects, Fender Katsalidis. Double-storey in height, the colour and geometries of the display’s facade draws inspiration from the movement and flow of the Yarra River, while full height windows seek to maximise natural light and views. The sculptural composition is bold, fusing luxury with nature, with the history of the riverfront setting apparent at every twist and turn. From the refurbished wharf to the restoration of Melbourne’s last remaining electric crane, the Seafarers Display Residence is a spectacular representation of what is to come. Melbourne Design Awards 2020
POP-UPS, DISPLAY, EXHIBIT & SET DESIGN
The Great Ocean Road Centenary Celebrations Project Commissioner Visit Great Ocean Road Creator The Social Crew Team The Social Crew - Creative + Design: Belinda Collins, Creative Director + Lead Design Briony Sacre, Creative Event Manager Ellie Kent, Designer Madison O’Nions, Event Assistant Supa Dupa Industies - Supplier: Joel Adams, David Roper + Shayne Pierce Construction
Melbourne Design Awards 2020
The Great Ocean Road has enticed visitors to experience a coastal road trip since its creation in 1919 yet many are unaware the road is the largest war memorial in the world. We were commissioned to provide a unique experience to celebrate the milestone, preserve history, increase awareness of the region’s story, build awareness of the road’s making by creating a unique immersive experience encouraging a longer stay or stop in town. Our response to the client’s brief proposed a series of experiences across which shared the history of this iconic region from indigenous beginnings, to the current day. We created a diverse program which celebrated the milestone in a variety of ways meticulously designing a program which encompassed film, music, art, design and augmented reality by encouraging visitors to enjoy a story trail, however they wished to engage. 101
POP-UPS, DISPLAY, EXHIBIT & SET DESIGN - INTERNATIONAL
Chongqing Green Land Exhibition Project Commissioner/Creator Chongqing Pinchen Decoration Engineering Design Team Chief Designer: Pang Fei Designer: Yuan Yi Designer: Deng Jianping
102
This case locates in Chongqing, China. Based on the natural landscape form of Chongqing, and with natural cogitation, a fabulous and fancy scene of galaxy came into being. So as to decrease the material sense of the building, in doing so, the building has become more like a spiritual place.
Melbourne Design Awards 2020
POP-UPS, DISPLAY, EXHIBIT & SET DESIGN - INTERNATIONAL
Tide • Stream Project Commissioner/Creator BSA Design Team Design team: Lin Huifeng, Mi Kwan, Situ Zihao, Pan Zhiyuan, Feng Qigang The Pearl River estuary, i.e., today’s Greater Bay Area, is one of the few regions in China that have tidal phenomena. The Pearl River in traditional sense is not the Pearl River Basin as we know today where many rivers converge, but refers to the 96-kilometer waterway named after Haizhu Stone from the urban area of Guangzhou to the estuary. And the tidal phenomena happen to occur in the waters now known as the Greater Bay Area.
Melbourne Design Awards 2020
The Chinese word “chaoliu” can be separated into – “chao” (tide) and “liu” (stream). Tides, from outer ocean, are formed by gravity and flow towards the land; whilestreams, from inland, are converged by upstream and local rivers. The Greater Bay Area is exactly the place where the tides and streams join. In the water area and land, apart from the interaction of tides and streams, the continuous interaction between foreign and local things has never ceased since the maritime civilization began. The designers intended to integrate the original meaning of “Tide • Stream” with its image of cultural integration, and then crystalize them into an artistic installation in an architectural design language.
103
WAYFINDING
Geelong Arts Centre Project Commissioner Hassell Creator Studio Semaphore Team Jess Caffin David Williamson Jennifer Jones Emma Holder Drew Hernando
104
Working alongside Hassell, we have developed the Wayfinding, Signage and digital design outcomes for the Geelong Arts Centre. The design focuses on a crafted design language which creates a cohesive experience for all visitors; promoting connectivity and defining the centre as a distinctive cultural hub. Geelong Arts Centre is the hub for the region’s innovation, creativity and design. GPAC represents why Geelong is Australia’s first City of Design, as a member of the UNESCO Creative City Network. The signage design response needed to feel cohesive so as to unite the site, while aligning to the refined architectural response by Hassell. Our crafted design response sought to elevate the users spatial experience of the site through carefully considered material selection and bespoke signage elements.
Melbourne Design Awards 2020
WAYFINDING
GPO Exchange Adelaide Project Commissioner Charter Hall Creator BEST. Team Jacob Burke - Chief Experience Officer John Budd - Senior Industrial Designer Nick Pickering - Wayfinding + Placemaking Strategist Tom Debenham - Design Manager Geoff Ashmore - Wayfinding Designer GPO Exchange is a landmark $260 million, 24,500 square-metre commercial precinct situated in the heart of Adelaide’s historic CBD, among the city’s main restaurants, shopping districts and parks. The project sets a new benchmark for Adelaide, combining highly-advanced technology with world-class lifestyle amenities. Melbourne Design Awards 2020
The precinct, officially unveiled in October 2019, consists of a 20-storey office tower and the restoration of one of the city’s most iconic heritage structures – the Telephone Exchange Building. It houses 20 floors of offices, 400 square metres of lobby retail spaces and activated laneways that will provide numerous retail, food and beverage options. GPO Exchange was envisioned to be an innovative hybrid of business spaces and thriving community areas, expanding South Australia’s potential as a leading commercial destination. Driven to achieve this, Charter Hall commissioned BEST. to ideate, conceptualise, develop and document a ‘best in class’ wayfinding strategy that enhances the experience of prospective tenants, visitors and retailers at the new destination.
105
WAYFINDING
The University of Melbourne Old Quad Project Commissioner Lovell Chen Creator Studio Semaphore Team David Williamson Jess Caffin Jordan Rowe Emily Parker Emma Petrillo
106
Working with Lovell Chen Architects on the redevelopment of The University of Melbourne’s Old Quad, Semaphore was engaged to develop the wayfinding and signage design for the refurbishment of The University’s most historically significant building. Signage design needed to feel cohesive with the historical context; complementing the existing architectural heritage detailing and finishes. We established a refined design language and selected high quality materials, such as brass, to achieve this. The outcome celebrated the building as an important campus landmark.
Melbourne Design Awards 2020
WAYFINDING
Flinders St closure – creative signage Project Commissioner Cross Yarra Partnership for Rail Projects Victoria Creator Weekdays Design Studio
The client wanted design that delivered a clear safety outcome and supported local businesses impacted by the construction of the Metro Tunnel. At the same time, the design needed to reflect the important iconic heritage character of the area – in the heart of one of Australia’s biggest capital cities.
Team Todd Vanneste - Creative Director Lachlan Philp - Senior Designer Sam Mclean - Project Manager Ryan Scott - Junior Designer Rob Fantone - Studio Manager
Melbourne Design Awards 2020
107
Experience
Advertising Outdoor, Retail, POS. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 100 Print. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 102
Service Government. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 105 Community. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 106
Systems Commercial. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 107 Concept.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 108
Marketing Branded Experience.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Event Experience. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Film, Video, Viral. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Sales Promotion.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
110 115 116 118
Graphic Design Identity and Branding - Corporate. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 119 Identity and Branding - Health. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 124 Identity and Branding - Lifestyle. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 129 Identity and Branding - Property. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 131 Identity and Branding - Retail. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 136 Illustration and Type. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 137 Publication. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 142 Three Dimensional. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 147
ADVERTISING - OUTDOOR, RETAIL, POS
Fenwick Project Commissioner ANGLE Creator Earl.St Team Earl.St
110
From our friends at ANGLE, Fenwick is a series of ten residences brought to life by three of Australia’s most progressive designers – Edition Office, Flack Studio and Eckersley Garden Architecture. Perched high on a clifftop in an esteemed Kew street, the location became the obvious focus of the branding, with an aerial image of Studley Park featured heavily throughout the collateral.
Melbourne Design Awards 2020
ADVERTISING - OUTDOOR, RETAIL, POS
OAK - Feed Your Thirst Project Commissioner Lactalis Creator CREAYTIVE. Team Founder & Executive Creative Director - Chris Reay Creative Director - Mark Andrews Design Director - Sam Hollis Client Services Director - Chris Kent Operations Director - Vivienne Ringersma Finished Art - Adam Zuchowski
Melbourne Design Awards 2020
The OAK brand brings a fresh, new and disruptive approach to its outdoor communication whilst strengthening the brands promise to KILL HUNGRYTHIRSTY DEAD. OAK is the No1 Rainbow Flavoured Milk in Australia, with a strong following in New South Wales and slower growth in the other states. Creaytive’s key challenge was to broaden Oaks’ appeal, strengthen its market leadership and increase its value share by connecting the brand with a more mainstream consumer and converting more shoppers at point of purchase.
111
ADVERTISING - PRINT
388 William Project Commissioner Sinclair Brook Creator tomorrow agency Team Lars Weisenberger - Creative Director/Copywriter Elisabeth Germanos - Designer Rachelle Collard - Designer Bjorn Weisenberger - Designer/Finished Art Ian Hickey - Account Director Brett Wellard - Account Manager Danielle Emond - Account Manager Elizabeth Burns - Photographer
112
388 William was a large scale, commercial office and 6 star hotel development located on William Street on the fringe of the CBD, directly opposite the beautiful Flagstaff Gardens. The brief for this project was twofold; firstly we had to promote the connection between the building and the park opposite and secondly we had to explain the lifestyle benefits that businesses and their employees would enjoy through the offices connection to a 6 star hotel and its associated amenity. The sales agents were looking to attract large scale tenants, so it was really important that we create a compelling narrative around these points, as they were what would set us apart from the CBD buildings that were traditionally sought out by these types of tenant.
Melbourne Design Awards 2020
ADVERTISING - PRINT
Stature Southbank Project Commissioner Salvo Property Group Creator tomorrow agency Team Lars Weisenberger - Creative Director/Copywriter Jasmine Kaur - Senior Designer Ian Hickey - Account Director Carmen Lo - Account Manager
Melbourne Design Awards 2020
Stature was a new apartment development in Melbourne’s Southbank precinct by the highly regarded Salvo Property Group. The development was all about offering resort style living in a well connected neighbourhood, at an affordable price. It already sounds pretty great, right?
113
ADVERTISING - PRINT
I.Co Richmond Project Commissioner Wilmac Creator tomorrow agency Team Lars Weisenberger - Creative Director/Copywriter Jasmine Kaur - Senior Designer Bjorn Weisenberger - Designer/Finished Art Ian Hickey - Account Director Brett Wellard - Account Manager Amelia Harrison - Account Manager
114
Nestled in the vibrant streets of Richmond, I.Co was a collection of 15 industrially inspired offices available to purchase. The offices were unusual because they each had their own title, meaning you could actually purchase bricks and mortar in the notoriously tightly held suburb.
Melbourne Design Awards 2020
SERVICE - GOVERNMENT
Working With Children Check for Indigenous applicants Project Commissioner Office of the Childrens Guardian Creator Today Team Philippa Abbott - Head of Design Alex Moshovelis - Senior Service Designer Evie Davies - Service Designer Sally Woellner - Design Lead Lara Ihnatowicz - Senior Producer
Melbourne Design Awards 2020
Today worked with the Office of the Children’s Guardian to provide Indigenous Australians with accessible service of the Working with Children Check (WWCC). WWCC’s are a gateway to work, foster/kinship care and government support. A WWCC gives the ability to be part of a community, and to care for family. For Indigenous Australians, the check is particularly difficult to navigate to the point that it was subverting their needs, rights and culture. The outcome of our work was a process that supports Indigenous people and their experience with clear and appropriate mechanisms to increase WWCC’s and deliver better outcomes for Indigenous Australians across New South Wales, Australia; increasing people’s access to work, services and Indigenous children being cared for within their communities.
115
SERVICE - COMMUNITY
YourCase: A better justice experience for family violence victim-survivors Project Commissioner/Creator Portable Team Partners include: Victoria Police Department of Premier and Cabinet’s Public Sector Innovation Fund Berry Street Family Safety Victoria Sir Zelman Cowen Centre Federal Department of Social Service His Honour Peter Lauritsen, Chief Magistrate of Victoria The Victim Survivors’ Advisory Council
116
Victim-survivors of family violence are some of the most vulnerable users of our court systems. We wanted to improve their experience of the court system. We co-designed, developed and launched YourCase in February 2020 (https://yourcase.com.au/). YourCase is a digital tool that helps to create a better experience for victim-survivors who are attending court whilst they are going through the process of applying for a family violence intervention order. YourCase provides clear and accessible information about every stage of the court journey. It’s simple, secure and free to use. As a team, we keenly observed recommendations coming out of the Victorian Royal Commission into Family Violence, particularly those relating to technology and the court experience for victim-survivors. We then worked closely with family violence victim-survivors to understand their needs and co-design a tool that would provide the necessary support before, during, and after their day at court. Melbourne Design Awards 2020
SYSTEMS - COMMERCIAL
Premax Project Commissioner Premax Perfomance Skincare Creator The Edison Agency Team Brand Marketing: Randall Cooper Amber Bonney: Strategy + ECD Brian Rodrigo Llagas: Design Director Matt O’Connor: Production Stephen Wren: Group Account Director Liz Archer-Fisher: Senior Account Manager Arnaud Domange: Photographer
Melbourne Design Awards 2020
Premax is a sports skincare company founded by renowned sports physiotherapist Randall Cooper, and is the preferred massage cream brand of most elite sporting teams in Australia. Premax’s primary sales channel is online, with a focus on Western markets where sports skincare is an emerging category with huge growth opportunity, but no established category cues. With their key audience being practitioner and athlete focussed, Premax is associated with high performance sport, exercise and health, however feedback from industry peers indicated that their current branding did not reflect this.
117
SYSTEMS - CONCEPT
Experiencing (In)tangible Heritage Through eXtended Reality: Western Beach Park, Geelong Project Commissioner City of Geelong Creator Mind Lab, Deakin University Team MInD Lab, Deakin University (Project Developer/ Managers) The Greater City of Geelong (Project Commissioner) DarkSpade (Technology Developer)
MInD (Mediated Intelligence in Design) Lab has teamed up with the City of Greater Geelong to create its first open-air digital exhibition in urban public space through application of mobile AR technology which aims to seamlessly integrate intangible/tangible heritage data into everyday city experience. The context of the project is the newly revitalized Western Beach Park in Geelong, which draws on the area’s extensive industrial and leisure past. The project explores representational possibilities through immersive/locative media technologies and interactive storytelling to imaginatively connect people with location’s forgotten histories. The reconstructed stories of the last 200 years, told through application of various visual and auditory means, are activated through an augmented reality app designed to trigger the right story at the right time based on the visitor’s location while using the smart device.
118
Melbourne Design Awards 2020
SYSTEMS - CONCEPT
Melbourne Design Awards 2020
119
MARKETING - BRANDED EXPERIENCE
Melbourne Central Christmas Campaign Project Commissioner The GPT Group Creator Canyon Team Canyon Studio Melissa Polglase – Development Marketing Manager Sharnnay Sherratt – Activation
120
Melbourne Central Christmas Campaign 2019 – the anxiety, fear, pain and suffering that comes with shopping during the Christmas period. The solution – ‘fight the fear, all with a little help from Melbourne Central’. The Anti-Christmas for the anti-mail. No Santa, No Rain Deer and no Christmas sparkle. Melbourne Central wanted to differentiate themselves from the normal Christmas cheer. Canyon, in conjunction with Melbourne Central, defined the core demographic’s pain-points set around the Christmas shopping period. Online shopping delivery delays, clothing wrong sizes, and forgetting the gift for dads new ‘friend’ were all sorted with Melbourne Central.
Melbourne Design Awards 2020
MARKETING - BRANDED EXPERIENCE
Amersham Project Commissioner Di Marco Group Creator tomorrow agency
Amersham was a high end, boutique development of just 24 apartments in West End. Featuring stunning architecture, breathtaking views and a vibrant location, it offered a stunning quality of life for those lucky enough to reside within.
Team Lars Weisenberger - Creative Director/Copywriter Eliza Minty - Designer Ant Bray - Account Director Nikita Russ - Senior Account Manager
Our brief for this project was to ensure that it embodied the vibrant, eclectic nature of its surrounds and the history that had shaped it. The sub-tropical nature of the environment also needed to come through in the branding, as did an inherent sense of quality and style. These were landmark apartments and we needed to ensure that our target markets would recognise that.
Melbourne Design Awards 2020
121
MARKETING - BRANDED EXPERIENCE
Coridale Project Commissioner Villawood Properties Creator Vive Group
Coridale is a brand new, 1000-lot masterplanned community in Lara. The project offers a semi-rural lifestyle with a modern residents’ only facility, known as Club Coridale, encompassing a state-of-the art gym, swimming pools, function rooms, tennis courts and more. Vive Group were appointed to launch a new community centred on the peri-urban lifestyle Lara offers, whilst highlighting the project’s key USPs.
122
Melbourne Design Awards 2020
MARKETING - BRANDED EXPERIENCE
Redstone Project Commissioner Villawood Properties Creator Vive Group
Redstone is a flagship residential community by one of Australia’s leading property developers, Villawood Properties. Located in the fast growing township of Sunbury, Redstone’s masterplan was largely inspired by the natural surrounds including the picturesque Jacksons Creek which borders the southern edge of the development. It will also include a major town centre and resident-exclusive clubhouse. Villawood Properties appointed Vive Group to develop a brand identity and develop a full suite of marketing collateral covering digital and traditional channels, including brochures, direct mail, eDMs, press advertising, web banners and signage. We were also tasked with creating and delivering the customer journey and sales experience for the Redstone Sales & Information Centre.
Melbourne Design Awards 2020
123
MARKETING - BRANDED EXPERIENCE
Fenwick Project Commissioner ANGLE Creator Earl.St Team Earl.St
124
From our friends at ANGLE, Fenwick is a series of ten residences brought to life by three of Australia’s most progressive designers – Edition Office, Flack Studio and Eckersley Garden Architecture. Perched high on a clifftop in an esteemed Kew street, the location became the obvious focus of the branding, with an aerial image of Studley Park featured heavily throughout the collateral.
Melbourne Design Awards 2020
MARKETING - EVENT EXPERIENCE
NO/BS Conference Project Commissioner/Creator Soul+Wolf / The NO BS Group Team NO/BS Team Jason Soultan - Founder & Design Lead Marco Rosano - Director John Rosato - Marketing Manager Phoenix Creative Management Amber Coupe - Creative Director / Founder Kiara Bergman - Event Manager
Melbourne Design Awards 2020
No bullshit. That was the ethos that drove both the inspiration and application for creating a conference of this nature. The NO/BS team were not looking for speakers who would present another portfolio piece. This was mean to be raw, honest and inspiring. Through two years of networking and discussion, the team was able to bring together a line up of speakers who represented some of the worlds biggest companies such as Behance, Adobe, Spotify and Pinterest to name a few. Importantly, the line up was extremely diverse, allowing us to give a broader and more holistic view of the various impacts within and as a result of the digital industry.
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MARKETING - FILM, VIDEO, VIRAL
Fenwick Project Commissioner ANGLE Creator Earl.St Team Earl.St Video: The Sensory
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From our friends at ANGLE, Fenwick is a series of ten residences brought to life by three of Australia’s most progressive designers – Edition Office, Flack Studio and Eckersley Garden Architecture. Perched high on a clifftop in an esteemed Kew street, the location became the obvious focus of the branding, with an aerial image of Studley Park featured heavily throughout the collateral.
Melbourne Design Awards 2020
MARKETING - FILM, VIDEO, VIRAL
Balwyn Park Project Commissioner Eversun Group Creator Earl.St Team Earl.St
A boutique series of three bedroom luxury park-side residences composed by masterful studios DKO Architecture, Mim Design and Paul Bangay. These 12 apartments are impeccably positioned right across the road from Balwyn Park, with prime access to the Balwyn Cinema, and the restaurants, boutiques, services and schools that collectively form the suburb’s revered identity. We were tasked to develop a brand and expressions of brand (moving image, printed collateral, digital) to connect with an audience of savvy, affluent Balwyn local buyers. We needed to communicate the prestige of these design-forward homes positioned enviably opposite the leafy Balwyn Park.
Melbourne Design Awards 2020
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MARKETING - SALES PROMOTION
Aurum, Casey Fields Project Commissioner Sightstone Creator Vive Group
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The neighbourhood of Aurum represents a precious and exciting opportunity for families to live in one of Melbourne’s blossoming hubs, Cranbourne East. Established property developer, Sightstone have been delivering discerning and distinguished residential and commercial property projects across Asia and Australia for the past twenty years. Aurum is their inaugural land subdivision in Australia, and with 160 homesites, it personifies their desire to balance neighbourhood spirit with true liveability.
Melbourne Design Awards 2020
GRAPHIC DESIGN - IDENTITY AND BRANDING - CORPORATE
Australian Energy Foundation – leading us toward “an equitable zero carbon future.” Project Commissioner Australian Energy Foundation Creator Principals
In a world on the brink, climate change and its impacts have never been more apparent to people, businesses and governments. The Australian Energy Foundation (formerly Moreland Energy Foundation) brings partners together to find effective solutions that can be scaled to help communities access affordable and renewable energy.
Team Senior Strategy Consultant: Gareth Joe Creative Director: Pip Ireland Design Director: Jacob Mahoney Designer: Min Shim Head of Production: David Cunningham Account Management: Bridget Ashley
Melbourne Design Awards 2020
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GRAPHIC DESIGN - IDENTITY AND BRANDING - CORPORATE
Media Plus Project Commissioner/Creator tomorrow agency Team Lars Weisenberger - Creative Director/Copywriter Sunil Maharjan - Senior Designer Ant Bray - Managing Director/Account Director
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Media Plus is a strategic media planning and buying business within the tomorrow agency umbrella. It exists to serve clients who only require our media services rather than our full service offering. The brief for Media Plus was to create a brand that felt separate to our existing tomorrow agency brand. We wanted the business to feel stand alone and unique because that is how it is operated.
Melbourne Design Awards 2020
GRAPHIC DESIGN - IDENTITY AND BRANDING - CORPORATE
Milly Thomas Jewellery Project Commissioner Milly Thomas Jewellery Creator The Edison Agency Team Amber Bonney - Head of Strategy + ECD Brian Rodrigo Llagas - Design Director Hanna Zaloum - Account Manager Natalie Tuke - Illustrator and Designer
Melbourne Design Awards 2020
Milly Thomas is a contemporary jeweller based in the coastal Victorian town of Geelong. Milly came to The Edison Agency to help her reposition her fine jewellery brand to reflect her shift in audience and style. Edison was tasked with creating a brand identity and language system that captured the character and charm of Milly and her product and give her independent brand a voice in the fine art jewellery market.
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GRAPHIC DESIGN - IDENTITY AND BRANDING - CORPORATE
NO/BS Conference Project Commissioner/Creator Soul+Wolf / The NO BS Group Team Jason Soultan - Founder & Design Director Stephanie Allen - Senior Designer Marco Rosano - Director John Rosato - Marketing Manager
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The NO/BS Conference is a response to the persistent commercial focus of digital conferences and events, where meaningful real-world content and value is lacking. It’s a place where creative and like-minded people can get together, listen to some amazing stories and just cut through all the.... BS. The NO/BS brand needed to appeal to next-gen creatives and dispel these kinds of unfounded beliefs that have subtly manifested and settled in today’s industries. NO/BS needed to inspire, motivate and most importantly, validate people on their creative journeys.
Melbourne Design Awards 2020
GRAPHIC DESIGN - IDENTITY AND BRANDING - CORPORATE
Climate Active Project Commissioner The Department of the Environment and Energy Creator The Contenders Team Design Director: Sarah Hendy Designer: Emily Enrica Principal Strategist: Sally McNeill Brand Strategist: Laura Liston Account Manager: Stephanie Jones Managing Director: Vanig Krikorian Strategy Director / CEO: Joe Rogers
Melbourne Design Awards 2020
Established in 2010, the Australian Government’s National Carbon Offset Standard (NCOS) and carbon neutral certification offers a voluntary framework for organisations to better manage their carbon footprint, reach carbon neutrality and be recognised for their achievement. Our initial task was to help clarify the benefits of the program and grow the recognition of NCOS in the market. Through the project we changed the program’s brand architecture, name and identity, and created a design system that works as both a brand and a certification, allowing it to meet its potential and help drive critical environmental outcomes.
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GRAPHIC DESIGN - IDENTITY AND BRANDING - HEALTH
BlueCross Branding Project Commissioner BlueCross Sapphire Care Creator R-Co Brand Team Creative Director: Richard Henderson Design Director: Michael Canturi Designer: Peter Nedanovski Copywriter: Vicki Boerema Strategy: Zora Artis 3ac
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BlueCross has a celebrated history as one of Victoria’s leading aged care providers. Following a merger with fellow service provider, Sapphire Care, the combined entity now operates 33 aged care homes, supporting more than 2,500 residents and over 1,000 clients living in their own homes. Following the merger, there was an opportunity for the organisation to look at its positioning in the marketplace and reassess its brand and effectiveness of messaging. R-Co was engaged to assist in developing a strong single brand to differentiate and position BlueCross as the trusted and leading provider of aged care services in Victoria. The solution was developed around the idea of a connected community and unifies the brand name with a stylised cross to create a revitalised brand impression. Each circle of the cross represents BlueCross’ brand five values of safety, excellence, partnership, kindness and choice, whilst building on their broader vision to create better lives for people across all their communities. Melbourne Design Awards 2020
GRAPHIC DESIGN - IDENTITY AND BRANDING - HEALTH
Australian Red Cross Lifeblood – heartbeat of the nation Project Commissioner Australian Red Cross Lifeblood Creator Principals Australian Red Cross Blood Service came to us with a logo and brand architecture problem. With a new ‘beyond blood’ strategy, they were expanding their bio-medical services and people were finding the fact that the blood experts were now collecting human breast milk (amongst other things) confusing … and a little off-putting. Which led us to our challenge. How could we make people understand these new services in a way that built on what they already knew and loved about the Blood Service?
Melbourne Design Awards 2020
Team Pip Ireland, Creative Director Martin Hopkins, Creative Director Simon Wright, Executive Creative Director Sam Baines, Senior Designer Agus Wijaya, Senior Designer Min Shim, Designer David Cunningham, Head of Production Dean Varndell, Head of Motion Graphics Jhon Riaño, Motion Graphics Designer James Schloeffel, Associate Director XXVI, Brand Voice Tim Riches, Group Strategy Director Charlie Rose, Associate Strategy Director Marine Piersotte, Strategy Consultant Mat Hyde, Business Director Giovanna Gonzalez, Account Manager
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GRAPHIC DESIGN - IDENTITY AND BRANDING - HEALTH
Halaxy Project Commissioner HealthKit / Halaxy Creator The Contenders
HealthKit, as it was called prior to the rebranding, is a practice management software and integrated personal healthcare platform for health professionals and patients, serving more than 40,000 practitioners in 131 countries.
Team Head of Strategy: Vivienne Gibson-Thomas Design Director: Sarah Hendy Designer: Emily Enrica Client Director: Phil Curlis-Gibson Account Executive: Kim Handley CEO: Joe Rogers
HealthKit came to us with a big vision but an even bigger challenge. Its founders always had their sights on improving the standard of healthcare around the world, but were limited by their current brand.
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Melbourne Design Awards 2020
GRAPHIC DESIGN - IDENTITY AND BRANDING - HEALTH
#chatsafe: Designing a brand to communicate safely online about suicide Project Commissioner Orygen Youth Mental Health Creator Portable Team Libby de Souza, Senior Digital Producer Aron Mayo, Visual Design Lead Ashlee West, Experience Design Lead Ryan Blandon, Experience Designer Joe Sciglitano, Head of Design Simon Goodrich, Managing Director
Melbourne Design Awards 2020
In 2017, Orygen, the National Centre of Excellence in Youth Mental Health, and Portable began working together, embarking on an investigation into the needs of young people when they talk about the topic of suicide online. Together, Portable and Orygen co-designed possible solutions for what an online space to host the guidelines might look like directly with young people. We worked with young people to understand what kind of tools could help, and how best to approach a national campaign to disseminate the guidelines. Portable then designed the #chatsafe brand including logo, visual assets and illustrations used to produce the official #chatsafe guidelines, website and national social media campaign. We provided digital communications guidance for reaching key audiences of young people and managed the deployment of the campaign content across all social media channels for the life cycle of the campaign. 137
GRAPHIC DESIGN - IDENTITY AND BRANDING - HEALTH
Monash Health Project Commissioner Monash Health Creator CANYON Team Canyon Studio Grant Foster – EFM Monash Health Andrew Stripp – CEO
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Monash Health is Victoria’s largest health care network and has grown over time organically and by acquisition. As is often the case rapid growth can outpace brands to a point where an organisation no longer has a cohesive identity. Once we had determined the brand ambition and brand purpose for Monash our next task was dealing with the 70 legacy brands that Monash had become. Clearly a rigorous brand architecture system was required. Our research determined that Monash was the driver in the brand relationship. We therefore shifted the emphasis from Health to Monash to provide consistency and ownership. We developed an approachable brand identity and visual language delivering a system where individuality can be accommodated whilst maintaining consistency with the organisations overarching brand identity.
Melbourne Design Awards 2020
GRAPHIC DESIGN - IDENTITY AND BRANDING - LIFESTYLE
Assemble - 15 Thompson Street Project Commissioner Assemble Creator Canyon Team Canyon Studio Kris Daff – Managing Director – Assemble Emma Telfer – Director Culture and Strategy – Assemble Sally Male – Marketing Manager – Assemble Illustrator – Maya Ish-Shalom Production – Rothfield Print Management – Paul Levy
Melbourne Design Awards 2020
The Assemble Model is a new pathway to home ownership – which bridges the gap between renting and owning your home. It’s a response to the very real challenge of home ownership in Australian cities. Canyon was briefed to help develop a strategic marketing campaign to create awareness for the Assemble Model, to generate qualified enquiry, to increase registrations and ultimately applications for Assemble’s new rent with the option to buy apartment development at 15 Thompson St Kensington.
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GRAPHIC DESIGN - IDENTITY AND BRANDING - LIFESTYLE
Arnott’s Brandbook Project Commissioner Campbell Arnott’s Creator The Edison Agency
A beloved Australian icon, re-imagined. Defining the personality and visual language of the iconic Australian brand - Arnott’s, making sense of a brand purpose and establishing a contemporary foundation for the future.
Team Amber Bonney - Head of Strategy Brian Rodrigo Llagas - Design Director Mathew Symons, Natalie Tuke - Illustrators Stephen Wren - Group Account Director Liz Archer-Fisher - Senior Account Manager Matt O’Connor - Senior Creative Artworker
The Edison Agency were engaged by Arnott’s to help define and bring to life an identity system that reflected their brand vision - “Nurture more moments of real connection”, establishing a clear vision and tonal position for the future.
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Melbourne Design Awards 2020
GRAPHIC DESIGN - IDENTITY AND BRANDING - PROPERTY
550 Bourke Street Project Commissioner GPT Creator Hoyne Team Creative Director: Glenn Kynnersley Designer: Elliott Pearson Account Manager: Bryan Ba-Pe
Melbourne Design Awards 2020
550 Bourke Street is an A-grade commercial building located near the junction of Bourke and William Streets in the central legal and financial hub of Melbourne’s CBD, adjacent to the amenity rich Goldsbrough Lane. Hoyne were briefed to redefine the building’s brand in order to effectively communicate the compelling features of the 550 Bourke Street offer and through this attract a diverse tenant mix.
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GRAPHIC DESIGN - IDENTITY AND BRANDING - PROPERTY
Fitzroy House Project Commissioner Piccolo Creator Canyon
Fitzroy House. Probably not for you. We were asked by Piccolo to create a campaign that would provide significant cut-through in an already oversaturated property market. We needed to create a unique way of defining luxury to potential purchasers.
Team Canyon Studio Michael Piccolo – Developer John Meagher – 360 Property Sales Agents Renders – MR P Studios Architects – Jackson Clements Burrows Interiors – Hecker Guthrie Production – Paul Levy – Rothfield Print Management Photography – hart&co – Justin Ridler Video – SIRAP Motion Lab
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Melbourne Design Awards 2020
GRAPHIC DESIGN - IDENTITY AND BRANDING - PROPERTY
Moonee Valley Park Project Commissioner Hamton Property Group Creator Hoyne Team Creative Director: Nichole Trionfi Design Director: Ziggy Huang Designer: Elex Zhang Account Manager: Bryan Ba-Pe
Melbourne Design Awards 2020
Moonee Valley Park by Hamton Property Group, Hostplus and the Moonee Valley Racing Club is a pioneering transformation of a historic racecourse into a premium new neighbourhood. Hoyne were briefed to develop a brand for the $2 billion redevelopment will see the Moonee Valley Racecourse transformed into an urban village that will ultimately deliver 2,000 new dwellings comprising of townhouses and apartments, as well as cafes, shops and leisure areas that will be integrated with green spaces. The site will also include retail and entertainment facilities, commercial office space and community and wellbeing spaces. Moonee Valley Park will be accessible to the local community and Melbourne as a whole, opening up 20ha of privatelyowned land to the public to use for exercise, play, entertainment, and social events.
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GRAPHIC DESIGN - IDENTITY AND BRANDING - PROPERTY
835 High, Armadale Project Commissioner Moda Creator Assembly Team Creative Director: Brad Moore Creative Services Manager: Nikki Johnstone Senior Designer: Chris Davies Senior Designer: Danni Low Copywriter: Annie Reid
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Think Zurich, Vienna, Paris – the grand boulevards of Europe and their magnificent street patterns of medium-density living. 835 High intends to lead the highest quality renewed urban development, gradually establishing a new paradigm for development in Stonnington. Developed by Moda, with architecture and interiors by Carr Design, Acre Studio landscaping and collaborations with internationally renowned artists such as Anna-Wili Highfield, it is the result of years of meticulous research and detailing. 835 High is all about the ‘Art of Fine Living’. 835 High features 26 apartments, including two magnificent rooftop penthouses. With a star-studded design team in place and the spectacular design already well-progressed, Assembly were brought on board to accurately position the project, formulate a scope of work for lead generation, generate marketing materials and develop a detailed ‘slow reveal’ launch strategy. Properties of this nature obviously command a premium price, so we knew we needed to do more than simply deliver ‘graphic design’. Melbourne Design Awards 2020
GRAPHIC DESIGN - IDENTITY AND BRANDING - PROPERTY
Industry Lanes, Richmond Project Commissioner Salta Properties Creator Assembly Team Creative Director: Brad Moore Creative Services Manager: Nikki Johnstone Senior Designer: Chris Davies Senior Designer: Danni Low Copywriter: Annie Reid
Melbourne Design Awards 2020
Industry Lanes is a best-practice and mixed-use commercial and retail precinct. The campus-style design echoes urban Richmond with three buildings stitched together by laneways (inspiring the name) featuring a mix of retail, communal amenities, openair courtyards and shared work zones. Located in the heart of Richmond, Industry Lanes will be one of the largest and most prestigious work-places to attract fast-growth, dynamic and IT savvy businesses. Across the world, workplaces are evolving. Millennials are front and centre, demanding better-designed spaces that encourage work-life balance and enhance authenticity for a healthier future. Our client wanted Industry Lanes to lead the charge and be at the forefront of change in Richmond, Victoria.
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GRAPHIC DESIGN - IDENTITY AND BRANDING - RETAIL
ELLA Melbourne Project Commissioner The GPT Group Creator Canyon Team Canyon Studio Melissa Polglase – Development Marketing Manager - GPT
A place of cultural exchange that stands up for diversity, innovation and damn good eating. Canyon was briefed to create a brand name and brand identity for a new Melbourne dining precinct located on the corners of Elizabeth and La Trobe streets at Melbourne Central. This is NOT a food court rather it is an eclectic community of Melbourne’s finest in food, wine, retail, work and life.
Pitch Studios Adrian Calleri – Director – Diadem Website – eFront Digital
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Melbourne Design Awards 2020
GRAPHIC DESIGN - ILLUSTRATION AND TYPE
Woodlea Project Commissioner Woodlea Creator Hoyne Team Creative Director: Dan Johnson Design Director: Ziggy Huang Designer: Elex Zhang Account Manager: Bryan Ba-Pe
Melbourne Design Awards 2020
Woodlea sets a new benchmark for suburban living. Located 29km from Melbourne’s CBD, and set to provide a projected 7,000 new homes, the vision and planning behind this huge development was momentous. The early success of the project has been phenomenal, with Woodlea achieving recognition as Australia’s fastest selling community in 2016. However, with over 5,000 residents now in situ Woodlea required a new look and feel in an effort to stay aligned with residents, acknowledge the maturity of the project and remain market-leading.
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GRAPHIC DESIGN - ILLUSTRATION AND TYPE
Aster at Jackson Green Project Commissioner Cedar Woods Creator tomorrow agency Team Lars Weisenberger - Creative Director/Copywriter Alysha Sandow - Design Director Jasmine Kaur - Senior Designer/Illustrator Ant Bray - Account Director Amelia Harrison - Account Manager
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Aster was the final apartment building at Cedar Woods’ Jackson Green development in Clayton South. Jackson Green was a project launched over 4 years ago and had already gone through many apartment and townhouse releases. Therefore, it was really important that we make sure Aster felt fresh and new to send the development off with a bang. The brief for Aster was to create a brand that felt stand alone, even though the building would be part of the already established Jackson Green development.
Melbourne Design Awards 2020
GRAPHIC DESIGN - ILLUSTRATION AND TYPE
TropiQ Project Commissioner James Cook University Creator Hoyne Team Creative Director: Cam Dunnet Design Director: Walter Ochoa Account Manager: Bryan Ba-Pe
Melbourne Design Awards 2020
Hoyne was tasked with creating a clear and compelling place brand strategy, name and identity for TropiQ, the Townsville Health and Knowledge Precinct established under a partnership between James Cooke University (JCU) and the Townsville Health and Hospital Service (THHS). Bringing together over 70 organisations, institutions and businesses, this vast, diverse precinct required a central narrative that positioned it as a destination – ensuring its ability to attract and retain global talent in an increasingly competitive landscape.
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GRAPHIC DESIGN - ILLUSTRATION AND TYPE
Inkerman & Nelson Project Commissioner ICON Developments Creator Earl.St Team Earl.St
From ICON Developments with architecture by MAA and landscaping by Eckersley Garden Architecture, Inkerman & Nelson is a series of two and three-storey townhomes near vibrant Carlisle Street in Melbourne’s inner south-east. We utilised a playful, lifestylefocused brand, with a brand lock up that referenced both street names and cleverly conveyed the project’s enviable corner site. Inkerman & Nelson needed to engage and connect with local first and second home buyers who already lived in or near Balaclava by convincing them that these impeccably designed, limited collection of townhomes were designed with their present and future needs in mind.
150
Melbourne Design Awards 2020
GRAPHIC DESIGN - ILLUSTRATION AND TYPE
Soho Project Commissioner First Melbourne Developments Creator Earl.St Team Earl.St
Melbourne Design Awards 2020
Conceived by the innovative minds at Telha Clarke, Soho is a series of 15 sophisticated apartments in an unrivalled, village location. Depicting a union of bold design and luxury interiors, Soho is a home for those with a penchant for life’s finer things – nestled in the heart of culturally rich Hawksburn Village. We were briefed to capture the attention and convince both first home buyers and down-sizers alike that Soho would be the perfect new home. We needed to be careful not to over or under represent either demographic, but focus on communicating the architectural design and desirable location.
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GRAPHIC DESIGN - PUBLICATION
Daracombe, Kew Project Commissioner CDG Creator Earl.St Team Earl.St - Creative Agency
Located in one of Kew’s most distinguished pockets, Daracombe is comprised of 14 timeless residences by the revered Paul Conrad, with gardens by John Patrick. The distinct materiality of the architecture was the inspiration for our design-led brand direction, which featured still life imagery and a beautifully refined colour palette. All elements of the brand were also geared towards encapsulating the very premium, high-end nature of the project. Our brief was to produce a brand and collateral that communicated and celebrated the product’s high-end design and premium materials.
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Melbourne Design Awards 2020
GRAPHIC DESIGN - PUBLICATION
Stature Southbank Project Commissioner Salvo Property Group Creator tomorrow agency Team Lars Weisenberger - Creative Director/Copywriter Jasmine Kaur - Senior Designer Ian Hickey - Account Director Carmen Lo - Account Manager
Melbourne Design Awards 2020
Stature was a new apartment development in Melbourne’s Southbank precinct by the highly regarded Salvo Property Group. The development was all about offering resort style living in a well connected neighbourhood, at an affordable price. It already sounds pretty great, right?”
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GRAPHIC DESIGN - PUBLICATION
388 William Project Commissioner Sinclair Brook Creator tomorrow agency Team Lars Weisenberger - Creative Director/Copywriter Elisabeth Germanos - Designer Rachelle Collard - Designer Bjorn Weisenberger - Designer/Finished Art Ian Hickey - Account Director Brett Wellard - Account Manager Danielle Emond - Account Manager Elizabeth Burns - Photographer
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388 William was a large scale, commercial office and 6 star hotel development located on William Street on the fringe of the CBD, directly opposite the beautiful Flagstaff Gardens. The brief for this project was twofold; firstly we had to promote the connection between the building and the park opposite and secondly we had to explain the lifestyle benefits that businesses and their employees would enjoy through the offices connection to a 6 star hotel and its associated amenity.
Melbourne Design Awards 2020
GRAPHIC DESIGN - PUBLICATION
Broadway Project Commissioner Marshall White Creator Earl.St Team Earl.St
Tastefully paying tribute to the location’s past as an adult entertainment venue and making way for new beginnings, Broadway sees rich textures communicating timeless sophistication across every touchpoint. Fronted by a contemporary facade, the built form asserts a distinctive presence while remaining unobtrusive, understated and elegant. Interiors have been curated to encapsulate the essence of liveable sophistication and evoke a sense of home. We needed to create a brand which didn’t shy away from the past of the project’s site as an adult entertainment venue, but celebrated the new beginnings. The project was focussed on introducing reasonably-priced, low density apartments for first home buyers and young families to the area. The brand had to be evocative, playful but at the same time sophisticated.
Melbourne Design Awards 2020
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GRAPHIC DESIGN - PUBLICATION
The International Project Commissioner Landream & V-Leader Creator Earl.St Team Earl.St
The International was designed to emulate an immersive and yet abstract piece of art. Crafted with the utmost respect for exceptional, intuitive living – as well as leaving a well-honed legacy of architectural elegance on the landscape – we were able to tap into the subliminal codes of supreme quality and intentional living this savvy market are familiar with. Creating a brand and campaign that exudes a deliberate duality of elegance and creativity, The International is a homage to the refined beauty and intentional living that underpin life in Brighton. The International branding needs to engage and capture the discerning Brighton community and buyers looking to purchase property at $2m plus. We need to appeal to a local, affluent owner-occupier audience who value timeless design, thoughtful conveniences and considered details and finishes.
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Melbourne Design Awards 2020
GRAPHIC DESIGN - THREE DIMENSIONAL
Tidal Artisan Seltzer - a tribute to Summer Project Commissioner St Andrews Beach Brewery Creator The Edison Agency Team Amber Bonney - Founder, Executive Creative Director Brian Rodrigo Llagas - Design Director Liz Archer-Fisher - Senior Account Manager Matt O’Connor - Senior Creative Artworker Chris McConville - Photographer Tim Purchase - Brand Marketing
Melbourne Design Awards 2020
Building on category growth of Hard Seltzer success in North America, St Andrews Beach Brewery (SABB) released their own alcoholic Seltzer range utilising facilities already found on premise and leveraging their access to unique water supplies and locally grown ingredients. This marked an exciting new chapter for the provincial brewery with its first non-beer product innovation. With the category in the Australian market only emerging, education and product development was a key priority for the SABB team as they engaged industry experts to help bring their vision to life with a uniquely refreshing wellbeingfocused proposition. The Edison Agency were engaged to create a brand story, name, identity system and packaging design for the range that would sit independently to their beer portfolio.
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GRAPHIC DESIGN - THREE DIMENSIONAL
Arnott’s Tim Tam Crafted Collection Project Commissioner Campbell Arnott’s Creator The Edison Agency
Continuing a long tradition of product innovation and seasonal flavours - Australia’s favourite treat; Arnott’s Tim Tam, sought to inspire people to look beyond the every day flavours and take a provincial flavour journey.
Team Amber Bonney - Head of Strategy + ECD Brian Rodrigo Llagas - Design Director Stephen Wren - Group Account Director Liz Archer-Fisher - Senior Account Manager Matt O’Connor - Senior Creative Artworker Matthew Grant - Marketing Manager, Arnotts Tim Tam & Choc Anita Xhafer - Illustrator
The Edison Agency were engaged by Arnott’s to design and name a new limited-edition Arnott’s Tim Tam series that would satisfy consumers desire for ‘premium indulgence’ using a regional flavour series theme sourced from local Australian and New Zealand regional provinces.
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Melbourne Design Awards 2020
GRAPHIC DESIGN - THREE DIMENSIONAL
Brown Brothers Origins Series Project Commissioner Brown Family Wine Group Creator The Edison Agency Team Amber Bonney - Head of Strategy + ECD Brian Rodrigo Llagas - Design Director Stephen Wren - Group Account Director Matt O’Connor - Senior Creative Artworker Matt Symons - Illustration & Design Ellie Vince - Chief Marketing Executive Emma Brown - Marketing Manager, Brown Brothers & Tasmania
Melbourne Design Awards 2020
A playfully exotic expression to spice things up in dry wine category. The Edison Agency were engaged by Brown Family Wine Group to help create a disruptive solution to their dry portfolio. Brown Brothers are renowned for their sweet portfolio of Moscato’s and Prosecco’s that tend to overshadow their more exotic grape varietals like Tempranillo, Pinot Grigio and Malbec. Creating ‘new news’ in aisle was key to increasing exposure and consideration of the Brown Brothers dry portfolio with the distinct character of the flavour profiles central to the idea.
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GRAPHIC DESIGN - THREE DIMENSIONAL
Brown Brothers Limited Edition ‘BlazeAid’ Shiraz Project Commissioner Brown Family Wine Group Creator The Edison Agency Team Amber Bonney - Head of Strategy + ECD Brian Rodrigo Llagas - Design Director Liz Archer - Senior Account Manager Matt O’Connor - Senior Creative Artworker Natalie Tuke - Animation Tarynn Barrie - Brand Manager John Biggar - Brand Manager Emma Brown - Marketing Manager, Brown Brothers & Tasmania Photographer - Phoebe Powell Photography
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The Edison Agency were engaged by Brown Family Wine Group to help create a limited-edition 2014 Shiraz wine label design to support families and communities impacted by recent floods and bushfires. As a business located close to some of the bushfire disaster zones, Brown Brothers was acutely aware of the devastation felt in local communities as they prepared for the long process of rebuilding. With this sentiment top of mind, The Edison Agency had to approach this brief with the utmost sensitivity, considering all content, design and execution to best represented the Brown Brothers emotional response to the regional devastation. 100% of all profits will be donated to Blaze Aid – a National organisation that helps local communities rebuild infrastructure after natural disasters. This was a collaborative pro-bono program with support from Brown Brothers printers, designers, photographers and PR partners - a great signifier of an industry coming together for a positive community cause. Melbourne Design Awards 2020
GRAPHIC DESIGN - THREE DIMENSIONAL
Edison Christmas Gifting Project Commissioner/Creator The Edison Agency
Bringing the Edison Agency ethos to life - via a bespoke and vibrant Xmas gift pack that truly says “we see you”.
Team Amber Bonney - Strategy + ECD Brian Rodrigo Llagas - Design Director Amber + Brian - Illustration Natalie Tuke - Illustrator Matt O’Connor - Production Stephen Wren - Group Account Director Liz Archer-Fisher - Senior Account Manager
How do you put a smile on your clients face and let them know their value to you - whilst reflecting your core business value “Empathy” AND showcasing the business’s design and production skills?
Melbourne Design Awards 2020
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Digital
Digital Design AR / VR - New Experiences . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 154 Business Platforms. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 155 Community. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 156 Corporate. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 159 EdTech.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 164 Entertainment & Leisure.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 165 Expanded Service or Application. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 167 FinTech. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 168 Food & Drink. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 169 Government Services. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 171 Health. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 174 Home & Living. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 175 New Service or Application. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 177 Retail & Shopping. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 179 TravelTech.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 180
DIGITAL - AR / VR - NEW EXPERIENCES
ecosphere Project Commissioner Oculus Creator PHORIA Team Narrator: Anna Friel Directed, Edited & Filmed by: Joseph Purdam Produced & Written by: Angie Davis, Daniel Huertas Executive Producers: Eric Cheng, Trent Clews-de Castella
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Immerse yourself in the wildest places on earth and meet the humans protecting our most precious wildlife. Explore the great savannahs of Kenya, discover the ancient jungles of Borneo and dive into the rich coral reefs of Raja Ampat. Encounter elephants, orangutans, manta rays and some incredible humans, all in stunning cinematic Virtual Reality (VR).
Melbourne Design Awards 2020
DIGITAL - BUSINESS PLATFORMS
Pronto Woven & Lorraine Lea Project Commissioner Lorraine Lea Creator Pronto Software-Pronto Woven
Lorraine Lea, a part of the Direct Selling Australia Association and is one of Australia’s largest social shopping enterprises for linen and homewares. Since 1986, the organisation’s business model consisted of a handful of Independent Stylists who engaged with customers via in-home shopping parties to sell a range of linen and homewares. 30 years on, Lorraine Lea has flipped the traditional in-home party model on its head, taking a digital and e-commerce approach – designed by Pronto Woven. This has supported business growth and created a competitive advantage by attracting a new, younger audience and tech-savvy Independent Stylists to their community.
Melbourne Design Awards 2020
165
DIGITAL - COMMUNITY
National Relay Service App Project Commissioner National Relay Service Creator Tigerspike
The National Relay Service (NRS) is an Australian Government initiative to empower people that are deaf, hard of hearing and/or have a speech impairment to make and receive phone calls with the assistance of a trained relayer. For many, this service has a direct impact on everyday life and enables the independence of call making in a range of contexts including work, personal admin, social and emergencybased scenarios. The redevelopment of the iOS and Android apps was an opportunity to upgrade the NRS mobile calling experience. Providing cost-effective delivery of service, the project focused on a native implementation of the most frequently used relay experience, which is chat-based. Users text their side of the conversation to a relay officer who speaks on their behalf and types the responses of the other person back to the caller. The apps additionally act as a hub to educate and connect people with other call types and services.
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Melbourne Design Awards 2020
DIGITAL - COMMUNITY
Clean Energy Council - Member Portal Project Commissioner Clean Energy Council Creator Evolution 7 Team Antony Corrales (Lead Project Manager) Matt Cordell (Lead Frontend Developer) Jack Waller (Backend Developer) Dan Siberry (Frontend Developer) Tim Anderson (Senior UX/UI Designer) Mack Nevill (Creative Director)
Melbourne Design Awards 2020
The Clean Energy Council (CEC) is a membershipbased NFP committed to accelerating the transformation of Australia’s renewable energy systems. As the peak body for the clean energy industry in Australia, the organisation acts on behalf of its members to lobby the government for improved policy while collaborating with the industry to advance supply and demand for clean energy. They also provide guides and information for those who are thinking about switching to solar or other forms of clean energy. In 2018, we were delighted to be appointed as the CEC’s digital agency to redesign and redevelop their website. After extensive user research, UX design and testing, we deployed a website that serves a wide variety of users to drive both business results and real, long-lasting change in Australia’s energy sector.
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DIGITAL - COMMUNITY
Jean Hailes Website Project Commissioner Jean Hailes Creator Evolution 7 Team Ricali Ebejer (Senior Project Manager) Ember Mitchell (Lead Strategist) Matt Cordell (Lead Front End Developer) Rom Palmas (Lead Back End Developer) Jessica Graham (Frontend Developer) Chris Ventura (Digital Marketing Strategist) Flavio Argemi (Senior UX/UI Designer) Owen Geach (Executive Creative Director) Mack Nevill (Creative Director - edited)
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Jean Hailes for Women’s Health (Jean Hailes) is a not-for-profit dedicated to improving the knowledge of women’s health from adolescence to midlife and beyond. As a leading national organisation in the field of women’s health, Jean Hailes plays an important role in conducting research, providing clinical care, and disseminating and translating research into easily accessible formats for a wide range of audiences. They also fulfil an educative role, for both the general public and health practitioners, while continuing to participate in discussions with the federal government regarding national strategies for improving women’s health. Jean Hailes prides itself on providing practical and easy-to-understand information for women and health professionals. It achieves this by translating medical research and evidence creatively into more accessible forms of content, so we set out to drive a compelling digital transformation of the website, bringing them to the forefront of digital sophistication. Melbourne Design Awards 2020
DIGITAL - CORPORATE
Push Collective website Project Commissioner Push Collective Creator MASS Team MASS
Push Collective are a brand consultancy based in Melbourne. They needed a new website to showcase their client work, as well long-form writing and news articles. Push Collective combine research, strategy and design to create rich brands for their clients. They needed the website to be able to show the depth of thought that goes into their work, with the capability to include written commentary about the processes that went into the final outcomes. They also needed a space to house their thinking on a range of topics, extending the gamut of branding to Australian culture. Push were adamant they didn’t want their work “floating in space”; there needed to be an obvious underlying structure to the website layout.
Melbourne Design Awards 2020
169
DIGITAL - CORPORATE
Capral Aluminium Website Project Commissioner Capral Limited Creator Rysen Capral is Australia’s largest manufacturer and distributor of aluminium. It commenced operations in Australia in 1936 and employs over 900 people. Capral has a national footprint of world class aluminium extrusion plants and an extensive distribution network. Capral is a market leader in supply to fabricators and distributors, focusing on the Residential, Commercial and Industrial segments. Capral is listed on the ASX and has annual revenues of over $400M. They key objectives of the Capral project were to merge their two existing websites, the Corporate Site and the eStore, into one, while implementing major user experience and design enhancements. 170
Team Capral (Client): Marketing Manager: Nick Stavrou National Manager Information Systems: Hedi Sirmais Manager, Applications: Vince Cesarini Rysen (Lead Agency): Account Director: Mike Appleby Account Manager: Jenny van Dam Lead Strategy: Ryuji Uematsu Lead UX/UI Designer: Jerry Chang UX/UI Designer: Ida Melank UX/UI Designer: Michelle Chow Lead Developer: Ryan Stroh Developer: Arjun Shankar Mindarc (Magento Agency): Technical Lead: Sean Pieres Producer: Josh Collins Online Marketing Gurus (SEO Agency): Lead Strategy: Mez Homayunfard Strategy: Saf Chowdhury Account Manager: Matt Alchin Melbourne Design Awards 2020
DIGITAL - CORPORATE
MASS Studio website Project Commissioner/Creator MASS
MASS is Melbourne-based design studio. We needed a portfolio website to show a selection of our project work, which spans branding, websites and digital products. While we’ve been operating for over 5 years, we’ve never had a significant web presence, so it was important that we were able to use our website as a vehicle to demonstrate what matters to us and what it is like to work with us.
Melbourne Design Awards 2020
171
DIGITAL - CORPORATE
Momentum Energy website Project Commissioner Momentum Energy Creator MASS
Momentum Energy is a Victorian-based energy retailer. They needed a new public-facing website, a key feature of which is their online sales funnel. As a Tier 2 retailer, they had the opportunity to distinguish and elevate themselves by way of a high performing and converting website. The project brief was to create a website that’s simple, intuitive and friendly, in itself at odds with most energy providers. Our client was eager to do something unexpected for an energy company website.
172
Melbourne Design Awards 2020
DIGITAL - CORPORATE
Origin Energy App Project Commissioner/Creator Origin Energy Team Chris Khalil - Head of Experience Design Ben Tollady - Experience Director Scott Hall - Creative Director Stefanie Di Trocchio - Content Director Keith Swann - Lead Product Manager Bryce Larson - Lead Developer
With customer expectations rising and the demands of changing government regulation, the spotlight has been shining more than ever on energy. This meant we had to rethink how we build and design our app. Build for constant change as we respond to our customer’s needs. Designed to express our brand’s ‘good energy’ promise. And most importantly, easy to use for everyone.
Special mentions: Daniel Neville - Senior Experience Designer John Sung - Lead Visual Designer Gillian Rogers - Senior Content Strategist Sarah Howard - Digital Product Manager The Digital Team at Origin
Melbourne Design Awards 2020
173
DIGITAL - EDTECH
Pivot career navigator Project Commissioner Foundation for Young Australians Creator Today Team Lennon Cheng, Designer Sam Featherstone, Developer Jacob Zinman-Jeanes, Designer Jacob Zinman-Jeanes, Illustrator Jacob Zinman-Jeanes, Creative Director Tait Ischia, Creative Director Commissioned and co-developed by SW TAFE and FYA Support from industry partners Lyndoch, WDHS and Eventide
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The nature of work is changing, and the Foundation for Young Australians (FYA) are helping young people find their way, connecting their interests and skills to emerging career pathways. We worked with FYA to develop an online tool that helps young people make sense of the new world of work. FYA are pioneering a change in mindset for young people and their approach to careers. By developing and improving enterprise skills, young people can improve their ability to gain employment, progress their career, and move between jobs in a constructive way. FYA calls this thinking the New Work Mindset. FYA approached Today to develop an online tool to help young people learn about the New Work Mindset, use big data to determine their job ‘cluster’, and suggest possible job opportunities suited to the skills they have.
Melbourne Design Awards 2020
DIGITAL - ENTERTAINMENT & LEISURE
Bangarra Knowledge Ground Project Commissioner Bangarra Dance Theatre Creator Northmost Team Beth Walsh - Creative Director Michael Walsh - Technical Director
An Australian performing arts first, Bangarra Knowledge Ground is a unique digital experience that documents every detail of Bangarra Dance Theatre’s rich 30 year history and beyond. Choreography, set design, costumes, dancers, music and imagery are beautifully displayed and documented through a custom designed and developed smart content relationship matrix, encouraging longer and deeper exploration pathways. As Australia’s leading Aboriginal and Torres Strait Islander performing arts company, Bangarra are passionate about continuing the storylines of Australia’s First Nations’ people and cultures.
Melbourne Design Awards 2020
175
DIGITAL - ENTERTAINMENT & LEISURE
Freycinet Resort Website Project Commissioner Coles Bay Holdings Creator Relab Studios Team Product Owners - Tom Yang, Max Wang Creative Direction - Alvin Hermanto Project & Account Management - Alvin(Didi) Sumardi, Lillian Callaghan Design - Jessica Chairil Front End (Technical Design) - Sam Sui, Glory Wiguno Digital Strategy & SEO Consultant - Andrew Mugerwa Photography & Video - Stuart Gibson Copywriting - Ruth Dawkins
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Nestled in thick forest on the side of Mount Paul, and surrounded by protected National Park land, Freycinet Resort offers a private, peaceful and luxurious experience in the Tasmanian east coast. Upon completing the Freycinet Resort brand identity refresh, the team at Relab was tasked to redesign and build Freycinet Resort’s new website experience. The brand required for a strong emphasis on Freycinet’s natural beauty highlights, while telling a story in a sophisticated way, that it encourages users to book a stay at the resort. The Tasmanian Coles Bay unique offering as well as the tranquility of the area became an inspiration for the website execution.
Melbourne Design Awards 2020
DIGITAL - EXPANDED SERVICE OR APPLICATION
Vodafone Foundation DreamLab - Corona-AI Project Project Commissioner Vodafone Foundation Australia Creator Transpire
In response to the coronavirus pandemic, Transpire helped Vodafone Foundation repurpose the cuttingedge technology it developed for DreamLab to fight COVID-19. DreamLab, a native mobile app available on iOS and Android, uses the processing power of idle mobile devices to process medical research data. When launched in 2015, it was heralded as Australia’s first ‘smartphone supercomputer’. An update to this award-winning mobile app in April 2020 now enables users to once again crunch medical research data for Imperial College London, only this time its to better understand COVID-19.
Melbourne Design Awards 2020
177
DIGITAL - FINTECH
EBM RentCover Project Commissioner EBM RentCover Creator Luminary Team Adam Griffith - Account Director Kim Dezen - Producer Emma Andrews - Strategy Director Tess French - Design Director Kate Gordes-Watson - Designer Front End Development: Sarah Dam, Franky Cheung, Drew Foster Back End Development: Tony Duan,Yoki Satria, Hadi Widjaya Abraham Yuwono - Quality Assurance
178
For close to three decades, EBM RentCover has been working with landlords and property professionals to best protect investments and incomes. Having developed one of Australia’s first landlord insurance policies, EBM RentCover educates potential policyholders about the value of aligning with a specialist landlord insurance provider and currently protects more than 150,000 rental properties across Australia. The company needed a new website that would reflect its new branding and better reflect its vision and purpose. The site needed to be designed, built, tested and deployed within three months.
Melbourne Design Awards 2020
DIGITAL - FOOD & DRINK
Grill’d Delivery Project Commissioner Grill’d Creator Evolution 7 Team Antony Corrales (Lead Project Manager) Matt Cordell (Lead Frontend Developer) Rom Palmas (Lead Backend Developer) Jack Waller (Backend Developer) Radhika Pabari (Lead Strategist) Sofie O’mara (Digital Marketing Specialist) Tim Anderson (Senior UX/UI Designer) Owen Geach (Executive Creative Director) Mack Nevill (Creative Director)
Melbourne Design Awards 2020
The rapid rise of Grill’d was as unexpected as it was sudden. Founded in 2004, the Aussie chain championed healthy burgers, community causes and locally sourced food, promoting a philosophy at odds with the big players in the burger business. But with great popularity comes great responsibility, so, in 2017, Grill’d came to Evolution 7 and asked us to design and build a new website that could handle their increased traffic. The website needed to encapsulate their commitment to healthy eating and community, while also serving as a one-stop shop for customers to easily access brand and product information. They had separately rolled out an e-commerce experience through a 3rd-party solution on a subdomain, providing users with the first iteration of Grill’d online ordering.
179
DIGITAL - FOOD & DRINK
ELLA Melbourne Project Commissioner The GPT Group Creator CANYON Team Canyon Studio Melissa Polglase – Development Marketing Manager - GPT Efront Digital
180
ELLA, a new destination for food, drink and entertainment located at the junction of Elizabeth and La Trobe Streets. ELLA is larger than life, a clash of styles, cuisines, culture and sensory experiences. This is not a food hall, ELLA is an experience to be enjoyed and shared. An out-of-the-box identity required an appropriately out-of-the-box web experience. Canyon designed the website as part of the overall brand identity process. As well as introducing the ELLA brand, the website had to effectively communicate the spirit and concept of ELLA as a destination, while serving as a central point of engagement for the target audience.
Melbourne Design Awards 2020
DIGITAL - GOVERNMENT SERVICES
Australia’s first online Family Violence Intervention Order Application Project Commissioner Magistrates Court of Victoria Creator Today Team Beata Klepek - Experience Design Lead Mark Ayres - Service Design Lead Leo Beganov - Interaction Designer Mark Davis - Technology Director Jason DSouza - Solution Architect Jolane Synott - Technology Lead Jonathan Puc - Developer Blaise Palmer - Delivery Lead Steph Little - Senior Producer
Melbourne Design Awards 2020
We worked with the Magistrate’s Court of Victoria to design and implement the first online Family Violence Intervention Order Form (FVIO) in Australia. A complex paper-based application of over 12 pages was brought into a streamlined online experience allowing a safer and more efficient experience for violence survivors. We designed and built a new way for Victorians to access online assistance during family violence. From a vast set of (necessarily) complicated requirements, we were able to deliver a robust user application form and a streamlined portal for court registrars. We were able to improve the service experience, bringing people greater access to a much-needed service in times of crisis.
181
DIGITAL - GOVERNMENT SERVICES
Coroner’s Court of Victoria Website Redesign Project Project Commissioner Coroner’s Court of Victoria Creator Webplace
Coroner’s Court of Victoria (CCoV) approached webplace to partner with to redesign and develop its web presence. The website was out of touch with its users, difficult to find information and increased the workload of the court’s administrative staff in dealing with phone calls to access information and forms that could be found on the website.
Team User Research: Cameron Boyle, Amanda Harding Interaction Design: Michael Cathie, Cameron Boyle, Amanda Harding Interface Design: Oliver Newbery, Tannia Surjadjaja, Michael Cathie Development: Cameron Fraser, Travis Fraser, Erwin Poelman, Sanjukta Glentworth Project Management: Samantha Chan, Michael Cathie
182
Melbourne Design Awards 2020
DIGITAL - GOVERNMENT SERVICES
Victorian Ombudsman Project Commissioner Victorian Ombudsman Creator Today
The Victorian Ombudsman (VO) plays a vital role in ensuring our public services stay accountable. Today had the opportunity to deliver a redesigned digital service to support a sector-leading service experience where complaints are transformed into change.
Team Beata Klepek - Experience Design Lead John Broadfoot - Interaction Design Lead Jason DSouza - Solution Architect Luca Mounsey - Senior Front End Developer Vincent Oosterwijk - Senior Developer Liviana Baldino - Senior Producer Brianna Lacey - Client Partner
Melbourne Design Awards 2020
183
DIGITAL - HEALTH
Health Partners Quote and Join Project Commissioner Health Partners Creator Evolution 7 Team Antony Corrales (Lead Project Manager) Rom Palmas (Lead Backend Developer) Matt Cordell (Lead Frontend Developer) Radhika Pabari (Lead Strategist) Dan Siberry (Frontend developer) Chris Ventura (Digital Marketing Specialist) Tim Anderson (Senior UX/UI Designer) Mack Nevill (Creative Director)
184
Health Partners is South Australia’s largest open health fund. They’ve operated for 80 years, providing quality, value-for-money health insurance to over 80,000 individuals. They’re based in Adelaide and have metro clinics that provide superior services to their members, while also offering specialised rates for locals as well as nationwide health insurance products. The Health Partners website has a health insurance comparison tool which is the primary sales funnel and gateway for members’ services for health partners. Nearly all new customers will use this tool to compare the health insurance products from Health Partners, making it a critical part of Health Partners’ arsenal for bringing new members on board.
Melbourne Design Awards 2020
DIGITAL - HOME & LIVING
Clipsal by Schneider Electric Project Commissioner Schneider Electric Australia Creator Luminary Team Tess French - Design Chey Mose - Producer Front End Development: Reggie Rombang, Allen Chen Back End Development: Angga Dipa, Yoki Satria, Knott Comlon QA: Abraham Yuwono, Shanti Lestari, Filya Mustikawati
Melbourne Design Awards 2020
Clipsal by Schneider Electric is a leader in the electrical accessories market. The company wanted customers to have a seamless and valuable website experience and needed a website revamp to properly showcase its impressive range of offerings. Luminary designed and built a website for Clipsal in 2013. Since then, much has changed in the way people use the web and it was time for the site to evolve. A comprehensive UX review of the existing site revealed that the website was no longer providing users with an optimal experience. Having developed the original website for Clipsal as well as providing a range of other successful digital services since, Luminary was well positioned to take on this new challenge.
185
DIGITAL - HOME & LIVING
Fenwick Project Commissioner ANGLE Creator Earl.St Team Mike Phillips - Creative Director Maegan Brown - Photographer
186
From our friends at ANGLE, Fenwick is a series of ten residences brought to life by three of Australia’s most progressive designers – Edition Office, Flack Studio and Eckersley Garden Architecture. Perched high on a clifftop in an esteemed Kew street, the location became the obvious focus of the branding, with an aerial image of Studley Park featured heavily throughout the collateral.
Melbourne Design Awards 2020
DIGITAL - NEW SERVICE OR APPLICATION
siteLab Project Commissioner/Creator Aurecon Group Team Dave Mackenzie, Managing Principal Michael Gardiner, Product Owner Chris Dirkis, Developer Callum Neideck, Developer Creative Technology Team
Melbourne Design Awards 2020
siteLab® is an incredibly powerful “digital canvas” that allows users to interact with rich built environment or infrastructure design visualisations in real time, including virtual reality. From a single light fitting or piece of signage, to an entire building or precinct, siteLab® allows quicker, smarter, and more costeffective design decision-making.
187
DIGITAL - NEW SERVICE OR APPLICATION
Simple Scheduling Project Commissioner/Creator Simple Scheduling Team Vlado Grancaric - Project Manager / Software Engineer Aidan Partington - Frontend Engineer Thierry Wong - Frontend Engineer Nicole Dolan - Visual Design and Branding Neil Thomas - UX Support Richard - UX Support Michael Shtutman - Software Engineer Laura Doolan - Frontend Engineer Edmund Hew - Software Engineer Daniel Setiawan - UX Support
188
Simple Scheduling is a cost-effective cloud product which helps small to medium broadcasters to plan and manage schedules, advertisements, clients and contacts. Using our auto-placement feature and restrictions engine we can do some of the work for you. Including showing you where there are gaps and issues in your schedules.
Melbourne Design Awards 2020
DIGITAL - RETAIL & SHOPPING
Snooza eCommerce Website Project Commissioner Snooza Pet Products Creator Relab Studios Team Product Owner - Luis Albornoz Creative Direction - Alvin Hermanto Project Management - Alvin (Didi) Sumardi, Alex Boynes Design - Jessica Chairil, Ellen McLoughlin Engineering - Sam Sui, Glory Wiguno
Melbourne Design Awards 2020
Snooza is a proud Australian owned manufacturer and supplier of premium, sustainable, designer pet comfort products that has operated in Melbourne’s Bayside suburb for over 30 years since 1989. Our team at Relab were engaged to; firstly, refresh the Brand and; secondly, create an eCommerce website experience that tells the Snooza unique story.
189
DIGITAL - TRAVELTECH
Destination Gippsland Website Project Commissioner Destination Gippsland Creator Evolution 7 Team Claire Reinecke (Senior Project Manager) Ember Mitchell (Lead Strategist) Matt Cordell (Lead Frontend Developer) Rom Palmas (Lead Backend Developer) Fran Buratti (Frontend Developer) Chris Ventura (Digital Marketing Strategist) Flavio Argemi (Senior UX/UI Designer) Mack Nevill (Creative Director - edited)
190
The Gippsland region is undoubtedly a hidden gem of the domestic tourism industry. From quaint rural towns to stunning deserted beaches and snowcapped mountains, the region has a huge amount of relatively untapped tourism potential. Working closely with corporate office and front-line employees, we created a brand that honours their history and serves as a beacon for action, energising the brand and its people under one uniting symbol. Given the area’s huge potential, the Gippsland tourism industry was experiencing exponential growth and their website couldn’t keep up with the demand. Traffic wasn’t the only problem; the user experience wasn’t particularly pleasant either. They had a number of web properties that were not meeting the needs of an organisation from an operational, commercial and user-experience perspective, so Destination Gippsland headed up a project to bring these all together.
Melbourne Design Awards 2020
DIGITAL - TRAVELTECH
Melbourne Design Awards 2020
191
Object
Product Design Commercial & Industry. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 184 Entertainment.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 185 Personal Use. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 186 Sport - Active Life. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 187 Homewares. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 188
PRODUCT DESIGN - COMMERCIAL & INDUSTRY
KWIKfit™ Soft Closer Project Commissioner/Creator Anthony Innovations Team Project Designer - Ryan Martin Engineering Manager - Adrian Jarvis Commercial Manager - Tony Furina International Sales Manager - David King
194
The KWIKfit™ Soft Closer is the ground breaking new product which enables a sliding security door to catch whilst softly and slowly coming to a complete close. Ideal for security doors, the KWIKfit Soft Closer’s unique design allows the door to have minimal resistance when opening. The sleek and non-intrusive design fits seamlessly within the frame of the door, giving the door a premium feel to the end user, with a balance of style, comfort and performance. This product brings the elegance of soft closing drawer type system to the security door industry, providing a creature comfort add on for any household.
Melbourne Design Awards 2020
PRODUCT DESIGN - ENTERTAINMENT
The SinnSoundBox Project Commissioner/Creator SinnSound
The worlds first true surround sound amplifier that works from a stereo signal. Stereo in - perfect surround sound out - for EVERYTHING we watch and listen to. The SinnSoundBox is edgy, radical and presents a new and unbelievable audio experience for the living room environment regardless of the device connected. It intuitively works with no buttons, dials, switches or any other legacy interface for operation.
Melbourne Design Awards 2020
195
PRODUCT DESIGN - PERSONAL USE
The Garden On Earth Project Commissioner/Creator Secret Castle Biotechnology
196
We have our own R&D team, fragrance regulation team and our own factory. We create a natural and special shampoo with its’ natural ingredients up to 97.3%, because we choose EU organic certified Rosa Damascena active extracts and we hope to give our customers the most natural products. We also create a professional and special body lotion, because we choose both EU organic certified Rosa Damascena active extracts and the smallest micro-molecule of hyaluronic acid as ingredients.
Melbourne Design Awards 2020
PRODUCT DESIGN - SPORT - ACTIVE LIFE
Timebirds Project Commissioner Timebirds Creator Charlwood Design Team Timebirds Charlwood NeLo
Melbourne Design Awards 2020
We took the classic look of your wall-mounted gym timer and re-built it as a personal display device to maximise the efforts of every committed athlete. While there are many timing solutions on the market, none can be personally displayed where they’re clearly seen and heard, whilst also giving you the confidence that it will survive the rigours of the workout environment.
197
PRODUCT DESIGN - HOMEWARES
Orbita Project Commissioner/Creator Unica (Luxury Bespoke Tables)
The ORBITA project stems from the desire to create highly representative tables by attributing the POETIC IDEA of the form to the feature.
Team Silvia Mazzolini Carola Fumarola Fabrizio Rocchi
An unavoidable fusion of conceptual form and decoration, born from the thought that the shape of the support surface in crystal designs the orbit of the planets around the SUN. The ECLITTICA table, without planets, leaves the sun as the sole protagonist while ALLINEAMENTI, proposes one of the rarest configurations of the sky when all the planets find themselves aligned along an imaginary line like May, 9th 1126 we have chosen as an example for historicity.
198
Melbourne Design Awards 2020
PRODUCT DESIGN - HOMEWARES
Melbourne Design Awards 2020
199
Project index [TOWER]homes 21 #chatsafe: Designing a brand to communicate safely online about suicide 127 2XU New Workspace 36 388 William 102 388 William 144 550 Bourke Street 131 835 High, Armadale 134 A Desired Home 64 AHAVA Office 54 Amassment of humanity 62 Amazing Buns - The Glen 51 Amersham 111 Arnott’s Brandbook 130 Arnott’s Tim Tam Crafted Collection 148 Assemble - 15 Thompson Street 129 Aster at Jackson Green 138 Aurum, Casey Fields 118 Australia’s first online Family Violence Intervention Order Application 171 Australian Energy Foundation – leading us toward “an equitable zero carbon future.” 119 Australian Red Cross Lifeblood – heartbeat of the nation 125 Balwyn Park 117 Bangarra Knowledge Ground 165 Banyan Tree Anji 61 BlueCross Branding 124 Bonview House 31 Boulder House 32 Broadway 145 Brown Brothers Limited Edition ‘BlazeAid’ Shiraz 150 Brown Brothers Origins Series 149 Capral Aluminium Website 160 Chiseled Hair Melbourne 77 Chongqing Green Land Exhibition 92 Cinque Ristorante 46 City Hill Coffee 50 City of Time 70 Clean Energy Council - Member Portal 157 Climate Active 123 Clipsal by Schneider Electric 175 Cloud Art Museum (Wetland Study Camp) 17 Color display of strength and tenderness 52 Coridale 112 Coroner’s Court of Victoria Website Redesign Project 172
CreativeCubes.Co - South Melbourne 35 Daracombe, Kew 142 Davison Collaborative 19 DERBY PLACE, KEW 76 Destination Gippsland Website 180 Doctors on Nicholson 16 Drawing inspiration from daily lifestyle 65 EBM RentCover 168 ecosphere 154 Edison Christmas Gifting 151 ELLA Melbourne 136, 170 Experiencing (In)tangible Heritage Through eXtended Reality: 108 Western Beach Park, Geelong Farmer Residences 22 Fenwick 25, 75, 100, 114, 116, 176 Fitzroy House 132 Flinders St closure – creative signage 97 Flourishing Changsha 56 Freycinet Resort Website 166 Garden House 81 Geelong Arts Centre 94 Gift Shop 69 GPO Exchange Adelaide 95 Grill’d Delivery 169 Halaxy 126 Hangzhou RIVIERA MANSION Apartment Club 58 Harvest 53 Health Partners Quote and Join 174 Hydro Tasmania 37 I.Co Richmond 104 Industry Lanes, Richmond 135 Inkerman & Nelson 140 JARtB House 27 Jean Hailes Website 158 Jenson Nail & Beauty - Moonee Ponds Central 80 JJA House 74 Kempinski Hotel Nanjing 59 Kitchen Collective 78 KWIKfit™ Soft Closer 184 Made in China 67 Majestic Elegance 66
Project index Masizzm - The Glen Shopping Centre 45 MASS Studio website 161 Media Plus 120 Melbourne Central Christmas Campaign 110 Metro Tunnel HQ Pop-Up Activation 89 Milly Thomas Jewellery 121 Momentum Energy website 162 Monash Business School Alumni Centre 72 Monash Chancellery 86 Monash Health 128 Moon Dog World 44 Moonee Valley Park 133 Moroso Flagship Store 68 Napier Street for Milieu 23 National Relay Service App 156 NO/BS Conference 115, 122 Noodles XO 49 OAK - Feed Your Thirst 101 Officina Biasol 33 Orbita 188 Origin Energy App 163 Osborne House 29 Our Lady Help of Christians Primary School 26 Penfolds Wine Bar & Kitchen 48 Piccolo House 18 Pivot career navigator 164 Premax 107 Pronto Woven & Lorraine Lea 155 Push Collective website 159 QBE Insurance 41 R Bar by Rockpool 87 Redhill Institute, Level 14 120 Spencer Street 73 Redstone 113 RedZed Project 38 Rise by Studio PP - 101 Collins St 85 Rising Sun Twinkling Stars 63 Road to Zero Exhibition 88 Royal Elizabeth Apartments, Melbourne 84 Ruskin Elwood 20 Seafarers Display Residence 90 Silver Linings 28 Simple Scheduling 178
Sisterhood 43 siteLab 177 Snooza eCommerce Website 179 Soho 141 SPQR Pizzeria 79 Stature Southbank 103, 143 T2 39 The Commons Co-Working 34 The Garden On Earth 186 The Great Ocean Road Centenary Celebrations 91 The International 146 The SinnSoundBox 185 The Split Home 30 The University of Melbourne Old Quad 96 Tian38 - Flinders Lane 47 Tidal Artisan Seltzer - a tribute to Summer 147 Tide • Stream 93 Timebirds 187 Tracing Clouds 57 Transurban 40 TropiQ 139 Vanke Hakka culture exhibition plaza 83 Vanke Hill City 82 Vantage Bar 60 Victorian Ombudsman 173 Vodafone Foundation DreamLab - Corona-AI Project 167 Whitlam Place 24 Woodlea 137 Working With Children Check for Indigenous applicants 105 Xi’an VIEW LAKE Sales Center 71 Yakult Visitor Centre 42 YourCase: A better justice experience for family violence victim-survivors 106 Zhuwei Space 55
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