2025 State of Downtown by Laken Gudzak

JACKSONVILLE, FL JACKSONVILLE, FL

NOVEMBER 2025

LETTER FROM MAYOR DONNA DEEGAN

I am proud to share the 2025 State of Downtown Report from Downtown Vision, Inc., which captures an extraordinary period of progress and possibility for the heart of our city. Downtown Jacksonville is no longer a vision for the future—it is a reality in motion.

Over the past year, Downtown has continued its evolution into a vibrant center of culture, innovation, education, and opportunity. Through public-private partnerships, strategic planning, and the leadership of the Downtown Investment Authority, more than $2 billion in new projects have been completed or are under construction. These investments are creating a Downtown that reflects the best of who we are: forward-looking, resilient, and full of energy.

Our city’s educational and healthcare institutions are anchoring this transformation. Jacksonville University’s College of Law is now fully established Downtown, and construction is underway on the University of Florida’s $300 million graduate campus in LaVilla—a worldclass facility that will focus on artificial intelligence, semiconductor research, and programs aligned with Jacksonville’s key industries. On the Southbank, Baptist Health is expanding its flagship medical center with a new emergency tower to meet the needs of both children and adults. These projects ensure that learning, discovery, and wellness are woven into the fabric of our urban core.

Our entertainment and recreation districts are also thriving. The $1.4 billion “Stadium of the Future” project will transform Downtown’s Sports and Entertainment District into a year-round destination for sports, concerts, community gatherings, and cultural events. The redesigned stadium, along with surrounding mixed-use development, will strengthen our downtown economy, create local jobs, and provide spaces that bring people together and enhance Jacksonville’s identity as a city that celebrates connection and community.

Equally transformative are our investments in public spaces and riverfront parks. From the newly reopened Friendship Fountain to projects like Riverfront Plaza, the Music Heritage Garden, and McCoys Creek Greenway, we are building a connected network of parks and trails that make the St. Johns River a place where people can gather, play, and celebrate together. The Emerald Trail and Riverwalk expansions are strengthening those connections, linking neighborhoods and opening more access to the water that defines us.

Mobility improvements are helping everyone move through Downtown safely and sustainably. Expanded bike and pedestrian routes, two-way street conversions, and innovative initiatives like JTA’s Neighborhood Autonomous Vehicle Innovation project are creating a model for how cities can combine technology, accessibility, and quality of life.

All of this progress builds toward one clear outcome: a Downtown that is connected, accessible, and alive. With more than 8,900 residents, new housing developments, and billions in active investment, Jacksonville’s urban center is experiencing a renaissance that benefits our entire region.

Thank you to the many stakeholders helping to shape this future—the developers, business owners, artists, students, healthcare workers, educators, families, and neighbors who believe in Jacksonville’s potential. Together, we are creating not only a Downtown that thrives, but a city that inspires.

Sincerely,

Donna Deegan, Mayor

City Hall, 117 W. Duval Street, Suite 400 Jacksonville, FL 32202

jacksonville.gov

DOWNTOWN INVESTMENT AUTHORITY (DIA)

The Downtown Investment Authority (DIA) serves as both the Community Redevelopment Agency (CRA) for Downtown Jacksonville and its primary economic development arm. Guided by a nine-member board, the DIA drives investment, supports infrastructure and job growth, and oversees the strategic use of public property. Through stewardship, collaboration, and public-private partnerships, the DIA works to foster a vibrant Downtown — one that connects thriving neighborhoods along the St. Johns River and stands as the economic, civic, and cultural heart of Northeast Florida.

117 W. Duval Street #310, Jacksonville, FL 32202 (904) 255-5302

DIA.JACKSONVILLE.GOV

Colin Tarbert CEO

Patrick Krechowski Board Chair

DOWNTOWN VISION, INC. (DVI)

As the non-profit Business Improvement District (BID) for Downtown Jacksonville, DVI aims to create and support a vibrant Downtown and promote Downtown as an exciting place to live, work, play, and invest. Founded in 2000, DVI is partially funded by Downtown’s commercial property owners through a self-assessment via the City of Jacksonville. DVI is governed by a large board of directors representing diverse Downtown stakeholders and has a corporate structure with both a 501(c)6 non-profit business association and a 501(c)3 charitable corporation, providing members and supporters with a wide range of support and benefits.

DTJAX.COM/ABOUT-DVI

Jacob A. Gordon, Esq. CEO

Paul Davison

Board Chair

BUILD UP DOWNTOWN (BUD)

Build Up Downtown is a privately funded, non-profit resource, advocacy agency, and supporter of the Downtown Investment Authority and Downtown Vision, Inc. Build Up Downtown facilitates and advocates for preservation, smart development, and great public spaces in Downtown Jacksonville through communicating, connecting, and informing current and future businesses and stakeholders.

BUILDUPDOWNTOWN.ORG

Linzee Ott CEO

Alex Sifakis

Board Chair

• VISITATION TRENDS

• HOSPITALITY AND TOURISM

• DINING AND RETAIL: Supporting Small Business Success

• CULTURE, ENTERTAINMENT, EDS, AND MEDS

• OUTDOORS: Celebrating New World-Class Parks and Waterfront Amenities

• INFRASTRUCTURE:

and Connectivity

GROWTH, CHANGE, AND RESILIENCE

Jacksonville is the principal city of Northeast Florida, commonly referred to as “Florida’s First Coast.” Covering 875 square miles and with a total population of over 1 million people, Jacksonville is a dynamic, resource-abundant location that has attracted a growing number of both residents, visitors, and businesses in recent years.

Geographically centered within the region, Downtown Jacksonville serves as both an economic engine and cultural heart Northeast Florida. Split by the St. John’s River, the North and Southbanks of Downtown Jacksonville fall under a singular Commercial Central Business District (CCBD) zone. Covering a total of 3.9 miles, including the St. Johns River, Downtown’s eight distinct neighborhood districts offer their own unique history, amenities, and sense of place.

A growing residential base proves that Downtown Jacksonville is a place that people want to be. Following global economic struggles in the late 2000s and the COVID-19 pandemic in more recent years, Downtown’s recent growth stands as a testament to the City’s diverse economy and dedication to development.

THE WORLD IS NOTICING JACKSONVILLE, FLORIDA

#1 FOR YOUNG ENTREPRENEURS Forbes, February 2025

#3 TOP LARGE U.S. CITIES FOR ECONOMIC GROWTH Coworking Cafe, August 2025

#4 BEST LARGE CITY TO START A BUSINESS IN 2025 WalletHub, April 2025

#7 BEST BIG U.S. CITY TO LIVE U.S. News and World Report, May 2025

#10 MOST MOVED TO CityPODS, May 2025

#21 MOST RENTER-FRIENDLY CITY Rent Cafe, July 2025

A TOP-RANKED FLORIDA CITY FOR TOTAL POPULATION GROWTH

Hillis Properties, June 2025

A TOP U.S. CITY FOR RELOCATING HOME BUYERS

U.S. News and World Report, May 2025

A PLAN FOR GROWTH

In June 2022, City Council adopted the updated Business Investment and Development (BID) Plan — a modern blueprint guiding Downtown’s growth and redevelopment. Designed to take advantage of today’s market opportunities, the plan serves as a long-term guide for the Downtown Investment Authority (DIA) and City leaders and is updated every five years as required by ordinance. The BID Plan combines two core components:

• The Community Redevelopment Area (CRA) Plan, pursuant to state statutes.

• The Business Investment and Development (BID) Strategy, established by local ordinance.

COMMUNITY REDEVELOPMENT AREA PLAN

The CRA Plan shapes the future of Downtown’s neighborhoods — guiding everything from new development and infrastructure to public spaces and community programs within Downtown Jacksonville’s three community redevelopment areas (CRAs). It defines the goals, objectives, and projects that will move Downtown forward, ensuring that growth strengthens our neighborhoods and enhances the overall urban experience.

BUSINESS INVESTMENT AND DEVELOPMENT STRATEGY

The BID Strategy is where vision meets action. It identifies local, state, and federal funding tools to attract private investment while outlining transparent criteria to evaluate and prioritize projects.

This strategic approach ensures that every effort contributes to a vibrant, resilient, and economically strong Downtown — modernizing infrastructure, enhancing public spaces, and strengthening identity and livability.

The BID Plan looks at Downtown as a whole ecosystem. It integrates mobility and design standards, public art, parks programming, and neighborhood branding. It emphasizes affordable housing, historic preservation, safety, and sustainability. From improving parking and sidewalks to activating the waterfront, the BID Plan balances short-term improvements with long-term vision — laying the groundwork for a thriving Downtown for generations to come.

Pearl Square Groundbreaking

RiversEdge: Life on the St. Johns

BUSINESS INVESTMENT AND

DEVELOPMENT PLAN GOALS:

A FRAMEWORK FOR WHY AND HOW THE DIA DOES BUSINESS

Everything the DIA does ties into eight distinct goals, which serve as the backbone of the BID Plan and a guide for all projects, programs, strategies, and action items. The basics of those goals are:

EMPLOYMENT

Optimize commercial and office utilization and job growth while shaping Downtown as the epicenter for business across Jacksonville.

ROOFTOPS

Add housing for both renter- and owner-occupied units to attract people seeking a metro vibe and lifestyle.

RETAIL & DINING

Increase the number and variety of shops, restaurants, and entertainment options Downtown.

VIBRANCY + ACTIVATION

Infuse the Downtown experience with the excitement of arts and culture, historic architecture and heritage, a destination sports district, premiere concerts and events, signature parks, and unique entertainment options.

WELCOMING SPACES

Prioritize safety, accessibility, and wellness by ensuring clean, well-maintained, and inclusive public spaces.

MOBILITY

Make Downtown more walkable and bike-friendly by linking nearby neighborhoods to the St. Johns River, parks, and greenways.

RIVER LIFE

Celebrate the beauty of the St. Johns River and protect its health while fostering distinctive and interactive waterfront activities for everyone.

FAST-TRACK

Streamline investment and development processes to ensure quicker approvals, effective collaboration between city departments, and an open-for-business VIP experience.

INCENTIVE PROGRAMS: TOOLS FOR SUSTAINABLE GROWTH

To help bring this vision to life, the DIA offers a variety of incentive programs that make it easier for developers, small businesses, and property owners to invest in Downtown.

As part of the BID Plan update, the DIA refined existing incentives and introduced new programs to better align with current market conditions. These updates:

• Provide developers with greater clarity and predictability

• Offer ready-to-use programs with set criteria to reduce time and cost

• Encourage desired development and design features through flexible incentives

DIA INCENTIVE PROGRAMS INCLUDE:

• Multi-Family REV Grant

• Small-Scale Residential

• Affordable Housing Support Loan

• Commercial Revitalization Program

• Retail Enhancement Program

• Food & Beverage Retail Enhancement Program

• Waterfront Restaurant Program

• Sidewalk Enhancement Forgivable Loan

• Targeted Hotel REV Grant

• Code Compliance Support Program

• Downtown Preservation & Revitalization Program

• Historic Preservation Trust Fund

• Storefront Facade Grant Program

• Water Quality Compensatory Credits

SINCE JANUARY 2024, $2.84 BILLION IN PROJECTS HAVE BEEN EITHER COMPLETED OR ARE UNDER CONSTRUCTION.

MAKING UP THE MIX:

DOWNTOWN’S EIGHT NEIGHBORHOODS

BROOKLYN

Modern and colorful, Brooklyn connects LaVilla and City Center to the historic Riverside neighborhood and 5 Points shopping and entertainment district. Home to major corporate headquarters such as FIS, Brooklyn offers an ideal location for businesses and residents alike. The district has a mix of uses, including riverfront office, multi-family housing developments, restaurants, retail, and light industrial. The community enjoys plentiful river access, and with various major projects currently underway and strong economics, the Brooklyn district is well-positioned for continued growth and success.

Did you know? Brooklyn’s name dates back to 1868, when it was a post-Civil War suburb connected to Downtown by trolley. Today, its transformation from shipyards and warehouses to riverfront offices and restaurants mirrors Downtown’s larger evolution.

LAVILLA

West of City Center, LaVilla is a neighborhood defined by its rich cultural legacy and ongoing transformation. As Jacksonville’s oldest suburb, LaVilla was known as the epicenter of Black culture, music, and commerce, as well as home to many immigrant communities drawn by its railroad hub. Its vibrant entertainment scene drew legendary performers to clubs around Ashley Street, and the Ritz Theatre – opened in 1929 – became a key stop on the Chitlin’ Circuit. Following a decline in population and quality of life in the 20th Century, the 1990s River City Renaissance Plan aimed to revitalize the area and cleared much of it for future development. Today, guided by the LaVilla Neighborhood Development Strategy, the neighborhood is welcoming new for-sale townhomes, workforce housing, a graduate campus and infrastructure improvements that reconnect the neighborhood to the rest of Downtown and to our Riverfront. The LaVilla Heritage Trail, opening in early 2026, will celebrate the neighborhood’s storied past, while the first segment of the Emerald Trail and the new Lift Ev’ry Voice and Sing Park are reestablishing LaVilla as a walkable, connected, and culturally vibrant gateway to Downtown.

Did you know? LaVilla was home to legendary performers like Duke Ellington and Ray Charles and is now reemerging as a hub for culture, housing, and education anchored by the University of Florida’s new graduate campus.

CITY CENTER

City Center encompasses many of Downtown’s office towers, government services, regional non-profits, and various art and cultural centers, making it the most concentrated area of focus for economic development on the Northbank. City Center’s small walkable blocks are filled with historic architecture, cultural amenities, and public art. The City of Jacksonville was founded on the riverbank of City Center, and iconic cultural centers like the Jacksonville Center for the Performing Arts, the Museum of Contemporary Art, and the Florida Theatre are located in City Center. Today, work is underway to re-establish key riverfront properties and enhance Jacksonville’s iconic skyline. The availability of several unique and historic properties provide significant opportunities for adaptive reuse, and major developments like Pearl Square will further redefine the district.

Did you know? The Florida Theatre, opened in 1927, has hosted everyone from Elvis Presley to Bon Jovi. NorthCore’s classic architecture and landmark buildings now frame some of Downtown’s most exciting adaptive-reuse projects.

NORTHCORE

Situated along the northern boundary of Downtown between City Center and the historic Springfield neighborhood, the NorthCore is on the threshold of a major transition. The area is experiencing a resurgence thanks to numerous (multi-family) new constructions aimed at preserving the rich, historic building stock and at bringing residential, retail, and a hotel to the district. There will be even more development projects to break ground in 2026 and beyond.

Did you know? The Ambassador Hotel, originally built in 1924, is being restored as a boutique hotel — one of several landmark adaptive-reuse projects redefining the NorthCore.

CATHEDRAL HILL

Anchored by five historic churches, Cathedral Hill connects City Center to the Sports and Entertainment District and is home to Billy Goat Hill, the highest point in Downtown Jacksonville. Beginning in 2016, the area has been championed by Cathedral District Jax-Inc. (CD-J), a nonprofit organized to foster growth as Jacksonville’s Downtown neighborhood. The DIA’s strategic plan for historic Cathedral Hill calls for traffic calming, improved walkability and bikeability, new parks and plazas, public art, and dedicated bike lanes. It also envisions a mixeduse retail district along Market Street focused on serving the surrounding neighborhood.

Did you know? This district gets its name from its skyline of steeples — including St. John’s Cathedral (1906) — and its historic tree-lined streets are home to some of Downtown’s most intact residential blocks.

SPORTS AND ENTERTAINMENT

Sporting the biggest concentration of entertainment venues in the area, the Sports and Entertainment District is home to the Jacksonville Jaguars, the Jacksonville Jumbo Shrimp, and other sports teams, major concerts, and much more. With its riverfront lined with shipyards, the district was once home to a thriving maritime industry. Today, major mixed-use developments are under construction and envisioned to transform the district to create vibrancy extending beyond game days and concert nights.

Did you know? The EverBank Stadium site has been a center for sports for nearly a century — from the Gator Bowl’s early games to the upcoming Stadium of the Future, one of the largest investments in city history.

WORKING WATERFRONT

The Working Waterfront sits on the eastern edge of Downtown beyond the Sports and Entertainment District. Home to the North Florida Shipyards, the district primarily supports industrial waterfront uses with a special district zoning overlay to accommodate the needs of shipping, lumber, concrete, and oil businesses operating there.

Did you know? Once a hub for shipbuilding and maritime trade, the Working Waterfront is reclaiming its industrial heritage through public access, with projects like Shipyards West Park and the Four Seasons Hotel & Residences reconnecting the city to the river.

SOUTHBANK

Home to tall riverfront office and residential towers, the Southbank sits between the St. Johns River and the historic San Marco neighborhood to the south. It features a wealth of hotels and premier medical campuses including Baptist Medical Center, Wolfson Children’s Hospital, MD Anderson Cancer Center, and Nemours Children’s Health Center. The community enjoys plentiful riverfront access via the Southbank riverwalk, a boat ramp, kayak launch, and River Taxi stops.

BROOKLYN

EXPANDING & EVOLVING Live

Downtown’s housing market has expanded significantly in recent years, driven by the addition of new multi-family developments. Since 2020, 1,766 residential units have opened, bringing Downtown close to reaching a population of 10,000 residents.

The growth in Downtown’s residential population, paired with the addition of new restaurants and parks, is transforming Downtown living into the bustling, vibrant urban center.

Creating connection between nodes of activity within the eight neighborhoods is a key component in the future of our Downtown. With street conversions being completed, new parks coming online, and continued investment in retail, there has never been a better time to be a Downtown resident. Downtown Jacksonville’s evolution continues to be fueled by public-private partnerships, dedicated leadership, placemaking efforts, and the development of green spaces.

The Downtown Investment Authority (DIA) helps to cultivate residential growth through incentives for developers, including Multifamily Housing REV Grants, Small-Scale Multifamily Housing Grants, and Affordable Housing Support Loans. Along with state-level incentives, Downtown continues to attract both modern high-rises and historic adaptive reuse projects.

With multiple multi-family, mixed-use residential projects coming online, Downtown Jacksonville is on a path to provide its residents with true city-living. The Pearl Square development will include Downtown’s first Publix grocery store, giving Northbank residents a convenient option in the NorthCore (NoCo) neighborhood. By increasing the number of street-level retailers, a variety of dining options, and additional green spaces, the Pearl Square development will help to spur activity through walkability. Retail and residential density combined with exercise opportunities sets the stage for a bustling, busy Downtown that welcomes individuals and families alike.

1,766 Units Opened in the Past Five Years

5,665 Total Units in Downtown

8,941 Residents

2022 DIA BID PLAN GOAL:

8,140 multi-family dwelling units built and occupied by 2030

RESIDENTIAL PROFILE1

Top Three Reasons Residents Choose to Live Downtown:

• Walkability

• Convenience/central location

• City living/urban vibe

Top Three Most Important Unit Amenities When Choosing Where to Live:

• In-unit washer/dryer

• Dishwasher

• Pet friendly

Top Three Most Important Community Amenities When Choosing Where to Live:

• On-site parking

• 24-emergency maintenance

• 24-hour security

91.6% of residents like or love living Downtown

51.5% say that Downtown has improved or significantly improved since they started living Downtown 61.4% have a household income of $80k+

rent their residence

1. Source: DTJax.com/surveys

MAJOR PROJECTS THAT WILL CHANGE DOWNTOWN

PEARL SQUARE

1,000+ residential units

200k sq ft urban open space

110 hotel rooms

1 acre of open space

Status: Under construction

Expected Completion: Phase one opening 2026

RIVERSEDGE:

LIFE ON THE ST. JOHNS

950+ residential units

4+ acres of public park spaces

Central riverfront park with walking track and pavilion

Playground and fitness equipment

River access

Status: Under construction

Expected Completion: First residential phase opening spring 2025

ONE RIVERSIDE AVENUE

Anchored by Whole Foods

39k sq ft retail space

390+ residential units

Riverfront dining

River access

Adjacent to McCoys Creek and future park

Status: First residential phase completed

8,941 RESIDENTS

5,665 UNITS

Work

SHIFTING MARKETS

Downtown Jacksonville’s office landscape continues to adapt as markets shift and work environments change. With nearly eight million square feet of commercial office space, Downtown Jacksonville has plenty to offer employers and their workers. Vacancy rates have risen in recent years following the Covid-19 pandemic, but the Downtown office market is gaining momentum.

From 2020 to 2023, commercial office vacancy rates steadily increased in Downtown Jacksonville, hitting a high of 26.1% in 2023. Since 2023, vacancy rates have stabilized and started to fall slightly, first to 25.7% in 2024 and 25.5% in Quarter 2 of 2025. Although average lease rates remained relatively stable over this period, the elevated vacancy rates reflect broader market dynamics, including higher interest rates, rising construction costs, and the continuing shift toward hybrid work models—factors that have collectively contributed to longer leasing timelines and more cautious decision-making among prospective tenants. To support occupancy growth and incentivize new leases, the Downtown Investment Authority (DIA) implemented the Commercial Revitalization Program, which helps cover parking expenses for tenants entering new lease agreements. In addition, the City of Jacksonville’s Business Infrastructure Grant/Loan program promotes economic development through support of infrastructure investments that enhance Downtown’s commercial real estate market.

46,833

According to annual employee survey data, approximately 36% of Downtown Jacksonville employees currently work a hybrid schedule. Downtown supports this evolving work pattern through the availability of several coworking and flexible office spaces, providing options for professionals without a dedicated office space. Nationally, Gallup’s May 2025 poll indicates that 51% of U.S. employees work a hybrid schedule, a figure that surged in 2020 and has remained relatively stable since 2023.

The popularity of remote and hybrid work, a shifting economic landscape, and changing employer and employee preferences all play a key role in Downtown’s office environment. Education, healthcare, government, and financial services have a presence Downtown, and as office markets continue to change, Downtown Jacksonville is well-positioned to continue growing in those key sectors.

3. Source: Gallup

8M Square Feet of Office Space in Downtown

Employees in Downtown

OFFICE MARKET COMPARISON OF FLORIDA CBDS AS OF 2024 Q44

TOP OFFICE PURCHASES IN THE PAST FIVE

YEARS5

JEA HEADQUARTERS

$94,997,000

Real Capital Solutions, Inc., 2022

RIVERPLACE TOWER

$73,200,000

Acram Group, 2021

PRUDENTIAL OFFICE TOWER

$70,000,000

Bradford Allen Investment Advisors, 2022

BANK OF AMERICA TOWER

$66,958,118

Group RMC, 2020

1 INDEPENDENT DR

$41,715,000

Argentic Investment Management LLC, 2024

GATES OF RIVERSIDE, FORMERLY 245 RIVERSIDE

$25,150,000

Hakimian Holdings, 2022

1301 RIVERPLACE BLVD.

$20,670,000

Hanania Automotive Group, 2021

EMPLOYEE PROFILE7

Like or Love Working Downtown

Remote-first model with limited/no days in-office 3.3% Other

MOST IMPORTANT WORKPLACE AMENITIES

VISITS BY WEEK

TRADE

TODAY’S VISITATION METRICS (2025 Q1-Q2)

374.7k

Avg. Weekly Visits

3.8 Visit Frequency

8. Source: Placer.ai

207 Avg. Dwell Time in Minutes +9.8% Increase in Visits (vs 2024 Q1-Q2)

PROMOTING DOWNTOWN

1.2 Million Page Views on DowntownJacksonville.com

32,300

@DTJax Facebook Followers

61,400 @DTJax X (Twitter) Followers

57,800+ @DTJax Instagram Followers

9.4 Million

Total Annual Impressions

448,072

Total Annual Engagement

10,800 Average Daily Reach

16,640 e-Newsletter Subscribers

VyStar Ballpark

The Greenhouse Bar

NEW CONSTRUCTION, NEW EXPERIENCES

With an increase in tourism, events, and business in the Downtown core, Downtown Jacksonville’s hotel market is getting upgraded and expanded. With unique event and meeting spaces, significant upgrades to existing properties, and new projects, Downtown Jacksonville’s tourism landscape is rapidly changing to meet the needs of visitors, residents, and businesses alike. Visit Jacksonville serves as the official convention and visitors bureau for the City of Jacksonville and tracks tourism activity across the North Florida region.

Construction has already begun on the Four Seasons hotel, which will include 26 private residences, 156,000 square feet of Class A office space, and 176 hotel rooms. The investment, which totals over $387 million for the hotel, included residences, and accompanying marina, will be Downtown’s first five-star hotel. The project also includes a $4M investment over 20 years to the neighboring Metropolitan Park.

To further drive hospitality growth, the Downtown Investment Authority (DIA) offers a Targeted Hotel REV Grant, designed to attract full-service hotel projects with 25 to 150 rooms. The program requires a four-star rating or higher and a full-service restaurant, encouraging the development of boutique and luxury hotels.

Four Seasons

HOTEL INVENTORY9

FIVE-YEAR HOSPITALITY SUMMARY9

9. Source: Visit Jacksonville

MORE HOTELS COMING

Four Seasons Hotel and Private Residences

170 Rooms Under Construction

TOTAL DEVELOPMENT INVESTMENT: $387,600,000

AC Hotel Brooklyn 128 Rooms Approved

TOTAL DEVELOPMENT INVESTMENT: $32,000,000

RiversEdge: Life on the St. Johns Boutique Hotel

147 Hotel Rooms Proposed

TOTAL DEVELOPMENT INVESTMENT: $3,000,000

Ambassador Hotel and Annex

105 Rooms Proposed

TOTAL DEVELOPMENT INVESTMENT: $17,000,000

2,500+ AVAILABLE ROOMS APPROX. 550 PLANNED ROOMS

9. Source: Visit Jacksonville

2024 EVENTS SUMMARY8

8. Source: Placer.ai

Downtown Jacksonville hosts the annual Florida Georgia game, fondly known as America’s Largest Outdoor Cocktail Party, which drew more than 110K fans to the Sports & Entertainment District in a single day in 2024.8

SUPPORTING SMALL BUSINESS SUCCESS Visit

Downtown’s retail landscape is undergoing significant change, with each Downtown neighborhood contributing its own mix of restaurants and storefronts. A key area of emphasis has been the expansion of dining options, recognizing that restaurants play an essential role in promoting density, walkability, and variety within the urban core. During 2025 alone, 11 new restaurant openings have reinforced this momentum, highlighting Downtown’s continued evolution into a lively and connected destination.

To support this growth, the Downtown Investment Authority (DIA) offers retail incentive programs designed to attract new businesses, expand the tax base, modernize older spaces, and create a vibrant, lively environment. Property owners can access incentives for remodels, renovations, and enhancements to buildings with streetlevel visibility, fostering a diverse and dynamic retail landscape. Programs include:

CORE RETAIL ENHANCEMENT PROGRAM (CORE REP)

Core REP is designed to create momentum in recruiting and retaining restaurants and retail within the City Center and Southbank. The grant offers a maximum award of $30 for every square foot leased or occupied by the proposed tenant or business, not to exceed 50% of the total project construction costs. An incentive boost of $5 per square foot is available to businesses primarily selling goods instead of services.

BASIC RETAIL ENHANCEMENT PROGRAM (BASIC REP)

Basic REP covers Brooklyn, LaVilla, NorthCore and Cathedral Hill. The grant offers a maximum award of $20 for every square foot leased or occupied by the proposed tenant or business, not to exceed 50% of the total project construction costs.

FOOD AND BEVERAGE RETAIL ENHANCEMENT PROGRAM (FAB-REP)

FAB-REP was developed to cluster restaurants, retail and entertainment venues in two distinct, walkable corridors of the City Center: the Laura/Hogan Street Corridor and The Elbow Entertainment District Corridor. Five-year forgivable loans fund capital improvements up to 50% of the build-out costs. Eligibility requirements for businesses include certain dedicated hours of operation, service type and size. More than $2.5 million is earmarked for FAB-REP and incentives will be scaled by type of business.

SIDEWALK ENHANCEMENT GRANT

Property owners with a sidewalk cafe permit located within the FAB-REP boundaries may seek reimbursement up to 80% of eligible outdoor dining improvement costs, not to exceed $15,000 for FAB-REP recipients, or $5,000 if stand-alone.

Whole Foods (One Riverside Avenue)

WATERFRONT RESTAURANT PROGRAM

To build on Downtown’s scenic waterfront, riverfront parks and recreational docks, eligible riverwalk and creek-front restaurants and new construction— either free standing restaurants or mixed-use properties—that offer a direct view of the water, access to the Riverwalk, or creekside trail may apply for grants of up to 50% of eligible costs.

STOREFRONT FACADE GRANT PROGRAM

To increase the utilization of existing buildings, enhance economic vitality, attract new tenants and strengthen the overall image of Downtown, property owners in the Northbank CRA’s Historic District may seek reimbursement for the improvement of storefronts and, if applicable, secondstory facades. The grant offers up to $30 per square foot and is capped at 50% of eligible costs, with a maximum grant award of $75,000 per applicant.

RETAIL OPENINGS SINCE 2021

2025

The Albatross (rebrand from Underbelly)

Bagels R Us

The Cady Club

The Circuit Arcade Bar

Decca Live

Dorothy’s Jacksonville Coffee Company

Lettuce Eat

Mixed Fillings Pie Shop

Panda Express

Pizza Dynamo

Player’s Grille

Pour Taproom

SIP Rooftop

2024

Cinco de Mayo

Degree Wellness

Toon Town Pickleball

2023

City Grill & Raw Bar

Duval Kickz

Flavorikan

Hardwicks Bar

Industry West

Insomnia Cookies

J. Lea Florals

Ocean Street Tequila

Setlan Coffee Company

Starving Like Marvin

2022

Cava Grill

Indulgence Southern Bistro

My Salon Suites

Ocean Street Tacos

Panera Bread

The Greenhouse Bar

2021

Anejo Cocina Mexicana

Chipotle Mexican Grill

Estrella Cocina

Fizzies and Fare

Mayday Ice Cream

Ruby Beach Brewing

Underbelly (rebranded as The Albatross in 2025)

ANNOUNCED AND UNDER CONSTRUCTION RETAIL & DINING

ALDI

Baby Got Brunch

Besa Bakery and Tea Room Speakeasy

Breezy’s Jazz House

Co-Op Frose and Eatery

Daily’s Dash

Dapper D’s Cigars

Flamingo Wine and Coffee Bar

HiReformance Institute Downtown

The June Social Club

Keane’s Irish Pub

Koto Izakaya

Norikawa (One Riverside Avenue)

Oak Steakhouse Jacksonville

One Riverside

Publix (Pearl Square)

Starbucks

Tavola Trattoria San Marco

That Bar at the Arena (Expansion)

Whole Foods

Pour Taproom

CULTURE, EDUCATION, AND HEALTHCARE

As Jacksonville’s central location for entertainment, education, and healthcare, Downtown’s cultural landscape continues to adapt and grow. Innovation in medicine, heightened investment in higher education, and a variety of entertainment and performance options are helping to shape Downtown’s culture landscape.

HIGHER EDUCATION

Downtown’s ecosystem is fueled by several institutions of higher education, such as the Florida State College at Jacksonville Downtown Campus, Strayer University, and the recently-completed Jacksonville University College of Law. Higher education helps to attract a broad population of students while providing existing residents with additional professional development opportunities. These colleges and universities help to create a pipeline of talent, and those educational opportunities have been responsive to the changing needs of both the workforce and the economy. As Artificial Intelligence continues to permeate the social and economic structures of our world, Downtown Jacksonville is poised to stand on the forefront of artificial intelligence education through its construction of the University of Florida’s forthcoming graduate campus in LaVilla.

The University of Florida graduate campus includes both public and private investments totaling over $300 million dollars. The graduate campus will offer degree programs aligned with the city’s key industries, such as engineering, healthcare, legal studies, and more. Notably, programs

focused on Artificial Intelligence are also a key component of the degree offerings. The project also includes an applied research enterprise with the Florida Semiconductor Institute. Semiconductor development and research is crucial to myriad industries such as defense, aviation, and technology, which are well represented in Jacksonville’s growing regional economy.

The choice to place this forward-thinking, innovative campus in the heart of Downtown Jacksonville is reflective of Jacksonville’s promising future as a hub for technology, innovation, and talent. By combining cutting-edge technological advances with real-world industry needs, the University of Florida’s Downtown Jacksonville campus is poised to be a catalytic change for the community.

HEALTHCARE

With several nationally recognized medical facilities, Downtown Jacksonville’s medical industry continues to advance through quality pediatric care, cancer treatments, and more. These facilities not only act as economic drivers for the community through job creation, they also serve the region as hubs for quality patient care.

Baptist Medical Center announced plans in January 2025 for a four-story, 123,000 square-foot emergency tower. This addition to the flagship campus will include two distinctive emergency rooms—one for children and one for adults—with a total of 100 rooms.

ENTERTAINMENT

Home to a number of entertainment destinations and sports venues, Downtown’s rich cultural past and exciting future is joined together in the present by construction. From performance venues to sports arenas, the landscape is quickly changing, providing residents and visitors alike with an increasing number of amenities.

Construction has begun on the $1.4 billion renovation of EverBank Stadium. The Stadium of the Future, which is set to include a protective canopy, scenic outlook decks, and various other improvements, will keep the Jacksonville Jaguars in Jacksonville for at least 30 years.

ANCHOR

AND VENUES

CULTURE + ENTERTAINMENT VENUES

1. VyStar Ballpark

2. Cummer Museum of Art & Gardens*

3. Daily’s Place Amphitheater

4. Eartha M. M. White Historical Museum

5. EverBank Stadium

6. Florida Theatre

7. Friday Musicale

8. Jacksonville Center for the Performing Arts

9. Jacksonville Fire Museum - Reopening Soon 10. Jacksonville Public Main Library

11. Merrill House Museum

12. MOCA Jacksonville

13. Museum of Science and History

14. Prime Osborn Convention Center

15. Ritz Theatre & Museum

16. River City Railway 17. Toon Town Pickleball

18. USS Orleck Naval Museum

19. VyStar Veterans Memorial Arena

HOSPITALS

20. Ascension St Vincent’s Riverside Hospital*

21. Baptist MD Anderson Cancer Center*

22. Baptist Medical Center Jacksonville

23. Mayo Clinic Community Health Collaborative

24. Nemours Children’s Specialty Care

25. UF Health & Proton Therapy Institute*

26. Wolfson Children’s Hospital

COLLEGES & UNIVERSITIES

27. Edward Waters University (HBCU)*

28. Florida State College at Jacksonville Downtown Campus*

29. Jacksonville University College of Law

30. Strayer University

*Located within a mile of Downtown.

Stadium of the Future

CELEBRATING NEW WORLD-CLASS PARKS AND WATERFRONT AMENITIES

Downtown Jacksonville’s riverfront and parks are undergoing major improvements, further establishing them as key community assets that enhance the quality of life for residents, visitors, and employees. Currently, Downtown features 70 acres of parks that provide recreational activities, ecological diversity, and spaces for community gatherings, all of which contribute to health and well-being.

The Riverwalk, stretching nearly three miles along the north and south banks of the St. Johns River, is undergoing significant upgrades to ensure the waterfront remains a vital and lasting feature of the Downtown environment. With the construction of new bulkheads, floating docks, kayak launches, piers, marinas, and creek restoration efforts, the connection between the community and the river will be reinforced for generations to come.

New and improved riverfront parks, such as Riverfront Plaza, the Music Heritage Garden, and the RiversEdge parks and boardwalk, will help to create a landscape filled with familyfriendly green spaces. Downtown Jacksonville’s dedication to building new and improving upon existing parks and infrastructure benefits residents, workers and visitors alike. Following the grand re-opening of Friendship Fountain in February of 2024, the surrounding St. Johns River Park has averaged around 1,100 daily visitors.8 The success of Friendship Fountain reflects what employees, residents, and visitors consistently express in Downtown Vision’s annual surveys: green spaces, parks, and a sense of place are key pieces to the puzzle of successful Downtown development.

Mixed-use developments like One Riverside and RiversEdge are also allocating land for multi-acre public parks, and new riverfront projects are required to include waterfront dining to qualify for incentives. This extensive investment in Downtown’s parks and waterways not only boosts resilience and property values but ensures that Jacksonville’s riverfront will be a vibrant part of the city for generations to come.

CITY OF JACKSONVILLE DOWNTOWN PARKS STRATEGY

1. Unify the Northbank and Southbank Riverwalk as a premier destination

2. Connect parks through safe and comfortable trails, sidewalks and bikeways

3. Develop a connected network of riverfront parks that offer year-round programs, activities and events for people of all backgrounds

4. Activate under-used parks—through both capital improvements, maintenance upgrades and programming—to meet resident and visitor needs

5. Develop new neighborhood parks

PARK PROJECT HIGHLIGHTS

ARTIST WALK

INVESTMENT: $8,800,000 STATUS: Phase 1 Complete

The City opened phase one of Artist Walk in summer of 2024. It features a skateboarding plaza, stage, and turf lawn in the shade of the Fuller Warren Bridge. The Walk will connect the Fuller Warren bike/pedestrian bridge, Emerald Trail, and Northbank Riverwalk.

MUSIC HERITAGE GARDEN

INVESTMENT: $7,250,000 STATUS: Under Construction

The Jacksonville Center for the Performing Arts riverfront lawn will be reimagined as a musical heritagethemed activity node with symbolic landscaping, a musical play area, and outdoor projection venue with live stream performances and movie projections.

RIVERFRONT PLAZA

INVESTMENT: $27,250,000 STATUS: Under Construction

Work is underway to turn Downtown’s seven-acre central lawn into a destination with a playground, river terrace, park pavilion, bike and pedestrian connection to the Main Street bridge, iconic public art, and native landscaping.

MCCOYS CREEK & MCCOYS PARK AT ONE RIVERSIDE

Restoration & Greenway

INVESTMENT: $113,140,680 STATUS: Under Construction

The City has begun a multiphase project to daylight McCoys creek, performing environmental remediation and flood mitigation, and adding a new pedestrian bridge, greenway trail, linear park, and kayak launches.

SHIPYARDS WEST PARK

INVESTMENT: $50,000,000 STATUS: In Review

Agency Landscape + Planning is designing the park space on this vacant riverfront property, which will be the future home of the Jacksonville Fire Museum and the USS Orleck Naval Museum, and be home to a food hall, protected kayak area, and more.

METROPOLITAN PARK

INVESTMENT: $15,000,000 STATUS: In Review

The City is planning to update this 42-year-old park, adjacent to the Four Seasons Hotel and Private Residences development. Urban design and landscape architectural firm Civitas is working on a detailed engineering and landscape design plan that would provide for myriad uses, such as events, fitness and recreation, and would add trees and create connectivity to EverBank Stadium.

JAMES WELDON JOHNSON PARK

INVESTMENT: $7,250,000 STATUS: In Review

The City is partnering with HOOD Design Studio to redesign Jacksonville’s oldest park for the first time since 1977 to create more shade, add water gardens, and honor Jacksonville history.

HOGANS CREEK RESTORATION & GREENWAY TRAIL

INVESTMENT: $17,300,000 (Trail Only) STATUS: Under Construction

The City is restoring Hogans Creek to improve resilience and water access, and is designing a trail to connect the riverwalk, creek, and Sports and Entertainment District.

MOBILITY, ACCESS, AND CONNECTIVITY

As the central hub for regional transit, Downtown Jacksonville has taken bold moves to improve existing transportation infrastructure, launch innovative initiatives, and support economic growth.

Following the 2020 opening of its $57 million Jacksonville Regional Transportation Center, JTA is also leading the Bay Street Innovation Corridor and Ultimate Urban Circulator (U2C) in partnership with the City, North Florida TPO, JEA, JAX Chamber, Beep, and Balfour Beatty. In June 2025, the Jacksonville Transportation Authority launched the Neighborhood Autonomous Vehicle Innovation project (NAVI). As the first fully autonomous vehicle transit service in the United States, the NAVI operates on a 3.5 mile loop Downtown to link key areas like the urban core and sports and entertainment district.

Recently, Adams and Forsyth Streets were converted from one-way to two-way streets. This $10M project was designed to improve safety for pedestrians and cyclists, calm traffic, widen sidewalks, and better support and increase retail activity.

To further support mobility, the Downtown Investment Authority (DIA) is implementing its comprehensive parking strategy, including removing minimum parking requirements, incentivizing bike-ped projects, and adjusting parking rates. The Park Mobile App allows for remote parking management, and the City’s successful e-scooter program now covers all of Downtown.

With ambitious projects underway, Downtown Jacksonville continues to enhance its transit infrastructure to ensure connectivity between activity nodes, promote sustainability, and enhance the experience of every individual.

FULLER WARREN BRIDGE SHARED-USE PATH (THE SUP)

INVESTMENT: $146,000,000

STATUS: Completed

EMERALD TRAIL

INVESTMENT: $184,300,000

STATUS: Under Construction, Phase 1 Completed

BAY ST. INNOVATION CORRIDOR & THE ULTIMATE URBAN CIRCULATOR (U2C)

INVESTMENT: $379,000,000

STATUS: Under Construction, Phase 1 Completed

The NAVI

Downtown Boundary

First Coast Flyer BRT

Skyway & Stations

Proposed Expansions

Bay St. Innovation Corridor

80 WALK SCORE

Source: Zillow

57 BIKE SCORE

Million Completed Since 2024

Billion Under Construction

Billion Proposed

Billion In Review

Lofts

SELECT PROJECT HIGHLIGHTS

1. AC Hotel Brooklyn

INVESTMENT: $32,000,000 STATUS: Approved

Marriott is planning a six-story hotel known for minimalist European design and millennial-focused amenities with two-story parking deck in the Brooklyn neighborhood.

2. Artea

INVESTMENT: $96,900,000

STATUS: Recently Completed

Corner Lot Development Group completed the fourstory, transit-oriented, multi-family property with 340 apartments and 425 parking spaces adjacent to the Skyway system in Spring of 2025.

3. Block Nine

INVESTMENT: $100,000,000 STATUS: Approved

Trevato Development Group plans to build a sevenstory, mixed-use development with 293 multifamily units, 7,000 SF of ground-floor retail space and 5,000 SF of coworking space.

4. Federal Reserve Building Adaptive Reuse INVESTMENT: $9,600,000 STATUS: Completed

JWB Real Estate Capital has restored the building’s historic facade and the interior to house 7,400 SF of ground level retail and 9,000 SF of high-end event space.

5. Greenleaf & Crosby Building Renovations

INVESTMENT: $16,900,000 STATUS: Under Construction

Following a 2023 local historic landmark designation, JWB Real Estate Capital LLC is restoring the building to its original historic condition and plans to move its headquarters there. The building will feature 44,000 SF of office space and an 11,000-SF restaurant space leased to The Oak Steakhouse.

6. The Hub Brooklyn INVESTMENT: $7,300,000 STATUS: Under Construction

A collaboration among Restaurant & Hospitality Investment Group LLC, CD+Urban LLC and Cronk Duch Architecture will construct 11,000 SF of retail, to feature a Southern Grounds & Co., Blueberry Bakery, and new restaurant concept Alder & Oak.

7. Johnson Commons

INVESTMENT: $23,000,000 STATUS: Partially Open and Under Construction

Corner Lot Development Group and JWB Real Estate Capital is building 91 townhomes and 10,000 SF of ground-level retail next to Lift Ev’ry Voice and Sing Park in LaVilla.

8. Jones on Hogan

INVESTMENT: $40,800,000 STATUS: Approved

Corner Lot Development Group plans to redevelop the seven story historic building to include 29 residential units.

9. Lofts at Cathedral INVESTMENT: $39,000,000 STATUS: Recently Completed

The Vestcor Companies Inc. is nearing completion on 120 workforce housing apartments to the Cathedral District through the renovation of the former YWCA building and a new, adjacent structure.

10. Lofts at Southbank

INVESTMENT: $38,800,000

STATUS: Approved

Vestcor Companies Inc. plans to construct a 10-story mixed-use development on the Southbank, which includes ground-floor retail, office, and restaurant space, self-storage units on the third through sixth floors, and apartments.

11. MOSH Genesis

INVESTMENT: $100,000,000 STATUS: Approved

MOSH announced plans to construct a new 130,000 SF museum on the Shipyards property with offerings including a walk-through aquifer exhibit and a water quality bio-lab.

12. One Riverside Avenue

INVESTMENT: $250,000,000

STATUS: Under Construction (Retail) Partially Completed (Residential)

Fuqua Development is nearing completion on phase one of this mixed-use project with 390+ apartments and 54,256 SF of retail space to include a Whole Foods and riverfront restaurant space on the 18-acre riverfront site of the former Florida-Times Union.

13. Pearl Square

INVESTMENT: $500,000,000 (Phase I)

STATUS: Under Construction

Gateway Jax LLC is planning a multiphase, mixed-use development across 4 blocks in the NorthCore to include 1,000+ apartments, office, 120,000 of groceryanchored retail space, and parking.

14. RISE: Doro

INVESTMENT: $79,100,000

STATUS: Under Construction

Rise: A Real Estate Company will rebuild the first major multifamily residential property in the Sports and Entertainment district. The development will feature 247 apartments, including 85 units designated for workforce housing, along with 7,400 SF of retail space, 300 parking spaces, and a rooftop swimming pool and fitness center.

15. RiversEdge: Life on the St. Johns

INVESTMENT: $693,000,000

STATUS: Under Construction

Preston Hollow Capital LLC has begun work on this healthy- living-inspired mixed-use project on 30-acres along the riverfront. The development is slated to bring 950 residential units, 147 hotel rooms, 200,000 SF of office space, 134,000 SF of retail, and a 125-slip marina. The project will include more than four acres of public park space and active water access.

16. One Shipyards Place and Four Seasons Hotel & Private Residences

INVESTMENT: $387,600,000

STATUS: Under Construction

Iguana Investments Florida LLC is currently constructing a 170- room Four Seasons hotel with 26 residences. The second phase includes a 157,000 SF, Class-A office tower, 200 parking spaces and a 6,000 SF marina building with a restaurant. The plan also calls for a $4 million, 20-year investment to maintain cityowned Metropolitan Park.

17. Stadium of the Future

INVESTMENT: $1.4 billion

STATUS: Under Construction

The Jacksonville Jaguars are collaborating with the City of Jacksonville on a renovation to modernize the 29-year-old EverBank Stadium. In addition to the makeover, the agreement includes, a 30-year lease, a non relocation agreement and $56 million in spending on riverfront parks and the flex field next to the stadium. Beginning in 2025 and planned to finish in time for the 2028 season, new features will include a shade cover, enhanced concourses, new seating and improved amenities.

18. Union Terminal Warehouse

INVESTMENT: $72,000,000

STATUS: Completed

Columbia Ventures transformed the 1913 warehouse into 228 apartments and 50,000 square feet of small office, food and beverage retail and maker space just north of the Sports and Entertainment district.

19. University of Florida Graduate Campus and Florida Semiconductor Institute

INVESTMENT: $345,000,000

STATUS: Approved

Through public-private partnerships, The University of Florida plans to bring a graduate campus to the historic LaVilla neighborhood.

20. Wolfson Children’s Critical Care Tower

INVESTMENT: $187,000,000

STATUS: Completed

The seven-story, 250,000 square foot critical care tower offers 75 new neonatal intensive care beds and 26 pediatric intensive care beds.

2025 BOARDS & STAFF

DOWNTOWN INVESTMENT AUTHORITY

Board of Directors

Patrick Krechowski, Chair

Carrie Bailey

Jill Caffey

Sondra Fetner

Micah Heavener

John Hirabayashi

Cameron Hooper

Scott Wohlers

Trevor Lee

Staff

Colin Tarbert, Chief Executive Officer

Van Christiansen, Redevelopment Coordinator

John R. Crescimbeni, Contract & Regulatory Compliance Manager

Wanda James, Financial Analyst

Allan DeVault, CRA Redevelopment Manager

Ava Hill, Administrative Assistant

Steven T. Kelley, DBA, Director of Downtown Real Estate & Development

N. Wade McArthur, III, Property Disposition Manager

Ina Mezini, Strategic Initiatives Coordinator

Guy Parola, Director of Operations

Scott A. Wilson, Capital Projects Manager

DIA.JACKSONVILLE.GOV

Reflects boards, staff, sponsors, and partners as of the close of Fiscal Year 2025 (September 30, 2025).

DOWNTOWN VISION

Board of Directors

Paul Davison, Chair, Independent Board Member

Kerri Stewart, Vice Chair, Miller Electric

Allan Iosue, Secretary, Haskell

Will Landreth, Treasurer, Truist

Numa Saisselin, Immediate Past Chair, Florida Theatre

Oliver Barakat, CBRE Group, Inc.

Kaci Barnes, PNC Bank

Caryn Carreiro, Bradford Allen

Austin Collins, First Baptist Church

Steve Crosby, Independent Board Member

Katie Ensign, Baptist Health Foundation

Soo Gilvarry, Lotus Commercial USA LLC

Paul Grainger, Iconic Real Estate

Jan Hanak, Regency Centers

Elias Hionides, PETRA

Vincent McCormack, Perdue, Inc.

Chad Meadows, VyStar Credit Union

Robert Maldonado, Resident

Christian Oldenburg, Ash Properties / Atlantic Self Storage

Bill Prescott, Heritage Capital Group

Roger Rassman, Community First Credit Union

John Ream, Connect Agency

Lyndsay Rossman, Jacksonville Jaguars

Eric Schullman, Gateway Jax

Steve Sprecher, Pinnacle Financial Partners

Cyndy Trimmer, Driver, McAfee, Hawthorne & Diebenow

City of Jacksonville and Designated Members

Council Member Raul Arias, Jacksonville City Council, District 11 (nonvoting)

Colin Tarbert, Downtown Investment Authority (DIA)

Nathaniel P. Ford Sr., Jacksonville Transportation Authority

Assistant Chief Jimmy Ricks, Jacksonville Sheriffs Office

Aundra Wallace, JAXUSA Partnership

Staff

Jacob A. Gordon, Esq., Chief Executive Officer

Eric Miller, Esq., Chief Operating Officer & General Counsel

Erika Hooper, Executive Assistant

Kady Yellow, Vice President of Placemaking

Noah Moran, Senior Director of Administration

Eduardo Santos, Director of Stakeholder Support

Haley Tinkle, Director of Events

Laken Gudzak, Director of Marketing and Communications

Rachael Wyant, Director of Research

Savanne Giroire, Communications Manager

Phoebe Mullis, Events Manager

Downtown Ambassadors

Jason Hatley, Operations Manager

Mike Ryan, Operations Supervisor

Lionel Roberts, Safety Team Lead

Chad King, Clean Team Lead

Troy Harris, District Coverage

Robert Harris, Next Step Team Lead

Carol “Skittles” Vlahos, Outreach Program Lead

Jay Barber, Outreach Coordinator

Michael McNeil

Pernele Kiser

Octavius Harris

Potrena Jones

Bob Cofer

Brandy Hicks

Russell Hill

Kirston Morrison

Richard Malcolm

Mike Carpenter

Trai Robinson

Denise Johnson

Dulani Mitchell

Alton Kox

Henry Raddish

DTJAX.COM

ACKNOWLEDGMENTS

The data presented in this report are derived from many sources and collected directly from organizations when available. We would like to thank Downtown property owners and facility managers for sharing information for this report, as well as the City of Jacksonville, CBRE Group, Inc., Downtown Investment Authority, Duval County Property Appraiser, JAXUSA Partnership, Jacksonville Transportation Authority, and Visit Jacksonville (CVB).

Photography and renderings provided by:

Downtown Investment Authority, Groundwork Jacksonville, Savanne Giroire, Shane Heuer, Jacksonville Jaguars, Jacksonville Transportation Authority (JTA), SouthEast Development Group, and Toni Smailagic.