2016 Pittsburgh Downtown Partnership Annual Report

SAFE & CLEAN SERVICES A beautiful, safe, and clean Downtown is at the heart of the work the Pittsburgh Downtown Partnership performs every day. Our Clean and Street Team members are among the most visible and important representatives of the services we provide.

clean team in 2016

street team in 2016

Volunteer Support in 2016 2

634,914

25,344

10,539

6,176

POUNDS OF TRASH REMOVED

POUNDS OF GARBAGE COMPACTED IN BIG BELLY SOLAR TRASH RECEPTACLES

DOG WASTE BAGS PROVIDED

QUESTIONS ANSWERED

5,474

30

1,216

5,029

DOWNTOWN MAPS PROVIDED

CIGARETTE URNS INSTALLED

POUNDS OF CIGARETTE BUTTS RECYCLED

GRAFFITI TAGS REMOVED

891

2,180

HOMELESS SUPPORT SERVICES INITIATED

PANHANDLING INTERACTIONS

2,689

9,815

73

1,456

VOLUNTEERS WELCOMED

VOLUNTEER HOURS COMPLETED

BUSINESSES BENEFITED FROM NEW ALLEY CLEANUP PROGRAM WITH RENEWAL INC.

BLOCKS WEEDED

research done in 2016

$7.2

571

213,201

MILLION IN DOWNTOWN INVESTMENTS TRACKED IN STATE OF DOWNTOWN REPORT

DOWNTOWN RESIDENTS PROVIDED FEEDBACK IN DOWNTOWN RESIDENT SURVEY

PEDESTRIANS COUNTED IN THE DOWNTOWN PEDESTRIAN SURVEY

11

10,000

2

RETAILER SPOTLIGHTS DURING MARKET SQUARE FARMERS MARKET

HOLIDAY GIFT GUIDES DISTRIBUTED

HOLIDAY POP UP BUSINESSES SUPPORTED

$40,000

$8,000

$237,464

$878,566

IN GRANTS AWARDED TO NEW BUSINESSES THROUGH THE BETABURGH PROGRAM

IN GRANTS PROVIDED TO SUPPORT SUSTAINABLE RESTAURANTS

IN GRANTS PROVIDED THROUGH PARIS TO PITTSBURGH PROGRAMS

IN TOTAL INVESTMENTS SUPPORTED THROUGH PARIS TO PITTSBURGH PROGRAMS

small business support

Economic Development Economic Development work at the PDP continued to focus on several different areas in 2016. Conducting excellent research and reporting of the findings is a vital piece of the work we undertake to support the development community.

Additionally, we provide outreach and assistance to the small business community in Downtown and opportunities for financial support through several innovative programs.

3

Envision Downtown Envision Downtown is a joint initiative of the Mayor’s Office and the PDP and seeks to advance mobility and livability in Pittsburgh’s central neighborhoods, by making it safer, more attractive and convenient for everyone to get to, through, and around Downtown. In 2016, Envision Downtown advanced this mission through these efforts.

Envision envision Downtown downtown work finalized

work

Strawberry Way Transformation Awarded “2016 Best Urban Street Transformation”

by Streetsblog

4

A PUBLIC REALM ACTION PLAN FOR DOWNTOWN

90

225

completed

VOLUNTEERS UPDATED PUBLIC SPACE PUBLIC LIFE SURVEY

HOURS TO DOCUMENT HOW PITTSBURGHERS ARE USING DOWNTOWN

COMPREHENSIVE DOWNTOWN PARKING SUPPLY & FUTURE DEMAND STUDY

Graphic Crosswalk + Enhanced Bike Crossing and Intersection Safety improvements at Penn Ave./11th St.

NEW AMENITIES AND A NEW HOMe FOR A BUSY STOP to Liberty Ave./10th St.

Mobile parklet Created from a dumpster and placed throughout Downtown

IN AN EFFORT TO INCREASE THE AMOUNT OF PASSENGER RAIL SERVICE BETWEEN PITTSBURGH AND HARRISBURG, WORKING IN PARTNERSHIP WITH OTHER TRANSIT ADVOCACY GROUPS WE ADVANCED THE INITIATIVE.

increasing Increasing Passenger passenger Rail rail

Advocated TO PA HOUSE TRANSPORTATION COMMITTEE

House Resolution 1103

“DIRECTING THE LEGISLATIVE BUDGET AND FINANCE COMMITTEE TO CONDUCT A STUDY OF THE FEASIBILITY OF PROVIDING TWO ADDITIONAL PASSENGER RAIL TRIPS DAILY BETWEEN PITTSBURGH AND HARRISBURG AND ITS IMPACT ON EXISTING FREIGHT RAIL SERVICE”

14

16

PRESENTATIONS TO COMMUNITY GROUPS AND CHAMBER ORGANIZATIONS

LETTERS OF SUPPORT FROM ORGANIZATIONS AND GOVERNMENT OFFICIALS

IN THE FALL OF 2016, THE PDP PARTNERED WITH ALLEGHENY COUNTY AND PORT AUTHORITY TO LAUNCH A PUBLIC SAFETY CAMPAIGN AIMED AT DISCOURAGING DISTRACTED BEHAVIORS.

safety

safety campaign campaign

10,000+

Ads

VIEWS OF THE GRIM REAPER INTERACTING WITH DISTRACTED PEDESTRIANS IN THE FIRST 2 DAYS

ON BUSES, IN TRANSIT SHELTERS, LOCAL PUBLICATIONS, AND ONLINE

58,000 ADS VIEWED ON CELLPHONES IN 10 WEEKS

131 STORIES ABOUT THE CAMPAIGN IN NATIONAL AND LOCAL MEDIA OUTLETS, INCLUDING THE CBS EVENING NEWS

Transportation Throughout 2016, the PDP worked to advance a variety of complex, multi-year transit related initiatives, as well as developing and deepening programs designed to ensure a safe experience for all in Downtown. These projects included advancing the multineighborhood Wayfinding plan and increasing participation in Walk Pittsburgh.

5

Events 2016 was another banner year of creative, innovative, and fun events throughout Downtown Pittsburgh, including a month-long festival celebrating sustainable reuse and art, the return of popular events such as Rooftop Shindigs and KidsPlay, and enhancements to well loved events including Comcast Light Up Night® and the Peoples Gas Holiday Market™.

pdp pdp events events in in 2016 2016

260+

30%

+1 million

DAYS OF PROGRAMMING

INCREASE IN PROGRAMMING

PEOPLE ENGAGED IN PDP PROGRAMMING

public art Public Art is a unique economic development tool that engages people in unexpected ways. In 2016, we exhibited the third year of the Market Square Public Art Program, transforming the center of Market Square into a lit, functioning turntable with “Mix –n-Match” by Dutch artist Allard Van Hoorn. In November, as part of the City’s Bicentennial Celebration, we worked with partners to present “Energy Flow” a large-scale public art installation on the Rachel Carson Bridge. The work was a collaboration by New Mexican Environmental artist Andrea Polli and Strip District-based energy company Windstax. The project was supported

by Covestro, Duquesne Light, and DQE Communications.

6

Energy Flow

Mix-n-Match

comcast light up night® New event title sponsor – Comcast All new layout including the Ft. Duquesne Boulevard Pedestrian Promenade Two national headlining acts More than 500,000 attendees

marke t square farmers market Encouraged Downtown businesses to join the "spotlight," promoting their business at the Market Live entertainment supported community partners including Pittsburgh Cultural Trust, Pittsburgh Opera, Pittsburgh Irish Festival, and more More than 100,000 visitors

re:new festival PDP, along with Greater Pittsburgh Arts Council and multiple partners, presented a month-long festival throughout Downtown focused on sustainable reuse and the arts A highlight was the North American premier of Drap Art – International Festival of Recycled Art

peoples gas holiday market ™ Increased number and variety of vendor offerings Raised $93,600 for in support of The Greater Pittsburgh Community Food Bank Approximately 300,000 visitors throughout the season

holiday season activities Partners offered family friendly events including horse-drawn carriage rides, arts and crafts, and visits with Santa Holiday KidsPlay returned to provide movies, crafts, and improv comedy classes for families on weekends

night markets

yoga in the square/ in ppg wintergarden

Expanded footprint and number of vendors and added two additional nights for a total of six markets in 2016, featuring handcrafted items, live music, and excellent food More than 12,000 visitors

Free Yoga practice every Sunday Throught the summer in Market Square and during February in PPG Wintergarden Special edition in Heinz Hall lobby More than 5,500 participants

picklesburgh

market square afternoon programming

Expanded hours for year two Enhanced festival promotional items Offered even more pickles Welcomed 75,000 visitors

Expanded free family-friendly fun in Market Square every weekday afternoon Activated Downtown's most vibrant public space in fun, engaging, and playful ways

7

Pittsburgh Downtown Partnership

Chrome Search Web

connect connect tothe the to pdp pdp

marketing Google

www.downtownpittsburgh.com

I’m Feeling Lucky

Marketing of all the exciting businesses, events, festivals, and activities in Downtown is an essential component of the work of the PDP. Through our extremely active social media channels, our series of e-newsletters for various audiences, our newly redesigned website, comprehensive media strategy and ability to garner earned media attention, we work to keep the entire region informed and excited about our thriving community.

17,030

76,4 13

18,563

15,621

FACEBOOK FOLLOWERS 35% INCREASE

TWITTER FOLLOWERS 47% INCREASE

INSTAGRAM FOLLOWERS 247% INCREASE

E-NEWSLETTER SUBSCRIBERS 70% INCREASE

DOWNTOWNPITTSBURGH

@DOWNTOWNPITT

@DOWNTOWNPITT

Improving our Organization We continued to improve the efficacy of our organization by developing new outreach programs and expanding the capacity of our staff.

changes made in 2016 8

18 Members of Young Leaders Committee WELCOMED INAUGURAL CLASS WHO PARTICIPATED IN NETWORKING EVENTS, LUNCH AND LEARNS, AND ASSISTED WITH PDP EVENTS

new staff position

4 member events

professional development

MEMBER RELATIONS MANAGER TO ENGAGE CURRENT MEMBERS, CULTIVATE NEW MEMBERS, AND ENHANCE VOLUNTEER PARTICIPATION

TOURED NEW DOWNTOWN PROPERTIES, HOSTED A VIEWING OF WQED’S “RETURN TO DOWNTOWN PITTSBURGH” DOCUMENTARY

OPPORTUNITIES WITH INTERNATIONAL AND NATIONAL ORGANIZATIONS TO INCREASE THE IMPACT OF OUR WORK

Income

Funding

FOUNDATION & GRANTS 35% BID FUNDS 31% SPONSORSHIPS 16% EARNED INCOME 11% MEMBERSHIP 4%

expenses

MARKETING & SPECIAL EVENTS 37% ECONOMIC DEVELOPMENT 28% CLEAN & SAFE SERVICES 18% TRANSPORTATION 10% ADMINISTRATIVE 7%

PENNDOT 3%

Grant Support 2016 ArtWorks program of the National Endowment for the Arts Benter Foundation BNY Mellon Foundation of Southwestern Pennsylvania Buhl Foundation Children’s Museum of Pittsburgh Colcom Foundation David L. Lawrence Convention Center Duquesne University EQT Foundation FISA Foundation The Heinz Endowments Hillman Foundation Keep America Beautiful McCune Foundation Northwest Charitable Foundation PennDOT The Pittsburgh Foundation Point Park University Richard King Mellon Foundation Senator John Heinz History Center Southwestern Pennsylvania Commission Sustainable Pittsburgh TransitCenter, Inc. Urban Redevelopment Authority

Sponsor List 2016

Larrimor’s Legacy Remodeling, Inc. Activent Marketing Millcraft Investments ALCO Parking Corporation NFM Group Allegheny County Airport Authority Northwest Bank, Pittsburgh Alzheimer's Association of Greater Pennsylvania Cyber Charter Pennsylvania School Beynon and Company The Pennsylvanian Billions in Change Peoples Natural Gas, LLC BNY Mellon Pittsburgh Bike Share BOMA Pittsburgh Pittsburgh Cultural Trust CBRE Pitt Ohio Clearview Federal Credit Union Pittsburgh Post-Gazette Cohen & Grigsby Point Park University Comcast Cable Port Authority of Allegheny Covestro County Don’s Appliances Q Development, LLC Duquesne Light Company Renewal by Anderson Fourdiaz Vargas DBA Swisher RiverLife Pittsburgh Sweet Cigars Sazerac Company Fore Property Company Shorenstein Realty Services, LP Fuhrer Wholesale Company State Farm Insurance Giant Eagle, Inc. Steel City Media Green Mountain Energy, Inc. Trib Total Media Grifols, Biomat USA United Health Care Gutter Helmet Systems, Inc. UPMC HFF UPMC Health Plan Highmark Whirl Magazine Highwoods Properties Wigle Whiskey Huntington Bank Winthrop Management Jenkins Empire Associates WYEP-FM JLL Xfinity KDKA-TV Zambelli Fireworks Keystone Basement Systems The Kraft Heinz Company

9

Safe & Clean

economic development

envision downtown

10

In 2017, we will: Undertake a campaign to encourage Downtown patrons to support the efforts of the Downtown Ministerium’s outreach to homeless and at-risk individuals, expanding the reach of their important work.

Expand our network of partners who provide services to the homeless and vulnerable populations, allowing our efforts to be more effective and holistic.

Ensure Market Square remains a vibrant and safe space for everyone through creative partnerships with the Pittsburgh Bureau of Police, the Allegheny County Department of Human Services and the Allegheny County Department of Health.

Strengthen relationships with Downtown high school students and administration, law enforcement, and the businesses and stakeholders of Downtown to create a great place to learn for the growing Downtown student population.

Continue to implement new technologies and strategies to ensure Downtown remains safe and clean.

In 2017, we will: Institute new research tools including updating the format for the State of Downtown Pittsburgh to allow more frequent online updates, release quarterly research updates across several sectors, and participate in a national study on the Value of Downtowns.

Refine the project and design guidelines for the Paris to Pittsburgh Program and target potential properties in specific Downtown corridors.

Provide more small business assistance through expanded programs, develop more opportunities for pop ups, and create a small business resource guide.

Introduce the second round of Betaburgh and encourage more restaurant participation in the Sustainable Restaurants Program, including additional grant funding.

In 2017, we will: Develop a Great Route. Phase I will include major pedestrian and transit improvements between Point State Park and Market Square, Phase II will be a continuation of pedestrian safety and pedestrian experience improvements between Market Square, Mellon Square and Grant Street.

Implement Life on Liberty which will pilot transit priority infrastructure, expand sidewalks, and pedestrian safety improvements on Liberty Avenue.

Expand Downtown parking network research coupled with parking policy development.

Undertake additional intersection safety improvements at Liberty Avenue/Grant Street and Fifth Avenue and Diamond Way.

transportation

events

marketing

In 2017, we will: Reintroduce legislation to study the feasibility of increasing passenger rail service.

Work with community partners to expand the Walk Pittsburgh program through enhancements on the website and development of an app.

Continue the Safety Campaign, expanding the message to distracted drivers.

Install prototypes of the pedestrian orientedwayfinding signage and secure funds for the final design/ build of the permanent system in Downtown, North Shore, Northside and Oakland.

In 2017, we will: Develop a Downtown Music Initiative which will cultivate a vibrant Downtown music scene.

Create new, regular markets including weekly Saturday night markets from May to October and regular Fashion Markets.

Expand programming in Market Square.

Partner with Pittsburgh Parks Conservancy to bring more vibrancy to Mellon Square.

In 2017, we will: Utilize new features and emerging social media channels (including Snapchat, Facebook Live, and more).

Expand the usability of our new website to ensure excellent user experience across all platforms.

In 2017, we will: improving our Select and implement a new CRM organization database to allow us to better track and engage constituents.

Develop new marketing materials and information to promote Downtown and the PDP. Engage our growing restaurant and retail community to create a strategy that supports and highlights these unique businesses.

Enhance the benefits and programs offered to members, as well as improve our communication methods to member employees.

11

PDP Board of Directors Chairperson E. Gerry Dudley, CBRE, Inc.

Tom Michael, Larrimor`s

Vice Chair Lucas Piatt, Millcraft Investments

Susan Niedbala, BOMA Pittsburgh

Treasurer William R. Clarkson, Jr., Strategic Investment Fund, Inc.

Daniel Onorato, Highmark, Inc.

Secretary Matthew Sterne, Fairmont Pittsburgh Richard L. Beynon, Beynon & Company, Inc. Jim Blue, Rootstock Wealth Advisors

David Onorato, Pittsburgh Parking Authority Ken Rice, KDKA-TV John R. Roach, CBRE, Inc.

Mark Broadhurst, Eat’n Park Hospitality Group

Robert Rubinstein, Urban Redevelopment Authority of Pittsburgh

Michael Brunner, Brunner

Izzy Rudolph, McKnight Property Development

*Herbert Burger, Speedwell Enterprises

Janice M. Smith, Crowe Horwath, LLP

Jamie Campolongo, Yellow Cab Company

Merrill Stabile, ALCO Parking Corporation

Lisa M. Carey, Northwest Savings Bank

Craig R. Stambaugh, UPMC

David Case, PMI

Aaron Stauber, Rugby Realty Company, Inc.

H. Daniel Cessna, PennDOT District 11

*Thomas L. VanKirk, Highmark, Inc.

Debra Donley, Hertz Gateway Center, LP

Jake Wheatley, Jr., State of Pennsylvania

Melissa Dougherty, Cohen & Grigsby, P.C.

George Whitmer, PNC Bank

Rich Fitzgerald, Allegheny County Executive

Apple White, BNY Mellon

Mariann Geyer, Point Park University

Tishekia Williams, Duquesne Light Company

Grant Gittlen, Office of the Mayor, City of Pittsburgh Thomas B. Grealish, Henderson Brothers, Inc, Thomas M. Hall II, First Presbyterian Church

*Emeritus

PDP staff

Melanie Harrington, Vibrant Pittsburgh Thomas J. Harrington, Winthrop Management, LLC Larry Jackson, Acusis, LLC R. Daniel Lavelle, City of Pittsburgh, City Council Kenneth J. Lyle, Peoples Gas Grant Mason, Oxford Development Company Kevin McMahon, Pittsburgh Cultural Trust Clare Meehan, Alphagraphics

DowntownPittsburgh.com 925 Liberty Ave, 4th Floor Pittsburgh, Pa 15222 412.566.4190

SPONSORED BY: