Beirut Design Week 2014 Report

THE 2014

REPORT

2 BDW REPORT 2014

BDW REPORT 2014 3

4 BDW REPORT 2014

COMPARISON OF THREE YEARS Since the start in 2012, BDW has been growing. Here are some basic facts about our growing community in numbers.

LOCATIONS

2012 2013 2014 WHEN?

WHEN?

WHEN?

54

72

87

EVENTS

2012 2013 2014 WHEN?

70

WHEN?

103

WHEN?

140

BDW REPORT 2014 5

PARTICIPANTS

2012 2013 2014 WHEN?

WHEN?

WHEN?

52

84

93

ONLINE FOLLOWERS

2012 2013 2014 WHEN?

WHEN?

WHEN?

all 87 event locations

MAP BDW 2014 7 MAP

QUOTES

FROM PARTICIPANTS & GUESTS

Rowan BAIN - VICTORIA & ALBERT MUSEUM: “bdw was packed with events, talks and workshops which reflected the exciting diversity and range of designers working in beirut today. Highlights included nada deb’s craftcool workshop and ghassan salameh’s magma lighting fixtures.

The week provided an energetic and inspiring introduction to contemporary design in the region.”

Ibrahim Nehme - THE OUTPOST: “Judging from the turnout at our housewarming party as part of Beirut Design Week’s Mar Mikhail day, I can say that this event has become an important catalyst of the city’s design economy - if there’s such a word, especially in its ability to channel the efforts of local designers towards a place that is both productive and effective.”

Yasmine TAAN - LEBANESE AMERICAN UNIVERSITY: “I am delighted to organize this series of talks at LAU in collaboration with the BEIRUT DESIGN WEEK, and be part of the dynamic vibes that this event is creating around Beirut during this week. I can’t thank enough Maya Karanouh and Doreen Toutikian for initiating an inspiring design community around this city.”

Sarah Beydoun - SARAH’S BAG: “We’ve always believed in Lebanon’s position as one of the region’s top creative hubs; this was proven at BDW. There was a collective effort, a kind of cultural resistance against the current situation in the country and it was so inspiring to be part of that.”

Maria and Hoda - BOKJA: “The turn out, especially the international part of it was quite impressive, and the Design scene in Beirut came alive. We ARE quite confident that it will only gain momentum in the future!Our friends from the international press were very impressed, and have a lot to talk about, especially their Beirut experience!”.

Azzi and Osta: “It was such a buzz, We will definitely do it again!”

Adib dada - DADA & ASSOCIATES: “BDW was a great platform to engage with new collaborators” Mohamed Maktabi - IWAN MAKTABI: “In BDW we had the opportunity to share with a well-informed audience the vanguard of design and carpets expressed in through the Tamreen and Erased Heritage collections. The conversations with the design fans highlighted how the intimate interaction between design and refined skill finds its best expression in carpets particularly the contemporary styles that are revolutionizing the carpet industry. We and many more will be coming back for more engaging conversations in BDW for the unique opportunity it offers.”

MESSAGE

FROM MENA DESIGN RESEARCH CENTER

WHY BEIRUT DESIGN WEEK? AS A LEBANESE NON-PROFIT ORGANIZATION, MENA DESIGN RESEARCH CENTER HAS INITIATED AND ORGANIZES BEIRUT DESIGN WEEK IN ORDER TO GIVE DESIGN ITS RIGHTFUL VALUE WITHIN THE LEBANESE ECONOMY AND CULTURe AND TO GIVE THE DESIGNERS OF LEBANON A GLOBAL VOICE. more precisely, we measure our impact in accordance with achievements in three spheres, which also represent the reasons why we believe in the development and continuation of beirut design week. BDW is there for lebanon, for the youth & creative industry and for the community.

FOR LEBANON • Every capital city has a design week & beirut must mark itself on the global design scene • Design can boost the lebanese creative economy • Showcase unique Lebanese talent & creativity • Highest concentration of designers in MENA • Fighting brain drain • Encouraging interest-based tourism • Positive image of economic & cultural development • Brand beirut as the capital of design in MENA • New form of social & cultural entrepreneurship

FOR THE YOUTH & CREATIVE INDUSTRY • Encourage young designers to stay in the country • a platform for exhibiting, promoting and learning • Local, regional and international media attention • Opportunities to exhibit abroad • Introduce new GLOBal trends, skills and techniques • Promote better networking opportunities for designers • Involve design education & universities in the process • Promote entrepreneurship for the development of the Lebanese creative industry

FOR THE COMMUNITY • We believe in encouraging a sense of unity and collaboration as a design community working towards all these aforementioned goals.

• By strengthening ties among designers in neighborhoods we create focus centers of commercial value that form organically • Belonging to a strong design community and helping in its development will benefit each individual in the community.

12 BDW REPORT 2014

THE BEST BDW 2014 MOMENTS In the next pages you will find some of the most memorable moments of Beirut Design Week 2014.

BDW REPORT 2014 13

Monday 9 June LAUNCHING EVENT AT Beirut Souks & SAIFI VILLAGE

THE Beirut Design Week 2014 REPORT AN OVERVIEW OF OUR THIRD YEAR For the third consecutive year, Beirut Design Week takes over the city, exploring local and international design talent with over 20 events daily including exhibitions, workshops, open studios, talks, competitions and festivities while bringing together more than 80 participants and dozens of partners and sponsors as one major community in Lebanon.

The week kicks off with the launching event at the Beirut Souks with introductions from founders and organizers of the event Doreen Toutikian and Maya Karanouh along with main partners Hester Somsen, Dutch Ambassador to Lebanon, Anders Østervang representing the Danish Embassy in Lebanon, and Charles Arbid, president of the Lebanese Franchise Association.

The main events of the day included the Dutch Design Exhibition and the Danish Architecture Exhibition also at the Beirut Souks, along with exhibitions and a competition launch from local participants Squad Design and Ghassan Salameh in collaboration

with Celine Hage. The Newcomers Exhibition was the main event in the neighboring Saifi Village.

The events of Beirut Design Week are designed specifically so that participants and guests can discover the city at the same time as discovering the work of all the designers. Each day covers a different area of the city, which means that Beirut is showcased too. The venues are all close together within their respective areas, allowing people to stroll from exhibition to exhibition throughout the day. This year, Beirut Design Week had 87 locations spread across Ashrafieh, Downtown, Beirut Souks, Saifi Village, Mar Mikhael, Karantina, Bourj Hammoud, Jisr Wati, Gemmayze, Sursock and Hamra. We aim to encourage people to leave their cars behind and take this opportunity to discover the smaller streets of the city thanks to the map. This allows guests to feel more integrated and involved in the events of Beirut Design Week, as they can make new acquaintances and then move from venue to venue together.

14 BDW 2014 PROGRAM

Monday 9

BDW REPORT 2014 15

16 BDW REPORT 2014

24

This year, in collaboration with the Embassy of The netherlands in Lebanon, Beirut Design Week was honored to welcome a team of Dutch designers to participate in the festival. Jasper Van Grootel displayed his furniture and interior design products from Studio JSPR. Rik Runge, an interaction design consultant at Philips for healthcare and services also joined us to exhibit his digital solutions for optimizing healthcare experience. Angela Jansen, a conceptual designer, introduced us to her brand, Crealev and its range of levitation modules, display products and floating lamps.

Mieke Meijer and Roy Letterlé presented their industrial design brand Studio Mieke Meijer, which highlights craftsmanship and a very demanding finish. Niels Bakkerus is a multi-disciplinary artist who focuses on typography and illustration. His creative studio, Papierwerk specialty is illustration and custom lettering. Lastly, Dennis Meulenbroeks, Aike Heuvelink and their brand T+HUIS: design for social impact, were also present during Beirut Design Week, displaying their innovative and successful approaches to the educational field.

All the Dutch designers gave workshops and talks during the week in order to share their creative processes in their work as well as their values and methodologies.

DUTCH DESIGN EXHIBITION

Monday 9

BDW REPORT 2014 17

18 BDW REPORT 2014

22

DANISH ARCHITECTURE EXHIBITION

Beirut Design Week 2014 presented 21 examples of contemporary Danish architecture as one of the main events in Beirut Souks.

These were a reflection on how, apart from being functional and beautiful, Danish architects have for the past 30 years been some of the leading innovators in sustainability worldwide. This exhibition included examples from different categories: Housing, Commercial & Industrial, Health & Learning, Culture and Urban Development. All these projects reduce emissions by converting sun, wind and water into energy. The exhibition also showed examples of economically sustainable projects, where abandoned buildings and even entire districts are being put to use in different and innovative ways.

“Danish architecture has been recognized internationally for decades. Great names like Jørn Utzon, Arne Jacobsen and Henning Larsen are appreciated all over the world, but in recent years a new generation of Danish architects has emerged. Their work continues the architectural tradition of simple, elegant, artful solutions with built-in functionality and an increased emphasis on social, economic and environmental sustainability. Their architecture integrates art and science in buildings where aesthetic qualities, functionality and technology are merged in solutions which are both effective and inspiring. Denmark formulated the first rules for energy efficient buildings as early as 1976. Since then, the requirements have been tightened several times and extended to cover the energy consumption of heating, ventilation as well as lighting.”

Monday 9

BDW REPORT 2014 19

20 BDW REPORT 2014

53

NEWCOMERS EXHIBITION

The Newcomers Exhibition was held in Saifi Village on the opening day as well, as another one of the main BDW annual events. Guests and participants could make the most of the evening, discovering young, talented local designers and enjoying some drinks and food.

This year’s exhibition featured nine newcomers: Kera by Karen Kanaan, Karma J by Johanna Abchée, Sana’ by Sanaa Ayoub, Moi et ma puce, We Shape Hearts, Nour Hage, One plus One by Cyrille Najjar, Siwar Kraytem and and finally, Sacoche. These designers all worked together in the same space, and this allowed guests to discover a whole variety of design fields at the same time.

The exhibition remained open throughout Beirut Design Week, and was met very enthusiastically by passers by. MENA Design Research Centre prides itself on its support system for these designers and those from previous years, and continues to help them through marketing, funding, consulting and other promotional events to build a collective and collaborative design community here in Lebanon. In fact, some of this year’s participants were newcomers in 2013.

Monday 9

BDW REPORT 2014 21

22 BDW REPORT 2014

53

53

GHASSAN SALAMEH

SQUAD COMPETITION LAUNCH

Along with the Newcomers Exhibition and the Dutch and Danish Exhibitions, the first day of Beirut Design Week also featured a number of exhibitions in Saifi Village and the Beirut Souks, such as Plastik Blow Up: Pop Up Shop, which displayed a huge collection of clothes, shoes, sunglasses and accessories by different designers.

“I went looking for Palestine” was a conceptual exhibition about a woman’s journey to the south of Lebanon and what she found along the way. Squad Design and Ghassan Salameh in collaboration with Atelier Celine el Hage both exhibited their work in the Souks to great success. Dada and Associates and Innovation Habitat at the OtherDada could also be found in the Souks as could the exhibition “And… ACTION!” At Oddfish. #Craftcool by Nada Debs was a huge hit just around the corner from the Newcomers Exhibition in Saifi, along with Tree of Love by Bokja, Johnny Farah and Vick Vanlian.

All these exhibitions and more, including Starch, M.MAZE by Trunk, Nayla Kai Saroufim at Cream, Randa Tabbah and her collection “SWB, the 3D Collection”, Purrl, Khaled el Mays at Posh and Chakib Richani were all next to each other in Saifi Village. Guests were able to stroll from the Souks to Saifi, enjoying the sunshine along the way and moving from exhibition to exhibition with the help of the telltale red Beirut Design Week flags. It was a very successful launch day.

53

DADA & ASSOCIATES IN CINEMACITY

Monday 9 53

53

BDW REPORT 2014 23

#CRAFTCOOL NADA DEBS

KHALED EL MAYS

53

VICK VANLIAN

53

PLASTIC BLOW UP

24 BDW REPORT 2014

53

Beirut Design Week takes over a number of locations in the Beirut Souks and Saifi Village, allowing new exhibitions to pop up. ‘I went looking for Palestine’ was definitely on of the highlights of these exhibitions, encouraging the audience to think about social, cultural and political issues that many people often tend to forget.

53

DAR ONBOZ & JOAN BAZ

53

ODDFISH

BOKJA

Monday 9

53

53

STARCH

TheOtherDada, Innovation Habitat

BDW REPORT 2014 25

With a great enthusiasm, Jo Baaklini one of this year’s Starch designers, who was a Newcomer in Beirut Design Week 2013, raises the flag up high with a jump in front of the Starch shop where his latest collection is on display.

26 BDW REPORT 2014

53

Special event on opening night of BDW: Food design at Centrale featuring Carlo Massoud, Marc Dibeh, karim Chaaya, Mazen Fayad, Youmna Mteiny, David & Nicolas. Photo credits: Ghaleb Cabbabé

CENTRALE

Monday 9

WORKSHOPS Product Design & Fabrication White sur White Workshop with Cyrille Najjar In this year’s workshop, participants will be working on various materials from 3D printing to steel and wood alongside electrical connections and lighting. Each participant will tackle a seat, a light or a table from concept design to fabrication.

The WhiteLab is providing workshop participants with craftsmen and workshop operators to help in the development of the creations.

The WhiteLab is a new division of White sur White and the workshop is tutored by Cyrille Najjar, Industrial designer and Architect. This workshop is specifically addressed to designers and architects, and requires drawing skills or manual dexterity. Places are limited and on a first come first served basis.

Typography Half of what I say: typographic poetry by Cosimo Lorenzo Pancini Subject: Experimentation with typographic layout and analogical composition.

Target: Design students, general public.

Cosimo Lorenzo Pancini, Creative Director at Studio Kmzero and working in illustration and fine art held a workshop called “Half of what I say: typographic poetry” and a second one entitled “Augmenting the magazine: editorial design out of the box”. He shared his experience and expertise with the young participants to great success.

DIY & Recycle The New Souvenir Shop with Wyssem Nochi ON/OFF After a successful DIY workshop featured in Beirut Design Week 2013, this year a new edition is hosted again by Wyssem Nochi at the ON/OFF gallery and workshop space in Hamra. The theme is to create an object from everyday wasted products or second hand items in order to draw a pun on a local event. This “fun tourist product” made out of recycled material will develop into the ‘New Souvenir Shop’ of Lebanon.

The collection created from this workshop was exhibited during Beirut Design Week 2014 on Hamra Day, Thursday 12 June, at ON/OFF.

BDW REPORT 2014 27

28 BDW REPORT 2014

TUESDAY 10 June ACHRAFIEH DAY

53

Institut Francais

53

azzi & osta

53

iwan maktabi

53

THE RUG COMPANY

The second day of Beirut Design Week kicked off with an inspiring talk by Cedric Morisset and Pauline Deltour titled Nouvelle Vague: The New French Domestic Landscape. Even in the past ten to fifteen years, Morisset says, a growing number of young French editors has emerged, which means that a lot of French designers can now produce in France, rather than abroad. These editors include Moustache, Petite Friture, Superette, Specimen, Saint Luc, Goodbye Edison and many more. This is a departure from old ways, when Roche Bobois and Ligne Roset were the only famous French editors. France is evolving, opening itself up in many ways to new possibilities, and design is one of the fields benefiting from these changes.

The second talk of the day featured the famous Jan Kath, a carpet designer and entrepreneur from Germany. He spoke of his travel adventures in different parts of the world, exploring textiles and patterns from foreign lands weaved in with his contemporary style and techniques.

53

HIGHLIGHTS

TUESDAY 10

53

atelierg 53

53

creative space beirut

HHD

The second day of Beirut Design Week took place in Ashrafieh, which meant the exhibitions were further apart form each other.

They included “HAWWA” by AtelierG, The Storytelling Playground

by Made for Brands where guests could play interactive games, “Welcoming ‘Assouline’ books” at Platform 39 and WhiteLab. Hilights also held an exhibition, “Express with Light”, and Iwan Maktabi hosted a Carpet Collections Launch, featuring Jan Kath with “Erased Heritage” and “Tamreen” by Mohamed Maktabi.

Marie Munier also participated in the events of the day, as did Azzi & Osta with the BDW Capsule Collection. There was an HHD Cocktail & launching of new pieces, an Open Studio at Creative Space Beirut, a “Style International In-House Collection” launch and another exhibition by AtelierG, “When EVE meets ADAM”. The House of Aziz and Walid Mouzannar displayed their “Generations of Jewelry Expertise”, Sandra Macaron had her exhibition, “Bird Cage” at Khawatem and finally The Rug Company was also present.

The day was then rounded off with a party at Roger Moukarzel, D3 meets Beirut.

53

53

KHAWATEM

white sur white

BDW REPORT 2014 29

30 BDW REPORT 2014

53

MADE FOR BRANDS

53

COWORKING 961

53

THE SMALLVILLE HOTEL

53

ROGER MOUKARZEL STUDIO

TUESDAY 10

WORKSHOPS Design for Social Impact T+LOCAL with T+HUIS For a more integrated and supported learning experience, T+LOCAL offers social design modules.

A learning safari, in a weekend, a week or even two, that enables you to experience the added value of creativity for your organization.

In teams, we work on social challenges in the local context.

We go out in the fields to do our research and we co-create possible solutions for a friendly future! During this workshop you will have the opportunity to experience how we use design tools to research with people.

We present, discuss and inspire!

Typography & Calligraphy Designing Ambigrams with Niels Bakkerus An ambigram is a word you can read normally but also upside down. Niels will show examples of ambigrams and explain about the technique.

Then participants will be required to work on their own ambigram. It’s a fun and basic introduction, which really pushes designers to explore the boundaries of typography and calligraphy.

Niels Bakkerus is a multi-disciplinary artist working and living in Eindhoven, the Netherlands. He graduated from St. Joost Breda in Illustration and now works as a freelance type designer, illustrator and graffiti artist.

Editorial Design Augmenting the magazine: editorial design out of the box by Cosimo Lorenzo Pancini Living in the age of the end of print comes with uneasy responsibilities. The transition from paper to digital, far from being a swift one requires us to re-think not only the design aesthetics but also the value of visual narratives in our life.

And while e-readers and tablets begin to be believable as substitutes for books and newspapers, other physical aspects of the reading experience are missing due to technological constraints. Before digital, magazines had their own way of providing nonlinear, multisensory, immersive reading experiences: we browse their pages, appreciate different paper stocks, feel motivated by the personal narrative that a good editor can infuse in the pages he creates.

This talk and workshop are made to go back to the roots of what makes a magazine exciting: its design rhythm, its economic poetry, and its visual wonder. This workshop is aimed at art directors, editors, designers and general audience.

BDW REPORT 2014 31

32 BDW REPORT 2014

WEDNESDAY 11 June GEMMAYZEH & SURSOCK DAY

53

53

c by cynthia

Gemmayze and Sursock were good areas for Beirut Design Week because all the spaces were very close together, giving the day a very connected feel to it. Lightbox had an exhibition, which was very successful and CbyCynthia launched her new collection, “Cecy”. mAc Design held an exhibition entitled “Redesign your old Jewelry” and Lumiere Group were present at ArtLab. Nada Zeineh also launched a new collection, as did Sarah’s Bag, “Tropique c’est chic”. Atelier S/Z held an exhibition, as did Da2 Wara2 with AIGA ME at Coop D’etat. There was a Public Audio Architectural Installation with DAMJ, a Bernard Jabbour Cocktail Reception and a very colorful Habatiq exhibition called “Chasing Craftsmen” at Ginette.

53

lumiere group

habatiq

WEDNESDAY 11

53

53

sarah’s bag

atelier s/z

53

53

mAc design

53

BDW REPORT 2014 33

lux lab

bernard jabbour

53

aiga me

34 BDW REPORT 2014

53

NIELS BAKKERUS AT DUTCH DESIGN VENUE

53

STUDIO MIEKE MEIJER AT DUTCH DESIGN VENUE

53

ROWAN BAIN AT DAWAWINE

Our guest Dutch Designers gave a talk on each of their respective design fields in the Beirut Souks and explained in detail about their wish to collaborate more actively with the Arab World through their work.

Rowan Bain also gave a talk on International Design in the Victoria & Albert Museum London in Dawawine, followed by a discussion with Najla el Zein and Maurice Asso.

The day also featured many exhibitions and workshops along Gemmayze, which allowed participants to stroll at their leisure down the street, exploring the designers’ work along the way.

The workshops included a wide variety of activities, ranging from accessory making to learning about Financial tools to start and expand your business.

The day was then rounded off at Le Gray with a fantastic designer dinner!

53

DESIGNER DINNER AT LE GRAY

WEDNESDAY 11

WORKSHOPS GRAPHIC Design

Colours & Branding

A graphic designer’s skill set with Walid Nasrala of Wondereight

Colours, colours & lots of colours

by Firas Mghames & Zeina Baaklini from Feer McQueen

Every Designer needs a strong skill set to create powerful designs, Walid Nasrala reveals a set of tips and tricks using computer tools that will help enhance a graphic visual and will share the acquired knowledge through his 16 years of experience in illustration, animation and design that will help any designer re-invent his methodology in design and keep a fresh look on his practice. This is a short but insightful workshop that will boost your designer’s arsenal.

ACCESSORIES Design Create & Wear with Sibylle Tamer Atelier S/Z

This is a workshop about experimentation with excessive colors and their impacts on brands.

Taking Feer McQueen experience as a base, this talk highlights on the unique experience brands undergo on a ride inside the color wheel.

The talk will feature study cases discussing the reasons that push us to use colors excessively.

The workshop will allow participants to join us create a colorful image from concept creation, to set design, photography & post-production.

This workshop is aimed at designers, art directors and the general public.

Cut & Paste Creating Contemporary Products From Traditional Islamic Design by Rana Salam

Sibylle Tamer will be hosting you at Atelier S/Z, where you can design your own and unique bracelet by yourself, made out of rubber. This workshop, held in the showroom, will be over a Cocktail. Anyone can join, no need to register ahead of time.

Extracting visual elements from your surroundings, be it Arabic/ Islamic geometric shapes & letterform, we are to bring all our treasures and learn how to manipulate them and reinvent them into other forms and usages. With the use of digital cameras, computer graphics and final 3D mock ups, this is a chance to find out how its all done. Be it a new design for a pair of Converse to your everyday Kitchen towel.

Design & Business

Design & Business

Designing at Multi-capacity with Mirada Madrid & Agile Lebanon

Financial Tools to Start and Expand your Business by BLC Bank

Mirada Madrid and Agile Lebanon invite you to prototype the different phases of the design process and incorporate best practices from the innovation games, agile methodology and graphic facilitation that will allow you to add value to your business as a multi-capacity designer. For more info call 70-692698. Workshop Takeaways: “D” ruler, References and Insights.

This workshop is very useful for entrepreneurs who want to start or expand a business. It is an introduction to the theory and practice of accounting and financial reporting that enables attendees to understand and hence use financial information in decision making. The session covers the accounting cycle, the preparation of financial statements, and accounting for assets, liabilities, equities, revenues and expenses.

BDW REPORT 2014 35

36 BDW REPORT 2014

THURSDAY 12 June HAMRA DAY

53

53

HILARY ALEXANDER AT LAU

53

ESEN KAROL AT LAU

MONA HATOUM AT LAU

There were three exhibitions on Hamra day: furniture designer Rima Khatib held an Open Studio in Clemenceau to showcase work from her previous collections. Margherita displayed her leather accessories and jewelry at her Open Studio in Hamra. The exhibition included her latest capsule collection as well as pieces from her previous collections and drawings, research and other materials involved in the design process. The Metamorphosis Exhibition at LAU was a display made by graphic design alumni showcasing more than 30 people’s work. There was also a design lottery, which was an opportunity to win a designer chair by Wyssem Nochi On/Off.

53

CAROLINE SIMONELLI AT LAU

FOSTERING DESIGN & CREATIVITY Mona Hatoum, Hilary Alexander, Caroline Simonelli and Esen Karol all came together at the LAU campus to share their experience in a talk entitled “Fostering Creativity & Design Thinking”. Each talk was different, ranging from video and installation art to fashion journalism to fashion design to graphic and editorial design, but all four women gave an interesting and valuable insight into the world of design, its past and the possibilities for its future.

THURSDAY 12

53

margherita

53

metamorphosis exhibition at lau

53

lethe at momo’s

53

selections at carwan

53

U4 Designer chair lottery at on/off

BDW REPORT 2014 37

38 BDW REPORT 2014

WORKSHOPS Service Design Designing your City of Tomorrow with Anna Asikainen, Nina Martin and Francisco Blockstrand from AALTO University, Finland Beirut and any city is only as vibrant as its citizens. And the same can be said of the services you experience in the city. How can we design these services in a way that allows citizen participation to shape the Beirut of tomorrow? New technologies now lie in the palm of your hand. As users and designers, how can these technologies make your city more connected and smarter, not just more high-tech? Anna Asikainen, Nina Martin and Francisco Blockstrand came together for their service design workshop, in which participants looked at the intrinsic social network of people and their disciplines in Bourj Hammoud. They learned from the way the area functions, how the artisans interact and how the local identity has been shaped and tried to translate those insights into services.

Interaction Design Creating interactive prototypes with Rik Runge from Philips Design Interactive prototypes are an important tool in your designer toolbox when you want to learn how people really feel about your user interface designs. Philips Design uses a rapid prototyping software (Axure RP) to create interactive mock-ups that closely approach the final user experience. By doing so they are able to test assumptions and learn where to improve their designs. In this workshop, we get a hands-on training into using Axure RP from Rik Runge, Interaction Design Consultant at Philips Design. We will learn to create a basic interactive prototype that will run on your tablet or smartphone.

STARTUP Design Startup Design by Mirada Madrid, Happenings, and Bader Mirada Madrid, Happenings and Bader held a “Startup Design” workshop for people with experience looking to add value to their business model, to help them build, break and rebuild their brand. Do you have at least 6 months experience in the market? Are you looking to add value to your business model, to uncover insights about your pitch, your customers and your 360 degree strategy?

THURSDAY 12

Recycling Clothes Remake It with Grace Rihan, atelierG “Remake it” is the answer today for a responsible way of living: don’t throw, recycle; give a new life to your old clothes and envies. Do you have old clothes you like & you don’t want to throw it away? Recreate new pieces by recycling old clothes? Participate, design freely, create, restructure, exchange, have fun, debate, and decide, be yourself; no need to know how to sew, assistance is available. This workshop is available in two independent sessions, each of four hours.

Fashion Journalism Life on the Front Row with Hilary Alexander During this workshop, students had the opportunity to listen to award winning fashion journalist Hilary Alexander OBE speak about her career traveling the world and reporting on some of the most significant fashion events over the last three decades. Reporting from the catwalk involves meeting deadlines of up to 4 stories a day whilst negotiating a seemingly never-ending cycle of shows combined with the traditional journalistic values of accuracy, fairness and grammar- this is especially so with digital formats being seen by thousands in the press of a button. With careers, reputations and sales dependent on great publicity, the journalist can’t afford to get it wrong.

Fashion Design A Creative Approach to Making Clothing with Caroline Simonelli Caroline Simonelli will lend her expertise in a five-hour workshop that will introduce students to the creative process in making spiral bias dresses through free hand draping. Caroline’s great experience in the fashion industry will add a fresh perspective and her background in teaching at the top fashion schools in the world will inspire. The students will be provided with high quality fabric from Donna Karan, donated by the Creative Space Beirut. The participants will explore spiral draping, rouching, and fluting, or a combination of all.

Jewelry Design Crafting Jewelry with Nada Zeineh Participants will be invited to discover the art and process of creating jewelry pieces by handling materials and practicing handcraft techniques.

This workshop, held on the showroom’s terrace, will be hosted by designer Nada Zeineh, who will be guiding the group. Materials used will include brass, crystal and glass pearls as well as wax. Participants will be able to create pieces to their own liking and taste and take them home.

BDW REPORT 2014 39

40 BDW REPORT 2014

FRIDAY 13 June KARANTINA & MAR MIKHAEL DAY

53

On this day, quite apart from the exhibitions and workshops, there was a tour to allow participants to discover the Mar Mikhael stairs. The exhibitions in Mar Mikhael were once again very close together. They included Images d’Orient at Villa Clara, which was the announcement of the Coaster Design Competition. Marc Dibeh was present at Art Factum with a “Narrative selection of stolen products”. There was an Attic Sale at SMOgallery to exhibit some long-lost vintage pieces. There was also a “Freshly Baked Today” exhibition at Rapidmanufactory, along with an Exhibition and Cocktail Party at Nayef Francis during which guests could see him making rings at the front of the shop. The day also included a Liwan

53

IMAGES D’ORIENT COASTER COMPETITION

Sit In Launch and an exhibition by Karim Bekdache to showcase their latest furniture collection. Ralph Masri hosted an Open House cocktail reception to display his Arabesque Deco jewelry collection.

Madame Reve also displayed their latest collection and Rosa Maria celebrated its 3rd anniversary by exhibiting the work of Danya Ahmed, Rami Chahine, Lola Claeys Bouuaert, Ana Corbero and Nada Rizk. Vanina held an exhibition entitled Still Life, created in collaboration with Swarovski. Finally, Joe Fish presented every designer’s worst nightmare: The Friday the 13th Exhibition, which, if you could make it up the stairs, was a great success.

madame reve

53

joe fish

FRIDAY 13

53

das rings at nayef francis showroom

53

rapidmanufactory

53

rosa maria concept store

BDW REPORT 2014 41

42 BDW REPORT 2014

53

53

THE OUTPOST

53

LIWAN

53

53

53

vanina

ALBA

RALPH MASRI

ART FACTUM GALLERY

53

SMOGALLERY

FRIDAY 13

WORKSHOPS Lighting Design Express with Light with Hilights Hilights will be hosting a workshop where participants will be presented with the opportunity to ‘express with light’: while getting a full hands-on experience with a team of professional lighting designers. This is an open workshop and free of charge.

Participatory Design Change by design: a participatory workshop to save the heritage of Beirut with ALBA Global Design Master Students

In this hands-on workshop, the Global Design masters students will walk our participants through the creative process of a designer to raise questions around salvaging some of Beirut’s heritage: the stairs of Beirut. Using participatory design methods and simple and fun exercises this workshop will address issues

BDW REPORT 2014 43

44 BDW REPORT 2014

tours

DISCOVER THE MAR MIKHAEL STAIRS

The tours organized by students and instructors from the Academie Libanaise des Beaux Arts, was a great way fort the public to get to know the history of all the old winding roads in Geatawi and Mar Mikhael. The tour was repeated many times due to public demand.

THE ARTISAN TOUR & lunch IN BOURJ HAMMOUD

bdw weekend

BDW REPORT 2014 45

DESIGNER MARKETS STATION MARKET

Designer markets are a new added feature to Beirut Design Week, and Station made quite an impressive launch with its funky bazaar interior design, created especially for the occasion. More than 30 booths featured all forms of Lebanese and international goodies. Throughout the weekend, visitors could browse around, buy their favorite designer items and enjoy a drink or lunch on the rooftop.

DEKKENET WARAQ

Waraq are a brillant collective of four creatives who are situated in a beautiful old Lebanese house in Ras el Nabeh. Their ‘Dekkeneh’ featured postcards, posters, bags and other knick knacks made by them.

46 BDW REPORT 2014

THE BDW 2014 PARTY at station beirut

For the first time since its inception in 2012, Beirut Design Week had its own official party at the last day of the week, bringing together all participants, partners and audiences to enjoy drinks and dancing at the rooftop of Station, where the designer market took place throughout the weekend.

Beirut Design Week warmly thanks Station and all the team for making this an unforgettable event for eveyone involved.

bdw weekend

BDW REPORT 2014 47

WORKSHOPS CO-CREATION & INNOVATION The Time Traveler by Rima Khatib & Pierre Hervouet The Time Traveler is a Lebanese toy that visits our past, teaching children about our history and culture through play. Designed by Rima Khatib and the project’s team, it will be produced by the women’s atelier of SOS Children’s Village.

The workshops’ main focus was to share work in progress and get participants to collaborate on its development.

With their multidisciplinary approach in the development of this product, the participants sharde all aspects of its creation, from the historic research communication, to the visual identity, doll design, outfit design, packaging, storytelling, as well as sales and marketing strategy.

Participants were asked to share their thoughts on the presented work in progress and propose new ideas through the Innovation Games®, hosted by Agile management consultant, Pierre Hervouet. Whether in the design, marketing, or creative writing industry, participants learn ed new tools that can help them progress in their professional and personal projects, while enriching this social and cultural project with their ideas.

film screenings THE HUMAN SCALE 50 % of the world’s population lives in urban areas. By 2050 this will increase to 80%. Life in a mega city is both enchanting and problematic.

The Danish architect and professor Jan Gehl has studied human behavior in cities through 40 years. He has documented how modern cities repel human interaction, and argues that we can build cities in a way, which takes human needs for inclusion and intimacy into account.

GOOGLE & THE WORLD BRAIN The story of the most ambitious project ever conceived on the Internet. In 2002 Google began to scan millions of books in an effort to create a giant global library, containing every book in existence. They had an even greater purpose - to create a higher form of intelligence, something that HG Wells had predicted in his 1937 essay “World Brain”.

DESIGN IS ONE “ If you can’t find it, design it”, this has the motto of the duo that influenced immensely much of what we see today. Design is One is a documentary about Lella and Massimo Vignelli, the prolific husband and wife design duo whose company, Vignelli Associates, has done wide-ranging design work for clients like American Airlines and IBM.

IDS! bdw K

48 BDW REPORT 2014

communication & press Beirut Design Week 2014 was welcomed by local, regional and international press through articles in magazines and newspapers as well as film documentaries, TV shows and online media.

press

domus

disegno

AGENDA CULTUREL

THE DAILY STAR

L’ORIENT LE JOUR

AL AKHBAR

LIVING CORRIERE

al joumhouriah

al anwar

al balad

BDW REPORT 2014 49

50 BDW REPORT 2014

L’ORIENT LE JOUR

THE DAILY STAR

Al Mustaqbal

Al Liwaa’

An Nahar

al joumhouriah

THE DAILY STAR

AISHTI MAGAZINE

L’ORIENT LE JOUR

L’ORIENT LE JOUR

L’Hebdo Magazine

Al Massira

press

BDW REPORT 2014 51

laha magazine

now media

masculin

femme magazine

femme magazine

femme magazine

femme magazine

SNOB MAGAZINE

SPECIAL MAGAZINE

U MAGAZINE

PHOENICIA MAGAZINE MARCOPOLIS

52 BDW REPORT 2014

an nahar

executive

four seasons

al sharq al awsat

mooda

pr web me

beirut.com

DZN WORLD

ALMUGHTAREB

SKY NEWS ARABIA

ACHILLEA

MBC

BDW REPORT 2014 53

Top 10 HIGHLIGHTS Dutch Design Exhibition at the Dutch Design Venue in Beirut Souks, Jewelry Section Interaction Design: Creating interactive prototypes with Rik Runge, Philips Design FOSTERING CREATIVITY & DESIGN THINKING with Mona Hatoum, Hilary Alexander, Caroline Simonelli and Esen Karol at LAU, Beirut I came Looking for Palestine by Dar Onboz & Joan Baz in Saifi Village Newcomers Exhibition in Saifi Village Film Screenings at Metropolis Empire Sofil Cinema International Design in the Victoria & Albert Museum London with Rowan Bain Designing your City of Tomorrow with Anna Asikainen, Nina Martin and Francisco Blockstrand Danish Architecture Exhibition at the Dutch Design Venue in Beirut Souks, Jewelry Section BDW14 party at Station

54 BDW REPORT 2014

MAIN PARTNERS

MEDIA & COMMUNICATION PARTNERS

BUSINESS COMMUNITY PARTNER

SOCIAL MEDIA PARTNER