[Download PDF] Growing Up in Alphabet City: The Unexpected Letterform Art of Michael Doret - Michael

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Description

For lettering artist Michael Doret, the world is his inspiration - from NYC subway tiles to vintage art for Coney Island thrill rides, from classic LA neon to National Park Service signs. Along the way, he'sdeveloped a signature style that cleverly integrates letters with illustration, making for memorable magazine covers, film titles, sports team logos, and more for the past century's biggest brands.Key Sales Points? The first book on the work of award-winning lettering artist and type designer Michael Doret, showcasing the greatest hits from his storied career as well as brand-new original artwork.? Includes the backstory behind Doret's work for brands

such as Pixar, Time, Kiss, National Lampoon, the New York Knicks, Saturday Night Live, the Toronto Blue Jays, and more.? Features a lifetime's worth of carefully preserved sketches, mechanicals, proofs, and other process work-a dazzling resource for any designer looking to learn from lettering greats.? With a foreword by Eric Baker, designer, educator, writer, and Design Observer contributing editor.? Edited and designed by Norman Hathaway of Dorothy and Otis, Electrical Banana, and Victor Moscoso.

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