FenderBender: October 2023

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CONTENTS

OCTOBER 1 0 . 2 3

|

V O L U M E

2 6

FEATURE

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N U M B E R

1 0

SEMA PREVIEW

24 EVOLVING EXPECTATIONS

39 FENDERBENDER’S SEMA PREVIEW

Focusing on three key areas of your shop can help you stay ahead

Check out what awaits you in Vegas

BY NOAH BROWN

FenderBender (USPS Permit 25614), (ISSN 1937-7150 print) is published monthly by Endeavor Business Media, LLC. 1233 Janesville Ave., Fort Atkinson, WI 53538. Periodicals postage paid at Fort Atkinson, WI, and additional mailing offices. POSTMASTER: Send address changes to FenderBender, PO Box 3257, Northbrook, IL 60065-3257. SUBSCRIPTIONS: Publisher reserves the right to reject non-qualified subscriptions.

Subscription prices: U.S. ($90 per year). All subscriptions are payable in U.S. funds. Send subscription inquiries to FenderBender, PO Box 3257, Northbrook, IL 60065-3257. Customer service can be reached toll-free at 877-382-9187 or at fenderbender@omeda.com for magazine subscription assistance or questions.

Printed in the USA. Copyright 2023 Endeavor Business Media, LLC. All rights reserved. No part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopies, recordings, or any information storage or retrieval system without permission from the publisher. Endeavor Business Media, LLC does not assume and hereby disclaims any liability to any person or company for any loss or damage caused by errors or omissions in the material herein, regardless of whether such errors result from negligence, accident, or any other cause whatsoever. The views and opinions in the articles herein are not to be taken as official expressions of the publishers, unless so stated. The publishers do not warrant either expressly or by implication, the factual accuracy of the articles herein, nor do they so warrant any views or opinions by the authors of said articles.

October 2023

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CONTENTS

OCTOBER

STARTER

QUICK FIX

11

15

PAST THE PAGE

Nissan rolls out rebate program for Nissan and Infiniti parts

13

DRIVER’S SEAT

Looking toward the SEMA Show

20

BREAKDOWN How shops can market to the younger generation

18

LIGHT HITS

Dodge muscle cars again at top of most-stolen list

STRATEGY

57

51

THE SOP

DRP or not, insurer relationships are key to good business

53

EDUCATION+ TRAINING

See how virtual reality could help your shop’s training regimen

57

CASE STUDY

When you’re at fault, respond responsibly

October 2023

8

fenderbender.com

QUICK FIX

21

NUMBERS

Do you perform ADAS calibrations in-house?

22

SNAP SHOP Constantly evolving in Decatur, Ill.

STRATEGY

61

61

TECH+TOOLS

EV compressor facility is center for innovation

63

FINANCE+ OPERATIONS

A social media policy will protect your business

COLUMNS

25

SHOP PROFITS

How to get your paint gross profit to a 50% goal

BY G REG LOB S IG E R

66

COLLISION COURSE

How to head off burnout

BY TIFFANY ME NE FE E

68

DUE PROCESS

Empower team members and create a better workplace

BY DRE W B RYANT

October 2023

9

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CONTENTS

ONLINE EXTRAS

CL ICK ON THE L OGO BEL OW F OR PRODUC T INF ORMATION

Accudraft

Buy Auto Supply

Advance Auto Parts

CAPA

Induction Innovations

Polyvance

Industrial Finishes

ProColor Collision

KECO Body Repair Products

SATA / DanAm Air

Launch Tech (USA) Inc.

SEMA

TM

ARSLoaner

Dynabrade

asTech

FinishMaster

TECH USA

ADL / Auto Data Labels

Fuji Industrial Spray Equipment

LKQ Corporation

Axalta Coating Systems

Hunter Engineering

O’Reilly Auto Parts

October 2023

10

SUN Collision Repair Systems

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VIDEOS

PA ST T H E PAGE

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PODCASTS

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WEBINARS

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NEWS

NISSAN ROLLS OUT REBATE PROGRAM FOR NISSAN AND INFINITI PARTS PURCHASED THROUGH OPSTRAX The OEM says the initiative will assist in driving better relationships and increase safety

By JAY S ICHT

COLLISION R EPAIR ERS LOOKING TO increase their use of OEM parts just got a boost in the form of a new rebate program by Nissan. The Trax Rebate program applies to all Nissan and Infiniti parts ordered as part of a complete repair estimate through the online parts procurement tool OPSTrax.

“Nissan understands that our customers’ safety comes first, and we know the safest repair is one with 100% OEM parts with trained technicians and the right tools,” said Daniel Dent, manager of Wholesale-Collision, Certified Repair Network for Nissan, Group of the Americas. “The program has been in development for years, and we know it gives the independent shop operator an opportunity to take another step toward ensuring they install the parts they feel more confident in.”

The amount of the rebates progressively increases based on the percentage of Nissan or Infiniti OEM parts purchases, with steps at 65 to 74.99%, 75 to 84.99%, and over 85%. For an example repair that requires $3,200 in parts, Dent said, a non-Nissan-certified or nonInfiniti-certified shop using RepairLogic that buys up to 85% ($2,720,

October 2023

in this example) of the parts requirement as Nissan OEM parts would receive a rebate of $48. At the other end of the spectrum, an Infiniticertified or Nissan-certified shop purchasing 100% Infiniti or Nissan OEM parts on the repair estimate would receive a $153.60 rebate.

“The shop will get a rebate direct via ACH to their chosen business account,” Dent says. “They can use that rebate to cover any expense or improvement they choose.”

There is no “catch” or parts that are ineligible, Dent says, although there is a 5% administrative fee off the total rebate, which the shop pays monthly.

“Nissan and Infiniti are striving to provide more value and benefits to our collision center customers,” he says. “We will continue to listen to the owners and operators to positively impact their business and people at the grassroots level. We strongly feel this new initiative assists in driving better relationships with our dealers, customers and owners of our vehicles. We are proud to partner with businesses and individuals who care about the customer experience and providing the absolute safest repair possible.”

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SEMA SHOW BOOTHS 12517 & 37055

EDITORIAL

Matt Hudson Content Director Jay Sicht Editor-in-Chief Hanna Bubser Associate Editor Kacey Frederick Assistant Editor Leah Marxhausen Special Projects Editor Drew Bryant Contributing Writer Tiffany Menefee Contributing Writer Greg Lobsiger Contributing Writer Lindsey Gainer Contributing Writer Noah Brown Contributing Writer Nolan O’Hara Contributing Writer

GEARED DUAL-ACTION POLISHER

EDITORIAL ADVISORY BOARD

Jordan Beshears Steve’s Auto Body Sheryl Driggers Universal Collision Frank Rinaudo Frank’s Accurate Body Shop Jason Mundy Mundy’s Collision Center Stan Medina Certified Collision Works

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Andrew Johnson Associate Publisher ajohnson@endeavorb2b.com Mattie Gorman-Greuel Associate Sales Director Cortni Jones Director of Business Development Diane Braden Account Executive (National Accounts) dbraden@endeavorb2b.com Marianne Dyal Account Executive (National Accounts) mdyal@endeavorb2b.com Chad Hjellming Account Executive (National Accounts) chjellming@endeavorb2b.com Lisa Mend Account Executive (National Accounts) lmend@endeavorb2b.com Michael Parra Account Executive (National Accounts) mparra@endeavorb2b.com Martha Severson Account Executive (National Accounts) mseverson@endeavorb2b.com Kyle Shaw Account Executive (National Accounts) kshaw@endeavorb2b.com Sean Thornton Account Executive (National Accounts) sthornton@endeavorb2b.com Ryan McCanna Administrative Assistant

ART AND PRODUCTION

9/12/23 2:40 PM

Mariah Straub Production Manager Jen George Ad Services Manager Mitch Bradford Art Director

ENDEAVOR BUSINESS MEDIA, LLC

FASTENERS

GRAPHICS

CEO Chris Ferrell President June Griffin CFO Mark Zadell COO Patrick Rains CRO Reggie Lawrence Chief Digital Officer Jacquie Niemiec Chief Administrative and Legal Officer Tracy Kane EVP Endeavor Business Intelligence Paul Mattioli EVP Transportation Kylie Hirko VP and Group Publisher Chris Messer

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LET TE RS TO THE E DITOR editor@fenderbender.com

Opinions expressed in FenderBender are not necessarily those of Endeavor Business Media, and Endeavor Business Media does not accept responsibility for advertising content.

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fenderbender.com 8/29/23 2:31 PM

DRIVER’S SEAT

MEET ME IN LAS VEGAS

The SEMA Show is a collision repairer’s destination IF YOU’V E EV ER WATCH ED a pair of Top Fuel dragsters or nitro Funny Cars launch off the starting line, you know nothing compares to the ground-pounding staccato of each cylinder firing and pushing out 1,500 hp per cylinder as they hit 100 mph in less than a second, the air filled with the acrid fumes of nitromethane and tire smoke. For a new attendee, it’s difficult for even a lifelong motorsports enthusiast to grasp just how the event assaults the senses…but in a good way. It’s a phenomenon often called a “baptism by nitro,” and there are many clips on social media catching fans unaware of just how loud these missiles are until they streak by. I’ve delighted in introducing the spectacle to friends, family, and coworkers over the years.

I attended my first SEMA Show in 2000, and just like drag racing, I’ve tried to prepare newcomers. I show them a map with the exhibitors’ f loor plan, pointing out the tiniest square on the map is 10’x10’. But you just have to experience it to appreciate its scale, sights, and sounds.

From the driving events and hundreds of vehicles on display outdoors, to every type of car celebrity (and even movie star car buffs) you can think of, unveilings of high-caliber car builds, and the associated receptions about town, there’s no shortage of excitement to be had without ever spending a quarter in a casino. Be sure to check out our SEMA Preview on page 51 to see what you can look forward to.

The Collision Repair & Refinish segment of the show has capitalized on that nearby excitement, and now, owners, managers, and technicians can check

October 2023

out the latest tools and equipment, mostly consolidated since 2021 in the Upper South Hall for easier access and a bit of breathing room. It’s a week to network at events, including the MSO Symposium on Monday and the Collision Industry Conference (CIC) Tuesday as well as get caught up on training from I-CAR and SCRS. An attendee can take away as much as he or she desires for which he or she budgets time. The joke at the show among colleagues is we’re “working only halfdays.” The joke, of course, is the day often begins with a 7 a.m. breakfast presentation and ends at 10 p.m. with an awards reception, with any “free” time occupied with uploading articles and photo galleries. It’s not an easy week, but I wouldn’t have it any other way. It’s an annual shotin-the-arm reminder of the enormity and importance of our industry. If you’re in the area, check out our SEMA Show booth (#41078). Thank you for your continued support of FenderBender, and I hope to see you in Vegas.

JAY SICHT

EDITOR-IN-CHIEF

jsicht@endeavorb2b.com

13

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NEWS

Q U I C K

IDEAS

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PEOPLE

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TRENDS

F I X

BREAKDOWN

ADOBESTOCK_445028983

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ZOOMERS ON THE ROAD

How shops can capture the attention of the younger generation

AS VEHICLES CONTINUE to age and change, so do people. Staying in touch with trends among younger demographics and learning how it will relate to your business’s advertising is something every successful business is conscious of.

By KACEY FREDERICK

October 2023

15

fenderbender.com

QUICK FIX

Making Your Virtual Mark The biggest way to reach younger audiences is online, and investing in online advertising is a simple and effective way to make your business seen. The best platforms to focus on are typically Instagram and TikTok, as data has shown that most users on these platforms range from 18 to 34.

An online advertisement will stick with most younger people if it seems genuine, and a shop can achieve this by portraying themselves as transparently as possible.

Using photos taken of the actual shop and its employees in advertisements as opposed to stock photos is a good way to communicate that sentiment.

“They’re really looking for honesty, transparency, upfront information, they want the facts–like they are going to do their research, they’re going to read reviews–that kind of stuff,” Fraser says. “So [avoid] anything that’s kind of gimmicky, or just not transparent and truthful.”

Indeed, most young people are proficient with the Internet and like to do research before paying money for a product or service. A shop that has its information easily accessible is more likely to capture the attention of the young Internet researcher–especially in an automotive emergency.

If they must click through several tabs to find basic information, such as the shop’s address or services offered, many will simply go to the next shop on their list rather than scour through the website.

One way to keep this from happening is to create an FAQ page.

October 2023

Another key step to focus on is setting up your shop’s Google profile. This is commonly overlooked but can in fact lose the attention of many prospective clients.

A Google profile contains information that will be used to direct related searches toward your business. If a shop hasn’t looked over its Google profile and included what services it provides, it may affect how often it shows up in online search results.

And when marketing to the young generation of Internet researchers, having that Google profile set up to include you in as many search results as possible is crucial in gaining their business.

Miles of Road Ahead A decline in the demand for automotive work doesn’t seem to be likely with the incoming generation.

Though rideshare services have become more common, most younger people still plan on owning their own vehicle. Having a personal vehicle makes life easier in many ways, but it can also serve as a source of income for many, especially young people trying to get by.

Shops can not only gain clients from understanding how to connect with the younger generation, but also attract people in that demographic that are looking for a career.

As the industry faces a shortage of technicians, it’s important to learn how to market not only your services to potential customers, but your workplace to potential talent. Fraser has assisted many shops with the hiring and interview process and has found the most important thing for those entering the field is having a job that provides security.

“I always ask in an interview, you know, ‘what are the three most important things for you in your next job?’ And in this age group, it tends to be that safety is always in one of those top three,” Fraser

16

says. “So they’re looking for a safe environment–and that’s physically safe, and also mentally safe, they want to know that they’re not going to have to deal with harassment and bullying at work.”

This can be achieved by expressing sentiments in job ads about the company

fenderbender.com

RYANJLANE

Sara Fraser of Haas Performance Consulting is not only familiar with how to market for independent shops, but how to make that marketing appeal to all age demographics. She’s shared her insights on what shops can do (and not do) to capture the attention of Generation Z and beyond.

culture and showing that your staff are team players that take care of one another and have a good work-life balance.

Hosting outings or lunches with the shop staff is also a great way to build a genuine bond that can appeal to that demographic of young people first entering a field.

October 2023

With the entirety of Generation Z soon being able to own and drive their own vehicles, it’s certainly not a group of people the auto industry should ignore.

M a ny s t r at e g ie s for at t r ac t i n g younger demographics, such as increasing your business’ presence in search

17

results, will yield successful results, but being aware of Generation Z’s role as the informed customer and their specific concerns will help attract potential lifelong relationships, if not the beginning of a successful career in the automotive aftermarket.

fenderbender.com

QUICK FIX

LIGHT HITS

BOGI LATEINER SPEAKS AT ASE INSTRUCTOR’S CONFERENCE

The ASE Education Foundation enlisted automotive expert and ASE spokesperson Bogi Lateiner to speak at its recent instructor’s conference, according to a press release.

The presentation, titled “Revving up the Diversity: Shaping an Inclusive Future in Auto Repair High School and College Shop Programs,” started with a scenario of a female student who is repeatedly discouraged by her instructor to join an automotive course.

Lateiner then discussed how instructors can create an encouraging environment, such as treating both men and women the same. Women should be receiving the same expectations in regard to their work, without any assumptions being made about their intelligence or capabilities based on their gender.

Lateiner warned to not make men and women feel as if they are competing with each other. Refrain from making comments about how men are being “shown up” by women or similar remarks, as this only further divides colleagues and places unreasonable expectations on women.

For much of the presentation, Lateiner described the automotive industry as a club that no one wants to be a part of, and this must change if the technician shortage is to be addressed.

“Often viewed as being sensitive, the younger generation is not necessarily sensitive, but asks for what they want

October 2023

and need,” Lateiner said. “In this hiring environment, employees have more power. Asking to be treated with respect, to be trained and provided with a career path while working in a collaborative environment isn’t being sensitive. It’s what every employee should have.”

NEW STANDARDS AND ACCREDITATION FOR ASE

The ASE Education Foundation has announced updates to its collision repair and refinish standards as well as the creation of a new area of accreditation, according to a press release.

These changes were the result of a workshop conducted by the ASE Education Foundation, which reviewed the methods used by ASE-accredited collision repair and refinish programs in high schools and colleges.

Those that reviewed the changes were a committee consisting of vehicle manufacturers, collision repair and refinish shop owners and technicians, instructors and industry trainers, and equipment and parts suppliers.

The new accreditation is titled “Collision Repair and Refinish Fundamentals” and includes 121 distinct skills/tasks a required minimum of 300 hours in combined classroom and lab instruction.

Using existing areas of accreditation as its template, the new accreditation centers on five core skill areas that employers are most concerned

18

with: damaged vehicle disassembly, reassembly, small dent repair, plastic repair, and prep for refinish.

Updates were also made to collision repair and refinish standards, which included new hybrid and electric vehicle safety tasks that are now required for all students in ASE-accredited collision repair and refinish programs.

Additionally, two new task sections were added to the mechanical and electrical components for Advanced Driver Assistance Systems and hybrid and electric vehicle service procedures.

DODGE MUSCLE CARS AGAIN AT TOP OF LIST FOR MOST-STOLEN VEHICLES

The Highway Loss Data Institute (HLDI) has released its list of the most stolen vehicles for model years 2020-22, which the Dodge Charger SRT Hellcat and Dodge Charger HEMI have again made the top of, according to a press release.

Rather than reporting on raw numbers of thefts, HLDI examines claims per insured vehicle year to evaluate the relative risk of each vehicle and includes stolen vehicle parts or for items taken from a vehicle.

The Charger SRT Hellcat experienced theft claims that were over 60 times more frequent than the average for all 2020-22 models. The Charger HEMI experienced claims that were over 20 times higher than average.

Since model year 2011, Charger and Challenger models have made the list of most stolen vehicles, though it’s become more common since then.

fenderbender.com

2020-22 Charger SRT Hellcat models experienced 25 whole-vehicle theft claims per 1,000 insured vehicle years– an increase from 18 claims for 2019-21 models. For comparison, the 2017-19 model of the Infiniti Q60, had only 2 thefts per 1,000 insured vehicle years.

Other 2020-22 models that were frequently stolen includes luxury vehicles made by BMW, Infiniti, and Land Rover, and three large pickups with powerful engines, as well as some inexpensive models from Honda, Kia, and Nissan. Hyundai and Kia models have also experienced a dramatic increase in thefts in recent years after a viral video exposed many models for lacking electronic immobilizers.

FLORIDA VETERAN RECEIVES ‘RECYCLED RIDE’

The National Auto Body Council’s Recycled Rides program donated a vehicle to a veteran in Daytona Beach, Florida, according to a press release.

With the help of car donor GEICO and collision repair partner Daytona Toyota – Certified Collision Center, a 2015 Ford Escape was given to Nilsson Garcia during an August 26 presentation.

Garcia served in the U.S. Army from 1991 through 1995 and has been without a vehicle since losing his job at the beginning of the COVID-19 pandemic and having to let his car go.

Last year, Garcia began volunteering with charity partner Soldiers’ Angels and was eventually recruited as an intern.

He has had to either borrow vehicles or utilize public transportation to get to places he needs to be.

Along with the vehicle, Garcia received a pass to attend a driving school from NASCAR Racing Experience, as did his mentor from Soldier’s Angels as well as the team at GEICO—a NASCAR Premier Partner—and Daytona Toyota, who is an official Daytona International Speedway partner.

Over 3,200 vehicles have been donated by the NABC. This giveaway marks Daytona Toyota – Certified Collision Center’s fifth giveaway they have been involved with.

“We want to be good community partners and give back to those in need,” said Todd Sindel, collision center

October 2023

manager at Daytona Toyota. “To help a veteran like Nilsson get back on the road with reliable transportation and give back to other veterans is our goal.”

CAR ADAS SOLUTIONS GAINS INDIANA LICENSEE

Car ADAS Solutions has announced Midwest ADAS as its newest licensee, according to a press release.

Located in Merrillville, Indiana, Midwest ADAS is owned by Andy Tylka– who owns body shops in three different regions of Indiana and Illinois–and his brother, Geoff Beckett. The facility will serve body shops in Indiana and Illinois.

Midwest ADAS was first established in February 2023 and received support from Car ADAS Solutions with setting up the facility, such as planning the layout for the lighting and electrical, measuring the concrete, and ensuring they were meeting OEM specifications. The extra help resulted in Midwest ADAS opening within 50 days of securing a location.

Tylka felt the facility was needed due to the prevalence of improper ADAS calibrations present in the industry, which became apparent to him after meeting Car ADAS Solutions CEO Greg Peeters at an AkzoNobel ACOAT Selected North American Performance Group event.

Prior to opening, Car ADAS Solutions also offered Tylka and Beckett the opportunity to attend a week-long training program in Salt Lake City, Utah, as well as training opportunities for their employees.

An open house was held by Midwest ADAS on July 12 for a group of 45 guests that included estimators and technicians from 11 body shops.

Attendees were impressed with the quality of the facility, with some telling Tylka it was the best they had ever seen.

Tylka is passionate about ensuring the industry as a whole has the tools and knowledge needed to perform proper ADAS calibrations and is even in the process of creating educational material to share with collision repair facilities.

“As the first standalone facility in Indiana to do this the right way, we’re trying to set the bar in the industry,” stated Tylka. “I feel like we have the responsibility of educating Indiana and the industry on the need for calibration.”

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FIX AUTO USA OPENS FIRST TEXAS LOCATION

Fix Auto USA has announced the opening of its first Texas location, Franchise Update Media has reported.

Fix Auto Houston is located at 9350 Cypress Creek Parkway, Houston, Texas, and marks the brand’s entry into the Lone Star state. The facility holds I-CAR Gold certification as well as Automotive Service Excellence certification.

The location’s owner, Kevin Taylor, brings 18 years of experience as an owner-operator, having previously led a team of nearly thirty employees.

Taylor is a second-generation shop owner and grew up supporting his family’s business. Though he first expected to start a career in capital finance, after assisting his father with his business and causing sales to double, he realized he wanted to work in the automotive industry.

Throughout his career, Taylor has won awards such as the Maaco Cup, awarded to the top franchisee in North America. He has also served on various industry councils and holds I-CAR Platinum certification.

“With his gift for the business, tireless innovation and expert leadership, Kevin Taylor is a true exemplifier of what it means to make an impact and buck the system,” said Fix Auto USA COO for U.S. collision Damien Reyna.

CRASH CHAMPIONS ACQUIRES TWO NEW JERSEY LOCATIONS

Crash Champions has announced the acquisition of two locations in New Jersey, according to a press release.

The acquisition of Terr y’s Auto Body in Whippany and Towne Auto Restoration in Randolph was finalized on August 25.

With the addition of the two stores, Crash Champions has expanded its total number of locations in the state to six.

“After more than 50 years of serving customers in Morris County, this is a proud step for both collision centers,” stated Michael Melillo, owner of Terry’s Auto Body and Towne Auto Restoration.

“We are certainly proud of the hardearned reputation that we built by providing personal and trusted service to the local community.”

fenderbender.com

QUICK FIX

NUMBERS

DO YOU PERFORM ADAS CALIBRATIONS IN-HOUSE? T H I S M O N T H , you will read about how the industry continues to adapt to new challenges. There is an ever-present need to adapt for new tools and equipment, including the need to calibrate ADAS. The 2022 FenderBender Industry Survey marked a big jump from 2021, with 8% more shop owners reporting their shops are equipped to perform ADAS calibrations in their shop to deal with an increasingly complex vehicle population. That increased another 2% for the 2023 survey.

Is your shop equipped to perform ADAS calibrations?

October 2023

2023

2022

Yes: 31% No: 69%

Yes: 29% No: 71% 21

fenderbender.com

QUICK FIX

1 SNAP SHOP

NEWELL’S AUTO BODY

By M AT T HUDSON Photos by SARA ANTAL / BAD LOVE CREATIVE

L O C AT I O N :

DECATUR, IL.

OWNER:

AMANDA AND ART ANDERSON

SIZE:

18,000 SQUARE FEET

S TA F F :

26

A V E R A G E M O N T H L Y C A R C O U N T:

120

AV E R AG E R E PA I R O R D E R :

$3,700

ANNUAL REVENUE:

$5.5M

Submit Your Shop Proud of your shop and want to show it off to your peers? Tell us about it at NEWS@FENDERBENDER.COM

October 2023

1. ALWAYS EVOLVING

Newell’s Auto Body started in 1958, but it has been constantly evolving. In 2023, the shop had just undergone some expansion work.

“That was just completed earlier this year,” says Amanda Anderson, the third-generation co-owner. “It’s been fantastic. So much easier. We’ve got our parts manager in there, and we have tape on the floor for all the parts carts to be organized out of our production building.”

The Newell’s shop is more like a campus, with multiple buildings and segments and specialties. The expansion work comes with some logistical puzzles to put all the right pieces in the correct place so that jobs can flow easily between segments but also have enough room to grow and work on their own.

2. L AY OF THE L AND

The Newell’s campus includes the “lower building,” which is the original shop space. Today, that includes the detail department, as well as mechanical work like alignments, tires, and suspension work as repair jobs require. The lower building includes a fast lane as well, which can tackle smaller jobs like bumpers, mirrors, and dents.

“Back in ‘98 we completed our production building, which is still our main production building now. That is about 12,000 square feet,” Anderson says.

The production building is where much of the collision repair work is done, including disassembly and paint. A third building on the grounds is planned to accommodate an expansion of mechanical work. All the segmentation and planning helps staff focus on big and small jobs separately.

“More helpful now than ever, because he can fly through this smaller stuff,” Anderson says. “We hate making cars wait so long to get the car repaired. Even though it’s a smaller job, it’s great to tell a customer that it will be two weeks.”

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2

3. FOCUSED ON EFFICIENCY

Anderson and husband Art are co-owners of Newell’s. Anderson’s father, Todd, retired in early 2022, and he had run the store after taking over for Anderson’s grandfather.

Anderson says it was her father who started the segmentation strategy in the ‘90s.

“A few years after that, they got away from the combo tech thing and made it specialized,” she says.

Recently, Newell’s added bigger drivethru paint booths with embedded mixing rooms. The big plan in the near future will be to expand capabilities in mechanical work. They’re starting to move a technician and large equipment, like an alignment machine, into the “third building.” It’s a logistical challenge, but Anderson says the team has been great.

“I think our biggest strength is our crew, from the managers to the detail,” she says.

“Everybody has a lot of buy-in and it is a family business. Not that we’re large, but when you start getting bigger, you focus on efficiency and some stuff that might sound like big business, it can be easy to lose that feeling.”

3

October 2023

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WHERE CONNECTIONS ARE BUILT

R P , W O N ACT

N O E S A E R ICES INC

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0 3 R E B SE P T E M

023 2 , 3 R E B DA EM R 31 — N O V • L AS VEGAS, NEVA

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SEM AC T N O W !

COM/R AS H O W.

R E G IS

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FOR THE T E R E A R LY

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COLUMNS

SHOP PROFITS

5 Ways to Combat Rising Paint Costs Here are a handful of steps you can take to help get your paint and materials gross profit to the benchmark goal of 50% gross profit

JOSIE SMITH PHOTOGRAPHY

Whether we like it or not, it sure looks like

the inflation we have seen since Covid started in March 2020 is here to stay. Since then, paint costs have increased approximately 40%. Most insurers in my market in 2020 were paying $36 with the archaic calculation of a dollar amount for materials times each refinish hour per estimate. If we do the math, the current materials rate for my market would be $50.40. Most every shop in the USA has not seen anything close to a 40% increase from insurers since then. Here are a few things we can do to combat this wrongdoing, as the benchmark goal is a 50% gross profit for paint and materials.

1. Paint discounts: National MSOs are receiving approximately 65-72% off list price at the corporate level from paint manufacturers. Otherwise, MSOs’ costs range from 28-35%. Independent shops collectively still hold more market share than the MSOs. So, the paint manufacturers still need us, even though individually we don’t need the truckloads of paint one national MSO may need. The best way to start negotiations is just to pick up the phone and talk with your local jobber. I just went through our negotiation process, and it was well worth the effort. Competition is fierce between jobbers, and don’t be afraid to shop around. I am not in favor of upfront dollars by signing a contract, but in some cases it may be worthwhile. Just be aware of the income tax ramifications in the future and if you sell your shop or switch paint lines mid-contract, you will have to buy your way out. A fair discount with no contract is usually the ideal scenario. I have even seen independent shops create a co-op and approach different quality paint lines for the best service and discounts as an organized group of shops as would an MSO. 2. Efficient painters: As a rule, if we are spraying waterborne basecoat, we shouldn’t need to mix more than 2 ounces per refinish hour on an estimate. For solvent basecoat, its 2.5 ounces per refinish hour. For clear, we should be able to stay within 2 ounces per refinish hour. Also, some jobs will take more, and some will take less. Example: For a bumper-only tri-coat replacement, it can be nearly impossible to get enough coverage at, say, 5.3 refinish hours, or 10.6 ounces of color vs., say, a mailbox down the side of car. Be sure your mix-

October 2023

ing scale is tied directly to your estimating system so your painters know how much paint they must work with when they enter the RO. AGAIN, this is just a rule or average, and it’s best to just reach out to your specific paint company for clarification of their recommended usage. Lastly, estimate quality can make or break these formulas!

3. Lack of proper estimating knowledge: This is one of the biggest problems in the industry for overall business profitability. I am still shocked when I am working with some shops on just how pitiful their estimates are. We must write on average of at least 10 refinish hours per estimate.

Most management systems will tell us our average, but if not, just track your RO’s every month in Excel and make a graph to see what you’re averaging and trending going forward. As an industry, we love to point fingers at insurers on why we struggle with profitability. Well, that can be a valid point, but many shops owners simply do NOT understand their numbers. Most paint manufacturers offer estimating training, so if you need help, reach out to them. I see different shops working on the same cars and their average refinish hours per estimate can range from 7.5 to 15.5 refinish hours. For the 7.5-hour shops, don’t expect even a “Thank You” card from an insurer.

4. Materials rates and invoicing: If your shop uses Open Shop in CCC or downloads an estimate, the insurer has already put in its rates. Be sure to change the rates to your rates each time. Make them change them back, it’s your shop, not theirs.

Never, ever, stop pushing daily for higher rates.

So many shop owners just get mired in the dayto-day by working in their business and not on their business. When it comes to P&M calculators, obviously they can be an anecdote to insurer paint caps. They can also be helpful for invoicing on specific estimates. But be very careful not to let this be a Band-Aid for poor estimating. In those cases, we lose the refinish labor that should have been on those estimates.

5. Profit & loss statement: Many times, I will ask a shop if they are making money on P&M. Most always they say, “Yes.” Then when I see their P&L, their first line says, “Gross Sales” and no details of sales/COGs categories. These shops are just running blind and operating off their checkbook. If this is your case, reach out to me and I will.

25

GREG LOBSIGER

Greg Lobsiger has owned Loren’s Body Shop in Bluffton, Indiana, for over 23 years. He has been a member of Mike Anderson’s groups for ten years and had extensive lean manufacturing training.

EMAIL:

greg@lorensbodyshop.com

ARCHIVE:

fenderbender.com/lobsiger

fenderbender.com

Evolvin Expect

By Noah Brown

October 2023

Shops are being asked to take on more than ever before. Focusing on three key areas of your shop can help you stay ahead.

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ng tations October 2023

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E V O LV I N G E X P EC TAT IO N S

C

ollision repair has faced an incredibly turbulent last half decade. There continues to be growth and new opportunities, but even that presents a new set of challenges that needs to be addressed.

Data from a CCC Intelligent Solutions report published at the end of last year shows repair volume continues to return to pre-pandemic levels, but that also means shops have to keep producing amid technician shortages, still ongoing supply chain troubles and increasing expectations from customers.

Almost all of the challenges that collision repair as a whole faces can be traced back to overarching theme that is summarized best by the 2023 FenderBender Industry Survey: People don’t realize how advanced and adaptable the industry is.

“The world as a whole, including the consumer and insurance companies, believe that we are still fixing cars like we did 30 years ago, or even 10 years ago,” the report says. “An updated

October 2023

mindset on cost to complete repairs and the necessary procedures required to do so is vital to this industry moving forward successfully.”

Most of the challenges that the industry faces today aren’t new. I-CAR President and CEO John Van Alstyne says many of the “new” technologies that are present in cars today, such as different ADAS systems, have been around in some form for 20 years or so. Instead, the difficulty comes from the fact those technologies are now reaching a critical mass and have become prevalent in everyday repairs.

In order to fix cars, shops have to fix those devices.

“There's been an acceleration of change,” Van Alstyne says. “The scale is getting to a point where decisions have to be made as to how we really deal with these technologies effectively because it's impacting virtually every repair today.”

Addressing the key areas of tools, your technicians and expectations can set your shop up for success, both now and in the future.

28

Steve Wurtz, owner of Blue Ash Auto Body in Cincinnati, Ohio, says shops must make continual investments not only in tools and equipment but also in their employees.

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The Evolving Vehicle Miles Driven

Drivers on the Road

+4%

231,600,000

Source: CCC Crash Course Report

Source: Collision Advice and Experian

Cars on the Road

Complexity of Vehicles

284,000,000

45%

In the top-10 U.S. cities by population, miles driven are up 4% from pre-pandemic levels.

An all-time high of 231.6 million drivers took the road in 2020—projections show 243.3 million in 2023

284 million in 2022

45% of all vehicle systems are expected to be powered by semiconductor-based chips by 2030

Source: Collision Advice and Experian

Source: CCC Crash Course Report

Length of Rental

Weight of Vehicles

3+ Days

+1,100 lbs

Source: Collision Advice and Enterprise Rent-a-Car

Source: CCC Crash Course Report

18.2 days in 2022, an increase of three days over 2021

October 2023

The average passenger vehicle in the U.S. weighed 4,200 pounds in 2021, an increase of 1,100 pounds from 1981.

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E V O LV I N G E X P EC TAT IO N S

Technicians

Auto shops across the country face a plethora of challenges, but the tech shortage remains at the top of the list.

Data from the 2023 FenderBender Survey shows the industry will need 113,000 new technicians by 2026, but it’s not likely that number will be met. In 2022, there were 4,487 new techs entering the field to fill 35,239 open positions.

Across all regions surveyed in the survey, around 42 percent of respondents said the tech shortage was their No. 1 concern, an 8 percent increase from last year and the second year in a row that the shortage ranked first.

According to Steve Wurtz, owner of Blue Ash Auto Body in Cincinnati, Ohio, the shortage isn’t necessarily about the lack of an opportunity for prospective technicians.

In fact, he says it’s quite the opposite.

“They get an opportunity that is unbelievable,” Wurtz says. “Within five years of being out of vocational school, they can be making $100,000 a year or better. And they have the knowledge to where, as the indus-

October 2023

try grows and more and more shops are coming on board, they can be the ones going into a shop and leading it in the future.”

In order to maximize that opportunity, though, Wurtz says shops need to make continual investments in their employees.

Van Alstyne agrees and says that shops need to stop comparing their own job openings against just other shops' – instead, they need to really focus on making their shop an attractive workplace regardless of industry.

“The general public has too many options before them in terms of where they want to spend their life journey working.

There are a lot of benefits to collision repair, but not everybody sees that,” Van Alstyne says. “For the individual business owner, it's about stepping up your game.

Make those strategic investments that help in the development and the retention of employees.”

One of the most sustainable ways to do that is through industry trainings. Investing time and resources into your technicians both shows that your employees are

30

valuable to your business and helps your shop stay up to date on new OEM requirements, trends and other technologies.

Data from the 2023 FenderBender survey shows that 56 percent of respondents attend industry-specif ic trainings at least once a year, and nearly 64 percent of respondents say at least one member of their team attends trainings at least once annually.

On the other side of that coin, though, 11 percent of respondents says no one from their shop ever attends industry-specific technical training, and for 14 percent, their shop doesn’t pay for any training.

Shops need to do what they can to invest in their employees in order to be an attractive employer for prospective employees out on the job market.

“It's incumbent on businesses to figure out how to stay abreast of the developments in the industry,” Van Alstyne says. “That includes repair methods and technology, but it also boils down to being able to retain people.”

fenderbender.com

Tools

Wurtz has been the owner of his shop since 1976. Over the last 50 years, he’s expanded his shop several times to account for the growing needs of his business. Even now in his 70s, he’s still investing in the shop’s technology.

Right now, he’s looking into different options for an ADAS calibration setup.

“My kids are like, ‘Dad, when are you going to retire? Are you done?’” Wurtz asks.

“And here I'm taking a mortgage for another million dollars to find another building.”

Though his shop has expanded significantly, ADAS is still something that his shop has to subcontract out to other shops.

“Call me a control freak or whatever,” he says. “I'm not comfortable with that.”

Shops across the country are also placing more emphasis on being able to do ADAS repair in-house. Thirty-one percent of respondents to the industry survey say their shop is equipped to perform ADAS calibrations, a 10 percent increase from just two years ago.

It’s not just ADAS, either. Scan tools are also quickly becoming essential as more

October 2023

OEMs start requiring them to be certified to perform repairs on their vehicles. The survey shows that the number of shops that own two or more scan tools has risen steadily over the last couple of years, now sitting at 46 percent. Slightly less than twothirds of respondents say they use a thirdparty service such as asTech for scans.

Almost every part of the business, from the actual repair work to how you communicate with customers, is undergoing a massive technological revolution. Wurtz says investing in the tools necessary to perform at a high level is no longer optional.

“It is time to get serious and invest in your business,” he says. “Put your profits back into the business.”

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E V O LV I N G E X P EC TAT IO N S

Tech & Tools Insights from the 2023 FenderBender Industry Survey Report

As vehicles become more advanced, tech and tool considerations become more important than ever. Whether it is bespoke tools required from OEMs or equipment necessitated to perform ADAS calibrations, survey respondents were asked to evaluate how they plan and budget for technology and tools.

Budgeting

Scan Tools

Asked what percentage of their annual revenue is reserved for technology, tool, and equipment purchases, a majority said they created a budget:

58% Yes

In another area of advancing vehicle technology, shops are making investments in owning OEM scan tools . The number of shops that reported owning just one dropped by six percentage points in 2022 compared to the 2021 FenderBender Industry Survey, and dropped again in 2023 while there were increases in shops that owned three or more.

42% No

How much does your shop charge for diagnostic scans?

ADAS Calibrations

The 2022 FenderBender Industry Survey recorded a sharp jump in this area as 8% more shop owners said their shops were set up to perform ADAS calibrations in comparison to 2021. That number rose again slightly in 2023 as more shops deal with the reality of more “computers on wheels” rolling across their floors.

Is your shop equipped to perform ADAS calibrations?

2022

29% Yes

2023

31% Yes

53% One full labor hour

October 2023

32

21% Less than one

full labor hour

26% More than one full labor hour

fenderbender.com

How many OEM scan tools does your business own?

3% Four

7% Five+ 21% Zero

11% Three

25% Two

33% One

Does your shop utilize a third-party service for scanning services?

Does your business have challenges being reimbursed for diagnostic scans?

(e.g., asTech, dealership outsourcing, etc.)

63% Yes

October 2023

There was a big shift here as 52% of shops answered yes to this question in 2022.

37% No

41% Yes

33

59% No

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E V O LV I N G E X P EC TAT IO N S

Other Technolog While year-over-year trends are mostly flat, the five-year look for tech and tool trends shows a big shift in the industry’s adoption of certain capabilities. The number of shops able to repair aluminum components has jumped by nearly 20% while carbon fiber is up 6%.

Does your business have the capability and equipment to repair aluminum components?

Which of the following does your business utilize?

Electronic management system

80% Yes

60%

Electronic estimating system

15% No

97%

Customer satisfaction (CSI) software

42%

5% No, but plan to be

Customer relationship management (CRM) software

16%

aluminum-capable soon

Key performance indicator (KPI) tracking software

Does your business have the capability and equipment to repair advanced structural composites or carbon fiber components?

40%

Electronic parts procurement software/program

64%

Accounting software such as QuickBooks

70%

18% Yes

0

72% No 10% No, but plan to be equipped for

10

20

30

40

*Respondents were asked to select all that apply

advanced composites soon October 2023

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50

gy Trends

0

Does your business use an OEMapproved refinishing system?

95% Yes

5% No

What type of paint is used in your shop(s)?

60

70

80

90

41% Solvent-based

100

28% Waterborne

10% Both October 2023

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E V O LV I N G E X P EC TAT IO N S

Expectations

There are more cars on the road than ever before in the U.S., hitting 284 million in 2022. These vehicles are more complex than ever, too – data from the industry survey shows just under half of all vehicle systems are expected to be powered by semiconductor chips by the end of the decade.

Despite all of that and how highly skilled collision shops need to be, the perception of what goes into a repair has remained dreadfully archaic.

“One of the biggest misconceptions is that the repair process is simple,” the survey says.

“Many people think that we are just fixing some dents and putting some paint on their vehicle. Repairs are increasingly complex.”

October 2023 2310FB_Intertek.indd 1

Consumer behavior has been forever changed in a major way post-pandemic. People are increasingly impatient and requiring more accommodations and updates throughout a repair process despite being aware of still-ongoing labor and supply shortages.

And if that weren’t enough, insurance companies are becoming increasingly stubborn in negotiations, sometimes flatout refusing to pay for OEM-required repairs because they deem it too expensive.

New estimating technologies that rely on AI are exacerbating the problem, too.

“Everything they're doing to try to make it easier on the insurance industry is not making it easier on us,” Wurtz says. “Estimating companies are now coming out with virtual reality where you take a photograph of the vehicle and then you’ve got an estimate. It’s going to save theinsurance companies a lot of time and money, but that doesn't mean you’re going to get an actual blueprint on how that car has to be repaired.”

All of the expectations facing a modern repair shop can be overwhelming, and

36

Wurtz says the state of the industry has gotten to a point where having a dedicated team approach is no longer optional. Shop owners have to change their own expectations.

“People are going to have to realize they can't do it on their own,” Wurtz says. “You have to develop a team to work with within your facility and be able to rely on them, trust them and let them run with the ball.”

Data from the survey shows at least 68 percent of respondents had some form of team approach when repairing individual vehicles, but Wurtz says that team mentality approach needs to be taken to the macro level management of the entire shop.

Having team members delegated to handling important tasks — such as documenting procedures and steps taken during a repair to have a hard paper trail when preparing to negotiate with insurance or making sure customers are getting updates on their vehicles in a timely manner — is crucial to make sure your shop is meeting the growing expectations of your customers, insurance and other stakeholders.

fenderbender.com 8/29/23 1:14 PM

Looking Ahead

Collision repair is an incredibly resilient industry, and that resilience is being tested. More than ever, industry professionals need to keep up to date with new trends, tools and technologies to remain relevant. Though it may seem daunting, Van Alstyne says the bottom line for the industry is the same.

“The collision repair industry is in the business of fixing cars, right? And if you're in the business of anything, businesses continuously evolve and change.

You have to continue to make adjustments as you go into the future with any business,” Van Alstyne says. “It’s not just one magic silver bullet. It's just stepping up

our game collectively as an industry and as individual business owners.”

Collision repair will always be necessary, and Wurtz says there will always be opportunities for those that invest. That investment is just no longer optional.

“There are opportunities out here that are just enormous,” he says. “You have to be paying attention to what's going on in the future.”

MATCH.

Your exclusive seller for Dynacoat, the perfect match. But that’s not all — our dedicated team also provides the brands, training and reliable delivery you need to serve your customers.

Learn more at my.advancepro.com/pbe.

October 2023 2310FB_AdvanceAutoParts.indd 1

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fenderbender.com 9/6/23 8:50 AM

SEMA PREVIEW

38

2023

FenderBender’s

Show Preview The 2022 SEMA Show brought an impressive 30% increase in exhibit space and 35% increase in the number of exhibitors from 2021’s soft return after canceling the 2020 event for the COVID-19 pandemic.

Each year, the Specialty Equipment Manufacturers Association (SEMA) Show draws thousands of exhibitors, collision repair shop owners, technicians, hot rodders, and enthusiasts.

Where else can collision repairer shop owners, managers, and technicians check out the latest high-level custom car reveals from their favorite builders, catch up on the latest education, and attend co located events such as the MSO Symposium on Monday or the Collision Industry Conference on Tuesday? Get a first look at the cutting-edge technology in action on the show floor.

The SEMA Show floor is massive, so FenderBender is here to guide you through this year’s highlights. The 2023 SEMA Preview highlights available educational seminars and featured vendors. All show information is subject to change, so please visit semashow. com for all updates and information.

39

SEMA PREVIEW

C OV E R AG E

FOLLOW US AT THE SEMA SHOW

How to stay updated on everything SEMA through social media and online @FenderBenderMag

SEND US YOUR COVERAGE

At the show and snapped a great picture or took a video you want to share with @FenderBender? Tag us on Facebook with what you got @FenderBenderMag.

40

@FenderBenderMag

Photos from the week will be posted during the show for a behind-thescenes look at everything SEMA. JAY SICHT

Can’t make it to SEMA this year, or want to be in too many places at once during the show? In order to give everyone an opportunity to see what is going on, FenderBender will cover the SEMA Show all week long. The coverage will include news items throughout the week, product releases, award winners, event information, and other SEMA happenings. For a behind-the-scenes look at what it’s really like to attend the show, follow FenderBender’s website and social media accounts.

The top stop for almost every bit of coverage throughout the week. Like and follow “FenderBenderMag” on Facebook for daily photo albums, events, and news

2023

BY T H E N U M B E R S

NEW PRODUCTS SHOWCASE MOVES TO NORTH HALL Visit the New Products Showcase, relocated this year to 30,000 square feet in the North Hall, to check out thousands of the latest products in one location.

Use the SEMA Show mobile app’s “Product Scanner” feature to scan and download product photos and exhibitor information that will remain on your SEMA Show app long after the 2023 show has ended.

HOW IT WORKS Browse Products

BY THE NUMBERS

A closer look at the statistics that comprise SEMA

70,000 buyers at the show

85%

4 6 4 ,658

square feet and is approximately feet end-to-end

exhibits

Percentage of people in a Forbes Insight study who reported they build stronger, more meaningful business relationships during in-person meetings and conferences

The Upper South Hall is

1 ,69 0

2 ,000 +

3 , 30 0

media representatives representing online digital and print publications

Take a look around the showcase to view products you have heard of but never seen, and discover products new to you.

Scan Products

Either scan products using the SEMA Show’s app or a provided scanner to acquire information.

Capture Product Information

Access production descriptions, images and exhibitor booth numbers through the app or through printouts.

For more information on what exhibitors and products will be showcased, visit semashow.com

41

SEMA PREVIEW

Q& A

SEMA SHOW PREVIEW: Q&A

There are always big features being added to the jam-packed programming at the SEMA Show. Tom Gattuso, vice president of events for SEMA, lays out the landscape for those in the collision repair business and what you can look forward to at this year's event.

Tom Gattuso: We’re very pleased with the progression that the show has made since we had to cancel for COVID. In 2021, the show was the highest-attended trade event in the country. And it looks like we’re on that path again for 2022, but for 2023, we’re seeing really strong support.

Our registration numbers right now and participation levels are stronger than they’ve been since the pre-COVID timeframe. That’s really a testament to the strength of the industry right now and the support from the industry so they can all gather and really start to chart the course of what the future can look like.

FB: What new attractions or events can you highlight for this 2023 SEMA Show?

TOM GAT TUSO SEMA Vice President of Events

42

TG: The show is always changing, and i think that’s one of the most exciting parts of producing it. We’re going to see all new activations in the front of the show. We’re going to showcase companies who haven’t been there in the past, and they’re going to be doing some vehicle displays.

Literally, when you step on the grounds on the Convention Center, you’ll be able to hear and see and smell and really feel the industry at work, and it really does get you geared up for an incredible four days of doing business.

That said, the show will start with the kickoff breakfast. We’ve got new entertainment for that, a new motivational message there. At the same time, it’s where we award all the new products winners for the year. That’s a not-to-miss event, because it starts the show off on a really positive note by showcasing the innovation and having a really strong message of perseverance and progression for the industry.

And then, we’ve got a great new products showcase in the works. That’s going to have displays in almost 30,000 square feet, which is bigger than it was last year. We enjoy that because it really is a great place for attendees to be able to come to the show and see a lot of innovation in one place, and they can start to schedule the exhibitors and companies they want to see from there.

We also have a really strong education program. We're featuring a main stage

COURTESY OF SEMA, JAY SICHT

FenderBender: Can you speak to the size and strength of the show in these past few years?

2023

experience that’s going to have some really notable speakers, Tim Tebow being one of those, who are going to share some best practices and really motivate small business owners on how they can tackle challenges.

We have some really great education tracks that are applicable to the collision repair industry. one of the tracks is “Inside the Shop,” which is really designed for aspiring technicians and shop owners to create some education around what’s going to be happening in the future. We’ve got a track for aftermarket updates and future trends.

There's one for small business strategy.

There’s a track for vehicle technology and electric vehicles—I think electric vehicle are really a focus right now for the collision repair industry because they come with a brand new set of requirements and challenges, and you’ll be able to get up-todate information on that.

And for the small business owner, we do have a legislative and regulatory track that’s going to really speak to the latest developments in emissions compliance and certifications, so you’ll be able to know the latest trends and advocate for change in the industry.

We’ve got a Future Tech Studio, which is a cool area that’s an evolution of what we’ve done in the past with SEMA electrification.

We’ve gathered new alternative fuel sources and really, our goal is to show people all of the options that you have for propulsion and give people a glimpse of what the next five or 10 years might look like for vehicles on the road.

Our SEMA Garage will have an area where we’ll focus on ADAS and how you can calibrate vehicles to get them either back to factory spec, or if you’ve done modification, what you can do to lift a truck and have all the safety equipment still work. That’s an emerging thing we’re really focused on. They’re also going to showcase some of the emissions progress we’ve made and new trends there, as well as featuring the product development center that the SEMA Garage represents.

It’s going to be in the same hall as our tools and equipment and collision repair sections.

So it will be an area where you’ll be able to spend some time in the Upper South Hall and really get some benefit from the show.

FB: More broadly at the show, are there any other highlights?

TG: One of the benefits of a face-to-face event is the ability to network with the industry that you’re in, and we’re seeing tremendous support from the collision repair part of our industry. When you come to the show, you want to have a plan to meet with some colleagues, not just from a buyer-seller relationship, but really peer-to-peer and share some best practices that way.

And we’ve got things set up for that, like our kickoff breakfast or Thursday banquet or some of the education events that SCRS and I-CAR are doing. There’s also an opportunity to go to our collision repair stage, and that’s kind of a joint effort between I-CAR and SCRS, and we’ll share some collision repair trends there as well.

I’d say that really embracing the industry that you’re in and finding other like-minded people to share some of the challenges and innovation that everyone is coming up with together, because that type of thing really propels the industry. We’re honored as The SEMA Show to be able to showcase the things that can gather people so they can have that networking and have that interaction, and go out and propel the industry forward.

FB: Seeing the presentations of vehicle on the show floor is great, and of course the companies that use them as a way to showcase products.

TG: It’s funny, because a lot of times people will think of SEMA as a car show. And really, the cars are the canvas on which our industry paints. It’s the perfect place to be able to showcase your products and services that you provide. While you’re looking at a beautiful piece of artwork on a vehicle, you start to notice the things that really resonate with your section of the industry. You look really closely at how welds are made, where most people at a car show would look at it differently.

SEMA FEST IS AN EXCITING TWO-DAY FESTIVAL CELEBRATING CAR CULTURE In previous years, the SEMA Show opened its doors to the general public for fun and features on Friday of the event week.

In 2023, SEMA Show organizers are bringing more to the public for an all-encompassing experience known as SEMA Week. This includes a brand-new event called SEMA FEST, which is a two-day festival with music, food, and of course, automotive enthusiast fun.

SEMA Fest takes place at the Las Vegas Festival Grounds, which is adjacent to the Convention Center, where the SEMA Show happens. The inaugural SEMA Fest has musical acts including Imagine Dragons, Wiz Khalifa, and Ludacris.

In addition to music, SEMA Fest promises "ride-and-drive" features, a consumer marketplace, drifting displays, and more. The event is Nov. 3 and 4.

We’ve got some of the best builds in the world, but the amount of heavily focused innovation that’s going on there and to watch people interact with the vehicles on display is really fun to watch.

Answers have been lightly edited for clarity.

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SEMA PREVIEW

C A L E N DA R O F E V E N T S

Educational Sessions

During the SEMA Show, there are numerous offerings that attendees should be sure to take advantage of. Here’s a look at some of the seminars that are available. Sessions and times are subject to change, please visit semashow.com for current information and to learn about more seminars and events.

M O N DAY — 1 0/3 0

T U E S DAY — 1 0/3 1

WEDNE

8:00 AM

9:00 AM

9:00 AM–12:00 PM MIG Welding Technology & Applications 9:00 AM–12:00 PM Color Theory Applications for Vehicles

10:00 AM

9:30 AM–11:00 AM Freedom to Speak? Improve Employee Retention and Engagement Through Improved Communication 9:30 AM–11:00 AM Take Control! The Guild of Advanced Repair Planning 9:30 AM–11:00 AM The Influence the Refinishing Process Plays in Evolving Vehicle Technology

11:00 AM

12:00 PM

12:30–1:30 PM Marketing Jedi Training: All Levels Welcome - From Padawan to Master 12:30–1:30 PM EV: Pulling Together the Critical Puzzle Pieces

1:00–4:00 PM Electric Vehicle Overview & Considerations 1:00–4:00 PM Advanced Driver Assistance Systems (ADAS) Overview & Considerations

2:00 PM

2:30–4:00 PM Phone Etiquette and the Power of Mystery Shopping

3:00 PM

5:00 PM

6:00 PM

44

9:00 AM–12:00 PM MIG Welding Technology & Applications

12:00–1:30 PM Death of the Estimator Role

1:00 PM

4:00 PM

9:00 AM–12:00 PM Advanced Driver Assistance Systems (ADAS) Overview & Considerations

2:30–4:00 PM Honey, You Shrank the Dents! Smaller Dents, Bigger Dollars with “Pull to Paint” Approach

3:00–5:00 PM IDEAS Collide Showcase

2:30–4:00 PM Doing More with Less: Operationally Addressing Workforce Shortages and Growing Backlogs

1:00–4:00 PM Electric Vehicle Overview & Considerations 1:00–4:00 PM Color Theory Applications for Vehicles

2023

SCRS REPAIRER DRIVER EDUCATION

E S DAY — 1 1/1

9:30 AM–11:00 AM Building Operational Leadership 9:30 AM–11:00 AM Building Operational Leadership

I-CAR COLLISION REPAIR TRAINING

T H U R S DAY — 1 1/2

9:00 AM–10:30 AM OEM Collision Repair Technology Summit Session I

9:30 AM–11:00 AM Changing the World with a 4-day Work Week?

F R I DAY — 1 1/3

9:00 AM–12:00 PM Advanced Driver Assistance Systems (ADAS) Overview & Considerations 9:00 AM–12:00 PM MIG Welding Technology & Applications

10:30 AM–12:30 PM IDEAS Collide Showcase

11:00 AM–12:30 PM OEM Collision Repair Technology Summit Session II 12:00–1:30 PM Repairer to Repairer: Stop Estimating and Start Repair Planning 12:30–1:30 PM Talent Shortage Ensuring We Have Collision Technicians in 5 Years 12:30–2:30 PM Overcoming the Challenges of Opening and Managing an ADAS Calibration Business

2:30–4:00 PM The Formula for Business Success, Considering Current Events 2:30–4:00 PM Being “Elite” in a Consolidating Market 2:30–4:00 PM The New Age of Paint & Material Billing and Reimbursement!

1:00–2:30 PM OEM Collision Repair Technology Summit Session III

1:00–4:00 PM Electric Vehicle Overview & Considerations 1:00–4:00 PM Coordinate the Repair Process 1:00–4:00 PM Color Theory Applications for Vehicles

Further Opportunities to Grow

The SEMA Show holds many other educational sessions. Below are some other tracks of seminars available during the week. Further information on the sessions within the tracks can be found on the SEMA Show website.

Aftermarket Updates and Future Trends Inside the Shop Leadership Essentials for Today, Presented

by Dale Carnegie Legislative and Regulatory Main Stage Experience Sales and Marketing Small-Business Strategy TIA Vehicle Technology and Electric Vehicles

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SEMA PREVIEW

F E AT U R E D C O M PA N I E S

Accudraft Paint Booths Booth #33071 accudraftpaintbooths.com

This year at the 2023 SEMA show, Accudraft will display several of our products for the automotive repair industry. The showcase piece being our TITAN booth, perfect for any refinishing that your shop will do. Coming standard with 15HP motors, the ability to move 20,000 CFM, as well as produce 1.5 million BTU of heat through its direct fire AMU. Also on display is the newest additions to the booth; Vetrino glass doors and FOCUS control panel. The new doors and control panel comes standard on the Titan but are available as an upgrade on our premium booths**. Also being showcased is our cloud-based Accudraft LIVE program, which is a must have for any shop owner.

Measuring real time analytics of the booth’s performance, giving the owner actual cost breakdowns per booth, per location. Driven by the 15”color touch screen FOCUS panel, live also gives the shop the ability for remote diagnostics and much more. At Accudraft, we specialize in the design and manufacturing of high quality paint booths across a multitude of indus tries. From automotive, truck , aerospace/defense, we offer a diverse range of standard and customizable solutions for any application. We pair the latest in booth technology and innovative solutions with quality manufacturing and service to help drive your business for the future. At Accudraft, we firmly stand behind saying “we have a solution for every industry”.

Stop by our booth to find out what it means to #goaccudraft!

Fuji Spray Auto Booth #34199 fujisprayauto.com

Building on a foundation of 35+ years of spray expertise, Fuji Spray Auto features compressor spray guns that align with the Fuji Spray legacy of excellence, while offering the collision repair and car-refinishing industries high-performance and versatility at a competitive price.

Fuji Spray Auto is committed to delivering spray professionals the optimal combination of comfort and efficiency, reducing time per job in the booth and maximizing material savings.

Fuji Spray Auto is a division of Fuji Spray, a Canadian-based designer and manufacturer of exceptional spray equipment used around the world. Fuji Spray’s best-in-class spray equipment delivers a perfect finish every time for a wide range of finishing industries, including automotive, woodworking, resurfacing and sunless tanning. This diverse experience is backed by unparalleled customer service, which has made Fuji Spray a leader in the global spray equipment industry.

The Perfect Finish Starts With Fuji Spray® At Fuji Spray, we care about the finish, and we start by focusing on the customer experience.

We care about making top-of-the-line, easy to use spray system that deliver a perfect finish every time. Our products are used for a wide range of finishing industries, including wood work ing , au tomot i ve ref inishing , marine, bathtub & kitchen resurfacing, and sunless tanning.

We care about your total satisfaction - in our products and our customer service. We provide training, product support and helpful insights that will help you achieve the best results with our equipment.

You’re part of the Fuji Spray family and we want to help you finish strong.

Hunter Engineering Co. Booth #42017 Hunter.com

At SEMA 2023, Hunter Engineering Co. will once again exhibit a wide range of innovative, high-tech wheel and tire service equipment, designed and built in the U.S. Additionally, SEMA 2023 will feature the introduction of a major new Hunter product designed to meet a critical need, now and in the future: Ultimate ADAS™️.

“We named it Ultimate for a reason,” says Ryan Gerber, ADAS product specialist. “It’s the fastest and most precise ADAS calibration system available.”

The Ultimate ADAS™️ system is an innovative method of eliminating error-prone manual layouts common to static ADAS calibrations.

“Ultimate ADAS™️ combines Hunter alignment technology with an efficient and easy-to-use guided target placement system for around-thevehicle coverage,” Gerber says. Gimbal-mounted lasers are the key component, replacing the inexact guesswork of strings, plumb bobs and tape measures to cut setup time by 70 percent for some procedures.

The gimbals and onscreen guidance make target placement much more precise by automatically compensating for non-level floors, monitoring for placement errors, and confirming accuracy with laser measurements each step of the way. Easily decipherable paper and digital confirmation of targets and placement is included and available via the HunterNet®️2 customer portal.

“Calibrations aren’t necessarily difficult, but setting up can be very time-consuming, because it absolutely has to be accurate,” Gerber says. “With this new system, techs won’t need to learn geometry on the fly with strings and plumb bobs, since the lasers will locate the precise spots almost instantly.”

Ultimate ADAS™️ is currently exclusive to Honda and Acura dealers. To see the future of ADAS in action, please visit Hunter Engineering in booth #42017.

46

2023

KECO Body Repair Products Booth: #32201 kecotabs.com

KECO Body Repair Products is a distinguished name in the auto collision repair industry, specializing in Glue Pull Repair (GPR) and Paintless Dent Repair (PDR) tools and components. At the heart of KECO’s mission lies a fervent passion for advancing the art of auto collision repair. KECO excels in tools, techniques, and training, all revolutionizing the repair process with the least invasive methods available. Celebrating 60 years of manufacturing expertise, unrivaled postpurchase support, and advanced in-house training options, KECO ensures your success and stands by your pursuit of the highest quality repair for your customer.

KECO Body Repair Products is returning to SEMA 2023 with added GPR product innovations designed to help technicians and body shops make clean and efficient repairs.

The L2E GPR Collision System is the flagship work cell built on the foundation of KECO’s 2021 New Product of the year winner in collision & refinish. KECO’s L2E will be complimented by a complete lineup of GPR systems and tools designed to meet the needs of those looking to correct damage from roughout to a flat finish.

Auto body professionals are invited to experience KECO’s innovative solutions firsthand at SEMA Booth #32201, where they can engage with experts, try GPR techniques, and gain insights into implementing the least invasive repair methods in the collision industry.

To explore KECO’s comprehensive range of GPR tools, tabs, glue, and accessories, visit their official website at kecotabs.com. For inquiries, personalized demonstrations, or technical support, the friendly and knowledgeable customer service team can be reached at 888.532.6822 or sales@keco.com.

Polyvance Booth #34087 polyvance.com

Poly vance will be bringing a brand-new product to SEMA this year! Visit booth 34087 to see plastic welding demonstrations with the industry-leading Nitro-Fuzer nitrogen plastic welders, as well as the new 6180 Mini-Fuzer. The Mini-Fuzer is Polyvance’s first consumer grade hot air plastic welder, filling the price gap between their airless plastic welders and Nitro-Fuzer nitrogen plastic welders. Most professional collision repair shops see the benefits of using a nitrogen plastic welder, but not all of them can afford one. The Mini-Fuzer allows these shops to make stronger, faster repairs than airless welding or two-part adhesives can offer.

Polyvance’s plastic welders and variety of welding rod give the user the ability to repair virtually any damaged plastic part.

Since its founding in 1981, Polyvance has been exclusively focused on plastic repair and refinishing. As a result, the company has created a line of products to help shops refinish plastics, including cleaners, adhesion promoters, primersurfacers, and specialty coatings. Their Bumper & Cladding Coat Adhesion Primer is one of the industry’s most popular adhesion coatings, helping paint stick to raw polypropylene OEM replacement bumper covers since 2003.

Polyvance leads the industry in plastic repair training with hundreds of online videos as well as instructor-led, hands-on training courses.

The Polyvance University portal offers online, self-paced training. Combining this online training with some hands-on experience and repetition using one of Polyvance’s welders will enable practically anyone to repair damaged automotive plastics. Poly vance has the equipment, products, and knowledge for shops looking to repair more plastic.

ProColor Collision

Booth #32255 Collision Repair & Refinish – South Hall Upper procolor.com At this year’s SEMA show, ProColor Collision, along with NOVUS Glass, will showcase its leadership in the collision repair and automotive glass industries. Also, at the same booth, one can experience NOVUS Glass’ superior glass repair and replacement advantage!

Since 2001, ProColor Collision has been disrupting the North American collision repair industry with its strong focus on training, technology, and talent. We offer independent body shops the opportunity to join one of the largest and fastest growing automotive aftermarket networks in the world. We leverage established national and global partnerships with insurers, fleets and suppliers to help drive business to our franchisees.

Stop by our booth to witness firsthand how ProColor Collision is supporting its franchisees in reinventing their operations from their traditional format so that their teams remain on top of new automotive technologies and operational strategies.

At our booth, you will also witness the latest innovations in glass repair and replacement as NOVUS Glass showcases the opportunities of this rewarding aftermarket business. Also, learn more about the fully equipped NOVUS Glass mobile van, which allows franchisees and their teams to repair or replace automotive glass wherever their customers are located.

For more information or for franchising opportunities, please visit procolor.com or novusglass.com. *ProColor & NOVUS are part of Fix Network World, the leading global automotive aftermarket services network. Our family of brands spans over 2,000 points of service internationally. In the United States, Mondofix, Inc. has granted an exclusive license to 79411 USA LLC to the FIX AUTO brand.

47

SEMA PREVIEW

F E AT U R E D C O M PA N I E S

asTech®️ Driven

by Repairify™️ Booth #34193 astech.com

asTech®️, based in Plano, Texas, is the leading global provider of comprehensive remote and local diagnostic, calibration, and programming repair solutions to the automotive aftermarket. asTech®️ provides cutting-edge, certified and AI driven repair solutions using OEM and OEM Compatible tools to ensure safe and accurate repairs based on OEM data driven procedures.

Through its’ patented Rules Engine and proprietary software tools, asTech®️ provides vir tual ASE- Cer tif ied Master Technician warrantied services direct to its’ customers in 44 countries in addition to exclusively managing the Launch Tech and Autel remote service offerings. The asTech®️ virtual ASECertified Master Technicians provide repair solutions for vehicle trouble codes remotely along with real-time assistance to shop technicians at the vehicle when needed.

With the asTech®️ All - In - One, asTech®️ has developed and delivered the most comprehensive single device solution for remote and car side diagnostics, calibrations, and programming in the global aftermarket.

SATA

by Dan-Am Company

SUN Collision Repair Information

This spray gun is a universe unto itself SATA, presents a special edition of its wellknown premium spray gun: The SATAjet X 5500 universe.

SUN® Collision Repair Information provides complete, accurate data that auto body shops can trust to repair any vehicle, in any condition, with maximum efficiency. The software delivers both collision and mechanical repair information together through a single login, helping technicians fix cars faster with more confidence.

Booth #31017 satausa.com

Talk about being on the pulse of time: instead of a “normal” present as a bonus, ever y painter who owns a SATAjet X 5500 universe gets access to a new SATA universe. This specially designed online world is regularly fed with new content and promotions. Members can take part in competitions and receive exclusive news and information. You’ll be the first to find out about new products – just look under “Sneak Previews”.

This online experience is exclusive to anyone who owns a SATAjet X 5500 universe and has secured a place on the website using their SAL number (SATA Authentification Label). This SAL number is a special SATA feature: Usually, the buyer of a product can check online whether they have purchased an original SATA product. In case of this new special edition, the number also opens the door to the SATA universe – and can only be used once to register a user.

Jar i P fander, H ead of M ar ket ing & Communication at SATA , explains: “ We want to give something back to our painting specialists. Something that goes beyond a simple “thank you for your loyalty”. Anybody who registers for the SATA universe may well feel part of something special. And they are indeed privileged, for example when it comes to first insights of upcoming products.”

Booth #32017 (Snap-on) suncollision.com

Driven by its powerful search engine, 1Search Plus, SUN Collision provides on-demand access to current OEM repair specifications and procedures for all makes on a user-friendly, card-based dashboard. The software provides essential repair information for body and frame, paint and finish, materials, and more. Plus, it simplifies repairs involving complex electronics and Advanced Driver Assistance Systems (ADAS).

Through the software’s ADAS Quick Link button, technicians can quickly find vehicle-specific ADAS information needed to diagnose, repair and calibrate damaged components, including sensors, cameras and radar systems.

To speed electrical diagnostics and repairs, SUN Collision’s award-winning interactive wiring diagrams feature trace-to-trace capabilities and exact diagram jumps that make it easy to locate and troubleshoot specific wires. Technicians can navigate directly to specific component information without a secondary lookup.

SUN Collision’s latest innovation is the exclusive Repair Package, which significantly expedites the blueprint process for body shop estimators.

It eliminates the tedious manual research needed for estimates, instantly generating a comprehensive package with repair procedures, illustrations, diagrams, and associated OEM part numbers. It integrates with estimating platforms, uses CIECA standards for efficient data transfer, and supports customization.

SUN® is a brand of Snap-on® Incorporated and headquartered in San Diego, California. For more information, call 877-840-1973 or visit suncollision.com.

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2023

RESOURCE GUIDE Accudraft Booth #33071 accudraftpaintbooths.com asTech (Repairify™️) Booth #34193 astech.com

US Autocure Booth: N/A usautocure.com

Speed. Efficiency. Quality. Profitability. US Autocure engineers infrared curing systems designed to meet the needs of many industries, including automotive collision repair. US Autocure systems are designed by a team of engineers and autobody specialists who understand the need for quality and efficiency.

US Autocure systems are designed to allow autonomous operation, semi-autonomous, or manual control. Operational control is maintained through the interface and can be programmed by the operator or recalled as a previously defined recipe. The user has manual control over surface temperature, panel angles, tracking speed, and optimum surface temperature.

Speed and light exposure are controlled by either values programmed manually by the operator, or by the pattern and formulations for the given application. As the carriage moves across the substrate, laser IR sensors record the temperature of the material. The carriage speed is automatically controlled to maintain the optimum temperature. Optimum temperature for the substrate is approximately 205 degrees Fahrenheit, but optimum exposure to IR will be dependent on the paint selected. IR exposure will be measured in a relative scale to the sensor used.

Fuji Spray Auto Booth #34199 fujisprayauto.com Hunter Engineering Co. Booth #42017 Hunter.com KECO Body Repair Products Booth: #32201 kecotabs.com Polyvance Booth #34087 polyvance.com ProColor Collision Booth #32255 procolor.com SATA Booth #31017 satausa.com SUN Collision Booth #32017 suncollision.com US Autocure Booth: N/A usautocure.com

US Autocure systems are fully-compliant to US Fire Prevention Standards and have earned Class 1, Div 2 certifications. Compliant US Autocure systems do not require enclosures and can be retrofitted to a wide range of existing spray booths and environments.

Proudly offering American design, build, installation and support, US Autocure will provide industries with cost ef fec tive, ef f icient , prof itable solutions through manufacturing of the world’s highest quality automated curing solutions.

49

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WORK SMARTER

S T R A T E G Y

THE SOP

MAINTAINING STRONG RELATIONSHIPS WITH INSURERS

ADOBESTOCK

Whether or not you’re in the DRP world, insurer relationships are key to good business R YA N D E M A R CO, vice president of All County Collision in Eustis, Florida, knows a thing or two about direct repair programs (DRPs).

When DeMarco’s father, Richard DeMarco, first opened All County Collision in 1993, he quickly gained a reputation for producing high-quality work — and insurance adjusters took notice. Soon after opening, says Ryan, several direct repair program (DRP) administrators reached out asking them to join their programs, and DeMarco’s father sought out others over the years as well. The partnerships came and went as time passed, but one remains…and is still going strong 25 years later.

October 2023

“DRPs can offer a lot of value to a shop,” DeMarco says. “They provide a steady flow of work, allow access to the marketing of a much larger insurance company, and can decrease cycle time through expedited repair processes.”

But, like all things in life, they’re not without their downsides, too. DeMarco acknowledges that DRPs require shops to make some concessions that can lower gross profit margin (like lower labor rates and lower parts markup), and he advises against becoming too dependent on DRP relationships.

“You want to make sure your business will survive even if that company ends the DRP relationship,” he cautions.

51

Keeping those things in mind, however, DeMarco thinks DRPs are certainly worth pursuing for any shop that wants to increase their volume of work and expand their business. He says he plans to pursue more himself when All County’s second location opens soon.

These are his top tips for successful DRP relationships.

As told to LINDSEY GAINER

Meet the Insurers’ Metrics DRP relationships are maintained by meeting the metrics set by the insurance company. Most DRPs will provide a scorecard to

fenderbender.com

STRATEGY

grade your performance. Use this information to fine-tune your processes to provide the best service and improve your scores.

Ask your DRP administrator what you can do to improve your score, too. Once you determine how to improve, take the time to train your staff and follow up to make sure the new processes are being followed.

Leave Room in Your Schedule for DRP Work

your shop needs to adapt to this new environment. ICAR education has been helpful in keeping our staff up to date with new vehicle technology, and implementing convenient communication channels like texting, automated updates, online scheduling, and online photo estimate requests has helped us keep up with customer expectations.

Get to Know Your Local Agents

Communicate your capacity with your DRP and base your schedule off that. For example, if your capacity for that insurance company is 10 cars per week, make sure to leave that amount available in your schedule. If you can schedule and turn claims around for the insurance company quickly, they’re likely to send you more work.

Remain Flexible and Willing to Grow Vehicle technologies continue to get more complicated and consumer expectations continue to become more demanding, so

Set aside a day once or twice a year to stop by the local insurance agent’s office and thank them for their business, or let them know about your shop if they aren’t already referring to you. This is a good time to bring them up to date on any news you have — things like a new OEM certification, new services you’re offering, or any other information they might find useful. Customers sometimes need assistance with their claims, too, which gives you the opportunity to call the agent’s office and speak to them directly…while helping your customer at the same time.

Wow Your Customers Provide excellent customer service and deliver a quality product. Keep an open line of communication throughout the entire repair process. Remember, “where there is a void in communication, negativity fills it,” as writer Jon Gordon once said.

Educate your customers on the repair process and update them on any changes.

If there are any extended waiting periods for parts or authorization, we try to give what we call “no update updates.” This lets the customer know that even though we are still waiting, we haven’t forgotten about them, and we are proactively working on their job. Capitalize on any value-add opportunities that don’t cost you too much additional money or time.

For example: go the extra mile on the final “wash and detail,” remove paint transfer, tar, and bugs. Our DRP has us send surveys to every customer and scores us on a customer survey index (CSI) based on the results of those surveys. Happy customers will improve your CSI results!

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TECH+TOOLS

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VR TRAINING IN COLLISION REPAIR

Once a novelty, virtual reality is now a staple in the national tech scene. See how it could help your shop’s training regimen one day soon

T H O U G H I T ’S O N LY B E E N A R O U N D in its modern form for a little over a decade, virtual reality can trace its history back well over a hundred years.

By N O A H B R O W N

October 2023

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Research conducted by English scientist Charles Wheatstone in the 1830s showed that humans could process two copies of the same image placed right next to each other as having depth, leading to the eventual development of early stereoscopes.

Tech companies began to develop some of the earliest iterations of modern VR technology in the 1960s, and video game companies such as Nintendo and Sega began experimenting with making that technology portable in the 1990s through the ill-fated Virtual Boy and Sega VR headset consoles.

Though none of those devices develop a mainstream following, they laid the groundwork for where virtual reality technology is today. Mike Mertes, learning innovation and technology manager for ICAR, says that the technology is ripe with applications for the auto repair industry and could help shape the technician training field rapidly over the next decade.

“In the last three years, especially as the equipment becomes cheaper, it’s far more approachable,” Mertes says. “The technology to develop the training scenarios used techs is becoming a lot easier to use, too.”

As the collision repair industry continues to develop content for virtual reality headsets, training and collaboration with other institutions will only continue to become easier.

Applications for VR in Collision Repair Virtual reality, like any other brand-new technology that explodes into the public eye, suffered from becoming a fad before people really knew what to do with it.

Mertes says this why the collision repair industry is only just now starting to really latch on to the technology despite its prevalence throughout the 2010s.

“I think everyone got really excited with the technology … but had no real plan. That happened a lot throughout the industry, and it set a lot of people off from it because they had all the hardware, but

October 2023

they didn’t have a great concept of how to use it or relevant experience.”

Despite the initial industry-wide skepticism, virtual reality technology lends itself quite well to training. Most training developers such as I-CAR are using the technology to develop guide-based stepby-step training simulations that allow trainees to practice a repair procedure under a simulated car hood before taking those lessons and trying to apply them under an actual hood.

Mertes says techs can greatly reduce the amount of time it takes to learn how to properly diagnose and repair electric vehicles through the use of VR. Having a simulation allows a trainee to interact with an electric vehicle in real time with-

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out the real-world risks, while at the same time having access to repair procedures, PPE guides and other necessary documents all at their fingertips.

“That’s one of the biggest advantages of VR. You can instill confidence with that education, especially when you’re dealing with something that, if you were working on a live vehicle that had voltage running through it, could electrocute you and end your life,” Mertes says. “Talk about something you wouldn’t want to work on in real life without some sort of training.”

And as the technology becomes more globally available and easily accessible, more developers will build programs that will help train techs on very specific jobs throughout an entire body shop. Program

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STRATEGY

Additionally, AR headsets can act essentially as mounted webcams that allow other people to see what the user is seeing. Mertes says those remote capabilities would allow a tech who is stuck during a repair or has a question come up to virtually bring in an outside pro to look at the vehicle and guide the user through the correct procedure in real time. That, as a result, saves a lot of time wasted waiting and the cost of bringing in that outside source.

“Rather than having to fly someone in or get your pro service tech, you can actually call them right through the headset and they can see through your eyes what you’re trying to do,” Mertes says. “They can see how far you are in the process. If they see something you’re missing, they can circle it, highlight it, and you can see those marks through your headset.”

Industry Adoption of VR

developer SprayVerse has created what its website describes as “the most advanced virtual spray-painting training solution” and is used by training institutions, OEMs and paint companies.

Mertes says it’s hard to gauge exactly how many shops, institutions and other stakeholders in the collision industry are using VR, but looking at other industries shows just how effective VR training can be if utilized properly.

“From a worldwide perspective, companies such as Boeing and United are using the technology, and it’s improved their training tenfold,” he says. “That experience really helps get those fundamental skills established so you can help take that to a real-world experience.”

October 2023

The possibilities for integrated repair programs aren’t just limited to virtual reality, either. Augmented reality, which is takes the user’s environment in through a camera and enhances it with graphics and other visual elements, presents another opportunity for the repair industry.

Through AR technology, it would be possible to develop a program that allows a tech to put on a headset, and instead of just seeing the actual vehicle, they would have notifications, procedures and other guides directly in their heads-up display.

“Maybe it pulls up recall information,” Mertes says. “Maybe there’s a particular process that you’re working on and you need to know where those components are located, and it shows you exactly where they are.”

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Though there are examples of real-world applications of VR training, the technology is still in the early-adoption phase for the collision repair industry. Mertes says its crucial for shops to talk to their technology vendors to determine if VR makes sense for their operation and, if so, how to apply it.

“The work is still going in to see what makes the most sense for the industry,” Mertes says. “The best place to start would be working with your technology vendors to figure out what you’re trying to accomplish.

There are a lot of different headsets out there, and the last thing we want is for a shop to invest in something without due research.”

Virtual and augmented reality technology provides some exciting opportunities for collision repair, and Mertes says it will only continue to get easier for shops to start experimenting with different headsets and training options.

“I think total industry adoption will probably be within the next two to five years,” he says. “The seeds have really just started to be planted, and you’re starting to see a little bit of growth, but there’s still a while to go.”

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STRATEGY

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CASE STUDY

WHEN YOU’RE AT FAULT

Don’t fret when your shop makes a mistake.

Have a plan and respond responsibly

I T T A K E S S T R E N G T H A N D C O U R A G E to admit when you’re wrong, and even more so when you’re in a management position. Daniel Trapp, now the collision manager at Earl Stewart Toyota in Lake Park, Florida, learned that the hard way early in his career — his

By LINDSEY GAINER

October 2023

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STRATEGY

“Self-ref lection is difficult, and admitting you were the problem is even more difficult,” says Trapp, “but it’s necessary for growth.”

Trapp readily acknowledges that he came into his first management position rather “accidentally”— he was in the right place at the right time when the manager of a small New Jersey collision shop quit, and the owner needed a replacement fast.

“The company had just decided to get into the collision industry and didn’t know

October 2023

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working for, not theirs,” he shared. “But it’s eye opening when an employee comes to you and tells you that you’re the problem.”

That was a turning point in Trapp’s career. “I realized they were right — I was the problem. And it was affecting the employees, the customers, and the business…I needed to change, plain and simple.”

The Solution After that employee came to Trapp with their concerns, he knew he needed to take responsibility for his actions and make things right — and that’s exactly what he did.

“From that day forward, I decided I was going to change,” he reminisced. “What’s been most important to me professionally ever since is making sure I’m doing everything in my power to equip the people I’m leading for success…and I now work every day with that mindset.”

During the last year that he managed the New Jersey shop, Trapp worked hard to learn everything he could about management in

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ISTOCK / GETTY IMAGES PLUS

The Problem

what to do when their manager left,” shared Trapp. “The employees were looking for leadership and knowledge and I had neither, frankly, at the beginning of my career. I was very young and hadn’t had much training in management or anything collision related.”

Nevertheless, Trapp took the job, and the hard lessons soon followed.

“You don’t read a lot of stories about what someone was doing wrong and how it affected everyone around them,” he continued, “but that’s exactly what this is.”

Trapp admits that work wasn’t the priority it should have been for him back then; combine that with a lack of leadership and collision experience and you’ve got a recipe for problems.

“The way I was managing the collision shop was hurting the dealership’s reputation and employees, both,” he said. “I think everyone wants to believe they are doing — at the very least — a good job, and they often believe it’s the company’s fault they’re

MATEJMO /

first management job was anything but smooth sailing.

The lessons he learned through that experience, though, have helped shape his career and that of many others. He’s now a successful, effective manager and walking proof that if you’re willing to admit fault, take responsibility for your actions, and work hard to restore trust, you can come out the other side better for it.

the collision industry, going through PPG green belt training and working on lean practices — slowly, he says, sales grew.

Unfortunately, however, the damage had been done.

“It was a difficult situation and I thought I was getting there — my priorities were changing, and we were seeing positive results. But, as with any relationship, the damage was done and perceptions were set. The ultimate solution to the problem was removing myself to give everyone — including me — a fresh start.”

Trapp and the dealership mutually agreed to part ways, and he left having learned important lessons he still carries with him to this day.

The Aftermath A few months after leaving the shop in New Jersey, Trapp took a position with a much larger shop in Virginia Beach.

“The shop in Virginia Beach had all the same problems I had created at the shop in

October 2023

New Jersey,” says Trapp. “It was a major corporate company that had an image and confidence problem on the customer and employee side. Receivables issues over a half million dollars, customers’ vehicles that were at the shop for months on end, and employees who no longer trusted the company.”

But this time around, Trapp knew exactly what to do.

“I was determined to turn things around, first with the employees and then the reputation.”

It started with group meetings to work on the employee issues. Trapp found the four key employees he thought could help make a difference and empowered them to speak for their peers; together, they worked on every issue in an agreed upon order until the problems were resolved.

“It took a solid year, but in turn the shop’s reputation fixed itself during the process,” Trapp says. “I have always been a person who wants to grow team members and have been a part of many others’ suc-

59

cess as they have been a part of mine. At its core, your reputation is based on your team and processes.”

Fix those, he says, and the rest will fall into place.

The Takeaway A great leader is one who is humble enough to admit fault and do whatever is necessary to fix the problems at hand. Follow through is key; so is open communication. Check in with your employees often to make sure you’re hitting the mark in all areas of your business and listen with an open mind to their concerns.

It’s also incredibly important to work collaboratively to solve problems and implement solutions and processes that maximize efficiency and customer satisfaction.

Finally, invest in training for yourself and your team and remain flexible and willing to course correct when needed, to ensure the shop will continue to run smoothly for years to come.

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TECH+TOOLS

MANUFACTURING, ENGINEERING, EDUCATION: ILLINOIS’ NEW EV INNOVATION HUB

How an EV compressor manufacturing facility became a center for innovation and careers

By K A C E Y F R E D E R I C K

A S V E H I C L E S H E A D D O W N the path of electrification, every aspect of the industry is impacted throughout the transition: from supply chains to research and development, to workforces.

TCCI has sought to address this with its new EV Innovation Hub currently in development in its home of Decatur, Illinois, along with the help of Illinois Governor J.B. Pritzker, Richland Community College, and the city of Decatur.

President Richard Demirjian and Vice President of Global Marketing Kara Demirjian Huss offer a look into the work being done at the EV Innovation Hub and why it’s needed in the industry today.

COURTESY OF TCCI

Manufacturing: TCCI’s EV Compressors TCCI specializes in compressor manufacturing, and it began developing electric compressors for EVs in 2018.

Around two and a half years ago, TCCI was looking to expand its manufacturing

October 2023

operations. It has electric compressors produced in Ningbo, China, but was looking to bring more of that work to North America.

Illinois has been pushing for green energy projects within the state, so TCCI began conversations with Governor Pritzker’s office seeking support for an EV compressor manufacturing plant.

“Illinois has had this vision early on of being one of the leaders in electrification and the EV and energy industry, and so they really were instrumental,” recalls Huss.

This new facility will be equipped with a state-of-the-art assembly machining center that will produce compressors anywhere from two kilowatts to 30 kilowatts and 24 volts to 850-volts.

Engineering: The Climate Center for Innovation and Research As TCCI continued to have discussions about climate friendly technology, the topic of a facility for testing electric vehicles was brought up, sparking the idea for the climatic center

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and turning the manufacturing plant into something more.

The Climate Center for Innovation and Research is housed in the same facility but operates independently from the manufacturing segment. It will be a climatic tunnel that contains a 60-foot by 25-foot chamber, equipped with solar and a three-road dyno that is 800 horsepower per roll.

The tunnel will also be able to accommodate hydrogen fuel cell vehicles and will contain a fast charger inside the tunnel for EVs to test how well the charging works at all types of extreme temperatures, ranging from -30 degrees to 130.

The main purpose of the climatic center is to test innovations in not only the EV sphere but clean energy and climate technology as a whole, which can often branch out into other fields such as agriculture. It’s built in such a way that it has made ample room for potential expansions and add-ons in the future to accommodate different types of research.

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STRATEGY

“If there are particular researchers, or research programs that come down, this tunnel has a very flexible capability with it for add-ons,” Demirjian explains.

Many such research facilities are not open to other companies, with them often having to simply build their own if they wish to conduct tests–but TCCI will be opening access to the climatic center to any organization looking for somewhere to test equipment.

Education: The EV+ Energy Workforce Training Academy The third piece of the EV Innovation Hub is the EV + Energy Workforce Training Academy, created in part with Richland Community College.

The program will be offered to high school students, allowing them to earn dual credits at the Innovation Hub campus while attending high school and having the opportunity to earn an Applied Associates of

October 2023 2310FB_MW_BuyAutoSupply.indd 1

Science or an Applied Science Degree from Richland upon graduating high school.

TCCI has also established agreements with several universities throughout Illinois–such as the University of Illinois, Grainger College of Engineering, and Northern Illinois University–to allow students that have graduated to continue their education by transferring their credits to engineering or computer science programs in pursuit of a four-year degree.

Students will have access to assembly lines and the climatic center right outside their classroom doors, allowing for an immersive, hands-on experience for them. TCCI also has plans to connect with companies such as Rivian, Lion Electric, Caterpillar Inc., and Navistar to establish apprentice programs and co-op programs.

“The days of that dark, dirty, dingy manufacturing facility just isn’t there anymore.

We’re talking about automation on lines,

62

technical skills,” says Huss. “We need students coming either out of high school or out of college, we need more engineers, we need more individuals that have a computer science (background) with both the software and hardware capabilities because of the technologies needed in this space.”

The facility plans to launch in August 2024 and hopes to impact the auto industry and beyond.

As the transition to clean energy and electric vehicles continues, TCCI believes it’s imperative that the entire industry do its part to help hoist the sails. Demirjian hopes that similar projects will soon be seen elsewhere and is open to others visiting the EV Innovation Hub to use it as a template.

“Our involvement isn’t just about what we’re doing here at TCCI. It’s about helping the industry transition, making sure that our leaders in our company are out there being involved,” Huss says.

fenderbender.com 8/10/23 3:14 PM

STRATEGY

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FINA NCE+OPER ATIONS

CREATING A SOCIAL MEDIA POLICY

F R O M FA C E B OO K T O T W I T T E R to Instagram, and now to Threads, your shop’s social media footprint just keeps growing. As it does, it’s the perfect time to review your social media policies.

A solid policy will provide clarity and protect your business and privacy

By N O L A N O ’ H A R A

October 2023

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Social media is a great tool to reach prospective customers as well as current clients, and it provides a method in which to reach larger and larger audiences. But like with all tools, there are potential challenges in operating your shop’s social media profile, and it’ll only work right if used correctly.

And as social media becomes a more and more widely used tool that’s less and less avoidable, it’s important to establish social media policies for your business, not only to provide a guide to your staff

October 2023

but also to protect them, your business and your customers.

Providing clarity One reason to implement a social media policy is to provide clarity as to what is and isn’t acceptable social media use. Establishing clear guidelines and expectations for employee social media posts can help prevent issues “such as inappropriate postings, disclosure of financial information and negative comments about the

64

company,” Michael Callahan, a managing partner at The Callahan Law Firm, told FenderBender via email.

A clear policy provides a framework of acceptable social media posts on personal, as well as business-operated accounts, outlining what are and aren’t appropriate ways for the company to be represented.

Callahan also says that the policy can create a structure for solving any potential conflicts. The policy can include repercussions should its guidelines not be adhered to.

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Protecting the business If and when the time comes that the policy isn’t adhered to and an employee makes an inappropriate social media post in some form or another, having the policy can be helpful in protecting your business, according to Peter Cassat, a partner at Culhane Meadows.

Cassat uses defamation as an example.

Say your employee badmouths a cross-town competitor over social media, saying they do a poor job of fixing a certain type of vehicle.

Cassat says that could legally be attributed to the company, and could result in a lawsuit.

“But it’s nice to have that policy in place and say, ‘No, we don’t let people do that. That was against our policy,’” Cassat says. “So, when you try and take the position that it was a rogue action by an employee, you can say with some certainty that it wasn’t authorized.”

The policy could also be useful in terms of advertising. Should an employee make an inaccurate post about pricing without acknowledging the social media policy, it can provide a similar fallback.

Protecting privacy In addition to protecting the business, a well-written social media policy can also help ensure protections for employee and customer privacy.

“It can limit the dissemination of sensitive data, ensure conformance with data

October 2023

protection laws and prevent the unauthorized use of customer or employee images or personal information,” Callahan wrote.

Cassat notes that company policy should already outline protections for employee and customer privacy and that a social media policy shouldn’t be a replacement for other important company policies. But adding a social media policy to existing privacy policies adds another layer of protection.

First steps As you decide to set up a social media policy at your shop, both Callahan and Cassat say that the process should start with a period of evaluation. Callahan says you should take a look at the needs and potential threats as how they relate to your company’s size, culture and operations.

A social media policy would be an addition to existing company policies. As such, Cassat says you need to evaluate how it will fit in with those policies.

“Perhaps you already have policies that cover this, it can just be extended to social media,” Cassat says.

Cassat also mentions that, depending on need, extending policies to encompass social media may be a better fit than establishing a new policy.

“I think a comprehensive kind of communications policy that encompasses

65

social media might be the better way to go,” Cassat says, also noting that a policy shouldn’t be overly prescriptive, especially if that makes it unrealistic to enforce.

“A good handbook/communications policies (are) a great starting point, and then companies should think about more whether there’s other holes they need to plug,” he says.

After evaluating your company’s needs and how a new policy might fit into other company policies, both Callahan and Cassat note the importance of seeking legal guidance when writing the policy. An employment law attorney can ensure the policy applies to applicable laws and regulations, and that it doesn’t violate employee rights.

And it’s important to continue to review the policy as the landscape of social media is everchanging. Cassat says it could be helpful to write the policy more broadly in a way that could apply generally to new platforms and technologies. Still, he recommends continually evaluating all company policies.

“That’s the beauty of writing in a more general way because the more specific you are, the more it becomes outdated quickly,” Cassat says.

So, as the landscape continues to evolve and the next Threads rolls out, your company will be ready.

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COLUMNS

COLLISION COURSE

Recognizing and Heading Off Burnout

We need to be able to tell when we are holding our shop or employees back because we have not learned self-care. And knowing is half the battle. that mean your employees are feeling burned out, also?

How do you even spot burnout in your employees?

Those are serious questions to contemplate, because how you handle burnout for you and your employees will have lasting effects on your shop. It’s also a question that doesn’t have one right answer, if there is even a right answer. It’s also an answer that will be individual to yourself and to each employee.

Going into the fourth quarter, I have definitely been feeling burned out. Should I have gotten to the point where I feel this way? The answer is “no,” but here we are. Between managing a shop, dealing with the finances, dealing with employees, dealing with insurance companies, and then adding a personal life into the mix, it can be a lot for anyone, even if you are a seasoned shop owner or manager. I know I had lofty goals this year for my shop in wanting to hit certain metrics. I’ve changed a lot of things in my shop, along with a new bonus program, a retention program and a four-day-a-week, 10-hour-workday schedule. I also started doing some much needed upgrades in my shop and trying to expand into another building. So, I have definitely been feeling burned out lately.

Personally, for myself the only way I have been maintaining a slight hold on things and not spiraling into total burnout has been to take time and get a massage every Sunday. Then I come home, and all Sunday afternoon I do nothing that relates to any type of work that makes money. Sometimes, that means I lie on the couch for five hours reading a book, but it’s the only way I’m able to get up on Monday and put in another 60+ hour week for everything I have going on. That’s what works for me, and you have to find what works for you. Recently, I was able to get away for a long weekend where I did not think about work at all. And that’s when I realized how long I have just been running on fumes. This got me thinking about my own self-care and how it is probably affecting my shop. If I am not at my best or even halfway my best, then how can I be making good decisions and help my shop grow? Or have I become a detriment to my shop? It’s a question I’ve given serious thought.

Am I going to be able to change anything soon?

Probably not. I have a lot going on. But being able to step back and recognize that I may be holding my shop back because I am feeling burned out is a very important step. As shop owners or managers, we need to be able to tell when we are holding our shop or employees back because we have not learned to handle self-care.

Knowing is half the battle.

October 2023

The topic really got me thinking about when, not if, my employees will feel burned out. And how do I recognize that and help to curb it? I think that is an even a harder question to ask because each employee is different and what you may be able to easily spot in one employee you won’t in another. Now, more than ever, shops cannot afford to lose good employees to burn out. Employees in today’s market are more likely to just walk away instead of coming to you with their concerns. So how do we keep our employees from burnout and leaving or setting a shop back?

I’m not an expert, and I have a stronger relationship with some of my employees than others. Even though I try, there will always be employees who will keep you at arm’s length. For all my employees, I have tried to learn their “love language” so I can show appreciation in a manner they will respond to and hopefully keep them from burning out. Some of my employees have a love language that is Acts of Service, and I have made an effort to do things for them that they appreciate. For two of my employees who have younger kids that I have gotten to know, it means taking their kids out to the movies or out to Chuck-eCheese every now and then. The kids love coming to the shop and getting to do something fun, and I have seen how this has helped my relationship grow with those two employees and helped with them not feeling burned out. Another one of my employees’ love language is Touch. So, when I give them praise or need to talk to them, I reinforce what I am saying with a pat on the shoulder, a fist bump, or sometimes even a high five, as corny as that sounds.

I’ve also started singling employees out to do something with them that helps strengthen the relationship between us and helps combat some of the burnout that employees will inevitably get. I’ve found this has been hard to do without making other employees feel jealous, but it is doable. This year, I am taking two of my employees with me to SEMA. I am sending another younger employee to training early next year and will be attending the same training with them. I am starting to take another employee who is my “right hand” to my Regional Performance Group that is out of town, and after the group we go a do something non-work related and fun.

The point is that I may not be able to stop burnout in myself or my employees, but I can recognize that this can be a serious issue that affects my shop and our production. I can understand this is going to be an ongoing issue no matter what I do. It is just inevitable because life happens to us and to our employees and all we can do is try to recognize it and combat burnout.

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TIFFANY MENEFEE

has more than 20 years experience in the insurance business and now runs a collision repair shop in El Paso, Texas.

EMAIL:

tiffanykaymenefee@gmail.com

ARCHIVE:

fenderbender.com/menefee

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JOE GRETO

What do you do when you’re burned out? Does

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COLUMNS

DUE PROCESS

The Bittersweetness of People Development The process can be a tricky balance between pushing people to grow, avoiding stagnation, and premature advancement painful process. But developing our people is an investment we make for ourselves, our company, and, most importantly, our team members. When we work to improve the skills of our staff, they become more empowered and confident in their roles. This often leads to increased productivity and improved morale throughout the organization.

But it doesn’t happen overnight. Without consistent, innovative growth and development of the people within your organizations, they will not be able to remain competitive in today’s marketplace. People development allows you to expand your team’s capabilities and streamline processes within the organization while creating more meaningful relationships with customers.

Understand the true purpose of people development.

What if we failed to invest in the development of our team members? Would our workplace be any better? The answer is no. The true purpose of people development goes beyond just acquiring new skills and knowledge. It’s all about empowering our team members to become the best versions of themselves and creating a positive work environment that fosters growth. When we invest in our team, we show them we value their contributions and care about their future success. This results in increased motivation, productivity, and job satisfaction.

Reward progress, but also be willing to give constructive criticism when needed.

Rewarding progress is an important aspect of any growth process, but it’s crucial to remember that constructive criticism can be just as valuable. Have a plan in place and approach the situation with a level head.

Don’t allow your emotions to cloud your judgment or change your approach. Whether delivering feedback in a group or one-on-one setting, always be mindful of how it is received. No matter how well-intentioned, it can be hard for anyone to hear negative feedback.

By giving constructive criticism with empathy and a clear plan for improvement, you’ll be on the right track to helping individuals achieve their goals.

Let team members know that failure is an opportunity for learning, not something to fear.

Fear of failure is a natural instinct all humans face when attempting something new or challenging. It’s easy to retreat when things become overwhelming.

However, it’s important to let team members know that failure should not be feared or avoided. Instead,

October 2023

it’s an opportunity for growth and learning. Encouraging team members to embrace failure can lead to more innovative ideas and solutions. When team members feel supported in pursuing new ideas, they are more likely to take risks and push their boundaries. Remember, failure is not the end of the road but a stepping stone toward greater success.

Recognize that not all team members are equally suited for growth and development.

Building a successful team requires recognizing that each member brings unique strengths and weaknesses, and not everyone is equally suited for growth and development. It’s crucial to identify individuals who are passionate about learning and are receptive to guidance. By doing so, we can cultivate a team that thrives and achieves collective success.

Acknowledge that finding the right balance between growth and stagnation may be challenging.

It’s no secret that finding the perfect balance between growth and stagnation can be a tricky feat. After all, not everyone responds to success and failure in the same way. While some may thrive under pressure and constantly push themselves to new heights, others may feel overwhelmed and prefer to remain in their comfort zone. The problem with premature growth is that it can often lead to false confidences that they already “got it,” or even failure if not approached carefully. So, how do we find that elusive sweet spot? It takes effort and patience, but with the right mindset and approach, it is possible to strike a balance between growth and stagnation that works for you.

How do you find the motivation to do it repeatedly when team members move on, get promoted, or decide it's not for them?

Team dynamics can be unpredictable, and it’s not always easy to find the motivation to keep going when people move on, get promoted, or simply decide to leave.

However, how you respond to these changes will influence your success. Some team members may respond positively to the changes and continue to push forward.

Others may need time to adjust and improve at their own pace. Unfortunately, some may retreat and give up altogether. You can maintain a strong and productive team by focusing on the team’s overall goals and communicating effectively with the remaining members.

People development is an integral part of any workplace. Investing in your team members now will reap real rewards down the line, so take stock of who you are investing your time in — are they the right candidate or just in the right place at the right time?

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D R E W B R YA N T has been

the owner of DB Orlando Collision since August of 2011. A 20 Group leader, in-demand conference speaker and award-winning shop owner, Bryant takes a non-traditional approach to process implementation, lean process development, & overall operational experience while remaining dedicated to his staff’s personal and professional development.

EMAIL:

drew@orlandocollision.com

ARCHIVE:

fenderbender.com/bryant

fenderbender.com

STEVEN PARKS

There’s no denying it can be a difficult and often

The Passionate Parts People Myla | 25 Years of Service General Manager | Omaha, NE

Meet Myla, a General Manager at our Omaha, Nebraska location. Myla is one of the more than 45,000 men and women of LKQ who share the passion for providing the best possible parts and service for our customers. This year, as LKQ celebrates 25 years of providing choice in vehicle repair, we honor those, like Myla, and all our employees, for the passion they bring to their job, every day.

Feel the passion and find your next replacement part at www.LKQcorp.com

Join Our Team

Visit our Website

New Aftermarket | Recycled OE | Remanufactured Engines & Transmissions | Paint Products

Call Us : 866-LKQ-CORP Visit Us Online : www.LKQCorp.com

Your spray gun, your SATA universe.

Visit our new Booth #31017

upstairs, South Hall

limited edition

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SATAjet X 5500 universe – Your ticket to the exclusive world of SATA The SATAjet X 5500 universe is two things: a SATA premium paint spray gun, and your key to the SATA universe – a whole world full of exclusive content, benefits and promotions. Within the SATA universe, you can participate in special raffles. You'll be among the first to know when new SATA products appear on the horizon. Immediately following your registration you will be granted access to exclusive content.

INFO www.sata.com/jetx-universe

Don't hesitate to get your SATAjet X 5500 universe.

Scan the QR code on your SATA universe gun. Register. And become part of something big.

I-NOZZLE 1,2

O-NOZZLE 1,3

1,4

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RP

1184001

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1184217

1184225

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Standard with RPS multi-purpose cup 0.6 l / 0.9 l (each 1x) with swivel joint –

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The exclusive independent distributor of SATA products in the US and Puerto Rico

Phone: 800-533-8016 www.satausa.com E-mail: satajet@satausa.com

SATA, SATAjet and/or other SATA products referenced herein are either registered trademarks or trademarks of SATA GmbH & Co. KG in the U.S. and/or other countries.

Brought to you by:

Products & Services you need to run a more efficient and profitable body shop SPECIAL PROMOTION

OCTOBER 2023

Superior Tools, Technologies, Products, and Equipment for the Most Efficient and Profitable Body Shop The products and services required to operate the most successful, sustainable, and profitable collision repair shop change constantly. The need for modern methods, operations, and procedures is more critical than ever as repair demands from customers, OEMs, and insurers continue to increase on today’s complex vehicles. With the right tools, equipment, products, and services, you’ll be more than equipped to handle the rigors of the daily grind and boost performance throughout your shop.

The Ultimate Collision Repair Shop returns in 2023 to highlight the boldest and best products available that every body shop needs for longterm success, and to ensure higher quality, safer, and faster repairs. The products featured within

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the Ultimate Collision Repair Shop will establish more than just solid ROI—they’ll provide a means to continually move your shop into the future, poised to handle all challenges of the increasingly complex world of collision repair.

This is the ultimate guide to the products and services you’ll need to embrace tomorrow’s challenges today. Inside, read about the companies and products that are grabbing attention, solving problems, and growing revenue for the repairers who use them.

For additional content including photos, videos, and more, go to fenderbender.com/ultimatecollision-repair-shop.

UCRS

Contents 04-05

ADAS

20-21

Paint Coatings

06-07

Air Filtration and Airlines

22-23

Parts Procurement

08-09

Carts

24-25

Plastic Welding Equipment

10-11

Dent Repair

26-27

Repair Information

12-13

Drying Equipment

28-29

Spray Guns

14-15

Frame Equipment

30-31

Technical Training

16-17

Measuring Equipment

32-33

Welding Equipment

18-19

Paint Booths

34-35

Wheel Alignment

3

ADAS

Autel's WorkflowDriven Solution to Collision Repair

There's a business adage that says success comes from fixing the process, not the problem. If any business' success or failure depends on its processes, collision repair is it.

Today, as vehicles evolve in complexity and sophistication with advancing networks of components and protocols, the challenge of creating a thorough diagnostics, repair, servicing, and calibration workflow may seem daunting.

Yet, since entering the Advanced Driver Assistance System (ADAS) calibration system market five years ago, Autel has created and continues to perfect a comprehensive collision repair process that assures collision shops and P & C insurers that a customer’s vehicle is restored completely; that every needed repair, service, and calibration is executed to OE-specifications.

By introducing new products, optimizing existing ones, and developing strategic partnerships, Autel believes it has developed the most efficient, thorough, and profitable process for collision repair shops.

The IA900WA wheel alignment and ADAS calibration system is at the heart of the Autel process. The industry's first all-in-one 4-wheel alignment and ADAS calibration unit, the IA900WA, guides users from Pre-Scan, digital inspection, advanced diagnostics, coding and resets to alignment and multi-component calibration. The IA900WA offers alignment coverage from the 1960s to today and ADAS calibration coverage of cameras, radar, lidar, and night vision for U.S., Asian and European vehicles. The IA900WA features six high-resolution positioning and tracking cameras in the frame to automatically monitors vehicle height on the shop lift. The benefit of the optical positioning system cannot be overstated, as it enables frame and target-to-vehicle setup in as little as a minute, compared to the mechanical setup with plumb bob, lasers and reflectors that can take upwards of 45 minutes.

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Autel released its North American-made ADAS Bay Max 12K and Bay Max 14K lifts earlier this summer to bolster the functionality of the IA900WA and enable the entire diagnostics to calibration process to be performed in a single bay. These flush-mounted hydraulic scissor lifts with twin Jacking Beams and Floor Lift tables allow the technician to safely stand under the entire length of the raised vehicle to make repairs. And when the lift is lowered and flush with the ground, the technician can position the vehicle anywhere in the bay to perform nearly every ADAS calibration type.

Autel's All Systems AutoSCAN has been standard on its advanced diagnostics tablets for many years, and technicians have benefited from the scan's identification of ADAS components and detection of any system faults. ADAS, however, presents technicians with additional challenges. Even though the sensor may be operating without a code, this does not mean it is performing as intended. This is especially true for systems on vehicles involved in crashes when even a minor collision might have altered the camera's vision field or the radar's angle.

To this need for the most accurate as-built vehicle system data and OE guidelines for when safety system or associated electronics need to be reset and calibrated, Autel has partnered with Repairify's adasThink.

Working with the most popular estimating systems, adasThink provides VIN-based reports that identify required operations based on the estimate line item and the manufacturer's recommendation, including nonADAS resets, initiations, and ADAS calibrations. The report links repair and service instructions and sources the OE requirements supporting the procedure. Autel tablet owners with ADAS software and active subscriptions can subscribe to adasThink at a reduced rate.

The adasThink arrangement is part of the larger partnership agreement signed between Autel and Repairify in March, which includes the ability of Autel technicians to access asTech’s OE-derived diagnostic, calibration, and programming solutions via the Autel Remote Expert platform. Remote Expert is active on the MaxiSYS Ultra series tablets and the MaxiFLASH XLink unit. Technicians can place orders right from their Autel equipment; there's no need to wait for the mobile programmer to program that new ECU. Since its release last year, Remote Expert has seen significant success, with over 1,600 programming, diagnostics, servicing, and coding sessions a month. Repairify's network of certified technicians will be accessible via the platform fourth quarter of 2023.

Finally, let's speak about documentation. The IA900WA system guides the technician to document each step in real-time, including the Pre-Scan, visual inspection, tire depth analysis, steering angle sensor reset, alignment, calibrations, and post-scan. Reports can be safely stored on-tablet and through the Autel Cloud report management application and shared with customers or insurance companies via email.

In just a few short years, the industry has gone from just a handful of new vehicles with ADAS to about 90 percent of light-duty vehicles with automatic emergency braking coming standard. With that many ADAS-equipped vehicles on the road, collision shops will become overwhelmed without a comprehensive process. The Autel workflow is the fix the collision industry has been waiting for.

Air Filtration and Airlines

The SATA Compressed Air Filter 500 Series Offers Optimum Air Quality The SATA Filter 584 series filters compressed air to help meet the ANSI Grade D breathing air requirement for clean air, both for breathing and spraying paint. Right down to the smallest detail, this filter system has been designed to offer maximum air purification.

Compressed air is one of the main sources of energy in paint shops. After being generated in the compressor, the air is fed into the compressed air circuit, whereby impurities such as tiny particles of compressor oil can be carried along right into the spray gun or breathing air. While such impurities are not particularly relevant for many industrial applications, they will inevitably cause coating flaws in the paint application process. When working with waterborne paint systems, even the tiniest quantities of oil vapors can cause coating flaws and, consequently, time-consuming, costly rework. Oil vapors or particles may also enter the respiratory system and cause health issues.

For a trouble-free operation, a filter unit should preferably be fitted nearby or directly inside the spray booth. The preferred installation would not be inside the booth. Install a regulator only inside the booth. While the SATA filter 544 will be sufficient for solvent-based paints, the SATA filter 584 is required

when applying waterborne paints, as the activated charcoal stage eliminates the critical oil vapors that can cause coating flaws with waterborne materials.

A three-stage SATA 584 filter unit is also needed when using a compressed air-fed respirator (without a "belt-hung" activated charcoal filter) to clean the breathing air of harmful substances.

If the painter is wearing a belt-hung activated charcoal filter, then a two-stage SATA filter 544 unit on the wall is sufficient.

A well-functioning compressed air circuit also includes regularly maintained compressed air filter units. Every six months, all filter stages should be maintained together in a procedure that takes just a few minutes without the need for tools, thanks to the bayonet lock and defined position of the filter cartridges, which are replaced simply by inserting them.

Another great function of the SATA filter 500 series is that it offers a flow-optimized cyclone separator, which minimizes pressure drop in the filter system and ensures a constant airflow of approximately 135 cfm. This high volume of CFM also is beneficial in shops with more than one paint booth. It allows enough air volume to run more than one booth if properly plumbed to each booth after the SATA 500 series filter. This is less maintenance for the shops.

Other Filters in the 500 Series: SATA 544 filter: Two-stage combination filter: Ideal for a shop trying to deliver clean, dry air to a paint shop utilizing a solvent-borne paint system, which does not require the painter to breathe off the compressed air while painting.

Using it with supplied air respirator breathing equipment requires an additional belt-hung activated charcoal adsorber.

SATA 524 filter: Single-stage sintered filter SATA 564 filter: Single-stage activated charcoal filter Activated charcoal filter for easy retrofitting to existing SATA 544 filter.

Now is your chance to bring your compressed air filtration up to date — for the benefit of your staff and your customers.

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SATA 584L and 544L in-line filters: For use when plumbed into the airline system, utilizing regulators and manifolds at each point of use.

SATA® Air Filtration The SATA filter 500 series 100% technically clean air

Air flow with 4 connections approx. 135 cfm Optimized compressed air treatment through separation of water, particles and harmful substances Fine filter and activated charcoal filter cartridges fit perfectly by being simply inserted – without screw fittings or additional seals Low maintenance, bayonet lock with haptic and acoustic feedback Reverse air flow options available Synchronized maintenance: Filter maintenance only necessary every 6 months for all stages

Visit our Booth #31017 South Hall

SATA® Filter 584TM

SATA® Filter 584LTM

Triple-stage filter (with activated charcoal) – to apply VOC-compliant paints, such as waterborne or high-solid paints.

Order No. 1099953

Triple-stage filter in-line (with activated charcoal) – to apply VOC-compliant paints, such as waterborne or high-solid paints. Order No. 1101716

SATA® Filter 544LTM

SATA® Filter 544TM Dual-stage filter (without activated charcoal) – suitable for the application of solvent-based paints.

Order No. 1100990

The exclusive independent distributor of SATA products in the US and Puerto Rico

Dual-stage filter in-line (without activated charcoal) – suitable for the application of solvent-based paints.

Order No. 1124932

Call Today! 800-533-8016 email: satajet@satausa.com

www.satausa.com

SATA, SATAjet and/or other SATA products referenced herein are either registered trademarks or trademarks of SATA GmbH & Co. KG in the U.S. and/or other countries.

INFO www.sata.com/filter

Carts

Goliath Carts Uni-Dolly System Simplifying movement with Uni-Dolly Adapters

The Goliath Carts Uni-Dolly system provides the industry-best method for moving vehicles around the shop. Capabilities include the ability to pivot, along with an adjustable height and width. The positional braking system prevents unintended movement and contributes to safety during vehicle maintenance or storage. This dolly system is versatile enough to push a car onto the frame rack while also allowing it to fit under almost any disassembled drivetrain or chassis.

A vehicle can be raised using a lift or a jack and then sit on the flat pads, or be attached via a range of specialty adapters underneath the vehicle. The vehicle is then lowered and is now fully movable on the dolly. It only takes one technician to operate it.

This results in time savings and enhanced safety for the shop, as vehicles that would have been laborintensive to move around can be pushed to new areas in a fraction of the time. The Uni-Dolly has two models — a 4,800-pound and 9,600-pound capacity — capable of moving a wide range of vehicles from cars, trucks, and boats to RVs, trailers, and buses.

Our Line of Uni-Dolly Adapters: The Uni-Dolly comes standard with a flat pad adapter and has a range of additional adapters available to lock securely onto the vehicle. The

Frame, Pinch Weld, Hub, and OEM adapters can attach to either Uni-Dolly model to transform them into specialized pieces of equipment. The dollies are designed to be collapsible and can be stored on our purpose-built stand.

Our range of adapters allows disabled vehicles to be moved easily around the shop, no matter the job.

The Pinch Weld Adapter features locking jaws that securely fasten to the unibody pinch welds to move car bodies without suspension or running gear. The Hub Adapter attaches to the wheel hub and adjusts to fit most bolt patterns. They allow you to move a vehicle without wheels on a loaded suspension. The Frame Clamp Adapter attaches to the vehicle frame rails via two adjustable fasteners.

The Uni-Dolly OEM Adapters: Goliath Carts Specialty adapters are for use on Tesla, Mercedes, Audi, BMW, Porsche, and Corvette.

They insert directly into the OEM’s designated lifting points and bolt onto our Uni-Dolly Vehicle Dollies to create a secure connection to the vehicle. Made of durable high-strength aluminum and resistant to damage, these will keep the chassis rails from getting pinched, bent, and broken. The material is soft enough to not harm your vehicle’s metal yet rigid enough to support it. Use them to move vehicles safely and efficiently while protecting the vehicle from potential damage As a Special Offer: Purchase a full set of Uni-Dolly OEM Adaptors and we will include a custom case with foam inserts — a $250 value!

More at Goliath: At Goliath Carts, creating rugged, innovative solutions for use in highly demanding environments is our mission. Our carts and cabinets are designed to eliminate waste and increase efficiency, as well as lowering technical and logistical barriers. We service multiple industries including automotive, government, fleet, industrial, and logistics to provide solutions such as mobile workstations, point-of-use carts, security lockers, inventory control solutions, car dollies, and everything in between. Our founder and chief engineer is continuously developing new products for the marketplace. We work with a variety of organizations to build custom solutions for their specific functions. Excel in your competitive market space by choosing Goliath Carts’ market-driven solutions.

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For a wealth of additional information and to learn more about our products, visit GoliathCarts.com

The most rugged & flexible vehicle dolly in it’s class.

Attach to any lifting point using our line of accessories custom designed with every job in mind.

(866) 694-2278

info@goliathcarts.com

KECO GPR Dent Repair

Improves repairs alongside industry innovation In a time of rapid automotive innovation, the collision repair industry finds itself at the crossroads of evolving technologies and materials. With vehicle manufacturers adopting lighter and thinner metals while ushering in the electric vehicle (EV) revolution, repair practices must adapt.

Consequently, the spotlight shines on Glue Pull Repair (GPR) and KECO Body Repair Products as a clean and efficient alternative, offering efficient GPR systems for the ever-changing automotive industry needs.

Evolving Substrates Improving weight, strength, and manufacturability, thinner and lighter metals are increasingly common, emphasizing fuel efficiency and performance. This poses distinct challenges to collision repair professionals. Original Equipment Manufacturers (OEMs) have recognized the implications of thinner metal substrates, prompting them to tighten up repair guidelines and, in some cases, limit the use of traditional welding techniques.

KECO Body Repair Products’ GPR solution is designed to address various substrates such as steel and aluminum with a single modular system. Many glue tab sizes and configurations provide technicians flexibility and surface area to quickly reduce considerable damage on mild steel, high-strength steel, and aluminum.

KECO’s system delivers efficiency in metal flow with a combination of tools, tabs, and techniques.

EVs Demand Safer Repairs As EV popularity increases in the automotive industry, the engineering complexity demands more extraordinary safety precautions during repair. With intricate electrical components in the structure, traditional repair methods risk vehicle functionality and technician safety. Enter GPR — a safer, cleaner alternative to conventional stud welding. The intricate electrical architecture of EVs requires precaution during repairs and, in many cases, the requirement to power down the vehicle. There are also mandates to avoid high-impact methods like stud welding that can damage sensitive electronics.

KECO’s GPR systems provide the solution by replacing the traditional stud welding machine. Removing drilling and welding eliminates the risk to sensitive electrical components. This safety advantage reduces the need for powering down the vehicle, saving time and ensuring a seamless repair process. Additionally, KECO’s GPR systems contribute to a cleaner repair environment.

The absence of sparks, excessive heat, and debris prevents potential damage to the vehicle’s finish and nearby components. This translates to less rework, minimal filler, and faster repair turnaround.

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Complete, Efficient Repair In collision repair, where precision is paramount, KECO Body Repair Products offers innovative GPR systems while elevating the repair process. KECO’s commitment to clean repairs and non-invasiveness defines a new standard. At the heart of KECO’s GPR systems lies a focus on organization and efficiency. The Level 2E GPR Collision System streamlines repairs, addressing damage with precision. Organization is enhanced through tabs and tools

organized from rough out to finish.

KECO’s GPR Systems offer benefits, applications, and a complete work cell to improve shop throughput.

GPR Benefits Include: • No Damage to E-coat Front & backside factory corrosion protection remains intact.

• Efficient Metal Flow - Large surface area tabs & double-action allow smooth dent removal with fillerless repairs possible on more minor dings.

• Repair Area Reduction - The repair area immediately reduces massively in size after initial pulls.

• Sustainability - Eco-friendly cold repair process.

Key Applications Include: • Aluminum - The most practical method to repair aluminum panels.

• Electric Vehicle Safe - Repair can be carried out on powered EVs. • Structural - Where applicable, the system is capable of structural pulls.

• Cosmetic - Key repair process for SMART & PDR. KECO’s GPR Collision System: • Comprehensive - Complete tab & tool offering from rough out to finish.

• Organization - System cart set up for work cell efficiency.

• Adaptability & Modularity - Every car is different, and no plane is flat; KECO systems are designed to work efficiently with all damage.

• Great Process & Training - Easy to learn and a clear path to mastery.

Training Helping technicians and body shops learn new and innovative processes to make safe and efficient repairs with less invasive techniques is fed from the passion of those in the auto collision industry — we have a passion for the people, the industry, and knowledge. Training programs with expert trainers are available for those just starting in GPR or technicians who want to take their finished repairs to another level.

KECO systems have a 90-day money-back guarantee and a no-questions-asked lifetime warranty on Centipede tabs, SuperTabs, and pulling tools. At KECO, we are dedicated to serving the automotive industry. GPR is our business, and our passion is making auto collision repairs more efficient. With over 60 years of manufacturing expertise, unrivaled postpurchase support, and in-house advanced training options, we ensure your success and stand by your pursuit of the highest quality repair for your customer.

Elevate your shop’s quality and efficiency with GPR by purchasing your system directly from KECO at www.kecotabs.com. If you have any questions or want a one-on-one demonstration of the system, please get in touch with our top-notch customer service and technical support team at 888-532-6822.

Visit KECO at SEMA Booth #32201 to try GPR, see new products, and have all your questions answered about how your shop can implement the least invasive repair method.

THE KECO L2E GPR Collision System The KECO GPR system is not an add-on to a stud welding system... it is a complete replacement for stud welding.

www.kecotabs.com

Drying Equipment

Sophisticated Infrared Curing Is Now Portable Gas-catalytic medium-wave infrared curing is appealing due to shorter cure cycles when compared to conventional spray booths. It is necessary to overcome some limitations such as line-of-site. However, the resulting decreased cure times, improved cure degree and overall appearance, and reduction in energy use make this technology appealing and growing in adoption.

Development of the US AutoCure system was born from a “wish list” created by painters who were familiar (and frustrated) by the available infrared systems. US Autocure has designed infrared curing systems to meet the needs of many industries, including manufacturing and automotive repair. US Autocure systems are especially appealing for repair of the rapidly growing EV market due to temperature restrictions when servicing these unique vehicles.

The US Autocure gas-catalytic, medium-wave IR emitters are the most efficient on the market, allowing you to reach curing temperatures faster and hotter than other systems. Since US Autocure IR curing systems directly heat the coated surface, there are no wasted BTUs to heat the entire substrate or the surrounding air. This impacts the time it takes to cure, but also benefits overall finish quality.

And now, US Autocure is introducing the Talon!

The Talon is a portable, gas-catalytic, mediumwave infrared curing unit that incorporates the same unique emitters as larger, in-booth US Autocure systems.

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The Talon utilizes patented infrared emitters that have the ability to articulate. Emitter articulation allows for a far greater degree of flexibility than other IR systems or inefficient heat lamps. The emitters move up and down and can be tilted approx.

90°degrees forward and back to cure both the side as well as the top of hoods, trunk decks, etc.

The system is very easy to operate through a very straightforward user interface. The Talon utilizes 2 standard propane tanks that should yield approximately 50 hours of curing. The system is on wheels and can be easily moved to various stations in the shop.

The Talon is designed for a standard 15-minute cure time. This can be shortened or lengthened by altering the unit’s distance from the substrate and time of exposure.

Possible applications for the Talon include spot repairs, curing components in the prep area, fiberglass repair, curing bondo/putty, removing clear bras and decals, and bumper repair. However, applications for the Talon in the body shop and paint shop are wide-ranging. Technicians are finding new applications for this technology every day.

If you have a particular application in mind, let us know! Our engineers and chemist can help determine the best technological fit for your unique challenge.

All US Autocure systems are designed, manufactured, and supported in the U.S. For more information visit www.usautocure.com

GAS-CATALYTIC INFRARED CURING FROM US AUTOCURE IS HERE. DON’T GET LEFT BEHIND.

WHAT DOES THAT MEAN FOR YOU? FITS EXISTING SPRAY BOOTHS Same booth = more revenue!

SHORTER CYCLE TIMES

Shorter repair cycles improve customer satisfaction.

GREATER REVENUE PER LABOR HOUR Make the most of your workforce.

LOWER ENERGY COSTS

Dramatically reduce your monthly utility expenses.

ARE YOU EV READY?

Protect heat-sensitive battery packs.

US Autocure systems are designed by body shop owners to meet the need to handle more repair orders without adding additional spray booths or labor. Leading edge engineering and incredible return on investment make US Autocure a must for leading collision repair centers.

DISTRIBUTED EXCLUSIVELY BY

Contact Industrial Finishes & Systems for more information

800-531-1305 • INDUSTRIALFINISHES.COM

Frame Equipment

A One-Stop Shop for Straightening Equipment

Car-O-Liner® provides a versatile line of straightening equipment perfectly suited for your shop Snap-on® Total Shop Solutions™ is a one-stop shop for all your collision repair needs. With a family of brands, each specializing in different products, you can be sure Total Shop Solutions™ has you covered.

As a part of TSS™, Car-O-Liner® is the leader in OEM approvals. Attention to detail and quality in each product means you can be confident that your repairs meet OEM standards and your customers are safe on the road.

To choose the best straightening equipment, make sure you look for equipment designed to meet OEM requirements, and follow the correct OEM procedures to be confident you are repairing vehicles back to their original state.

Versatile, Quality Products Car-O-Liner® provides a versatile line of straightening equipment and accessories to meet your shop’s needs whether you are working in a small space or servicing larger trucks and SUVs. • The Speed™ bench provides a lightweight option that is as easy to set up as it is to use.

This is a great option for any cosmetic repair that enters your shop.

• The Quick42™ bench is the ultimate multiuse bench, compatible with the Car-O-Tronic® Vision2™ X3 measuring system and EVO™ Universal Anchoring and Holding System. It

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provides the versatility you need to handle a variety of repairs, both cosmetic and structural, so you can repair them correctly the first time.

• The BenchRack™ is the most robust bench Car-O-Liner® offers, complete with a hydraulic lift and removable ramps to allow you to drive on your vehicles. This bench provides a onestop repair solution for your shop, handling everything from the most detailed cosmetic damage to a full-frame repair. With an increasing amount of vehicles featuring ADAS technology, returning your vehicle to OEM specifications is more important than ever. Using the BenchRack™ with the EVO™ and proper measuring equipment is key to returning your vehicle to the road safely.

When selecting the product that’s right for you, consider product compatibility to ensure your bench will work with whatever additional auxiliary holding kits and full-frame clamps you may need, whether now or in the future.

Make sure you are keeping your technicians in mind when purchasing your equipment. Finding equipment that is easy to use, comfortable, and provides ample training material can increase your shop’s efficiency and keep your technicians adept and happy. Car-O-Liner® provides a training academy so your technicians can learn from experts and produce the highest quality repairs.

For more information on Car-O-Liner® Academy and straightening equipment, visit: car-o-liner.com/na/

Since 1973, Car-O-Liner has been known for excellence, innovation and passion. ®

GROW YOUR BUSINESS WITH OUR OEM COLLISION REPAIR SOLUTIONS

SETUP YOUR SHOP FOR MAXIMUM EFFICIENCY WITH CERTIFIED QUALITY PROCESSES • Damage Analysis • Electronic Measurements • Guided Repair Processes • Anchoring and Fixturing Setups • Factory Quality Welding Procedures • Process Documentation

PROPER REPAIR PROCEDURES PUT SAFE VEHICLES BACK ON THE ROAD

SCAN QR-CODE AND READ MORE ABOUT

CAR-O-LINER

Visit: CAR-O-LINER.COM to learn more.

Call: 1-800-521-9696

Measuring Equipment

50 Years of Car-O-Liner®

A legacy of Swedish innovation and quality Whether you’re looking to refresh your auto repair shop before selling it or you’re overdue for an upgrade, Car-O-Liner® has all your straightening, welding, and measuring solutions. After 50 years in business, the continuous commitment of CarO-Liner® to building strong customer support, partnerships, and innovative solutions has assisted them in becoming a global leader in collision repair manufacturing equipment and solutions.

Doug Bortz, collision sales manager for CarO-Liner®, explains below why Car-O-Liner® is a top choice for auto repair shops looking for comprehensive collision repair solutions.

Gaining Access to More Car-O-Liner®️ understands that the true worth of its products is recognized only when shops know how to correctly utilize them, which is why Car-O-Liner®️ supports the distributors with after-sale support.

Installation of Equipment: When equipment is purchased, Car-O-Liner® delivers and installs collision equipment at the customer’s auto repair shop.

Training: Car-O-Liner® offers operational and product training to auto repair shop customers to ensure equipment is used safely and effectively.

All training is hands-on, so technicians receive effective real-world experience. Off-site training is offered at one of the company’s training facilities, or Car-O-Liner® is available for in-shop training.

Car-O-Liner® is constantly upgrading and advancing in technology and training.

“Recognition of our company is strongly built from our renowned reputation for extensive OEM approvals,” Bortz said. “It comes from the technicians who have used our products and who have confidence in Car-O-Liner® because of those approvals.”

Superior Measuring Car-O-Liner® prides itself on the data it collects and holds within its vehicle measurement database, Car-O-Data®. Not only is Car-OData® the world’s largest vehicle measurement database, with over 18,000 vehicles in its system, but it also continuously updates whenever new information is collected by international measuring teams (IMT) — groups of experienced engineers chosen by Car-O-Liner® who are supported by major vehicle manufacturers around the world.

"We don't purchase data," stated Bortz. "Instead, we construct our data through collaborations with OEMs and by measuring production vehicles.

These partnerships empower us to continually adjust our vehicle data and product offerings to align with the ever-evolving trends in vehicle design and production, including the growing presence of electric vehicles. This is how we create our renowned collision database, known as Car-O-Data®, ensuring it's readily available when technicians need it for vehicle repairs."

With multiple IMT locations around the globe and measuring on-site with OEM manufacturers Car-OLiner® can provide live data to repair shops everywhere.

OEM Partnerships The continuous innovation and dedication Car-OCollision repair shop customers can be confident Liner® exhibits to helping auto repair shop customers working with Car-O-Liner® because of its succeed is unquestionable. By upgrading or partnerships with several original equipment refreshing their equipment inventory with Car-Omanufacturers (OEM) worldwide. These partnerships Liner®, shops will experience a noticeable increase in ensure that the products customers buy from Carequipment value and support.

O-Liner® meet or exceed OEM criteria due to the extensive testing performed on cars with its partners. To learn more about Car-O-Liner®, visit car-o-liner.com

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Paint Booths

Accudraft Titan Continues to Impress

Accudraft continues to make top-quality booths, adding additional updates to their premium tier Accudraft Paint Booths continues to provide industry-leading paint booths, enabling your shop to save time and provide factory-quality finishes to your customers. With six booth varieties, each designed with different needs in mind, it’s easy to find the perfect booth for your shop.

Accudraft LIVE When you purchase a Titan, you get one year free of Accudraft LIVE, a cloud-based software solution that helps you track metrics and keep a record of jobs in your booth.

“Accudraft LIVE offers real-time cost data analysis of what's going on inside the booth,” said Jeremy Winters, marketing and content creator for Accudraft. “Every time a door is open, every time the booth goes into spray Offering more than 20,000 CFM airflow and 25 LED cycle, every time that it has been sitting idle and light fixtures within the booth, the Titan makes up, it keeps a record.” your jobs quicker and easier, saving your shop time and money. The wide range of light fixtures These monitors not only help you track energy ensures light is evenly distributed throughout costs and work time, but they can help save you the booth, making color matching no problem money by initiating an energy-saving ECO mode regardless of your shop's lighting. when it senses the booth is not in use.

This year, Accudraft has made substantial updates to its premium booth, the Titan, letting it stand out even further.

The Titan now comes standard with four Vetrino glass observation doors with an option for three doors, letting in natural light and making your booth look as nice as your paint job.

“In ECO mode, sensors track the airflow for the airline itself,” said Winters. “If it's not detecting any airflow, it can power down the booth to a lower speed to save energy.”

Also featured in the updated Titan is the FOCUS controller. The controller comes internet-ready with a touchscreen control panel, allowing your painters to easily customize their booth settings. The FOCUS controller can save up to 999 presets to suit all your painter's needs. With the touch of a button, the booth will automatically adjust to your presets, guaranteeing you have the ideal work environment every time you step in the booth, even if you are sharing your workspace with others.

Using these sensors allows you to log in online and track which of your shops is using the most energy and come up with strategies to reduce electricity bills and help your shops operate more efficiently.

“Another benefit is production tracking. It doesn’t matter if you are a single location or an MSO, Accudraft LIVE allows the user to follow what is being done at a location. How many RO’s, bottlenecks, alarms, cycles, etc. all per day, giving the user a birds-eye view of the workflow of the shop through the booth” If you ever have an issue with your booth, Accudraft LIVE has a 24/7 line direct to an operator to help you troubleshoot. With the ability to access your booth remotely, operators at Accudraft can help identify your problem and walk you through the steps to get your booth back up and running.

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All of Accudraft’s booths are designed by painters for painters with real-world needs in mind. As Accudraft continues to update its booths, you can be certain you are working the best in the industry. For more information on Accudraft’s line of booths and Accudraft LIVE, visit: accudraftpaintbooths.com

TITAN ITAN No Money Down & No Payments For 6 Months

TITAN FINANCE FOR ONLY

$89,795

20,000 CFM 15hp 3-phase motor 23 inside access light fixtures providing the best lighting in the industry Vetrino Glass Doors FOCUS Touchscreen Control Panel 1 year of AccudraftLIVE LIVE included

New Vetrino Doors, FOCUS Control Panel & Accudraft LIVE for 1 Year *Price good through 12/31/23, Pricing and lighting configuration for standard 28' solid back configuration

REFINISHING SOLUTIONS FOR EVERY SHOP SAIMA of North America Inc. | Randolph, New Jersey 07869 | 800.524.0340 info@accudraftpaintbooths.com | www.accudraftpaintbooths.com

Paint Coatings

Innovations for accelerating paint shop throughput Opportunities to spark gains in key-to-key productivity lie in the mixing room, where digital advancements recently introduced by PPG are proving to save time, reduce waste, and improve color-matching accuracy.

The PPG LINQTM digital ecosystem is comprised of interconnected hardware, software, and innovative services, using a cloud-based platform.

PPG DIGIMATCHTM Spectrophotometer This compact spectrophotometer takes readings of a vehicle’s color from six imaging angles as well as six reflective angles to provide color and texture information—including effect pigment particle size. Its lightweight, small form allows users to take accurate readings even on curved surfaces, with readings taking less than 30 seconds.

Once satisfied with the match, the technician can hit a button to send the formula to another PPG innovation that Garcia’s operation has incorporated into their process—the PPG MOONWALK® mixing system.

PPG MoonWalk Mixing System Designed for PPG ENVIROBASE® High Performance toners, this automated mixing system replaces the manual mixing process with a self-contained system that eliminates spills and achieves extreme mixing accuracy.

Creating a color mix is simple and straightforward.

Once the technician retrieves the matching formula from PPG’s PAINTMANAGER® XI software, the technician loads the required toners on a dispensing rack. With one click, the PPG MoonWalk system takes it from there. First, it double-checks barcodes to ensure the right toners are loaded. The system then automatically dispenses the exact amount of each toner at an accuracy ten times more precise than the standard. To further eliminate waste, the system is designed to ensure all the product is used, down to the last drop.

The color reading is then seamlessly loaded into PPG retrieval software to find color formulations providing “One of the most obvious differences is that it mixes the best match. The spectrophotometer’s readings to the hundredth—not to the tenth—so it’s much work in concert with another PPG innovation to further more accurate with the color match,” explains enhance the ability to determine the best match— Frank McClosky, owner of McClosky’s Collision PPG VISUALIZID™ software.

Repair in Baytown, Texas. “When the painter has full confidence knowing that the color is going to match PPG VisualizID Software the first time, there’s no need to mix extra paint that The first of its kind in the industry, this digital you might need to tint.” color visualization tool works with a PPG spectrophotometer to enable the technician to “This is a great advantage for us,” echoes Garcia. “It’s compare realistic 3D renderings of the retrieved 100% accurate. No waste. And it has increased our colors and determine the best color variant from efficiency by at least 15%.”

PPG’s extensive color match library.

Garcia adds that the digital tools he’s incorporated Technicians can compare multiples of these from the PPG LINQ ecosystem are especially “virtual sprayouts” in a matter of minutes. Each advantageous given his primarily younger team. sprayout can be compared from flash, flop, or face “These kids today grew up with computers, with angles, rotated in any direction as well as from smartphones—it’s a totally different mentality. So we “blend” and “edge” views. need to adapt to the changing workforce.”

“In the old days, we would have to do our own sprayouts to test the colors,” explains Carl Garcia, owner of Carl’s Collision Center in Fall River, Massachusetts. “It would take us a minimum of 15 minutes for each car, sometimes over an hour. So now instead of having to do sprayout cards, we can do a virtual sprayout.”

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Given that paint shop throughput is an important KPI of the Ultimate Collision Repair Shop (UCRS), these PPG innovations can significantly contribute to maximizing key-to-key productivity. For more information on the PPG LINQ digital ecosystem and the MoonWalk automated mixing system, contact your local PPG distributor or sales representative.

PPG LINQ™

Connect. Automate. Digitize.

End-to-end digital ecosystem for the global refinish industry.

Transform your customer experience, partner relationships and internal body shop operations with PPG LINQ’s interconnected digital hardware, software and innovative services.

Streamline repair processes

Reduce waste

Optimize product consumption

Maximize revenue

Explore the PPG LINQ Digital Ecosystem.

Visit PPGLINQ.com The PPG Logo is a registered trademark and PPG LINQ is a trademark of PPG Industries Ohio, Inc. ©2023 PPG Industries, Inc. All rights reserved.

Parts Procurement

The right part at the right price.

Every time.

PartsTrader continues to bring new solutions to the collision repair industry.

Finding the right part at the right price can be a challenge. PartsTrader’s innovative platform continues to solve the problem by uniting repairers, suppliers, and insurers on a unified, streamlined platform.

“We use PartsTrader all the time, every day. It's great for finding the best part prices and makes it really convenient to just put out a request for quotes and go about your day.” —Josh Unger, Estimator at the award-winning Morrow Collision Center

parts, while reducing the risk of errors, and saving valuable time. PartsTrader’s continued commitment to innovation gives customers key advantages in a competitive landscape and enhances the overall efficiency and productivity of repair operations.

PartsTrader empowers repair shops with an intuitive system to secure the best prices for each part on the estimate. By submitting your estimates through PartsTrader, you gain access to an extensive supplier network, and receive competitive quotes on every part. PartsTrader continues to evolve to help you navigate the ever changing collision repair landscape with new features like National Parts Search, PTInsights, and our seamless integrations with CCC, Audatex, and Infomedia.

Increase Margins and Reduce Returns Repairers using PartsTrader get the best possible prices, which can increase your margins up to 10% for those seeking multiple competitive quotes. Additionally by sourcing the right part for the job the first time, you won't waste time or money chasing phantom parts.

National Parts Search (NPS) With PartsTrader's new National Parts Search feature we've made locating hard-to-find parts easier than ever! If local vendors can't provide everything you need, you can now expand your search and get quotes from vendors beyond your local area. Save time by avoiding the need to contact multiple vendors, and quickly find the right parts and improve efficiency. PartsTrader still gives you the same competitive pricing, providing the best value for every part on the estimate, and the data you need to choose the strongest suppliers.

Reports and Analytics PartsTrader takes data-driven decision-making to a new level with PTInsights. Repairers can track their parts order history, analyze supplier delivery times, and evaluate pricing trends. With this valuable information, repair shops can make informed decisions about their parts sourcing, leading to cost savings, enhanced efficiency, and better supplier partnerships.

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Integrate with Partstrader PartsTrader works seamlessly with leading collision repair systems you may already use including shop management, estimating, and pricing software.

PartsTrader’s integrations with CCC, Audatex, Mitchell, OEConnection and Infomedia streamline the process and allow users to work within their preferred platform. Eliminating the need for manual data entry, repairers can easily transition from estimating a repair job to ordering hard-to-find

Improve Estimator Productivity Estimators typically save between 15 and 30 minutes per estimate avoiding unnecessary phone calls, texts, emails and faxes. Your suppliers are working for you, providing cost competitive quotes that can add directly to your bottom line. With PartsTrader, “No Quotes” are easy. Quickly access and retain documentation of suppliers who have confirmed they don’t have a particular part in stock, all in one place.

Suppliers Come to You The entire process is completed online, all in one dashboard, which means no more waiting on hold on the phone, no more faxes and no more database searches. PartsTrader makes it easy to work with multiple suppliers, which in return helps you develop better relationships with your parts vendors.

Training and Support PartsTrader provides world-class training and support. From setting up your shop within the platform, to helping you get started-PartsTrader is here for you. There are daily training sessions where you’ll learn best practices, tips, and tricks on how to use the platform effectively and efficiently.

In an ever-evolving automotive industry, PartsTrader maintains an unwavering commitment: providing tools and information that empower the collision repair sector. Efficiency and excellence remain paramount, shaping the future of automotive repair and parts acquisition. Experience the new era of efficiency and excellence with PartsTrader. Learn more at partstrader.com.

WELCOME TO THE FUTURE OF PARTS SOURCING

HOW IT WORKS STEP 1

STEP 2

STEP 3

STEP 4

Import data from your estimating system

Send it to Suppliers you trust

Review the quotes you get back

Choose the option with the right price, quality & delivery time for you

OEM RECYCLED REMANUFACTURED

AFTERMARKET SPECIALTY

COME VISIT OUR BOOTH FOR A DEMO #33201

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SUPPORT@PARTSTRADER.COM

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Plastic Welding Equipment

Polyvance’s New Mini-Fuzer Completes Plastic Welder Lineup

In 2006, Polyvance revolutionized plastic repair in the collision repair industry when they introduced their line of Nitro-Fuzer nitrogen plastic welders.

Before that, a technician who wanted to repair a damaged plastic part had to use Polyvance’s Mini-Weld Model 7 airless plastic welder or a twopart adhesive. Airless welding is a relatively slow process and adhesives are messy and expensive.

The Nitro-Fuzer nitrogen welders promised fast, strong repairs at a low consumable cost.

Since 2006, over a third of the body shops in America have purchased a Polyvance Nitro-Fuzer nitrogen plastic welder. However, the price point of the Nitro-Fuzer welders left many unable to take advantage of its speed and strength benefits.

To fill the gap between the airless welder and the nitrogen welder, Polyvance is introducing its new 6180 Mini-Fuzer hot air plastic welder. This midpriced welder offers much greater repair speed and versatility with its hot air welder. It still offers an airless plastic welder to melt in reinforcing wire mesh and repair thermoset polyurethane parts like bedsides and dually fenders.

The Mini-Fuzer is an entry-level, imported machine that will introduce shops to the capabilities offered by the hot air welder and the ribbon-style welding rods. It is packaged with 10 types of welding rods that will allow you to repair the most common types of automotive plastics, such as polypropylene, nylon, and ABS. Three

materials include ribbon rods, which provide greater strength as they offer more contact area on the substrate. Polyvance currently offers 22 different welding rod materials, and the MiniFuzer can be used with all of them.

Because it has an onboard air pump, the Mini-Fuzer does not require a compressed air connection, allowing it to be used in mobile repair operations or anywhere a 120V power source is available. Lightweight and compact, the Mini-Fuzer is easy to transport around the shop from job to job.

The hot air welder has temperature feedback control, so it automatically varies the power level to achieve the desired temperature, no matter the flow setting. The flow control knob allows for easy airflow adjustment over a range of 0 - 28 liters per minute. The hot air welder torch will cool down and heat up automatically as the torch is placed into and removed from its holster to improve heating element life.

The airless heating element also has temperature feedback control to repair temperature-sensitive plastics such as PUR and ABS. At its maximum temperature of nearly 900°F, the airless welder can smooth down hot air welds and melt in reinforcing wire mesh. Because the Mini-Fuzer is an entry-level product, however, the airless welder is not of the same robust design as those used on Polyvance’s professional-quality Nitro-Fuzer welders.

For high-end professional shops, Polyvance’s line of Nitro-Fuzer nitrogen plastic welders is recommended because of their time-proven quality and durability. Furthermore, using nitrogen gas to weld instead of hot air ensures the highest quality welds on every type of plastic. This is especially important when your reputation depends on the quality of your repairs.

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Whichever plastic welder you choose, Polyvance leads the industry in plastic repair training, with options ranging from YouTube videos to intensive two-day, hands-on, instructor-led courses. Polyvance University is a portal offering free, self-paced training on the basics of plastic repair and an introduction to nitrogen plastic welding. Combining this virtual training with some hands-on experience and repetition using one of Polyvance’s welders will enable practically anyone to repair damaged automotive plastics.

Repair Information

SUN® Collision Repair Information:

Complete OEM Information at Your Fingertips

In the fast-paced world of collision repairs, auto body shops require speed, accuracy and comprehensive information to stay ahead of the game. This is more important than ever as vehicle technology advances with sensor-based safety systems and complex electronics.

SUN® Collision Repair Information provides complete, accurate data that shops can trust to repair any vehicle — inside and out — with maximum efficiency. The software suite delivers both collision and mechanical repair information together through a single login, helping technicians fix cars faster and with more confidence.

SUN® Collision provides on-demand access to current OEM repair specifications and procedures for all makes, including essential repair information for body and frame, paint and finish, materials, and more. It also simplifies repairs involving complex electronics and Advanced Driver Assistance Systems (ADAS). Most recently, SUN has made it easier than ever for service writers to produce blueprints with its exclusive new Repair Package feature.

ADAS Repairs Made Easy As ADAS technology becomes the norm, auto body shops need easy access to current ADAS information to return damaged vehicles to safe operating conditions. When a collision occurs, any damage to the body and frame can also damage sensors, cameras, and other mechanical components. Through the software’s ADAS Quick Link button, technicians can quickly find vehiclespecific ADAS information needed to diagnose, repair, and calibrate damaged components.

Simplifying Complex Electronic Repairs To speed up repairs involving electronic components and circuitry, SUN® Collision includes industry-leading interactive wiring diagrams that let you navigate directly to component information without a secondary lookup.

New features include trace-to-trace capabilities and exact diagram jumps, making troubleshooting specific wires easier. Connectors, grounds, and splices are now searchable with active hyperlinks.

1Search Plus: Targeted Data + Real Fixes Driven by its powerful 1Search search engine, SUN® Collision delivers factory-direct information in a user-friendly card-based layout — cutting through the clutter to find targeted information. It scans the database and displays results in specific categories aligned with how technicians approach repairs. Plus, the software helps take the guesswork out of repairs with its SureTrack® Real Fixes portal, which includes over 42 million real-world fixes and tips from expert technicians. The OEM and real-world information are fully integrated, further reducing navigation time.

NEW! The Repair Package that Speeds Blueprinting SUN® Collision's newest innovation is the exclusive Repair Package, a groundbreaking tool that significantly speeds the blueprinting process for body shop estimators. This package helps automate tedious research and eliminates manual data entry needed for accurate estimates.

As all service estimators know, the blueprinting process is vital for identifying, documenting and estimating repairs accurately. With the SUN Collision Repair Package, service estimators can create a comprehensive repair plan that comprises hundreds of pages with a click of a button.

The data is aligned with manufacturer specs, industry standards, and safety regulations. It also seamlessly integrates with estimating platforms, uses CIECA standards for efficient data transfer, and supports customization.

A Step Towards the Future of Collision Repair Choosing SUN® Collision Repair Information means investing in technicians and the future of your collision repair shop. For more information, contact SUN® Collision at 877-840-1973 or schedule a demo at suncollision.com.

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SUN® Collision Repair Information is part of the TOTAL SHOP SOLUTIONS family of Snap-on® brands, which includes Mitchell 1®, John Bean®, Car-O-Liner®, and Hofmann®.

new AUTOMATED REPAIR PACKAGES ADAS Procedures

  Body and Frame  Paint and Finish  Materials  Wiring Diagrams  Real-World Insights

COME SEE US AT THE SNAP-ON BOOTH #32017

Complete Collision Repair Information is a Click Away

Want to Learn More?

GET A FREE DEMO TODAY!

October 31 - November 2, 2023 Las Vegas Convention Center

877.840.1973 / suncollision.com © 2023 Snap-on Incorporated. SUN® is a trademark registered in the United States and other countries of Snap-on Incorporated. All Rights Reserved.

SUN is a member of Snap-on’s Total Shop Solutions, which also includes sister brands Mitchell 1, John Bean®, Car-O Liner ® and Hofmann® products.

Spray Guns

SATA Sets Up for Success

Maintenance Set #1173278

Each set contains common repair parts p

The SATA maintenance sets have everything you need to rebuild many of your SATA spray guns.

800-533-8016 satajet@satausa

You no longer need to purchase an entire repair kit when all you need are the basic parts to repair one gun. We now offer the essential items for repairing and maintaining these guns without all the extra, unnecessary parts.

The exclusive independent distributor of SATA product in the US and Puerto Rico

These slimmed-down kits include one air distribution ring and extraction tool (depending on gun model), sealing cap for air cap ring, sealing element for fluid tip, air piston rod, seal retainer, spindle seal, air piston head, paint needle packing, seal, pressure spring for needle seal, and compression screw.

The kits fit either the HVLP (green air cap ring) or RP (blue air cap ring). For the SATAjet® 100 B, you can 2310FB_UCRS_SATADanAm_MaintenanceSets.indd also use these for the SATAjet® 100 BP poly gun. 1

We are excited to offer maintenance sets for our most popular guns. SATA realizes there are times when you simply need what it takes to quickly get a gun back into service. Working with our repair station and field technicians, SATA chose the parts and pieces that wear or can be damaged most often and put them into a great maintenance set at an affordable price.

The maintenance sets are currently available for the SATAjet® 100 B, SATAjet® 1500 B SoLV, SATAjet® 4000 B, SATAjet® 5000 B, and the SATAjet® X 5500.

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& 1000 B Maintenance Set #1173260

www.satausa.co

Inside each maintenance set is a list of the parts and an expanded view of the gun to make it easy to install. If, after looking at the diagrams, you still have questions, call us at Dan-Am Company to speak to our experts in the repair department. Call 800-533-8016 and ask for repair, and any of our experts can walk you through the repair process.

Another great resource for gun maintenance is our YouTube channel. To find our channel, search “SATAbyDanAmCo” on YouTube. We have videos covering maintenance and cleaning methods to ensure you take proper care of your SATA Guns. www.satausa.com

SATA Maintenance Sets Just what you need to tune-up your spray gun!

Handy “slimmed-down” maintenance sets

SATAjet® 100 B & 1000 B Maintenance Set #1173260

SATAjet® 1500 B SoLV Maintenance Set #1173278

SATAjet® 4000 B Maintenance Set #1047837

SATAjet® 5000 B Maintenance Set #1050674

SATAjet® X 5500 Maintenance Set #1173286

For SATAjet 5000 B and 5000 B PHASER

For SATAjet X 5500 and X 5500 PHASER

Each set contains common repair parts pertaining to each spray gun, it’s an affordable way to maintain your gun.

The exclusive independent distributor of SATA product in the US and Puerto Rico

800-533-8016 satajet@satausa.com

www.satausa.com

Scan for YouTube video and the benefits of the slimmed down maintenance set

Technical Training

The Ultimate Education Solution In One Package Get in the Express Lane to Gold Class® Recognition with I-CAR’s All-Inclusive Package Often the hardest step in solving a problem is simply recognizing that a problem exists in the first place. This is the case for the perplexing problem of how to stay ahead of constant industry changes.

Once collision repair shops recognize they need more education offered by I-CAR on ADAS, electric vehicles, joining techniques for dissimilar metals, and a myriad of other changes in repair procedures, the next steps fall easily into place. With I-CAR, education on these topics is neatly packaged in one ultimate training solution.

Since its introduction in late 2020, Get to Gold Class® has put hundreds of shops on the path of continuous learning. This path is the only way to stay current and frankly, to stay in business.

Once a shop is signed up for Get to Gold Class®, each collision repairer is set up with the most efficient route to fulfill his or her particular goals while also staying in sync with the shop’s Gold Class requirements. Since all required training is included in the package, a shop’s only decision is whether to travel in the standard or express lane. A shop may take up to 12 months or move at an accelerated pace to close its team’s knowledge and skills gaps.

At the end of the shop’s journey, it join an elite group of 9,000 U.S. collision repair shops that understand what this industry benchmark means to their market position and eligibility for network participation.

Comprehensive and Customized, with Continuity of Service Support Everything your team needs to achieve Gold Class recognition is part of this discounted package, making it an ultimate training solution. To make sure your shop stays on track and gets to the Gold Class finish line, we assign a customer care representative who’ll support you every step of the way. Continuity in service support makes for a smooth, stress-free Get to Gold Class journey.

Let’s look more closely at what makes Get to Gold Class your ultimate training choice: • An In-Shop Knowledge Assessment that gives us a baseline of your team’s knowledge and skills, allowing us to customize a Get to Gold Class package just for your shop. If you’re already training with I-CAR, we’ll advise you if an assessment is not necessary.

• All online, virtual, and live training needed to achieve Gold Class recognition, including any required welding and Hands-On Skills Development courses.

• Pricing scaled to the size of your shop’s technician base and training history.

• Limited turnover protection: If any technicians training at a Get to Gold Class shop leave, we’ll provide required online and virtual training for replacement technicians at no extra cost.

• Flexible pay-in-full or monthly payment options.

• Streamlined, one-stop enrollment processed by an assigned I-CAR customer care representative who’ll be with you every step.

• Upon achieving Gold Class recognition, at your discretion, automatic enrollment in I-CAR’s training subscription plan. This gives access to courses not just to designated role reps, but to every employee in your shop.

Ready. Set. Get to Gold Class!

Collision repair shops registering for Get to Gold Class often look to improve cycle time and other KPIs. They may be concerned about retaining top technicians who expect to be provided with training to keep their skills sharp. And even though their lots are full today, they aren’t confident that once business levels off they’ll be able to compete with shops listed in I-CAR’s consumer shop locator website Bodyshopology™. Shops use their Gold Class advantage to demonstrate to customers the commitment they’ve made to training and to participate in insurance, OEM, and networks that deliver new business to their doors.

You haven’t ignored the signs, either. You recognize your shop may be at risk and that’s the hard part. Finding the solution is as easy as calling us at 800.ICAR.USA to register for Get to Gold Class. We’re excited to help you join the ranks of Gold Class shops that are making our vision of complete, safe, and quality repairs for the ultimate benefit of the consumer a reality.

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Want more information?

Get more details when you visit I-CAR.com/GTGC!

Welding Equipment

Car-O-Liner® CTR®9

Maximizing the productivity and well-being of your auto repair shop During development, Car-O-Liner® ergonomists— professionals who study human work systems to develop effective and safe ways to improve those systems — went into several collision repair shops and learned how technicians operate a traditional resistance spot welder. From their studies, the ergonomic CTR®9 from Car-O-Liner® was born, a fully-automatic resistance spot welder developed to optimize safety and efficiency.

FenderBender sat down with Doug Bortz, collision sales manager for Car-O-Liner®, to discuss the specific features of the ergonomic CTR®9 and how it maximizes productivity in the shop.

Enabling Safer Handling When the ergonomists conducted their studies, they found that as most technicians handled the welding gun, they adopted a position with their arms that could promote strain or injury.

“The CTR®9 will take measurements, and then conclude that it needs to pre-burn the bond or primer to move it out of the way without compromising the rust prevention that was applied. It must then hold it for a specific amount of time with appropriate pressure then turn the appropriate power on and burn it into place,” Bortz continues.

In addition to its pre-configured features, the CTR®9 has extensive OEM approvals, a weld counter that keeps track of how many welds have been performed with the tool, and a reporting mechanism within that monitors welding activity, helping to provide insights on how to improve productivity and ensure proper and safe repairs.

The Ergonomic CTR®9 Stands Tall Another important feature added to the CTR®9 to encourage better positioning of the welder is the telescopic support arm.

“We call it the chicken wing,” Bortz said. “If I’m stand- “The support arm adjusts both vertically and ing up holding on to the welder, my elbow is up and horizontally for maximum freedom of movement out at an odd angle while I’m working on the car. If for an optimum working position while sustaining my arm is in the imperfect position, I’m priming my the weight of the gun,” Bortz said. “This allows the shoulder or back for potential strain or excessive use technicians to hold the CTR®9 in a more ergonomin a way that you shouldn’t.” ic position for the body and allows for efficient work and freedom of movement, which prevents The double-rotating C-Tong and ergo-grip handle strain or fatigue.” of the CTR®9 was created to hold the arms closer to the body in a safer posture, protecting the body “The CTR®9 is one of our core products we recwhile eliminating the “chicken wing” stance and ommend to upgrade your shop, and invest in your reducing fatigue and workplace injury. people,” Bortz said.

Pre-Programmed with Efficiency in Mind As part of OEM standards, welders cannot heat materials above a specific temperature. If a welder were to overheat the material, the heat may stress or fatigue the metal of the vehicle potentially compromising the materials effectiveness in a future collision. “The CTR®9 was engineered with a state-of-the-art C-Tong handle, and sophisticated software with four welding modes that go from manual to fully automatic,” Bortz said.

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Unlike other welders in the market, the CTR®9 was designed with the help of ergonomists. By integrating the science of ergonomics into the features of the CTR®9, Car-O-Liner® has helped improve safety and maximize productivity and profitability in the collision repair shop.

To learn more about how the CTR®9 can help your auto repair shop, visit car-o-liner.com.

Since 1973, Car-O-Liner has been known for excellence, innovation and passion. ®

FULLY AUTOMATIC SPOT WELDER The CTR®9 fully automatic welder comes with a new, revolutionary light-weight transformer gun.

The 355° swivel handle and ergo-grip enables comfortable working positions for anyone, for any job.

LIGHTWEIGHT TRANSFORMER GUN The transformer gun made of reinforced fiberglass is designed for fast-paced activity, while at the same time reducing the strain on your body.

TELESCOPIC SUPPORT ARM The support arm is designed to ensure maximum freedom of movement.

ERGO-GRIP The handle is fastened at both ends to enhance maneuverability and allows you to hold the gun in a relaxed way in every working position.

POWER UNIT WITH EASY-TO-USE CONTROL UNIT

The 355° swivel handle with quick release can swivel on two axes.

The compact power unit with its solid high strength steel bottom plate features a low center of gravity for superior stability and increased mobility.

SCAN QR-CODE AND READ MORE ABOUT

CTR®9

Visit: CAR-O-LINER.COM to learn more.

Call: 1-800-521-9696

Wheel Alignment

From Alignment Acorns, Mighty ADAS Oaks Grow

Why auto repair shops should invest in ADAS A Q&A with Ryan Gerber, a product specialist at Hunter Engineering, on how collision shops are missing out if they don’t invest in ADAS. Q: What’s the relationship between alignments and ADAS calibrations?

RG: Pretty much every ADAS calibration starts, or should start, with an alignment. If the wheels aren’t going straight, then neither is the ADAS, which can defeat the whole purpose. So, if you’re already doing alignments every day — and I know not all collision shops are, but they should be — it’s a logical next step to ADAS. Do one; do the other. They’re connected.

Q: Why aren’t more collision shops doing ADAS work now? What’s holding them back?

RG: It’s still early in the game. Most shops have yet to sit down and do a careful analysis of how they could get in on ADAS work. That’s understandable, although shops that have taken that step are ahead of the game. The longer a shop waits, the further behind it’ll be.

I think there’s also some “what somebody told me about ADAS” slowing the process down: You need rocket-science techs, you need an acre of space, the work is complicated and a big investment, and so on.

But really, while there are always things to consider when making any business decision, none of that is true.

Q: So, you’re saying ADAS work isn’t complicated and expensive to do?

RG: Some shops have the notion that ADAS work is something exotic. The more you learn, the less mysterious it gets.

The technology is highly sophisticated, but calibrations are not. Any patient, conscientious tech can do them. And the investment in tools and equipment is proportional to your revenue, like anything else.

This is a key point because some believe ADAS work requires that you have to have the end-all, state-of-theart system before you can do your first calibration. Not so. To get into ADAS work, you start small with brands you’re familiar with, gain experience and confidence, and go from there. When your ROI justifies a bigger investment — and it will — that’s the time to move up.

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Q: Fair enough, but most collision shops have enough to do without taking on ADAS work. Why isn’t it just easier to continue doing as many are doing, and sub it all out?

RG: That’s where the missing out comes in. The path of least resistance actually does offer the least resistance, but that doesn’t mean it’s the best path.

Collision shops are tailor-made for calibration.

Nearly every single vehicle coming on the lot will need ADAS work.

Subbing it out is the worst of all worlds. It’s almost as if the process is designed that way. You give up control over the quality of the work but retain responsibility for it. You give away most of the profit but retain all the liability. You increase customer inconvenience with longer cycle times for no offsetting gain.

It’s your shop, your alignment system, your customers, your revenue. Make ADAS your work. In time, I think most collision shops will see that. Why would they not?

Q: But what about space? Not every shop can simply clear out a bay or two all day, every day.

RG: That may be true now, but in time they may want to!

ADAS work requiring wide open spaces is a frequent misconception. To perform the lion’s share of ADAS work, the typical shop likely has sufficient space as it is. Most forward-facing calibrations can be done in 10 feet or less, and very rarely—really, if ever—will you. will you encounter a calibration requiring room around all four sides of a vehicle at the same time.

A little workaround creativity may be required from time to time, such as moving the vehicle this way or that to perform a calibration, or backing it a bit out the door, or clearing space by moving shop equipment around (most is on wheels, after all!). Just as you don’t need 100 yards to play touch football, you don’t need a textbook amount of space to perform ADAS work.

Q: What’s the most important advice you can give to collision shops that wish to branch out into ADAS? RG: I think what may hit home the hardest is that given the growing — and growing—amount of ADAS work now and in the near future, you may not choose to do it, but someone else surely will. Subbing it out will make less and less sense, as you simply give away control and tons of profitable work but keep all the headaches.

The best way to get started is to pair up with an experienced and reputable partner who can guide you every step of the way.

In other words, you don’t have to do it alone. Get help, get equipment, get experience, and get going on building a profitable ADAS business. Rather than being a collision shop that gives ADAS work away, become the shop others bring work to.

Control your services.

Increase your profits.

Perform all services in-house to improve cycle time, quality and satisfaction.

Streamlined alignment measurements with collision blueprint path Full diagnostic scans and ADAS calibration support Documented results stored automatically in HunterNet® 2 Take advantage of opportunities your competition misses

Scan or visit hunter.com/collision Visit us at Booth #42017 to learn more about Hunter alignment and ADAS equipment!

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