Wella Education Menu July -December 2023

EDUCATION MENU

At Wella, we are driven by empowering you with education that unleashes potential, sparks creativity, and supports aspirations.

We do this with exceptional education and authentic personal relationships that bring together a community united by the passion for our craft.

We believe education is the key to success. We have curated our education menu to enable learning at your own pace—virtually or in person— with a variety of classes covering all aspects of product knowledge, technical craft, artistic expression, and business support.

The Insider Level includes a suite of live virtual seminars, based on foundational knowledge, to set you up on the right track as you embark on your journey to technical expertise.

The Specialist Level will dive into technical skills and gives you the tools to perfect your craft in various professional disciplines.

The Expert Level is our highest tier of education, for total confidence in technical expertise and creative expression to provide the highest level of client satisfaction.

Together, we can shape our beauty industry.

Carole Protat Senior Director Brand Education & Events

PRODUCT KNOWLEDGE

Insider Level

WELLA PROFESSIONALS WELLA PROFESSIONALS

WELLA PROFESSIONALS COLOR & LIGHTENER VIRTUAL

On-Demand

A product knowledge overview of Wella Professionals Color and Lighteners. Identify the appropriate color products for your clients from our permanent, demi-permanent, semi-permanent, and lightening color brands.

Insider Level

SHINEFINITY WELLA PROFESSIONALS CREATIVE FORMULAS 3-STEP CONSULTATION

Face-to-Face & Virtual

Take a look into the creative world of Shinefinity with our Signature Artist Team. In this hour, we will take you through the versatility of our latest innovation, Shinefinity. In our Shinefinity Virtual Classroom you learned how great this new Demi-permanent color is; now it’s time to take your formulation with Shinefinity to the next level. The Signature Artist will walk you through all their go-to tips and tricks on formulating creatively while still getting the reliable results and longevity you expect from Shinefinity.

BLONDOR

ILLUMINA COLOR

Face-to-Face & On-Demand

Learn how to make the most of your consultation with Wella Professionals’ 3-Step Consultation. You’ll uncover how to determine what clients want, where they are going with their hair, and how to recommend the right in-salon services and take-home care.

ULTIMATE REPAIR FORMULATION

DISCOVERY DISCOVERY

Face-to-Face & On-Demand

Learn how to select the appropriate Blondor lightening product to suit your clients’ needs and increase blonde services in your salon. Also, introducing new BlondorPlex for strengthening with no compromise on lift. Learn about our latest Blondor Toners shades for reliable toning.

SHINEFINITY DISCOVERY

Face-to-Face & On-Demand

KOLESTON PERFECT

DISCOVERY DISCOVERY

Face-to-Face & On-Demand

The biggest color innovation in 140 years. Wella Professionals revolutionizes permanent hair color with the new Koleston Perfect. Koleston Perfect with Ultra Precision Technology offers rich, healthy-looking results, true-to-tone color, and 100% gray coverage. Discover an unlimited range of services and possibilities!

Face-to-Face & On-Demand

Discover how Illumina Color has redefined the permanent color category, setting a new benchmark for multidimensional color. Understand Microlight Technology and the intermixable palette.

Zero lift and zero damage. Discover infinite possibilities with Wella Professionals’ newest innovation, Shinefinity Color Glaze, with shine you can feel. Explore what makes this demi-permanent a must-have with its clean, demi-permanent formula.

COLOR TOUCH WELLAPLEX

DISCOVERY DISCOVERY DISCOVERY

Face-to-Face & On-Demand

Learn why Color Touch is the versatile, low-commitment demi-permanent color for intense vibrancy and shine.

Face-to-Face & On-Demand

Get comfortable with your individual clientele’s formulations, whether it is demi-permanent, gray coverage, lightening, toning, or glossing and glazing. Get up-close and personal with your Wella educator in this tailor-made experience.

WELLA PROFESSIONALS

CARE & STYLING VIRTUAL

On-Demand

A product knowledge overview of Wella Professionals Care and Styling. Discover our latest innovation, Ultimate Repair. Learn about the various Care services and retail opportunities available.

Face-to-Face & On-Demand

Discover how you can give your customers 99% less breakage in only 90 seconds! Learn how to incorporate the Ultimate Repair lineup in your salon services. Experience a step-bystep workshop for the Ultimate Blowout to give your customers legendary hair!

WELLA COLORCHARM CLAIROL PROFESSIONAL

WELLA COLORCHARM DISCOVERY

On-Demand

On-Demand

New and improved! Wella Professionals’ WellaPlex retains the pH of the color/lightening mixture at the optimal level. WellaPlex is the best partner for the Wella Professionals color portfolio. From lightening services, to color, to stand-alone and perm and straightening services. We have a complete anti-damage proposition from salon to take-home to help increase your revenue.

Throughout this seminar, you will get to discover our portfolio of products with real-time answers from our professional experts so that you can achieve the perfect hair color with confidence!

DISCOVERY

CLAIROL PROFESSIONAL On-Demand

In this seminar, you will receive an overview of our products and offerings, and understand usage benefits and when to use what. You will learn how to offer appropriate color services to suit your clients’ needs using Clairol Professional.

Insider Level

NIOXIN ULTIMATE POWER SERUM

VIRTUAL DISCOVERY

On-Demand

Build up your knowledge and understanding of scalp and hair health. Expand your service menu and approach to thinning hair, experiencing fragile hair, sensitive scalp, and breakage. Throughout the seminar, you can ask questions of our professional experts!

PROFESSIONALS

COLOR CRAFT I

Face-to-Face & Virtual

Discover NIOXIN Ultimate Power Serum, an innovative solution to reduce hair loss while thickening the hair. Learn about the unique, patented technology, who it is ideal for, and how to use it. Get business tips for how increase profits from service and retail opportunities by offering this specialized treatment.

SEBASTIAN GHD INNOVATION

VIRTUAL VIRTUAL

On-Demand

Enable your creativity through understanding Sebastian liquid tools and gain confidence in proper product recommendations for your clients. Throughout the seminar, you can ask questions of our professional experts!

On-Demand

Learn about everything ghd including the science and technology, why 365° is the ideal temperature, understanding heat damage, and what tools will suit your clients best. Throughout the seminar, you can ask questions of our professional experts!

VIRTUAL OPI NAIL TREATMENTS

On-Demand

A product knowledge overview of OPI. Help identify the appropriate nail product for your clients from all of our professional systems. Throughout the seminar, you can ask questions of our professional experts!

COLOR CRAFT II

Color Craft is the first in a three-part color series to prepare you for Color Expert or simply develop your color craft. This seminar provides knowledge of Wella Coloring as a foundation for reliable problem-solving. This seminar takes a universal approach by touching on hair’s biology, consultation, efficient formulation, and efficient application.

Color Craft II focuses on lightening hair to create dimension and is the second seminar in our three-part Color Craft series. In this seminar, you’ll gain an understanding of the fundamental art of dimensional color and learn to create a range of looks ranging from high-contrast to subtle.

COLOR CRAFT III

Color Craft III focuses on corrective color and is the final seminar in our Color Craft series before heading into Wella Color Master Program. In this seminar, we demonstrate that the key to advancing your skills as a color correction Specialist is being able to identify what color correction is needed and how to efficiently and realistically solve hair color challenges.

WELLA PROFESSIONALS ILLUMINAGE CRAFT

Face-to-Face

Get ready to create seamlessly bold to sophisticated, illuminated face-framing blondes! Introducing The Brazilian Illuminage look, a creative contouring technique developed by Wella Professionals Global Ambassador Romeu Felipe. This look varies from Illuminage with ribbons of lightness and a deeper root shadow for more contrast. Great for those that are seeking more lightness and blonde clarity.

DEMO DAY

Face-to-Face

OPI invites you to discover new and exciting products through a no-appointment-necessary in-store demo. Learn about new products, including expert tips and in-salon service techniques. Get your questions about new or existing products answered by an OPI Educator.

Price | Wella Rewards Points Duration

Face-to-Face & Virtual

Grow your nail care knowledge and learn the science of nail repair with OPI’s new, patented Ulti-Plex Technology™ found only in Repair Mode™, the first-ever bond-building serum that can repair natural nail keratin from within, offering 99% repair and 94% protection, and resulting in nails that are 4x stronger after 6 days of use. Paired with OPI’s newly updated Nail Envy® and powered by our advanced strengthening Tri-Flex Technology™. Tri-Flex Technology™ creates a liquid shield that makes nails 95% stronger in 1 week.* *when used as directed

WELLA PROFESSIONALS

BALAYAGE CRAFT

Face-to-Face

This seminar has been developed to equip colorists with what they need to master the art of balayage. Learn the art of customized dimensional looks, from flowing, shimmering color, to softening regrowth, to blending hair back to natural color.

Specialist Level Specialist Level

WELLA PROFESSIONALS

WELLA PROFESSIONALS FOILING CRAFT

Face-to-Face

Gain confidence in selecting foiling as your application method, understand foiling placement, learn the benefits of using foiling to create dimensional color, and master all dimensions of highlights, babylights, and contouring. This course is an absolute must for hairdressers with basic color theory who want to perfect their highlighting skills!

WELLA PROFESSIONALS

COLOR COLOR

PATTERNS IRL MELTING

Virtual

Spark creativity with a fresh approach to color placement for your clients in real life. Mix and match different sectioning, shapes, and patterns to create your own end look. Techniques covered will range from foil to balayage, color melting, and color blocking.

PROFESSIONAL

WELLA PROFESSIONALS

HOUSE OF TONE

Face-to-Face

In this seminar, you’ll learn how to finish all your blonde services with the perfect toner. From soft glossing to transformative toning, you will gain the expertise to choose the right product for the right result. From easyto-follow toning principles that will guarantee predictable results to advanced formulation, you’ll also learn how to create predictable blonde toning services and choose the right product, the most suitable service, and the best technique for the healthiest-looking blondes.

PLATINUM & BEYOND

Studio Exclusive

The perfect platinum is one we continue to aspire to create and our clients continue to request. In this seminar, you’ll learn everything you need to achieve an even, long-lasting results while maintaining the health of the hair. This seminar includes demonstrations and hands-on workshops covering thorough consultation, correction techniques, proper toning, and so much more.

WELLA PROFESSIONALS MOVEMENT: COLOR BLOCKING

Face-to-Face & Virtual

Discover the latest trend color techniques and services from around the world to elevate and inspire your creativity. Wella Professionals Color Blocking Seminar will bring to life precise placement with a wide color palette assortment.

PORTFOLIO

CLAIROL SHIMMER LIGHTS

PLEX LIGHTENING

Face-to-Face

Regarded by many as the best maintenance products for blonde, silver, and highlighted hair, Shimmer Lights’ iconic duo has expanded into a lightening and toning range, ensuring that anyone can go blonde and stay blonde.

Virtual

Learn to properly execute smudging, color melting, and root shadows by understanding the fundamentals of toning and how to work with underlying pigment to successfully incorporate these techniques into your work behind the chair. Identify which products are ideal for each technique, and which technique is appropriate for each client.

CREATIVE COLORING

OUTSIDE THE BOX

Face-to-Face

Join us for a Creative Coloring Class as we think outside the box by taking inspiration from beauty, fashion, and nature. Explore your creative vision while learning modern color techniques tailored to your clients’ desire for self-expression through bold hair color.

Specialist Level

COLOR CORRECTION

IRL

Studio Exclusive

Learn to navigate color correction based on the client’s wants, needs, and chemical history, with a live model workshop and unique lessons in color correction. The Hair IRL series of seminars can be booked individually or as a series, giving you real-life solutions for your clients.

BALAYAGE

& BEYOND

Studio Exclusive

Learn to customize balayage for each client, including placement patterns, blending techniques, creative toning, combining foils, and freehand painting. Also study color melting, root shadowing, softening/breaking the base for seamless blend, back-combing, and diffusing highlights.

Price | Wella Rewards Points Duration $520 | 36,400 PTS 1 DAY Price Wella Rewards Points Duration $920 64,400 PTS 2 DAYS

Expert Level

WELLA PROFESSIONALS

WELLA COLOR EXPERT

PHASE I & II

Studio Exclusive

Join the global community of Wella Professionals’ top colorists elevating the industry’s image and expertise! Wella Color Expert is for the most passionate stylists in the industry—those of us who always want to learn more and to learn why. Those who want to understand the science behind what we do, elevate our professionalism, and see a dramatic increase in our revenue. Learn how to reach the highest level of Color Expert, for total confidence in creativity and client satisfaction to drive your color service revenues. This comprehensive program uses Wella Professionals’ NEW revolutionary education methodology, Wella Color Expert, for interactive and engaging teaching inspired by the way the human mind works, resulting in more effective, memorable, and actionable learning.

Price Wella Rewards Points Duration

$3,125 218,750 PTS

PHASE I: 5 DAYS & PHASE II: 5 DAYS

CUT CRAFT

Specialist Level CUT

CUT CRAFT

CUT CRAFT

BLONDING CREATIVE COLOR EXPERT EXPERT

Studio Exclusive

There’s nothing more satisfying than seeing the perfect blonde tone come through at the end of a blonding service. When you’re an expert of Blondes you’ll experience that satisfaction each and every time! It’s not just about the perfect toner though, it’s having a deep understanding of the lifting process, the tools/services that help get you there, and the science of crystal-clear formulation. Blonding is the most sought-after salon service. Now that you understand the ins and outs of blonding, it’s time to share with the world that you’re an expert of Blondes with a social media-style photoshoot.

Studio Exclusive

From vivid to pastel and everything in between, take your creative formulation to the next level! You’ve learned how to place your colors for the most impactful results, now let’s take a deep dive into creative formulation. By learning how the eye perceives color, impactful placement will become second nature. You’ll then showcase all you’ve learned with an IG photoshoot!

Face-to-Face

In this seminar, you’ll discover how fringes can frame the face to enhance your clients’ favorite features.

CUT

CRAFT I

Studio Exclusive

Cut Craft focuses on the fundamentals of consultations and tools while sharpening the knowledge of shapes and actions. Stylists will deep dive on line and layers while exploring face shapes and fringes for every guest’s suitability.

GRADUATION

Face-to-Face

In this seminar, you’ll discover how to build weight in a haircut with techniques like elevation and over direction. Learn how to enhance the appearance of volume and body with hair color and refine the look with styling.

Face-to-Face

In this seminar, you’ll discover layering techniques to remove weight and create movement in your haircuts.

CUT

Price | Wella Rewards Points Duration $460 | 32,200 PTS 1 DAY

CUT

CRAFT II

FRINGE CUTTING TECHNIQUES

CUT

Studio Exclusive

Building on Cut Craft I, Cut Craft II completes the technical knowledge with a focus on graduation and starts practicing how to combine line, layers, and graduation to create any haircut with perfect suitability.

Price Wella Rewards Points Duration $920 64,400 PTS 2 DAYS

SEBASTIAN

Price | Wella Rewards Points Duration $460 | 32,200 PTS 1 DAY Price Wella Rewards Points Duration $250 | 17,500 PTS 2-3 HOURS

Studio Exclusive

Building on Cut Craft I and II, Cut Craft III incorporates free-form cutting, the understanding of wet vs. dry cutting, and razor vs. scissors, and stylists will practice their knowledge on long and short haircuts.

LAYER Price Wella Rewards Points Duration $460 32,200 PTS 1 DAY Price Wella Rewards Points Duration $920 | 64,400 PTS 2 DAYS

Face-to-Face & Virtual

This core, fundamental cutting seminar will introduce you to the Sebastian cutting techniques used to create an effortless and modern finish. Learn the signature techniques and best practices for using the blade while understanding when to switch from the blade to scissors.

Expert Level

EXPERT

Studio Exclusive

The combination of precision and free-form cutting is a true art of the expert. Uncover how you can beautifully blend two types of cutting methodologies to create the perfect balance of sophistication and creativity. With this knowledge, there is no haircut that you won’t have the confidence to execute with excellence. Showcase all that you have learned with a social media-focused photoshoot.

Price | Wella Rewards Points Duration

$2,500 | 175,000 PTS 5 DAYS

Specialist Level BARBER

PORTFOLIO PORTFOLIO

BARBERING I

Face-to-Face

Barbering is a great introduction to the world of barbering. Stylists will acquire an understanding of barbering tools, a consultation overview, and the foundation of clipper fading: a breakdown of different types of clippers, trimmers, box shavers vs. straight razors, and combs, and how to properly sanitize them.

BARBERING II

Face-to-Face

Building on Barbering I, Barbering II includes a refresher of barbering tools and consultation while focusing on the clipper fade with metal blades and plastic guards, in-depth knowledge of fading thick hair vs. fine hair, dark hair vs. blonde hair, and different hair textures and curl patterns, and a detailed overview of head and face shape.

BARBERING

MONEY MAKERS

BARBERING III

Face-to-Face

Learn how to grow your service ticket through refresher cuts, facial grooming, contouring, detailing, and retailing products for at-home maintenance. This seminar focuses on how to elevate the experience for your male client and a detailed review of head and face shapes that will help you understand how to best complement the client’s features.

Specialist Level STYLE

STYLE STYLE CRAFT I CRAFT II

Studio Exclusive

In Style Craft I, you will be immersed in the building blocks of styling that make up any design. Learn the fundamentals of how to work with hair as a fabric, starting with prep to foundational blow-dry techniques and choosing tools designed to create your finished look.

STYLE

CRAFT III

Studio Exclusive

Studio Exclusive

Building on Style Craft I and the styling fundamentals, Style Craft II focuses on transforming the hair fabric through the use of ironwork and the art of dressing to expand the range of shape and texture in every style.

Building on the foundational knowledge of Style Craft I and II, Style Craft III expands further into the world of styling and learning to control the hair fabric and create classic hairstyles, as well as modernize these timeless looks through additional finishing techniques.

Virtual Business is the heart of this seminar. Learn how to easily grow your bottom line by introducing and combining services. Understand how to drive loyalty and set yourself apart with best-in-class barber etiquette and chairside manners.

Price | Wella Rewards Points Duration

$460 | 32,200 PTS 1 DAY

Expert Level

BARBER

EXPERT

Studio Exclusive

In the Barber Expert seminar, stylists will take a deep dive into consultations, techniques, and a combination of hair textures and lengths with a custom approach to cutting and styling. Take away an advanced understanding of the tools, when to use them, and how to recommend the right product and styling tips to maintain their look between salon visits.

Price Wella Rewards Points Duration

$2,000 140,000 PTS 4 DAYS

GHD

ESSENTIALS:

GHD ESSENTIALS:

TOTAL GHD EDIT DUET STYLE

Face-to-Face & Virtual

Total ghd edit is designed to introduce you to the innovative ghd styling tool portfolio. You will learn essential styling techniques and be immersed in the exciting world of ghd.

GHD ESSENTIALS:

Face-to-Face & Virtual

Elevate your skill with iconic ghd techniques for quick, effortless styling. These essential techniques of the ghd styler range will give you endless styling opportunities on the salon floor, and leave you fully equipped to transform your client offering.

Face-to-Face & Virtual

Discover ghd’s most revolutionary innovation. ghd has achieved the impossible with our first 2-in-1 hot air styler to quickly transform hair from wet to styled, with no damage.

GHD ESSENTIALS:

Face-to-Face & Virtual

You will learn advanced styler techniques that will excite your clients both in-salon and on social media. The session covers, advanced combination techniques, section patterns to maximize shape and form, and mesmerizing styler movements.

THE BLOW-DRY EDIT THE HOT BRUSH EDIT

Face-to-Face & Virtual

This course shares the most beautiful techniques required to achieve maximum results quickly and easily, allowing you creative freedom with your clients to achieve the blowout of their dreams.

Specialist Level Price Wella Rewards Points Duration $250 17,500 PTS UP TO 4 HOURS

Specialist Level CARE

WELLA PROFESSIONALS

Face-to-Face & Virtual

ghd Hot Brush Edit shares how to easily create volume, body, and straighter sleek styles in super-fast time.

REVIVE & TRANSFORM

WITH CARE

Face-to-Face

GHD ESSENTIALS:

Face-to-Face & Virtual

In ghd Curve Edit you will learn more about the ghd curve® range of curling irons and wands, and learn the fundamental techniques behind the hottest editorial, catwalk, and celebrity hair trends and the skills you need to recreate these staple looks.

THE CURVE EDIT Price Wella Rewards Points Duration $250 17,500 PTS UP TO 4 HOURS

GHD ESSENTIALS: GHD ESSENTIALS:

THE SESSION EDIT THE RED CARPET EDIT

GHD NIOXIN

Face-to-Face & Virtual

If you have a desire to transition into the world of session, then this course is a must. The Session Edit covers learning essential session techniques and expanding your skill set to include session techniques.

Price Wella Rewards Points Duration

$350 24,500 PTS UP TO 4 HOURS

Face-to-Face & Virtual

In the Red Carpet Edit you will learn the hottest techniques and styles, inspired by the top stylists behind Hollywood royalty’s most coveted looks. The session covers hair-up techniques, A-listinfluenced styles, and essential hair-up hair hacks.

Price | Wella Rewards Points Duration

$350 | 24,500 PTS UP TO 4 HOURS

THE SCALP

Face-to-Face & Virtual

STYLE

Studio Exclusive

Learn the chemistry and physiology of hair to better understand why and how hairstyles work—with a focus on principles and elements of design. Study the tools needed to create a beautiful look and when to use them. Train your eyes on what to look for in an image to make it successful, and study mood boarding and reverse mood boarding. Examine how images are created, then create your own. On the final day, all stylists will have the opportunity to shoot a look, showcasing everything they have learned throughout this series of seminars.

EXPERT Price | Wella Rewards Points Duration $2,500 | 175,000 PTS 5 DAYS

FREE

YOUR CURLS

Face-to-Face

In this seminar, discover how to achieve a phenomenal total look for wavy and curly hair utilizing the Nutricurls lineup.

This seminar takes a deep dive into scalp anatomy and scalp conditions that can lead to thinning hair. Understand the importance of scalp health and how to identify the right solution for in-salon treatments and at-home regimens using NIOXIN.

Price Wella Rewards Points Duration $800 56,000 PTS 2 DAYS Price Wella Rewards Points Duration $460 32,200 PTS DAY Price Wella Rewards Points Duration $250 17,500 PTS 2-3 HOURS

UNDERSTAND HAIR LOSS:

Face-to-Face & Virtual

Hair loss affects many people and can happen for various reasons. This seminar will enable you to better serve your clients by learning the most common causes for hair loss, how to prevent it from happening, and what solutions can help at each stage.

Specialist Level

ELEVATE

YOUR CONSULTATION

Face-to-Face & Virtual

This seminar will take you through everything you need to know to conduct a thorough and successful consultation with your clients. From basics in body language to addressing any scalp and hair concerns in a professional manner, we have you covered.

TREATMENT

SERVICE REVOLUTION

Face-to-Face & Virtual

Learn how to improve your clients’ hair at the shampoo bowl with care services. Discover how to identify the condition of the hair and which service will best meet their needs. Understand how to perform each service and teach your client how to maintain or improve the condition of their hair at home.

Specialist Level TREND #TRENDING

COLOR

Studio Exclusive

Learn top techniques and trends, from subtle to expressive color formulations and placement. With a live demonstration and hands-on workshop, study foiling, balayage, color melting, color blocking, and additional techniques to give your clients the most popular color trends.

Expert Level

CARE EXPERT

TRINOLOGIST

Studio Exclusive

The Trinologist Certification program is designed for the hairdresser that wants to build their expertise in scalp health, thinning hair, and hair loss. This 4-day seminar will provide an in-depth knowledge on the biology of hair and scalp. The hands-on model workshops will enable you to learn how to help your clients achieve total hair health from the scalp, root, and strand.

Studio Exclusive

Learn the hottest current haircuts, based on up-to-date #Trending review. With a live demonstration and a hands-on workshop, gain an understanding of contemporary looks and study precision and free-form cutting, tool selection, and adapting modern trends based on the client.

#TRENDING CUTS

WITH SIGNATURE STUDIO ARTIST

#TRENDING #TRENDING

CUT CUT & COLOR

Learn to use a range of techniques from classic to free-form texturizing to create the latest haircuts. Gain an understanding of at least three different cutting techniques used in one #Trending haircut. Each offering of this class will study different techniques and looks.

Studio Exclusive

Give your clients a complete look with the latest cut and color, based on #Trending looks according to social media experts and trend labs. With a live demonstration and a hands-on workshop, learn how to combine cuts and colors of the moment for a high-impact total look. #Trending seminars can be booked individually or as a series.

Specialist Level

SEBASTIAN OPI

SEBASTIAN

CREATIVE IMMERSION

Face-to-Face & Virtual

More than a seminar, the Creative Immersion is the ultimate Sebastian education experience designed to go beyond the classic methodologies. Push the boundaries of cutting and technical skills, and learn how to master Sebastian Iconic blading techniques together with our principles of hair design.

GHD

TREND

Face-to-Face & Virtual

Understanding trends is key to knowing what your clients will be asking for at their next appointment, but with so many trends emerging, it can be difficult to know which will be the next big thing. Allow ghd’s artists to decode the latest global catwalks and take you on a journey to understand what‘s next in vogue in our Trend Sessions. New TREND collections released quarterly.

OPI PRO SPA

EXPERIENCE

Face-to-Face & Virtual

Experience OPI Pro Spa, the first and only professional skincare line that brings quality and efficacy of facial skincare to premium products developed specifically for hands and feet.

Price | Wella Rewards Points Duration $460 | 32,200 PTS 1 DAY

Specialist Level NAIL

Expert Level

TREND

EXPERT

Studio Exclusive

It’s one thing to pick up on the latest trends and be able to execute them; it’s another to be the trendsetter! Train your eye to recognize the elements that make up a captivating image, then learn how to create them for yourself. We will not only cover the techniques needed to create the perfect look but how to capture it for a scrollstopping image. Turn your craft into a piece of art that shows the world that you can not only provide the looks of the moment but also have the vision to see what’s next!

Price Wella Rewards Points Duration

$2,000 140,000 PTS 4 DAYS

NATURE STRONG

CRAFT

Face-to-Face & Virtual

Enhance your natural nail services. Give your client the gift of a naturally sourced manicure with OPI’s latest innovation, Nature Strong natural origin lacquer.

POWDER PERFECTION

Face-to-Face & Virtual

Learn the benefits of OPI Powder Perfection and why clients crave this quick enhancement system with built-in color, strength, and durability. Discover the tips and tricks that will make your service offerings stand out from the rest.

GEL COLOR

CRAFT

Face-to-Face & Virtual

Learn what makes the OPI GelColor lineup unique and gain confidence in recommending a gel polish regimen to meet your clients’ needs based on their nail type and lifestyle. Get certified on the OPI GelColor system and learn how to provide up to 3 weeks of shine-intense wear and stay-true color.

Price | Wella

Specialist Level

ABSOLUTE ACRYLICS

CRAFT

Face-to-Face & Virtual

Clients are craving nails with added length and dramatic shapes. Through this hands-on workshop, discover how OPI’s Absolute Acrylic system can help you offer clients tailored enhancements.

OPI

NAIL ART TRENDS

Face-to-Face & Virtual

Give your clients show-stopping nails through this hands-on Nail Art Trends class featuring looks from our latest seasonal collections.

CURL

BASICS

On-Demand

This virtual seminar will guide you through the history of curls and their origin, provide the basics of curly hair, such as the different types of curls and coils, and discuss proper consultation techniques. This is the first half of Virtual Curl Craft and is a prerequisite for Curl Craft and Curl Craft Barber.

Insider Level CURL

Expert Level

NAIL

Studio Exclusive

This seminar taps into the skills you’ve acquired from the Nail Specialist and Expert programs and enables you to bring them together through a comprehensive experience. At this point, you have learned how to create beautiful nails with long-lasting results and how to customize capture your work with a workshop in photography. Learn how to market your skills and attract new clients with an interactive social media workshop.

CURL

BUSINESS

On-Demand

This virtual seminar will guide you through fun activities and challenging discussions to help you understand how to grow your business. This is the second half of Virtual Curl Craft and is a prerequisite for Curl Craft and Curl Craft Barber.

Specialist Level

CLAIROL PROFESSIONAL SEBASTIAN

LOVE YOUR CURLS

WITH CLAIROL PRO.

Face-to-Face

Get inspired with trendy and easy-to-create color techniques that you can offer your clients behind the chair. Study techniques for wavy and curly hair of all lengths and types, and learn lightening, proper color placement, ideal haircare regimen, and business tips and tricks to keep clients coming back for more!

CARE & STYLE FOR CURLS & COILS

Face-to-Face & Virtual

Build your knowledge on how to cater to curly and coily hair clients using Sebastian products and services. Understand how to identify what care treatments are needed based on the curl pattern and condition of the hair. Learn how to properly layer products using L.O.C. and heatless styling techniques for long-lasting and touchable curls.

PORTFOLIO

Specialist Level

CRAFT I CURL

Face-to-Face

Proper treatment and care of curly hair is a must. The Curl Basics seminar will cover foundational curl concepts, such as hair structure, curl types, and proper terminology. You will learn how to execute proper hair cleansing, care treatment, and at-home techniques you can share with your clients to help with maintaining their curls in between services.

CURL

CRAFT II

Face-to-Face

In this seminar, you will participate in coloring, cutting, and styling curly hair. We will cover how to achieve proper lifting and coloring techniques for curly hair and discuss the differences between moisture vs. protein and why it makes a difference in accepting color. In cutting, you will learn the different types of cutting techniques and complete your curlyhaired client’s salon experience with styles that will keep them coming back with confidence!

Price Wella Rewards Points Duration $920 64,400 PTS 2 DAYS

CURL CURL CRAFT

CRAFT III BARBER

Face-to-Face

Protective styles are an important part of care for curly hair. The Protective Styles Seminar will cover basic concepts such as consultation, types of protective styles, and proper terminology. You will learn how to execute proper two-strand twists, flat twists, on-scalp braids, and knotless braids.

Price Wella Rewards Points Duration

$520 | 36,400 PTS 1 DAY

Face-to-Face

Barbering is a specialty skill that focuses on short hair lengths and facial hair grooming. In this seminar, attendees will get a thorough understanding of all things barbering (history, tools, cutting and grooming theory, consultation, and chairside manner) with attention to clients with curly and coily hair including a hands-on workshop.

Price Wella Rewards Points Duration

$520 36,400 PTS DAY

SOCIAL MEDIA

Social Media BUSINESS

INSTAGRAM 101

On-Demand

An Instagram guide for hair professionals. If you’re looking to build your clientele, an educator trying to fill your classrooms, or a salon owner seeking to support your employees to grow the salon business—this class is designed to develop your entire Instagram plan. Throughout the seminar, you can ask questions of our professional experts!

INSTAGRAM 201

Face-to-Face & Virtual

In Instagram 201, you will learn critical social media marketing tips and tricks, including how to work with the IG algorithm, growing your audience, maximizing the functions on the platform, creating ads, and more!

SOCIAL MEDIA

Face-to-Face

Become an expert in social media and become the marketing mastermind your business deserves. Social Media 301 takes your storytelling, content creation, and marketing to the next level. This seminar will give you the latest insights, tips and tricks, and best-in-class approaches to all major platforms; IG, TikTok, FB, and YouTube. Hosted by Wella, and Evoke.

Expert Level

CURL Studio Exclusive

In the Curl Expert Seminar, stylists will build on the skills they’ve acquired in their previous Curl Craft seminars. Style, cut, color, and protective style skills and techniques will be refined with in-depth hands-on workshops. Take back to your salon the confidence and knowledge to expand your services and clientele with the ability and skill to offer a variety of services to all your curly, coily, and zagged clients.

OPI INSTAGRAM 101 VIRTUAL On-Demand

If you’re looking to build your clientele, an educator trying to fill your classrooms, or a salon owner seeking to support your employees to grow the salon business—this class is designed to develop your entire Instagram plan. Throughout the seminar you can ask questions of our professional experts!

BUSINESS PARTNERS

From the comfort of wherever you are, learn better ways to help your salon grow. Home care sales, building business behind the chair, social media strategies, and more await you. Join us on WellaEd for a full learning catalog and certification journey. We have created strategic business alliances with the best in the business to get you the kind of support you need to make your business profitable. We offer seminars at the Wella studios, online, and at industry shows, hosted by our business partners. Learn more about who can help you get the answers you need, get motivated, and achieve your best business results.

We’re here to help you and your business prosper through simple and visual training, consulting, and tools. We have programs for owners, leaders, and individuals. At the end of the day, all roads lead back to cash. We’re here to help you earn more money, do what you love, and have a life. Leaders looking to level up their financial know-how; to gain greater confidence, control, and cash flow. It’s designed for businesses in beauty. Even if you might consider yourself “good with numbers,” this program and tools are still relevant for you.

Inspiring Champions is recognized as the premier salon business consulting and business education company in North America. Our reputable salon management systems have been perfected over two decades and implemented by tens of thousands of salon owners, managers, and technicians. Get ready to experience for yourself proven salon business strategies and salon solutions that will lead to instant, sustainable, and substantial salon success. Our unwavering commitment is to exceed your expectations.

Empowering You programs give businesses an advantage over the competition: strong, confident, empowered leaders who create positive cultures and make businesses thrive in any circumstance. Using methods tested in our salons and in salons and spas across the nation, our programs show proven results, results that will turn your business into an unstoppable force.

Empowering You will help double your income and exceed your clients’ expectations, every single time. If you’ve ever struggled with keeping a simple, solid system in place that sets you up for success, then this is the program for you. Learn proven salon systems that instill a permanent WOW factor into your clients’ experience. This intensive training series will take you through vital areas in your business and show you simple solutions to making more money than you’ve ever dreamt of. When you take these systematic approaches and apply them to your business, you’ll see results instantly. If your team needs motivation and your workplace culture needs a boost, Empowering You has the answer.

Since 1993, Strategies has had one goal: to help businesses operate more efficiently and profitably. We’ve worked with owners and their teams to create businesses that balance profitability with a happy work environment and devoted customers. At Strategies, we are experts at helping salons and spas create dynamic team-based cultures. We know that systems set you free. Systems create consistency, efficiency, and predictability. Ultimately, how well you implement and dial in your salon systems defines your most precious asset: your brand identity. Experience what it’s like to have salon systems set you free and how to shift your organizational culture from “I/me/mine” to “we/us/the company/the team.”

We can show you how to dramatically increase sales and profits. We do it using our salon/spa-specific systems that have been proven for over two decades. Our systems require work, commitment, team engagement, and accountability— but that’s what growing a dynamic and profitable business is all about.

Discover all of our business classes HERE