Air Care Market: Overview Air care products are primarily used for indoor air purification. The products are used for reduction of undesirable odors and make the room smell fresher. These products are available in several forms such as candles, gels, air purifiers, and sprays. Demand for air care products is growing in both developed and developing countries. The increasing demand rate is attributed to increasing level of air pollution. These products are used for indoor purposes to repel the smell of cigarette smoke, smoke from firewood, as moth repellents, and volatile organic compound releases from perfumes and hair sprays. SC Johnson & Son, Inc., Reckitt Benckiser Plc., and Procter & Gamble Co. held a collective share of 60% for air care products in 2014. While they do hold the majority of the market value together, the number of regional players offering air care products is still very high. Most of the manufacturers of air care products are beginning to focus on attractive market segments such as candle air fresheners. This is due to a growing concern over environmental issues and the consequent reduction in the use of aerosols and sprays. Major Key Players of the Air Care Market are: Henkel Group, Procter & Gamble Co., Church & Dwight Co. Inc., Reckitt Benckiser Inc., WD-40 Co., SC Johnson & Son Inc., Chesapeake Bay Candle, Car Freshener Corporation, Candle-lite, Inc., and American Covers, Inc. Get sample copy of “Air Care Market” at: https://www.transparencymarketresearch.com/sample/sample.php?flag=S&rep_id=625 Globally Improving Living Standards and Increasing Air Pollution Push Air Care Product Sales “A lot of countries are showing a very positive rate of development,” states a TMR analyst. “The quality of life in Asia Pacific, for instance, is fast improving, and the disposable income that individuals hold is increasing as well. This is turning many consumers towards retail markets such as air care products for their cars and their homes, thus adding a significant weight to the demand for air care products on a global level.” Asia Pacific and Latin America are most visibly showing high economic growth rates and preference for a wide array of air care products. This also applies to countries from other regions such as Egypt, where the massive amounts of dust in the air is creating an equally high demand for air care products. Key Takeaways: •
Aerosol and spray air fresheners are expected to lead the market revenue till 2021, expected to reach US$3.94 bn in 2021
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Retail sales of air care products are expected to generate US$11.28 bn in revenue by 2021
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Asia Pacific air care demand expected to create revenues worth US$3.72 bn by 2021.
Key Segments of the Global Air Care Market Global Air Care Products Market, by Type •
Electric Air Fresheners