• 2024 Canopy Realtor Association Board of Directors
• 2024 NC Realtors Association Board of Directors
• 2023 Canopy Realtor Association Realtor of the Year
• Five Star Real Estate Professional 2012-Present
• DM Top Producer 2006-Present
• Panelist at 2021 Leading Real Estate Companies of the World® Agent Summit
• DM Most Units Sold 2018-2023
• DM 2019 Spirit Award Winner
• DM 2019 Top Producing Agent
• DM 2005 Rookie of the Year
• Charlotte Regional REALTORS® 2005 Rookie of the Year
hello neighbor!
About Me
• Native North Carolinian raised in Asheville.
• Graduate of North Carolina State University.
• Prior to entering the real estate industry, Joan spent ten years in Los Angeles, CA working in technical sales & electronics as a top producer.
• Became a licensed REALTOR® in 2005 and immediately positioned herself as one of Charlotte’s most accomplished brokers.
• In September 2024, members of Canopy Realtor® Association elected Joan as their 2025 President.
• Housing Opportunity Foundation Chair in 2011 and 2012.
• Canopy Regional REALTORS® Committee Chair of the Year in 2012 and 2019.
• REALTORS® Care Day Chair 2015.
• Creator & Chair for Strides for Shelter 5K - Racing to Cure Homelessness, 2015-Present.
• Proud resident of Providence Country Club home since 2005.
• Joan is married to her college sweetheart, with whom she shares a daughter and twin sons.
Fun Facts
• North Carolina Association of REALTORS® 2006 Rising Star of the Year
• Charlotte Real Producers cover feature in February 2018 for sales production & exceptional community involvement.
• Avid marathon runner, completing 2-3 each year since 2000 and in 2019 completed Disney’s Dopey Challenge, running more than 48 miles in 4 days.
• Volunteers at & supports her favorite local organizations: Canopy Housing Foundation, YMCA Community Outreach (2008-present), The Relatives, Urban Ministries, and A Child’s Place
• Canopy Housing Foundation Association Board Member
• Golfs regularly with a close group of girlfriends in their Sunday Funday ladies club at Providence Country Club.
• Member of the Daughters of The American Revolution
• NC State Cheerleader Alumni
• Enjoys traveling the world with her family
2024Top Producers
Ashley J. McMillan Joan B. Goode
Jane Lemmond
Marcy Basrawala
Margo Wells
Sarah Curme
Gabi Culpepper
Kathy Lancaster
Shelly Rydell
Grier Team Winnie Simmons Ducie Stark
Vicky Mitchener President
Andrea Roether
Bonnie Stroup Tcherkezian
Sarah Szczodrowski VP of Sales & Training
Meghan Lluberas
Jimmy Rountree VP of Sales
Karen Hollingsworh Miller
Megan Despard Sherry George
Katie Catron
Jeff Murdock
Carol Davis
Michael Nester Annie Daughtrey
Jason Noblitt
Perry Silver Tim Hansley
Suzanne Coddington
Joan’s Recently Sold Listings
The Ultimate Home Selling Experience
PASSION FOR OUR INDUSTRY
Joan is a trusted advisor whose primary focus has been helping clients achieve their real estate goals, as well as serving our industry in various ways through The Canopy Realtor® Association. Joan’s leadership positions—serving on advisory boards, in volunteer roles throughout the Charlotte community, and currently as Canopy CMLS president-elect—make her one of the most knowledgeable and top-producing agents in our market. You can trust you are getting a Realtor® who is well-connected, informed and respected in the industry.
• 2025 Canopy Realtor Association President-Elect
• 2023 Canopy Realtor® Association Realtor® of the Year
• 2024 Canopy Realtor Association Board of Directors
• 2024 N.C. Realtors Association Board of Directors
EXPERIENCE YOU CAN TRUST
With 20+ years of selling homes in the Charlotte region, Joan brings unmatched experience and expertise of the local market area and market trends to her clients. Joan is a client-focused Realtor® with a proven production record of more than 550 closed sales since the beginning of her career. This depth of experience allows Joan to guide sellers to the best strategies for pricing, marketing and timing for the sale of your home.
• Current MLS president, ensuring deep market knowledge
• Advisory and volunteer positions demonstrate community commitment
• Proven track record as a top-producing agent since 2005
• Five Star Professional Award since 2012, for superior service & exemplary professional excellence
• 2020 Top 5 Agents in N.C. - America’s Best Real Estate Professionals by Newsweek
A SEAMLESS PROCESS
Our unique team structure ensures that you are always supported. With two executive assistants, Joan offers a full-service team that provides a streamlined experience from start to finish. Service is at the core of Joan’s business model. Our team handles everything from pre-listing preparation to negotiations, inspections and closing, removing the stress from the home selling process for homeowners. We ensure that every aspect of the listing is handle with care and great attention to detail so that we can provide a service to you that is simply unmatched.
• Dedicated support from two executive assistants who are licensed real estate brokers in NC & SC
• Seamless communication, ensuring no gaps in service
• Al ways a team member available to assist, including lights on/off, attending vendor appointments
PREMIUM MARKETING SERVICES FOR EVERY LISTING
We understand the power of first impressions. That’s why we invest in high-end marketing to ensure your property stands out in a competitive market. Homes listed by our team are presented at their absolute best, drawing in more qualified buyers and selling faster. Every home we list benefits from our professional services.
• High-quality floor plans created by professionals
• Drone photography for stunning aerial views and twilight photo shots
• Professional photographers for interior and exterior shots that make your home stand out
• Professional staging to present your home in its best light at no charge to you
• Proactive Communication is where we excel. We keep our clients informed at every step of the process. You will benefit from consistent updates, clear timelines and a transparent approach to ensure our clients always know what’s happening with their listing.
• Social Media & Video Walk-Throughs Joan’s social media platforms and the Dickens Mitchener networks will continuously market the home utilizing professional videos with our in-house team.
• Digital Marketing Digital announcements are created and sent to thousands of agents in the Charlotte area about new listings, Broker Tours, price reductions, etc. Additionally, monthly newsletters are sent out each month to approximately 20,000 DM contacts & over 100 agents’ contact lists.
The Ultimate Home Selling Experience
CONNECTIONS THAT SIMPLIFY THE PROCESS
Our long-standing relationships with trusted, local service providers , from repair professionals to legal advisors, allows us to make the selling process stress-free. From pre-listing to closing, we can handle it all quickly and efficiently to help the entire process go smoothly.
• Joan’s preferred vendor list: Through listing with Joan you will have access to top service, local providers (deep cleaning, carpet cleaning, painters, landscapers, handyman services etc.)
• Ability to coordinate repairs and improvements as needed
• One-stop solution for getting your home market-ready
• Attending vendor appointments whenever needed
LEGAL EXPERTISE WITH EVERY STEP
We partner with Dan Terry of The Terry Law Firm to ensure your documents, title work, and legal needs are thoroughly reviewed. This service provides peace of mind for both buyers and sellers.
• Legal consultation from a trusted law firm
• Document review and title work handled professionally
• Advocacy for buyers and sellers alike
• Mediation with a focus on diffusing tensions and achieving mutual goals
Canopy Housing Foundation
Joan believes in serving with a giving heart. She is the Creator and Chair for Strides for Shelter 5K - Racing to Cure Homelessness (2015-Present), the REALTORS® Care Day Chair in 2015, and Housing Opportunity Foundation Chair in 2011 & 2012 and board member.
Association President Members of our local Realtor® association elected Joan to serve as their president in 2025. Joan is passiontate about our industry and believes in leading from the front. Her position ensures her clients receive deep market knowledge.
Joan B. Goode,
2020 America’s Top Agents presented by Newsweek Magazine Top 5 Agents in N.C. Newsweek partnered with REAL Trends to sort through the data in our state and designated Joan one of the highest honors as one of America's Best Real Estate Professionals.
Joan and Vicky Mitchener at the 2019 Dickens Mitchener Annual Awards. Joan has received the 2019 Top Producing Agent, as well as awards for a Top Producing Agent since 2006, Most Units Sold from 2018-2023, Most Closed Referrals and the 2019 Spirit Award.
June
the top producing agent panel at the annual event. LeadingRE is our affiliate network comprised of 550+ boutique firms in 70 countries. As proud members of the network, Joan is able to expand our local expertise to deliver powerful marketing on both the local and global levels.
15 Steps to SOLD!
Consultation
During our COMPLIMENTARY CONSULTATION we will tour your home and go over what needs to be done to prepare it to sell. I will share the comps in your area with a comparative market analysis(CMA), and discuss strategic pricing and my marketing strategy that will sell your home for top dollar quickly.
Marketing Strategies
Our MARKETING will go above & beyond putting a sign in the yard and placing it in the MLS. We take pride in our custom marketing strategies. Your home will be showcased on social media, email, video & print marketing. We want to meet every possible buyer wherever they might be looking.
Staging & Pre-Inspection
The goal of STAGING is having a trained eye come into your home and look at it as a buyer would. My ability to stage for the market will get your home show ready. We look at staging like we are creating a neutral palette, so that all buyers can envision themselves living there.
A PRE-INSPECTION will be done so that the buyers will have confidence to make an offer on the home.
Photography & Videography
Many times a buyer has already decided if they are interested in your home just from the pictures online, without ever stepping foot inside. Our PHOTOGRAPHY partners are the best at coming into your home and capturing it at its absolute best. Now, the pre-marketing can begin.
Coming Soon & Firm Exclusive
If applicable, we can list your home as “COMING SOON” in MLS. This will give buyers a sneak peek into your home before it is officially ready to show.
FIRM EXCLUSIVE is another option for the most discerning clients. Your home will be marketed within our firm to all of our brokers.
Active On Market
Now that we have completed all the steps to prepare your home for market, it’s time to go LIVE . Our marketing plan will also go live and your home will be presented to thousands across our market as well as the world with our Leading Real Estate Companies of the World® global network.
Showings / Open House
Keeping your home show ready is the key to being sold quickly. I will share tips with you to keep the guess work out of making sure you are ready for all SHOWINGS. Keeping a clean, shiny, and clutter-free home will ensure buyers only see the best things about your home.
Here is what the settlement doesn’t change:
• Agents who are REALTORS® are here to help you navigate the process of selling your home and are ethically obligated to work in your best interest.
• Compensation for your agent remains fully negotiable, and if your agent is a REALTOR®, they must abide by the REALTOR® Code of Ethics and have clear and transparent discussions with you about compensation. When finding an agent to work with, ask questions about compensation and discuss what you would like to offer buyers.
• You have choices Work with your agent to understand the full range of these choices when selling your home, which will help you make the best possible decision for your needs.
More details about these changes and what they mean can be found at:
facts.realtor
Find Us On Social Media
Follow us for: featured listings, home walkthroughs, things to do & more!
We’re social! Joan’s clients receive unparalleled exposure by pairing her social media network with Dickens Mitchener’s powerful network. Together, we’re dedicated to cutting-edge marketing strategies that leverage innovative digital tools to maximize your visibility and deliver real results.
Our full-time marketing team includes a social media coordinator who blogs weekly and posts new listing features, exclusive video walkthroughs, neighborhood highlights & more. It’s our goal to use social media to showcase the uniqueness of the DM team and what it’s really like to live in the Queen City!
Our Facebook content is seen by roughly 44,000 people each week. Visit our social media networks and follow along to discover more about Dickens Mitchener!
WE CAN ASSIST YOU ANYWHERE IN THE WORLD
As an affiliate of Leading Real Estate Companies of the World,® we have access to the highest caliber of real estate professionals in over 70 countries and across six continents. When buying or selling property outside of our local market, our world-class connections can help with real estate needs throughout our continent and to points around the globe. Let us introduce you to a carefully selected sales associate that will provide you with extraordinary service — anywhere your real estate needs take you. Our global network is comprised of the very best real estate companies and the most talented professionals in the world.
550 companies
offices
sales associates 70+ countries
Our invitation-only network was responsible for $272 billion in annual home sales volume among the top 500 U.S. real estate firms in 2024.
U.S. HOME SALES VOLUME AMONG THE TOP 500 U.S. REAL ESTATE FIRMS.
