About Us
Who
We’re the people you want at your side. Friends at heart. Professionals in practice and mind. We train our agents to be the best. Then we back them up with a world-class team.
Every agent of ours must meet a certain experience level and criteria to join us.
Where
Charlotte. The Queen City. Our first love. Our home.
2330 Randolph Road Charlotte, NC 28207
dickensmitchener.com 704.342.1000
As agents, we know this city’s neighborhoods like our closest circle of friends. We tend to this relationship as much as we do our connections to you. Place matters. Knowledge counts.
How
Agents who help more people end up better at their jobs. It’s like going to the gym — the more you go, the better your results. This is why we only have full-time, fully committed agents. We train them constantly on the changing market, new tech, negotiation strategies and people skills.
We get to work with top-of-the-line agents. You get what you want, wrapped in the best possible experience.
Kathy Lancaster
REALTOR®/BROKER
704-534-5552
klancaster@dickensmitchener.com
hello neighbor!
About Me
• With more than 25 years in the real estate industry, Kathy has a vast knowledge of the Charlotte market and a real passion for helping her clients find the perfect home.
• In 1988, Lancaster began her career in commercial real estate, with a focus on retail shopping centers and midrise office buildings.
• She worked as a property manager for Lat Purser & Associates and The Crosland Group and obtained her CSM designation during her tenure in the commercial field.
• In 2002, she joined Dickens Mitchener and has consistently been a top producer, with sales over $14 million per year.
• Kathy grew up in the small town of Houlton, Maine, located on the border of Canada in the northeastern part of the state.
Milestones & Memberships
• Canopy Multiple Listing Services
• Canopy REALTOR® Association
• National Association of REALTORS®
• North Carolina Association of REALTORS®
• Dickens Mitchener Top Producer 2005-2022
• She and her husband, Lance, live in Charlotte’s Old Cotswold neighborhood and are the proud parents of a son and daughter, now in college.
Fun Facts
• Member of Myers Park Presbyterian Church
• Member of Carmel Country Club
• Lancaster is an avid runner, enjoys playing tennis, golf and spending time with her family and friends.
• Charlotte Magazines “Best in Client Satisfaction” for 10 years
• Homeowners Impact Fund Patron 2020-2022
2024Top Producers
Ashley J. McMillan Joan B. Goode
Jane Lemmond
Marcy Basrawala
Margo Wells
Sarah Curme
Gabi Culpepper
Kathy Lancaster
Shelly Rydell
Grier Team Winnie Simmons Ducie Stark
Vicky Mitchener President
Andrea Roether
Bonnie Stroup Tcherkezian
Sarah Szczodrowski VP of Sales & Training
Meghan Lluberas
Jimmy Rountree VP of Sales
Karen Hollingsworh Miller
Megan Despard Sherry George
Katie Catron
Jeff Murdock
Carol Davis
Michael Nester Annie Daughtrey
Jason Noblitt
Perry Silver Tim Hansley
Suzanne Coddington
Marketing & Advertising
DIGITAL MARKETING
Digital announcements are created and sent to thousands of agents in the Charlotte area about new listings, Broker Tours, price reductions, etc. Additionally, monthly newsletters are sent out each month to approximately 20,000 DM contacts & over 100 agents’ contact lists.
Your home will be listed in the Canopy Multiple Listing Service (CMLS). This is the best source for selling your home since every licensed broker can access this information and the data will syndicate to public websites.
MARKETING BROCHURE CANOPY MLS VIRTUAL TOURS
Our digital & print brochures are prepared specifically for your home and will include photos, noteworthy features, a square footage diagram, MLS sheet, disclosures, and other information a buyer would need to make a buying decision for your home. The digital brochure is uploaded to your listing page on dickensmitchener.com as well as included in MLS and ShowingTime.
FOR SALE SIGNS
We will place a Dickens Mitchener For Sale sign on your property. We can also place listing flyers in an Info Box in your yard.
Virtual tour & professional photos can be taken of your home. This tour will be added to MLS and the photos will be utilized in all marketing efforts.
Marketing & Advertising
These may be held at any time on an “as needed” basis. Once an Open House is scheduled, it will be entered into MLS and will appear on the DM website, as well as all MLS feeds on other large search sites. DM features all Open Houses on social media accounts every Friday for the upcoming weekend.
Our marketing department will create custom marketing materials for your listing. Custom pieces are designed in house and will be mailed to specific lists that cater to our marketing plan/schedule.
Broker events may be held to introduce your home to other local agents in the Charlotte area and around your home. We have a database comprised of thousands of Charlotte agents that we can select from to invite to your home. Once scheduled, this event will go into our company calendar which is emailed out to our agents weekly.
When you visit dickensmitchener.com you get immediate access to more than 14,000 resale listings through the Canopy Multiple Listing Service, as well as an up-to-the minute database of new listings, coming soon listings, new construction listings, and open houses. It also features virtual tour videos of Dickens Mitchener listings.
Find Us On Social Media
Follow us for: community updates, giveaways, featured listings & more!
Dickens Mitchener is social! Our marketing team includes a social media coordinator who blogs weekly and posts new listing features, exclusive video walkthroughs, neighborhood highlights, giveaways & more. It’s our goal to use social media to showcase the uniqueness of the DM team and what it’s really like to live in the Queen City!
Our Facebook content is seen by roughly 44,000 people each week, and we can further that reach by using boosted post campaigns directly targeting certain audiences to extend beyond our network. We post a variety of content including Listing of the Week, Virtual Tours, Just Listed Homes, and DM Hot Spots to all of our social media platforms. Visit our social media networks and follow along to discover more about Dickens Mitchener!
WE CAN ASSIST YOU ANYWHERE IN THE WORLD
As an affiliate of Leading Real Estate Companies of the World,® we have access to the highest caliber of real estate professionals in over 70 countries and across six continents. When buying or selling property outside of our local market, our world-class connections can help with real estate needs throughout our continent and to points around the globe. Let us introduce you to a carefully selected sales associate that will provide you with extraordinary service — anywhere your real estate needs take you. Our global network is comprised of the very best real estate companies and the most talented professionals in the world.
550 companies
offices
sales associates 70+ countries
HIGH PROFILE MEDIA PROMOTION
luxuryportfolio.com
Our advertising relationships with media outlets like The Wall Street Journal, Juwai, the leading overseas real estate media property website in mainland China, and our own magazine, which is distributed in 70 countries and mailed directly to an extremely exclusive list of our agents’ hand-selected top clients, provide a powerful and unmatched mix of promotion for your property.
We also enable our agents to utilize sophisticated digital advertising tools, including email marketing opportunities that target other agents around the world to share significant listings, and banner ad technology that strategically reaches luxury homebuyers browsing online.
