BA (Hons) Illustration - Level 06 OUIL603 Extended Practice – Major Brief BRIEF TITLE Immersive Travel Illustration Brief I have identified in a number of screen based journalistic publications that there is a gap in the market for editorial imagery that creates a more memorable experience for the reader. With digital conversion from print to screen everyday, I feel that there is an opportunity to explore more visually engaging elements that decorate and illustrate an article through digital processes. I will create 3 double page spreads for screen-based travel publications that utilise illustration, animation and virtual reality elements.
Products & Proposals
Function & Context
Gif/Animations Layout Design Travel Editorial Illustration
To create a more immersive/ interactive experience into the editorial content.
Context & Distribution
Audience & Tone of Voice
Web-versions of Publications Screen based: Apps, Apple Newsstand, Snapchat Discover
Travellers Holiday Makers (or Audience of chosen publication)
Could be developed into online advertising campaign for different travel brands like Expedia.
Informative, Atmospheric