Finding the Sweet Spot Between Customer Support Automation & Human Touch Automation v/s human touch. Now that’s a very interesting topic to talk about.
However, finding the right balance between these two can be a slippery slope. Mind you it is not easy, but not impossible either!
This post will help you get the balance right.
Side A of the argument: Customers prefer automated support.
Automation is everywhere – from banking to healthcare to finance to retail. And customer support is no exception.
Do you know, that nearly 67% of customers worldwide use automated chatbots?
Instance responses, personalized help, no talking to humans – a perfect scenario especially if your customers are majorly millennials.
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