
Course Brochure '25 Course Brochure '25
“Our experts will guide you through a structured approach and establish a new way of working to sustain innovation. ”
“Our experts will guide you through a structured approach and establish a new way of working to sustain innovation. ”
Design Thinking is a widely recognised framework to development innovative and relevant solutions for complex challenges. It is a hands-on method and mindset with emphasis on teamwork and iterative learning through continuous end-user and stakeholder involvement.
Our goal is to unlock your challenges and create lasting impact. With our practical approach, we empower you to lead change, providing the tools to identify beneficial opportunities and nurture valuable solutions. Our worldwide team combines global reach with invaluable local expertise, strategically assembling professionals to train, guide, and develop your team and organization, ensuring you thrive in the everevolving landscape. With over 25 years of experience, we bring leading-edge expertise from Europe to drive meaningful change and create lasting impact.
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Our worldwide team combines global reach with invaluable local expertise, strategically assembling professionals to train, guide, and develop your team and organization, ensuring you thrive in the ever-evolving landscape. With over 25 years of experience, we bring leading-edge expertise from Europe to drive meaningful change and create lasting impact.
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You’ll learn to use a focused set of tools to facilitate a 1-day session with clients, helping them uncover ideas for AI Agent solutions based on prioritized customer insights. The process is enhanced by AI to boost both efficiency and creativity.
Throughout the course, you ’ll explore how AI can support each stage of the Design Thinking process, from research to prototyping, using your preferred Generative AI tools. By the end of the day, you ’ll feel confident and equipped to run this workshop format with your clients right away.
09:30 Kick-off
Introduction - Design-led Innovation Challenge
End-user Research
End-user Insights (individual)
End-user Insight Selection (team)
12:30 Lunch break
Ideation
Rapid Prototyping
Storytelling
Reflection
17:00 End
Outcomes
Becoming familiar with Design-led innovation
Hands-on experience tools/activities
Format session to run with clients
…eager to incorporate AI into their creative workflow, enhancing innovation and efficiency in the design thinking process
…who are looking to bridge the gap between technical expertise and humancentered innovation.
…focused on leveraging AI for transformative storytelling and advanced customer engagement strategies
…interested in deepening their understanding of AI integration to elevate their existing design thinking skills and methodologies.
20-45 minutes
Individual or in groups
Sticky notes, sharpies
Personas are used to define who are the customers you are trying to help with their specific problems. They can provide a range of different perspectives on a service, allowing your team to define and engage the different interest groups that may exist within your target segment.
45-60 minutes
Core team
Sticky notes, sharpies
Creating a Customer Journey Map builds empathy by focusing on the present journey of the customer. At its best, this is a continuous activity to plot information about why your customers do what they do and how they experience interacting with organizations and/or services through different touch points.
, sharpies
The Idea Brainwriting Tool is a simple and direct tool to start co-creating new ideas in a team. It pushes everyone to contribute in enriching and making ideas more detailed. Everyone in the group works on each other' s ideas by adding, eliminating, replacing and finetuning each idea.
Laptop or phone
Support your process by using AI for the different stages of the Double Diamond. Prompt AI to generate 5 ideas on your problem statement, present your persona to AI and ask your research questions pretending they embody the persona, or make a prompt to enrich your Customer Journey Map by simulating different situations.
Sticky notes, sharpies
The Service Scenario Map is a tool which will help you visualize the steps and actions your persona takes when using the service or product of your company. It is a visualization of the user experience, using the service designed based on the ideated ideas.
Make pairs. There is going to be a competition making paper airplanes. Let everyone put their dominant hand in their pocket. Give the participants 5 minutes to make a paper airplane; Let everyone throw their plane from behind a common line. For throwing they can use their dominant hand.
ChatGPT: Conversational AI for text generation and understanding.
Claude (Anthropic): AI assistant for generating,
editing, and analyzing text
NotebookLM (Google): Research focused chat Model
Perplexity: AI-powered research assistant
Audio-based
Descript: AI for audio transcription, podcast
editing, and text-to-speech.
Resemble AI: Text-to-speech tool for voice
cloning and generation.
ElevenLabs: AI for creating realistic voiceovers.
ChatGPT Dall-E 2: Generates creative images from text prompts.
Flux1.ai: AI tool for creating artistic and realistic images.
Ideogram: best image tool to include text in generated images
Video-based
Runway Gen-3: AI for text-to-video generation.
Pictory: AI tool to create videos from text and scripts.
Synthesia: Generates AI-based videos with digital avatars.
We base our approach on the Double Diamond, developed by the UK Design Council. This is a visual model frequently used to describe a process flow of design and innovation. We have adapted this model to integrate the latest AI.
The first Diamond focuses on problem finding while the second Diamond provides the tools and mindset for generating value increasing solutions.
People-centered design empowered by AI
CONNECTIONS & RELATIONSHIPS LEADERSHIP &
Our AI-enabled, humancentered design raises awareness and harnesses progressive AI research to enrich the human experience.
We leverage the latest AI tools to uncover innovative solutions, ensuring that every angle is explored and no stone is left unturned.
Our coaches and facilitators are all subject matter experts in the field of Human-Centred Design, and have extensive experience in providing project assistance and trainings in Design Thinking. You can find all of our coaches and facilitators on our website.
We focus on creating value for people as the most effective way to drive project success and inspire.
"A
refreshing and engaging experience that went beyond my expectations."
Tupo Muocha, UNICEF
Our worldwide team combines global reach with invaluable local expertise. We approach every challenge from the user ’ s perspective. We focus on creating value for people as the most effective way to drive project success and inspire growth for our clients’ businesses and organisations. inspire growth for our clients’ businesses and organisations. inspire growth for our clients.
Culture
Our experts will guide you structured approach that in emerging technologies like establishes a future-proof w working to sustain innovat
Content
We provide the means to bring real and viable solutions to your challenge, using AI-driven insights and validating those with real customers and key stakeholders through masterful presentation.
Capability
Through hands-on trainin
we empower your team to adopt a solution oriented mindset and build confidence in applying emerging AI learning technologies to drive innovation.
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From startups to global enterprises, we ’ re privileged to support teams of all capabilities in solving complex challenges through innovation. By equipping organizations with the right tools, mindset, and strategies, we help them foster creativity, drive meaningful change, and stay ahead in an ever-evolving world.
We operate with a high energy, action oriented approach to make sure you walk away with tangible outcomes. Together, let’ s shape a future that truly benefits everyone. Looking for a bespoke program? Let' s connect! Email us via info@designthinkersacademy.com.