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2012 annual report nurturing promising programs for more effective oral health care


about the DTAF:

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The Dental Trade Alliance Foundation supports innovative programs designed to increase the effectiveness of the oral health care system by encouraging changes in overall consumer behavior, improving access for the underserved population, and enhancing the efficiency of the oral health care system. Through careful management of donor funds and thoughtful selection of seed programs, the DTA Foundation leverages its growing portfolio to create important advancements in oral health care.

our mission:

To improve access to, and productivity of, the oral health care system by identifying, nurturing, and leveraging promising projects.

our vision:

Our vision is to be the premier foundation in oral healthcare by attracting and supporting innovative initiatives that directly improve access to care for millions of North Americans annually.


letter from the chairman Dear DTAF Friends and Supporters: 2012 marked the 10th anniversary of the DTA Foundation Grant Program. Since its start in 2002, the DTA Foundation Grant Program has provided more than $930,000 in funding for 46 charitable projects, bringing oral health care access to millions of underserved individuals in the U.S. Led by an engaged Board and facilitated by an enthusiastic and effective staff, we achieved or exceeded every objective set for 2012.

Highlights of DTAF’s 2012 accomplishments include: •

The DTA Foundation is the sponsoring member of The Partnership for Healthy Mouths, Healthy Lives (PHMHL), which launched a major public service advertising campaign created by PHMHL and the Ad Council. The Kids’ Healthy Mouths campaign is focused on improving children’s dental health by brushing two minutes two times a day so they can develop into healthy adults. The website 2min2x.org provides tips for parents and caregivers so they can teach their children good habits for maintaining healthy teeth and a great smile. • Six innovative projects received $25,000 in grant funding from the DTA Foundation. These projects, managed by charitable organizations that exemplify DTA Foundation’s goals, have the potential to expand, impacting access to care on a national level. Working with the well-respected Santa Fe Group, a nonprofit public health advocacy organization, the DTAF grants were awarded to the following organizations:

• • • • • •

Senior Mobile Dental: Establishing the Effectiveness of Teledentistry and Collaborative Care Kids Smiles, Inc.: Oral Health Education for Under-Served Children Using an Integrated Oral and Medical Care Model Southern Jersey Family Medical Centers, Inc.: Projects PEDs (Pediatricians Preventing Early Dental Diseases) American Medical Directors Association: Oral Health for Long-Term Care Residents Toolkit Case Western Reserve University: Hybrid Geriatric Dentistry Program American Association of Public Health Dentistry: Public Health Dentistry - Educating the Next Generation

• The DTA Foundation initiated the new DTAF/ Robert J. Sullivan Family Foundation dental student scholarship program. Two deserving dental students who have achieved outstanding academic ranking AND demonstrated a strong commitment to community service were each awarded a $5,000 scholarship. • The DTA Foundation held a fundraiser with DTA members to purchase toothbrushes for children’s charities enrolled in the Dental ReSERVEtm program. As a result, the Foundation was able to give out 60,000 children’s toothbrushes to 20 charities that provide oral health care to children in America. • The DTA Foundation continued to play a significant role in supporting the Dental Lifeline Network through its DentaCheques program. •

In recognition of 10 years of giving to support charitable projects designed to increase access to Oral Health Care, the DTA Foundation created a short video entitled “Creating Access to Oral Health Care.” This video tells the story of the DTA Foundation through the stories of those who work on a daily basis to improve other’s lives through the creation of innovative projects to increase access to oral health care.

The DTA Foundation remains committed to responsible stewardship of DTA members’ donations, helping fund many important initiatives to advance the goals of the oral health community. Thanks to our engaged and influential Board of Directors, the Foundation continues to fund innovative projects focused on creating access to oral health care. I’m proud of the organization’s accomplishments in 2012 and appreciate your continued support as we work to have an even greater impact on access to oral health care across North America. Respectfully Yours,

Steve Knight, Crown Seating DTAF Chair

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history of the DTA Foundation THE DTA FOUNDATION (DTAF) was created in 2001 to improve access to, and productivity of, the oral health care system by identifying, nurturing, and leveraging promising projects. It is the Foundation’s vision to be the premier foundation in oral health care by attracting and supporting innovative initiatives that directly improve access to care for millions of North Americans annually. As a result of the former Surgeon General Dr. David Satcher’s report in 2000, the dental community was shocked to learn that the number of children and adults lacking dental insurance was twice the number of those without medical insurance. The report identified profound disparities in access and effectively issued a challenge to the dental community. Our dental community responded. Before the year 2000 was out, the Dental Trade Alliance had convened a membership roundtable to focus on key issues related to the disparity in oral care. It also created the Oral Care Access Committee to pursue research and other initiatives designed to remove obstacles to oral care access. In 2002, this committee teamed with the Santa Fe Group, a nonprofit public health advocacy organization, by providing strategic direction and seed money (courtesy of our Founding Donors) to start the Oral Care Access Scholars Program. This program supported ten research and service-oriented projects, dealing with such issues as dental office productivity, acceptance of new technologies, and culturally sensitive public education regarding oral care. The 2002 Oral Care Access Scholars Program was the launch of the DTAF Grant Program which has provided close to $1,000,000 in funding to over 44charities which provide innovative programs designed to increase access to oral health care. In 2006, the DTA Foundation began to collaborate more closely with key industry organizations such as the American Dental Association. The DTA Foundation provided $100,000 in support to the ADA Give Kids a Smile® program between 2006 and 2009. In addition, the DTA Foundation has collaborated with and funded projects initiated by the American Dental Hygienists’ Association, the American Association of Public Health Dentistry, and the American Academy of Pediatric Dentistry. These types of strategic partnerships created innovative projects across the United States with the primary focus on increasing access to oral care. The DTA Foundation was created to build upon these types of programs, seeking new and innovative initiatives pursuant to the expansion of oral care access.

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message from the executive director CREATING ACCESS TO ORAL HEALTH CARE IN AMERICA Established in 2001 with the express purpose of improving access to, and productivity of, the oral health care system by identifying, nurturing, and leveraging promising projects, the DTA Foundation is focused on making a difference in the oral health care of millions of Americans. The DTA Foundation is seeking and creating new ways for more and more Americans to access oral health care. DTA Foundation programs making a difference include: • • •

DTAF grants which are funding new and innovative projects to increase access to oral health care; DTAF/Robert J. Sullivan Family Foundation Dental Student Scholarship recognizing a commitment to community services; and the oral health literacy Ad Council Campaign.

It is through your generous donations that the DTA Foundation is able to continue funding new and innovative programs. Charitable projects throughout the United States utilize DTA Foundation grant funding as seed money to implement innovative programs and garner additional funding from other sources. This enables projects to grow from the local and regional levels to the national level. As a 2011 grant recipient, the American Academy of Pediatrics (AAP) funded its Chapter Oral Health Advocate (COHA) Support Program. COHAs are pediatricians in each state that have been trained by the AAP to teach others about oral health services in the medical home. According to Lauren Barone, MPH, Manager of Oral Health at the American Academy of Pediatrics, “With funds provided by the DTA Foundation, the AAP was able to support 12 COHAs to train pediatricians and others about oral health in primary care, including risk assessment, anticipatory guidance and counseling, fluoride varnish application and dental referral. Each COHA’s project was unique in how he or she approached the task of training others in the community. Activities varied from training in pediatric offices, to grand rounds and Chapter meetings or community dinners.” Barone added that “In addition to providing the COHA Support Program funding awards, the AAP also provided technical assistance, access to our educational offerings, copies of the AAP Pediatric Guide to Oral Health and Reference Guide, and quantities of fluoride toothpaste and toothbrushes. Upon completion of the training, each awardee was required to provide the AAP with a final report. The awardees were extremely grateful for the support from the DTA Foundation and the AAP.” AAP’s COHAs program is an excellent example of an innovative program utilizing DTA Foundation seed funding to assist in the creation of the initial phase of the program, and once the first phase has been implemented, utilizing additional resources moving forward to expand their reach. Your continued support allows us to fund these innovative programs creating increased access to oral health care throughout America. We look forward to your continued support as we move forward with more grant funding, new dental scholarships and the new oral health literacy Ad Council ‘2 minutes 2 times a day’ campaign. Thank you for supporting these critical projects with your donations! It is an honor to work for an organization that is really making a difference in the lives of millions of Americans. Sincerely,

LLaura Fl i D l CAE Fleming Doyle, Executive Director

(See page 6 for more information on the AD Council Campaign and page 8 for more information on the scholarship program.) {5}


programs 2012 Nurturing Promising Programs for More Effective Oral Health Care 2 Minutes a Day: The Dental Trade Alliance Foundation, Ad Council Collaborate to Improve Children’s Oral Health. The Dental Trade Alliance Foundation is proud to partner with the Ad Council and distinguished members of the Partnership for Healthy Mouths, Healthy Lives coalition on this three-year oral health literacy campaign www.2min2x.org. The Ad Council, known for such iconic public service advertising campaigns as McGruff the Crime Dog’s “Take A Bite out of Crime,” created a national campaign entitled “Kids’ Healthy Mouths” to improve children’s oral health. The goal of the three-year campaign is to raise awareness and educate parents and caregivers about the value of good oral health for their children and how it can be achieved.

the coalition’s proposal in June 2011. The DTA Foundation is a member of the coalition whose members expect that the Ad Council’s commitment to an extensive multi-year, national public service advertising campaign will help improve the oral health of America’s children. The Ad Council has developed oral health messages at www.2min2x.org stressing prevention and the ways parents and caregivers can instill positive behaviors that will result in a lifetime of good oral health.

The campaign is the brainchild of the Partnership for Healthy Mouths, Healthy Lives dental coalition, which is made up of more than 38 dental organizations led by the Dental Trade Alliance Foundation. The Ad Council accepted

Kids will spend 11 minutes dressing Spike (the dog) up as a princess. How about 2 minutes to brush their teeth?

“Brush kids’ teeth for two minutes, twice a day.” The Partnership for Healthy Mouths, Healthy Lives dental coalition joins other notable organizations that have worked with the Ad Council to address social issues through public service campaigns. Some unforgettable slogans from the Ad Council’s previous campaigns include the United Negro College Fund’s “A Mind is a Terrible Thing to Waste,” and the U.S. Department of Transportation’s National Highway Traffic Safety Administration Administration‘ss “You Could Learn A Lot From A Dummy” and “Friends D Don’t Let Friends Drive Drunk.”

Increasing Diversity In Dentistry Institute in Indianapolis featuring Little Kids, Big Smiles Community Outreach Program

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Kids will spend 11 minutes dressing Spike up like a princess. How about two minutes to brush their teeth?

Brushing for two minutes now can save your child from severe tooth pain later. Two minutes, twice a day. They have the time. For fun, 2-minute videos to watch while brushing, go to 2min2x.org.

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programs 2012 Grants Since first starting its grants program in 2002, the DTA Foundation has provided over $930,000 in funding to 46 innovative charitable projects designed to improve access to oral health care. In 2012, the DTA Foundation selected 6 programs from a field of 61applicants to receive a total of $150,000 in funding. The successful grant recipients had to demonstrate that their innovative project would not only improve access to oral care in their immediate area, but at the conclusion of the pilot program the project would have the potential to grow and be implemented in other areas of the country. Past recipients have used DTA Foundation seed money to expand and create access to oral health care for an expanding number of needy Americans.

Toothbrushes for Charity The DTA Foundation was pleased to provide 20 qualified charities enrolled in the Foundation’s Dental ReSERVE™ website program with 60,000 toothbrushes purchased with funds raised directly from members of the Dental Trade Alliance at their last annual meeting of members. The toothbrushes were distributed to charities that focus on children’s oral health care. Each toothbrush has the 2min2x.org website imprinted on them. The idea was to not only provide the much needed toothbrushes but to also share information regarding this public service advertising campaign created by the Partnership for Healthy Mouths, Healthy Lives and the Ad Council. The Kids’ Healthy Mouths campaign is focused on improving children’s dental health so they can develop into healthy adults. The website 2min2x.org provides tips for parents and caregivers so they can teach their children good habits for maintaining healthy teeth and a great smile. The website also has a vast array of 2 minute kid’s videos designed to entertain kids for 2 minutes of brushing.

DTAF/Robert J. Sullivan Family Foundation Dental Student Scholarship Recognizing a Commitment to Community Service The Robert J. Sullivan Family Foundation has contributed $100,000 to create a restricted fund with the DTA Foundation to support the efforts of the Foundation to improve dental education in the United States. The DTA Foundation has agreed to match the Robert J. Sullivan Family Foundation donation. This enabled the DTA Foundation to provide two $5,000 scholarships per year to dental students in the U.S. for the next 10 years. This scholarship recognizes dental students who have an established commitment to community service by providing $5,000 in financial support to a third or fourth year dental student who has demonstrated: academic excellence in dentistry, financial need, and a commitment to community service.

The Santa Fe Group The Santa Fe Group is a renowned nonprofit public health advocacy organization dedicated to addressing the challenges of oral health care, including disparities, inefficiencies, and inequities in access to care, as well as leadership, training and mentoring throughout dentistry. Its members draw on their experiences in the ranks of scholarship, research, professional and corporate leadership, government service, and education to identify and implement effective solutions through research and policy analysis. In 2012, the DTA Foundation again worked with the Santa Fe Group to evaluate and rank grant proposals and assisted in the development of the eligibility criteria for the new DTAF/Robert J. Sullivan Family Foundation Dental Student Scholarship.

Dental Lifeline Network The DTA Foundation worked closely with the Dental Lifeline Network (DLN) in 2012 to further develop their DentaCheques program. Serving as DTA chair for this project, Eric Shirley worked with the DLN to increase sales of the DentaCheques coupon books. Coupon book sales for the 2012 fiscal year generated $1.76 million in gross revenues, a 32% increase over the previous year. DentaCheques revenues for the next fiscal year are projected to reach over $1.8 million. DentaCheques coupon book sales provide funding for DLN’s Donated Dental Services (DDS) program which provides dental services to our nation’s most vulnerable people. Through DDS, 7,400 people with disabilities or who are elderly or medically fragile with no other way to get help received $24 million in dental treatment, and laboratories donated nearly $2 million in fabrications during the 2012 fiscal year. {8}


programs 2012 DTA Foundation/Robert J Sullivan Family Foundation Dental Student Scholarship Recognizing a Commitment to Community Service 2012 Scholarship Winners The DTA Foundation and the Robert J. Sullivan Family Foundation awarded two DTAF/Sullivan Family Foundation Dentistry Scholarships in the amount of $5,000 each to Hieu Quang Nguyen, a dental student at the University at Buffalo, The State University of New York, and to Hemali Rajyaguru, a dental student at the Arizona School of Dentistry and Oral Health. These scholarships are meant to recognize and provide financial support to 3rd or 4th year dental students who have demonstrated academic excellence in dentistry, financial need and a commitment to community service. Hieu Quang Nguyen is a dental student at the University at Buffalo, State University of New York in Buffalo, N.Y. In addition to being a student in good standing, Nguyen shows a strong commitment to community service, including volunteering at the University Pediatric Prevention Project, the UB Smile Team, New York State Special Olympics, Remote Area Medical in Knoxville, Tenn., Catholic Charities and the Thomas Thien Youth Group. He received the S.U.N.Y. Chancellor Award for Student Excellence. As a part of the Buffalo Outreach and Community Service, he acted as a trip coordinator for an outreach mission to Vietnam as well as helping to raise $2,460 to purchase equipment for dental mission trips to the Dominican Republic, Guatemala and Ghana. Hemali Rajyaguru is a dental student at the A.T. Still University, Arizona School of Dentistry and Oral Health. Rajyaguru is active in many community service projects including the House of Refuge Community Outreach Program, Central Arizona Shelter Services Dental Clinic, American Association of Women Dentists and Heart of Texas Community Health Center.“During my second year in dental school, I became acquainted with the House of Refuge Community in Arizona. A group of classmates and I reached out to this community, which aims to provide transitional housing and support for homeless individuals. Relying on my education in public health, I located community partners and funds to hold multiple dental outreach events,� Rajyaguru said.

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2012 grant projects

(For a complete list of previous DTAF grant recipients, please see pages 12-13.)

Senior Mobile Dental Establishing the Effectiveness of Teledentistry and Collaborative Care Senior Mobile Dental brings professional dental hygiene care directly to senior citizens in Colorado at their homes or gathering spots. Senior Mobile Dental will use DTAF grant funds to implement teledentistry to facilitate needed dental care and referrals for seniors, along with promoting collaborative care among all health care providers. “By having the ability to provide intra-oral photographs and digital X-rays to both dentists and physicians, we will be able to show areas of disease for diagnosis and treatment dentally, and for physicians to become more involved in oral health and the possible negative outcomes of untreated oral disease,” stated Michelle Vacha, Founder and CEO of Senior Mobile Dental. “We believe there have been many deaths associated with untreated oral disease and abscesses that have been overlooked, and instead recorded as due to old age. These situations need to be documented, tracked and researched in order to effect the needed change this population deserves in addressing their oral health needs.”

In 2012, the DTAF selected the following 6 charitable projects to receive a total of $150,000 in funding. The successful grant recipients had to demonstrate that their innovative project would not only improve access to oral care in their immediate area but at the conclusion of the pilot program, the project would have the potential to grow and be implemented in other areas of the country.

The Dental Trade Alliance Foundation funding has been significant to Kids Smiles in that it helps us advance the dental/medical integrative model of care. It enables us to be at the forefront of treating the patient as a whole. —Cheryl A. Janssen, CEO & Executive Director of Kids Smiles, Inc

Kids Smiles, Inc. Oral Health Education for Under-Served Children Using an Integrated Oral and Medical Care Model Kids Smiles will partner with The Children’s Hospital of Philadelphia to provide oral health education at the soonto-be-built medical facility, which is anticipated to serve 3,500 children each month. The DTA Foundation grant will help fund this new collaborative pediatric dental-medical partnership in Philadelphia. Kids Smiles will provide a skilled community educator for the hospital waiting room, and will use its award-winning curriculum to reach children of all ages, and their families, with health lessons that are ageappropriate and culturally sensitive. “By having a presence in The Children’s Hospital of Philadelphia waiting room, we will have access to an additional 42,000 children per year - and their families,” according Cheryl A. Janssen, CEO & Executive Director of Kids Smiles, Inc. “Even if our educator only interacts with half of the anticipated participants, we will almost double the number of children and families we reach with our oral health curriculum.”

bridging the gap between access and care { 10 }


2012 grant projects Southern Jersey Family Medical Centers, Inc. Projects PEDs (Pediatricians Preventing Early Dental Diseases) The Southern Jersey Family Medical Centers has developed Project PEDs (Pediatricians Preventing Early Dental Disease) to reduce the incidence of Early Childhood Caries (ECC) through oral health education and referrals for dental services at three agencies (Complete Care Network, Visiting Nurse Association, Zufall Health Center) which include 14 locations in high need areas in New Jersey. DTA Foundation grant funds will enable the Southern Jersey Family Medical Centers to launch this pilot project. Project PEDs promotes the seamless transition of oral health education and training for staff from obstetric to pediatric departments, providing an important secondary reinforcement of key oral health messages. Oral health starter kits (including tenders, toothbrushes, sippy cups) will also be provided to parents for their children to promote good oral health behaviors. “Project PEDs includes the education and training of pediatricians and pediatric staff to promote the importance of oral health, hygiene, and access to dental care for parents, caregivers and children who are served by the Pediatric Departments at targeted areas in New Jersey,” according to Deborah Tracy, RDH, MAS, Regional Oral Health Coordinator of Southern Jersey Family Medical Centers. “Since each pediatric health care professional will treat many children, Project PEDs will be able to impact a significantly larger number of pediatric patients and their families.”

AMDA (formerly American Medical Directors Association) Oral Health for Long-Term Care Residents Toolkit

The DTA Foundation has awarded more than $930,000 in grant funding to 46 projects since the inception of the grant program in 2002. Past recipients have used DTA Foundation seed money for innovative programs designed to improve the access to, and productivity of, the oral health care system by nurturing, identifying, and leveraging promising projects.

The American Medical Directors Association, with a focus on long term care residents, will utilize DTA Foundation grant funds to create and pilot the Oral Health for Long-Term Care Residents Toolkit (Oral Health Toolkit). The Oral Health Toolkit will educate residents and help staff at long-term care facilities to create a comprehensive oral health program, consisting of an oral health champion, formalized policies and procedures about residents’ oral health self-care, screening procedures and routinized referral mechanisms. At the conclusion of the project, the Oral Health Toolkit and its results will be disseminated across the nation. “The development and implementation of the Oral Health Toolkit will increase the number of long-term care centers with a comprehensive oral health program. This in turn will increase knowledge of the importance of oral health care among long-term care staff, the quality of oral hygiene self-care assistance for independent residents, total oral hygiene care for dependent residents, the number of residents screened by staff for oral disease, and the number of long-term care residents referred for oral health service” according to Jacqueline Vance AMDA Director of Clinical Affairs. “Ultimately, the Oral Health Toolkit will result in improved oral health and quality of life with less pain.” At the conclusion of the project, the Oral Health Toolkit and its results will be disseminated across the nation.

Support from the DTA Foundation has catapulted Senior Mobile Dental’s capabilities in providing access to care to the underserved elderly population throughout Colorado. By forming and implementing the teledentistry concept, it has allowed SMD to identify and address the advanced state of disease of seniors located in rural locations, and those living within nursing homes. Documentation and data is collected to identify the needs of this under represented population to initiate the needed change.

Thank you, DTA Foundation, for your instrumental help to bring attention to the oral health crisis of our elderly population throughout the nation. You cannot imagine the extent in what you have provided to the vulnerable elderly in Colorado and as a representation, nationally. —Michelle Vacha, Founder and CEO of Senior Mobile Dental

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2012 grant projects Case Western Reserve University Hybrid Geriatric Dentistry Program The Geriatric Dentistry Program at Case Western Reserve University will implement a mobile-portable hybrid service model, which will include a mobile dental van for treatment and two portable operatories set up within the nursing home facility for triage. This model, funded by the DTA Foundation grant program, will allow for more efficient use of time and will increase the number of elderly patients seen each day. Elders living in nursing homes experience significant barriers which prevent them from receiving dental care. The largest factors include (1) lack of transportation, (2) only 10% of nursing homes have fixed dental operatories within their facility, and (3) few elders have traditional insurance. Furthermore, our medical colleagues have, in essence, carried out a needs assessment on our future patients. Utilizing a hybrid model of dental care will alleviate the barriers by bringing service to elders, by increasing service provided, by treating elders in the van while triaging with portable equipment, and by accepting Medicaid and other forms of insurance. “The number one unmet health care need in Ohio is dental care, especially among poor children and the elderly. With 97 nursing homes within Cuyahoga County alone without dental services, we anticipate significant needs in the elderly population,” according to Dr. James Lalumandier, Professor and Department Chair at Case Western Reserve University. “We anticipate significant health care outcomes for the elders confined to nursing homes currently without dental services, similar to the dramatically improved health outcomes for Cleveland’s children through the Healthy Smiles Sealant Program.”

American Association of Public Health Dentistry Public Health Dentistry - Educating the Next Generation In 2010, the American Association of Public Health Dentistry (AAPHD) chartered its first student chapter at the University of Illinois-Chicago. The dental students initiated the formation of the chapter by contacting AAPHD, seeking information on dental public health, access to care, career opportunities and workforce issues. In little over two years, AAPHD has chartered 13 more student chapters at dental schools across the country, and several more are in the process of forming. In order to better serve their members, many of these chapters have requested that the AAPHD identify speakers to present information on public health and others issues that helped spur chapter growth in the first place. With only limited resources to cover speaker travel costs, AAPHD will utilize DTA Foundation grant funds to ensure that all of its student chapters will benefit from these educational opportunities. Using DTA Foundation grant money AAPHD will develop a series of video presentations on issues such as: 1) What is dental public health and career opportunities, 2) access to care and workforce issues, 3) the DPH Impact (Policy, Advocacy & Prevention) and 4) how to start a student-run dental clinic. These videos will be accessible to all chapter members through the AAPHD website with user evaluations and usage dated collected to continue improving the system and the information presented.

It was such a pleasant surprise (and thrill) to receive notification from the Dental Trade Alliance Foundation (DTAF) that we had been granted funding for Project PEDs (Pediatricians Preventing Early Dental Disease)! Southern Jersey Family Medical Centers (SJFMC) is most grateful for the support that we have received from the DTAF. Their investment in Project PEDs will allow SJFMC and its partners to continue its two-pronged effort to educate pediatricians and pediatric staff at federally qualified community health centers, who in turn, provide oral health counseling to their patients. In addition, DTAF’s generous support has allowed the purchase of oral health starter kits for parents and their children to improve their oral health status. It has been a win-win situation for all!

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—Deborah Tracy, RDH, MAS, Regional Oral Health Coordinator of Southern Jersey Family Medical Centers


financials 2012 Revenue & Expenses* 2011 Investment Income $11,513 Grant Income $51,000 Auction Proceeds $47,188

2012

revenue Pledge Receipts & Donations $470,490

2%

Pledge Receipts & Donations $492,390

68%

Auction Proceeds $31,935

78%

5%

Fundraising $30,715

5%

7%

Investment Income $77,884

12%

7%

Gala/ Fundraising $111,680

16%

Ad Council Reserve Receipts $56,144

2012 Ad Council

4%

Ad Council Expenses $1,328,798

96% Scholarship Expenses $10,674

2%

General & Administrative $13,039

Grant Awards & Other Programs $185,924

4%

62%

Grant Awards & Other Programs $251,157

5%

59%

Gala/ Fundraising $101,860

Fundraising $144,819

34%

34%

*cash basis

General & Administrative $21,961

2011

expenses

2012

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grant recipients 2002 - 2012 2012 Grant Recipients Senior Mobile Dental: Establishing the Effectiveness of Teledentistry and Collaborative Care. Kids Smiles, Inc.: Oral Health Education for Under-Served Children Using an Integrated Oral and Medical Care Model.

2009 Grant Recipients

Southern Jersey Family Medical Centers, Inc.: Projects PEDs (Pediatricians Preventing Early Dental Diseases).

Children’s Dental Health Project: Provided technical policy assistance to federal and state governments and child advocates as they worked to implement dental provisions incorporated in the federal Child Health Insurance Program.

American Medical Directors Association: Oral Health for Long-Term Care Residents Toolkit.

Smiles for Success: Free dental services for women in welfare-to-work programs.

Case Western Reserve University: Hybrid Geriatric Dentistry Program.

Piedmont Virginia Dental Health Foundation: Increased access to oral health care for needy adults through dental student programs.

American Association of Public Health Dentistry: Public Health Dentistry - Educating the Next Generation.

2011 Grant Recipients Oral Health America: Wisdom Tooth Project seeks to improve the oral health of vulnerable older adults. American Academy of Pediatrics: Training grants & oral health kits for AAP Chapter Oral Health Advocates. Metropolitan State University: Advanced Dental Therapists providing community-based care for underserved populations. Children’s Dental Health Project: Children’s Dental Health Project & Affordable Care Act Implementation Project. University of Maryland, College Park: Oral Health Education for Pregnant Teens. University of Pittsburgh: Caries-risk factor assessment and counseling by pediatricians.

2010 Grant Recipients California Dental Association Foundation: Virtual Dental Home through teledentistry technology. Kids Smiles: Wider Smiles - oral health education, screening, and preventive care to at-risk children in Washington, D.C. The Forsyth Institute: ForsythKids - an evidence-based comprehensive prevention program for at-risk elementary school children. The Commonwealth Medical College: Incorporating oral health into the medical school curriculum.

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University of Kentucky, College of Dentistry: Certified Nursing Assistant training to provide daily oral hygiene for nursing home residents.

TeamSmile Dental Outreach: Free dental services for underserved children in the community by teaming up with dental and sports professionals to provide a unique, one-of-a-kind experience.

2008 Grant Recipients Apple Tree Dental: Provided dental services to seniors and frail elders living in long-term care settings. University of Buffalo, School of Dental Medicine: Provided social work services to patients in the pediatric dental clinic and their families, in order to remove barriers to dental care and increase patient access and retention. University of California, School of Dentistry: “Oral Health Promotion During Pregnancy in a Group Prenatal Care Model” nicknamed “CPOP”, trained providers to incorporate oral health assessments, education and referrals into the prenatal appointments with the pregnant patients. University of Washington, School of Dentistry: Provided an update on the status of the oral health of America and changes that took place as a result of the 2000 Surgeon General’s report on oral health.

2007 Grant Recipients University of New York at Buffalo: a two-year study of patients with diabetes mellitus, to predict periodontal disease within this population and develop protocols to improve access to oral health care that leveraged additional funding from Procter and Gamble. Mississippi Chapter of the American Academy of Pediatrics: Provided tools to doctors to promote children’s oral health care from prenatal stages to preschool and beyond.


grant application process 2007 Grant Recipients (cont’d...) Maryland Children’s Oral Health Institute: Lessons in a Lunch Box: Healthy Teeth Essentials & Facts About Snacks helped primary school children learn why good dental hygiene, dental visits, and smart choices in eating habits are important. University of Colorado Denver, School of Dental Medicine: Una Boca Saludable, a public service advertising campaign to promote oral health care literacy and outreach to Hispanic communities in the greater Denver area.

2002 - 2006 Grant Recipients Call, R. and Karshmer, B.: “Examination of alternative forms of dental insurance on inhibiting access to care” Deinard, A.: “Anderson Schools Family Dental Project” Domer, L. and Call, R.: “A Pilot Study to Determine Barriers to Implementing Productivity Enhancement Strategies in Dental Practices” Duffin, S.: “An examination of current and potential roles for expanded, hybrid, and mid-level, paraprofessional practitioners” Henshaw, M.: “Dental Action Literacy Project” McClain, Mildred: “A comparative ‘outcomes assessment’ of selected dental practice curricula, with an eye toward developing improved instructional materials for dental students and practitioners” Miranda, S.: “The role of Promotores in accessing existing oral health services – Bi-national model” Niederman, R.: “Implement a primary prevention elementary school program – Planning Grant” Rossomonda, E.: “Feasibility study of new technology on dental office productivity and access” Oong, E.: “Cultural materials – a media campaign focused on oral cancer and minority populations” p

THE DTA FOUNDATION (DTAF) was created in 2001 to improve access to, and productivity of, the oral health care system by identifying, nurturing, and leveraging promising projects. It is the Foundation’s vision to be the premier foundation in oral health care, by attracting and supporting innovative initiatives that directly improve access to care for millions of North Americans annually. THE DTA FOUNDATION GRANT APPLICATION SUBMISSION PROCESS launches every March when grant information, criteria, and grant application proposal forms are posted on www. dtafoundation.org. Grants are accepted through late spring (the exact date will be posted on the website each year). Great effort is made to spread the word of the Foundation’s grant process, with the goal of reaching targeted groups who can make a difference through innovative access to oral care projects across the country. The grant process is highly competitive, highlighting the tremendous need among many organizations to find solutions for improving oral health for millions of Americans. Members of the DTA Foundation Board carefully review each application with a committee of dedicated industry volunteers, along with leadership from the prestigious Santa Fe Group. After an initial screening process, the top twelve qualified grant recipients undergo a rigorous evaluation and scoring process. In 2012, six winners were selected to each receive $25,000 (see page 12 for 2012 grant recipients). All grant applicants are notified of the outcome of their application in September. A public announcement of the winners is then made via a press release, which coincides with the Dental Trade Alliance al Mee Annual Meeting.

Increasing Diversity In Dentistry Institute in Indianapolis featuring Little Kids, Big Smiles Community Outreach Program

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board of directors 2011 - 2012 “Thank you for your support as we move forward with more grant funding, new dental scholarships and the new oral health literacy Ad Council Campaign. It is an honor to work for an organization that is making a difference!”

OFFICERS

Chairman of the Board Steven R. Knight Crown Seating, LLC

First Vice Chairman Scott Parrish A-dec, Inc.

Secretary/Chief Executive Officer Gary W. Price Dental Trade Alliance

Treasurer Alex Miller Meisinger USA

Ken Serota Hu-Friedy Mfg. Co., Inc. 2nd Term

George Wolfe DMG America 1st Term

Robert Savage Drake Precision Dental Laboratory 2nd Term

Andrew Whitehead Crosstex 1st Term

Paul Hinsch Henry Schein Dental 2nd Term

Lori Paulson National Distribution & Contracting, Inc. 1st Term

Executive Director Laura Fleming Doyle, CAE, DTA Foundation

DIRECTORS // TERM TO 2013

Rick Cacciatore Iowa Dental Supply 1st Term

Jim Mosch DENTSPLY International 2nd Term

DIRECTORS // TERM TO 2014

David Burch Bank of America 1st Term

Todd Norbe Total Care/Orascoptic 1st Term

DIRECTORS // TERM TO 2015

Rick Cohen Benco Dental Company 1st Term { 16 }

Diana Friedman Sesame Communications 1st Term


DTA donor support

2012: Fifty percent (50%) of DTA member companies made a donation to the DTA Foundation in 2012! This compares to 26% of the DTA member companies donating in 2010 and 27% in 2011. The foundation received $406,110 in total pledges and one time donations for 2012. This is 145% of our fundraising goal for 2012 and is a direct result of the DTA Foundation Board members’ peer-to-peer Annual Fundraising campaign. We continued to meet our goal to increase the number of small to midsized companies who donate to the DTA Foundation. The foundation realized more than a 500% increase in the number of small to midsized DTA companies pledging their support to the DTAF since we were first given this mandate in 2010. In 2012, 63% of the companies that made a donation were small to midsized companies as compared to 20% in 2010 and 33% in 2011. { 17 }


donations DIAMOND LEVEL DONORS: $50,000

PLATINUM LEVEL DONORS: $25,000 - $49,999

RICHMOND FOUNDATION

ROBERT J. SULLIVAN FAMILY FOUNDATION

GOLD LEVEL DONORS: $10,000 - $24,999 GC AMERICA, INC.

SILVER LEVEL DONORS: $5,000 - $9,999

BRONZE LEVEL DONORS: $2,500 - $4,999

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donations PATRON LEVEL DONORS: $1,000 - $2,499

2012 DTA Foundation Individual Donors DIAMOND: $10,000 - $15,000 Bergman, Stanley & Marion Savage, Robert, Jr. (Ironman Triathlon)

PLATINUM: $5,000 - $9,999 Breslawski, Jim & Debbie

GOLD: $2,500 - $4,999 Mosch, Jim

SILVER: $1,250 - $2,499 Hinsch, Paul Parrish, Scott Serota, Ken Steinberg, Gary White, Steven

BRONZE: $500 - $1,249

FRIENDS: <$1,000 Fitzpatrick Management Resources Handler Manufacturing Keystone Industries Nordent

OraTech Strauss Diamond Zirc

Aho, Wayne Augins, Michael Burch, David Doyle, Laura Kraus, Ron LoDuca, Gerry Lynam, Michael McHugh, Lynn McKey, Josh Miller, Alex Mondock, Paul Price, Gary Shirley, Eric Sullivan, Tim Thomas, Kevin Van Duijnhoven, Henk Van Eck, Carolyn Waitsman, Vickie Wise, Bret Wolfe, George

PATRON: $250 - $499 Brown, Kirk Gordon, Jeff Hobbs, Don Merrick, Steve Orecchia, Michael Parilli, Daniel Powers, John M. Winters, William

Increasing Diversity In Dentistry Institute in Indianapolis featuring Little Kids, Big Smiles Community Outreach Program

FRIEND: <$250 Friedman, Diana Paulson, Lori

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Dental Trade Alliance Foundation 4350 N. Fairfax Drive, Suite 220, Arlington, VA 22203 phone: 703.379.7755 fax: 703.931.9429 E-mail: info@dtafoundation.org www.dtafoundation.org The DTAF is a 501(c)(3) organization. All contributions are tax-deductible to the extent permitted by law. For more information, please send an email to info@dtafoundation.org or contact Laura Fleming Doyle at 703-379-7755.


2012 DTAF Annual Report