Pheobes foundation brand guide

Pheobe’s Foundation Brand Guide

The Pheobe’s Foundation Brand Guide is design for the non-profit group to honor in rememberance of Pheobe Jakubik (please provide the general purpose of the organization) ...

This guide will provide the brand guide and use of the assets to grow a congruent visual equity and meaning to the organization’s purpose and professionalism.

A collection of the logos are provided in several formats for reporduction both print and digital use. Reproducing the icon and wordmark are prohibited without the authorization of the owners of this brand identity.

The Phoebe’s Foundation Brand Guide

The Phoebe Foundation’s Brand attributes are designed to be used consistently to promote the visual identity, story, and build equity.

Pheobe’s Portrait1 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Wordmark2

The icons/portait, the Wordmark, and the heiarchy of the corporate fonts must be applied in concert to produce the Brand attributes.

Please see Page 5 for the corporate fonts for the standards.

1 Pheobe’s portrait was illustrated by Art Director, Julius deChavez on the Adobe Illustrator CS3.

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Offical Color System

Pantone 237, Pink

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RGB R:235, G:153, B:194 ...................................

CMYK C:03%/M:49% Y:00%/K:00% ...................................

Hexichrome: # EB99C2

Pantone 2612, Lavendar ...................................

RGB R:108, G:33, B:127 ...................................

CMYK C:64%/M:100% Y:00%/K:14% ...................................

Hexichrome: # 6C217F

2 Phoebe’s wordmark is a modified font from

Pheobe’s Foundation Logo Guide 05.16. 2011

Primary Logo Version 2 Color with Gradient Pantone 237 Pink Pantone 2612 Lavendar Gradient White to PMS 000 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

One Color Lavendar Pantone 2612 Lavendar

One Color Black (Neutral) Pantone Black

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On Light Backgrounds

On Dark Backgrounds

Secondary Logo Version

Pantone 2612 Lavendar

One Color Pink Pantone 237 Pink

Pantone 237 Pink

Black eNutral

One Color Black (Neutral) Pantone Black Pheobe’s Foundation Brand Identity was designed by deChavezDesign.com