Want to boost your sales business ? DeBox Global is here to help you We're probably all in advance sometime - remember one of the many calls you receive with an approved loan offer or a free lifetime credit card, or a stream of online ads, even in your inbox. The social media source you receive. In a world shaped by the forces of competition in the free market, gaining potential customers is a valuable operation, the primary goal of the marketing process and the beginning of the marketing process. Importance of generating potential customers: 1.Target good customers: Lead generation is usually done to find leads who have already shown some interest in the company's products and services. This allows the company to focus all other marketing and marketing efforts on perspectives that show the opportunity to actually pay for the product and / or service once. 2. Raise market awareness: Generating leads can help increase market awareness. Leaders express an interest in your brand, and by participating in this interest, you help them learn more about your brand, its values, its products and services, and its features and benefits. 3. Data collection: Creating leads is also a good opportunity to collect data about your leads. You can collect data on how your business and your products and services are seen, what marketing methods generate more leads than others, what forms of communication do best, what your leads need and want, etc. Gathering this amount of data will help you tailor your marketing and communication strategies, as well as your products and / or services to meet the needs of your customers. 4. Market loyalty: By creating and educating leaders, companies can build large communities of like-minded individuals who are interested in