facebook ad text

Facebook Text Rule in Ad Images & Image ads tips for better ads

Facebook is an important platform for advertisers. If they will not make their ad well then they can struggle to get a good audience for their business and for making ad advertisers have to follow the policy and guideline of Facebook ad.

During some year before Facebook has a 20% ad image text rule. But in recent time 20% rule is changed. The 20% ad image text was so strong that if your ad doesn't consist 20-percent text then your ad would be rejected.

So, Why Facebook changed the Text in Ad Image Rule?

According to many Facebook advertisers, ads with less text looks good. For advertisers, it was also a little bit confusing. Because Sometimes after making the ad with creatively, it doesn't meet the policy requirement.

Therefore, Facebook shifts to a new solution where the advertiser can use this platform with more flexibility and can able to enjoy the best experience of their advertising.

According to the new rule, your Facebook ad text will not get rejected even having too many texts. Facebook has categories the image text density into four types as:

   

OK Low Medium High

But for some exception, this image text guideline is not applicable to the following: Movie posters, Book covers, Album covers, Product images, Posters for concerts/music festivals, comedy shows or sporting events, Text-based businesses: Calligraphy, cartoon/comic strips, etc., App and game screenshots, Legal text, Infographics.

So, if you want to make your ads in a better way then you should follow this guide which can be helpful for image ads tips.

Start with a goal:-

You should start making your ad with an objective like you want to increase the brand awareness of your brand or want to tell a story about the product. You should be clear about the objective then, only you can able to convince the audience from your ad in a better way.

Show your ad using your product:-

Try to describe your product well with the help of ad because then only it will grab the attention of the audience.

This helps you to provide a better conversion.

Less text is good:-

The ads do not look good with more text as it provides distraction and this can lead your ad to the fewer audience.

So it is good to use less text in Image for greater impact. It is also important to write an effective ad copy.

Focus on message:-

The message which you are using in your ad should not have the copyright issue. Messages provide the value to ads. If you want a lot of text information in a single piece of media then you can consider for carousel format.

Use High-resolution Image:-

High-resolution images look attractive and grab the attention of the audience in one look. Therefore, it is important to provide attention to the size and quality of the media. If you are not supposed to use the high-resolution image.

Play around:-

Use different ad format don't stick to particular ad format.

For better inspiration, you can also take the help of the best ads advertiser.

Conclusion:It is important to follow the Facebook guideline for ad making and also necessary to make the ad that catches the attention of the audience in one look.

For More Information Visit:https://www.poweradspy.io/blog/fa cebook-ad-text-guidelines/