Marketing highlights report emea sept 16

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PUBLIC

ATHLETE NEWS

MARKETING REPORT SEPT 16

. During the Special Delivery Tour, Route One Direct caught up with Wes to see what he’s been up to these last few months.

Congrats to Kanoa Igarashi for winning the Pantin Classic Galicia Pro.

• •Jonte

• Travis Rice’s ‘The Fourth Phase’ officially premiered this month at the Shrine Auditorium in Los Angeles. Coverage of the premiere on GrindTV, The Render Network, SnowboardMag, and many more.

Lindhe interview on Method Mag.

Wes Kremer’s interview on Sidewalk gave for the special edit of the UK Special Delivery tour .

• Go read the Evan Smith Experience Interview make by SOLO Mag

•Travis Rice’s ‘The Fourth Phase’ activation in Milan- Italy for the premiere launch.

• Watch the new part of our german team rider Ben Dillinger

• The Travis Rice snowboard boot was ranked as one of the top free ride boots this season in the Transworld Snowboarding 2017 Gear Guide.

Torstein Horgmo’s new signature collection for Winter 2017 on Transworld Snowboarding, Whitelines Snowboarding, Fluofun, GoodTimes Mag , White Days , Onboard

• DC’s Tom Pages in l’Equipe Mag Sept.17

Zeke Lau and Kanoa Igarashi traveled to Teahupoo for the Tahiti Pro and the first DC Surf trip.They spent a few days surfing nonstop in tropical paradise. •

We’re excited to announce this year’s winter ’17 Torstein Collection, including his first signature snowboarding boot. Built to support the demands of Torstein’s unique and progressive riding style, this is the most advanced snowboarding boot DC has ever made. • The new Militant Collection takes DC’s authentic streetwear style and combines it with military design esthetics. • Winter is right around the corner! Check out the new Winter 2017 snow outwear collection, designed to keep you dry and warm in the harshest snow conditions. •

EVENTS

SOCIAL MEDIA

17K Views DC is partner of the Method Mag Movie which include our swiss rider Jonte Lindhe’s own part. Watch the trailer here. •

15M+ FANS

1.05M 20k

FOLLOWERS

Social Support for: • Winter 2017 Website Launch • Travis Rice/ The Fourth Phase- World Premiere / Global Premiere Tour / Online Premiere • Evan Smith Fall colorways • Torstein Horgmo Winter 2017 Collection • Gymkhana Nine • DC Defined by Davis Torgerson, Fall 2016 Lookbook • Militant Collection • Snow Outerwear • DC Surf Tahiti video

Watch full edits and clips for each part on Kingpin Sidewalk , SOLO Mag , FreeSkate Mag , The

PRESENTS:

. Start of the annoncement of Jeru DO THE RIGHT The Damaja’s Concert at the

THING

WEDNESDAY 5TH OCTOBER 2016 5:30pm

occasion of the Pro France 2016:

MUSIC PERFORMANCE BY

JERU THE DAMAJA (+ DJ SENSI)

Jacker Mag , BeachBrother , Surfsession

LOCATION

PLACE DU DC STORE – CAFÉ DE PARIS 16 AVENUE PAUL LAHARY 40150 SOORTS-HOSSEGOR MORE INFO: DC STORE – 05 58 43 55 13

be there or be square !

PRINTS

Highest Engagement Posts Facebook: DC x SPT Mountain Boot Instagram: Heathrow Prestige T H E E VA N S M I T H

WITH

T-Funk featured on the new Fall 2016 Evan Smith S colorways print ad. •

615K Reach

DC-16S3-EVANSMITH_REFRESH-TF-THR.indd All Pages

7/22/16 3:53 PM

•Heathrow

Women model included on the fitness shopping of Health&Fitness

UPCOMING OCTOBER Oct 05: Concert Jeru the Damaja- Hossegor • Oct 09-Oct 15: Skate With US -Italy • Oct 13: The Method Movie Premiere @snowboardgarden - Grenoble • Oct 13: Plaza S TC Launch • Oct 18: DC x SPT Outwear Collection Launch • Oct 20: Travis Rice/Fourth Phase Contest • Oct 23: Enjoy the Glacier- Les 2 Alpes

DCSHOES.COM

AREA43 New Logo for DC’s Snow Platform & Experience in Meribel Mottaret All details and full program for season 2017 will be revealed very soon.

•Travis

Rice Boots Campaign available on the new Method Mag.

4,100 People like this

26,200

,

Berrics , SUGAR and many more !

TRISTAN FUNKHOUSER \ NO-COMPLY \ BLABAC PHOTO

FRANCE: DC receives the ACE OF ACT 2017 AWARD for BEST SNOWBOARD OF THE YEAR by Act Magazine The elected awarded snowboards are: DC Ply 156, DC Space Echo 158 , DC W’s PLY •

**Add us on Snapchat! Take of photo of this Snapcode.

1.89M 1.24M 160k

FOLLOWERS FOLLOWERS

• After Spain, France, Germany and Scandinavia, the Special Delivery Tour took some of DC’s nest to Brighton, Bath, and Bristol.


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