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N° 58 January 2013 MORE INFOS ON: www.facebook.com/dcshoes.europe www.dcshoes.com http://dc-press.eu/ (login: dceurope, password: dceurope)

DC  Shoes  January  Newsletter  n°58  

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EUROPE  ...............................................................................................................................................................  4   AREA  43  .........................................................................................................................................................................  4   THE  HUB  ........................................................................................................................................................................  5   NITRO  CIRCUS  LIVE  ....................................................................................................................................................  6   BURNING  INK  -­‐  ISTAMBUL  .......................................................................................................................................  7   TORSTEIN  GOLD  MEDALIST  ....................................................................................................................................  8   ARTIST  PROJECT  /  CHLOE  TRUJILLO  ...................................................................................................................  8   MADDO  SHORT  VIDEO  PROJECT  ...........................................................................................................................  8   3  AWARDS  FOR  DC  AT  THE  BRIGHT  ....................................................................................................................  9   FRANCE  ..........................................................................................................................................................  10   SKATEBOARD  ...........................................................................................................................................................  10   SNOWBOARD  ............................................................................................................................................................  15   BMX  ..............................................................................................................................................................................  23   MOTOCROSS  ..............................................................................................................................................................  24   CLIPPING  ....................................................................................................................................................................  25   UK  .................................................................................................................................................................................  31   SKATEBOARD  ...........................................................................................................................................................  31   SNOWBOARD  ............................................................................................................................................................  31   MOTOCROSS  ..............................................................................................................................................................  33   BRAND  .........................................................................................................................................................................  33   CLIPPING  ....................................................................................................................................................................  34   GERMANY  ........................................................................................................................................................  38   SKATEBOARD  ...........................................................................................................................................................  38   SNOWBOARD  ............................................................................................................................................................  41   BMX  ..............................................................................................................................................................................  44   NITRO  CIRCUS  ...........................................................................................................................................................  46   MOTOCROSS  ..............................................................................................................................................................  47   CLIPPING  ....................................................................................................................................................................  48   SPAIN  ................................................................................................................................................................  54   SKATEBOARD  ...........................................................................................................................................................  54   SNOWBOARD  ............................................................................................................................................................  58   SURF  .............................................................................................................................................................................  60   BRAND  .........................................................................................................................................................................  61   RALLY  ..........................................................................................................................................................................  63   NITRO  CIRCUS  ...........................................................................................................................................................  63   POLAND  ...........................................................................................................................................................  64   RALLY  ..........................................................................................................................................................................  64   CLIPPING  ....................................................................................................................................................................  65   WEB  ..............................................................................................................................................................................  66   CZECH  REPUBLIC  &  SLOVAKIA  ................................................................................................................  67   SKATEBOARD  ...........................................................................................................................................................  67   SNOWBOARD  ............................................................................................................................................................  78   MOTOCROSS  ..............................................................................................................................................................  82   NITRO  CIRCUS  ...........................................................................................................................................................  83   RALLY  ..........................................................................................................................................................................  85   CLIPPING  ....................................................................................................................................................................  86   BULGARIA  .......................................................................................................................................................  88   SNOWBOARD  ............................................................................................................................................................  88   DENMARK  .......................................................................................................................................................  89   SKATEBOARD  ...........................................................................................................................................................  89   SWEDEN  ...........................................................................................................................................................  90   DC  Shoes  January  Newsletter  n°58  

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SKATEBOARD  ...........................................................................................................................................................  90   SNOWBOARD  ............................................................................................................................................................  91   BMX  ..............................................................................................................................................................................  92  

NORWAY  ..........................................................................................................................................................  93   SKATEBOARD  ...........................................................................................................................................................  93   SNOWBOARD  ............................................................................................................................................................  95   HUNGARY  ........................................................................................................................................................  97   SNOWBOARD  ............................................................................................................................................................  97   BRAND  .........................................................................................................................................................................  98  

DC  Shoes  January  Newsletter  n°58  

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EUROPE      

 

AREA 43   For the second year in a row, the DC Area 43 snowpark spends the winter in Méribel-Mottaret, France, in the heart of the 3 Valleys ski area– the largest in the world. A vast playground for beginners to expert skiers and snowboarders, Area 43 has quickly become a notable feature in France and in Europe. Last year, more than 825,000 people visited to shred the snowpark!   DC Area 43, with it’s 90 000 m2 of features - 250m of handrails and boxes - over four areas to meet every riders needs: a boardercross to enjoy freestyle in a playful way, a beginner/ intermediate zone, an expert zone and a special “DC” area with new and original features, even open during photoshoots or events organized by DC Shoes.  

   

Mid-January, Dimitri Biau, Victor Loron, Thomas «Chazou» Chassagne had the opportunity to stay a few days in our Chalet in Meribel. They joined European riders Jani Sorasalmi and Piotr Janosz. Three filmers and journlists from Melty.com were there too to produce a webisode series. The webisodes ll be released mid February. Beside this, they built spots around the chalet, and filmed on our snowpark. Here a fews pics. The podcast’ll be released in february.

DC  Shoes  January  Newsletter  n°58  

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THE HUB On Friday 25thof January, parisian artist duo MMav ("Mon Moulin A Vent", meaning "My Windmill") presented their exhibition at The HUB, DC Shoes Europe's creative studio in Paris. Rey and Mutt, the two masterminds behind MMav, showcased a collection of brand new works developed especially for The HUB: a series of 3 kakemonos using their usual collaborative illustrations in a symmetrical pattern ; 2 dyptics on skateboard decks ; and a 1m by 1m hand drawn transparent plexiglas piece. The exhibition also presents a few series of original artworks by each artist, including 3 pieces that will be used by DC Shoes for a Curated by The HUB capsule collection in Spring 2014. The MMav at The HUB exhibition will run untill April 12th 2013 at: The HUB, 15 rue Montorgueil, 75001 Paris. Open thursdays and fridays from 12pm to 6pm. Contact and informations: thehub@dceurope.com http://my.dclife.com/ http://mmav.fr/

                                Published  in  :     http://www.lodownmagazine.com/index.php?page=25&modaction=showItem&id=3454   http://slamxhype.com/art-­‐design/dc-­‐shoes-­‐presents-­‐mmav-­‐at-­‐the-­‐hub   http://shoes-­‐up.com/blog/?p=32047   http://lecloset.com/mmav-­‐the-­‐hub   http://www.lesothers.com/dc-­‐shoes-­‐vernissage-­‐mmav-­‐at-­‐the-­‐hub   http://dontquestionkings.com/shoes/dc-­‐shoes-­‐presents-­‐mmav-­‐at-­‐the-­‐hub   http://www.celebrityballa.com/2013/01/paris/creatives-­‐paris-­‐shoes-­‐dc-­‐lights   http://www.hellocoton.fr/mmav-­‐the-­‐hub-­‐7184610?utm_source=comment     http://2feetunder.com/other-­‐footwear-­‐news/dc-­‐shoes-­‐presents-­‐mmav-­‐at-­‐the-­‐hub   http://urban-­‐gear.com/latest-­‐collections/dc-­‐shoes-­‐presents-­‐mmav-­‐at-­‐the-­‐hub   http://www.blogbang.com/articles/4447511-­‐dc-­‐shoes-­‐presents-­‐mmav-­‐at-­‐the-­‐hub.html   http://www.mmav.fr/mmav-­‐graphic-­‐design   http://drawingisnotacrime.com/art/dc-­‐shoes-­‐x-­‐the-­‐hub-­‐x-­‐mmav/  

DC  Shoes  January  Newsletter  n°58  

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NITRO CIRCUS LIVE

 

FIRST EDITION IN EUROPE 18/11-05/12 2012 THE BIGGEST ACTION SPORT SHOW 13 Shows   18 Days 7 COUNTRIES 8 Complete sell-outs 150 985 Spectators The best star of the show: the DC rider Travis Pastrana co-founder Stockholm : Stockholm 2 : Hamburg : Berlin : Vienna : Vienna 2 : Prague : Dusseldorf : Antwerp : Arnhem : London : Manchester : Birmingham :

DC  Shoes  January  Newsletter  n°58  

5 579 people 11 805 people 7 978 people 7 522 people 7 344 people 8 001 people 13 114 people 8 121 people 16 219 people 28 321 people 13 560 people 13 442 people 9 979 people

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BURNING INK - ISTANBUL So, it’s the mythical city of ISTANBUL that will host the next ”BURNING INK Art Show”, presented by DC SHOES Europe. The exhibition will be on from March 29th until April 12th 2013. ISTANBUL, formerly known as Byzance and Constantinople, will host the 6th edition of the Art Show, which follows stops in Paris, New York, Berlin, London and Madrid.

A Unique Tattoo Art Show, hosted by DCshoes

The exhibition will run from March 29th to April 12th in the MILK Gallery in the lively area of Beyoglu. The three tattoo artists that will collaborate on the event and make the exclusive tattoos possible for this edition are ROROFROSE, DRAMATIK and ILHAN BILIR. Surely, there’s no need to explain Burning Ink anymore, which has become a unique event combining the worlds of illustration and tattoo, with a unique and radical concept. Nobody can buy the original MARCH 29th to APRIL 12th drawings that will be burnt at the end Exhibition&Tattooing @ Milk Gallery Galipdede Cad. Balkon Çıkmazı 8/A Galata of the exhibition, on the 12th of April, Tattoo Artists : ROROFROSE, DRAMATIK, ILHAN BILIR during the closing party. The only All the designs will be burnt after the show infos: dcshoes.europe way for the drawings to survive the mydclife.com dcshoes.com flames is to be bought and inked into the buyers’ skin, making each design live on as a truly unique tattoo. Artwork: Jmz/pulp68

Bringing together a unique selection of world-renowned street artists, graphic designers and illustrators, Burning Ink is a crossover event between the worlds of fine arts and tattoos.

DC  Shoes  January  Newsletter  n°58  

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TORSTEIN GOLD MEDALIST Congrats to DC snowboarder Torstein Horgmo for bringing home the gold in Big Air at the 2013 X Games in Aspen this past weekend. This is Torstein’s 4th gold medal in Big Air and his 6th medal at X Games overall. Torstein made X Games history landing a clean switch triple cork 1440, the first ever landed in a contest, on his final run. Scoring a perfect 50, Torstein’s triple cork was the tie-breaker against fellow snowboarder Mark McMorris, solidifying the gold medal win. Torstein has riding for the DC Snow team since 2006. His signature pieces in the DC Snowcollection have always been on the cutting edge of technology yet representative of his personal snowboarding style. No doubt helping him land that triple cork, Torstein was riding his own signature model DC Mega Torstein Horgmo Pro board, the DC Torstein Jacket, DC Recon Pant, and the DC Travis Rice boot.        

ARTIST PROJECT / CHLOE TRUJILLO   DC Shoes freshly introduced a new Artist Project in collaboration with Chloe in the frame of its SP13 Woman Footwear collection. This includes two models in limited series, based on the famous Bristol and Graduate LX models.   Chloé Trujillo is a Los Angeles based artist. Born in Paris, she found her way to the US 12 years ago and has been part of Burning Ink New York City, Berlin and London. She has also designed two pairs of shoes for DC Shoes Women line for Spring 2013.            

MADDO SHORT VIDEO PROJECT DC  Shoes  January  Newsletter  n°58  

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With much excitement, DC Shoes and Robbie Maddison are proud to announce the coming of a new video project, which will debut globally on Monday, February 11th 2013 via the DC Shoes YouTube channel. This is the first motocross short film by DC and Maddo spearheading a new series of DC Teamworks Collection videos. The video will showcase Maddo’s legendary freestyle motocross skills in an unexpected setting, introducing a new direction of riding and filming that has never been seen or done before on a dirt bike.

   

3 AWARDS FOR DC AT THE BRIGHT With much excitement, DC Shoes and Robbie Maddison are proud to announce the coming of a new video project, which will debut globally on Monday, February 11th 2013 via the DC Shoes YouTube channel. This is the first motocross short film by DC and Maddo spearheading a new series of DC Teamworks Collection videos. The video will showcase Maddo’s legendary freestyle motocross skills in an unexpected setting, introducing a new direction of riding and filming that has never been seen or done before on a dirt bike.

 

 

DC  Shoes  January  Newsletter  n°58  

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FRANCE  

FRANCE  

SKATEBOARD •

SEB SIMON - Reunion Island trip

Seb Simon visited his family for a personnal trip. He keeps on representing DC and filmed for an upcoming podcast with his homie and Snowbeach MY DC Crew new rider Anthony Rousse. Here are a few pics from him.

JULIEN BECHET - New deck sponsor

Julien Bechet, after a long elbow rehabilitation program is back. He is more than ever motivated. He left Jart, his skateboard deck sponsor for Collapse. He’ll have a pro-model soon. See his introducing clip, killing the new Bayonne Bowl.

TEAM FILMING

DC  Shoes  January  Newsletter  n°58  

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Middle of january, Julien Bechet, Maxime Genin and Jonathan Jean Philippe spend a week with their new team manager in order to discuss about the 2013 program. They filmed and shooted too in the basque country. Here a cuopples of pics. On the left Julien Bechet fx Boardslide, on the bootom and the left, MAxime Genin, Switch Ollie and on the right, team chillin’.

FRENCH CUP - Nantes step

Aurélien Giraud, with the blue fleece, Vincent Matheron and Benjamin Garcia, DC french flow participate at the first stage of the french cup in Nantes. Aurelien Giraud ranked first in the Street category (- 16 years old), Benjamin Garcia ranked 2nd in the street category ( + 18 years old) in vert, another medals for Aurelien who took the 3rd place. Vincent Matheron ranked 2nd in the same vert category! DC riders on every podium and in front of a large public as you can see. Here an edit of the highlights and here and edit with an interview of Aurelien Giraud. Viencent Matheron with the grey fleece, ranking 2nd in vert and Aurelien third, in blue.

DC  Shoes  January  Newsletter  n°58  

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LE HANGAR DARWIN

Aurelien Giraud and Benjamin Garcia, came the day after the french cup at the Hangar Darwin in Bordeaux. They filmed and shooted in the old Etnie House and on the mega ramp of Seb Daurel.

MAX GENIN

Max Genin, stayed a week with a few lucky kids from Montpellier to share with them his skills and experience

CHECKLIST CONTEST - Villiers

DC  Shoes  January  Newsletter  n°58  

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Our main skatepark partner created a new contest called «The Chekclist». Only for kids with less than 16 years old, the goal of this contest is to fulfill tricks objectives. Here the news on Soma, and again, Aurelien Giraud killing the big rail with a huge front bluntslide.

VILLIERS SKATEPARK

On the left, french actor José Garcia using our skatepark as a training facility for his next film. Another good news, our My DC Crew and good parisian skateshop Nozbone signed a partnership for all year with Villiers. Finally, regarding The DC Embassy example, the organization of Villiers’ll release one’s a month a videopart called «unleashed in the park» focused on one rider a filmed in one day. Here you can see on the bottom Jonathan Jean Philippe (flip crooked) filming for the first one.

DC  Shoes  January  Newsletter  n°58  

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MY DC CREW - LOCKWOOD ALBI

Our My DC Crew from Albi organized a Game of skate contest, here the poster and locals kids.

SOMA.COM & SUGAR.COM COVERAGE

Some coverage on Soma.com ands Sugar.com : New rider DC APAC Tommy Fynn introducing videopart, News for the release of our new website, and european rider Anthony Lopez.

DC  Shoes  January  Newsletter  n°58  

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SNOWBOARD DC AREA 43: •

Print publications:

Print Publication : Equipe Mag Date : 24/11/2012 Reach : 3 708 000 / Value : 2 562

Print Publication : Ski Time Date : 09/01/2013 Reach : n/c / Value : n/c

Online publications: o Zapiks:

Date : 13/12/2012 Reach : n/c / Value : 1 000

http://www.zapiks.fr/dc-area-43-meribel-mottaret-.html o FluoFun DC  Shoes  January  Newsletter  n°58  

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Date : 13/12/2012 Reach : n/c Value : 500

http://www.fluofun.fr/news/18591-best-of-dc-area-43.html o BeachBrothers: Date : 13/12/2012 Reach : n/c / Value : 500

http://www.beachbrother.com/2012/12/dc-area-43/ o Bangingbees DC  Shoes  January  Newsletter  n°58  

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Date : 13/12/2012 Reach : n/c / Value : 500

http://www.bangingbees.com/dc-area-43-x-meribel-mottaret-saison-2/

o Skipass : DC  Shoes  January  Newsletter  n°58  

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Date : 13/12/2012 Reach : n/c / Value : 500

o Mag des Cimes Date : 14/12/2012 Reach : n/c / Value : 500

http://www.magdescimes.com/les-3-vallees-2/meribel/bons-plans-meribel/best-of-dc-area43/ o Adrenaline : DC  Shoes  January  Newsletter  n°58  

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Date : 14/12/2012 Reach : 1 000 000 / Value : 1 000

http://www.e-adrenaline.fr/neige/actualites/le-snowpark-hivernal-dc-area-43-revient-ameribel/1392 o Downdays

o Skiinfo.fr DC  Shoes  January  Newsletter  n°58  

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Date : 17/12/2012 Reach : 3 400 000 / Value : 1 500

http://www.skiinfo.fr/news/a/582199/le-snowpark-dc-area-43-reprend-ses-quartiers-dhiver-%C3%A0-m%C3%A9ribel Date : 21/12/2012 Reach : n/c / Value : 1 000

http://www.skipass.com/news/85491-un-snowpark-pour-noel-.html

o Sport Buzz Business DC  Shoes  January  Newsletter  n°58  

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Date : 07/01/2013 Reach : 50 000 / Value : 500

http://sportbuzzbusiness.fr/plus-de-sports/dc-shoes-recoit-lispo-award-2013-pour-sa-webapplication-capture-your-run-23484 o Cdusport Date : 10/01/2013 Reach : n/c / Value : 500

http://www.cdusport.com/dc-shoes-innovation-dc-livepark-2704

DC  Shoes  January  Newsletter  n°58  

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DIM BIAU - COME BACK

Here you can watch an edit in witch Dimitri Biau explains how he broke his knee ligaments last. Funny edit, mixing action shot and interviews.

NEW FLOW - VICTOR LORON

We introduced Victor Loron as flow rider for this year in the french team : Dimitri Biau, Florent Marot, Thomas «Chazou» Chassagne. He spend a few weeks in Park City training before the season in France.

DC  Shoes  January  Newsletter  n°58  

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DEVUN CONTEST - FLUO FUN

Fluo Fun released the interview that they did last year during DC Shred days. On this occasion, we organised a contest to win, Devun’s pro model. Magazine Sugar pour Vincent en Backside air à St Médard en Jalles. Article Mike MO Photo Anthony Lopez, tour Nixon Produits

BMX •

SOUL MAGAZINE

DC  Shoes  January  Newsletter  n°58  

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The french BMX magazine did a report on the big event Red Bull in witch we can see our DC logos on the street course. Shopping with the Inbound model.

MOTOCROSS •

Laura Bruneau & Moto defined by DC

Here a short edit «a day in the life of VIP moto rider Laura Bruneau.

DC  Shoes  January  Newsletter  n°58  

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CLIPPING •

Nouvel Obs / Obsession

Date : 09/01/2013 Reach : n/c / Value : 1 500

http://obsession.nouvelobs.com/video/20130109.OBS4892/video-les-3-baskets-qu-il-vousfaut-en-2013.html

DC  Shoes  January  Newsletter  n°58  

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o Melty Fashion Date : 12/01/2013 Reach : / Value : 2 500

http://www.meltyfashion.fr/ski-et-vacances-a-la-montagnes-cet-hiver-2012-2013-en-5combinaisons-tendances-a147545.html o Graine de sportive Date : 13/01/2013 Reach : 10 000/ Value : 500

http://www.grainedesportive.fr/2013/01/13/dc-shoes-nouveau-site-nouvelles-tentations/ DC  Shoes  January  Newsletter  n°58  

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o Flavor Date : 16/01/2013 Reach : n/c / Value : 500

http://www.flavor-magazine.com/2013/a-vos-baskets/ •

SUGAR SKATEMAG

Sugar January, Februar issue. One action shot with flow rider Vincent Matheron and a news announcing the upcoming of Vincent, Aurelien Giraud and Benjamin Garcia. Anto Lopey action shot during his Nixon trip. Top 5 with Mike Mo Capaldi and the shopping with his pro model, the Mikey Taylor S

DC  Shoes  January  Newsletter  n°58  

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SOMA - HAWAII SURF

Mikey Taylor Ad in the the catalogue of the famous parisian shop and the last Soma issue.

DC  Shoes  January  Newsletter  n°58  

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ACT SNOWBOARDING:

DC  Shoes  January  Newsletter  n°58  

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The last issue of the french free magazine for this season with 8 pages of report on the DC Shred Days. One page on European athlete Mat Schaer and one page with an action shot of Aaron Biitner.

FLAVOR CITY:

DC Women ad from the new campaign. Shopping focus on the Unilite Trainer.

DC  Shoes  January  Newsletter  n°58  

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UK SKATEBOARD •

COOLER

Pro Chat with Lucy Adams!

SNOWBOARD •

WHITELINES

Sam Turnbull Front Cover! DC  Shoes  January  Newsletter  n°58  

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Trip feature, featuring Sam Turnbull

Trick guide with Sam Turnbull DC  Shoes  January  Newsletter  n°58  

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MOTOCROSS •

STUFF Magazine :

Travis Pastrana- My Gadget Life

BRAND •

COOLER

Online coverage- product and womans campaign

DC  Shoes  January  Newsletter  n°58  

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CLIPPING •

SIDEWALK

Shoplift- Holiday Core •

MENS FITNESS

Mickey Taylor Review

DC  Shoes  January  Newsletter  n°58  

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RIDE BMX

Holiday product and competition •

WHITELINES

Devun Camber Board Review

DC  Shoes  January  Newsletter  n°58  

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DC CODE Pant advertising •

CARVE

Winter product featuring the Woodland •

WAVELENGTH

Marc Lacomere flip flops DC  Shoes  January  Newsletter  n°58  

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FABULOUS MAGAZINE

Snow fashion feature, with DC hat and boots!

DC  Shoes  January  Newsletter  n°58  

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GERMANY  

SKATEBOARD •

DC Team:

Daniel Ledermann is currently filming for his full length part in the upcoming MARIJUTCREW Video. We already saw three minutes of what he filmed so far and you better buckle up! You can check this funny trailer of the crew below, just hit the pic. The name is program!

As we told you last month our oldest teammember Patrick Bös took a trip to Barcelona and sure he brought back a whole clip after one week! You can‘t stop Patrick!

DC  Shoes  January  Newsletter  n°58  

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The DC skate flow team at the coast of Spain. Skatebordermsm is blogging about the DC skate trip. http://skateboardmsm.mpora.de

Limited Skateboarding Mag #111

.

TX ad with flow rider Patrick Bös

DC  Shoes  January  Newsletter  n°58  

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Black and white issue with a picture of DC flow rider Jean Gerrit Wehfeld.

Place #38 :

Article about flow team rider Ben Dillinger and a photo series on the second page.

DC  Shoes  January  Newsletter  n°58  

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Picture of an ex DC flow rider (Mathäus Zingerle) wearing a DC Star Tee.

SNOWBOARD •

Boardsport Source #062

Must Be Nice ad with Lauri Heiskari. DC  Shoes  January  Newsletter  n°58  

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Shops 1st try 2013 ad.

Snowboarder MSM #171

Backcover with Lauri Heiskari.

DC  Shoes  January  Newsletter  n°58  

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Don‘t Panic

Little article about Fips Strauss.

Quiz about Fips and his twin brother. Who is who?

DC  Shoes  January  Newsletter  n°58  

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Skatedeluxe.de

`

Skatedeluxe is promoting the DC Horgasm movie.

BMX •

Freedombmx #110

Random bmx biker wearing a DC cap.

DC  Shoes  January  Newsletter  n°58  

Red Bull SKYLINES with the DC logo on a ramp. 44  


BMX Rider #03:  

Bmx team rider Ilias Martinez.

5 pages about the Red Bull SKYLINES with DC logos on a ramp.

DC  Shoes  January  Newsletter  n°58  

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NITRO CIRCUS •

BMX Rider #03

2 pages about the Nitro Circus with Travis Pastrana.

MotoX #153

10 pages about Travis Pastrana‘s life and the Nitro Circus Tour. DC  Shoes  January  Newsletter  n°58  

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MOTOCROSS •

MotoX #153

Ad for the movie „That‘s the way“ with Robbie Maddison and a DC Logo on his back.

INTERVIEW MAGAZINE

http://blog.interview.de/Smalltalk-Travis-Pastrana DC  Shoes  January  Newsletter  n°58  

https://vimeo.com/57358576 47  


CLIPPING •

Limited Skateboarding Mag #111

Products including the DC Mikey Taylor S

Mike Mo ad on the backcover.

Spoke Magazine #010:

Fashion shoot with the model wearing a DC beanie, gloves, scarf and shoes. DC  Shoes  January  Newsletter  n°58  

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Fashion shoot with the model wearing DC Apparel. `

Fashion shoot with the model wearing DC Apparel.

DC  Shoes  January  Newsletter  n°58  

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MotoX #153

Ad for products you neet, DC motocross gear included.

HEADLINER #17 /

Burning Ink ad showing de DC shoe Primo SE designed by Jeykill.

DC  Shoes  January  Newsletter  n°58  

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SNEAKERS #17-1

Ad for the DC shoe Standard TX.

BRAND •

www.skateboardmsm.mpora.de:

DC Christmas lottery on http://skateboardmsm.mpora.de/topstories/msm-online-adventskalender2012-24-dc.html

DC  Shoes  January  Newsletter  n°58  

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Snowstoked.de

Snowstoked reports about the theDC SHOES.COM page.

weare.de

DC Christmas lottery on www.facebook.com/weare.de

DC  Shoes  January  Newsletter  n°58  

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BLONDE Magazine

http://www.blonde.de/cgibin/adframe/fashion_and_style/article.html?ADFRAME_MCMS_ID=963

BRIGHT Tradeshow online

http://brighttradeshow.com/news/821/DC-BRIGHT.html DC  Shoes  January  Newsletter  n°58  

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SPAIN    

SKATEBOARD

The first day of 2013 the DC skater Jagger Eaton has been viewed by more than 3 million people on “Increible 2012”, special program of the main Spanish TV channel TV1

Great acceptance of the Manolo Robles introducing clip on the international media: Thrashermagazine, Transworld skateboarding, Hellaclips, Kingpin Mag. And the spanish media: Erosion skateboarders, Dogway Magazine, Welcome, Skatefilms. As well as a big feedback on Facebook.

DC  Shoes  January  Newsletter  n°58  

54  


The DC rider Jesus De Pedro skating with his sk8land partners at the Welcome support your local skateshop contest.

Flow rider Marco Rivera skating with his Welcome partners at the Welcome  support  your   local  skateshop  contest.

DC  Shoes  January  Newsletter  n°58  

55  


Rider Crisitian Cortizo makes a clip for Go Pro in his last trip to china with Quiksilver. Go Skateboarding and Skatefilms websites has shared it.

Flow rider Javier Martinez has the last part of the video from Skateshop San Sebastian store.

DC  Shoes  January  Newsletter  n°58  

56  


DC Homie Alejandro Martinez published a clip on Erosion Skateboarders website.

Homie Steven Culhane on the wall at the Grimey store in Madrid

DC  Shoes  January  Newsletter  n°58  

57  


SNOWBOARD

SnowboarderMag, Onboard, Method and many more prestigious global Media sharing the Pepe Sanchez full part. As the guys from MethodMag says Pepe Sanchez RIPS.

The Spanish media shared the Pepe´s part also

DC  Shoes  January  Newsletter  n°58  

58  


Suray Fernandez en Cooler and Mpora with a re-edit from his part in Eurotic video

DC Area 43

The snowpark DC Area 43 has been published in two snowboard websites: Info Aventura and SoloSKI

DC  Shoes  January  Newsletter  n°58  

59  


DC Snow Camp

DC Cortals Camp with DC riders Pepe Sanchez, Bryan Longley and Suray Fernandez.

Burn Downtown Rail Jam

Congrats to the DC riders Marc Salas (Winner) and Bryan Longley (3rd place) in the Burn Downtown Rail Jam in Madrid.

SURF DC  Shoes  January  Newsletter  n°58  

60  


Two nice pics of our French rider Marc Lacomare in the Winter edition of the Radical Surf Magazine

BRAND •

New DC Website:

Some articles about the new DC website

DC Store Opening

DC  Shoes  January  Newsletter  n°58  

61  


New shops opening posted in some online media

Sales Season

The media announce the sales season

DC  Shoes  January  Newsletter  n°58  

62  


RALLY

The first day of 2013 the DC pilot Ken Block has been viewed by more than 3 million people on “Increible 2012”, special program of the main Spanish TV channel TV1

NITRO CIRCUS

The first day of 2013 the DC event Nitro Circus has been viewed by more than 3 million people on “Increible 2012”, special program of the main Spanish TV channel TV1

DC  Shoes  January  Newsletter  n°58  

63  


POLAND

RALLY Print Publications: CKM

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ako nastolatek by� skejtem z Kalifornii, nie dość utalentowanym, by przejść na zawodowstwo. Byl jednym z wielu tysięcy nastolatków spędzających czas w skejtparkach Los Angeles. Dzisiaj ma 45 lat, jest milionerem i robi to, co kocha � szaleje za kierownicą samochodu rajdowego, kręcąc przy tym klipy, które biją rekordy popularności na YouTube. Ken B�ock, cz�owiek, którego znienawidzisz za to, kim jest i jak cieszy się swoimi pieniędzmi.

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Wszystko zaczyna się od butów. A w�aściwie od ich braku. Nie by�oby milionera Kena B�ocka i bijących rekordy popularności klipów z cyklu „Gymkhana", gdyby nie skejtowska rewolucja, która narodzi�a się w latach 70. w Kalifornii. Ca�y ten ruch rozwija� się w opozycji do main� streamu, z którego ży�y wielkie firmy sportowe takie jak Nike czy Converse. Produkowa�y one buty dla koszykarzy, bejsbolistów, biegaczy� ale nie dla skej� tów. Fani deski zaczęli więc robić obuwie sami dla siebie. W latach 80, w USA powstawa�y firmy szyjące buty i ciuchy do skateboardingu. Część z nich szybko pad�a, bo w�aściciele okazali się lepszymi skejtami niż biznesmenami. Inne rozwinę�y się w wielkie przedsiębiorstwa, bo ich za�ożyciele okazali się biznesowymi geniuszami. Tak jak Ken B�ock.

SKATEÓRDIE

TEN SAMOCHÓD WIELE RAZY WIDZIA�EŚ W SIECI. TERAZ POZNAJ/ECO SZALONEGO KIEROWCĘ! ANDRZEJ CHOJNOWSKI

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Dorastający w latach 80. Ken oczywiście nie marzy! o tym, by zostać biznesmenem i dobijać wielomilionowe interesy. Podobnie jak jego kumple z LongBeach

WIELKI SPORT

FIESTA AMERICAN A! MIEJSKIE AUTKO DLA PANIENEK? ZAJRZY]POD MASKĘ, A PRZEKONASZ SIĘ, ŻEFORDKENASLOCKA TO BEST"

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Od 300 do 600 KM w zależności od dyscypliny, (rajdy WRC albo Gymkhana)

milioner stara się naśladować. Niestety, często kończy się to niedobrze. Podczas Rajdu Portugalii w 2011 roku Ken wypad! na jednym z zakrętów przy dużej prędkości, dachowa� kilka razy i doszczętnie rozwali� swego Forda Fiestę. Ostatecznie pierwszy od trzydziestu lat amerykański kierowca w zawodach WRC sezon 2010, najlepszy, zakończy� na dziewiętnastym miejscu w „gene� ralce", a �ącznie przez pięć sezonów startów w rajdach WRC ukończy� siedemnaście wyścigów. S�abo? Może, ale Ken nie roni �ez, bo w międzyczasie sta� się światową megagwiazdą w zupe�nie innej dyscyplinie sportu.

Napęd 4x4, z opcją modyfikacji przez kierowcę ilości mocy przekazywanej na osie

Skrzynia biegów Zmodyfikowana sekwencyjna sześciobiegową skrzynia biegów

Moment obrotowy

Fiesta Kena w najmocniejszej konfiguracji osiąga aż 750 Nm

Sztuczna mgła dotarła nawet do San Francisco

Ten gosc umie podejrzą atmosferę...

POJEDYNEKNR SZOSIE Gymkhana to wywodzące się z Japonii zawody na torze ze sztucznymi przeszkodami, który trzeba pokonać samochodem w jak najkrótszym czasie. Ken B�ock rozwiną� to pojęcie � Gymkhana w jego wydaniu to szaleńcza jazda uślizgiem w miejscach, które do jazdy

Kokpit W czasie jazdy temperatura w kabinie może sięgać nawet 55° Celsjusza

Opony W czasie kręcenia pięciominutowego klipu Gymkhana Ken B�ock zużywa 40 opon

samochodem się nie nadają. Cztery lata temu w internecie pojawi� się pierwszy klip z tej serii. Widać na nim, jak B�ock kręci autem piruety na pasie startowym i w hangarach jakiegoś lotniska. Na kolejne części nie trzeba by�o d�ugo czekać. Do tej pory pięć edycji Gym� khany Kena B�ocka obejrzano w sieci blisko 170 milionów razy! Wszystko przebija piąta część � zrealizowany w maju 2012 roku film, w którym B�ock pędzi swoim Fordem Fiestą o mocy 600 KM, nakręcono w centrum San Francisco! Realizacja dziesięciominu� towego filmu poch�onę�a cztery dni. Koszt? Grubo ponad milion dolarów. Każdy z tych klipów to genialna reklama DC Shoes i zespo�u B�ocka, Monster World Rally Team. Dziś Ken, ubierający się jak nastolatek 45�letni pan z platynową dolną dwójką (straci� ząb w czasie gry w koszykówkę w m�odości), świetnie się bawi, kręcąc Gym� khany i nie ma dosyć � zapowiada kolejne części, w Nowym Jorku, Seat� tle, Paryżu i Bóg wie gdzie jeszcze. Kto bogatemu zabroni? •

Władca pierścienia

DC  Shoes  January  Newsletter  n°58  

64  


CLIPPING Print Publications: Maxim

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Buty Emu i Ugg to klasyka, jak tweedowy żakiet od Chanel! Wciąż te same? Nic podobnego! One też podążają za trendami. Mamy modele z metalicznym błyskiem, w mocnym kolorze, z ćwiekami. Miejskie fashionistki wiedzą, że Ugg i Emu chronią przed mrozem, ale nie tylko. Kiedy biegasz po galerii, nie przegrzeje ci się stopa. To zasługa wełny z australijskich owiec � merynosów. Dlatego też Emu jest w cenie (wysokiej). Tańsza opcja to linia Ukala wykonana z bydlęcej skóry, wewnątrz wyłożonej owczą wełną. Są też modele a la Emu. Uwaga, te buty nie lubią pluchy!

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MAŁGORZATA ROZENEK (34) wie, że „moonsy" to świetny pomysł na sportową stylizację. Takie buty sprawdzają się m.in. na oblodzonych chodnikach.

Kolekcje śniegowców wypuściły wielkie domy mody.np. Dior, czy Gucci. W tym sezonie PARIS HILTON (31) lansuje się w butach) marki DC, słynącej z ubrań dla hiphopowców.

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»

WEB •

360 Mag

DC  Shoes  January  Newsletter  n°58  

66  


CZECH  REPUBLIC  &  SLOVAKIA  

SKATEBOARD •

MAXIM HABANEC & KUBO KRIZO o www.Redbull.cz

http://www.redbull.cz/cs/Satellite/cz_CZ/Article/Max-Habanec-a-Kubo-Krizo-19-dil021243291637416 o KingPin:

DC  Shoes  January  Newsletter  n°58  

67  


www.mpora.com

o Youtube: GO PRO EDIT FROM BARCELONA

DC  Shoes  January  Newsletter  n°58  

68  


o Free Magazine:

PETER MOLEC & ONDRO LESKOVIANSKY o YouTube:

Http://www.youtube.com/watch?V=5cddsrzezt8

DC  Shoes  January  Newsletter  n°58  

69  


Two Slovakian friends and dc cz/sk team skaters, Peter Molec and Ondro Leskoviansky with their part in Meditereano Skateboarding video.

USTI NAD LABEM: DEMO BY PETR KOUT

http://vimeo.com/56042071 DC skate demo usti- video edit by petr kout released in december 2012

PETER MOLEC

http://www.boardmag.cz/skola/sk8-park/pitu-molec-ti-priblizi-jak-na-fs-disaster-vradiusu.html DC  Shoes  January  Newsletter  n°58  

70  


Slovakian skater Peter Molec quit Volcom and now is fully supported by DC for shoes and clothes. His coverage on boarmag.cz

SKATEROCK.CZ

http://www.skaterock.cz/galerie/videa/hodina-s-tomasem-stejskalem-na-florenci/ Tomas Stejskal/ coverage at skaterock.cz (czech core web media)

http://www.skaterock.cz/bleskovky/mike-mo-ma-svuj-pro-model-u-dc/ Mike Mo / new promodel promotion

DC  Shoes  January  Newsletter  n°58  

71  


http://www.skaterock.cz/bleskovky/dc-european-tour-2012/ Coverage of DC European Tour

http://www.skaterock.cz/bleskovky/maxim-habanec-a-jeho-gopro-edit/ DC skater Max Habanec

DC  Shoes  January  Newsletter  n°58  

72  


http://www.skaterock.cz/bleskovky/dc-movie-collin-mckay-a-jeho-bonus-cut/ Waiting for lightning coverage

http://www.skaterock.cz/rubriky/rozhovory/ty-vole-javore/ My DC crew/swis shop rider tomas javurek

DC  Shoes  January  Newsletter  n°58  

73  


http://www.skaterock.cz/bleskovky/pet-videi-v-ramci-projetku-big-push-2012/ Pig push project promotion •

BOARDLIFE.SK

http://www.boardlife.sk/skateboard/sprava/sandro-moral-v-dc-embassy-hale The DC embassy coverage

DC  Shoes  January  Newsletter  n°58  

74  


http://www.boardlife.sk/lifestyle/sprava/rob-dyrdek-sa-zapojil-do-vyroby-novej-hry-na-xbox Rob Dyrdek / x box promotion

http://www.boardlife.sk/skateboard/sprava/dc-shoes-demo-v-budapesti-prostrednictvomjozefa-filkusa DC Team demo in Budapest coverage

DC  Shoes  January  Newsletter  n°58  

75  


http://www.boardlife.sk/skateboard/sprava/dc-portugal-team-v-embassy Coverage of DC team Portugal, visit to the dc embassy

http://www.boardlife.sk/skateboard/sprava/hermann-stene-a-jeho-naklad-v-dc-embassy Hermann Stene at the DC Embassy / coverage

DC  Shoes  January  Newsletter  n°58  

76  


http://www.boardlife.sk/skateboard/sprava/kubo-krizo-a-marek-kocak-zdravia-z-new-yorku Info about Czech DC skate crew photoshoot in new york city

http://www.boardlife.sk/skateboard/sprava/dc-shoes-rediscover-chris-cole-nyjah-hustonmikey-taylor-mike-mo-capaldi Rediscover campaign coverage

DC  Shoes  January  Newsletter  n°58  

77  


http://www.boardlife.sk/skateboard/sprava/brian-peacock-welcome-to-dc-shoes Brian Peacock - Welcome to DC Shoes video

SNOWBOARD •

“MUST BE NICE“ VIDEO PREMIERE PRAGUE / VIDEO EDIT:

http://www.facebook.com/photo.php?v=476650822386386&set=vb.155967394454732&typ e=2&theater

DC  Shoes  January  Newsletter  n°58  

78  


MUST BE NICE / Czech video premiere in Prague/ video edit by lip production.

http://www.boardlife.sk/snowboard/sprava/must-be-nice-torstein-horgmo-full-part Must Be Nice promotion/ links

PETER HORAK & FRIENDS: o WARM UP VIDEO EDIT

http://vimeo.com/54698011 European DC snowboarder Petr Horak with friends in video edit from the beginning of the season in keystone colorado o X-MAS VIDEO EDIT DC  Shoes  January  Newsletter  n°58  

79  


http://www.youtube.com/watch?v=2q7LzjFvo0M Petr Horak with friends in their X-Mas shred special video edit.

CZECH GOPRO TEAM VIDEO EDIT:

http://www.youtube.com/watch?feature=player_embedded&v=Nm4AwEEy3KU Czech DC team riders in GoPro annual video special.

BOARDLIFE.SK

DC  Shoes  January  Newsletter  n°58  

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http://www.boardlife.sk/snowboard/sprava/to-najlepsie-z-dc-area-43-me-ribel-v-roku-2012 DC Area 43 coverage on slovakian web core media

http://www.boardlife.sk/snowboard/sprava/torstein-horgmo-horgasm-a-love-story Horgasm video project promotion

DC  Shoes  January  Newsletter  n°58  

81  


MOTOCROSS •

NEUGEBAUER / 2ND ADAC SX MUNICH:

Dc mx rider filip neugebauer finishes second in adac supercross in munich.

FILIP NEUGEBAUER / WEB COVERAGE

http://www.motolevel.com/clanek-3620-filip-neugebauer-o-adac-sx-cupu-2012-2013a-sve-budoucnosti Filip neugebauer/ main stream web coverage.

DC  Shoes  January  Newsletter  n°58  

82  


TRAVIS PASTRANA WITH PETR PILAT IN PRAGUE:

Friends Travis Pastrana and Petr Pilat in Prague before nitro circus event. this photo all over Czech media.

NITRO CIRCUS •

FREERIDE.CZ

http://www.freeride.cz/snowboard/clanky/propagacni/nitro-circus-travise-pastrany-v-praze-15741/ Nitro Circus coverage - core web media.

DC  Shoes  January  Newsletter  n°58  

83  


Bravo Magazine/ Nitro Circus promotion. Nitro Circus main stream media promotion.

Nitro Circus main stream media promotion.

DC  Shoes  January  Newsletter  n°58  

84  


RALLY •

MARTIN SEMERAD WITH HIS SEASON HIGHLIGHTS VIDEO EDIT

http://www.youtube.com/watch?v=pkoaLV34C7Q&feature=youtu.be Czech rally driver semerad with the best of video edit.

http://www.boardlife.sk/lifestyle/sprava/ken-block-brazdi-so-svojim-fordom-v-skate-parku Ken Block coverage

DC  Shoes  January  Newsletter  n°58  

85  


CLIPPING •

Free Magazine:

PRINTED AD

THE BEST PRINTED MAGAZINE FOR SKATEBOARDING AND SNOWBOARDING IN THE CZECH REP AND SLOVAKIA

DC  Shoes  January  Newsletter  n°58  

86  


PRODUCT SHOT AT MAXIM MAG.

DC  Shoes  January  Newsletter  n°58  

87  


BULGARIA  

SNOWBOARD

!http://vimeo.com/57320725!! The local movie project "Lost Winter" is now available to watch online

DC  Shoes  January  Newsletter  n°58  

88  


DENMARK  

SKATEBOARD

Big Santanic Xmas event with pics

Video featuring bossman team manager Fred B vs. Mark Andresen the ripper

DC  Shoes  January  Newsletter  n°58  

89  


SWEDEN

SKATEBOARD •

DC Team Nisse Ingemarsson is in Barcelona and filming for the upcoming Sweet x Sk8Mafia video. See the trailer here: http://www.youtube.com/watch?v =RPQ4tFONvQg&feature=player_ embedded Also in the video is Josef Scott Jatta.

The DC Rider PONTUS BJÖRN Ripping in bowl, http://www.youtube.com/watch?f eature=player_embedded&v=GQL CH4fb_eU

DC  Shoes  January  Newsletter  n°58  

90  


SNOWBOARD •

World Snow Day

World Snow Day event in Stockholm. We where a part of it and talked about DC boards, let kids try DC boards and hosted a rail-jam. •

Random Bastards Random Bastards posted a behind the scenes video from this seasons filming. With DC Sweden rider Jonte Lindhe and Felix Remington Engström http://vimeo.com/57310059 Both Felix and Jonte also have part in the “b-sides” to this years Random Bastards video, its called LOW KEY and can be found here: http://vimeo.com/56082088

Team

DC  Shoes  January  Newsletter  n°58  

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Our teamrider Anders Olsson has a part in the new Ruff Riders 8 Video, both skateboarding and snowbike (100,000 views): http://www.youtube.com/watch?v=47nco ZgTblI&feature=player_embedded

BMX

Emil Eriksson is in Barcelona and filming for a new video-part

DC  Shoes  January  Newsletter  n°58  

92  


NORWAY    

SKATEBOARD    

Norwegian DC prodigy Hermann Stene showing how it is done: http://cyclone.no/2013/01/22/hermann-stene-ft-nicky-minaj/

DC Norwegian rookie Tormod Tønnesen getting gnarly in this edit: http://cyclone.no/2013/01/15/tormod-tonnesen-for-dc/

    DC  Shoes  January  Newsletter  n°58  

93  


12 year old Norwegian vert-ramp champion & DC team rider Mats Hatlem features on childrens TV in Norway: http://nrksuper.no/super/megafon/norgesm ester-pa-skateboard/

Santa Claus came to visit the Norwegian DC office late December: http://cyclone.no/2012/12/24/julesession-pa-kontoret/

DC  Shoes  January  Newsletter  n°58  

94  


SNOWBOARD

Torstein Horgmo goes back to back triplecork in this clip from keystone, letting the world know what to expect at the big air finals in the X games

DC team rider Sondre Tiller got 3rd place in Nanshang open in China last weekend: http://onboard.mpora.com/videos/shred-bots-hyper-ripping-keystone.html

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Norwegian DC rider Ole Christian Hagen won the World rookie fest in Italy: http://cyclone.no/2013/01/16/ole-christian-hagen-1-world-rookie-fest/

Nowegian DC rookie Markus Olimstad won Norwegian snowboard cup early January. Check his run here: http://cyclone.no/2013/01/11/norgescup-geilo/

 

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HUNGARY    

SNOWBOARD •

Snow Fest (Mátra) Ollie jam

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BRAND

DJ Q-CEE and the Random Trip on the A38 Ship

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DC Newsletter N°58 January 2013