5 ways you can make your facebook ads successful (003)

5 ways you can make your Facebook Ads successful

Does your Facebook Ads suck? Are you a newbie and doesn't know how to make your Facebook Ads a great success? Well, you are in the right place as today I am going to tell you the exact 5 ways you can make your Facebook Ads a great success. Let's dive into it!-

1) Targeting, Targeting, and TargetingCan't bet much on that. Facebook is the best player in the Ads market when it comes to targeting, you can literally target a 15 to 60 year old interested in fishing as well as drinking beer. My Digital Marketing Agency in Bangalore's thesis on Facebook Ads is completely structured on Targeting. You have to literally go back in your campaigns and see how your targeting was. You have to then research and find your audience effectively.

Follow the following bullets and see a change in your results( and yeah, if you got results, don't forget to email us back :) )•

•

Go to Audience Insights and research about 'YOUR AUDIENCE', for example, if your audience loves Harry Potter, go and find out any specific website which your audience might visit if they are hardcore Harry Potter fans, this would make them click your ad due to the curiosity, insert that magazine/website's name into the 'interest' section and see how many people you can potentially reach. Awesome, isn't?

Try this thing today.

Narrow down your audience further, check what they like more in that category, for example, if you are targeting Digital Marketers, type SEO, narrow down further and then type PPC, and then continue the process, this would help you to get to that audience which will literally click on your ad and will show interest.

Try these options and see your ads performing better, let's move to the next WAY-

2) Ad CopyI have seen a lot of people writing long-form ad copies for their target audience, you have to understand one thing, on Facebook people swipe like THE FLASH. They don't have time to read all your 'LONG FORM' content you have written, you have to stay straight and simple as to what your offerings are and insert your value proposition with that, make a small paragraph explaining what you got for them. Period. In my Digital Marketing Agency in Bangalore, we always thrive to make our client's ad copy crisp, short, value-filled and direct.

3) A/B Testing on Facebook AdsA/B testing has been since a long time in the marketing field and has saved a lot of money that marketers were spending earlier into an effective investment of knowing 'WHO

PERFORMS BEST'. Being a Social Media Marketing Agency in Bangalore, we have started Facebook A/B testing on every creative ad we produce. Facebook gives you an option to test which ads are performing the best and helps you save your spend.

4) Focus on your creativesThe important part guys, you all know how important the creatives are to your campaigns, that is the first thing which a user or your target audience sees when they look at your ad.

Make sure, that it is attractive and according to your target audience, for example, if you are targeting the young generation, use more colours like yellow or red, this sparks enjoyment and happiness, if you are targeting a slightly older audience, use Blue or Green. Remember to test your creatives with facebook's text overlay tool in order to know the percentage of text in your creative, make it a 20% text creative as they perform the best.

5) Last but not the least, don't forget to measureI hope you know what is Facebook Pixel, I HOPE you know that Facebook has introduced 'Facebook Analytics' which help you look what audience you are attracting. That's cool. But, if you are running ads and have no idea where your metrics are going, STOP your Ad there.

There are some important metrics to keep in mind, CPC, CPL, Cost Per Conversion, ATC'S, etc., always measure and scale according to the metrics. I hope this helps,

For more, visit our digital marketing agency in Bangalore's website.