FOOTBALL
D+P is a full service creative agency dedicated to delivering high-impact graphics and large format print solutions for football clubs www.datum.agency
Datum + Services
Partners + Services
Large format
Signage solutions
Overlay solutions
Wayfinding signage
Point of sale
Digital print
Installation & removal
High-impact graphics
Wayfinding signage
Banners & signage
Marketing collateral
Artwork services
Experimental venues
Digital signage
Exhibition stands
Datum
We have been producing high-impact graphics for the sports sector for over thirty years. What began as a printing company producing artwork services for football and rugby clubs has evolved into a full service agancy providing design and print solutions for football clubs including; Crystal Palace, Arsenal and Charlton.
Datum + Partners
Our experienced award-winning team of creatives have created high-impact graphics and compelling integrated cross-platform marketing campaigns for sports sponsorship brands and football clubs.
Our understanding of the power of marketing, paired with intelligent design and in-house print suite, ensures we are best-positioned to create and deliver impactful graphics that reflect our clients ambitions in a clear, concise and exciting way.
Large format print
We create and manage all forms of large format print, from temporary experimental venues, signage and overlay solutions, permanent and interactive experiences. We continually source new and innovative materials whether it’s the latest textured wallpaper or digital interactive technology.
Environmental graphics
When your project requires a permanent graphic, we can supply a wide range of items, including etched and CAD-cut acrylic signs, beautiful textured wallpapers in a range of finishes, and Dibond boards.
Consultancy and installation
When planning your project, we offer a noncommitment consultancy to discuss, plan and site-survey your project. All our installers have the necessary certifications, including risk assessment, as well as public liability insurance. If required, we can decommission your installation, even overnight!
Temporary campaigns
Whether it’s a Christmas campaign, Valentine’s event or the latest sporting showcase, we are the ideal partner for your temporary large format campaign. Some of the items we include are pull up banners, pop up banners, flags, posters, banners and window graphics.
Clients
Arsenal Football Club
With so much money involved in modern football, there has never been as much pressure on elite clubs to succeed. With such fine margins between success and failure, and competition so intense, football clubs have increasingly embraced psychology in the pursuit of competitive advantage.
The environments that the players prepare in, from the changing room to the tunnel, can be vital to their focus and positivity. So, it was no surprise that when it came to the renovation of these areas, the stakeholders involved ranged from the boardroom to the dug-out. At Datum, we were delighted to be part of the team that delivered the project for such a premium brand.
It was also a valuable learning experience that has given us unique insights into the nuances of producing and installing imagery for football clubs. It was vital that the club’s star players were featured in the designs wearing that season’s new kit. However, when you have a transfer window that extends into the start of the season it is impossible to know the final line-up until the window closes. That means flexible designs, rapid turnaround and hastily arranged photoshoots.
The stadium environment itself was also a challenge. Clearly, we couldn’t work on match-days, but the stadium is always busy with workers as well as around 2,000 visitors enjoying a guided tour. We had to work around this to ensure minimal disruption as well as a great experience for paying guests. Then there was the need to consider the physical demands that would be put upon the installations. Before the game and during intervals, players need to warm up and kick balls around the changing room.
Arsenal Football Club Changing Room
Arsenal Football Club Changing Room
