April 9 - July 8

April 9 - July 8
This promotional pack is effective April 9. Please ensure all materials and products are on display according to the guidelines to maximize sales and the customer experience.
If you are missing any Quarter Two kit elements, please contact: GSP at GSPDashIn@gspretail.com,
(See page 90 for Ordering Instructions) ... Legacy Stores = All Non-Made-to-Order Locations Neighborhood Stores = All Made-to-Order Locations
Read through to see the details of this unique promotional period for products and accompanying marketing materials.
Look for the following icons for key information on each product & promotion: How to
AUTO DISTRIBUTED
PROMO DATES
NEED TO ORDER
ACCOUNTING & SCANNING REMOVAL & APPLICATION
Please verify you have received all items on this list before proceeding.
If kit elements are missing, contact GSP at GSPDashIn@gspretail.com. (Instructions on page 90)
Tornados 2 for $3
Tornados 2 for $3
Tornados 2 for $3
Tornados 2 for $3
Tornados 2 for $3
Tornados 2 for $3
Tornados 2 for $3
Haribo Peg 2 for $4 Aisle Violator 4x18 w/T-Channel Holder
Sour Patch & Swedish Fish 8oz 2 for $6 Aisle Violator 4x18 w/T-Channel Holder
Welch's Peg 2 for $4 Aisle Violator 4x18 w/T-Channel Holder
JJ's Pies 2 for $2 Shipper Sign with Clip
Cheez It 3oz - 2 for $3 Dangler 2.5x2.25 (w tape)
Cheez It 7oz - 2 for $3
2.5x2.25 (w tape)
Pringles Grab-N-Go 2.5oz - 2 for $3 Gondola Strip 17x1.19
Andy Capp 3oz $1.49ea. Gondola Strip 17x1.19
Andy Capp 3oz $1.49ea.
BiGS 5.35oz $2.49ea. Gondola Strip 17x1.19
BiGS 5.35oz $2.49ea. Gondola Strip 34x1.19
David 5.25oz $2.49ea. Gondola Strip 17x1.19
David 5.25oz $2.49ea. Gondola Strip 34x1.19
Bridgford Jerky 3.25oz $6.99ea. Gondola Strip 17x1.19
Bridgford Jerky 3.25oz $6.99ea. Dangler 2.5x2.25 (w tape)
Liquid IV 2 - 2 for $4 Dangler 2.5x2.25 (w tape)
Slim Jim Giant Stick 1.94oz $2.99ea. Upside Down Dangler 2.5x4
Red Bull 8.4oz 4-pack $9.99 EDLP Gondola Strip 17x1.19
Coca-Cola CSDs 20oz 2/$4.25 Channel Strip 27x2
Coca-Cola 12.9oz & 16oz Products 2/$3.50 Channel Strip 13.5x2
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If kit elements are missing, contact GSP at GSPDashIn@gspretail.com. (Instructions on page 90) Please verify you have received all items on this list before proceeding.
Please verify you have received all items on this list before proceeding.
If kit elements are missing, contact GSP at GSPDashIn@gspretail.com. (Instructions on page 90)
STARTING APRIL 9
Please verify you have received all items on this list before proceeding.
If kit elements are missing, contact GSP at GSPDashIn@gspretail.com. (Instructions on page 90)
Blend it Your Way: Fresh Blends $2/$3
New! House-Made Parfait $4.95
Blend it Your Way: Fresh Blends $2/$3 + Enter to Win Free Fresh Blends Beverages for a Year!
Breakfast Stackadillas $6.95 + Get $2 off a Breakfast Stackadilla or Sandwich (show Points + QR Code) Fine print: Limit 1 use per week.
$8 Cheeseburger Meal Deal
$8 Cheeseburger Meal Deal
to Win Free Fresh Blends Beverages for a Year!
Cheeseburger Meal Deal
Stackadillas $6.95 + MIAC with Coffee + Tots
& Cheese Sub - $7.95
Make it a Combo (Q2 Colors)
Blend it Your Way: Fresh Blends $2/$3
Singles 2 for $3
Signs (styrene)
/
Case Rectangle Magnet (SM, MED, LG)
Impressionator 8.75x7.5
Haribo Peg 2 for $4 Aisle Violator 4x18 w/T-Channel Holder Y / N
Sour Patch & Swedish Fish 8oz 2 for $6 Aisle Violator 4x18 w/T-Channel Holder
Welch's Peg 2 for $4 Aisle Violator 4x18 w/T-Channel Holder
JJ's Pies 2 for $2
Cheez It 3oz - 2 for $3
Cheez It 7oz - 2 for $3
2.5x2.25 (w tape)
(w
/
Please verify you have received all items on this list before proceeding.
If kit elements are missing, contact GSP at GSPDashIn@gspretail.com. (Instructions on page 90)
Pringles Grab-N-Go 2.5oz - 2 for $3
Andy Capp 3oz $1.49ea.
Andy Capp 3oz $1.49ea.
David 5.25oz $2.49ea.
Liquid IV 2 - 2 for $4
STARTING APRIL 9
Remove and discard these pieces before replacing with new signage.
WINDMASTER
NAPKIN CASE INSERT
Remove and discard these pieces before replacing with new signage.
NAPKIN CASE INSERT
PUMP TOPPERS (VARIOUS SIZES)
Remove
Remove and discard these pieces before replacing with new signage.
Remove Remove and discard these pieces before replacing with new signage.
HOT CASE RECTANGULAR MAGNETS (VARIOUS SIZES)
Remove Remove and discard these pieces before replacing with new signage.
SHIPPER SIGN
COOLER CLINGS
AISLE IMPRESSIONATORS
COOLER GLIDER TAGS
AISLE VIOLATORS Remove Remove and discard these pieces before replacing with
Remove and discard these pieces before replacing with new signage.
These pieces need to be installed. Please review these pages over carefully to make sure that you have the required signage.
COOLER CLINGS
AISLE VIOLATOR
SHIPPER SIGN
COOLER GLIDER TAGS
These pieces need to be installed. Please review these pages over carefully to make sure that you have the required signage.
New POP These pieces need to be installed. Please review these pages over carefully to make sure that you have the required signage.
CASE INSERT
NAPKIN CASE INSERT
TOPPERS (VARIOUS SIZES)
BOLLARDS
BOLLARDS
SIGN (1171 ONLY)
New POP These pieces need to be installed. Please review these pages over carefully to make sure that you have the required signage.
These pieces need to be installed. Please review these pages over carefully to make sure that you have the required signage.
HOT CASE RECTANGULAR MAGNETS (VARIOUS SIZES)
(LOYALTY STORES ONLY)
Description: We are launching a contest on April 9 that will allow our guests to enter to win Free Fresh Blends for a year.
Objective: Lead Capture. This contest is focused on capturing First Name, Last Name, Email, Mobile and Zip Code for our Dash In database. All leads captured will be retargeted with future Dash In and Splash In promotional Emails and SMS Text Messages to generate engagement, store visits and in-store coupon redemptions.
Journey: Users will have the option to enter into the contest by texting into our Dash In SMS Text program or clicking links embedded into our websites. Users can also enter into the contest via a landing page which will be hosted on our Dash In website. Social Media Organic posts will drive users to this landing page to enter while Paid advertising posts will capture leads within the Facebook platform lead gen form.
Additional Details: The contest will run from April 9. A winner will be chosen around August 1.
(Neighborhood 2.0 and 2.1 stores)
(Neighborhood 2.0 and 2.1 stores)
Refer to training videos and Job Aids currently on DIFM on how to properly prepare these items.
Distribution
FY '25: 04/09 - 07/08
Description
Introducing a limited-time promotion featuring Ruiz Tornados – any flavor. Mix and match, 2 for just $3! This offer is a perfect opportunity to drive snack sales and delight customers with a savory, on-the-go treat. Available at Legacy locations, this deal is sure to satisfy cravings and keep customers coming back for more. Don’t miss out – promote this irresistible offer to boost traffic and increase your sales today and reduce waste!
Distribution N/A
Promo Dates
Q2 FY '25: 04/09 - 07/08
Participating Stores
2.0, 2.2, 3.0
Description
Highlighting our Breakfast Stackadillas designed to drive breakfast sales and delight your guests! The Country Breakfast Stackadilla™ features two eggs, crispy bacon, savory sausage, our two-cheese blend, and tater tots for a hearty, classic option. For those seeking bold flavors, the Santa Fe Stackadilla™ delivers with black bean and corn relish, guacamole salsa, fluffy eggs, and our signature two-cheese blend. With its strong value proposition, this meal is sure to be a morning winner. Get ready to stack up breakfast sales at your location!
Bollards (Select Stores)
Description
Distribution N/A
Promo Dates
FY '25: 04/09 - 07/08
Participating Stores
Exciting news—Fresh Blends® is launching an unbeatable deal this April! For a limited time, customers can enjoy $2 small (12 oz) and $3 large (20 oz) Fresh Blends® beverages—a fantastic way to drive trial and boost sales.
Thanks to vendor support, franchisees will receive free product to support this promotion, meaning 100% profit on every promo drink sold. With vendor-provided inventory of 3 cases per flavor, stores will have plenty of stock to meet customer demand.
This promotion highlights the premium quality and variety of Fresh Blends®, including smoothies, shakes, frappes, lemonades, and iced coffees, all made without artificial flavors, colors, or highfructose corn syrup. Our marketing team will provide compelling materials emphasizing Fresh Blends®' commitment to quality, natural ingredients, and sustainability, helping generate excitement and increase sales.
Don’t miss out on this zero-cost opportunity to make Fresh Blends® the go-to drink in April!
Bollards (Select Stores)
Holder Translite (Neighborhood 2.0 and 2.1)
Toppers (various sizes) (Neighborhood 2.0 and 2.1)
Distribution
Eby Brown: Parfait Cup, Parfait Cup Insert
For Granola, & Parfait Cup Lid
US Foods: Parfait Yogurt, Granola, & Mixed Berries
Promo Dates
Q2 FY '25: 04/09 - 07/08
Participating Stores
2.0, 2.2, 3.0
Description
All New Cold Case Program!
We’re excited to launch our Fresh Made Parfaits, crafted daily in-house with creamy low-fat Yoplait yogurt, a delicious mix of berries, and crunchy granola. This fresh, healthy snack meets growing customer demand for a wholesome option.
Currently, we sell over $94,000 in parfaits annually, but frequent supply chain issues—damaged goods, short-coded deliveries, and out-of-stock items—limit our potential. By bringing this program in-house, we can improve product consistency, ensure freshness, and double our annual sales while achieving outstanding profit margins of 62%!
This is a game-changer for your stores: more profits, happier customers, and a reliable, fresh product that drives loyalty. Let’s redefine snack time with a product that’s made fresh, every day!
Every Day 2 - 6pm
Distribution N/A
Promo Dates
Q2 FY '25: 04/09 - 07/08
Participating Stores
2.0, 2.2, 3.0
Description
Drive afternoon traffic and excite your guests with our new $8 Cheeseburger Meal Deal, available during Happy Hour, daily from 2–6 PM! Featuring our all-new cheeseburger with a griddle-pressed beef patty, melted cheese, and premium toppings. This meal comes complete with crispy fries and a refreshing fountain drink—all served at an unbeatable value. Perfectly timed to boost sales during slower hours, this promotion encourages guests to discover our delicious new burger lineup. Let’s make Happy Hour the tastiest time of the day and drive afternoon sales like never before!
Storefront Bollards (Neighborhood 2.0 and 2.1)
Talker (Neighborhood 2.0 and 2.1) If
Case Inserts (Neighborhood 2.0 and 2.1)
Cling (Neighborhood 2.0 and 2.1)
Aisle Violator
Insert sign into the equipment arm and place as shown on the right.
No Distribution Promo Dates April 9 - July 8
Stores All Stores Merchandising Layout & Placement: Reg Candy Section per POG Accounting & Scanning: N/A
Placement
Shelf Strip
Insert the sign into the black clip and then attach to the shipper
Distribution No Distribution
Promo Dates April 9 - July 8
Participating Stores All Stores
Merchandising Layout & Placement: Dangler with Adhesive near Counter
& Scanning: N/A
Aisle Violator
Insert sign into the equipment arm and place as shown on the right.
Aisle Impressionator
Placement
Aisle Violator
Insert sign into the equipment arm and place as shown on the right.
(1)
(1)
(1) Short Channel Strip
Slide into the channel as shown on the right
(1) Channel Strip
Slide into the channel as shown on the right
Distribution Order from Eby Brown as needed.
Promo Dates April 9 - July 8
Participating Stores All Stores
Merchandising Layout & Placement: Inline Salty Snacks Section per POG Accounting & Scanning: N/A
(1) Short Channel Strip
Slide into the channel as shown on the right
(2) Channel Strip
Slide into the channel as shown on the right
-
Merchandising Layout & Placement: Inline Salty Snacks Section per POG
& Scanning: N/A
(1) Short Channel Strip Slide into the channel as shown on the right
Dangler
Adhere to the tag holder as shown on the right
Dangler Adhere
Merchandising Layout & Placement: Inline Salty Snacks Section per POG
PROMOTION INFORMATION
Distribution Order from Eby Brown as needed.
Promo Dates April 9 - July 8
Participating Stores
All Stores
Merchandising Layout & Placement: Salty Snacks Section per POG
Accounting & Scanning: N/A
Distribution
Promo Funding
Self-funded through agreed cost structure with vendor
PROMOTION INFORMATION
Distribution
No distribution required. Order through Eby Brown as needed.
Promo Dates April 9 - July 8
Participating Stores
1035, 1043, 1064, 1079, 1082, 1084, 1086, 1092, 1098, 1099, 1123, 1130, 1134, 1136, 1171, 1285, 1292, 1295, 1406, 1407, 1410, 1419, 1423, 1433, 1456, 1464, 1487, 1488, 1491, 1501, 1518, 1522, 1530, 1531, 1532, 1533, 1537, 1552, 1615, 1617, 1618, 1654, 1682, 1832, 1833, 1841, 1851, 1873
Merchandising Layout & Placement: Soda Door Per POG
Accounting & Scanning: N/A
Placement
(1) Short Channel Strips Slide into the channel as shown on the right
Cooler Cling
Adhere to the door as shown on the right
Distribution
No distribution required. Order through Canada Dry as needed.
Promo Dates April 9 - July 8
Participating Stores All Stores
Merchandising Layout & Placement: Soda Door Per POG
N/A
Distribution
No distribution required. Order through Coca Cola Bottling Consolidated or Liberty Coca Cola as needed.
Promo Dates April 9 - July 8
INFORMATION
Distribution
No distribution required. Order through Coca Cola Bottling Consolidated or Liberty Coca Cola as needed.
Promo Dates April 9 - July 8
Participating Stores All Stores
Merchandising Layout & Placement: Soda Door Per POG
Distribution
No distribution required. Order through Coca Cola Bottling Consolidated or Liberty Coca Cola as needed.
Promo Dates April 9 - July 8
Participating Stores All Stores
Merchandising Layout & Placement: Soda Door Per POG
& Scanning: N/A
Distribution
No distribution required. Order through Pepsi bottlers as needed.
Promo Dates
April 9 - July 8
Participating Stores
All Stores
Merchandising Layout & Placement: Soda Door Per POG Accounting & Scanning: N/A
Distribution
No distribution required. Order through Pepsi bottlers as needed.
Promo Dates April 9 - July 8
Distribution
Promo Dates April 9 - July 8
Participating Stores All Stores
(1) Short Channel Strip
Slide into the channel as shown on the right
(1) Channel Strip
Slide into the channel as shown on the right
Cooler Cling
Adhere to the door as shown on the right
Distribution No distribution required. Order through Coca Cola Bottling Consolidated or Liberty Coca Cola as needed. Promo Dates April 9 - July 8 Participating Stores All Stores Merchandising
PROMOTION INFORMATION
Distribution
No distribution required. Order through Canada Dry as needed.
Promo Dates
April 9 - July 8
Participating Stores
All Stores
Merchandising Layout & Placement: Water Door Per POG
Accounting & Scanning: N/A
PROMOTION INFORMATION
Distribution
No distribution required. Order through Canada Dry as needed.
Promo Dates
April 9 - July 8
Participating Stores
All Stores
Merchandising Layout & Placement: Water Door Per POG
Accounting & Scanning: N/A
Distribution
Distribution
No distribution required. Order through Lift Off & Red Bull Distribution Co as needed.
Promo Dates
April 9 - July 8
Participating Stores
All Stores
Merchandising Layout & Placement: Energy Door per POG
the door as shown on the right
Distribution
No distribution required. Order through Lift Off & Red Bull Distribution Co as needed.
Promo Dates
April 9 - July 8
Participating Stores All Stores
Merchandising Layout & Placement: Energy Door per POG Accounting & Scanning: N/A
INFORMATION
Distribution No distribution required. Order through Pepsi bottlers as needed
Promo Dates
April 3 - July 2
Participating Stores
All Stores
Merchandising Layout & Placement: Suggestive Card per POG Accounting & Scanning: N/A
(1) Short Channel Strip Slide into the channel as shown on the right
(1) Channel Strip Slide into the channel as shown on the right
Distribution No distribution required. Order through Coca-Cola Consolidated & Liberty as needed.
Promo Dates April 9 - July 8
Participating Stores All Stores
Merchandising Layout & Placement: Energy Door per POG
Distribution
No distribution required. Order through Coca-Cola Consolidated & Liberty as needed.
Promo Dates April 9 - July 8
Participating Stores
All Stores
Merchandising Layout & Placement: Energy Door per POG Accounting & Scanning: N/A
PROMOTION INFORMATION
Distribution
No distribution required. Order through Pepsi bottlers as needed.
Promo Dates
April 9 - July 8
Participating Stores
All Stores
Merchandising Layout & Placement: Energy Door per POG
Accounting & Scanning: N/A
Distribution
No distribution required. Order through the Pepsi bottlers as needed.
Promo Dates
April 9 - July 8
Participating Stores All Stores
Merchandising Layout & Placement: Energy Drink Door Per POG
& Scanning: N/A
Double Points Daily + $2 off a Breakfast Stackadilla® or Breakfast Sandwich
Distribution N/A
Promo Dates April 9 - July 8
Participating Stores
1654, 1407, 1406, 1682, 1064, 1123, 1130, 1615, 1465, 1526 ,1501, 1522, 1832, 1833, 1533, 1084, 1098, 1464, 1099, 1505
Description
Double Points Daily 2pm - 6pm fuel, store or wash $2 off a Breakfast Stackadilla® or Breakfast Sandwich
Mobile Order for In-Store Pick Up & Delivery
COOLER CLINGS
(1654, 1407, 1406, 1682, 1064, 1123, 1130, 1615, 1465, 1526 ,1501, 1522, 1832 ,1833, 1533, 1084, 1098, 1464, 1099, 1505)
CHANNEL STRIPS (VARIOUS SIZES)
(1654, 1407, 1406, 1682, 1064, 1123, 1130, 1615, 1465, 1526 ,1501, 1522, 1832 ,1833, 1533, 1084, 1098, 1464, 1099, 1505)
If signage is needed, please contact GSP at GSPDashIn@gspretail.com (Ordering Instructions on page 90)
AISLE VIOLATORS
(1654, 1407, 1406, 1682, 1064, 1123, 1130, 1615, 1465, 1526 ,1501, 1522, 1832 ,1833, 1533, 1084, 1098, 1464, 1099, 1505)
URL: https://order.popmanager.com/inventory/index.jsp?body=login
Username: 'dash' + four-digit store number, all lower case (example: dash1035)
Password: same as the username, all lower case (example: dash1035)
Choose type of order
• There are two options for ordering aftermarket signs: Order Replacement Items and Order Inventory Items
Select Order Replacement Items to replace a sign from your current Day 1 sign kit or to reorder a sign that was missing from your shipment. If you choose this, you will be prompted for the order number from your packing slip. Example: See reason codes on step 5, example: Sign on pack slip but didn’t arrive in monthly kit.
Select Order Inventory Items for permanent signs that need to be replaced or a promotion that is still valid after 2 months of receiving in the sign kit.
• Search options are located on the left-hand side of the screen
• Search Item
▪ Keyword in promo (i.e. Pepsi)
• Job Number (on pack slip)
• Pull Number (on pack slip)
• Sign Type Name
▪ Use Drop Down Menu to select sign type
• Product Category
• Once you have located a sign, enter the quantity needed and select Add to Cart
• Continue shopping and adding to your cart until you are ready to checkout (Repeat step 3)
• You may add items that are out of stock and they will go into a backorder status
• Once you’ve finished adding items to your cart, you may view your cart by selecting View Cart
• Review your cart for accuracy
• Click Continue Shopping if you would like to add more to your order
• Click Remove to delete signs from your shopping cart
• Change Qty Ordered and click Update to change the quantity
• Click Empty Cart to remove all items
• Click Checkout if your order is complete
• Order Replacement Items require reason codes at checkout. Use the drop-down menu to select code.
• Sign Damaged By Elements
• Sign Damaged in Packing
• Sign Damaged in Shipment
• Sign Damaged in Store
• Signs Discarded
• Sign On Pack Slip, Missing from Package
• Sign On Pack Slip, Quantity Wrong (Contact GSP to have profile updated)
• Sign Stolen/Vandalized
• Click Confirm to submit order
The order status page allows you to check the shipping status of your order. Once shipped, click on the live tracking link to view shipping details.
Your order will be filled and shipped as fast as possible. When an original order prints, we automatically print some extras in case the situation comes up that replacement signs need to be sent out to stores. These overages are what is used to fill most requests for replacement items. Occasionally, the situation comes up where we do not have enough overage to fill your order and we need to reprint a sign. If this happens and you have other items on your order that we can send right away, we will ship the order short to include what is readily available. Once the items that needed to be reprinted have finished production, we will send them in a separate shipment.