Smelly Socks by Daniel Hanka

The intro:

Smelly Socks is a serie of fresh rock´n´roll ski action professionally filmed on a various locations by Martin Bernard with Sony FS 700. Webisode is gonna be approximitelly 5 minutes containing skiing, crashes, friends, traveling, fun, behind the scenes, wierd places and activation for viewers - funny little contests - accompanied by brisk songs all ending up in a breezy micture which the audience would like to return to.

Main features:

. 5 webisodes . Main thought - point of view of a normal guy - close to most of the skiers - from a 700 citizens village somewhere in Czech Republic conquering the international freeski scene . Different locations around the world . Eastern Europe - intresting locations for most of the ski community . My point of view on different events, that I´ll be part of as a „not really a race kind of skier“ . Unified intro - different by series . Innovative style and tricks . Ski everything, everywhere, anytime . Having fun while skiing, bringing back the real skiing spirit . special extra´s - behind the scenes - more in instagram part down bellow

Partners:

*each webisode . Nicely visible logo incorporated in a unified intro gag . Product placement - nice and smooth, nothing glaring . „Thanks for making the webisode possible“ in a closing titles - logo, name of the company and name of the authorized person . Tagging instagram accounts and facebook fanpages, hashtags . Partner being mantioned in a video descreption

Media outputs:

Target group: . World freeski community, freestyle oriented public, . Age 12-30 Social Media: Instagram activity: @smellysocksrocks #smellysocks, webisode teasers, outtakes, behind the scenes, sneakpeaks, pictures - featured on my personal instagram - 2000 followers (cca 250 likes per post) and a SmellySocks instagram Facebook activity: w ww.facebook.com/smellysockswebisodes Web: www.smellysocks.com Sharing: . newschoolers.com mainpage countdown . downdays.eu, zapiks.fr, freeskier.com, freeride.cz, . Xtreme videos youtube channel, MPORA, Facebook: Factions skis, newschoolers, downdays, zapiks, skipass, D.H. fanpage, freeride.cz, yourpark Destne, studentksaleta.cz

„Future“:

. Stickers - now . SmellySocks merchandise. At first as a signature unique prize for a little viewers contests. . Collabs with the main partners more products - hoodies, t-shirts etc.

Previous vids by Martin Bernard:

Chargin´: http://vimeo.com/88558878 - over 20k views Speedin´: http://vimeo.com/61918394 - over 16k views Laax: http://vimeo.com/97700916 - over 9k views