Choreographing Design + Designing Choreography

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Danae Moore

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Presentation feedback shared language? You’ve taken something and simplified it one or two steps too far.

Ed Fella These attributes exist in typography and dance, it’s a matter of how you describe them… So are there attributes where you don’t get those correlations between design and dance? Just using dance language to help describe what happens in graphic design? Where does the new/different/transcendent come about?

DM Collaborative language because this has given me a way to speak with dancers about design, gives them an entry point.

LW You show samples of work that expand

writing? Dealing metaphorically in the writing, then designing to your metaphor?

into the public sphere. Driven by an interpretation. Long history of this (futurists’ staging plans, movement). So interpretive symbolizing a visual syntax, but collaboration is a different thing. In a way you’re collaborating with yourself.

Louise Sandhaus What are the exportable

DM I’ve been seeing this project as a testing

principles? What does it add up to? How is it a new methodology? That’s exportable beyond the personal?

ground for ways of working with different clients/material…

Lorraine Wild Interpretation happens in

LS I don’t mind it as a testing ground, but then you need to construct a phase that addresses that. Maybe two separate projects.

Danae Moore It’s a model for how anyone could do this with another discipline.

LS But does that add up to self-expression? What is the meaning of that for communication of some other value or function or idea? Very excited about tackling other media… Meaningful ways of expressing beyond print. Print is very developed, we have those traditions. Don’t have a developed language that works beyond the print medium and could help extend the print medium. You have come up with terminology that comes from the rich language of dance that you can use to experiment with to develop new ways of correlating relationships within text and meaning that have to do in something other than the print media. You’ve moved away from this rich area back into print and self-expression.

Michael Worthington Your writing is standing in for what a client’s material would be, so that’s what’s derailing us. Taking the emphasis off your ideas. So maybe it’s about rethinking what that content is. LS Your interest is in dance or collaboration or language? Confusing.

DM Dance, but as a way to talk about bridging disciplines.

LS But that’s huge, if you want to do this, you’d need to come up with a crossover vocabulary and do a proof of concept with three different disciplines and show how to combine disciplines with design. So if you’re not really interested in showing a methodology for combining disciplines, and you’re interested in dance, then you need to partition that off. You could come up with three different kinds of collaborations with three different kinds of projects, design + choreography, design + set design, design + publicity,

LW You’ve created a writing project. That skews into the limitations that Louise just described. Idea of collaboration and speaking across disciplines: you’re doing a deep dive into something that is expanding your language and methodology, but how do those things come back in? The idea of creating a 52


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