PURE 111 Medical Aesthetics Choose The Way You Want To Face The World
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my Katsikas, MSN, ACNS-BC, founder and owner of Pure 111 Medical Aesthetics in O'Fallon, Ill., has an extensive career in many facets of medicine including neurosurgery, ENT, plastic surgery, and head and neck cancer. It is her love of aesthetics, though, that she is most passionate about. She opened her doors in 2011 hoping for some flexibility and fulfillment. "I was the receptionist, injector, scheduler, janitor and did my own ordering...all in one room but I loved every second of it. Within a few years, I was blessed to have the help of my good friend, Julie Johnson, who swooped in and took the office duties off my hands," Katsikas said. It was then that the stars began to align. She was contacted by a nurse she knew from the industry, Laura Schutze. They decided to meet and it became clear they shared a passion and a vision. The three of them were a team made in heaven. They credit word of mouth for their early success. "Our clients were our billboard and they sent in their friends and family," she said. Today, Pure 111 has grown to a team of seven including three nurse injectors, a medical aesthetician and certified laser tech, two patient care coordinators and a marketing director. They are located on the fifth floor of the 1818 Chophouse building. "The field of non-invasive medical aesthetics allows individuals to feel better about themselves. The truth is... aesthetics is for everyone, real people of all ages, genders and ethnicities," Katsikas said. "We see firsthand the influence these treatments have on instilling confidence and raising the self esteem in our clients. A major life stressor
can play havoc on one’s appearance. Divorce, death in the family, significant weight loss or medical condition can be the trigger that brings a client in. Most of the time, however, it’s simply that they look tired or older than they are. It is true that when you look good, you feel good." As the owner of a medical spa, the mother of two wanted her team to continually advance their education. "We invest a great deal in training to maintain our commitment to staying on the cutting edge since this industry is so fast moving," she said. "I am very lucky to be surrounded by incredible women with a commitment to excellence on a daily basis. Their passion, knowledge and skill never ceases to amaze me. Hands down, the #1 reason for Pure 111’s success is our team, that is why our clients keep coming back." She never really thought of herself as an entrepreneur; just loves the fact that her profession is her hobby. "I can be a creative artist holding a syringe instead of a brush or tool." The team is so proud to announce their newest treatments, EmSculpt Neo which reduces fat by 25% while building muscle by 30% and EmSella that treats urinary incontinence. "We are excited with the results we are seeing in such a short time," Katsikas said, "It is life changing. We felt the timing was right to bring on body contouring because of this new advanced technology. It uses radio frequency to destroy the fat cells and high intensity electromagnetic technology to build muscle. It is comparable to doing 20,000 situps in a 30-minute session," she continued. "The EmSella chair gives quality of life back to anyone that suffers from urinary incontinence when they sneeze, cough or during physical activity such as jumping
or running. It is like doing 11,000 kegels in a 28-minute session." Even her husband, Dr. Demetri Katsikas, a board certified urologist, was impressed with the technology and patient satisfaction. By and large, however, it is the injectables that are Pure 111’s most popular service. They are experts in this arena and it shows. "I think our clients like that they look refreshed and natural," Katsikas said, "and yet no one can tell they have had ‘work’ done. Being in the Midwest, people are more conservative than on the coasts." Experience matters and the fact that Pure 111 is in the top 5% of Allergan accounts (the pharmaceutical company that produces botox) and top 100 Halo providers in the country proves that they have the experience. The fact that they love what they do and adore their clients is just icing on the cake. To discover how Pure 111 can make a difference, schedule a consultation by visiting PURE 111.com or calling (618) 208-1111.
Marketplace Magazine | Spring Issue 2021 | marketplacemagazineonline.com | 7
