Next, I want to look at Tostitos online presence compared to its competitors. Tostitos top three competitors are Doritos, Herr’s, and Private Label.
Doritos on Facebook.com
Doritos uses facebook.com as their main landing page. In addition, Doritos has a theme for their facebook.com page.
Doritos theme is all about being bold and high octane energy.
Doritos is the number one competitor of Tostitos. Although Doritos is number one, there online presence is not as good as Tostitos. I like how when you arrive at Tostitos.com, you can either visit their product information page or join them on facebook.com. Doritos only allows visitors to go directly to their facebook.com.