2005 04 26

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News

Sports

Women’s tennis loses tournament opener, beats UCR for ninth place 6

Students get backstage pass to entertainment world with PRSSA 3

C a l i f o r n i a S t a t e U n i v e r s i t y, F u l l e r t o n

Tu e s d a y, A p r i l 2 6 , 2 0 0 5

Daily Titan

Vo l u m e 8 0 , I s s u e 3 9

w w w. d a i l y t i t a n . c o m

Creative strategy puts ad team in third Synergy 23 competes against seven schools in Yahoo! campaign By Ashlee Andridge Daily Titan Asst. News Editor

The idea that was supposed to set them apart ended up being what cost the Cal State Fullerton advertising

team the victory yesterday during the National Student Advertising Competition on campus. Their idea was to produce a “cliffhanger” advertisement that viewers could go to the Web to watch, and in the end, they hoped it would help them stand out from other schools, said Rick Leon, a senior advertising major and president of the American Advertising Federation on campus. But for David Roberts, a judge

at the competition, it was this cliffhanger that left him hanging when making his decision. “The idea is there but I’m not sure whether the world is ready,” said Roberts. “It was a struggle. Not everyone’s got broadband.” First place for the competition went to UCLA and second went to the Art Institute of California, San Diego. The CSUF team competed against

eight other schools in their district and received third place for their presentation. Greg Dodds, a co-account supervisor for the UCLA advertising team, said the answer to their success was hard work. “We’re a club, not a class. We do this for fun. We are motivated by a love for this,” he said. “We’ve worked hard and it’s nice to have a reward for it.”

Watch your step

The National Student Advertising Competition included over 200 schools, said Olan Farnall, an associate professor and Ad Club faculty adviser. There are 15 separate districts and the winner from each competes nationally in Nashville, Tenn., Farnall said. He also said CSUF won the competition two years ago and usually does well. “We always finish in the top three,” he said.

Farnall said the presentation was evaluated by five judges, two of whom were from Yahoo!, this year’s client. Businesses typically pay approximately $1.5 million to be a host for the competition and sometimes use ideas presented by the students, Farnall said. The advertising team named itself Advertising 5

CSUF students neglect to vote Candidates blame apathy, inaccurate Daily Titan reporting

By Election Day, Nangpi said there were 17 write-ins, which covered all the colleges, yet there still remained only one presidential pair of running mates. She said she is sure the lack of candidates wasn’t By Jaimee Fletcher because there was a lack of effort Daily Titan Staff by the elections marketing department. There were no debates, no com“This semester we spent the most petition. There were hardly any stu- on marketing than other semesters,” dents that participated. Last week’s she said. “Maybe people don’t realspring elections for ly care [about the Cal State Fullerton’s elections].” I think a lot of A s s o c i a t e d Last year about people didn’t want Students, Inc. 3,000 students attracted few votvoted and this to vote because ers and even fewer year only a little their write-ins candidates for next over 900 voted. didn’t have year’s ASI Board. “I think a lot of statements Jaime Nangpi, people didn’t want ASI elections comto vote because Jaime Nangpi ASI Elections Commissioner missioner, said this their write-ins year’s election was didn’t have statea stressful time for ments,” she said. her, due to the lack of candidates Even presidential pair Mona and student voters. Mohammadi, next year’s ASI presi“We only had four official can- dent, and Drew Wiley, next year’s didates at this year’s orientation ASI vice-president, were disconmeeting,” she said. “We didn’t have ASI Election 3 enough to cover all the colleges.”

Eric Tom/Daily Titan

Members of the Pilipino American Student Association practice the Tinikling dance in front of the Titan Gym Monday afternoon. The Tinikling originates in rural Philippines and celebrates happiness, said Jeremy Rafanan historian for the club. The students will be presenting dances as an overall story at “Impressions”, the 18th Annual Pilipino Cultural Night this Sunday at the La Mirada Theatre at 7pm.

Cultures Hippies, dirt lovers invade Orange County gather for 41st festival Rain doesn’t stop crowds from visiting spring Green Scene By Noura Al Anbar Daily Titan Staff

‘A Night at Fullerton’ event aims to flex its artistic muscles By Carmellia Munguia For the Daily Titan

Fullerton will host its 41st annual “A Night in Fullerton” on April 29. The festival is billed as a showcase of cultural endeavors of the arts for the community of downtown Fullerton and throughout the entire city. Organizers said everyone is welcome to attend the event, which is sponsored by the city of Fullerton. About 16 sites throughout the city will host non-commercial entertainment from 7 p.m. to 11 p.m. Transportation to the individual events will be provided at no cost. Danielle Mauk, a special events coordinator for the city, said she is excited about this year’s event. She said she remembers attending this cultural affair with family when she was younger. “[‘A Night in Fullerton’] was started by the community in order to make art available, regardless of economic background or status,” Mauk said. “Our goal is to expose Community 8

The spring Green Scene plant sale and garden accessory show returned to Cal State Fullerton’s 26-acre botanical garden in the Arboretum in order to celebrate its 35th year in Orange County last weekend. The Green Scene show takes place every fall and spring, and usually over 100 vendors are invited. It is an event that some call the largest outdoor plant sale in California, and it’s one of the only shows that takes place outdoors. Plant lovers were able to take a one-hour sneak peak by visiting the Arboretum during a special “members only” preview on Saturday morning, where they were able to pick plants and accessories before the crowds arrive. Though rain clouded some of the day, thousands of visitors made it

to the event. “Fortunately the rain stopped,” said Jack Patrona, a CSUF alumni and volunteer. “This is a great event and there are new exhibitors every year. We buy all our plants and vegetables from here.” The outdoor garden was filled with plants of both fruit and vegetable varieties, as well as boutique nurseries, glass designs, sculptures, paintings, landscape instillation stands and anything else related to gardening. “We have a great variety of things here and we also feature about 140 different types of Salvias here,” said Lore McKenna, a special events coordinator at the Arboretum. “Unlike a usual nursery, people can come here and find things they don’t find everywhere else.” Along with the exhibitors who circled the garden, food, beverage stands and music were available for visitors to enjoy after their long tours across the garden. “I love it. There is everything here; all types of plants, and the natural setting is amazing,” said Tim Ross, a Fullerton resident.

Noura Al Anbar/Daily Titan

On sunday afternoon Green Scene vistors gather around for one of the flower sales exhibited at the arboretum. The Knowlwood Arbor Café was at the Green Scene show this year and featured both outdoor and indoor seating, including a tent cov-

ering. Along with snacks and wine, some visitors were able to enjoy live classic rock and folk music by singer and musician Eddie Allen,

while children took strolls through the garden.

for the event. “You could tell that they were well-rehearsed, they had good equipment and their sound was strong.” Second place and a $150 gift card went to Calcutta and the third place prize of a $100 gift card went to Chevron Girl. “We all enjoyed it very much,” said Gary Hulett, the bass player for My Demize. “We thought it was very organized and we had a blast doing it.” The contest was a first for My

Demize, who said they are accustomed to playing regular shows with other bands. The band also said they found the contest to be rewarding, since the proceeds went to charity. “We thought it was great,” Hulett said. “It wasn’t anybody being selfish, it was totally for fun and for a good purpose.” Hulett said the contest had a variety of different bands that offered different styles of influence. Wada said he noticed the differ-

ent styles the bands performed. “It was great in the sense that we got to listen to 10 great bands,” Wada said. “To me, it was amazing. I was just awestruck by a couple of the acts that didn’t make it to the top three.” Cal State Fullerton’s Daily Titan organized the contest, with main sponsorships coming from Tower Records and General Motors. Jackie Kimmel, the promotions

Green Scene 4

‘Battle of the Bands’ rocks out for children who stutter Hundreds of dollars raised in support of campus charity By Jason Kehler Daily Titan Staff

In an event geared to raise money for children who stutter, 10 bands performed live at the Off Campus Pub in Fullerton during the Daily Titan Battle of the Bands on

Saturday. A panel of judges from Tower Records and Burnt Toast Promotions selected the top three bands that received gift cards for Tower Records. Taking the top prize of a $250 gift card was the hard rock/metal band, My Demize. “For the most part, we all agreed that My Demize was the band that had it all together,” said Curt Wada, an event coordinator for Tower Records who served as a judge

Bands 4


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2005 04 26 by Daily Titan - Issuu