GRAPHIC DESIGN PORTFOLIO "Withmybackgroundinadvertisinganddesign, workinginthisfieldfeelssecondnaturetome.I recentlygraduatedwithadegreeinVisual CommunicationDesignfromTelkomUniversityin Bandung,Indonesia.Overthepastyear,I’ve gainedvaluableexperienceasacontentwriter andpart-timedesigneratacoffeecompanyand anadvertisingagencyinBandung.These experienceshavetaughtmehowtomanage multipletasksatonce,sojugglingthemdoesn’t feellikeabigchallengeforme."
DAFFA ATHAYA SUBCHI ABOUT ME "With my background in advertising and design, working in this field feels second nature to me. I recently graduated with a degree in Visual Communication Design from Telkom University in Bandung, Indonesia. Over the past year, I’ve gained valuable experience as a content writer and part-time designer at a coffee company and an advertising agency in Bandung. These experiences have taught me how to manage multiple tasks at once, so juggling them doesn’t feel like a bigchallengeforme."
EXPERIENCE
2020,August-October
KOMUNITASMUSISIMENGAJI(KOMUJI)
SocialMediaIntership 2020-2021
KOPIKIRCOFFE,BANDUNG
GraphicDesign,Barista 2023,March-June
SPYPROJECT,REMOTEBANDUNG
GraphicDesign
2024,April-October
SILVERSILKTOURHAJIDANUMROH,PEKANBARU
SocialMediaDesigner
02BRAND IDENTITY KOPIKIR COFFEE KopikirCoffeeisacompanyintheF&Bindustry, focusingoncoffeeshops.It’sdesignedforyoung peoplewhoarecuriousabouttheworldof coffee.Thebrandingherefollowsanindustrial themewithaminimalistandrelaxedvibe.
SPY.PROJECT SpyProjectisanagencycompany specializinginadvertising,aimedat helpingbusinessesorSMEsthatneed socialmediamanagementand marketing.
MET _ AKUKU METAKUKUisacompanyspecializingin thenailartbusiness,supportedby Spy.Project,withatargetmarketof womenwholovenailart.
AGAINSTTHEGRIND "AgainstTheGrindisacaféinAustralia,catering tolocalswhowanttoenjoytheirmorningsor afternoons,aswellastouristsexploringthearea. They’reallaboutthatminimalistandmodern vibe,withamonochromecolorpalette."
SILVER SILK "SilverSilkTourHajiandTravelisacompany specializingintravelservices,offeringtrips forHajj,Umrah,domestic,andinternational tourism.Theirdesignstyleismodern,simple, andIslamic,witharedandwhitecolortone."
03PHOTO EDITING WEDDING PHOTOGRAPHY Thephotoeditingprocesswasdoneincollaborationwiththe photographyteam.Myrolewastoeditthephotoscaptured bythephotographers.AllofthistookplaceintheBragaarea ofBandung.
04REDESIGN MAJALAH NATGEO SUMATERA Theredesignofthismagazinewascreatedwith theaimofintroducingtheislandofSumatrato theworld.
PACKAGING FITBAR TheredesignofFitbarwasdonetoexplore anewandrefreshingexperiencewith Fitbar.
PACKAGING ANTANGIN JRG TheredesignofAntanginJRGpackagingalsoaimedto exploreanewapproach,withthegoalofmakingitmore appealingtochildrenandhelpingthemfeellessscaredto takeit.
POSTER MENTOS ItriedcreatingaposterforMentosand redesignedtheoriginalconceptof "keepingyourmouthfresh"into"every breathstaysfreshbecauseofMentos," usinganapproachthatfeaturesan illustrationoflungstomakeitmore convincingandvisuallyappealing.
HEAVELY BLUSH YOGURT BAR IcreatedamarketingconceptforHeavenlyBlushYogurt Bar,whichinvolveddesigningaTetris-stylegamewhere playerscouldwinapackofHeavenlyBlushYogurtBar asaprize.Theideawastoengagecustomersinafun andinteractivewaywhilepromotingtheproduct.
05POSTER 06CONTACT ME thank you