NEWS
ARTHUR D. LITTLE REPORT DETAILS WHY THE MIDDLE EAST MUST PURSUE 5G
C
ities face many challenges stemming from societal and technological changes, with population growth, urbanisation, infrastructure provision, cybercrime, and environmental pollution driving the increasing necessity for new digital use cases. Looking ahead, projects based on 5G, the next generation of mobile network technology, will help overcome these challenges and enhance economic development across industries. Arthur D. Little (ADL), the management consultancy firm with the longeststanding presence in the Middle East, expound this viewpoint in their latest report entitled “Is your city ready to go digital? How 5G use cases will unleash your city’s full potential.” The report details how 5G is fundamentally changing the way by which cities
can shape urban life for citizens and improve ecosystems for corporations, providing strategic insights and a comprehensive explanation of why cities must pursue the technology. ADL highlights that 5G implementation frameworks must address two main points. Firstly, cities must decide which 5G use cases are of strategic importance to them and whether they should be provided by the city itself. Secondly, cities must overcome 5G infrastructural challenges by building infrastructure or
supporting telecom operators’ efforts to carry out the same mandate. Should these areas not be addressed, people and businesses may view relocation as the answer to declines in competitiveness and quality of life caused by insufficient technological infrastructure coverage in their city. However, new applications based on 5G can make valuable contributions in tackling the challenges above, ultimately preventing residents and organisations from seeking opportunities elsewhere.
coverage, and across the Premier League’s social channels, starting with the 2021/22 season. Machine learning models will be developed to generate immediate results based on live data streams, real-time tracking data, and facts collected on each of the League’s players and from
thousands of previous matches. Research shows that fans are interested in the integration of match data and analysis, and these insights will help tell more stories about Premier League matches, providing fans a data-rich experience. Fans will be able to access a range of match information instantly, whether they are watching from home or checking scores on their mobile devices. Premier League Chief Executive, Richard Masters, said, “We are always looking at new ways to bring the Premier League to life and enhance the analysis of the competition. Oracle is a global brand with a great track record of driving innovation, and we look forward to working together to bring new levels of engagement to fans around the world.”
ORACLE ENABLES ADVANCED FOOTBALL ANALYTICS FOR PREMIER LEAGUE The Premier League has chosen Oracle as its official cloud provider. In teaming with Oracle, the Premier League will provide a deeper understanding of the live action on the pitch through new in-match statistics. Oracle’s data and analytics and machine learning technologies will deliver these statistics in real-time to a global audience of billions each season. “Match Insights – Powered by Oracle Cloud” will present advanced player performance data and statistics during global broadcast 6
CXO INSIGHT ME
MAY 2021
