PLANNING GUIDE HOLIDAY
ELEVATE YOUR SEASON
LET’S GET STARTED
When the holiday season ends, we know the planning for the next one immediately begins.
It can be a challenge to bring a new flavor to each holiday season, so we want to provide some ideas and inspiration to elevate your seasonal retail décor.
Inside you’ll find retail trends and inspiration to take your store design to the next level, along with planning systems to get you started.
We can handle every aspect turnkey to make the process as simple as possible.
PLANNING OVERVIEW
Our Steps for Success
Define
• Ideation & Brainstorm
• Scope Defined
• Plan Developed
• Exploration & Concepting
2
Design
• Concept Selection
• Identify Elements
• Project Preliminary Quantities
• Target Budget Identified
• Define Ship-to Locations 1
Develop
• Renderings, Samples & Prototype Development
• Feedback & Revisions
• Final Design Approval
• Final Quotation Provided
• PO Due Date
• Production Begins
• Instructions & Store Support Developed 4
Deliver
• Kitting & Warehousing
• Logistics & Transit
• Arrival Target & Instore Date
• Delivery Locations Ship Confirmed
• Project Feedback & Archiving
FLOOR PLANNING
Delight in the Details
CASHWRAP & SERVICE ZONES
Find a fresh approach to your holiday in-store, gift and ecomm packaging.
MERCHANDISING AREAS
Accentuate and highlight key items & top gift picks throughout the sales floor.
STOCKROOM
Ensure you have enough holiday packaging and supplies to last the whole season.
STANDOUT DISPLAYS
Create a festive atmosphere at store entry or feature areas.
WINDOWS & EXTERIORS
Increase store traffic and tell your brand story through intriguing window displays.
DESIGN INSPIRATION
POLISHED PAPER
From alternative trees to recyclable packing, the more sustainable aspects of paper are on display in thoughtful, contemporary designs.
Unique materials, lush botanicals and pleasent surprises make an apperiance in tradtional holiday icons.
UNEXPECTED TWISTS
WOODLAND D-LIGHTS
Whimsical woodland icons paired with warm lighting and botanicals.
Boxes, bags and gifts stacked to the sky creating interesting shapes and merchandising opportunities.
STACK IT UP
PREPPING & PLANNING
CELEBRATING SUSTAINABLITY
Building a holiday package that can be reused, adapted, and added to for years to come is a great way to minimize the environmental impact of your visual trim. Adding more or new ornamentation to a core package can lengthen the life span of holiday elements, reducing each holiday trim’s impact.
By creating bags and packaging that are durable enough for consumers to reuse and through thoughtful material choices we can provide a more sustainable solution this holiday season.
MATERIAL GUIDE
The more consumers choose to reuse their bags for shopping and other activities, the more sustainable they become. Thoughtful, on-trend design and incentivizing reuse of bags are two ways to encourage reuse.
Paper
Cotton
PPNW
RPET
Washable Paper
Natural Linen
Cork Mesh
Tyvek
Corrugate
Organza
SUSTAINABLE MATERIAL
Material Features
SUSTAINABLE MATERIAL
Sustainable Materials Paper
Reusable Sustainable Sourcing Available Water/Soy Based Printing Available
• C1S Art Board
• Kraft
• Beater-Dyed
• PCW
• FSC
• Wood-free
• Corrugate
Plastic Woven
• PPNW
• PPW
• PET(virgin)
• RPET
Other
• Cotton
• Jute & Hemp
• Linen
• Washable Paper
RECYCLABLE
• Paper (non-laminated)
• Corrugate *other materials may be recyclable in certain locations and facilities
CAN BE MADE FROM RECYCLED MATERIALS
• Paper
• PE
• PPNW
• PPW
• PET
The more consumers choose to reuse their packaging, the more sustainable it becomes!
PLANNING FOR SUCCESS
1
START EARLY
Starting planning sooner, allows more time to develop, execute and deliver. And, by partnering on a customized work back timeline it will help to maximize your investment, avoiding last minute shipping and leave time for omni channel opportunities for brand consistency.
2 3
EMBRACE TRENDS
From bright, festive metallics to earthy wood tones and greenery, incorporate these charming details and designs to elevate your holiday visual displays and packaging.
From corporations to consumers, there is a global push to prioritize sustainability. We are here to help you make the best decisions for your brand and the planet throughout the planning process.
HOLIDAY CHECKLIST
Branded Packaging
Cashwrap Displays
Fitting Room Decor
Focal Displays
Form Covers
Frames & Signage
Gift Boxes & Bows
Greenery - Garland - Trees - Sprays - Wreaths
Merchandising Tools
Ornaments
Reusable Bags
Runners
Seasonal Decor
Seasonal Rugs
Strands & Curtains
Tablecloths
Window Displays
Winter Botanicals
