2023 Holiday Trends & Planning

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PLANNING GUIDE HOLIDAY

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3 ELEVATE YOUR SEASON Let’s Get Started Process Planning Floor Planning 2023 INSPIRATION Cozy Textures Colorful Celebration Beautiful Botanicals Gorgeous Greens Naturals & Woods PREPPING & PLANNING Celebrating Sustainability Material Guide Planning for Success 6 8 10 14 18 22 24 26 32 34 36
CONTENTS TABLE OF

ELEVATE YOUR SEASON

LET’S GET STARTED

When the holiday season ends, we know the planning for the next one immediately begins.

It can be a challenge to bring a new flavor to each holiday season, so we want to provide some ideas and inspiration to elevate your seasonal retail décor.

Inside you’ll find retail trends and inspiration to take your store design to the next level, along with planning systems to get you started.

We can handle every aspect turnkey to make the process as simple as possible.

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PLANNING OVERVIEW

Our Steps for Success

Define

• Ideation & Brainstorm

• Scope Defined

• Plan Developed

• Exploration & Concepting

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Design

• Concept Selection

• Identify Elements

• Project Preliminary Quantities

• Target Budget Identified

• Define Ship-to Locations

Develop

• Renderings, Samples & Prototype Development

• Feedback & Revisions

• Final Design Approval

• Final Quotation Provided

• PO Due Date

• Production Begins

• Instructions & Store Support Developed

Deliver

• Kitting & Warehousing

• Logistics & Transit

• Arrival Target & Instore Date

• Delivery Locations Ship Confirmed

• Project Feedback & Archiving

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FLOOR PLANNING

Delight in the Details

CASHWRAP & SERVICE ZONES

Find a fresh approach to your holiday in-store, gift and ecomm packaging.

MERCHANDISING AREAS

Accentuate and highlight key items & top gift picks throughout the sales floor.

Ensure you have enough holiday packaging and supplies to last the whole season.

STOCKROOM STANDOUT DISPLAYS

Create a festive atmosphere at store entry or feature areas.

WINDOWS & EXTERIORS

Increase store traffic and tell your brand story through intriguing window displays.

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2023 INSPIRATION

COZY TEXTURES

Warm, familiar textures evoke a sense of nostalgia in visual merchandising and packaging. These plush options bring a homey feeling in-store.

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A subdued color palette complemented by oversized knits and natural textures, with a layering of modern accents.

COZY TEXTURES

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MODERN CELEBRATION

Bright colors and glittering cosmic textures combine to create a party vibe anyone will love.

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Mixing metallics and bold colors create a joyful combination that is adaptable for any tradition.

MODERN CELEBRATION

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BEAUTIFUL BOTANICALS

Introducing non-traditional greenery and botanicals this year can spice up a classic approach to holiday. An added sprinkling of tried and true pine can elevate this look to the next level.

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GORGEOUS GREENS

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NATURALS & WOOD To

From Contemporary

Wood is so versatile and timeless, it can be layered into nearly any retail style. Try creative looks to add a pop of texture, warmth and visual interest.

To Rustic Simple

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Add a modern touch to any style.

Rustic & classic style

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PREPPING & PLANNING

CELEBRATING SUSTAINABLITY

Building a holiday package that can be reused, adapted, and added to for years to come is a great way to minimize the environmental impact of your visual trim. Adding more or new ornamentation to a core package can lengthen the life span of holiday elements, reducing each holiday trim’s impact.

By creating bags and packaging that are durable enough for consumers to reuse and through thoughtful material choices we can provide a more sustainable solution this holiday season.

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MATERIAL GUIDE

The more consumers choose to reuse their bags for shopping and other activities, the more sustainable they become. Thoughtful, on-trend design and incentivizing reuse of bags are two ways to encourage reuse.

Washable Paper

Tyvek Corrugate

Paper Cotton PPNW RPET
Natural Linen Cork Mesh Poly EVA TPU
Material SUSTAINABLE MATERIAL
Organza Felt Can Be Made of Recycled Material

SUSTAINABLE MATERIAL

Material Features SUSTAINABLE

MATERIAL

Sustainable Materials Paper

Reusable Sustainable Sourcing Available Water/Soy Based Printing Available

• C1S Art Board

• Kraft

• Beater-Dyed

• PCW

• FSC

• Wood-free

• Corrugate Plastic Woven

• PPNW

• PPW

• PET(virgin)

• RPET Other

• Cotton

• Jute & Hemp

• Linen

• Washable Paper

RECYCLABLE

• Paper (non-laminated)

• Corrugate

*other materials may be recyclable in certain locations and facilities

CAN BE MADE FROM RECYCLED MATERIALS

• Paper

• PE

• PPNW

• PPW

• PET

The more consumers choose to reuse their packaging, the more sustainable it becomes!

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PLANNING FOR SUCCESS

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START EARLY EMBRACE TRENDS

Starting planning sooner, allows more time to develop, execute and deliver. And, by partnering on a customized work back timeline it will help to maximize your investment, avoiding last minute shipping and leave time for omni channel opportunities for brand consistency.

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From bright, festive metallics to earthy wood tones and greenery, incorporate these charming details and designs to elevate your holiday visual displays and packaging.

CONSIDER SUSTAINABILITY

From corporations to consumers, there is a global push to prioritize sustainability. We are here to help you make the best decisions for your brand and the planet throughout the planning process.

HOLIDAY CHECKLIST

Branded Packaging

Cashwrap Displays

Fitting Room Decor

Focal Displays

Form Covers

Frames & Signage

Gift Boxes & Bows

Greenery - Garland - Trees - Sprays - Wreaths

Merchandising Tools

Ornaments

Reusable Bags

Runners

Seasonal Decor

Seasonal Rugs

Strands & Curtains

Tablecloths

Window Displays

Winter Botanicals

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INSPIRED? CTCVISUAL.COM • KEENPACNA.COM FEELING CONTACT US TODAY TO START PLANNING! SALES@CTCVISUAL.COM
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