5 Useful Web Design Tips for the Holiday Season

5 Useful Web Design Tips for the Holiday Season The holiday season is coming. All the eCommerce store owners must be waiting for higher traffic on their business website. But, there is a cut-throat market competition online which makes it difficult to acquire potential customers.

To instantly capture the attention of the visitors you need to work on your eCommerce web design. For this, you should approach a leading website development company that can make your website holiday-ready.

You can even try out the below-mentioned designing tips on your website to reap amazing results. Let’s have a closer look at them:

Tip 1- Use of holiday colors in your web design The first and the foremost thing that you can do to reflect the holiday season in your website design is the use of holiday colors. To give your site a holiday feel there are two sets of colors that you can choose. First, you can opt for cooler colors like purple, blue, green, and white. Second, you can use the red and green combination to connote the Christmas festival. Both options will remind the visitors of the festive shopping they have to do.

Tip 2- Addition of holiday images Another way to add a holiday touch to your web design is by including holiday images to it. For this, it is best to update graphics and pictures with a holiday theme. For instance, if your website is selling summer clothing like shorts and t-shirts, then it is time to replace them with winter clothes like hooded jackets, jumpers, etc. This will provide a festive spirit to your site that you are looking for.

Tip 3 - Create holiday-centric landing pages You can instruct the eCommerce web design and development service to create holiday-specific landing pages. This will help you to rank on top for holiday search terms and permits you to convey visitors how you can assist them with the holiday preparations. For instance, if you want to do promotions of your ongoing sales, then you will need a page that will focus on that sale. If you are utilizing the holiday-focused keywords, you might have to develop a landing page that revolves around those keywords. For building these pages, you will need professional help from the best web design company.

Tip 4- Check your web design’s functionality The next step that you can take to conduct a thorough check on the website’s overall functionality. There are lots of small bugs that can drive

away potential customers. So, you should complete the check up on your web design to detect any flaw that can hamper your holiday sale.

Tip 5- Advertise your holiday promotions If you want your visitors to know about your holiday promotions, then it would be great to advertise them on your website. To make way for these promotions, you have to tweak your existing web design. However, with the help of these promotions, you can surely increase your business sales. For example- you can create a gift guide for highlighting your holiday products and link it with the home page. You can add coupons and sales on the home page and landing pages as well to drift heavy traffic to those promotions.

Final Words There is a huge sales potential during the holiday season so you have to make your website ready for that time of the year. With all the above designing tips, you can surely give the festive look and feel to your website.