Crain's Chicago Business, October 23, 2023

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CHICAGOBUSINESS.COM I OCTOBER 23, 2023

Hollywood strike helps put Cameo back on track With the unexpected boost, the Chicago startup has returned to growth. Will it last? By John Pletz

The Hollywood actors strike has been a drag for audiences, but it’s given Cameo an unexpected lift. Nearly 5,000 performers have joined the platform for celebrityvideo shoutouts since the strike began in mid-July. The amount of talent signing on in September was 246% higher than a year earlier. Cameo has always been a side hustle for actors, but it became a more compelling option after the Screen Actors Guild and American Federation of Television & Radio Artists, or SAG-AFTRA, went on

strike. Well-known actors can earn hundreds of dollars for recording birthday greetings and other shoutouts for consumers. They can earn thousands doing pitches for businesses on Cameo for Business. CEO Steven Galanis says the company sold 17.5% more Cameos in September than it did a year earlier. It was the first month of year-over-year growth in more than two years. “This is our slow season,” Galanis says. “Anytime you can grow nearly 20% a year, that’s a huge win.” Before the strike began, the See CAMEO on Page 28

THESE COMPANIES ARE CHICAGO’S MOST

INNOVATIVE After Leo began having angry outbursts at age 11, his mom turned to their primary care physician for help. I ALYCE HENSON CRAIN’S

I CHILD MENTAL HEALTH

CRUSHED BY CRISIS, KIDS NEED CARE FROM ALL DIRECTIONS

Crain’s exclusive list includes early AI adopters, innovators tackling new challenges and firms crunching vast amounts of data to reinvent their industries | PAGE 15

The scope of youth dealing with mental health issues puts pressure on resources and providers I PAGE 19 VOL. 46, NO. 42 l COPYRIGHT 2023 CRAIN COMMUNICATIONS INC. l ALL RIGHTS RESERVED

MADELEINE DOUBEK The case for why election reform is needed is playing out on Capitol Hill.

POLITICS A quiet tussle over nursing home taxes could boost your burden.

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