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Show dates: 16-20 October 2016, Dubai World Trade Centre | AT GITEX TECHNOLOGY WEEK | Exhibition hours: 10am -7pm

Certes extends Exclusive Networks partnership to ME Certes Networks, a provider of software-defined security solutions to protect enterprise applications, has expanded its partnership with Exclusive Networks to include distribution within the Middle East. Building upon the existing partnership with Exclusive Networks France and Exclusive Networks UK, the agreement will see Exclusive Networks promote Certes’ award-winning CryptoFlow Solutions in the Middle East 4 CONTINUED ON PAGE 3 market.

ixtel supports ME businesses’ digital transformation

Mehdi Quraishi, ixtel

ixtel technologies, as part of its participation at this year’s GITEX Technology Week, is showcasing its digital services offerings, which focuses on key areas such as Big Data, customer experience management and unified monitoring. “GITEX is a very important event for us,’ says CEO Mehdi

Quraishi. “This is the place where people from all over the region can see the latest technologies in motion. It brings a variety of industry experts together into one venue to exchange insights and expertise. For ixtel, our participation this year involves conducting 4 CONTINUED ON PAGE 4


Belhasa International deploys Acronis Hybrid Cloud Backup solution Epson showcases integrated business solutions

GITEX 2016 Highlights

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See the Future of Customer Experience on Avaya Stand at Gitex. Visit us at Za’abeel Hall Z-C20 | © 2016 Avaya Inc.


Certes...  As part of Certes’ move to accelerate its global growth, the partnership will involve Exclusive Networks continuing to build on its campaign of marketing, events and lead generation activity to support solution providers and resellers delivering Certes’ CryptoFlow Solutions, and providing insight into the benefits they will bring for enterprises.  Certes’ CryptoFlow Solutions protect enterprise applications against today’s most prevalent data breach attacks. The solutions provide capabilities such as

application segmentation, rolebased access control, and secure connectivity that shrink the enterprise attack surface, reduce breach risk, and simplify the security architecture.  CryptoFlow Solutions complement the model of the Exclusive Networks CARM (Cyber Attack Remediation & Mitigation) initiative seamlessly. CARM enables reseller partners to facilitate their enterprise customers in identifying, containing, responding, remediating and mitigating the impact of security breaches.

 Bernie Dodwell, EMEA Business Development and Channel Director, Certes Networks, says, “The extension of this distribution partnership with Exclusive Networks Middle East is a reflection of the cross-continental direction of our channel strategy. The existing relationships with Exclusive Networks UK and France are already supporting this move, and now continuing this growth into another region mirrors the global demand for CryptoFlow solutions.”  Hinde Liepmannsohn, Head of Marketing, Exclusive Networks

Middle East, adds, “Working with Certes Networks on an additional continent is a testament to the strength of its offering and shows how it can faultlessly be integrated into another market. We are looking forward to continuing to raise awareness of the cybersecurity issues currently facing the Middle East market and solving them to shrink the increasingly growing attack surface.” Certes Networks and Exclusive Networks Middle East are exhibiting at GITEX Technology Week 2016.

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Belhasa International deploys Acronis Hybrid Cloud Backup solution

Steve Goh, Acronis

Acronis, a provider of hybrid cloud data protection has announced that Belhasa International has deployed Acronis Backup Advanced to tackle its significant backup and cloud storage requirements. The company’s integrated solution allows Belhasa to seamlessly backup its critical physical and virtual environments, and store this business-critical data in reliable and secure cloud storage.

Acronis Backup Advanced solution was chosen because it combined local backup and cloud services into a single, fully-integrated backup solution. The Acronis Backup to cloud solution provided support for both physical and virtual environments, for application-aware backup and recovery, and also included reliable cloud storage that could be trusted with Belhasa’s business-critical data. The Belhasa team worked with specialist company FixIT Computer Technologies (an Acronis Platinum Partner for the GCC) to plan and size the Acronis installation. Together, they aligned the core features that matched

Belhasa’s corporate IT strategy and goals for the next five years. “We are delighted to have Belhasa International as a valuable addition to our portfolio of highprofile customers in the region,” said Steve Goh, Vice President Sales, APAC-EMM, Acronis. “Acronis Backup Advanced has helped Belhasa meet its RPO for each business unit, it has reduced the company’s RTO by 50% from two to one hour, and offers greater control with a centralised management console to view backups centrally. These features have given the Belhasa IT team confidence, and an improved management experience, which is a testament to the capabilities of Acronis’ solutions.”

Acronis also worked directly with Belhasa, and offered guidance on its various products, so that a suitable solution that answered each of Belhasa’s requirements was deployed. Belhasa’s IT team then tested the solution over a period of six months to understand its flexibility and reliability, test its capabilities, and become comfortable with its interface. Testing revealed that the Acronis solution performed well in all backup and recovery aspects, including a two-hour Recovery Time Objective (RTO), which decreased by 50 percent. The solution was also found to offer greater command on recovery location and repository.

Huawei’s Shi proud of partnerships

David Shi, Huawei

Following a series of GITEX announcements with a range of public and private organisations

to deploy its technology services, Huawei’s David Shi is bullish about the company’s progress. The company’s vice president for solution sales and marketing in its regional Enterprise Business Group, Shi said that Huawei’s product launches would make network and IT management smoother for the region. “A typical campus network features a range of components as part of its infrastructure,” he said. “The challenge, however, is often to manage such wide network. Our newly launched

Cloud Campus solution allows components to be easily managed to correct issues and configure networks remotely.” The company is showcasing its “city” from its Za’abeel Hall stand, which encompasses a range of demonstrations for its solutions across smart transport, security and homes among others. At the centre of all these aspects is Huawei’s Intelligent Operations Centre, a solution which is designed to give visibility into a number of critical infrastructure aspects. “In order to

organise and the different data as well as its sources, a city needs a ‘brain,’” Shi said. “The IOC gives the means to monitor an entire city, providing better maintenance and security.” Shi also believes that the company’s enhanced GITEX presence is no coincidence given its progress over the last 12 months. “Our stand has doubled in size from last year’s show, and that growth is mirrored in the number of partnerships we’ve announced with a range of organisations,” he said.

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ixtel ... demonstrations of our solutions offerings. We want our visitors to gain first-hand knowledge on the ins and outs of each platform we are exhibiting.” Quraishi mentions that through the demonstrations they aim to ensure that they get to give their customers and partners the opportunity to analyse and understand how each one of their technologies can support them in their digital transformation journey. “We are doing the demos on an appointment basis. On average, we are conducting

10-12 sessions in a day for each product line that we have,” he says. Post GITEX, Quraishi highlights that ixtel will continue to focus on developing new innovations that will further fuel their customers’ digital transformation. “At the same time, we also want to put emphasis on securing their digital environments. Security is becoming paramount now to all businesses and we are all witnessing that the threat landscape is changing dramatically. Businesses today should understand that technology alone cannot address the challenges this change brings. To this end,

Security is becoming paramount now to all businesses and we are all witnessing that the threat landscape is changing dramatically. Businesses today should understand that technology alone cannot address the challenges this change brings.” we want to highlight that organisations should focus on three things – people, process and technology. Only by having

the right elements in these three key areas can they fully achieve an efficient and secure digital business.”

Over 27,000 customers rely on Riverbed for application visibility, optimization, and control across their hybrid enterprises. This GITEX, let us help you bring your organization’s ‘digital transformation’ to life! To experience the future of application-defined networking, visit us this GITEX at: Hall 6 (Cloud Hall) Hall 7 (Software Hall) @ Microsoft Stand Dubai World Trade Centre October 16 - 20, 2016

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Epson showcases integrated business solutions efficiency in a cost-effective and environmentally-friendly way.

Jason Whiley, Epson Middle East

Jason Whiley, Director of Sales, Epson Middle East, elaborates on the company’s latest offerings. What is the primary focus of your participation at this year’s GITEX? We want to really bring our products to the attention of businesses in the MEA region. Our focus this year is showcasing our integrated business solutions that help enhance productivity and

What kind of products and solutions are you showcasing at the event? Exhibitors to our stand can experience the world’s first 25,000lm 3LCD laser projector; latest line up of ITS solutions and new WorkForce 6000 printer range. We will highlight our industryleading print technologies, including the ITS (Ink Tank Solution) range, which delivers ultra-low-cost printing and eliminates the need for cartridges. Also on display will be the WorkForce Pro range of business printers, offering a cost-effective and ecological alternative to laser printers, which consume up to 80 percent less power

than comparable laser products. When used with Epson’s RIPS (Replaceable Ink Pack Solution) technology, WorkForce Pro RIPS printers can print up to 75,000 pages without the need for replacement ink, reducing product downtime and maintenance requirements. Visitors can experience our market-leading projectors, which feature equally high white and colour light output (CLO) for bright, vivid images. To complete the line-up, we will demonstrate our large-format printer capability, which offers versatile media support for CAD, GIS and POS applications, as well as its mobile POS receipt printing solutions. A wide range of sheet-fed, flatbed, A4 and A3 scanners will be on display, as well

as business labelling solutions and a variety of other products that show off Epson’s cutting-edge technologies and innovation. With the theme this year being ‘re-imagining realities,’ how do you think will augmented and virtual reality technologies impact the ICT industry in the Middle East region? With the smallest, most comfortable and most affordable smart eyewear on the market, and a growing ecosystem of partners and hardware, Epson continues to set the standard in augmented reality. Moverio provides dual display for 2D and 3D content. Our smart glasses help workers in the education and healthcare sector turn abstract concepts into tangible 3D experiences.

DarkMatter demos Cyber Resilience Platform DarkMatter, an international cybersecurity firm headquartered in the UAE, announces the introduction of its Cyber Resilience Platform, a first-of-its-kind city-wide dashboard that helps visualise the readiness of critical entities against cyber threats, said the company. The platform succinctly demonstrates the cascading effect of cyber breach on separate, yet interconnected critical entities in a smart city environment, allowing forStarLink_Strip the first time, aAds_AW.pdf

contextualisation of the impact of a cyber breach on entities individually as well as collectively. Faisal Al Bannai, CEO, DarkMatter said, “This platform represents DarkMatter’s ability to draw expertise from across the organisation and produce tools that assess and predict the level of cyber risk in order for entities to pro-actively act in defence of their digital assets within an interconnected environment. “Our Cyber Resilience 6 10/12/16 7:53 PMPlatform

is a KPI-focused, operationsoriented tool, which for the first time looks to bridge the gap between the activities of critical entities and the state of their security. We believe this platform will gain significant traction not just from federal and municipal entities, but for all organisations operating in highly digitised, connected eco-systems where cyber vulnerabilities have knockon effects.” The platform’s output from












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analysing resilience is used to monitor the actual status of systems, so it becomes a tool that produces actionable intelligence rather than offering just theoretical scenarios. The pace of digital transformation, and the instrumented, intelligent, and interconnected nature of modern digital networks means a more interactive and all-inclusive approach to assessing cyber resilience is required, which is what the platform delivers.


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Let’s talk about your IT transformation Visit us this Gitex Hall 6 Booth #CLD7

60mins Day 4 - 5 PM (2016)