O1 COVERME
1, 2, 3....COVERED
In less than 23 seconds.
Effortless cover requests: raise, post, and find replacements from the preferred cover list or the broader network.
7 SYSTEMS OF SUCCESS
CoverMe is not just a one-stop shop for subbing classes or managing your existing teams.
It is a solution that addresses all the pain points for venues and instructors and coaches.
We call this the 7 Systems of Success.
02 03 04 05 06 07
O1 O2 O3 O4 O5 O6 O7
EngagewithYourTeam
Communicate with, organize, and manage your existing teams effortlessly. Eliminate the need for multiple communication channels and streamline your operations.
FindNewTalent,PlannedandEmergencyCover
Search within your preferred network or extend your reach to the local network for emergency cover, planned cover, and seamless recruitment. This always gives you access to the best available talent.
RewardandRecognize
with exclusive discounts on tools of the trade and innovative gamification systems that boost their engagement.
DigitalWalletforCompliance
manage your team’s compliance-related documents like insurance and certifications within our digital wallet.…keeping everything current.
MessagingFeature
Whether you need to send operational messages to your club instructors or broadcast to the broader community for events like auditions, our messaging feature enables this efficiently.
RaisetheBarinQuality
All instructors on CoverMe are thoroughly vetted to ensure their profiles are legitimate. This rigorous process helps maintain safety and standards for your brand and the industry.
FutureProofYourBusiness
CoverMe’s advanced technology is designed to manage multiple teams, from swim teachers, lifeguards, sports coaches and pickleball instructors. Our technology adapts to the everevolving needs of business operations.
O2 BACKSTORY
In 2017, Bev and Rosanna founded Studio Society, a boutique fitness center that quickly grew to 2,500 members and offered 250 weekly classes.
Both founders brought valuable experience from major gym chains like Virgin Active and LA Fitness, where they worked as instructors and operators.
Much like your journey, they faced the persistent challenges of finding, training and keeping instructors. They also struggled with covering classes on short notice while balancing essential tasks like creating engaging member experiences and fostering team growth.
Fueled by a shared passion to elevate their industry, they sought to unify, assist, and reward instructors to boost passion, reputation, and revenue.
Recognizing the widespread use of communication tools like WhatsApp, email, Messenger, Facebook groups, and text messages within fitness clubs, they conducted extensive market research. This led to the development of a Beta app—a comprehensive platform for instructors and venues.
Operating in the UK, they prioritized GDPR compliance to ensure a robust system that meets stringent standards. Their development team continuously refines the app to adapt to evolving industry demands and technological advancements.
Their ultimate goal is to provide a valuable tool for instructors and streamline the operational tasks essential for the optimal functioning of health and fitness businesses.
O3 RESEARCH
THERESEARCH
To understand the scope of the issue and its potential impact, we secured funding and conducted independent market research. We identifiedsixstandoutchallenges:
Operators spend 5-15 hours weekly on administrative tasks and finding class covers, often delegating these duties.
89% of operators frequently alter or cancel group exercise schedules.
33% of members facing regular timetable disruptions or changes cancel their membership.
96% of clubs have no incentive or reward system for their top instructors.
92% of clubs struggle to recruit new and inspiring instructors or replace those who leave.
87% of clubs have not planned how to stay current with industry trends and changes.
GLOBAL CLIENTS
VirginActive
8countries
400+clubs
10,000+instructors
FitnessFirst 17countries
360+clubs
8,000+instructors
LiftBrands 20countries
1000+clubs
120,000+instructors
AnytimeFitness 30countries
5000+clubs
250,000+instructors
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04 CUSTOMER TESTIMONIALS
SERCOLEISURE
StephWiltshire
HeadofProgramming
“CoverMe significantly improves employee work life balance for our team who were using multiples communication channels”.
98% Cover rate achieved 5+ hours saved per week.
100% compliance audit
REYNOLDSGROUP
Stephen Turner Operations Director
“We streamlined our business and increased income through retention of our studio-based members’.
Reduced attrition by 5% Reassigned 28K in manpower
100% Class Cover
VIRGINACTIVE
Tony
Zimmerling Studio Manager
“We have found some amazing new instructors through the app, which we wouldn’t have discovered without using CoverMe."
New,talented instructors discovered 7+ Hours a week saved 98% of classes covered
05 CASE STUDIES
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