Daisy Dream Marc Jacobs Bloggers Summer recap

MARC JACOBS

DAISY DREAM

JULY

200,000 unique monthly visitors

USA www.thechrisellefactor.com

$17,600 I’m spending this summer in an ethereal daydream with Marc Jacobs newest fragrance, Daisy Dream. It’s a sophisticated and airy perfume that reminds me of sweet and simple days. I think as a career woman it’s easy to get side-tracked by work and forget to not take ourselves so seriously. This summer I’m determined to relax more by spending time with the hubs and frenchies, and not forget to still dream.

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When I’m choosing a fragrance, I’m always inclined for a scent that can evoke more than just a pretty scent. The blackberry and jasmine notes in this perfume is the perfect combination for the sophisticated woman who is still young at heart.

Decorated with daisies and gold details over a petite blue bottle, this perfume bottle is possibly the most beautiful bottle I’ve ever seen. It’s currently available at Sephora & Bloomingdales. I was in love with this scent from the moment I first encountered it, and I hope you love it as much as I do! www.thechrisellefactor.com/2014/07/daisy-dream/

$17,570

4,904 LIKES

www.instagram.com/p/q4XPKmnLrO/

$17,570

4,321 LIKES

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120,000 unique monthly visitors

USA www.karlascloset.com

$5,542

167

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The Marc Jacobs team recently asked me to create my own imagery eliciting a dreamy, free, and innocent vibe inspired by their new perfume, Daisy Dream. So with images of Juergen Teller’s work for Marc Jacobs floating in my mind, I slipped into my white jersey dress and shot some photos in Silverlake‌

www.karlascloset.com/marc-jacobs-daisy-dream/

$3,560

4,324 LIKES

www.instagram.com/p/q0Ks5YGMSf/

140,000 unique monthly visitors

USA

$2,560

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CLICKS I've always loved the idea of having a signature scent. However, I'm a fickle creature. I can't help but constantly switch things up. The one fragrance I never seem to tire of is the Marc Jacobs Daisy collection. With each new iteration the perfume gets better and better. The new Daisy Dream is by far my favorite yet. It's my "new" signature scent for the summer.

www.lateafternoonblog.com/2014/07/daisy-dream.html

$5,223

1,994 LIKES

www.instagram.com/p/q5R8BMPbzh/

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$600

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160,000 unique monthly visitors

USA www.lusttforlife.com

$3,130

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CLICKS Introducing you to my favorite scent from the Marc Jacobs fragrance collection: daisy dream. Of all the scents ranging from daisy, lola and honey, what draws me to the daisy dream are the soft floral tones and lightness of scent. It’s not too sweet or saccharine, and a single spray from the bottle brings out a breath of fresh air accented by a subtle hint of daisy.

http://lusttforlife.com/lustworthy/desert-daydream/

$9,670

4,571 LIKES

www.instagram.com/p/rACiqssDWA/

100,000 unique monthly visitors

USA

$6,485 The new Marc Jacobs perfume is here! DAISY DREAM. "For the Daisy girl who dares to dream." I am in love with this light and airy scent. And how beautiful is this bottle?! It's a completely new design, giving the daisy embroidery a lace-like look. So ethereal, and beautiful.

Whenever I wear this scent, I think of myself in all white. My most innocent little white lace dress.

That, barefoot, my favorite accessories, and sitting in the white sand. It's a youthful and free look I want to keep forever and ever. The new fragrance captivates delectable top notes of blackberry, fresh grapefruit, and succulent pear. The heart of the scent derives from jasmine, lychee, and blue wisteria. The base is my favorite part. We're talking white woods, musk, and coconut water. This new bottle is the perfect addition to the rest of my Daisy collection. It's a more romantic and feminine take on the classic Daisy, and I'm in love.

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www.natalieoffduty.com/2014/07/daisy-dream.html

$6,085

1,635 LIKES

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110,000 unique monthly visitors

USA www.somethingnavy.com

$6,200

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I am so in love with my new Daisy Dream perfume, the scent is so light and perfect for any summer occasion. The bottle shape covered in daisies is such a pretty piece added to my bathroom counter, the vibes of this new scent are ethereal, goddess like and freeing. It’s the perfect scent to spray on before a date with my fiance, it makes me feel super feminine and innocent!

The perfume is available at all Marc Jacobs/ Marc by Marc Jacobs boutiques.

www.somethingnavy.com/daisy/

$10,300

2,975 LIKES

www.instagram.com/p/qwrLTexrkH/?modal=true

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+ 24 700

MEDIA EQUIVALENT

LIKES ON INSTAGRAM

+ $125,000

+1,3 Million

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VIEWED PAGES

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MARC JACOBS

DAISY DREAM

AUGUST

80,000 unique monthly visitors

UNITED KINGDOM V

http://alicepoint.com

$4 ,314

283

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Today I want to share with you my New York pictures taken exclusively for Marc Jacobs celebrating a launch of the brand new fragrance Daisy Dream. Daisy Dream is all about dreams, and since mine is to move to NYC, every time I spray on this flowery scent I picture myself laying in a flowerbed in Central Park surrounded by this noisy, amazing city.

We took these pictures in Soho during the golden hour. Sun coming down between huge buildins, shining in yellow cabs – it looked beautiful.

If NYC is also your dream, as I’m sure it’s many people’s, you can click here to create your dream capsule with pictures of NYC for a little bit more of dozy dreaming. If you are one of the girls hanging on to google images, endlessly researching Manhattan this is a place for you, it combines my dreams, my memories and my wishes all about NYC. Your daisy dream capsule will be sent back to you in one year. http://alicepoint.com/2014/08/new-york-dream-with-marc-jacobs-2.html

$1,735

1,560 LIKES

http://instagram.com/p/sPGJHaJtuS/

$1,735

1,357 LIKES

http://instagram.com/p/sPYx-3JtgC/

$1,735

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70,000 unique monthly visitors

GERMANY

$4,373

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To celebrate the launch of the new Marc Jacobs Daisy Dream perfume we were asked to share some of our dreams. Which is kind of the perfect time right now, because I love to travel and I’m about to see some of the most beautiful places of Asia in the next days. The Flacon will travel with me this time.

Since I have visited the Fragrance House myself I know how difficult it is to create a really good perfume and I really appreciate it. Marc Jacobs’s new perfume comes with a fruity headnote (blackberry, grapefruit and pear), the middle notes are blue wisteria, lychee and jasmine. You can smell a little bit of the cocos. To me it’s a very innocent and light perfume, just right for the day.

Marc Jacobs Fragrance has also created a dream capsule around Daisy Dream, where you can share your own personal dreams. After one year, it will be sent back to you. Maybe it will become true… untill then… I’ve made my own. If you want you can also instagram your dreams with the Hasthag #MJDAISYDREAM! http://bekleidet.net/2014/09/daisy-girl-dares-dream/

$1,036

712 LIKES

http://instagram.com/p/shkrLQFRIb/

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https://www.facebook.com/bekleidet/photos/a.

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2,3 million unique monthly visitors

ITALY http://www.theblondesalad.com

$131,192

+59,900 LIKES

http://instagram.com/p/spWukHSD1q/

$131,192

+48,300 LIKES

http://instagram.com/p/syAS7zyD-W/

70,000 unique monthly visitors

HONG KONG

$2,107

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“You may say i’m a dreamer, but i’m not the only one.”- John Lennon.

I am so excited to show you guys the photos I took of the new Marc Jacobs fragranceDaisy Dream. Inspired by the bottle design I wanted to emphasis the floral element. What is more dreamy than laying in a bed of fresh wild flowers. Set in the calm and ever so beautiful, Switzerland. When I think of a dream capsule, I think about entrapping an idea or a goal or a plan. No matter how wild or seemingly impossible that dream may be, when you give it space and power, it Will come true. When I held the plump bottle up against the sky, I saw the sunlight shine through to me, the pastel colors of the vast sky marinated the perfume with its energy. The mirrored cap gave a perfect reflection of myself taking the picture and the grassland behind me. At that exact moment I realized i’ve just captured my dream…the sun, the earth, everything in between and me, capturing every moment- sharing every moment.

What would your dream capsule look like?

Make your own here (link) Don’t forget to share and inspire others with that Daisy fairy dust. http://www.cindiddy.com/2014/08/marc-jacobs-dreamcapsule/

$1,070

353 LIKES

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$1,070

210 LIKES

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$184

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90,000 unique monthly visitors

USA http://www.couldihavethat.com

$6,735

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If there’s one thing every woman needs it’s a signature scent. There’s nothing more personal, lasting and feminine than perfume or even essential oils that leave just a hint of beauty in the air. I’ve always been fascinated by smells, how they can bring back memories, leave an impression or lure you into a bakery or shop. It’s a powerful sense that triggers something different in each person. I have a slight obsession when it comes to beautiful bottles and scents. When Marc Jacobs Fragrances asked me to test out the new Daisy Dream perfume I gladly accepted. The lace-like daisy pattern on the bottle was enough to grab my girly side’s attention but the light, floral fragrance is something I could wear everyday—and this week I have been.

Head over to Marc Jacobs Fragrances to create your very own dream capsule. In a year your friends at Marc Jacobs will send it back to you as a reminder to keep chasing your dreams. Be sure to make your own Daisy Dream capsule here! Here’s mine… http://www.couldihavethat.com/2014/08/marc-jacobs-daisy-dream-perfume.html

$3,692

1,280 LIKES

http://instagram.com/p/sNzhSiGUwm/

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https://twitter.com/Couldihavethat/status/505271736213204993

500,000 unique monthly visitors

USA http://fashiontoast.com

$33,525

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In collaboration with Marc Jacobs, I shot this series in Santa Monica to show my take on a free and dreamy vibe. Decided not to take this opportunity not to roll around in grass and instead shot these just after it got dark on the beach. Perfect 80 degree summer nights are the best thing about thousand degree days so it’s good to maximize those. I love this new version of Marc’s Daisy along with their idea of creating a dream capsule around it. Create your own capsule here and you’ll get it back in a year’s time! You’ll probably smile upon receipt.

http://fashiontoast.com/2014/08/mj-daisy-dream-capsule/

$27,935

+10,200 LIKES

http://instagram.com/p/sXnvezg7sv/

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90,000 unique monthly visitors

SPAIN http://www.fashionvibe.net

$5,840

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Have you ever felt like dreaming with your eyes open? Feeling sensually surprised by a fruity sensation, suddenly left brightened, but curious … Discovering yourself disturbed by a stunning incense, feeling bristle stroking you … strongly but softly. Looking for words to put onto this experience, ephemeral but unforgettable… You detest the idea of waking up? Well this is your dream, and as long as you are day dreaming, Marc Jacobs makes you feel awake.

I encourage you to create your own Dream Capsule HERE and feel the Day Dream vibe.

http://www.fashionvibe.net/2014/09/day-dream-by-marc-jacobs.html

$3,543

827 LIKES

http://instagram.com/p/skrMErxV-4/

$3,543

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780,000 unique monthly visitors

AUSTRALIA http://www.theblondesalad.com http://garypeppergirl.com

$66,837

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This is only the second creative editorial I’ve taken on this year. Last year it was playing creative director, model and stylist for luxury brands Dolce & Gabbana, Louis Vuitton (in creative collaboration with Zanita) and Lancome – all collaborations I had complete creative control over and worked tirelessly on to create unique content for both Gary Pepper and each respective brand.

This year it has only been Lancome, as I’m so particular with what brands I work with and how I work with them. Often one element is wrong; there’s no creative freedom, it’s not a strong brand alignment, it’s too commercial, they have little or no budget – the list goes on. I can truthfully tell you I decline perhaps 90% of the work that comes in for the various reasons above, but the remaining 10% is when everything falls into place and I get to present work like this, work I truly love creating for you all and work that takes weeks to develop concepts, plan and execute to the quality I am happy with.

So, with much joy, I can finally share with you all some of my latest work in collaboration with Marc Jacobs to celebrate their new Marc Jacobs Daisy Dream Fragrance. I played the role once again as creative director, model and stylist while Luke was the photographer working his magic behind the lens.

When I smelt Daisy Dream for the first time I knew straight away how I would interpret it for Gary Pepper. Its fresh floral scent was incredibly light and it softly lingers around the rim of your nose as the seconds pass. It’s ethereal and dreamy with subtle notes of sweetness, keeping this fragrance true to the playfulness of the Marc Jacobs brand. I wanted to keep the concept and styling very simple – it’s about how fragrances make you feel. In this case, I felt like I was floating through an ethereal dream…

There’s also the element of the Marc Jacobs Daisy Dream Capsule – a fun little concept where you can join the thousands of dreamers and create your own dream capsule which Marc Jacobs will send back to you in one year. Anyone who has followed my brand from the beginning will know how much of a believer I am when it comes to following your dreams, which is why this concept couldn’t be more fitting.

“If life is but a dream, please don’t wake me up…”

http:/http://garypeppergirl.com/2014/09/if-life-is-but-a-dream

$46,006

+30,100 LIKES

http://instagram.com/p/tfD4qsM4I9/

$46,006

+38,000 LIKES

http://instagram.com/p/tbmJqcM4AO/

1,3 million unique monthly visitors

USA http://bekleidet.net

$95,000

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Marc Jacobs has done it again with a new dreamy perfume called Daisy Dream. I love the scent of my Daisy perfume and the new Daisy Dream perfume smells sweeter yet still light and airy with an equally adorable bottle covered in daisies.

They say never judge a book by its cover but it’s ok to judge a perfume by it’s bottle right? I love all the daisies covering this bottle and all the gold accents!

I never stop daydreaming and neither should you! To celebrate the launch of the Daisy Dream, Marc Jacobs wants to know about your dream for a chance to win tons of gifts. Make sure to make your own Dream Capsule and submit here.

Below is my Dream Capsule. http://www.songofstyle.com/2014/09/daisy-dreaming.html

$80,930

+27,800 LIKES

http://instagram.com/p/siqrQenj9V/

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$62

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MEDIA EQUIVALENT

LIKES ON INSTAGRAM

+ $720 000

+2,7 Million

+ 1,570

VIEWED PAGES

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MARC JACOBS

DAISY DREAM

SKYWRITING

$10,300

+4,080 LIKES

http://instagram.com/p/sx7xBfxruf/

$5,223

+1,840 LIKES

http://instagram.com/p/tBvbLmvbzo/

$5,223

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$1,735

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$1,735

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$6,085

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$9,670

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MEDIA EQUIVALENT

+ $40,000

+ 262 685

MEDIA EQUIVALENT

LIKES ON INSTAGRAM

+ $885,000

+4 Million

+ 2,000

VIEWED PAGES

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