US Press Clippings October 2016 Final

COTY LUXURY FRAGRANCES US INFLUENCER MARKETING PRESS COVERAGE OCTOBER 2016

COVERAGE OVERVIEW TOTAL IMPRESSIONS FOR OCTOBER: 588.6M TOTAL ESTIMATED EDITORIAL VALUE FOR OCTOBER: $12.8M •

Continued long and short lead coverage on B. Balenciaga Intense o Coverage highlights include: Harper’s Bazaar, Star, Forbes.com, NSTPerfume.com o Total Impressions: 48M o Editorial Value: $652.1K

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Continued short lead coverage of the Gucci Cosmetics Milan Fashion Week Beauty Look o Coverage highlights include: HuffingtonPost.com, NYMag.com o Total Impressions: 31.8M o Editorial Value: $637.9K

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Continued short lead coverage for Hugo Boss THE SCENT including the social coverage resulting from editor car-side appointments o Coverage highlights include: AOL.com, @JulieSchott (Elle), @MylesWyattClohessy (Model), @LaurenLevinson (PopSugar.com) o Total Impressions: 24.5M o Editorial Value: $489.3

•

Continued long lead and short lead coverage for Stella McCartney POP o Coverage highlights include: Teen Vogue, HollywoodReporter.com, Bustle.com, NYMag.com/TheCut, IntoTheGloss.com o Total Impressions: 20.7M o Editorial Value: $366.3K

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Continued long lead and short lead coverage for Alexander McQueen Parfum and Eau Da Parfum o Coverage highlights include: Glamour, InStyle, Ebony, Harper’s Bazaar, New York Post Alexa, TeenVogue.com o Total Impressions: 16.3M o Editorial Value: $1M

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Continued long and short lead coverage on Marc Jacobs Divine Decadence o Coverage highlights include: Woman’s Day, Cooking Light, HoustonChronicle.com, BestProducts.com o Total Impressions: 15.3M o Editorial Value: $116.7K

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COVERAGE OVERVIEW •

Continued long and short lead coverage on Bottega Veneta Eau Sensuelle o Coverage highlights include: Harper’s Bazaar, HoustonChronicle.com o Total Impressions: 12.3M o Editorial Value: $399.1K

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Continued long and short lead coverage on deep euphoria Calvin Klein including interviews with face, Margot Robbie o Coverage highlights include: People Style Watch, Star, Cosmopolitan.com, Fragrantica.com, HoustonChronicle.com o Total Impressions: 9.3M o Editorial Value: $104.4K

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Initial long lead coverage on holiday limited editions including Daisy Marc Jacobs Shine Editions and Marc Jacobs Decadence One Eight K Edition o Coverage highlights include: Harper's Bazaar, Glamour, Sheridan Road o Total Impressions: 9.3M o Editorial Value: $103.7K

•

Long lead and short lead coverage of Jared Leto as the face of Gucci Guilty o Coverage highlights include: 1-page feature in Harper’s Bazaar, HarpersBazaar.com o Total Impressions: 7.8M o Editorial Value: $215.8K

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Continued short lead coverage on Bottega Veneta Parco Palladiano o Coverage highlights include: InStyle.com, HoustonChronicle.com o Total Impressions: 7.8M o Editorial Value: $180.3K

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Continued short lead coverage on Miu Miu Hair Mist o Coverage highlights include: Allure.com, HoustonChronicle.com o Total Impressions: 6.8M o Editorial Value: $40.6K

•

Initial long and short lead coverage on Gucci Guilty Platinum o Coverage highlights include: Los Angeles Confidential, Michigan Avenue, Gotham, Philadelphia Style, Boston Common and Austin Way (Niche Media publications) o Total Impressions: 3M o Editorial Value: $55.3K US INFLUENCER MARKETING

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TABLE OF CONTENTS Power Brands

• Calvin Klein (p. 6 – 18) o deep euphoria o euphoria o ETERNITY NOW o ck2 o ck one

• Hugo Boss (p. 19 – 28) o THE SCENT o Social Media Highlights from Editor Car-sides Appointments • Gucci Fragrance (p. 29 – 47) o Guilty Platinum o Guilty Unleashed/Jared Leto o Guilty Black o Bamboo/ Bamboo EDT • Gucci Cosmetics (p. 48 – 63) o LACMA Gala Sponsorship o Milan Fashion Week Beauty Look o Saks Fifth Avenue New York Event with Aaron Smith Henrikson o Product Placements including Holiday Smokey Eye Pencil

Future Stars

• Marc Jacobs (p. 65 – 79) o Decadence One Eight K Edition o Daisy Shine Editions o Divine Decadence o Decadence o Custom Cologne o Daisy o Daisy Dream o Daisy Eau So Fresh • Chloé (p. 80 – 82) o Fleur de Parfum o Coffret Gift Set

Regional Heroes

• Davidoff (p. 99 – 100) o Cool Water • Alexander McQueen (p. 101 – 123) o Parfum o Eau de Parfum o McQueen Eau de Parfum Social Media Highlights from Editor Mailing • Balenciaga (p. 124 – 128) o B. Intense

• Miu Miu (p. 83 – 85) o Hair Mist • Stella McCartney (p. 86 – 91) o POP • Bottega Veneta (p. 92 – 97) o Eau Sensuelle o Parco Palladiano o Knot Eau Florale

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POWER BRANDS

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CALVIN KLEIN

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People Style Watch: November 2016 deep euphoria Impressions: 2,648,034 Editorial Value: $25,125

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Star: October 24, 2016 deep euphoria Impressions: 2,254,827 Editorial Value: $31,100

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Cosmopolitan.com UMV: 3,897,537 Editorial Value: $42,301 US INFLUENCER MARKETING

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Fragrantica.com UMV: 478,920 Editorial Value: $4,789 US INFLUENCER MARKETING

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HoustonChronicle.com UMV: 110,798 Editorial Value: $1,108 US INFLUENCER MARKETING

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Yahoo.com/Beauty UMV: 44,053 Editorial Value: $440 US INFLUENCER MARKETING

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!

Elle.com & Social Amplification UMV: 4,068,516 / Social Followers: 3,232,654 Editorial Value: $142,398 US INFLUENCER MARKETING

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Yahoo.com/Style UMV: 48,883 Editorial Value: $489 US INFLUENCER MARKETING

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Cosmopolitan.com UMV: 3,897,537 Editorial Value: $42,301 US INFLUENCER MARKETING

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Yahoo.com/News UMV: 88,367,890 Editorial Value: $3,092,876 US INFLUENCER MARKETING

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BuzzFeed.com UMV: 18,496,383 Editorial Value: $184,964 US INFLUENCER MARKETING

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Esquire.com UMV: 3,668,919 Editorial Value: $128,412 US INFLUENCER MARKETING

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HUGO BOSS

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HUGO BOSS LAUNCHES NEW FRAGRANCE WITH THEO JAMES AND ANNA EWERS

If there's a "perfect" person to associate with a broodingly seductive new scent for men, Theo James is pretty darn high on that list. Hugo Boss just launched THE SCENT -- a brand new fragrance that won't easily be forgotten.

With the mindset that seduction has become too easy with our instantgratification world, BOSS makes you want to work a little harder. "The BOSS way of seduction is an art, which finds a perfect balance between confidence and nonchalance," the brand said.

Watch the campaign below -- and shop the new scent here (just in time for your holiday planning!)

AOL.COM UMV: 24,467,479 Editorial Value: $489,349 US INFLUENCER MARKETING

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Instagram.com/JulieSchott Elle.com Followers: 14,000 US INFLUENCER MARKETING

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Instagram.com/MylesWyattClohessy Model Followers: 12,000 US INFLUENCER MARKETING

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Instagram.com/LaurenLevinson PopSugar.com Followers: 10,300 US INFLUENCER MARKETING

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Instagram.com/EmGaynor TeenVogue.com Followers: 4,188 US INFLUENCER MARKETING

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Instagram.com/KatHou NYMag.com Followers: 3,288 US INFLUENCER MARKETING

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Instagram.com/ElizabethDenton Allure.com Followers: 2,125 US INFLUENCER MARKETING

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Instagram.com/Lunterbe DailyMail.com Followers: 1,446 US INFLUENCER MARKETING

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Instagram.com/HollywoodLifeBeauty & Snapchat/Dory Larrabee Zayas HollywoodLife.com Followers: 496 US INFLUENCER MARKETING

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GUCCI

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Michigan Avenue: Late Fall Guilty Platinum Impressions: 129,696 Editorial Value: $2,500

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Gotham: Late Fall Guilty Platinum Impressions: 129,308 Editorial Value: $2,500

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Philadelphia Style: Late Fall Guilty Platinum Impressions: 100,112 Editorial Value: $1,925

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Boston Common: Late Fall Guilty Platinum Impressions: 99,764 Editorial Value: $1,925

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Capitol File: Late Fall Guilty Platinum Impressions: 98,730 Editorial Value: $1,925

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Austin Way: Late Fall Guilty Platinum Impressions: 98,230 Editorial Value: $1,925

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Gucci Guilty Pour Homme by Gucci The guilty always leave a2016 clue in their wake, and Gucci Guilty, launched five years Best Men's Fragrances For Fall

ago, is no exception — its popularity among younger guys shows no sign of waning.

Lavender the top give way to heart of orange flower… so far, so fresh.

The transition from summer to fall is fraught with changes.and Thelemon shift inon temperature and light — not to mention the feeling of expansion — recalibrates our But ittoiscontraction the dry and crisp combination of cedarwood and patchouli that linger. If there internal world, most notably our sense of smell.were a daytime or office-friendly fragrance in this month’s selection, Gucci Guilty might just be it.

Best Men's Fragrances For Fall 2016 late September, instinct is to lean towards warmer and spicier The transition fromCome summer to fallourisnatural fraught with changes.

The shift in temperature scents. This is because the cooler climate creates a sensory blindfold and the odor $85.00 at Gucci.com and light — not to mention feeling of expansion toquite contraction — recalibrates our molecules thatthe make up a fragrance don’t move with the same dynamism and ease as they didour in summer. other words, nobody is going to pick up on the internal world, most notably senseInof smell. subtleties of that effervescenteau de cologne you bought back in May when it’s below 45 degrees outside. You’re going to need something with a bit of a kick to it.

Come late September, our natural instinct is to lean towards warmer and spicier It should come as no surprise that September is the month when almost every scents. This is because thebrand cooler climate createsMany a sensory blindfold fragrance launches a new concoction. of them are bigger, bolderand and the odor altogether more potent than the stuff that w as sold earlier in the year. Traditionally molecules that make up a fragrance don’t move with quite the same dynamism and masculine notes such as leather, oud, wood, cognac and spice tend to feature heavily ease as they did in summer. words, at this time of In year,other so if you like yournobody scents bold is andgoing assertive,to thispick is yourup timon e to the shine. subtleties of that effervescenteau de cologne you bought back in May when it’s below 45 degrees outside.

You’re going toyears neednose, something a bithave of toa mean kick“brash” to it.

But, given AskMen’s “big” doesn’twith necessarily The guilty always leave a clue in their wake, and Gucci Guilty, launched fivediscerning

Gucci Guilty Pour Homme by Gucci

— there is nothing worse than a man drenched in something akin to Brian

ago, is no exception — its popularity among younger guys shows no sign of waning.

Fantana’s Sex Panther. It is quite possible to go for a fuller scent this fall without come as flower… no surprise thatwithin September is the month asphyxiating anyone sniffing distance.

And that is thewhen basis onalmost which we every have Lavender and lemon on the top give wayIttoshould heart of orange so far, so fresh. selected the scents listed below. And, as beautiful as they are, know that overBut it is the dry and crisp combination offragrance cedarwood and patchouli that linger.

If there Many of them are bigger, bolder and brand launches a new concoction. spraying can ruin even the best cologne. were a daytime or office-friendly fragrance in this month’s selection, Guilty altogether more potent thanGucci the stuff that w as sold earlier in the year. Traditionally might just be it. masculine notes such as leather, oud, wood, cognac and spice tend to feature heavily $85.00 at Gucci.com

at this time of year, so if you like your scents bold and assertive, this is your tim e to shine.

But, given AskMen’s discerning nose, “big” doesn’t necessarily have to mean “brash” — there is nothing worse than a man drenched in something akin to Brian Fantana’s Sex Panther. It is quite possible to go for a fuller scent this fall without asphyxiating anyone within sniffing distance. And that is the basis on which we have selected the scents listed below. And, as beautiful as they are, know that overAskMen.com spraying can ruin even the best cologne.

UMV: 1,881,230

Editorial Value: $37,624 US INFLUENCER MARKETING

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in Iconic Ottanio 140 $31.50 NEW Impact Smokey Eye Pencil in Sunstone 170 $31.50 Magnetic Color Shadow Quad in Crystal Copper 030 $66.00 Magnetic Color Shadow Mono in Starlight 040 $37.00 Infinite!Length

in Iconic Ottanio 140 $31.50 NEW Impact Smokey Eye Pencil in Sunstone 170 $31.50 Magnetic !

Color Shadow Quad in Crystal Copper 030 $66.00 Magnetic Color Shadow Mono in Starlight in Iconic Ottanio 140 $31.50 NEW Impact Smokey Eye Pencil in Sunstone 170 $31.50 Magnetic 040 Mascara in $37.00 Black 010 $34.00 Color Shadow Quad in Crystal Copper 030 $66.00 Magnetic Color Shadow Mono in Starlight 040 $37.00

Gucci Beauty Launches Infinite Length Mascara–in New Black 010Holiday $34.00

GUCCI GUILTY PLATINUM: A 010 TOKEN FOR MODERN DAY LIBERTINES Infinite Length Mascara in Black $34.00 GUCCI GUILTY PLATINUM: A TOKEN FOR MODERN DAY LIBERTINES GUCCI GUILTY PLATINUM: A TOKEN FOR MODERN DAY LIBERTINES

Gucci presents GUILTY PLATINUM a limited editionaversion the fragrances Gucci presents GUILTYEDITION, PLATINUM EDITION, limitedofedition version of the fragrances inspired by the urban, by romantic universe of Alessandro inspired the urban, romantic universeMichele. of Alessandro Michele.

GUCCI HOLIDAY IMPACT SMOKEY EYE PENCIL Embodying2016 the season’s celebrative mood, the fragrances’ are wrapped in platinum hued in platinum hued Embodying the season’s celebrative mood, bottles the fragrances’ bottles are wrapped

metal, and feature glass windows with an interlocking G design revealing the scent within. Matte metal, and feature glass windows with an interlocking G design revealing the scent within. Matte black outer packing is defined with Gucci Gucci’s distinctive interlockingbeauty Gs finished in the samethe runway and fascinating, the smokey eye, aGucci’s signature look from black outer packing is defined with distinctive interlocking Gs finished in the same gleaming platinum shade.

Dramatic platinum shade. collection. defines the new Guccigleaming Cosmetics Holiday

A covetable token created for modern day libertines, introducing GUCCI GUILTY PLATINUM A covetable token created for modern daysignature libertines, introducing GUCCI GUILTY PLATINUM EDITION. collector’s of Gucci’s collection debutsThethe Impactedition Smokey Eyesuccessful Pencil in three scents. new shades: Iconic Black—an

The EDITION. The collector’s edition of Gucci’s successful signature scents. intense velvety THE black, LINEUPIconic Ottanio—the House’s striking blue-green hue and Sunstone—a THE LINEUP highly pigmented brightening beige. TheEDITION, new smokey apencils are the perfectversion tool to create the fragrances presents GUILTY PLATINUM limited of the GUCCI GUILTY PLATINUM EDITION will be available October 2016edition in Macy’s, Nordstrom captivating smokey, look, synonymous with the Gucci look. and Sephorakohl nationwide: GUCCI GUILTY PLATINUM EDITION will bebeauty available October 2016 in Macy’s, Nordstrom

Gucci inspired by the urban, romantic universe of Alessandro Michele. and Sephora nationwide:

Pour and Femme Eau de Toilette ml $99 Pour Homme Eau de Toilette 90 ml $88 Gliding evenly smoothly onto75the eyelid, the pencils’ densely pigmented satiny formula Femme with Eau dea Toilette 75the mla $99 Pouror Homme Eau de Toilette 90 wrapped ml $88 Embodying season’sPour celebrative mood, fragrances’ bottles are in platinum hued texturethe is effortlessly blendable fingertip, brush the beveled foam applicator.

Instantly transforming framing the eyes, the Impact Smokey Eye G Pencils enhance eyeshadow 360Magazine.com metal, and featureand glass windows with an interlocking design revealing theshades, scent within. Matte for an eye with further depth and magnetism.

UMV: 166,909

black outer packing is defined with Gucci’s distinctive interlocking Gs finished in the same Editorial Value: $1,836 gleaming platinum shade.

Complementing the eye pencils, the Holiday collection features ten products in delicate impactful shades. Magnetic Color Shadow Quad in Crystal Copper and Infinite Length Mascara in Black heightens the intensity of the eyes. are softly warmed with Sheer Blushing A covetable token created for modern day Cheeks libertines, introducing GUCCI GUILTY Powder in Coral Flower and Soft Peach and lips a sensual romantic finish with Moisture-Rich EDITION. The collector’s edition of Gucci’s successful signature scents.

Lipstick in Ethereal.

PLATINUM

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Here'sProof ProofThat That Sometimes Sometimes the the Smallest Smallest Menswear Here's Menswear AccessoriesMake Make the the Boldest Boldest Statements Accessories Statements

It’s the smallest pieces—what’s in a pocket, on a wrist, flicked between the fingers—that It’s the smallest pieces—what’s in a pocket, on aimpression. wrist, flicked between the fingers—that makemake the biggest the biggest impression.

It’s the smallest pieces—what’s in a pocket, on a wrist, flicked between the fingers—that make the biggest impression.

Gucci

Gucci Guilty Platinum Edition Pour Homme (90ml for $88). Macy’s, 835 N. Michigan Guilty Platinum Edition Pour Ave., Homme (90ml for $88). Macy’s, 835 N. 312-335-7700.

Michigan

Ave., 312-335-7700.

Gucci Guilty Platinum Edition Pour Homme (90ml for $88). Macy’s, 835 N. Michigan Ave., 312-335-7700.

MichiganAveMag.com UMV: 37,741 Editorial Value: $754

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Modern Men's Accessories to Sport This Fall

It’s the smallest pieces—what’s in a pocket, on a wrist, flicked between the fingers—that make the biggest impression.

Gucci Guilty Platinum Edition Pour Homme, Gucci ($88). Macy’s, 750 W. 7th St., LA, 212-628-9311.

La-ConfidentialMagazine.com UMV: 35,313 Editorial Value: $706 US INFLUENCER MARKETING

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Harper’s Bazaar: November Guilty Unleashed Impressions: 1,534,594 Editorial Value: $154,160

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HarpersBazaar.com & Social Amplification UMV: 3,082,966 / Followers: 3,232,654 Editorial Value: $61,659 US INFLUENCER MARKETING

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Tips On Giving Perfume As A Gift Tips On Giving Perfume As A Gift You've decided that this is the year you'll up your gift-giving game and surprise that special lady in your life with a perfume. How hard can it be to get the scent right, you ask yourself. My guess? Close to impossible — unless you've done your homework.

Just like a magic mirror on the wall, the content of that bottle will answer her question: "Does he even listen to me?"

And think about where she is going to wear your gift.

That diabetes-inducing fragrance from my boyfriend would have made my co-workers gasp for air. Subtle perfumes like L'Eau Couture by Elie Saab can be worn to meetings, ten Brink says, while Gucci Guilty Black by Gucci makes for a great accessory to a girls' night out.

ChicagoTribune.com UMV: 18,779,527 You've decided that this is the year you'll up your gift-giving game and surprise that Editorial How Value: $375,590 special lady in your life with a perfume. hard can it be to get the scent right, you ask yourself. My guess? Close to impossible — unless you've done your homework.

You've thatmirror this isonthe up your gift-giving game and surprise that Justdecided like a magic theyear wall,you'll the content of that bottle will answer her question: special lady in your life with a perfume. hardtocan it be to get the scent right, you ask "Does he How even listen me?"

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Harper’s Bazaar: November Bamboo EDT Impressions: 1,534,594 Editorial Value: $38,540

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Health: November Bamboo Impressions: 1,363,862 Editorial Value: $35,550

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The brand released campaign images and a video f or the launch, ideated

by Alessandro Michele and directed and photographed by Glen Luchford. Model Polina Oganicheva fronts both, taking on the role previously held by Gal Gadot. In the image, she’s sitting in a wicker reclining chair beside a cage of small birds, and is wearing a romantic pink lace and silk ruf fled gown. In the video, the mod wanders through a softly lit room, and standing before a bamboo-framed mirror and wearing a ruffled organza scarf, she releases the birds from the cage. The scent, which the brand describes as capturing the essence of the modern woman, also has notes of bergamot, casablanca lily, and ylang ylang extra comoro and comes packaged in a new art deco bottle. It retails f or $115 f or 75 mL , and can be f ound at luxury retailers and at gucci.com .

Gucci Unveils Campaign for Its New Bamboo Fragrance Gucci Unveils Campaign for Its New Bamboo Fragrance Wake up and smell…the bamboo! Gucci’s new bamboo f ragrance, that is, a sof t but intense scent featuring lily and Tahitian vanilla, balanced with hints of sandalwood andCampaign gray amber.for Its New Bamboo Fragrance Gucci Unveils

Wake up and smell…the bamboo! Gucci’s new bamboo f ragrance, that is, a sof t but intense scent f eaturing lily and Tahitian vanilla, balanced with hints of sandalwood and gray amber.

Wake up and smell…the bamboo! Gucci’s new bamboo f ragrance, that is, a sof t but intense scent f eaturing lily and Tahitian vanilla, balanced with hints of sandalwood and gray amber.

FashionWeekDaily.com & Social Amplification UMV: 521,631 / Followers: 35,613 Editorial Value: $10,432

The brand released campaign images and a video f or the launch, ideated

by Alessandro Michele and directed and photographed by Glen Luchford. Model Polina Oganicheva fronts both, taking on the role previously held by Gal Gadot. In the image, she’s sitting in a wicker reclining chair beside a cage of small birds, and is wearing a romantic pink lace and silk ruf fled gown. In the video, the mod wanders through a softly lit room, and standing before a bamboo-framed mirror and wearing a ruffled organza scarf, she releases the birds from the cage. The scent, which the brand describes as capturing the essence of the modern woman, also has notes of bergamot, casablanca lily, and ylang ylang extra comoro and comes packaged in a new art deco bottle. It retails f or $115 f or 75 mL , and can be f ound at luxury retailers and at gucci.com .

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!

! !

Gucci Beauty! – New Holiday Launches GUCCI REVEALS NEW BAMBOO FRAGRANCE CAMPAIGN

GUCCI HOLIDAY 2016 IMPACT SMOKEY EYE PENCIL Dramatic and fascinating, smokey Gucci eye, a signature beauty look from the runway Creating without rules, Alessandro Michele’s unrestricted sense of imaginationthe has permeated into the brand. Captivating, convincing, this free-spirited now characterizes Gucci’s defines the attitude new Gucci Cosmetics Holiday collection. scent Bamboo in a new campaign. Ideated by Alessandro Michele and directed by Glen Luchford, the film brings to life Gucci Bamboo’s new sense of unconfined liberty. The video Theofcollection debuts Impactwanders Smokey Eye Pencil in three new shades: Iconic Black—an finds inspiration in symbols close to the heart the House. Model Polinathe Oganicheva through a softly-lit room; standing beforeintense a bamboo-framed mirror in a ruffled organza scarf. velvety black, Iconic Ottanio—the House’s striking blue-green hue and Sunstone—a She opens a vintage birdcage to release small birds.

highly pigmented brightening beige. The new smokey pencils are the perfect tool to create the The still images, shot by Glen Luchford, convey Gucci’s multi-dimensional romantic aesthetic. captivating smokey, kohl look, synonymous with the Gucci beauty look.

Polina is captured reclining in a wicker chair in a pink lace and silk ruffled gown next to a wooden cage filled with small birds. The shot of the flacon reflects the scent’s nuances and inspiration, a beautifully composed frameGliding in muted tones featuring of bambooonto leaves, andeyelid, evenly andfronds smoothly the the bottle sitting on a vintage bamboo table.

the pencils’ densely pigmented satiny formula texture is effortlessly blendable with a fingertip, a brush or the beveled foam applicator. Instantly 360Magazine.com Social Amplification transforming and framing the eyes, the Impact& Smokey Eye Pencils enhance eyeshadow shades, for an eye with further depth and magnetism.

UMV: 166,909 / Followers: 18,267

Editorial Value: $1,836

Complementing the eye pencils, the Holiday collection features ten products in delicate impactful shades. Magnetic Color Shadow Quad in Crystal Copper and Infinite Length Mascara in Black heightens the intensity of the eyes. Cheeks are softly warmed with Sheer Blushing Powder in Coral Flower and Soft Peach and lips a sensual romantic finish with Moisture-Rich Lipstick in Ethereal.

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OrlandoStyleMagazine.com UMV: 33,502 Editorial Value: $670 US INFLUENCER MARKETING

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GUCCI COSMETICS

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GUCCI HOLIDAY 2016 IMPACT SMOKE

Complementing the eye pencils, the Holiday collection features ten products in delicate impactful shades. Magnetic Color Shadow Quad in Crystal Copper and Infinite Length Mascara in Black heightens the intensity of the eyes. Cheeks are softly warmed with Sheer Blushing Powder in Coral Flower and Soft Peach and lips a sensual romantic finish with Moisture-Rich Lipstick in Ethereal.

Gucci GucciBeauty Beauty––New NewHoliday HolidayLaunches Launches THE LINEUP

GUCCI 2016 IMPACT SMOKEY EYE PENCIL GUCCIHOLIDAY HOLIDAY 2016 IMPACT SMOKEY EYE PENCIL Eyes Dramatic and fascinating, the smokey Gucci eye, a signature beauty look from the runway defines the new Gucci Cosmetics Holiday collection.

· · · · · ·

The collection debuts the Impact Smokey Eye Pencil in three new shades: Iconic Black—an intense velvety black, Iconic Ottanio—the House’s striking blue-green hue and Sunstone—a highly pigmented brightening beige. The new smokey pencils are the perfect tool to create the captivating smokey, kohl look, synonymous with the Gucci beauty look.

Face

Gliding evenly and smoothly onto the eyelid, the pencils’ densely pigmented satiny formula texture is effortlessly blendable with a fingertip, a brush or the beveled foam applicator. Instantly transforming and framing the eyes, the Impact Smokey Eye Pencils enhance eyeshadow shades, for an eye with further depth and magnetism.

Nails

Complementing the eye pencils, the Holiday collection features ten products in delicate impactful shades. Magnetic Color Shadow Quad in Crystal Copper and Infinite Length Mascara in Black heightens the intensity of the eyes. Cheeks are softly warmed with Sheer Blushing Powder in Coral Flower and Soft Peach and lips a sensual romantic finish with Moisture-Rich Lipstick in Ethereal.

THE LINEUP Eyes · · · · · ·

Face · · ·

· ·

Sheer Blushing Powder in Coral Flower 020 and Soft Peach 030 $50.00 Satin Matte Powder Foundation $69.00 Satin Matte Liquid Foundation $65.00

Bold High-Gloss Lacquer in Iconic Red 120 $30.00 Bold High-Gloss Lacquer in Metallic Sand 050 $30.00

Lips · ·

Sensuous Deep-Matte Lipstick in Iconic Red 300 $40.00 Luxurious Moisture Rich Lipstick in Ethereal 320 $40.00

The new Holiday 2016 Impact Smokey Eye Pencil will be available at Gucci New York Fifth Avenue, Gucci Los Angeles Rodeo Drive, Gucci Las Vegas Crystals City Center, Gucci Dallas Northpark, Gucci.com, Saks Fifth Avenue New York, Neiman Marcus Las Vegas, Bloomingdale’s Aventura Miami, Saks.com, NeimanMarcus.com, and Bloomingdales.com.

NEW Impact Smokey Eye Pencil in Iconic Black 110 $31.50 NEW Impact Smokey Eye Pencil in Iconic Ottanio 140 $31.50 NEW Impact Smokey Eye Pencil in Sunstone 170 $31.50 Magnetic Color Shadow Quad in Crystal Copper 030 $66.00 Dramatic and fascinating, the smokey Gucci eye, a asignature beauty look from the runway Dramatic and fascinating, the smokey Gucci eye, signature beauty look from the runway Magnetic Color Shadow Mono in Starlight 040 $37.00 defines definesthe thenew newGucci GucciCosmetics CosmeticsHoliday Holidaycollection. collection.

Infinite Length Mascara in Black 010 $34.00

The Thecollection collectiondebuts debutsthe theImpact ImpactSmokey SmokeyEye EyePencil Pencilininthree threenew newshades: shades:Iconic IconicBlack—an Black—an intense velvety House’s 360Mag.com intense velvetyblack, black,Iconic IconicOttanio—the Ottanio—the House’sstriking strikingblue-green blue-greenhue hueand andSunstone—a Sunstone—a Sheer Blushing Powder in Coral Flower 020 and Soft Peach 030 $50.00 highly new highlypigmented pigmentedbrightening brighteningbeige. beige.The The newsmokey smokeypencils pencilsare arethe theperfect perfecttool tooltotocreate createthe the Satin Matte Powder Foundation $69.00 UMV:166,909 captivating captivatingsmokey, smokey,kohl kohllook, look,synonymous synonymouswith withthe theGucci Guccibeauty beautylook. look.

Satin Matte Liquid Foundation $65.00

Editorial Value: $1,836

Nails · ·

· · ·

NEW Impact Smokey Eye Pencil in Iconic Black 110 $31.50 NEW Impact Smokey Eye Pencil in Iconic Ottanio 140 $31.50 NEW Impact Smokey Eye Pencil in Sunstone 170 $31.50 Magnetic Color Shadow Quad in Crystal Copper 030 $66.00 Magnetic Color Shadow Mono in Starlight 040 $37.00 Infinite Length Mascara in Black 010 $34.00

Bold High-Gloss Lacquer in Iconic Red 120 $30.00 Bold High-Gloss Lacquer in Metallic Sand 050 $30.00

fascinating, the smokey Gucci eye, a signature and Dramatic Gliding formula Glidingevenly evenlyand andsmoothly smoothlyonto ontothe theeyelid, eyelid,the thepencils’ pencils’densely denselypigmented pigmentedsatiny satiny formula texture foam Instantly textureisiseffortlessly effortlesslyblendable blendablewith witha afingertip, fingertip,a abrush brushororthe thebeveled beveled foamapplicator. applicator.

Instantly collection.

Gucci Cosmetics Holiday new the defines US INFLUENCER MARKETING transforming and framing the eyes, the Impact Smokey Eye Pencils enhance eyeshadow shades, transforming and framing the eyes, the Impact Smokey Eye Pencils enhance eyeshadow shades, forforananeye eyewith withfurther furtherdepth depthand andmagnetism. magnetism.

beauty lo 49

CeleBeauty Watch: Zoe Saldana Wears Gucci to the CeleBeauty2016 Watch: Zoe Saldana Gucci to the LACMA ArtWears & Film Gala 2016 LACMA Art & Film Gala

!

Face GUCCI Sheer Blushing Powder in Cherry Nectar brushed upward onto smiling cheekbones with an angled brush

“This look has a lot of highlights paired with super matte lips—it’s all about dimension,” said Vera Steimberg. “With all the detail on her GUCCI dress the makeup had to be slightly bohemian. The eyes have a see-through ‘wet’ effect with the lips as the focal point—this shade was perfect for her skintone.”

Wearing a Gucci Silk Organdy Gown with Long Bell Sleeves and embroidered with Multicolored Designs from the Pre-Fall 2016 Collection featuring snakes and other Wearing a Gucci Silk Organdy Gown Long Bell Sleeves with assorted bugs, Zoe Saldana looked pretty muchwith amazing at the 2016 LACMAand Art embroidered & Film Multicolored from Pre-Fall 2016 featuring Gala.

However, ifDesigns reptiles and bugsthe aren’t your thing, youCollection may just in love with thesnakes pretty and other Vera Steimberg used the following GUCCI Beauty products and techniques to complete assorted bugs, Zoe Saldana looked much at the 2016 LACMA Art & Film makeup

by GUCCI andpretty makeup artist amazing Vera Steimberg.

Gala. However, if reptiles and bugs aren’t your thing, you may just in love with the pretty makeup by GUCCI and makeup artist Vera Steimberg.

Zoe’s beauty look:

Lips GUCCI Sensuous Deep Matte Lipstick in Iconic Red applied directly to lips

Eyes: GUCCI Magnetic Color Shadow Mono in Starlight (mixed with a subtle green for added color) dusted onto the eyelid and along the lower lashline

BlingingBeauty.com & Social Amplification UMV: 70,827 / Followers: 6,392 Editorial Value: $779 US INFLUENCER MARKETING

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Instagram.com/missjobaker Makeup Artist Followers: 56,700 US INFLUENCER MARKETING

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Instagram.com/sabrinabmakeup Makeup Artist Followers: 17,200 US INFLUENCER MARKETING

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Instagram.com/makeupbyvera7 Makeup Artist Followers: 1,624 US INFLUENCER MARKETING

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Instagram.com/RonnaJones Manicurist Followers: 439 US INFLUENCER MARKETING

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Gucci Cosmetics

stunning.

Gucci Cosmetics complemented Creative Director Alessandro Michele’s latest runwa collection. The final beauty look was achieved using the new Satin Matte Foundation the models’ faces. Magnetic Color Shadow Mono in Sunstone was used to highligh cheekbones, while Magnetic Color Shadow Mono in Moonstone contoured the eyes a was diffused softly up to the brows.

BelowCollection are the following beauty products that the Gucci Cosmetics team also used on t Gucci Cosmetics Runway Runway Runway Collection Gucci Cosmetics Collection models to achieve the runway look: FACE Gucci Purifying Cleansing Water ($50) Gucci Refining Gentle Toner ($50) Gucci Perfecting Lightweight Moisturizer ($70) Gucci Silk Priming Serum ($55) NEW Gucci Satin Matte Foundation ($65) Gucci Luminous Perfecting Concealer ($44)

EYES Gucci Magnetic Color Shadow Mono in Sunstone 020 ($37) Gucci Magnetic Color Shadow Mono in Moonstone 045 ($37) The Spring Summer 2017 NYFW inspired created

by Gucci Cosmetics is NEW Gucci Impact Smokey Eye Pencil in Sunstone 170 ($31.50) Thebeauty Springlook Summer 2017 NYFW inspired beauty look created

by Gucci Cosmetics is breathtakingly beautiful! It’s clean, fresh, innocent, feminine, royal, andfresh, simply breathtakingly beautiful!

It’sregal clean, innocent, feminine, royal, regal and simply stunning.

Thestunning.

Spring Summer 2017 NYFW inspired beauty look created by Gucci Cosmetics is NAILS Gucci Cosmetics complemented Creative Director Alessandro Michele’s latest runway Gucci Cosmetics complemented Creative Director Alessandro Michele’s latest runway Gucci Bold High-Gloss Lacquer in Voile 010 ($30) breathtakingly beautiful!

It’s clean, fresh, innocent, feminine, royal, regal and simply collection. The final beauty look was achieved using thefinal newbeauty Satin Matte Foundation onusing the collection.

The look was achieved new Cosmetics Satin Matteare Foundation Gucci availableonfor purchase at Saks.com, NeimanMarcus.com and stunning. the models’ faces. Magnetic Color Shadow Mono in faces.

Sunstone was used to highlight the models’ Magnetic Color Shadow Mono in Sunstone was used to highlight Bloomingdales.com.

Cosmetics complemented Creative Michele’sthe latest cheekbones, while Magnetic ColorGucci Shadow Mono in while Moonstone contoured the eyesDirector and cheekbones, Magnetic Color Shadow Mono inAlessandro Moonstone contoured eyesrunway and collection.

The final beauty look was achieved using new Satin Matte Foundation on was diffused softly up to the brows. was diffused softly up to thethe brows.

Below are the following beauty products that the Cosmetics team also used that on the theBelow models’ faces.

Magnetic Color Shadow Mono in Cosmetics Sunstone team was used to highlight areGucci the following beauty products the Gucci also used on the models to achieve the runway look: cheekbones, while Magnetic Color Shadow in Moonstone contoured the eyes and models to achieveMono the runway look:

was diffused softly up to the brows.

HuffingtonPost.com FACE BelowFACE are the following beauty products that the Gucci Cosmetics team also used on the UMV: 31,021,260 Gucci Purifying Cleansing Water ($50) Gucci Purifying Cleansing Water ($50) to achieve the$620,425 runway look: Editorial Value: Gucci Refining Gentle Toner ($50) models

Gucci Refining Gentle Toner ($50) Gucci Perfecting Lightweight Moisturizer ($70)Perfecting Lightweight Moisturizer ($70) Gucci FACE Gucci Silk Priming Serum ($55) Gucci Silk Priming Serum ($55) NEW Gucci Satin Matte Foundation ($65) Gucci Water ($50) NEW Purifying Gucci SatinCleansing Matte Foundation ($65) Gucci Luminous Perfecting Concealer ($44)

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MONTH

Nine bread baskets, three crêpes, four cheese plates, and innumerable pastry crum spring 2017 Fashion Month is over. Some shows featured no makeup, some featur of makeup, and some featured X-rated makeup, but here are the best beauty loo FROMknow FASHION from the last month. Click through for nine inspiring looks, from mushroom layers of glitter, along with what you can learn from each.

THE 9 BEST BEAUTY LOOKS FROM FASHION THE 9 BEST BEAUTY LOOKS MONTH MONTH

Nine bread baskets, three crêpes, four cheese plates, and innumerable pastry crumbs later, Nine bread baskets, three crêpes, four cheese plates, and innumerable pastry crumbs later, spring 2017 Fashion Month is over. Some shows featured no makeup, some featured a lot spring 2017 Fashion Month isof over.

Some shows featured nomakeup, makeup, some a lotlooks to makeup, and some featured X-rated but here arefeatured the best beauty know from the lastmakeup, month. Click for nine looks,looks from mushroom lips to of makeup, and some featured X-rated butthrough here are the inspiring best beauty to layers of glitter, along with what you can learn from each. know from the last month. Click through for nine inspiring looks, from mushroom lips to layers of glitter, along with what you can learn from each.

Gucci Underneath the pink smoke on the runway, models wore more-is-more beauty looks. The mash-up of '70s and Edwardian hair evoked the feelings of timeliness and history.

NYMag.com/TheCut UMV: 878,004 Editorial Value: $17,560

Gucci

Underneath the pink smoke on the runway, models wore more-is-more 56 beauty loo US INFLUENCER MARKETING mash-up of '70s and Edwardian hair evoked the feelings of timeliness and hist

LUXE LIFE NYC

LUXE LIFE NYC

Gucci Cosmetics: A Luxury Line That I Immediately Fell In Love With!

Gucci Cosmetics: A Luxury Line That I Immediately Fell In Love With!

I was lucky enough to check out the new Gucci Cosmetics line at Saks during their September Beauty Week and was mesmerized by the display even before I got to check out the actual products. I had a great intro to the line through one of their head makeup artists Aaron Smith Henrikson, who has done work on celebs such as Madonna and has consistently done makeup for glassy mags' photo to check out the new Gucci Cosmetics line at Saks during their September I was lucky enough shoots and for many of the Gucci launches. (The Gucci Cosmetics line was actually first introduced Beauty Week and was mesmerized by the display even before I got to check out the actual products. in Dubai this past July and Henrikson traveled there for it. It was a massive success with many items had a great intro to the line through one of their head makeup artists Aaron Smith Henrikson, who selling out!)

I

has done work on celebs such as Madonna and has consistently done makeup for glassy mags' photo Henrikson wowed me by starting off with the wonderful Cleansing Watershoots and Silk Priming Serum.

I and for many of the Gucci launches. (The Gucci Cosmetics line was actually first introduced fellin love with the lightweight-feeling Liquid Lustrous Glow Foundation and he suggested colors I Dubai past could use in spring, winter (when my skin is lighter) and for contouring. in It looked reallythis natural and July and Henrikson traveled there for it. It was a massive success with many items selling he covered my imperfections with Luminous Perfecting Concealer applied with one out!) of the Gucci Cosmetics Lip Brushes (yes, they have fantastic brushes as well as cosmetics)! I was wowed that he used both the Nude Freesia and Spring Rose blushes on me as the exact two were used by wowed him on Henrikson me by starting off with the wonderful Cleansing Water and Silk Priming Madonna all through her last concert tour. One was used on the apple of my cheek for color and the fellin love with the lightweight-feeling Liquid Lustrous Glow Foundation and he suggested darker one was used for contouring just under the eye areas.

Serum. I colors I could use in spring, winter (when my skin is lighter) and for contouring. It looked really natural and Eyes-wise, Henrikson used shades from most of the wonderful Quads palettes all mixed together-he covered my imperfections with Luminous Perfecting Concealer applied with one of the Gucci Neutral Smokey from the Crystal Copper Quad, Brightness from the PinkCosmetics Flamingo QuadLip and Brushes (yes, they have fantastic brushes as well as cosmetics)! I was wowed that he Tuscan Storm from the Basic Neutrals Quad. He used Brow Pencil #20 (Brunette) on me, which is used me both Freesia and Spring Rose blushes on me as the exact two were used by him on already a runaway bestseller in the line, as it does not move all day! He showed how the to useNude the Madonna all through her last concert tour. One was used on the apple of my cheek for color and the Iconic Black Gel Pencil which can also be used as a shadow (but you have only five seconds to smudge it before it sets to a beautiful and longlasting finish). He then used the Liquid Black Linerused for contouring just under the eye areas. darker one was which also amazed me with its dramatic look and long wear and suggested for a change I try the Cocoa Liquid Liner.

Eyes-wise, Henrikson used shades from most of the wonderful Quads palettes all mixed together-Neutral For lips, the affable Henrikson used the #30 Raw Garnet Lipliner on me and filled in Smokey my lips by from the Crystal Copper Quad, Brightness from the Pink Flamingo Quad and mixing Matte Lipsteick #250 Heartbreaker and Sensuous Deep Lipcolor Tuscan in #30 Orchid Overdose.

I Storm from the Basic Neutrals Quad. He used Brow Pencil #20 (Brunette) on me, which is love the clever names of the Gucci Cosmetics products--not just the quality! already a runaway bestseller in the line, as it does not move all day! He showed me how to use the Iconic Black Gel Pencil which can also be used as a shadow (but you have only five seconds to He finished off my face with a dusting of Satin Matte Powder in #15. While Henrikson was only smudge before it sets to a beautiful and longlasting finish). He then used the Liquid Black Liner around for Beauty Day, you can go to Saks and ask for the wonderfully talented Hugoitwho is ALWAYS there to do your makeup and he will make an incredibly thorough "chart"also of how and which amazed me with its dramatic look and long wear and suggested for a change I try the where to apply each product that he picks out for you. I went to Saks flagship store on Fifth Avenue, Cocoa Liquid Liner. but you can get Gucci Makeovers at any Saks or Nordstrom across the country! Definitely check out this affordable luxury for yourself (eyeshadow quads go for about $66 and foundation goes for $65 For but all other items are priced lower, do definitely treat yourself)! For more info,lips, got the affable Henrikson used the #30 Raw Garnet Lipliner on me and filled in my lips by tohttp://www.gucci.com/beauty. I bet you will agree that no more gorgeous eye shadow paletteLipsteick exists mixing Matte #250 Heartbreaker and Sensuous Deep Lipcolor in #30 Orchid Overdose.

LuxeLifeNYC.com than Pink Flamingo (pictured left)! It is simply a super stunner to those oflove us whothe loveclever pink and names of the Gucci Cosmetics products--not just the quality! mauve shades!

UMV: 3,000

I

Value: $33in #15. While Henrikson was only He finished off my face with a dustingEditorial of Satin Matte Powder around for Beauty Day, you can go to Saks and ask for the wonderfully talented Hugo who is ALWAYS there to do your makeup and he will make an incredibly thorough "chart" of how and where to apply each product that he picks out for you. I went to Saks flagship store on Fifth Avenue, but you can get Gucci Makeovers at any Saks or Nordstrom across the country! Definitely check out

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Brides: October/November Moisture-Rich Lipstick in Seduction Impressions: 630,998 Editorial Value: $26,674

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nius Makeup Hacks For Women With Hooded Eyelids 10 Genius Makeup Hacks For Women With Hooded Eyelids What do Taylor Swift, Jennifer Lawrence, and Lauren Bacall have in common, besides all being unequivocally beautiful? There's a distinct idiosyncrasy that they each share: hooded eyes. This feature is characterized by excess skin that folds down from the brow bone and "hoods" part of the eyelid. The result is an alluring, sexy look that exudes confidence and wisdom (think the opposite of doe-eyed).

If you're of this very common category, then you've likely struggled with making bright shadows pop or keeping makeup from smudging, and you've almost definitely thrown your liquid liner across the room while trying to create the perfect cat eye. But this challenging shape has never stopped beauties like Blake Lively or Emma Stone from rocking whatever look their heart desires, so don't let it intimidate you either. With a little dexterity and the right tools, you can turn your hooded canvas into a makeup masterpiece.

Read on for our beauty tips for hooded eyes.

Master the Smoky Eye

The Tip: Give hooded lids drama with a metallic smoky eye.

Why It Works: Adding shimmery flair to a regular smoky eye will help to open up the eye. besides What do Taylor Swift, Jennifer Lawrence, and Lauren Bacall have in hooded common, DIY It: Number one: add sparkle. Number two: add more sparkle. On top of your usual all being unequivocally beautiful? There's a distinct idiosyncrasy that they each share: smoky look, add a shimmery shadow like Gucci Magnetic Color Shadow Mono in Liquid hooded eyes. This feature is characterizedSilver by excess skin that folds from brow ($37) and apply across thedown entire lid.

Topthe it off with Urban Decay Moondust bone and "hoods" part of the eyelid. The result is alluring, sexy look thatamount exudes Eyeshadow in an Moonspoon ($21).

Dab a small of shimmery white eye shadow, as Jane PurePressed Eyeshadow in White ($22), on the inner corners of your confidence and wisdomsuch (think theIredale opposite of doe-eyed).

If you're of this very common category, then you've likely struggled witheyes. making bright

shadows pop or keeping makeup from smudging, and you've almost definitely thrown PopSugar.com your liquid liner across the room while trying to create the perfect cat eye. But this UMV:16,337,410 challenging shape has never stopped beauties like Blake Lively or Emma Stone from Editorial Value: $326,748 ylor Swift, Jennifer Lawrence,rocking andwhatever Lauren Bacall have in common, besides look their heart desires, so don't let it intimidate you either. With a little dexterity and the right tools, you can turn your they hooded each canvas into a makeup masterpiece. nequivocally beautiful? There's a distinct idiosyncrasy that share: Read on for our beauty tips for hooded eyes.

. This feature is characterized by excess skin that folds down from the brow

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Mascara so legit everyone will want to know w Whether or not you tell them your lash secret is

Beauty Innovator Awards Beauty Innovator Awards Beauty Innovator Awards A one-of-a-kind

A one-of-a-kind celebration honoring the trailblazers and risk-takers breaking away from celebration honoring the trailblazers and risk-takers breaking away from the beauty status quo. Also, lipstick — all the lipstick.

the beauty statuscelebration quo. Also, lipstick — all the lipstick.breaking away from A one-of-a-kind honoring the trailblazers and risk-takers the beauty status quo. Also, lipstick — all the lipstick.

Mascara so legit everyone will want to know what it is.

Whether or not you tell them your lash secret is up to you.

Mascara so legit everyone will want to know what it is. legitWhether everyone will want to know what it is. or not you tell them your lash secret is up to you.

Mascara so Whether or not you tell them your lash secret is up to you.

Refinery29.com UMV: 5,665,227 Editorial Value: $113,305 US INFLUENCER MARKETING

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!

!

! !

!

From Work to Play with New Autumn Beauty From Work to Play with New Autumn Beauty !

From Work to Play with New Autumn Beauty ! !

!! !

Autumn signals the emergence of a host of new beauty and skincare options.

Discovering of-the! !

moment launches is great, but finding fresh releases that seamlessly take you from work to play is extra thrilling, no? For the cooler months that lie ahead, consider integrating the following products into your routine for a work-appropriate look that effortlessly morphs into evening revelry.

WORK:

Autumn signals the emergence of a host of new beauty and skincare options. Discovering of-themoment launches is great, but finding fresh releases that seamlessly take you from work to play is extra thrilling, no? For the cooler months that lie ahead, consider integrating the following products into your routine for a work-appropriate look that effortlessly morphs into evening revelry.

!

Neutral nails are trending for fall. So start your day by applying two coats of Smith & Cult Nail Lacquer in Honey Hush for a dreamy beige result that maintains shine and resists chipping, no WORK: matter how much typing pack the day. terms embrace a clean canvas Neutralyou nails are trendinginto for fall.

So start your In day by applyingof twoskincare, coats of Smith & Cult Nail Lacquer in Honey Hush for a dreamy beige result that maintains shine and resists chipping, no with the new Le Métier Oil Thisa clean effective formula boasts an matterde howBeauté much typingReplenishing you pack into the day. In termsCleanser. of skincare, embrace canvas with the new Le Métier de Beauté Replenishing Oil Cleanser. This effective formula boasts an addictively soothing,addictively milky soothing, formula that breaks down impurities while leaving skin balanced and milky formula that breaks down impurities while leaving skin balanced and glowing. To further enhance radiance, distribute aapump of the of Omorovicza Instant Perfection Instant Perfection glowing. To further enhance radiance, distribute pump the Omorovicza Serum all over the face. This weightless gel helps smooth fine lines and pores while masterfully preparing skin weightless for the makeup to come. luxurious Sisley-Parisfine Sisleÿalines Le Teintand pores while masterfully Serum all over the face.

This gelThe helps smooth Foundation is the next logical step in the process; with buildable medium coverage and an excess preparing skin for theofmakeup to come.

Sisley-Paris Sisleÿa antiaging benefits, this is goodThe skin in luxurious a bottle. For a touch of flush, cheeks instantly come toLe Teint Foundation is the next logical step in the process; with buildable medium coverage and an excess of antiaging benefits, this is good skin in a bottle. For a touch of flush, cheeks instantly come to

PLAY: To take your look from work to play in seconds, refresh skin with the La Prairie Cellular Treatment Foundation Powder. This velvety and pigmented formula is great for touch-ups, immediately mitigating oiliness and evening out the complexion. Plus, the compact packaging ! makes it an excellent companion for your handbag.

Although the makeup applied at the start of Autumn signals the emergence of a host of new beauty and skincare options. Discovering of-the- ! the day should still be intact, you may want to try switching things up with a fresh lip color. moment is include great, but finding fresh releases that seamlessly take youforfrom work to play Options the Gucci Sensuous Deep in Exposure, a cool pastel pink aDiscovering Autumnlaunches signals the emergence of a host ofMatte newLipstick beauty and skincare options. of-themodno?

1960s effect, and thefinding glossy pinkfresh Christian Louboutin Loubilaque Lip Lacquer in Bikini, ismoment extra thrilling, For the cooler months that lie ahead, consider integrating the following launches is great, but releases that seamlessly take you from work to play which offers equal parts color payoff and shine. Heighten mystery with Edward Bess Spanish products your routine acooler work-appropriate look that effortlessly morphs into is extra into thrilling, the lie ahead, consider integrating the evening following Veil, ano? scentFor that’sfor as alluring as amonths fiery sunsetthat and perfect for an evening out, featuring notes of revelry. sandalwood, smoke. Once home, restore skinthat with the SK-II Genoptics Aura into evening products intotonka yourbean, routine for aandwork-appropriate look effortlessly morphs Essence, which brightens, tones, and helps reduce dark spots with every application. Finish with revelry. a dose of the ultramoisturizing AERIN Rose Night Table Cream, a multitasking wonder that also WORK: acts as a opulent overnight mask.

WORK: Neutral nails are trending for fall. So start your day by applying two coats of Smith & Cult Nail Lacquer Honey Hush forfor a dreamy resultday that maintains shine and resists chipping, Blog.NeimanMarcus.com &by Social Amplification Neutralin nails are trending fall. Sobeige start your applying two coats of Smith & Cultno Nail matter howinmuch typing into the day.

In terms of skincare, embrace a clean canvas no Lacquer Honey Hushyou for pack a dreamy beige result that maintains shine and resists chipping, UMV: 90,565 / Total Social Followers: 93,626,429 with the how new much Le Métier deyou Beauté Oil Cleanser.

This effective formula boasts an matter typing packReplenishing into the day.

In terms of skincare, embrace a clean canvas Editorial Value: $996 addictively soothing, milky that breaks down impuritiesThis while leavingformula skin balanced with the new Le Métier de formula Beauté Replenishing Oil Cleanser. effective boasts and an glowing.

To further enhance distribute pumpimpurities of the Omorovicza Instant addictively soothing, milky radiance, formula that breaksadown while leaving skinPerfection balanced and Serum all over the face.

This weightless gel helps asmooth lines and poresInstant while masterfully glowing.

To further enhance radiance, distribute pump fine of the Omorovicza Perfection preparing theface. makeup come. The Sisley-Paris Sisleÿa Le Teint Serum allskin overforthe This to weightless gelluxurious helps smooth fine lines and pores while masterfully

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FRIDAY, OCTOBER 21, 2016 FRIDAY, OCTOBER 21, 2016

YEAR ROUND PINK: A NEW WAY TO THINK ABOUT BREAST CANCER AWARENESS ROUND PINK: A NEW WAY TO THINK YEAR ROUND PINK: A NEW WAYYEAR TO THINK FRIDAY, OCTOBER 21, 2016

ABOUT BREAST CANCER AWARENESS

ABOUT BREAST CANCER AWARENESS

As I am sure you are well aware, October is Breast Cancer Awareness month, and while I feel like it's essential to recognize this important cause during its designated time (check out my first BCA post of the month HERE), I also believe that the scope of the disease and all whom it affects should have us mindful of finding a cure year round!

As I am Awareness sure you aremonth, well aware, October is Breast Cancer Awareness month, and while I feel As I am sure you are well aware, October is Breast Cancer and while I feel like it'sits essential to recognize this important like it's essential to recognize this important cause during designated time (check out my cause during its designated time (check out my first the BCA post of also believe that the scope of the disease and all whom first BCA post of the month HERE), I also believe that scope of the the month diseaseHERE), and allI whom it affects should have us mindful of finding a cure year round! it affects should have us mindful of finding a cure year round!

BeautyProfessor.net & Social Amplification UMV: 31,229 / Followers: 6,392 Editorial Value: $343 US INFLUENCER MARKETING

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FOUNDATION OF ALL F R I D A Y , OFILES: C T O B E SWATCHES R 21, 2016 SHADES OF THE NEW LA MER SOFT FLUID LONG WEAR FOUNDATION

YEAR ROUND PINK: A NEW WAY TO THINK Earlier this week, I spotted a brand new display featuring the La Mer The Soft Fluid ABOUT BREAST CANCER AWARENESS Long Wear Foundation SPF 20 (also available at Nordstrom).

Although I am still in the testing phase with the foundation and will weigh back in with my official thoughts soon, I hope that you find the swatches helpful in meanwhile...I also included a quick style look and a glimpse into the lipsticks I've been hauling around in my purse lately for good measure!

Yesterday, I was trying to figure out why my handbag was so heavy...upon emptying out its contents, I discovered no less than 17 lip color options!! Here's a breakdown of what's been on heavy rotation as of late:

As I am sure you are well aware, October is Breast Cancer Awareness month, and while I feel like it's essential to recognize this important cause during designated time (check out my *Gucci Sensuous Deep Matte Lipstickits in Exposure first BCA post of the month HERE), I also believe that the scope of the disease and all whom it affects should have us mindful of finding a cure year round!

BeautyProfessor.net UMV: 31,229 Editorial Value: $343 US INFLUENCER MARKETING

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FUTURE STARS

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MARC JACOBS

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Harper’s Bazaar: November 2016 Decadence One Eight K Edition Impressions: 2,249,157 Editorial Value: $38,540

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Glamour: November 2016 Decadence One Eight K Edition Impressions: 6,939,837 Editorial Value: $65,188

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Harper’s Bazaar: November 2016 Daisy Shine Edition Impressions: 165,000 Editorial Value: $398,000

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Woman’s Day: November 2016 Divine Decadence Impressions: 9,827,886 Editorial Value: $75,198

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Cooking Light: November 2016 Divine Decadence Impressions: 5,380,761 Editorial Value: $40,225

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HoustonChronicle.com UMV: 110,798 Editorial Value: $1,108 US INFLUENCER MARKETING

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BestProducts.com UMV: 22,851 Editorial Value: $228 US INFLUENCER MARKETING

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Orlando Style: November 2016 Decadence Impressions: 100,500 Editorial Value: $875

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ELLE Decor: November 2016 Custom Fragrance (Lee Daniels) Impressions: 1,674,849 Editorial Value: $26,049

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Chicago Tribune: October 29, 2016 Daisy Impressions: 1,148,373 Editorial Value: $2,668

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Cosmopolitan.com UMV: 3,897,537 Editorial Value: $42,301 US INFLUENCER MARKETING

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GirlsLife.com UMV: 747,210 Editorial Value: $7,472 US INFLUENCER MARKETING

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Cosmopolitan.com UMV: 3,897,537 Editorial Value: $42,301 US INFLUENCER MARKETING

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Cosmopolitan.com UMV: 3,897,537 Editorial Value: $42,301 US INFLUENCER MARKETING

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CHLOÉ

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Racked.com UMV: 2,762,012 Editorial Value: $96,670 US INFLUENCER MARKETING

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InStyle.com UMV: 4,068,516 Editorial Value: $142,398 US INFLUENCER MARKETING

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MIU MIU

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Allure.com UMV: 3,382,908 Editorial Value: $39,514 US INFLUENCER MARKETING

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HoustonChronicle.com UMV: 110,798 Editorial Value: $1,108 US INFLUENCER MARKETING

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STELLA McCARTNEY

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Teen Vogue: November POP Impressions: 2,014,216 Editorial Value: $37,685

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AMANDLA STENBERG SIGNS WITH KENDALL JENNER'S MODELING AGENCY

She's been a teen role model for years, but now, Amandla Stenberg is officially a fashion model, too.

The 18-year-old actress/activist, who is known for her role as Rue in the Hunger Games series as well as for her viral video about cultural misappropriation, "Don't Cash Crop on My Cornrows," has signed with The Society Management, the same agency that represents Kendall Jenner, Adriana Lima and Kate Moss' little sister Lottie.

Stenberg has already been featured in plenty of magazines, including Teen Vogue, W and Interview (in which she was dubbed a "new progressive"), and recently appeared in ads for Stella McCartney's Pop fragrance as well as in Beyonce's film Lemonade.

HollywoodReporter.com/PretAReporter & Social Amplification UMV: 14,552,352 / Followers: 22,469 Editorial Value: $291,047 US INFLUENCER MARKETING

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9 NEW FALL 2016 FRAGRANCES THAT COULD BECOME YOUR NEXT SIGNATURE SCENT

Stella McCartney Pop is a floral-woody fragrance described as “a mindset that captures the free spirit of the women who wear it.� It's mostly comprised of two notes: the synthetic molecules of tuberose and sandalwood.

This is mostly a sweet white floral scent but it has just enough subtle complexity to keep things interesting. After the first white floral notes of tuberose, you can detect the green sharpness of tomato leaf and a base of warm sandalwood. It's young and fresh and light and a little quirky; picture a pink-haired Grimes, who starred in possibly the coolest perfume commercial ever for Pop. If you like sweet, white floral fragrances but want something a little more sophisticated and intriguing then this is for you.

Bustle.com UMV: 1,177,483 Editorial Value: $23,549 US INFLUENCER MARKETING

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NYMag.com/TheCut & Social Amplification UMV: 702,403 / Total Social Followers: 2,550,246 Editorial Value: $14,048 US INFLUENCER MARKETING

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IntoTheGloss.com & Social Amplification UMV: 368,928 / Total Social Followers: 497,453 Editorial Value: $7,378 US INFLUENCER MARKETING

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BOTTEGA VENETA

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Harper’s Bazaar: November 2016 Eau Sensuelle Impressions: 12,205,548 Editorial Value: $398,000

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HoustonChronicle.com UMV: 110,798 Editorial Value: $1,108 US INFLUENCER MARKETING

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InStyle.com UMV: 4,068,516 Editorial Value: $142,398 US INFLUENCER MARKETING

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Byrdie.com UMV: 3,803,450 Editorial Value: $38,000 US INFLUENCER MARKETING

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Orlando Style: November 2016 Knot Eau Florale Impressions: 100,500 Editorial Value: $875

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REGIONAL HEREOS

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DAVIDOFF

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99

WMagazine.com UMV: 1,826,332 Editorial Value: $36,526 US INFLUENCER MARKETING

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ALEXANDER MCQUEEN

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Glamour: November McQueen Parfum Impressions: 4,626,558 Editorial Value: $65,187

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InStyle: November McQueen Eau de Parfum, McQueen Parfum Impressions: 3,535,558 Editorial Value: $199,000

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Harper’s Bazaar: November McQueen Eau de Parfum Impressions: : 2,249,157 Editorial Value: $38,540

US INFLUENCER MARKETING

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Ebony: November McQueen Eau de Parfum Impressions: 2,666,842 Editorial Value: $666,710

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105

New York Post Alexa: October 12, 2016 McQueen Eau de Parfum Impressions: 849,442 Editorial Value: $211

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106

El Nuevo Dia: October 2, 2016 McQueen Eau de Parfum Impressions: 372,520 Editorial Value: N/A

US INFLUENCER MARKETING

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THE BEST FRAGRANCES FOR FALL

26/27 Dark Night We knew we had to have the McQueen Parfum for Her the second we laid eyes on the inky, feather-gilded bottle. The scent is a blend of night-blooming flowers (like jasmine, tuberose, and ylang ylang) that's totally captivating at any time of day.

TeenVogue.com UMV: 2,399,691 Editorial Value: $47,993 US INFLUENCER MARKETING

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AUTUMN NOIR: DEEP AND DREAMY TONES FROM ALEXANDER MCQUEEN, MARC JACOBS BEAUTY AND MAC As the temperatures drop, the deeper tones of autumn beauty begin to become abundant. From rich noir elements to cool and color saturated hues, this story is dedicated to the dark lushness of autumn and features newness from Alexander McQueen, Marc Jacobs, 37 Actives, MAC and Stila.

I received the *Alexander McQueen Eau de Parfum a week or two ago and have since been entranced by its unique take on a sensual f loral. Designed by Sarah Burton, this juice captures the essence of night -blooming flowers--including Sambac Jasmine and Tuberose--while carrying a base of warm musk for a h eady skin scent that wears well from day to night. As one who gravitates towards dark, complex and mysterious notes, this fragrance is a find, indeed.

Official details, courtesy of Saks: EXCLUSIVELY AT SAKS FIFTH AVENUE. "I wanted this fragrance to come from night flowers, the kind that exude an eternal f reshness once the day is gone." -- Sarah Burton McQueen Eau de Parfum takes a vintage spirit and gives it a stunningly modern architecture. Its unique scent is made f rom the precious essence of three night-blooming flowers: Sambac Jasmine for its power, Tuberose for its sensuality and Ylang Ylang for its mystery. A timeless shape, tactile and beautiful in the hand the bottle expresses the beauty of the opposites melting traditional grace and modern f lair. 1.6 oz. Made in UK.

BeautyProfessor.com UMV: 48,825 Editorial Value: $537 US INFLUENCER MARKETING

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Nitrolicious.com & Social Amplification UMV: 43,007 / Total Social Followers: 129,765 Editorial Value: $473 US INFLUENCER MARKETING

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Instagram.com/TheGlamourai KellyFramel.com Followers: 137,000 US INFLUENCER MARKETING

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Instagram.com/KikaRocha_ Freelance Writer Followers: 74,800 US INFLUENCER MARKETING

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Instagram.com/AOLLifestyle AOL.com Followers: 22,900 US INFLUENCER MARKETING

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Instagram.com/JeanetteZinno & Twitter.com/Jeaneettezinno Freelance Writer Total Social Followers: 5,554 US INFLUENCER MARKETING

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Instagram.com/BeautyinNewYork & Facebook.com/BeautyInNewYork & Twitter.com/BeautyNYC Founder of BeautyInNYC.com Total Social Followers: 6,257 US INFLUENCER MARKETING

115

Instagram.com/ElizabethDenton & Twitter.com/Elizabethann1 Allure.com Total Social Followers: 3,724 US INFLUENCER MARKETING

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Instagram.com/StephSaltzman & @Twitter.com/SSaltzman1 Fashionista.com Total Social Followers: 2,563 US INFLUENCER MARKETING

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Instagram.com/JoniSweet Freelance Writer Followers: 508 US INFLUENCER MARKETING

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Instagram.com/AdelineDuff TravelAndLeisure.com Followers: 343 US INFLUENCER MARKETING

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Instagram.com/LaurenLevinson PopSugar.com Followers: 10,300 US INFLUENCER MARKETING

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Snapchat/Carly Cardellino Cosmopolitan.com US INFLUENCER MARKETING

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Snapchat/Danielle Bernstein Founder of WeWoreWhat.com US INFLUENCER MARKETING

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Snapchat/Jenna Rennert Vogue.com US INFLUENCER MARKETING

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BALENCIAGA

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Star: October 24, 2016 B. Intense Impressions: 2,254,827 Editorial Value: $31,100

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Harper’s Bazaar: November 2016 B. Intense Impressions: 2,249,157 Editorial Value: $38,540

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Forbes.com UMV: 43,276,230 Editorial Value: $649,143 US INFLUENCER MARKETING

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NSTPerfume.com UMV: 302,440 Editorial Value: $3,024 US INFLUENCER MARKETING

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