SEE/ Her story and accomplishments so far
BELIEVE/ Daily affirmations to live by
ACHIEVE/ Yearly goals to fulfill
SEE/ Her story and accomplishments so far
BELIEVE/ Daily affirmations to live by
ACHIEVE/ Yearly goals to fulfill
September-December 2023
Learn how a freelancer transitions into a multi-millionaire.
The everyday mantras that drive a focused mindset and a firm belief for success.
She has the power to turn words into wealth.
THETELL-ALL Hersecretgame planrevealed!
“It’s not about your degree; it’s about your skills.”
This is what the young entrepreneur, Mranlee Cala, had to say when asked about how she turned her renowned agency, Copy Castle, from startup to success.
They were words that you wouldn’t expect from an academic achiever like her who had always been the valedictorian, the top of her class from preschool to college. Even at a very young age, she already valued her education,striving to maintain her class standing since day one. She had always believed that having the best education would give her the ideal life she dreamed of, but unforeseen circumstances taught her otherwise.
The shift happened during the pandemic. She was in second year college by then, quite relieved that classes would be suspended for a week and she could finally enjoy a much-needed rest after sleepless nights reviewing for her midterms. She just didn’t expect for that week to turn into a month and then later on into a year. Two years later, she was still stuck at home, her diploma on hold because COVID restrictions wouldn’t allow students to proceed with their trainings and apprenticeships. She didn’t know what to do next when pursuing her education was no longer an option.
It was then that she decided to look for other opportunities. She had to because she wanted to reach her ultimate goal of building her own dream house by age 25. While looking for jobs online, she discovered the path that would change her entire life for the better: freelancing.
The 24-year old copywriter has harnessed the power of words to build an empire.
She invested in herself and paid for digital courses and coaching until she was able to land her first freelancing client within a month. Utilizing her passion and skills as a writer, upgraded to become a copywriter, she was able to earn up to a Php 70,000 monthly salary. She realized that no amount of formal education would’ve allowed her to earn so much despite having no degree and prior experience. She had to learn the craft, of course, but it only took her a month and not four years to get the necessary know-how and then secure a high-paying job that would have been impossible to attain if she kept up with the traditional method and applied for a local job. She was earning even more than her parents spective careers.
at. Her ambition still stands and she wanted to AP. It’s why she built Copy Castle, a copywriting
agency catering to premium clients who want to take their cont
content marketing to the next level, gaining more leads and sales for their business through quality copy. She gathered a team of other expert copywriters to help entrepreneurs in need of their services. Fueled by her personal dream and her desire to help brands make a name for themselves, she has managed to expand Copy Castle into a multi-millionaire agency with happy contractors and grateful clients under her wing.
Now, she is residing in her dream home with her husband and their pets. They travel in their spare time as they can manage and grow their business through a screen.
Consistency and the desire to learn and do better - those are her secrets to success.
This young achiever has already collected some notable triumphs in her arsenal.
Six-figure freelancer in her early twenties
Skilled copywriter with proven track record
Worked with over 25 international brands
Over 6 years of content marketing experience
Proficient web developer and website creator
Already bought her own properties
Consistent valedictorian and class-topper
I Am a Multi-Millionaire in the Making: Every word I write and every client I serve brings me closer to my multi-million dollar vision.
Success is My Second Language: As a copywriter and entrepreneur, I am fluent in the language of success. I know what it takes and I am willing to do it.
Discipline Fuels My Dreams: I am disciplined in my actions, focused in my approach, and unwavering in my commitment to my goals.
Consistency is My Trademark: Just like my copy, my actions are consistent, impactful, and aligned with my vision for success.
Time is My Ally: I respect time and it respects me back. I am always on schedule, making the most of every moment.
I Attract Excellence: I trust my intuition to bring the best people into my team, people who share my vision and add value to our collective goals.
My Network is My Net Worth: I build strong, trustworthy relationships that contribute to my success and the success of my agency.
I Am a Lifelong Learner: I am open to new ideas, continuously honing my skills to stay ahead in the ever-changing landscape of copywriting and business.
I Am Fearless in My Pursuits: I am not afraid to take calculated risks because I know that the path to success is paved with challenges that I am equipped to overcome.
I Am Grateful for My Journey: I appreciate every client, every project, and every lesson, knowing that they are stepping stones to my ultimate goal of becoming a multi-millionaire entrepreneur.
Optimize job profiles. Create an irresistible portfolio. Build an agency website. Prepare necessary SOPs, forms, and resources.
Scout and interview contractors. Start client outreach. Gain at least 3 clients.
Earn first 6 figures as an agency owner.
Continue scouting and interviewing contractors. Continue client outreach. Gain at least 5 clients.
Earn first 7 figures as an agency owner.
Continue scouting and interviewing contractors. Continue client outreach. Gain at least 5 clients. Improve management system.
Continue hiring and outreach. Develop own copywriting courses to sell. Organize an outbound sales team. Get content managers to check content quality.
Resign from all freelancing jobs to focus on the agency. Connect with an architect for dream house design and blueprint. Find an engineer or contractor to work for the house construction.
Start house construction by the end of 2024.
To attain financial freedom.
To afford my dream home and anything that I want.
To achieve the ideal lifestyle I always envisioned to have.
To live comfortably and help my family live a comfortable life too.
To give myself and my loved ones the luxury we’ve never experienced before.
To be able to indulge ourselves without constantly worrying about prices and money.
To enjoy and attain everything I want in life with the people closest to me.
What is important to you about becoming successful?
Why is it important for you to attain financial freedom?
Why is it important for you to afford your dream home and anything that you want?
Why is it important for you to achieve the ideal lifestyle you always envisioned to have?
Why is it important for you to live comfortably and help your family live a comfortable life too?
Why is it important for you to give yourself and you loved ones the luxury you’ve never experienced before?
Why is it important for you to be able to indulge yourselves without constantly worrying about prices and money?